KR20100013034A

KR20100013034A - System and method for providing user advertisement interface of date indication and recording medium

Info

Publication number: KR20100013034A
Application number: KR1020080074529A
Authority: KR
Inventors: 이주호; 이나리
Original assignee: 주식회사 이메타; 이주호
Priority date: 2008-07-30
Filing date: 2008-07-30
Publication date: 2010-02-09

Abstract

The present invention relates to a method and system for providing a customized advertisement for date display interface and a recording medium therefor. The method for providing a customized advertisement for date displaying interface according to the present invention is included in a date displaying interface having one or more date displaying areas. Storing the advertisement data with schedule category information (or schedule keyword / index information) registered by an advertiser to which one or more date display areas are assigned, and storing the advertisement data in a storage medium, and transmitting the date display interface to one or more terminals. Schedule category information (or schedule keyword / index information) registered by an advertiser to which an advertisement authority for the date display area is assigned among one or more date display area-specific schedule information included in the date display interface in connection with the storage medium. One tooth containing Checking schedule information for each date display area on the screen and outputting advertisement data associated with the schedule category information (or schedule keyword / index information) to a date display area corresponding to the confirmed schedule information for each date display area Steps.

Description

System and Method for Providing User Advertisement Interface of Date Indication and Recording Medium}

1 is a diagram illustrating an advertisement authority setting system for a date display interface according to an embodiment of the present invention.

2 is a diagram illustrating a process of requesting advertisement permission setting according to an embodiment of the present invention.

3 is a diagram illustrating a process of setting an advertisement right corresponding to an advertisement target date condition according to an exemplary embodiment of the present invention.

4 is a diagram illustrating a process of setting an advertisement right corresponding to an advertisement target date condition according to another exemplary embodiment of the present invention.

5 is a diagram illustrating a system for providing a date display interface according to an embodiment of the present invention.

6 illustrates a process of providing a date display interface according to an embodiment of the present invention.

7 is a diagram illustrating a process of including advertisement data in a date display interface according to an embodiment of the present invention.

100: date registration server 105: Web interface unit

110: web page operation unit 115: interface providing unit

120: information receiving unit 125: information storing unit

130: information verification unit 135: advertising amount calculation unit

140: advertiser verification unit 145: advertising permission assignment unit

150: storage medium 155: advertiser terminal

The present invention associates and stores schedule category information (or schedule keyword / index information) registered by an advertiser assigned with advertisement authority for one or more date display regions included in a date display interface having one or more date display regions. Storing the data on the medium, and transmitting the date display interface to one or more terminals, and outputting the advertisement to the date display area of one or more date display areas included in the date display interface in association with the storage medium. Confirming schedule information for at least one date display area including schedule category information (or schedule keyword / index information) registered by an advertiser to which the authority has been assigned; and in the date display area corresponding to the schedule information for each confirmed date display area. The schedule category information (or schedule keyword / index) And a process of outputting advertisement data associated with the information).

Due to the continuous development of information and communication technology, a large part of advertising activities are shifted from offline to online, and some advertising activities are operated only through online.

As such, one of the mediums of advertising activities moving online includes an internet calendar, a schedule management program, and a self-planning program in which a calendar, a schedule management table, which is provided through a conventional printing medium, is provided online.

However, Internet calendars, schedule management programs, and self-planning management programs currently provided online are provided in the form of media subordinated to other advertising activity media, and include a problem that their utility is halved compared to conventional print media. In other words, it is difficult to generate revenue as an independent advertising activity medium.

Summary of the Invention An object of the present invention for solving the above problems is schedule category information (or schedule keywords / indexes) registered by an advertiser assigned with advertisement authority for one or more date display areas included in a date display interface having one or more date display areas. Information) and one or more of the schedule information for one or more date display areas included in the date display interface in connection with the storage medium when outputting by transmitting the date display interface to one or more terminals. Information checking means for confirming schedule information for at least one date display area including schedule category information (or schedule keyword / index information) registered by an advertiser to which the advertisement authority for the date display area is assigned and for each confirmed date display area The schedule in a date display area corresponding to schedule information A system for providing a user-specified advertisement providing a date display interface having advertisement output means for processing advertisement data associated with category information (or schedule keyword / index information) is output.

According to an exemplary embodiment of the present invention, a method for providing customized advertisements includes schedule category information (or schedule keyword) registered by an advertiser to which an advertisement authority is assigned to at least one date display area included in a date display interface having at least one date display area. At least one date display area included in the date display interface in connection with the storage medium when the date display interface is transmitted to at least one terminal and outputted. Checking schedule information for at least one date display area including schedule category information (or schedule keyword / index information) registered by an advertiser to which the advertisement authority is assigned to the date display area among the schedule information, and the confirmed date display Date table corresponding to schedule information by area And processing the advertisement data associated with the schedule category information (or the schedule keyword / index information) to be output to the time region.

The method may further include checking advertisement period information corresponding to the advertisement data, and checking whether a current date and time determined through a timer is included in the advertisement period (or the advertisement exposure time period during the advertisement period). .

According to the present invention, the schedule category information may include category information selected in the process of registering schedule information for each date display area or category information checked through keyword / index reading included in schedule information for each date display area. It is characterized by including the above.

The present invention includes a computer-readable recording medium characterized by recording a program for executing the above-described date display interface user-customized advertisement providing method.

According to an exemplary embodiment of the present invention, a system for providing customized advertisements includes schedule category information (or schedule keywords) registered by an advertiser to which an advertisement authority is assigned to at least one date display area included in a date display interface having at least one date display area. / Index information) and the storage medium for storing the advertisement data in association with, and when outputting the date display interface to one or more terminals, the schedule per one or more date display area included in the date display interface in conjunction with the storage medium Information checking means for confirming schedule information for one or more date display areas including schedule category information (or schedule keyword / index information) registered by an advertiser assigned to the date display area among the information, and the confirmed date display. Day corresponding to schedule information by area And advertisement output means for processing to output advertisement data associated with the schedule category information (or schedule keyword / index information) in the display area.

Hereinafter, with reference to the accompanying drawings and description will be described in detail the operating principle of the preferred embodiment of the present invention. However, the drawings and the following description shown below are for the preferred method among various methods for effectively explaining the features of the present invention, the present invention is not limited only to the drawings and description below. In addition, in the following description of the present invention, if it is determined that a detailed description of a related known function or configuration may unnecessarily obscure the subject matter of the present invention, the detailed description will be omitted. Terms to be described later are terms defined in consideration of functions in the present invention, which may vary according to intentions or customs of users or operators. Therefore, the definition should be made based on the contents throughout the present invention.

In addition, preferred embodiments of the present invention to be carried out below are provided in each system functional configuration to efficiently describe the technical components constituting the present invention, or system functions that are commonly provided in the technical field to which the present invention belongs. The configuration will be omitted, and described mainly on the functional configuration to be additionally provided for the present invention. If those skilled in the art to which the present invention pertains, it will be able to easily understand the function of the components that are conventionally used among the omitted functional configuration not shown below, and also the configuration omitted as described above The relationship between the elements and the components added for the present invention will also be clearly understood.

In addition, the following examples will be used to appropriately modify, integrate, or separate the terminology so that those skilled in the art to which the present invention pertains may clearly understand the present invention. The present invention is by no means limited thereto. In other words, each means constituting the present invention is a server (or terminal) provided on the system shown in the following embodiments, or a predetermined functional configuration provided in at least one or more servers (or terminals), or at least It may be an association of at least two or more functional components provided in one or more servers (or terminals). In addition, the server (or terminal) shown in the following embodiment is shown to include at least two or more functional components for achieving the technical features of the present invention for convenience, the functional component shown in the server (or terminal) Matched with the above-described means may be provided in two or more different servers (or terminals) according to the role and function of each functional component and the corresponding server (or terminal) operator (or operator), whereby the present invention is not limited No.

As a result, the technical spirit of the present invention is determined by the claims, and the following examples are one means for efficiently explaining the technical spirit of the present invention to those skilled in the art to which the present invention pertains. It is only.

In more detail, FIG. 1 registers advertisement target date condition information for determining one or more advertisement target dates among a plurality of dates included in a date display interface having one or more date display regions, and the advertisement target. When requesting an advertisement permission setting for a date that meets the date condition information, identify one or more advertisers who increase the advertisement revenue of the date display interface provider among the advertisers who have requested the advertisement permission setting. The present invention relates to a system configuration for granting advertisement rights to at least one advertisement target date meeting a date condition. Those skilled in the art to which the present invention pertains may refer to and / or modify the present invention with reference to FIG. System setting for advertising permission for display interface Would be able to infer a variety of exemplary methods of the present invention includes all embodiments in which the inference method, shall not be limited to the exemplary method shown in the figure 1.

For example, in FIG. 1, one or more advertisers display a date having one or more date display areas in a web server type date registration server 100 through a browser program and an internet communication channel provided in an advertiser terminal 155. When the advertisement target date condition information for determining at least one advertisement target date among a plurality of dates included in the interface is registered, and the advertisement authority setting is requested for a date corresponding to the advertisement target date condition information, the date registration server ( 100) identify one or more advertisers requesting the advertisement permission setting to increase the advertising revenue of the date display interface provider, and provide the identified advertiser with advertisements for one or more advertisement target dates that meet the advertisement target date conditions. The method of granting authority is illustrated and described, but The present invention is not limited thereto, and the terminal, the program, the communication channel, and the server for setting the advertisement authority may be modified and implemented according to the intention of those skilled in the art, and the present invention includes all the modified embodiments. It is made clear.

Referring to FIG. 1 according to an embodiment of the present invention, the advertisement authority setting system includes one or more browser programs, an advertiser terminal 155 connected to a communication network through the browser program, and one or more through the communication network. One or more of a plurality of dates included in a date display interface connected to an advertiser terminal 155 and having at least one advertiser terminal 155 connected through the communication network and having one or more date display areas over the Internet. A web including an advertisement authority setting interface for registering advertisement target date condition information for determining an advertisement target date and setting the advertisement authority upon requesting advertisement authority setting for a date meeting the advertisement target date condition information. Create (or extract) a page and submit it to the advertiser terminal 155. And when the advertiser terminal 155 inputs (or selects) and transmits advertisement permission setting information through an advertisement permission setting interface, one or more advertisers increase the advertisement revenue of the date display interface provider through the advertisement permission setting information. And it is characterized in that it comprises a date registration server 100 for granting the advertising authority for the one or more advertisement target dates meeting the advertisement target date conditions to the identified advertiser.

However, in FIG. 1, the date registration server 100 is illustrated as being formed in one server form for convenience. However, the present invention is not limited thereto, and the date registration server 100 may have two or more components for each component. It is possible to be implemented in the form of a server group, the present invention is characterized in that it comprises all the possible inference method.

In the present invention, the date display interface that the advertiser requests the advertising authority, characterized in that it comprises one or more calendar interface, a schedule management interface, a self-planning management interface including one or more date display area, Accordingly, the date display interface may include all interface screens including one or more date display areas to perform a specific program function.

According to an embodiment of the present invention, the date display interface is a web page interface composed of a tag string for displaying one or more date display areas, a script interface for displaying one or more date display areas through a script included in the web page, a browser Through a plug-in provided (e.g., basically provided in the browser, or downloaded to the browser and provided in the browser), the interface is a plug-in interface that displays one or more date display areas, and one or more dates in programs provided in various terminals. At least one program screen interface for displaying a display area, and at least one program screen interface for displaying one or more date display areas to a terminal through a communication network in a specific program.

According to an embodiment of the present invention, the date display interface preferably comprises a date display period including one or more date display areas.

Here, the date display period may include a date display period for one week, a date display period for two weeks including the previous week and the present week (or the present day and the next week), the previous week, the present week, and the next week. Date display period for week, date display period for 1 month, date display period for 2 months including month and month (or month and month), or date display for 3 months including next month, month, dimension It is preferable to include one or more periods, and when the date display interface includes a self-planning management interface, it is possible to include the self-planning period as a date display period, whereby the present invention is not limited thereto.

The advertiser terminal 155 is a wired communication network based on Transmission Control Protocol / Internet Protocol (TCP / IP) (eg, Asymmetric Digital Subscriber Line (ADSL) / Very High-data Rate Digital Subscriber Line (VDSL), cable communication network). A mobile communication terminal comprising at least one wired terminal including a desktop computer or a laptop connected to the date registration server 100 or connected to a code division multiple access (CDMA) based mobile communication network, or IEEE IP- including at least one wireless terminal including at least one or more portable Internet terminals connected to the 802.16x-based high-speed wireless Internet, or bi-directional communication through any one of the wired or wireless communication network- At least one TV device (not shown) including at least one TV or digital TV or DMB And a browser program for receiving and outputting a web page including an advertisement authority setting interface for setting advertisement authority on at least one of a plurality of dates included in the date display interface through the communication network. It is characterized by comprising.

Those skilled in the art to which the present invention pertains will be familiar with the technical features of the advertiser terminal 155 including one or more of the wired terminal or wireless terminal or TV device (not shown). Detailed description thereof will be omitted for convenience.

According to the exemplary embodiment of the present invention, the date registration server 100 may include webpage operation data including one or more webpage sources and web contents for generating (or extracting) a webpage to be provided to the advertiser terminal 155. It is characterized in that it comprises a database for storing the database, characterized in that the database is provided in a Database Management System (DBMS) associated with the date registration server 100.

According to an exemplary embodiment of the present invention, the web page source included in the web page operation data may include one or more tag strings for generating a web page to be provided to the advertiser terminal 155 by the date registration server 100. Or a combination of tag strings), one or more scripts to be included in the web page, and one or more information contents corresponding to the web page contents. In this case, the web page provided to the advertiser terminal 155 may include: It is preferably generated by combining tag strings (or combinations of tag strings).

According to another exemplary embodiment of the present invention, the webpage source included in the webpage operation data may include a web document source file corresponding to a webpage to be provided from the date registration server 100 to the advertiser terminal 155. For example, a web document source file including one or more tag strings and scripts and information content corresponding to the web page content) may be included. In this case, the web page provided to the advertiser terminal 155 may include one or more web pages. Web document source files (e.g., web pages without frames, one web document source file, or, for web pages consisting of two or more frames, one frame web document source file and two or more web documents corresponding to each frame) Source file).

In addition, when the web content included in the webpage operation data includes a tag string linking one or more contents (for example, text content, image content, sound content, and multimedia content) among tag strings included in the webpage. And one or more text contents, image contents, sound contents, and multimedia contents corresponding to a tag string linking the contents.

Referring to FIG. 1, the date registration server 100 provides a web page to the advertiser terminal 155 using an HTTP compatible protocol corresponding to the communication network, or based on a web page provided to the advertiser terminal 155. It characterized in that it comprises a web interface unit 105 for connecting and managing a web interface for receiving (or selected) a variety of information input from the advertiser terminal 155 in a GET / POST method.

According to an exemplary embodiment of the present invention, when the advertiser terminal 155 is a wired terminal to which a communication channel is connected through a TCP / IP-based wired communication network, the web interface unit 105 is connected to the advertiser terminal 155 and TCP / IP. A communication channel is connected and managed through an IP-based HTTP protocol, and a Hyper-Text Markup Language (HTML) compatible document (eg, * .htm, * .asp, * .xml) is transmitted to the advertiser terminal 155 through the communication channel. It is preferable to interface so that a web page of a form) is provided, or to receive information input from the advertiser terminal 155 in a GET / POST manner.

According to another exemplary embodiment of the present invention, when the advertiser terminal 155 is a wireless terminal in which a communication channel is connected through a CDMA / WCDMA based wireless communication network, the web interface unit 105 is connected to the advertiser terminal 155 and the CDMA. Connect and manage a communication channel through an HTTP compatible protocol (eg, WAP (Wireless Application Protocol) or ME (Mobile Explorer), etc.) corresponding to the WCDMA-based wireless Internet protocol, and the advertiser terminal ( 155) to interface with a web page in the form of an HTML-compatible document (eg, * .wml, * .htm), or to interface with the information input from the advertiser terminal 155 to be received in a GET / POST method. Do.

According to another exemplary embodiment of the present invention, when the advertiser terminal 155 is a wireless terminal in which a communication channel is connected through an IEEE 802.16 based wireless communication network, the web interface unit 105 is connected to the advertiser terminal 155 and IEEE. A communication channel is connected and managed through an HTTP compatible protocol corresponding to an 802.16x based wireless Internet protocol, and an HTML compatible document (eg, * .htm, * .asp, *. xml) interface to provide a web page, or interface so that the information input from the advertiser terminal 155 is received in a GET / POST method.

Referring to FIG. 1, the date registration server 100 accesses the date registration server 100 through the web interface 105 from an advertiser terminal 155 and includes a date display interface having one or more date display areas. When requesting the advertisement authority setting for one or more dates among a plurality of dates included in the web page management unit, a web page management unit for generating (or extracting) a web page to be provided to the advertiser terminal 155 based on the web page operation data ( 110 (or a web page operating means) and the web page generated in conjunction with the web page operating unit 110, the advertisement authority on one or more dates of a plurality of dates included in the date display interface. And an interface providing unit 115 (or interface providing means) including an advertisement authority setting interface for setting. The webpage operation unit 110 may process the generated (or extracted) webpage to be provided to the advertiser terminal 155 in association with the web interface unit 105.

The advertiser terminal 155 accesses the date registration server 100 through the web interface unit 105 and advertises one or more dates among a plurality of dates included in a date display interface having one or more date display areas. When requesting permission setting, the webpage operation unit 110 confirms a webpage link to be provided to the advertiser terminal 155 in response to the request for setting an advertisement permission, and checks the confirmed webpage from the webpage operation data. Identify a webpage source and web content for generating (or extracting) a webpage corresponding to a link, and generate a webpage to be provided to the advertiser terminal 155 using the identified webpage source and web content ( Or extraction).

When the web page operation unit 110 generates (or extracts) a web page to be provided to the advertiser terminal 155, when the generated web page is a web page for setting the advertisement authority, The interface providing unit 115 is an advertisement permission setting interface for setting the advertisement authority of the advertiser on one or more dates of a plurality of dates included in the date display interface on the web page in conjunction with the web page operation unit 110 It characterized in that the processing to be provided to the advertiser terminal 155, including.

According to an embodiment of the present invention, the advertisement authority setting interface may include advertisement target date condition information for determining one or more advertisement target dates among a plurality of dates included in the date display interface through one or more form forms, Advertisement price information for advertising on one or more advertisement target dates that meet the advertisement target date conditions, advertisement duration information for the advertisement target date, and one or more advertisement exposure time zones (or advertisement omitting time zone) information for the advertisement target date It is preferable to include a user interface for inputting (or selecting) the advertisement authority setting information, which is included above, and a person having ordinary knowledge in the technical field to which the present invention belongs, based on the information attribute of the advertisement authority setting information. Set the advertising authority in the advertiser terminal 155 Since the information to be read and group the technical features of the form to form the input (or selected), in the figure 1, the detailed description of the form, the form corresponding to the advertising rights settings interface will be omitted for convenience.

The advertiser terminal 155 receiving the web page including the advertisement permission setting interface may determine an advertisement target date for determining at least one advertisement target date among a plurality of dates included in the date display interface through the advertisement permission setting interface. Date condition information, advertisement price information for advertising on at least one advertisement date meeting the advertisement target date condition, advertisement period information for the advertisement target date, one or more advertisement exposure time periods for the advertisement target date (or omitting advertisement) And inputting (or selecting) the advertisement authority setting information including one or more time zone) information, and inputting (or selecting) the advertisement authority setting information to the date registration server 100 through a GET / POST method. Characterized in that the transmission.

Referring to FIG. 1, the date registration server 100 may determine an advertisement target date of at least one of a plurality of dates included in the date display interface through the advertisement authority setting interface at the advertiser terminal 155. Target date condition information, advertisement price information for advertising on at least one target date that meets the target date condition, advertisement duration information for the target date, one or more ad exposure times for the target date (or advertisement When the advertisement authority setting information including one or more omitted time zone information is input (or selected) and transmitted, the information receiving unit 120 (or the information receiving unit) that receives the advertisement authority setting information in association with the web interface unit 105. Means) and the advertiser information and the received advertisement authority setting information in the storage medium 150 And a data storage unit 125 (or information storage means), wherein the interface providing unit 115, the information receiving unit 120, and the information storage unit 125 are included in the date display interface. A function of information setting means for processing to set advertisement target date condition information for determining at least one advertisement target date among a plurality of dates and an advertisement price for advertisement on at least one advertisement target date meeting the advertisement target date condition. It is preferable to carry out.

Advertisement target date condition information for determining at least one advertisement target date from among a plurality of dates included in the date display interface through the advertisement authority setting interface at the advertiser terminal 155, and at least one matching the target date condition. Enter the advertisement permission setting information including one or more unit price information for advertising on an advertisement target date, advertisement period information on the advertisement target date, and at least one advertisement exposure time zone (or advertisement omitting time zone) information on the advertisement target date. (Or select) the transmission through the GET / POST method, the information receiver 120 may be configured to receive the advertisement authority setting information in association with the web interface 105.

Here, the advertisement target date condition information included in the advertisement permission setting information may be included in the entire (or specific) date display area (or a certain area near the date display interface) among one or more date display areas included in the date display interface. It is preferable to include the condition information for exposing (or output) the advertising data of the advertiser.

According to the exemplary embodiment of the present invention, the advertisement target date condition information includes schedule category information for exposing (or outputting) advertisement data by the advertiser among one or more schedule information for each date display area included in the date display interface, or It is preferable to include category information for selecting schedule information for each date display area including schedule keyword / index information, or keyword / index information.

In accordance with an embodiment of the present invention, a schedule category (eg, an anniversary schedule, a meeting schedule, a dinner schedule, a work schedule, etc.) in which one or more schedule information for each date display area included in the date display interface is set according to one or more schedule classification criteria. In the case of including a, it is preferable that the schedule category information includes category identification information corresponding to one or more categories of schedule categories included in schedule information for each date display area.

According to another exemplary embodiment of the present invention, a schedule category (eg, an anniversary schedule, a meeting schedule, a dinner schedule, a work schedule, etc.) in which one or more schedule information for each date display area included in the date display interface is set according to one or more schedule classification criteria ), The schedule category information reads a keyword / index corresponding to any one of words, phrases, and sentences included in a character string corresponding to the schedule content included in the schedule information for each date display area. It is preferable to include category identification information which automatically classifies the schedule information for each date display area into a specific schedule category.

The schedule keyword / index information may preferably include a keyword / index word corresponding to any one of words, phrases, and sentences included in a character string corresponding to schedule content included in the schedule information for each date display area. .

According to another exemplary embodiment of the present invention, the advertisement target date condition information may include (or expose) advertisement data of the advertiser on a date display interface of one or more date display interface users among one or more date display interface users using the date display interface. Output condition).

The advertisement price information included in the advertisement permission setting information may include a date display area (or a schedule area near a date display interface) that matches the advertisement target date condition information among one or more date display areas included in the date display interface. It is preferable to include the advertising price that the advertiser pays to the date display interface provider by exposing (or output) the advertising data of the advertiser.

According to an exemplary embodiment of the present invention, the advertisement price information may include total advertisement price information for the advertiser to advertise on one or more advertisement target dates meeting the advertisement target date condition during the advertisement period.

According to another exemplary embodiment of the present invention, the advertisement price information may include an advertisement price for each date for the advertiser to advertise on one or more advertisement target dates meeting the advertisement target date condition.

The advertisement period information included in the advertisement permission setting information may include at least one date display area that meets the advertisement target date condition among date display areas included in a date display interface provided to a user of a whole (or specific target) date display interface. It is preferable to include the period information to be advertised in (or a certain area near the date display interface).

According to an embodiment of the present invention, the advertisement period information is preferably set within a date display period included in the date display interface.

Preferably, the advertisement exposure time zone information included in the advertisement permission setting information includes time zone information for the advertiser to advertise on the advertisement target date at a specific time in the advertisement period, and the advertisement exposure time zone information includes the advertisement. Optionally, when the advertiser sets the advertisement exposure time zone information, the advertiser does not advertise on the advertisement target date at a time other than the advertisement exposure time zone during a specific date and time included in the advertisement period. Do.

The advertisement skipping time zone information included in the advertisement permission setting information may include time zone information that the advertiser does not advertise on the target date on a specific date in the advertisement period, and the advertisement skipping time zone information includes As an option of the advertisement permission setting information, when the advertiser sets the advertisement skipped time zone information, the advertiser does not advertise on the advertisement target date at the time of the advertisement skipped time zone during a specific date and time included in the advertisement period, It is preferable to advertise on the advertisement target date only at a time other than the advertisement skip time zone.

If the advertiser terminal 155 further transmits advertisement data to be output to a date display area (or a predetermined area near a date display interface) corresponding to the advertisement target date condition information, the information receiving unit 120 transmits the advertisement data. Characterized in that further receiving.

When the advertisement authority setting information is received through the information receiving unit 120, the information storage unit 125 confirms the advertiser information transmitting the advertisement authority setting information (for example, reads the login information to confirm the advertiser information). And the storage medium by linking at least one advertisement target date condition information, advertisement price information, advertisement period information, advertisement exposure time zone (or advertisement omitting time zone) information included in the identified advertiser information and the received advertisement permission setting information. And to store at 150.

If the advertisement data is further received through the information receiver 120, the information storage unit 125 further links the advertisement data with the advertiser information (or advertisement target date condition information) to store the storage medium 150. It is characterized by storing in).

Referring to FIG. 1, the date registration server 100 includes advertisement target date condition information matched with schedule information for one or more date display areas included in the date display interface in association with the storage medium 150. When the information confirming unit 130 (or information verifying means) confirming one or more advertisement permission setting information and the only advertisement permission setting information including one advertisement target date condition information is confirmed, the information included in the advertisement permission setting information is included. When the advertisement price information is calculated as the advertisement amount of the advertiser and two or more advertisement permission setting information including the same advertisement target date condition information is identified, the advertisement of the advertiser is based on the advertisement price included in the one or more advertisement permission setting information. An advertisement amount calculating unit 135 (or an advertisement amount calculating means) for calculating an amount of money; Advertiser verification unit 140 (or advertiser verification means) for confirming one or more advertisers that set the advertising price to increase the advertising revenue of the date display interface provider based on the advertising amount of high stake, and to the at least one confirmed advertiser Advertisement authority allocator for allocating the advertisement authority for the target date conditions of the advertisement and storing the advertisement target date condition information and one or more advertiser information assigned to the advertisement target date condition in the storage medium 150 ( 145) (or an advertisement authority assignment means).

When the advertisement authority setting information is received from the advertiser terminal 155 through the information receiving unit 120 or when the received advertisement authority setting information is stored in the storage medium 150, the information checking unit 130 is provided. Is one or more advertisement authority settings including advertisement target date condition information matching the schedule information for one or more date display areas included in the date display interface among the advertisement authority setting information received (or stored in the storage medium 150). It is characterized by checking the information.

According to an exemplary embodiment of the present invention, when the only advertisement authority setting information including one advertisement target date condition information is confirmed by the information confirming unit 130, the advertisement amount calculating unit 135 determines the only advertisement. The advertisement price information included in the authority setting information may be calculated as the advertisement amount of the advertiser.

According to another exemplary embodiment of the present invention, when two or more advertisement authority setting information including the same advertisement target date condition information are confirmed by the information confirming unit 130, the advertisement amount calculating unit 135 determines the two confirmed advertisement amounts. The advertisement price of the advertiser may be calculated based on the advertisement price included in the at least one advertisement authority setting information.

According to an exemplary embodiment of the present invention, when the advertisement price information included in the at least two pieces of advertisement authority setting information includes the total advertisement price information according to the advertisement target date condition, the advertisement price calculator 135 Comparing the ad period information included in the two or more confirmed ad authority setting information to check the overlapping advertising period, and compares the total advertising amount information of the overlapping advertising period to calculate the maximum advertising amount information as the advertising amount of the advertiser Preferably, it is preferable to check a non-overlapping advertisement period and to calculate total advertisement amount information of the non-overlapping advertisement period as the advertisement amount of the advertiser.

According to another exemplary embodiment of the present invention, when the advertisement price information included in the at least two advertisement authority setting information includes the advertisement price information for each date, the advertisement price calculator 135 may determine the at least two advertisements. Check the overlapping advertisement period by comparing the advertisement period information included in the permission setting information, and confirm the highest advertisement amount information by comparing the advertisement price information for each date of the overlapping advertisement period, and the advertisement during the overlapping advertisement period. The number of the target date corresponding to the target date condition information is checked, and the number of the target date for advertisement is multiplied by the determined unit price for each date (or substituted into a preset price price formula) to determine the overlapping advertisement period of the advertiser. It is preferable to calculate an advertisement amount, and the advertisement amount calculation unit 135 does not overlap the advertisement. Checking the period, if the non-overlapping advertisement period is confirmed, the number of advertisement target dates that meet the advertisement target date condition information during the non-overlapping advertisement period, and confirms the number of the target advertisement date and the date It is preferable to calculate the advertisement amount of the advertiser for the overlapping advertisement period by multiplying the advertisement unit price (or by substituting the predetermined advertisement unit price calculation formula).

When the advertisement amount of the advertiser is calculated through the advertisement amount calculating unit 135, the advertiser checking unit 140 displays the date for a specific advertisement target date based on the calculated amount of the advertisement of the one or more advertisers. It is characterized by identifying one or more advertisers who set the advertising price to increase the advertising revenue of the provider.

According to an exemplary embodiment of the present invention, when the advertisement price information included in the two or more pieces of the advertisement permission setting information includes the total advertisement amount information according to the advertisement target date condition, the advertiser verification unit 140 may determine a specific advertisement. Advertisers registered with the advertisement permission setting information including the highest advertisement amount information of the advertisement period overlapping with respect to the target date condition as the advertisement price information, the advertisement price for increasing the advertising revenue of the date display interface provider with respect to the advertisement target date condition It is preferable to check the set first advertiser, and if the identified two or more advertisement permission setting information includes non-overlapping advertisement periods, the total advertisement amount information of the non-overlapping advertisement periods is included as advertisement price information. Advertisers who registered advertisement permission setting information It is preferable to confirm with the one or more second advertisers that set the advertising price for increasing the advertising revenue of the date display interface provider.

According to another exemplary embodiment of the present invention, when the advertisement price information included in the at least two pieces of advertisement permission setting information includes the advertisement price information for each date, the advertiser verification unit 140 has a specific advertisement target date condition. Advertisers registered with the advertisement permission setting information including the advertisement price information for the maximum date of the overlapping advertisement period as the advertisement price information are configured to set the advertisement price for increasing the advertisement revenue of the date display interface provider with respect to the advertisement target date condition. 1, it is preferable to verify with the advertiser, and if the two or more advertisement permission setting information identified includes non-overlapping advertisement periods, the advertisement price information for each total date of the non-overlapping advertisement periods is included as advertisement price information. Advertisers who have registered ad permission settings can For example, it is preferable to confirm with the one or more second advertisers who set an advertisement price for increasing the advertisement revenue of the date display interface provider.

If one or more advertisers set an advertisement price for increasing the advertisement revenue of the date display interface provider by the advertiser verification unit 140 for a specific advertisement target date condition, the advertisement authority assignment unit 145 confirms the advertiser. Confirm one or more advertisers information confirmed by the unit 140, confirm the advertisement target date condition information requested by the identified one or more advertisers, one or more advertisements matching the advertisement target date condition information and the advertisement target date condition The information may be stored in the storage medium 150 in association with one or more advertiser information assigned with advertisement rights on the target date.

According to the exemplary embodiment of the present invention, the advertisement authority allocating unit 145 further stores the advertisement price information associated with the advertiser information, advertisement period information, advertisement exposure time zone (or advertisement omitting time zone), and advertisement data in association with the advertisement data. It is desirable to store in the medium 150.

In more detail, FIG. 2 illustrates an advertisement authority setting for accessing the date registration server 100 shown in FIG. 1 using an HTTP compatible protocol in an advertiser terminal 155 having one or more browser programs to set advertisement authority. When the interface is requested, the advertisement registration interface is included in the web page provided by the date registration server 100 to the advertiser terminal 155 and provided to the advertiser terminal 155 in response thereto. When the advertiser terminal 155 inputs (or selects) the advertisement authority setting information through the advertisement authority setting interface and transmits the advertisement authority setting information to the date registration server 100, the advertiser registration information and the advertisement authority setting information are transmitted from the date registration server 100. As a process for storing in the storage medium 150 in conjunction with, the conventional knowledge in the art to which the present invention belongs If it is a pendulum, various implementation methods for the process of requesting the advertisement authority setting may be inferred by referring to and / or modifying the drawing 2, but the present invention includes all the implementation methods inferred from the drawing 2 It is not limited only to the implementation method shown in FIG.

Hereinafter, in FIG. 2, the advertiser terminal 155 illustrated in FIG. 1 is referred to as a “terminal” for convenience, and the date registration server 100 is referred to as a “server” for convenience.

Referring to FIG. 2, the terminal accesses the server through a communication network to connect a communication channel through an HTTP compatible protocol (200), and transmits a webpage link to the server through the communication channel to display one or more webpages. Request 205, and correspondingly, the server generates (or extracts) a web page corresponding to the web page link (210).

If the web page generation (or extraction) does not provide an advertisement authority setting through the web page (215), the server transmits the generated (or extracted) web page to the terminal through the communication channel and outputs it. In operation 220, the terminal selects (or clicks) one of the one or more web page links included in the web page and transmits the same to the server.

On the other hand, if the web page is generated (or extracted) when providing an advertisement authority setting interface for setting the advertisement authority through the web page to the terminal (215), the server may be added to the generated (or extracted) web page. An advertisement authority setting interface for setting an advertisement authority is included (225), and a web page including the advertisement authority setting interface is transmitted to the terminal through the communication channel and output (230).

According to an embodiment of the present invention, the advertisement authority setting interface may include advertisement target date condition information for determining one or more advertisement target dates among a plurality of dates included in the date display interface through one or more form forms, Advertisement price information for advertising on one or more advertisement target dates that meet the advertisement target date conditions, advertisement duration information for the advertisement target date, and one or more advertisement exposure time zones (or advertisement omitting time zone) information for the advertisement target date It is preferable to include a user interface for inputting (or selecting) the advertisement authority setting information, which is included above, and a person having ordinary knowledge in the technical field to which the present invention pertains includes information attributes of the advertisement authority setting information. Set the advertising authority in the advertiser terminal 155 based on Since the technical features of the form form for inputting (or selecting) information will be familiar, detailed description of the form form corresponding to the advertisement authority setting interface in FIG. 2 will be omitted for convenience.

Thereafter, the terminal determines whether the advertisement authority setting information for setting the advertisement authority is input (or selected) through the advertisement authority setting interface included in the web page (235).

If the advertisement authority setting information for setting the advertisement authority is not input (or selected) in the terminal (240), the terminal selects (or clicks) any one or more webpage links included in the webpage. Repeat the process of transmitting to the server.

On the other hand, when the advertisement authority setting information for setting the advertisement authority is input (or selected) in the terminal (240), the terminal receives the advertisement authority setting information input (or selected) through the advertisement authority setting interface in the communication channel. It transmits to the server through (245).

According to an embodiment of the present invention, the advertisement authority setting information may include advertisement target date condition information for determining one or more advertisement target dates among a plurality of dates included in the date display interface, and one or more items corresponding to the advertisement target date conditions. Preferably, the advertisement price information for the advertisement target date is included, the advertisement period information for the advertisement target date, and at least one advertisement exposure time zone (or advertisement omitting time zone) information for the advertisement target date.

According to another exemplary embodiment of the present invention, a schedule category (eg, an anniversary schedule, a meeting schedule, a dinner schedule, a work schedule, etc.) in which one or more schedule information for each date display area included in the date display interface is set according to one or more schedule classification criteria ), The schedule category information reads a keyword / index corresponding to any one of words, phrases, and sentences included in a character string corresponding to schedule content included in schedule information for each date display area. It is preferable to include category identification information which automatically classifies the schedule information for each date display area into a specific schedule category.

According to another exemplary embodiment of the present disclosure, the advertisement target date condition information may include advertisement data of the advertiser displayed on a date display interface of one or more date display interface users among one or more date display interface users using the date display interface. Or outputting condition information).

Preferably, the advertisement exposure time zone information included in the advertisement permission setting information includes time zone information for the advertiser to advertise on the target date on a specific date in the advertisement period, and the advertisement exposure time zone information includes the advertisement. Optionally, when the advertiser sets the advertisement exposure time zone information, the advertiser does not advertise on the advertisement target date at a time other than the advertisement exposure time zone during a specific date and time included in the advertisement period. Do.

If the advertiser terminal 155 further transmits the advertisement data to be output to the date display area (or a certain area near the date display interface) corresponding to the advertisement target date condition information, the server further receives the advertisement data. It is preferable.

Thereafter, the server receives the advertisement authority setting information through the communication channel, confirms the advertiser information (for example, reads login information and confirms advertiser information) (250), and confirms the received advertiser information and the received information. The advertisement target date condition information, the advertisement price information, the advertisement period information, the advertisement exposure time zone (or the advertisement omission time zone) information included in the advertisement authority setting information are stored in the storage medium 150 in association with at least one (255).

If the advertisement data is further received, the server further stores the advertisement data in the storage medium 150 in association with the advertiser information (or advertisement target date condition information).

In more detail, FIG. 3 illustrates that the advertisement authority setting information transmitted from the advertiser terminal 155 through the process shown in FIG. 2 is stored in the storage medium 150 in association with the advertiser information. Corresponding to the advertisement target date condition included in the advertisement authority setting information among advertisers who have requested the advertisement authority setting by the date registration server 100 shown in FIG. As the process of assigning the advertising authority, specifically, the date registration server 100 includes the advertisement target date condition information, the advertising price information including the total advertising amount, the advertisement period information from the storage medium 150 Check one or more advertisement permission setting information, and confirm the specific advertisement target date through the confirmed advertisement permission setting information. It shows an exemplary method of allocating one or more advertisers permission to one or more ad target date to meet in the gun.

One of ordinary skill in the art to which the present invention pertains may refer to various embodiments of the present invention to infer various methods for setting the advertisement authority corresponding to the advertisement target date condition by referring to and / or modifying the drawing. The present invention includes all the implementation methods inferred above, and is not limited to the implementation method shown in FIG.

Hereinafter, in FIG. 3, the advertiser terminal 155 illustrated in FIG. 1 is referred to as a “terminal” for convenience, and the date registration server 100 is referred to as a “server” for convenience.

Referring to FIG. 3, when the advertisement authority setting information transmitted from the advertiser terminal 155 is stored in the storage medium 150 in association with the advertiser information through the process illustrated in FIG. 2, the server stores the information. One or more advertisement authority settings including advertisement target date condition information corresponding to one or more advertisement target date conditions included in the date display interface, advertisement price information including a total advertisement amount, and advertisement period information in association with the medium 150. In operation 300, the at least one advertisement authority setting information including the same advertisement target date condition information is checked through the advertisement target date condition information included in the at least one advertisement authority setting information.

Here, the advertisement target date condition information may expose (or specify) advertisement data of the advertiser in a whole (or specific) date display area (or a certain area near a date display interface) among one or more date display areas included in the date display interface. Output condition).

If the only advertisement authority setting information including one advertisement target date condition information is confirmed (310), the server may provide advertisement price information including the total advertisement amount included in the only advertisement authority setting information identified. It is calculated as the advertisement proceeds of the date display interface provider (315).

On the other hand, if two or more advertisement permission setting information including the same advertisement target date condition information is confirmed (310), the server compares the advertisement duration information included in the two or more confirmed advertisement permission setting information and duplicates the advertisement. It is preferable to check the period, and to compare the total amount of advertising information of the overlapping advertising period to calculate the maximum advertising amount information as the advertising revenue of the date display interface provider, to confirm the non-overlapping advertising period, The total advertisement amount information of the advertisement period which has not been calculated is calculated as the advertisement revenue of the date display interface provider (320).

Subsequently, the server registers an advertiser who registers advertisement permission setting information including the highest advertisement amount information of an advertisement period overlapping with respect to a specific advertisement target date condition as the advertisement price information, for the advertisement target date condition. The first advertiser sets an advertising price that increases revenue. If the identified two or more advertisement permission setting information includes a non-overlapping advertisement period, the total advertisement amount information of the non-overlapping advertisement period is advertised. The advertiser who has registered the advertisement permission setting information including the unit price information is identified as one or more second advertisers who have set an advertisement price for increasing the advertisement revenue of the date display interface provider with respect to the advertisement target date condition, and the storage medium 150. Verify one or more advertiser information identified from 5).

If one or more advertisement authority assignment target advertiser information for the specific advertisement target date condition is confirmed (330), the server may identify the one or more advertisement target dates corresponding to the advertisement target date condition information to the identified one or more advertisers. The advertisement authority is allocated and stored in the storage medium 150 in association with the advertisement target date condition information and one or more advertiser information assigned with the advertisement authority for one or more advertisement target dates corresponding to the advertisement target date condition information. 335).

According to an exemplary embodiment of the present invention, the server further links the advertisement price information, advertisement period information, advertisement exposure time zone (or advertisement omitting time zone) information, and advertisement data associated with the advertiser information to the storage medium 150. It is desirable to store.

In more detail, FIG. 4 illustrates that the advertisement authority setting information transmitted from the advertiser terminal 155 through the process shown in FIG. 2 is stored in the storage medium 150 in association with the advertiser information. Corresponding to the advertisement target date condition included in the advertisement authority setting information among advertisers who have requested the advertisement authority setting by the date registration server 100 shown in FIG. As the process of assigning the advertising authority, specifically, the date registration server 100 includes the advertising target date condition information from the storage medium 150, the advertising price information including the advertising price for each date, the advertising period information Check the one or more advertisement permission setting information, and determine the specific advertisement target through the identified advertisement permission setting information. One or more ads that target date meets the date criteria shows an exemplary method of allocating one or more advertisers access.

One of ordinary skill in the art to which the present invention pertains may refer to various embodiments of the present invention, and / or may modify various methods of setting the advertisement authority corresponding to the advertisement target date condition. The present invention includes all the implementation methods inferred above, and is not limited to the implementation method shown in FIG.

Hereinafter, in FIG. 4, the advertiser terminal 155 illustrated in FIG. 1 is referred to as a “terminal” for convenience, and the date registration server 100 is referred to as a “server” for convenience.

Referring to FIG. 4, when the advertisement authority setting information transmitted from the advertiser terminal 155 is stored in the storage medium 150 in association with the advertiser information through the process illustrated in FIG. 2, the server stores the information. One or more advertisement rights including advertisement target date condition information corresponding to one or more advertisement target date conditions included in the date display interface, advertisement price information including advertisement price for each date, and advertisement period information in association with the medium 150. The setting information is checked (400), and at least one advertisement right setting information including the same advertisement target date condition information is checked (405) through the advertisement target date condition information included in the at least one advertisement right setting information.

If the only advertisement authority setting information including one advertisement target date condition information is confirmed as a result of the checking (410), the server may include advertisement price information including advertisement price for each date included in the identified only advertisement authority setting information. Is calculated as the advertisement proceeds of the date display interface provider (415).

On the other hand, if two or more advertisement permission setting information including the same advertisement target date condition information is confirmed (410), the server compares the advertisement period information included in the two or more confirmed advertisement permission setting information and duplicates the advertisement. Checking the period, comparing the advertisement price information for each date of the overlapping advertisement period, checking the highest advertisement amount information, checking the number of advertisement target dates meeting the advertisement target date condition information during the overlapping advertisement period, The advertising revenue of the date display interface provider for the overlapping advertisement period is calculated by multiplying the identified number of advertisement target dates by the advertisement price for each date (or substituting the preset advertisement price calculation formula), and calculating the non-overlapping advertisement period. Check, and if a non-duplicate ad period is identified, the During the advertisement period, the number of the target date corresponding to the advertisement target date condition information is checked, and the duplicated number is obtained by multiplying (or substituting a preset advertisement price calculation formula) the advertisement price for each date. The advertisement proceeds of the date display interface provider for the advertisement period are calculated (420).

Subsequently, the server registers an advertiser who registers advertisement permission setting information including advertisement price information for the highest date of an advertisement period overlapping with respect to a specific advertisement target date condition as the advertisement price information, for the advertisement target date condition. It is preferable to confirm with the first advertiser that has set the advertising price to increase the advertising revenue of the, and if the two or more identified advertising permission setting information includes a non-overlapping advertising period, the total of the non-overlapping Identify the advertiser who registered the advertisement permission setting information including the advertisement price information by date as the advertisement price information as one or more second advertisers who set the advertisement price for increasing the advertisement revenue of the date display interface provider with respect to the target date condition. And, the one identified from the storage medium 150 The advertiser information is checked (425).

If one or more advertisement authority assignment target advertiser information for the specific advertisement target date condition is confirmed (430), the server may provide the one or more advertisers with the identified one or more advertisement target dates corresponding to the advertisement target date condition information. The advertisement authority is allocated and stored in the storage medium 150 in association with the advertisement target date condition information and one or more advertiser information assigned with the advertisement authority for one or more advertisement target dates corresponding to the advertisement target date condition information. 435).

According to an exemplary embodiment of the present invention, the server stores the advertisement price information, advertisement period information, advertisement exposure time zone (or advertisement skip time zone) information, and advertisement data associated with the advertiser information in the storage medium 150. It is desirable to.

In more detail, FIG. 5 illustrates a web page including a date display interface for providing a date display interface in the date display interface providing server 500 when the user terminal 565 connects to the communication network date display interface providing server 500. Is generated (or extracted) and provided to the user terminal 565, but the advertisement authority for one or more date display regions included in the date display interface is assigned through the advertisement authority setting system shown in FIG. A system configuration for processing the advertisement data to be provided to the user terminal 565 by including advertisement data in the date display area (or a certain area near the date display interface). Specifically, at least one browser program is provided in the user terminal 565. On the day via a Hyper-Text Transfer Protocol (HTTP) compliant protocol. Display interface provides a connection to the server 500 receives the Web-based interface provides the date Date interface shows a system configuration.

Those skilled in the art to which the present invention pertains may refer to and / or modify this drawing 5 to infer various implementation methods for the system for providing the date display interface, but the present invention is inferred from the above It includes all implementation methods, and is not limited to the implementation method shown in FIG.

For example, those skilled in the art to which the present invention pertains may refer to and / or modify this drawing 5 to implement an implementation method having a date display program having the date display interface on the user terminal 565. It will be apparent that the present invention will include all implementation methods inferred.

Referring to FIG. 5 according to an embodiment of the present invention, the system for providing a date display interface includes a user terminal 565 having one or more browser programs, connected to a communication network through the browser program, and the communication network through the communication network. The user terminal 565 is connected to the user terminal 565 and generates (or extracts) a web page including a date display interface for providing the date display interface when the user terminal 565 is connected through the communication network. The advertisement data of an advertiser registered with an advertisement authority for one or more date display regions included in the date display interface through the advertisement authority setting system shown in FIG. 1. Process the information to be provided to the user terminal 565 Including its date display interface providing server 500 is characterized in that formed.

However, in FIG. 5, the date display interface providing server 500 is illustrated as one server for convenience. However, the present invention is not limited thereto, and the date display interface providing server 500 may be configured in various ways. Each element may be implemented in two or more server group forms (for example, a date display interface providing server 500 and a separate advertisement server), and the present invention is characterized by including all the inferred implementation methods. That is, in FIG. 5, the date display interface providing server 500 is merely a functional name for providing the date display interface providing server 500 to the user terminal 565 including advertisement data in the date display interface. It is to be apparent that the physical name of can be variously modified according to the intention of the skilled person.

The user terminal 565 is a wired communication network based on Transmission Control Protocol / Internet Protocol (TCP / IP) (eg, Asymmetric Digital Subscriber Line (ADSL) / Very High-data Rate Digital Subscriber Line (VDSL), cable communication network). A mobile communication terminal including at least one wired terminal including a desktop computer or a notebook computer connected to the date display interface providing server 500 or connected to a code division multiple access (CDMA) based mobile communication network; Or an IP capable of at least one wireless terminal including at least one portable internet terminal connected to IEEE 802.16x based high speed wireless internet, or capable of bidirectional communication through any one of the wired network and the wireless communication network. -TV device (not shown) containing at least one TV or digital TV or DMB At least one feature, characterized in that it comprises a browser program for receiving and outputting a web page including a date display interface for providing the date display interface through the communication network.

Those skilled in the art will be familiar with the technical features of the user terminal 565 including at least one of the wired terminal, the wireless terminal, or a TV device (not shown). Detailed description thereof will be omitted for convenience.

According to an embodiment of the present invention, the date display interface providing server 500 includes a web including one or more web page sources and web contents for generating (or extracting) a web page to be provided to the user terminal 565. And a database for storing page operation data, wherein the database is provided in a database management system (DBMS) associated with the date display interface providing server 500.

According to one embodiment of the invention, the web page source included in the web page operation data, at least one tag for generating a web page to be provided to the user terminal 565 from the date display interface providing server 500 It is preferable to include a string (or a combination of tag strings), one or more scripts to be included in the web page, and one or more information contents corresponding to the web page contents, in which case the web page provided to the user terminal 565. Is preferably generated by combining the tag string (or a combination of tag strings).

According to another exemplary embodiment of the present invention, the web page source included in the web page operation data may include a web document source corresponding to a web page to be provided to the user terminal 565 by the date display interface providing server 500. Preferably, the web page includes a file (eg, a web document source file including one or more tag strings and scripts and information content corresponding to the web page content). In this case, the web page provided to the user terminal 565 may be provided. One or more web document source files (for example, one web document source file for unframed web pages, or one frame web document source file for two or more frames, and two corresponding to each frame). It is preferable to extract the above web document source file).

According to an exemplary embodiment of the present invention, the date display interface providing server 500 includes a date display interface to be provided to the user terminal 565 in the web page generated (or extracted) based on the web page operation data. To provide, one or more date information corresponding to user information using the date display interface, interface information constituting the date display interface, and schedule information for each date display area to be included in at least one date display area included in the date display interface. And interface D / B 555 for linking and storing schedule information, or interworking through a network.

Here, the user information is provided with a date display interface including at least one date display area through the date display interface providing server 500, each of the date display area in at least one date display area included in the date display interface It is preferable to include member information (eg, member ID information, ID / PW information) of the user who registers and uses the schedule information for each user, and further includes personal information (eg, name, resident registration number, address, contact information, etc.) of the user. It is preferable to comprise.

The interface information may include: a date display frame displaying a grid-shaped date display area constituting the date display interface, and a schedule information output interface displaying one or more schedule information registered in each date display area included in the date display interface. And a schedule information registration interface for registering one or more schedule information in each date display area, and a schedule information modification interface for modifying one or more schedule information registered in each date display area. Preferably, the mobile terminal further includes one or more additional service interfaces (eg, tab-type schedule information output interface for providing additional services).

According to an embodiment of the present invention, the interface information outputs advertisement data of an advertiser to a date display area to which an advertisement right is assigned through the advertisement right setting system shown in FIG. 1 among the date display areas included in the date display interface. It is preferable to further comprise an advertisement output interface for.

According to an embodiment of the present invention, the interface information may further include one or more skins and items to be included in the date display interface, whereby the date display interface may be a customized date display interface or a company / organization. It is possible to provide a promotional date display interface.

The date information corresponds to a date for outputting schedule information for each date display area in a date display area included in the date display interface, and preferably, one date information is associated with one or more schedule information.

The schedule information is schedule information for outputting schedule information for each date display area in a date display area included in the date display interface, and the schedule information may include one or more character string information. Accordingly, it is possible to further include one or more digital content (eg, image, sound, multimedia).

According to the exemplary embodiment of the present invention, the schedule information may further include a schedule category for classifying each schedule according to a predetermined criterion, and the schedule category may be omitted according to the intention of those skilled in the art.

According to an embodiment of the present invention, the date display interface providing server 500 is one included in the date display interface through the advertisement authority setting system shown in FIG. 1 through the advertisement authority setting system shown in FIG. The schedule category information (or schedule keyword / index information) registered by the advertiser assigned the advertisement authority for the date display area is stored in association with the advertiser information and the advertisement data registered by the advertiser, and according to the intention of the skilled person, The storage medium 560 further stores the advertisement period information, the advertisement exposure time zone (or the advertisement omission time zone) in association with each other, or interworks through a network.

Referring to FIG. 5, the date display interface providing server 500 provides a web page to the user terminal 565 using an HTTP compatible protocol corresponding to the communication network, or a web page provided to the user terminal 565. It is characterized in that it comprises a web interface unit 505 for connecting and managing a web interface for receiving a variety of information (or selected) input from the user terminal 565 in the GET / POST method.

According to an embodiment of the present invention, when the user terminal 565 is a wired terminal to which a communication channel is connected through a TCP / IP based wired communication network, the web interface unit 505 may communicate with the user terminal 565 and TCP / IP. A communication channel is connected and managed through an IP-based HTTP protocol, and a Hyper-Text Markup Language (HTML) compatible document (eg, * .htm, * .asp, * .xml) is connected to the user terminal 565 through the communication channel. It is preferable to interface so that a web page of a form of) is provided or to receive information input from the user terminal 565 in a GET / POST manner.

According to another exemplary embodiment of the present invention, when the user terminal 565 is a wireless terminal in which a communication channel is connected through a CDMA / WCDMA based wireless communication network, the web interface unit 505 is connected to the user terminal 565 and CDMA. Connect and manage a communication channel through an HTTP compatible protocol (eg, WAP (Wireless Application Protocol) or ME (Mobile Explorer), etc.) corresponding to the WCDMA-based wireless Internet protocol, and the user terminal 565 through the communication channel. It is preferable to interface so that a web page in the form of HTML compatible document (eg, * .wml, * .htm) is provided, or so that information input from the user terminal 565 is received in a GET / POST method. .

According to another exemplary embodiment of the present invention, when the user terminal 565 is a wireless terminal in which a communication channel is connected through an IEEE 802.16 based wireless communication network, the web interface unit 505 is connected to the user terminal 565 and IEEE. A communication channel is connected and managed through an HTTP compatible protocol corresponding to an 802.16x based wireless Internet protocol, and an HTML compatible document (eg, * .htm, * .asp, *. xml) interface to provide a web page, or interface so that the information input from the user terminal 565 is received in a GET / POST method.

Referring to FIG. 5, when the date display interface providing server 500 accesses the date display interface providing server 500 through the web interface 505 from the user terminal 565 and requests a date display interface from the user terminal 565. And a web page operating unit 510 (or web page operating unit) for generating (or extracting) a web page to be provided to the user terminal 565 based on the web page operating data, and the interface D / B 555. Interface providing unit 515 (or interface providing means) for generating (or extracting) a date display interface to be included in the generated (or extracted) web page in connection with The unit 510 transmits a web page generated (or extracted) including the date display interface to the user terminal 565 in association with the web interface unit 505. To treatment that is characterized.

When the user terminal 565 accesses the date display interface providing server 500 through the web interface unit 505 and requests a date display interface, the webpage operation unit 510 requests to provide the date display interface. A web page source and web content for identifying a web page link to be provided to the user terminal 565 and generating (or extracting) a web page corresponding to the checked web page link from the web page operation data. After confirming, and using the identified web page source and the web content to generate (or extract) a web page to be provided to the user terminal 565.

When the webpage operating unit 510 generates (or extracts) a webpage to be provided to the user terminal 565, the interface provider 515 checks user information corresponding to the user terminal 565. And generating (or extracting) a date display interface to be provided to the user terminal 565 based on the interface information associated with the user information in association with the interface D / B 555.

According to an embodiment of the present invention, the date display interface includes at least one date display area, a schedule information output interface for displaying at least one schedule information registered in each date display area, and at least one schedule information in each date display area. It is preferable to include a schedule information registration interface for registering, and a schedule information modification interface for modifying one or more schedule information registered in each date display area, at least one additional service interface for providing additional services through the date display interface (Eg, a tab type schedule information output interface for each category) may be further included.

According to the exemplary embodiment of the present invention, the date display interface may further display one or more skins and items included in the interface information.

According to an embodiment of the present invention, the date display interface may be assigned an advertisement right to a date display area (or a certain area near the date display interface) included in the date display interface through the advertisement permission setting system shown in FIG. It is preferable to further comprise an advertisement output interface for outputting advertisement data of advertising.

When the date display interface is generated (or extracted), the web page operating unit 510 includes the date display interface in the generated (or extracted) web page, and the date is linked with the web interface unit 505. A web page including a display interface may be provided to the user terminal 565.

Referring to FIG. 5, the date display interface providing server 500 displays the date in association with the interface D / B 555 when the interface providing unit 515 generates (or extracts) the date displaying interface. A schedule checking unit 520 (or schedule checking means) for checking schedule information for one or more date display areas included in each date display area included in the interface, and schedule information for each confirmed date display area of the date display interface. And a schedule display unit 525 (or schedule display means) included in each date display area.

When the interface providing unit 515 generates (or extracts) a date display interface to be provided to the user terminal 565, the schedule checking unit 520 is included in the generated date display interface. Check the date (or date period) corresponding to the above date display area, and display the date associated with the date information corresponding to each confirmed date (or date included in the date period) from the interface D / B 555. It is characterized by checking the schedule information for each area.

Here, the schedule information for each date display area may include one or more character string information, and further include one or more digital contents (eg, image, sound, multimedia) according to the intention of a person skilled in the art, or each schedule. Preferably, the method further includes a certain category classified according to a predetermined criterion.

When schedule information for each date display area corresponding to the date display area included in the date display interface is confirmed by the schedule checking unit 520, the schedule display unit 525 displays each date display area included in the date display interface. The schedule information for each date display area is displayed by including schedule information for each confirmed date display area, and the schedule information for each date display area is displayed by the schedule display unit 525. The date display interface on which the information is displayed is included in the web page through the web page operation unit 510 and provided to the user terminal 565.

Referring to FIG. 5, when the date display interface providing server 500 transmits schedule information for at least one date display area through the schedule information registration interface, the user terminal 565 provided with the date display interface, An information receiving unit 530 (or information receiving means) for receiving schedule information for each date display area, and storing the received schedule information for each date display area in the interface D / B 555 in association with the user information; An information storage unit 535 (or information storage means) is provided.

When the user terminal 565 provided with the date display interface inputs and transmits schedule information for one or more date display areas through a schedule information registration interface included in the date display interface or a schedule modification interface, the information receiver 530. ) Is characterized in that to receive the transmitted schedule information for each of the date display area from the user terminal 565.

When the schedule information for each date display area is received from the user terminal 565 through the information receiver 530, the information storage unit 535 confirms the date information and the schedule information included in the schedule information for each date display area. In addition, the date information, the schedule information, and the user information may be stored in the interface D / B 555.

Referring to FIG. 5, the date display interface providing server 500 may display one or more dates to be included in the date display area included in the date display interface by the schedule checking unit 520 from the interface D / B 555. When confirming schedule information for each region, schedule category information (or schedule keyword / registered) registered by an advertiser to which an advertisement authority for the date display region is assigned among the one or more confirmed date display regions in association with the storage medium 560. An information checking unit 540 (or information checking means) for checking schedule information for each one or more date display areas including index word information, and a schedule category matching the schedule information for each date display area from the storage medium 560. Optical that identifies the advertiser's advertising data associated with the ad target date condition information, which includes information (or schedule keyword / index information). An advertisement output processing unit 550 (or advertisement output means) for processing to output the confirmed advertisement data to a confirmation unit 545 (or advertisement confirmation means) and a date display area corresponding to the confirmed schedule information for each date display area. And the information checking unit 540, the advertisement checking unit 545, and the advertisement output processing unit 550 in the form of a separate advertisement server associated with the date display interface providing server 500. It is possible to be implemented.

When the schedule checker 520 confirms schedule information for one or more date display areas to be included in the date display area included in the date display interface from the interface D / B 555, the information checker 540 may determine whether or not the schedule information is included in the date display area. The advertisement target date condition information including schedule category information or schedule keyword / index information registered through the advertisement authority setting system shown in FIG. 1 in association with the storage medium 560 is checked, and the schedule checking unit 520 is provided. Schedule information for one or more date display areas including schedule category information or schedule keyword / index information included in the confirmed target date condition information among the confirmed date information for each date display area) It is done.

According to the present invention, the information confirming unit 540 confirms the schedule category information or the schedule keyword / index information included in the advertisement target date condition information, and confirms the schedule content included in the schedule information for each date display area. Rather, it is evident that the advertisement target date condition information identifies one or more advertisement target dates to which the advertisement authority is dynamically allocated.

When one or more advertisement target dates to which the advertisement right is allocated are confirmed by the information confirming unit 540 through the advertisement target date condition information, the advertisement confirming unit 545 may determine the advertisement target date condition from the storage medium 560. The advertisement data of the advertiser to which the advertisement authority is assigned to the at least one advertisement target date identified based on the information may be identified and extracted.

When one or more pieces of advertisement data are identified and extracted through the advertisement confirming unit 545, the advertisement output processing unit 550 identifies and extracts the extracted advertisement data in the date display area corresponding to the schedule information for each confirmed date display area. It characterized in that the processing to be output through the screen output means provided in the user terminal 565.

According to the exemplary embodiment of the present invention, the advertisement output processing unit 550 may process the advertisement data to be output in the predetermined region near the date display interface in addition to the date display region included in the date display interface. The present invention is not limited thereto.

6 is a diagram illustrating a process of providing a date display interface according to an embodiment of the present invention.

In more detail, in FIG. 6, when a user terminal 565 having one or more browser programs is connected to the date display interface providing server 500 shown in FIG. In response, the date display interface providing server 500 provides the user terminal 565 with the date display interface on the web page provided to the user terminal 565. Those skilled in the art will be able to infer various implementation methods for the process of providing the date display interface by referring to and / or modifying the present invention, but the present invention is directed to all the inferred implementation methods. It is not limited to the implementation method shown in FIG.

Hereinafter, in FIG. 6, the user terminal 565 shown in FIG. 5 is referred to as "terminal" for convenience, and the date display interface providing server 500 is referred to as "server" for convenience.

Referring to FIG. 6, the terminal accesses the server through a communication network to connect a communication channel through an HTTP compatible protocol (600), and transmits a webpage link to the server through the communication channel to display one or more webpages. In operation 605, the server generates (or extracts) a web page corresponding to the web page link (610).

When the web page is generated (or extracted), if the date display interface is not provided to the terminal through the web page (615), the server sends the generated (or extracted) web page to the terminal through the communication channel. After transmitting and outputting (620), the terminal repeats the process of selecting (or clicking) any one or more webpage links included in the webpage and transmitting it to the server.

On the other hand, when the web page is generated (or extracted), if the date display interface is provided to the terminal through the web page (615), the server confirms the date display interface user information to provide the date display interface (eg, login). User information from the information) (625), and generates (or extracts) a date display interface to be provided to the terminal based on the interface information associated with the confirmed user information from the interface D / B 555 ( 630).

According to an embodiment of the present invention, the date display interface may be assigned an advertisement right to a date display area (or a certain area near the date display interface) included in the date display interface through the advertisement permission setting system shown in FIG. It is preferable to further comprise an advertisement output interface for outputting the advertisement data of the advertiser.

In operation 635, the server checks schedule information for one or more date display areas to be included in a date display area included in the date display interface from the interface D / B 555.

If schedule information for one or more date display areas to be included in the date display interface is confirmed (640), the server includes schedule information for each confirmed date display area in each date display area included in the date display interface ( In operation 650, the web page including the date display interface is transmitted to the terminal through the communication channel and output.

In more detail, FIG. 7 illustrates that the user terminal is generated (or extracted) a date display interface including schedule information for one or more date display areas in the date display interface providing server 500 through the process shown in FIG. 6. In operation 565, the schedule information for each date display area that matches the target date condition information registered through the advertisement authority setting system shown in FIG. 1 among the schedule information for each date display area is checked, and the date is displayed. Regarding the process of including the advertisement data of the advertiser to which the advertisement authority is assigned in the date display area including the schedule information for each region, those skilled in the art to which the present invention pertains, refer to FIG. And / or infer various implementation methods for including advertising data in the date display interface by modification. As will be appreciated, the present invention includes all implementation methods inferred above and is not limited to the implementation method shown in FIG.

Hereinafter, in FIG. 7, the server 500 for providing a date display interface in FIG. 5 is referred to as a “server” for convenience.

Referring to FIG. 7, through the process shown in FIG. 6, the date display interface providing server 500 generates (or extracts) a date display interface including schedule information for one or more date display areas, thereby generating the user terminal ( 565), if one or more schedule information for each date display area to be included in the date display interface is confirmed, the server is registered through the advertisement authority setting system shown in FIG. 1 in association with the storage medium 560. In operation 700, the schedule information for one or more date display areas including schedule category information or schedule keyword / index information included in the advertisement target date condition information is checked.

Here, the server confirming through the schedule category information or the schedule keyword / index information included in the advertisement target date condition information is not confirmed by the schedule content included in the schedule information for each date display area, but the advertisement target date. It is evident from the condition information that the advertising authority is characterized by identifying one or more advertisement target dates to be dynamically allocated.

If the schedule information for each date display area matching the advertisement target date condition information is confirmed (705), the server displays the date to an advertiser who registers the advertisement target date condition information matching the confirmed schedule information for the date display area. The advertisement authority for the date corresponding to the region is allocated (710), and the advertisement data of the advertiser to which the advertisement authority is allocated is identified from the storage medium 560 (715).

If the advertisement data of the advertiser assigned the advertisement right is confirmed at a date corresponding to the date display area (720), the server sends the checked advertisement data to a date display area corresponding to each date to which the advertisement right is assigned. And a date display interface including the advertisement data is provided to the user terminal 565 shown in FIG.

According to the method of the present invention, the server may process the output of the confirmed advertising data in a certain area near the date display interface, in addition to the date display area included in the date display interface, thereby It is not limited.

According to the present invention, in a calendar service, a schedule management service, and a self-planning service provided through a date display interface such as an internet calendar, a schedule management program, and a self-planning management program, a specific date included in the date display interface may be used. By assigning a usage right to an advertiser other than the date display interface user, the advertiser may provide various advertisements through a date display area included in the date display interface.

According to the present invention, in a calendar service, a schedule management service, and a self-planning service provided through a date display interface such as an internet calendar, a schedule management program, and a self-planning management program, a specific date included in the date display interface may be used. By assigning usage rights to advertisers other than the date display interface user, the date display interface provider generates the profits according to the advertising rights assignment for each date, thereby operating the date display interface related service as one independent advertising medium. .

According to the present invention, in a calendar service, a schedule management service, and a self-planning service provided through a date display interface such as an internet calendar, a schedule management program, and a self-planning management program, a specific date included in the date display interface may be used. By assigning usage rights to advertisers other than the date display interface user, the date display interface user can be provided with various advertisement benefits provided by the advertiser.

Claims

Advertisement data associated with schedule category information (or schedule keyword / index information) registered by an advertiser assigned with advertisement rights for one or more date display areas included in a date display interface having one or more date display areas is stored in a storage medium. Making;

When the date display interface is transmitted to one or more terminals and outputted, the advertiser assigned to the advertisement authority for the date display area is registered among the one or more schedule information for each date display area included in the date display interface in association with the storage medium. Identifying schedule information for at least one date display area including schedule category information (or schedule keyword / index information); And

Processing to output advertisement data associated with the schedule category information (or schedule keyword / index information) in a date display area corresponding to the confirmed schedule information for each date display area. Interface how to provide customized ads.

The method of claim 1,

Checking the advertisement period information corresponding to the advertisement data, and checking whether the current date and time checked through the timer is included in the advertisement period (or the advertisement exposure time during the advertisement period). Display interface How to provide customized advertising.

The method of claim 1, wherein the schedule category information,

Category information selected in the process of registering the schedule information for each date display area, or

And at least one category information identified by reading keywords / index words included in the schedule information for each date display area.

A computer-readable recording medium having recorded thereon a program for executing the method of claim 1.

A storage medium that associates and stores schedule category information (or schedule keyword / index information) registered by an advertiser assigned with advertisement rights to one or more date display areas included in a date display interface having one or more date display areas. ;

The advertiser to which the advertisement authority for the date display area is assigned among the schedule information for one or more date display areas included in the date display interface in connection with the storage medium when the date display interface is transmitted to the at least one terminal and output the same. Information checking means for checking schedule information for at least one date display area including registered schedule category information (or schedule keyword / index information); And

And advertisement output means for processing advertisement data associated with the schedule category information (or schedule keyword / index information) to be output in a date display area corresponding to the confirmed schedule information for each date display area. User-specific advertisement providing system for date display interface.