KR20090008962A - Customized coupon system and method thereof - Google Patents

Customized coupon system and method thereof Download PDF

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Publication number
KR20090008962A
KR20090008962A KR1020070072344A KR20070072344A KR20090008962A KR 20090008962 A KR20090008962 A KR 20090008962A KR 1020070072344 A KR1020070072344 A KR 1020070072344A KR 20070072344 A KR20070072344 A KR 20070072344A KR 20090008962 A KR20090008962 A KR 20090008962A
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KR
South Korea
Prior art keywords
coupon
merchant
authentication
data
customized
Prior art date
Application number
KR1020070072344A
Other languages
Korean (ko)
Inventor
김경배
Original Assignee
김경배
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 김경배 filed Critical 김경배
Priority to KR1020070072344A priority Critical patent/KR20090008962A/en
Publication of KR20090008962A publication Critical patent/KR20090008962A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/38Payment protocols; Details thereof
    • G06Q20/387Payment using discounts or coupons
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/07User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail characterised by the inclusion of specific contents
    • H04L51/18Commands or executable codes
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L9/00Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols
    • H04L9/32Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols including means for verifying the identity or authority of a user of the system or for message authentication, e.g. authorization, entity authentication, data integrity or data verification, non-repudiation, key authentication or verification of credentials
    • H04L9/3226Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols including means for verifying the identity or authority of a user of the system or for message authentication, e.g. authorization, entity authentication, data integrity or data verification, non-repudiation, key authentication or verification of credentials using a predetermined code, e.g. password, passphrase or PIN
    • H04L9/3228One-time or temporary data, i.e. information which is sent for every authentication or authorization, e.g. one-time-password, one-time-token or one-time-key
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12Messaging; Mailboxes; Announcements

Abstract

The present invention relates to a coupon system and method, and relates to a system and method for providing various discount coupons or sweepstakes to a corresponding member through a website providing a customized mobile coupon service and managing them collectively.

Custom coupon system according to the present invention, a personal member DB including a field in which at least one coupon classification code is stored; A merchant DB including a field in which at least one coupon classification code is stored; Coupon issuing means for generating coupon data according to the coupon issuance information from the personal member DB and the merchant DB and transmits the encoded data to the member's mobile device or email with the encoded authentication number.

Description

Customized coupon system and method

The present invention relates to a coupon system and method, and more particularly, to a system and method for providing various discount coupons or sweepstakes to a corresponding member through a website providing a customized mobile coupon service and managing them collectively. It is about.

Most sites nowadays offer various coupons or giveaways to promote customers' promotions or to promote new sites. Coupons and sweepstakes issued on these sites generally use a paper-printed coupon to send to the customer, print out the coupon on the web, or download the coupon through a mobile device.

However, the conventional coupon issuing method has a hassle to cut off the coupon separately or to use it by printing on the web, and the inconvenience of having to search for the coupon to be downloaded by the customer himself when downloading using the mobile device. In this case, there is an economic loss that requires a separate data fee.

Alternatively, undesired discount coupons or promotional coupons and sweepstakes can be randomly sent to the user's mobile device, causing the issuance of unnecessary coupons, and issuing such indiscriminate coupons may even be considered spam to the user.

The present invention has been made to solve the above problems, an object of the present invention is to provide a mobile coupon customized for each member's characteristics.

Another object of the present invention is to provide a service for collectively managing various mobile coupons provided to each member from a plurality of member companies.

In addition, another object of the present invention, in order to activate the use of the mobile coupon provided to each member, a system equipped with a kind of compensation system for accumulating the accumulated mileage or points according to the use history of the coupon and providing it to the member using the coupon The purpose is to provide.

The objects of the present invention are not limited to the above-mentioned objects, and other objects that are not mentioned will be clearly understood by those skilled in the art from the following description.

In order to achieve the above object, a custom coupon system according to an embodiment of the present invention comprises a personal member DB including a field in which at least one coupon classification code is stored; A merchant DB including a field in which at least one coupon classification code is stored; And a customized coupon system including coupon issuing means for generating coupon data according to the coupon issuance information from the personal member DB and the affiliated store DB and transmitting the encoded data to the member's mobile device or email.

In order to achieve the above object, a custom coupon providing method according to an embodiment of the present invention, receiving a coupon issuance request signal from the merchant for coupon issuance; Selecting a coupon issuing member by extracting a coupon classification code of an individual member DB corresponding to the corresponding coupon classification code of the affiliated store DB; Generating coupon issuance data including details of the coupon, an expiration date, and an authentication number / bar code; Converting the generated coupon issuance data into a data signal for transmission to a mobile device; And transmitting the converted data signal to the selected member, and storing the transmission contents in the personal member DB and the affiliated store DB.

In addition, in order to achieve the above object, a custom coupon providing method according to an embodiment of the present invention, receiving a coupon authentication request signal from the user for coupon authentication; Decoding the coupon authentication request signal and comparing the coupon authentication request signal with an affiliate store number, a coupon number, and an authentication number stored in the affiliate store DB; Confirming an expiration date of the corresponding coupon; And receiving an item purchase or a corresponding service using the use authenticated coupon.

According to the customized mobile coupon system light method of the present invention has one or more of the following effects.

According to the present invention, the customized mobile coupon system analyzes coupon use frequency and mainly used coupon items of each member and transmits coupons according to the characteristics of each member, so that each member can receive necessary coupons without having to search for coupons one by one. It can be effective.

In addition, each merchant does not issue coupons uniformly, but by providing customized coupons for each member's characteristics to increase the coupon use rate, thereby maximizing the effect of promotion or promotion.

Specific details of other embodiments are included in the detailed description and the drawings.

Advantages and features of the present invention and methods for achieving them will be apparent with reference to the embodiments described below in detail with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but can be implemented in various different forms, and only the embodiments make the disclosure of the present invention complete, and the general knowledge in the art to which the present invention belongs. It is provided to fully inform the person having the scope of the invention, which is defined only by the scope of the claims. Like reference numerals refer to like elements throughout.

1 is a view showing a relationship between a member company, a coupon agency and an individual member for providing a customized coupon according to an embodiment of the present invention.

In an embodiment of the present invention, the coupon agency recruits companies who want to promote marketing by using coupons and sweepstakes and individual members who want to use these coupons and sweepstakes through membership registration. As a result, each merchant DB and individual member DB are generated in the coupon system of the coupon agency. The affiliated stores may include not only online companies that provide various services such as various portal sites, but also offline companies of various industries that provide various services such as department stores, large marts, restaurants, books, and records.

In addition, the individual member must agree to the agreement to allow the transmission of coupons and prizes entered from the merchants when registering, and allows multiple selections of coupons and prizes classified into various items according to the characteristics of each individual. . The item of interest coupon selected by each individual member is coded by item or field and stored in each individual member DB.

When the membership is completed, the coupon agency compares the coupons provided by the merchants requesting the coupon agency and coupons of interest items according to the coupon preferences selected by the individual members and transmits the coupons only to the selected members. That is, the individual member may receive only the coupons and the prizes of the selected items of interest selected at the time of membership registration. In addition, the affiliated store may promote the affiliated store to the member and induce subsequent marketing promotion through the transmitted coupon.

2 shows an example of a field constituting the personal member DB 101 and a field constituting the affiliated store DB 103 according to an embodiment of the present invention. However, the fields constituting the DBs 101 and 103 are not limited to those shown in FIG. 2, and it is understood that those skilled in the art may further include various fields in addition to the fields exemplified. There will be.

2, the personal member DB 101 according to an embodiment of the present invention is the coupon classification code 201, membership number, name, mobile terminal number, email address, coupon use history, mileage or point score, etc. A set of records consisting of fields containing.

The coupon classification code 201 classifies and codes the coupons provided from the merchants by various items or fields, and codes the coupon classification codes corresponding to the coupon items selected according to each individual's taste and coupon preference at the time of membership registration. Store in One individual member may have one or more coupon classification codes.

In addition, the coupon sent to the mobile device of the individual member is also automatically stored in the server of the coupon agency 100 at the same time, so that the member can visit the website of the coupon agency to check this. The server of the coupon agency stores and displays the coupon issuance history, usage history, etc. of each member in each individual member DB (101) using a function such as 'my coupon box'. Therefore, members using the website can view the coupon issued to them at a glance and can also facilitate the management thereof. In addition, the mileage or points are differentially paid according to the use history of the issued coupon or the frequency of use, and are scored and stored in each individual member DB 101.

2, the affiliated store DB 103 according to an embodiment of the present invention is a field including a coupon classification code 203, merchant unique number, trade name, coupon number, coupon details, coupon expiration date, recipient, etc. It is a set of records.

The coupon classification code 203 is to provide a coupon agency in the merchant to request the coupon issuance, to select the item classified into the coupon by item or sector in various ways, the classification code corresponding to the selected item in the merchant DB Stored. Thereafter, upon requesting the coupon for the coupon from the affiliated store, the server of the coupon agency stores the coupon classification code 203 stored in the affiliated store DB 103 and the individual member DB 101 by the selection of each individual member. By comparing the coupon classification code 201, only matching members are selected and the corresponding coupon is transmitted only to the selected members.

3 is a schematic diagram showing the configuration of a customized coupon system according to an embodiment of the present invention.

The server of the coupon agency providing a customized coupon system according to an embodiment of the present invention includes a personal member DB 101, merchant DB 103, data processing unit 105, coupon issuing unit 107, coupon authentication unit 109 ). In addition, the coupon issuing unit 107 and the coupon authentication unit 109 may further include an interface unit 111 for transmitting and receiving a signal with the mobile device of the user.

The personal member DB 101 is generated through membership registration in the website of the coupon agency. The personal member DB 101 includes personal information of each individual, information on coupons of interest items according to personal preferences for issuing personalized coupons to selected members, such as coupon classification codes shown in FIG. Consent to, etc. is included. In addition, the data including the mileage or point accumulation status for compensation according to the coupon use performance is included.

The affiliated store DB 103 is generated through the affiliated store registration on the website of the coupon agency. The affiliated store DB 103 has a unique number given differently according to each affiliated store, coupon items for the provided coupons (for example, coupon classification code shown in Figure 2), coupon details, expiration date and coupon certification Information about the program, and more.

The data processing unit 105, when a proxy request signal for issuing a coupon from the merchant is generated, coupon information provided by the merchant from the merchant DB 103 and coupons of interest of each member from the individual member DB 101 After comparing and analyzing the information about the role, selects only the relevant members. Thereafter, the data including the mobile device number or email address of the selected members is transmitted to the coupon issuing unit 107.

In addition, a data signal including an authentication number and a bar code input from a user to receive the issued coupon is received to determine whether the data match the corresponding field of the affiliated store DB.

In addition, it is determined whether the authenticated coupon is used, and the mileage or points granted to the used coupon are changed into a score and stored in the corresponding field of the corresponding personal member DB 101.

The coupon issuing unit 107 generates a coupon for issuing a corresponding coupon provided from the affiliated store, and transmits the coupon to the selected member.

The coupon issuing unit 107 generates data including coupon classification code 203 of coupon, details of coupon, merchant name and unique number, expiration date, bar code or authentication number, etc. The data is converted into a data transmission signal for transmission to the member. In this case, the data signal transmitted to the member may be transmitted to the member's mobile device or e-mail through various wired / wireless communication networks. Here, when the data signal is transmitted to the member's mobile device, the transmitted coupon may have a simple character, a multimedia message service (MMS), a barcode, or the like. In addition, the coupon sent to the mobile device may be photographed and sent to the issued coupon image using a camera built in the mobile device so that friends, family, etc. can use the coupon.

In order to use the coupon transmitted from the coupon issuing unit 107, the coupon authentication unit 109 may input the encrypted authentication number or authenticate the use of the corresponding coupon by using a barcode. That is, the encrypted authentication number or barcode includes an identifier for identifying the affiliated store and an identifier for validity of the coupon. The authentication number may be composed of numbers, English letters, special characters, and combinations thereof.

4 is a flowchart illustrating a coupon issuing method of generating and transmitting a coupon in the coupon issuing unit 107 according to an exemplary embodiment of the present invention.

Referring to FIG. 4, when a coupon issuance request signal is received from a merchant at a coupon agency server (S401), the data processing unit 105 matches an individual member DB corresponding to the coupon classification code 203 of the corresponding merchant DB 103. The target code for issuing the corresponding coupon is selected by searching the classification code 201 of 101 (S403). Thereafter, the coupon issuing unit 107 generates coupon data including details of the coupon to be issued to the selected member, an expiration date, and an authentication number / bar code (S405), and the member's mobile device or The data signal is converted to an email address (S407). The converted signal is transmitted to the mobile device or e-mail in the form of text, MMS, bar code or a combination thereof to the selected members, and the transmission details are sent to the personal member DB 101 and the affiliated store DB 103. It is stored in the corresponding field of (S409).

FIG. 5 is a flowchart illustrating a method of authenticating a corresponding coupon in order to use the coupon sent to the selected member through the coupon issuing step illustrated in FIG. 4.

Referring to FIG. 5, when a member purchases an item or provides a service using a coupon issued to a mobile device, the user inputs an authentication number sent with the coupon issuance or requests a coupon verification using a barcode. Generate a signal, and receives it in the coupon authentication unit (109) (S501). Thereafter, the coupon authentication unit 109 decodes the encrypted authentication number or barcode to check whether the affiliate store number and the authentication number are correct (S503). If it is confirmed that the coupon issued by the merchant, it is determined whether the coupon is valid by checking the expiration date of the coupon (S505). When the expiration date of the coupon is confirmed, a series of procedures for purchasing an item or receiving a service using the coupon are performed (S507).

As described above, the mobile coupon system and method according to the present invention can provide a customized coupon according to the taste and coupon preference of each customer. In addition to improving the satisfaction of individual members, it can also maximize the effectiveness of promotions or promotions to merchants that offer coupons.

The term '~ part' used in an embodiment of the present invention refers to a software component or a hardware component such as a field programmable gate array (FPGA) or an application specific integrated circuit (ASIC), and '~ part' performs certain roles. do.

However, '~' is not meant to be limited to software or hardware.

 '~ Portion' may be configured to be in an addressable storage medium or may be configured to play one or more processors.

Thus, as an example, '~' means components such as software components, object-oriented software components, class components, and task components, and processes, functions, properties, procedures, and the like. Subroutines, segments of program code, drivers, firmware, microcode, circuits, data, databases, data structures, tables, arrays, and variables.

The functionality provided within the components and the 'parts' may be combined into a smaller number of components and the 'parts' or further separated into additional components and the 'parts'.

Although embodiments of the present invention have been described above with reference to the accompanying drawings, those skilled in the art to which the present invention pertains may implement the present invention in other specific forms without changing the technical spirit or essential features thereof. You will understand that. Therefore, it should be understood that the embodiments described above are exemplary in all respects and not restrictive.

1 is a view showing a relationship between a member company, a coupon agency and an individual member for providing a customized coupon according to an embodiment of the present invention.

2 shows an example of a field constituting the personal member DB and a field constituting the affiliated store DB according to an embodiment of the present invention.

3 is a schematic diagram showing the configuration of a customized coupon system according to an embodiment of the present invention.

4 is a flowchart illustrating a method of generating and transmitting a coupon according to an embodiment of the present invention.

5 is a flowchart illustrating a method of authenticating the coupon according to an embodiment of the present invention.

<Explanation of symbols on main parts of the drawings>

100: server 101: individual member DB

103: merchant DB 105: data processing unit

107: coupon issuance unit 109: coupon certification unit

Claims (8)

A personal member DB including a field in which at least one coupon classification code is stored; A merchant DB including a field in which at least one coupon classification code is stored; Customized coupon system comprising a coupon issuing means for generating coupon data according to the coupon issuance information from the personal member DB and the merchant DB and transmits the encoded data to the member's mobile device or email. The customized coupon system of claim 1, wherein the coupon format issued to the mobile device is any one of a text, an MMS, a barcode, or a combination thereof. The custom coupon system of claim 1, wherein the authentication number is any one of numbers, alphabets, special characters, and a combination thereof. The method of claim 1, Receiving a coupon issuance request signal, the coupon system further comprises a data processing means for selecting only the matching personal member by comparing the coupon classification code of the coupon stored in the DB of the merchant and the personal member DB matching. The method of claim 4, wherein The data processing means is a customized coupon system for extracting the data necessary for issuing the coupon from the personal member DB and the affiliated store DB and transmits to the coupon issuing means. The method of claim 1, Receiving a coupon authentication request signal, after decoding the encoded authentication number is a customized coupon further comprising a coupon authentication means for determining by comparing with the merchant number, coupon number, authentication number and expiration date stored in the corresponding merchant DB system. Receiving a coupon issuance request signal from a merchant for issuing a coupon; Selecting a coupon issuing member by extracting a coupon classification code of an individual member DB corresponding to the corresponding coupon classification code of the affiliated store DB; Generating coupon issuance data including details of the coupon, an expiration date, and an authentication number / bar code; Converting the generated coupon issuance data into a data signal for transmission to a mobile device; And Transmitting the converted data signal to the selected member, and storing the transmission contents in the personal member DB and the affiliated store DB. Receiving a coupon authentication request signal from a user for coupon authentication; Decoding the coupon authentication request signal and comparing the coupon authentication request signal with an affiliate store number, a coupon number, and an authentication number stored in the affiliate store DB; Confirming an expiration date of the corresponding coupon; And A method of providing a customized coupon comprising the step of purchasing an item or providing a corresponding service using the authenticated coupon.
KR1020070072344A 2007-07-19 2007-07-19 Customized coupon system and method thereof KR20090008962A (en)

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101157735B1 (en) * 2010-02-26 2012-06-25 신한카드 주식회사 System amd method for providing coupon using location information of store
KR20130069395A (en) * 2011-12-16 2013-06-26 팔로 알토 리서치 센터 인코포레이티드 Privacy-preserving behavior targeting for digital coupons
KR101374002B1 (en) * 2012-03-28 2014-03-13 후지쯔 가부시끼가이샤 Server apparatus, privilege receiving opportunity, and privilege receiving opportunity notification method
KR20160095472A (en) * 2015-02-03 2016-08-11 에스케이플래닛 주식회사 System and method for providing personalization coupon, and Point service server
CN111915344A (en) * 2020-06-20 2020-11-10 武汉海云健康科技股份有限公司 New member ripening accelerating method and device based on medical big data

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101157735B1 (en) * 2010-02-26 2012-06-25 신한카드 주식회사 System amd method for providing coupon using location information of store
KR20130069395A (en) * 2011-12-16 2013-06-26 팔로 알토 리서치 센터 인코포레이티드 Privacy-preserving behavior targeting for digital coupons
KR101374002B1 (en) * 2012-03-28 2014-03-13 후지쯔 가부시끼가이샤 Server apparatus, privilege receiving opportunity, and privilege receiving opportunity notification method
KR20160095472A (en) * 2015-02-03 2016-08-11 에스케이플래닛 주식회사 System and method for providing personalization coupon, and Point service server
CN111915344A (en) * 2020-06-20 2020-11-10 武汉海云健康科技股份有限公司 New member ripening accelerating method and device based on medical big data

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