KR20090001799A - System and method for managing outdoor advertisement - Google Patents
System and method for managing outdoor advertisement Download PDFInfo
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- KR20090001799A KR20090001799A KR1020070049815A KR20070049815A KR20090001799A KR 20090001799 A KR20090001799 A KR 20090001799A KR 1020070049815 A KR1020070049815 A KR 1020070049815A KR 20070049815 A KR20070049815 A KR 20070049815A KR 20090001799 A KR20090001799 A KR 20090001799A
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- 238000004519 manufacturing process Methods 0.000 claims description 97
- 238000007726 management method Methods 0.000 claims description 95
- 238000007689 inspection Methods 0.000 claims description 10
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
- G06Q30/0258—Registration
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- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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Abstract
Description
1 is a diagram illustrating a configuration of an outdoor advertisement management system according to an embodiment of the present invention.
FIG. 2 is a diagram illustrating a configuration of an outdoor advertisement registration module of FIG. 1.
FIG. 3 is a diagram illustrating a configuration of the outdoor advertisement synthesizing module of FIG. 1.
4 is a diagram illustrating an example of registering an outdoor advertisement on a user interface according to an embodiment of the present invention.
5 is a diagram illustrating an example of synthesizing a registered outdoor advertisement with a building image according to an exemplary embodiment of the present invention.
6 is a diagram illustrating an example of displaying a location of an outdoor advertisement by using map information according to an embodiment of the present invention.
7 to 9 are flowcharts illustrating a method for managing outdoor advertisements according to an embodiment of the present invention.
<Explanation of symbols for the main parts of the drawings>
105: user interface
110: outdoor advertisement registration module
115: outdoor advertising database
120: outdoor advertisement search module
125: Building elevation database
130: building image generation module
140: outdoor advertising composite module
145: Map Information Database
150: integrated module
155: Integration Information Database
160: vehicle road guidance service module
210: input module
220: inspection module
230: registration module
240: illegal advertisement extraction module
310: acquisition module
320: synthesis module
The present invention relates to a system and method for managing outdoor advertisements.
In general, the advertisements are intended to widely inform the advertisement contents through certain phrases or figures to an unspecified number of people, and have various forms and types. Such advertisements can be broadly classified into indoor advertisements installed indoors and outdoor advertisements installed outdoors. Among these, outdoor advertisements should generally be designed to effectively withstand outside wind and weather conditions. In particular, in the case of large outdoor advertisements, outdoor advertisements should be produced with an emphasis on robustness in order to prevent collapse by strong winds or the like.
On the other hand, as part of the improvement of the aesthetics of the city with the flood of illegal advertisements in recent years, each municipality has strengthened the control and control of outdoor advertisements independently. The Ministry of Government Administration and Home Affairs is also actively supporting local governments to implement outdoor advertisement improvement projects.
The outdoor advertisement management system established by self-governing bodies usually assigns identifiers to outdoor advertisements registered for the purpose of regulation and management of outdoor advertisements, and mutual, outdoor advertisement forms (horizontal, vertical), size, color, etc. To manage information.
In this process, the municipality that manages the advertisements can take measures to restrict the outdoor advertisements that are excessively damaging the city's aesthetics. In some cases, the city aesthetics through outdoor advertisements can be suggested by providing appropriate outdoor advertisement guidelines. Can maintain the unity and consistency of In addition, the municipality may detect and crack down on illegally changed outdoor advertisements without the permission of the municipality when the outdoor advertisements are regulated.
However, the conventional outdoor advertisement management system merely manages advertisements and is not utilized for other purposes. Therefore, there is an urgent need for the development of an outdoor advertisement management system that can maximize the utilization of advertisements and satisfy various needs of users.
The present invention has been made to improve the prior art as described above, and an object of the present invention is to synthesize the outdoor advertisement-related information and building image information to generate the first navigation information for the vehicle road guidance service, thereby providing a graphical and accurate An outdoor advertisement management system and method for providing navigation information for a vehicle road guidance service are provided.
It is another object of the present invention to provide an outdoor advertisement management system and method that can provide navigation information for an improved vehicle road guidance service by integrating map information with first navigation information to generate second navigation information. .
Another object of the present invention is to provide an outdoor advertisement management system and method that can easily register the outdoor advertisement anytime, anywhere by receiving and registering the outdoor advertisement-related information through the Internet-based user interface.
Still another object of the present invention is to provide an outdoor advertisement management system and method that can easily detect illegal outdoor advertisements through outdoor advertisement search.
The objects of the present invention are not limited to the above-mentioned objects, and other objects not mentioned will be clearly understood by those skilled in the art from the following description.
In order to achieve the above object and solve the problems of the prior art, the outdoor advertisement management system according to an aspect of the present invention, receiving the outdoor advertisement information and advertisement production / installation information, to register in the outdoor advertisement database Outdoor advertisement registration module; A building image generation module generating virtual building image information using the advertisement production / installation information according to the registration; And an outdoor advertisement synthesizing module for synthesizing the registered outdoor advertisement information, the advertisement preparation / installation information, and the generated building image information to generate first navigation information.
According to another aspect of the present invention, there is provided a method for managing outdoor advertisements, the method comprising: receiving outdoor advertisement information and advertisement production / installation information and registering them in an outdoor advertisement database; Generating virtual building image information using the advertisement production / installation information according to the registration; And generating first navigation information by synthesizing the registered outdoor advertisement information, the advertisement preparation / installation information, and the generated building image information.
Specific details of other embodiments are included in the detailed description and the accompanying drawings.
Advantages and features of the present invention and methods for achieving them will be apparent with reference to the embodiments described below in detail with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but may be implemented in various different forms, only the present embodiments to make the disclosure of the present invention complete, and common knowledge in the art to which the present invention pertains. It is provided to fully inform the person having the scope of the invention, which is defined only by the scope of the claims. Like reference numerals refer to like elements throughout.
Hereinafter, with reference to the accompanying drawings will be described in detail the outdoor advertisement management system and method according to an embodiment of the present invention.
In recent years, as the perception that flooding of illegal outdoor advertisements adversely affects urban aesthetics, local governments are tightening regulations and crackdowns on the illegal outdoor advertisements. However, in the situation where 90% of the outdoor advertisements are in the whole advertisements, a lot of budget and effort are required to control the illegal outdoor advertisements. Therefore, through the outdoor advertisement management system according to the present invention, each municipality can register outdoor advertisement information and detect and crack down on illegal outdoor advertisements based on the registered outdoor advertisement information.
When such outdoor advertisement management becomes popular, each municipality may not permit the registration of outdoor advertisements that undermine the urban aesthetic in the process of registering the outdoor advertisement information. When the advertisement is installed, it can be easily caught.
The outdoor advertisement management system is a software system that supports a series of processes from registration of outdoor advertisements to regulation. The outdoor advertisement management system stores and manages outdoor advertisement information, and registers and confirms outdoor advertisements using accumulated outdoor advertisement information. It can provide services to support the process of. That is, the outdoor advertisement management system may include an outdoor advertisement information registration, an outdoor advertisement database construction and management, and an application service module such as illegal or general outdoor advertisement information extraction. In this case, the outdoor advertisement management system may be implemented in various forms according to the implementation method and the needs of each municipality.
In addition, the outdoor advertisement management system may utilize the outdoor advertisement information in a vehicle navigation service. To this end, the outdoor advertisement management system may secure the information for the vehicle road guidance service at the time of registering the outdoor advertisement information in addition to the information for the regulation on the outdoor advertisement information. Hereinafter, the configuration of the outdoor advertisement management system capable of providing a navigation service as well as the regulation of outdoor advertisement information will be described in more detail.
1 is a diagram illustrating a configuration of an outdoor advertisement management system according to an embodiment of the present invention.
Referring to FIG. 1, the outdoor advertisement management system includes an outdoor
The outdoor
Here, the outdoor advertisement installation information may include floor information on which outdoor advertisements are installed, outdoor advertisement type (horizontal / vertical) information, outdoor advertisement installation location information, and the like. Advertisement building name, address, telephone number, and general information about the outdoor advertisement installation building (location, size, total floors, etc.) may be included. The outdoor advertisement installation company information may include an outdoor advertisement installation company name, an address, a telephone number, and the like, and the outdoor advertisement production company information may include an outdoor advertisement production company name and a phone number. have.
FIG. 2 is a diagram illustrating a configuration of an outdoor advertisement registration module of FIG. 1.
Referring to FIG. 2, the outdoor
The
The
As an example, the
On the other hand, if a search result, the outdoor advertisement information and the outdoor advertisement specification information corresponding to the advertisement production / installation information does not exist in the outdoor advertisement specification database, the
Here, the outdoor advertising regulations database is a database of the data of the outdoor advertising regulations by dividing into each field, each field may include an allowance for determining the legality of the outdoor advertising. . For example, the outdoor advertisement regulation database may include a size field of the outdoor advertisement, an installation location field of the outdoor advertisement, and the size field of the outdoor advertisement and an installation field of the outdoor advertisement, respectively. Allowance information, or allowance information for the installation of outdoor advertising may be included.
The
In this case, the
The illegal
In this way, the outdoor advertisement management system recognizes and extracts the outdoor advertisement information and the advertisement production / installation information as illegal outdoor advertisement information, which do not satisfy the outdoor advertisement regulations, and thereby extracts the illegal advertisement. Regulation and enforcement can be done quickly and accurately.
In addition, although not shown in the drawing, the outdoor
Referring back to FIG. 1, the outdoor
Here, the search information may include the outdoor advertisement installation company information. In this case, the outdoor
As an example, when the outdoor advertisement installation company name is input from the user through the
As another example, when the outdoor advertisement installation company address is input from the user through the
The building
Alternatively, the building
In the present embodiment, the building
The outdoor
FIG. 3 is a diagram illustrating a configuration of the outdoor advertisement synthesizing module of FIG. 1.
Referring to FIG. 3, the outdoor
The
Alternatively, the
The
The
Referring back to FIG. 1, the
In this case, the
4 to 6 are views illustrating the operation of the outdoor advertisement management system according to an embodiment of the present invention, Figure 4 is a diagram showing an example of registering the outdoor advertisement on the user interface, Figure 5 is a registered FIG. 6 is a diagram illustrating an example of synthesizing an outdoor advertisement with a building image, and FIG. 6 is a diagram illustrating an example of displaying a location of an outdoor advertisement by using map information.
First, referring to FIG. 4, the outdoor advertisement management system may receive store information from an outdoor advertisement installer through an internet-based user interface. 4 illustrates receiving input of store information such as a store ID, a store name, a store owner, a phone number, the number of store floors, and additional items. Accordingly, the outdoor advertisement management system may register the outdoor advertisement based on the received information of the store.
In this case, the outdoor advertisement management system may impose a predetermined registration fee on the outdoor advertisement registrant when registering the outdoor advertisement. The outdoor advertisement management system, when the charged registration fee is received from the outdoor advertisement registrant, processes the deposited registration fee and processes the outdoor advertisement (outdoor advertisement information, advertisement production / installation information). You can register.
Next, referring to FIG. 5, the outdoor advertisement management system generates virtual building image information using building elevation information, and generates the generated building image information and the registered outdoor advertisement information (store information). By synthesizing, the outdoor advertisement information may be displayed on the building image information. In FIG. 5, the store name 'copy photo' is displayed on the corresponding building image information.
The synthesized and displayed information may be used as first navigation information for a vehicle road guidance service, and the outdoor advertisement management system provides the first navigation information according to a user's request, thereby providing a graphical and accurate vehicle to the user. A road guidance service can be provided.
Next, referring to FIG. 6, the outdoor advertisement management system may generate second navigation information by integrating map information with the first navigation information. Accordingly, the outdoor advertisement management system provides map information together with the first navigation information at the request of the user, thereby providing the vehicle road guidance service using the map information at a long distance, and providing the first at a short distance. The vehicle road guidance service may be provided using the navigation information. Therefore, the user may be provided with the accurate and fast vehicle road guidance service through the second navigation information.
7 to 9 are flowcharts illustrating a method for managing outdoor advertisements according to an embodiment of the present invention.
First, referring to FIGS. 1 and 7, in operation S710, the outdoor advertisement management system may register outdoor advertisement information and the advertisement production / installation information in the
Referring to FIG. 8, in step S810, the outdoor advertisement management system may receive outdoor advertisement information and the advertisement production / installation information.
In this case, the outdoor advertisement management system (1) may receive the outdoor advertisement information and the advertisement production / installation information collectively from the local government through the Internet-based
In step S820, the outdoor advertisement management system, with respect to the input of the outdoor advertisement information and the advertisement production / installation information, whether the outdoor advertisement regulations of the local government in the area where the outdoor advertisement is installed is satisfied? You can check whether it is.
As an example, the outdoor advertisement management system may search for outdoor advertisement provision information corresponding to the outdoor advertisement information and the advertisement production / installation information with reference to an outdoor advertisement regulation database (not shown). As a result of the search, if the outdoor advertisement specification information corresponding to the outdoor advertisement information and the advertisement production / installation information is present in the outdoor advertisement regulation database, the outdoor advertisement management system is configured to provide the outdoor advertisement information and the advertisement. Regarding the water production / installation information, it may be determined that the outdoor advertisement matter regulation of the municipality is satisfied.
On the other hand, if the search result, the outdoor advertisement information and the outdoor advertisement specification information corresponding to the advertisement production / installation information does not exist in the outdoor advertisement regulation database, the outdoor advertisement management system is the outdoor advertisement With respect to the information and the production / installation information of the advertisement, it may be determined that the outdoor advertisement regulation of the municipality is not satisfied.
Here, the outdoor advertising regulations database is a database of the data for the outdoor advertising regulations classified by each field, each of the fields may include a tolerance for determining the legality of the outdoor advertising. For example, the outdoor advertisement regulation database may include a size field of the outdoor advertisement, an installation location field of the outdoor advertisement, and the size field of the outdoor advertisement and an installation field of the outdoor advertisement, respectively. Allowance information, or allowance information for the installation of outdoor advertising may be included.
If the outdoor advertisement information and the advertisement production / installation information in step (S830) satisfies the outdoor advertisement regulations, in step (S840) the outdoor advertisement management system is the outdoor advertisement information and the advertisement production / The installation information may be registered in the
In this case, the outdoor advertisement management system may store the outdoor advertisement information and the advertisement production / installation information in the
On the other hand, if the outdoor advertisement information and the advertisement production / installation information in step S830 does not satisfy the outdoor advertisement regulations, in step S850 the outdoor advertisement management system is the outdoor advertisement information and the advertisement Water production / installation information can be recognized as illegal outdoor advertisement information, and the recognized illegal outdoor advertisement information can be extracted. Therefore, the outdoor advertisement management system can quickly and accurately perform the regulation and control of illegal outdoor advertisements.
In addition, the outdoor advertisement management system may impose a predetermined registration fee on the outdoor advertisement registrant when registering the outdoor advertisement. The outdoor advertisement management system, when the charged registration fee is received from the outdoor advertisement registrant, processes the deposited registration fee and processes the outdoor advertisement (outdoor advertisement information, advertisement production / installation information). You can register.
Referring back to FIG. 7, in step S720, the outdoor advertisement management system searches
Here, the search information may include the outdoor advertisement installation company information. In this case, the outdoor advertisement management system may generate a search query using the outdoor advertisement installation company information. The outdoor advertisement management system may extract outdoor advertisement information and advertisement production / installation information corresponding to the search query from the
In operation S730, the outdoor advertisement management system may generate virtual building image information by using the advertisement production / installation information. Here, the advertisement production / installation information may include general information (location, size, total number of floors, etc.) of the outdoor advertisement installation building in the outdoor advertisement installation building information. In this case, the outdoor advertisement management system may generate two-dimensional or three-dimensional building image information by using the size information of the building and the total floor information of the building.
Alternatively, the outdoor advertisement management system may generate virtual building image information (two-dimensional or three-dimensional) by using the building elevation information in the
In operation S740, the outdoor advertisement management system may generate first navigation information by synthesizing the outdoor advertisement information, advertisement production / installation information, and the building image information. Hereinafter, a process of generating the first navigation information will be described in detail with reference to FIG. 9.
1 and 9, in step S910, the outdoor advertisement management system may acquire the outdoor advertisement information and the advertisement production / installation information from an
Alternatively, the outdoor advertisement management system may obtain the outdoor advertisement information and the advertisement production / installation information from the outdoor
In step S920, the outdoor advertisement management system synthesizes the obtained information (outdoor advertisement information, advertisement production / installation information, and building image information), and the first navigation for vehicle road guidance service. Information can be generated. For example, when the outdoor advertisement management system acquires outdoor advertisement installation company information such as the name of the outdoor advertisement installation company and the number of floors occupied, virtual image information of the building in which the outdoor advertisement installation is installed ( 2D or 3D), the first navigation information may be generated by synthesizing information such as the company name, the number of occupancy floors, etc. of the outdoor advertisement installation company. In this case, the outdoor advertisement management system may generate the first navigation information by synthesizing information such as the name of the company, the number of occupancy floors, etc. of the outdoor advertisement installation company, to be overlayed at a position corresponding to the number of occupancy floors. have.
The outdoor advertisement management system may transmit the generated first navigation information to the vehicle road
Referring back to FIGS. 1 and 7, in operation S750, the outdoor advertisement management system may extract map information associated with the outdoor advertisement information from the
Thereafter, the outdoor advertisement management system may transmit the generated second navigation information to the vehicle road
An outdoor advertisement management system according to an embodiment of the present invention includes a computer readable medium including program instructions for performing various computer-implemented operations. The computer readable medium may include program instructions, local data files, local data structures, or the like, alone or in combination. The media may be those specially designed and constructed for the purposes of the present invention, or they may be of the kind well-known and available to those having skill in the computer software arts. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tape, optical recording media such as CD-ROMs, DVDs, magnetic-optical media such as floppy disks, and ROM, RAM, flash memory, and the like. Hardware devices specifically configured to store and execute the same program instructions are included. The medium may be a transmission medium such as an optical or metal wire, a waveguide, or the like for transmitting a signal specifying a program command, a local data structure, or the like. Examples of program instructions include not only machine code generated by a compiler, but also high-level language code that can be executed by a computer using an interpreter or the like.
While specific embodiments of the present invention have been described so far, various modifications are possible without departing from the scope of the present invention. Therefore, the scope of the present invention should not be limited to the described embodiments, but should be determined not only by the claims below, but also by the equivalents of the claims.
According to the present invention, the first navigation information for the vehicle road guidance service is generated by synthesizing the outdoor advertisement-related information and the building image information, thereby providing navigation information for the graphical and accurate vehicle road guidance service.
According to the present invention, the second navigation information is generated by integrating the map information with the first navigation information, thereby providing navigation information for an improved vehicle road guidance service.
According to the present invention, outdoor advertisements can be easily registered anytime and anywhere by receiving and registering outdoor advertisement-related information through an internet-based user interface.
According to the present invention, it is possible to easily detect illegal outdoor advertisements through outdoor advertisement search.
As described above, the present invention has been described by way of limited embodiments and drawings, but the present invention is not limited to the above-described embodiments, which can be variously modified and modified by those skilled in the art to which the present invention pertains. Modifications are possible. Accordingly, the spirit of the present invention should be understood only by the claims set forth below, and all equivalent or equivalent modifications thereof will belong to the scope of the present invention.
Claims (21)
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| KR1020070049815A KR20090001799A (en) | 2007-05-22 | 2007-05-22 | System and method for managing outdoor advertisement |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| KR1020070049815A KR20090001799A (en) | 2007-05-22 | 2007-05-22 | System and method for managing outdoor advertisement |
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| KR20090001799A true KR20090001799A (en) | 2009-01-09 |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN104038728A (en) * | 2014-04-18 | 2014-09-10 | 卢旭东 | Construction method for outdoor billboard state marking system |
| KR102043084B1 (en) | 2019-07-01 | 2019-11-11 | 주식회사 가야애드 | Maintenanace system and method for managing placard hanger |
| KR20210008703A (en) | 2019-07-15 | 2021-01-25 | 주식회사 엘지생활건강 | Mascara composition that solves the smudge problem |
-
2007
- 2007-05-22 KR KR1020070049815A patent/KR20090001799A/en not_active Application Discontinuation
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN104038728A (en) * | 2014-04-18 | 2014-09-10 | 卢旭东 | Construction method for outdoor billboard state marking system |
| KR102043084B1 (en) | 2019-07-01 | 2019-11-11 | 주식회사 가야애드 | Maintenanace system and method for managing placard hanger |
| KR20210008703A (en) | 2019-07-15 | 2021-01-25 | 주식회사 엘지생활건강 | Mascara composition that solves the smudge problem |
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