KR20050038814A - Link type electronic commerce system for soho businessman and method thereof - Google Patents

Abstract

The present invention relates to a SOHO-linked e-commerce method, wherein a network operator recruits SOHO operators and hosts a SOHO operator's shopping mall, and is connected to the hosting server to join the SOHO operators' shopping mall. A member database for storing information of a member and allowing the member to share the information in a shopping mall of a selected SOHO operator, and a list of some or all of the products to be sold in a shopping mall of a SOHO provider provided by the network operator. And a logistics database for storing the stock status of the product, the next receipt date, and the delivery information of the sold product, the advertisement received by the network operator, and the advertisement received by each SOHO operator, and storing the advertisement. The operator will advertise in each SOHO's shopping mall. It consists of an advertising database that allows you to post or to allow each SOHO operator to select a stored advertisement and post it to their shopping mall. By such a configuration, the present invention has the effect that the network operator can connect the SOHO operators, configure the physical / human network between the SOHO providers, support mutual marketing, and widen the market to improve profitability.

Description

Link Type Electronic Commerce System For SOHO Businessman And Method Thereof}

The present invention relates to an SOHO-linked electronic commerce system and method, and more particularly, to an SOHO-linked electronic commerce system and method for facilitating the promotion and sales of a work by an individual craftsman.

In general, small craftsmen do not have a high volume of production and are difficult to secure a market.

There is a private craftsman who sells personally created works on a personal internet shopping mall, but there is a problem of low profitability due to poor publicity.

In addition, it is difficult for shopping mall Soho operators to have their own original items, and most of them have a structure of buying goods from a seller and selling them to consumers.

In the case of such a shopping mall Soho business can not be peeled off and sold, the same product is sold at a relatively high price, which has a problem that the price competitiveness of the large mall.

In view of the above problems, the present invention has an object of providing an SOHO-linked electronic commerce system and method that can secure an outlet by connecting SOHO operators and handcrafted companies and have an advantage in price competitiveness.

Another object of the present invention is to provide a SOHO-linked electronic commerce system and method for sharing a customer database of linked SOHO providers and providing an environment in which each SOHO may become a consumer.

In addition, another object of the present invention is to provide a SOHO-linked electronic commerce system and method that can reduce the shipping charges of consumers by collectively processing the goods purchased by the consumer in each of the shopping malls of the associated SOHO operators. .

Another object of the present invention is to provide a SOHO-linked electronic commerce system and method that can help the local economy in performing electronic commerce.

It is another object of the present invention to provide a SOHO-linked electronic commerce system and method that can benefit both producers and consumers by selling the producer's products directly to the consumer through the associated SOHO operators without intervening merchants. Is in.

The present invention for achieving the above object is a network service provider recruits SOHO operators, hosting server for hosting each of the recruitment of SOHO operators, and connected to the hosting server of the members subscribed to the SOHO operators shopping mall A member database for storing the information, allowing the member to share the information in the shopping malls of selected SOHO operators, and a list of some or all of the products to be sold in the shopping malls of SOHO providers provided by the network operator, Logistics database that stores the inventory status of the product, the next receipt date, shipping information of the sold product, and stores the advertisements received by the network operator, and also stores the advertisements received by each SOHO provider, To post ads on SoHo's shopping malls. Or, it is characterized by the configuration of the e-commerce system with an advertising database that allows each SOHO operators to select stored advertisements and post the advertisements in their respective shopping malls.

In addition, the present invention recruits a number of SOHO operators to be connected to the network operators, the SOHO business provider step of recruiting affiliates hosting the Internet shopping malls of the SOHO operators, and the members of the SOHO operators to share the information of the members subscribed to each of the shopping malls The member information sharing step that they share, and the network operator classifies the goods to be sold in each of the shopping malls of SOHO operators, grasp the current inventory status and the next arrival date and sales status, and store them in the logistics database, Soho operators can easily identify the inventory, and the logistics processing step for the delivery of the goods sold by the network operators collectively, and the SOHO operators exchange advertising banners and post them in their shopping malls for advertisement effects. Elevating the network operators and SOHO operators Soho businesses advertise the order received in the advertising database posted in their own shopping mall, the Soho operators sell their own crafts in their own shopping malls and the crafts and other arts and crafts The exchange sales stage, which enables the interchange sales, and the advertisements received by the network operators and the advertisements received by each of the SOHO operators, enable the network operators to post advertisements in the shopping malls of the SOHOs, or the SOHOs. It is characterized by that the business consists of an advertisement posting step of selecting and posting a suitable advertisement in their shopping mall.

When explaining the embodiment of the present invention configured as described in more detail as follows.

1 is a block diagram of the present invention SOHO operator linked electronic commerce system, as shown therein is supported by the web hosting of the shopping mall through the central operator server 100, a number of SOHO to sell their respective sales products or services It is composed of a carrier (200).

The central operator server 100 has a member database 110 storing member information subscribed to a shopping mall of each SOHO 200 and a logistics database 120 holding information of goods sold by each SOHO 200. And the advertisement database 130 that stores the advertisement of the SOHO company 200 or the advertisement received from the central operator server 100.

The member database 110 stores information of members subscribed through a shopping mall of each SOHO 200.

The member database 110 in which the member information is stored may be shared with all associated SOHO operators 200, which obtains the member's consent by writing in the membership agreement.

At this time, the lower side of the terms and conditions specifically list all of the SOHO operators 200 currently registered in the central operator server 100 and the type of business, and other SOHO operators other than the shopping mall to which the member to be registered as a current member ( It is possible to select a list of SOHO operators 200 to simultaneously join the shopping mall of 200).

This may be limited to the type of business that the member mainly purchases, select all or allow only the current shopping mall to join as a member.

In this way, the member can be registered as a member at the same time in the shopping mall of SOHO operators 200 of various industries by one membership.

The member's information is stored in the member database 110 of the central operator server 100, and the member can check the list of the concurrently registered SOHO operators 200, and may modify it.

The member's information can be shared only with the SOHO operators 200 that the member wishes to join.

Figure 2 is a flow chart of the membership registration process applied to the present invention, as shown in the step (S21) and the user connected to the shopping mall of the SOHO operator 200 registered in the central operator server 100, Step (S22) to apply for membership in the shopping mall of the SOHO business operator 200 (S22), and in accordance with the above membership registration to display the terms and conditions necessary for membership and can be registered at the same time using the same ID and password. Displaying the list of SOHOs that are present (S23), selecting the SOHOs 200 to which the user will simultaneously subscribe, listing the necessary items for membership, and then granting approval (S24) and After the approval is made, step S25 of storing the member's information in the member database 110.

The member database 110 secured through the above process can be shared only by the SOHO company 200 designated by each member.

That is, each SOHO operator 200 accesses the central operator server 100 by using identifiable information such as ID and password, and when checking the member database 110, the SOHO operator 200 designated by the member. The member's information cannot be viewed.

The membership of the member can be shared between the associated SOHO operators 200, thereby securing the member.

In addition, if the member purchased the necessary goods or services, the mileage information for the purchase is stored in the member database 110, the mileage is different from the Soho operator 200 shopping mall where the member purchased the goods You can use it like cash when you use goods or services.

In addition, the mileage can be used as cash when purchasing the goods in the shopping malls of all associated SOHO operators 200 to which the member is subscribed, and the mileage can be exchanged and donated freely between the members.

In the SOHO 200 shopping mall registered to the central operator server 100, the members are connected to the central operator server 100 using a logo or other display means indicating that the shopping mall is connected to the central operator server 100. Recognize that it is a shopping mall.

The membership registration process can be used as a member of shopping malls that provide products or services that are mainly purchased through one-time registration without the need for a separate shopping mall from the user's point of view. The mileage can be used in all shopping malls, which is economically beneficial.

Figure 3 is a schematic diagram showing the functions of each component in the SOHO operators are connected as described above, as shown in this, the operator of the central operator server 100 performs the marketing activities through the online / offline as well as to connect We recruit SOHO companies 200.

At this time, the number of members recruited through the shopping mall of the already associated SOHO operators 200 becomes a factor to facilitate the recruitment of other SOHO operators 200, and the number of members increases as the number of SOHO operators 200 increases. The synergy effect is increased.

Revenue of the central operator server 100 is obtained by devoted to the shopping mall hosting revenue of the SOHO operators 200, the advertising revenue and the logistics of each SOHO operator 200.

The shopping mall hosting revenue hosts the shopping mall of the associated SOHO service provider 200, and is a revenue that can be obtained by integrating security and credit card payment, and includes the cost of manufacturing the shopping mall.

The central operator server 100 promotes the shopping malls of SOHO operators 200, performs an event, supplies goods to each SOHO operators 200, and delivers the sold goods to consumers.

In addition, the logistics database 120 is checked, and recent sales trends are analyzed to perform inventory management, such as securing stock in advance for insufficient products.

The SOHO operators 200 can easily know the presence or absence of stock for a particular product by using the above-described logistics database 120, and find the list of products in the warehouse as well as the quantity of the inventory to their shopping mall. By putting it on, it is possible to secure a product for sale easily.

The SOHO operators 200 may help each other freely marketing and exchange advertisements with other SOHO operators 200 to post in their respective shopping malls, thereby easily moving from one shopping mall to another associated shopping mall. It is possible to secure each other's profitability.

The network operator may post an advertisement in a shopping mall of each SOHO provider, or the SOHO operators 200 may access the advertisement database 130, select a specific advertisement, and post it in their shopping mall. Posting of the advertisement may be charged to the central business server 100, or the mileage corresponding thereto may be obtained.

Since advertisements can be posted on each shopping guide page of each SOHO operator 200, the number of advertisements that can be accommodated in one shopping mall is almost unlimited, which is a factor for easily receiving an advertisement.

In addition, each SOHO 200 may be ordered directly local advertising, which is stored in a specific area of the advertising database 130 to be shared with other SOHO 200.

This allows each SOHO operator 200 to directly receive an advertisement to provide a separate revenue source in addition to the revenue of the shopping mall operation.

At this time, the number of members who subscribe to the shopping mall of each SOHO 200 by the association of SOHO 200 is inevitably increased in proportion to the number of SOHO 200, which facilitates the ordering of advertisements. This will allow you to generate revenue.

Each of the SOHO operators 200 may also be a consumer for a product not sold by the SOHO operator, and may purchase another product at a low price by using mileage obtained by posting the advertisement.

In addition, some of the SOHO operators 200 may directly embroider fabrics or make crafts such as knots, ceramics, and the like, when they post and sell photographs in their shopping malls, and discuss with other SOHO operators. You can post and sell your work in other shopping malls.

The shopping mall of each SOHO operator 200 includes a plurality of sub-pages, and the SOHO operator 200 who produces the crafts may classify and sell his work on a specific page, and in addition to the work, the central operator server Products provided by the logistics database 120 of 100 can also be sold, thereby improving profitability.

Through the connection between the SOHO operators 200, the SOHO operators 200 that lack the sales and marketing skills can easily secure the channels, thereby improving profitability compared to operating a shopping mall alone. do.

In addition, when a specific SOHO company 200 requests sales to the central operator server 100 for a product such as agricultural products that do not receive their value after a lapse of time or the consumer is expensive due to the margin of the middle merchant, The central operator server 100 recognizes this to all SOHO operators 200 linked through a notification mail or other possible contact means, and recruits SOHO operators 200 to participate in the sale and simultaneously sells them through their shopping malls, or a human network. Configure to allow sales to be done offline.

For example, you may not be able to find a market on a farm in Jeju Island where tangerines are harvested, or you may lose money when selling to a middleman.

When the harvested mandarin oranges cannot be sold in this way, when the SOHO operator 200 associated with the farm applies for the sale of the mandarin oranges to the central operator server 100, the central operator server 100 receives the grade of the tangerine. It may be possible to calculate a suitable price in consideration of the like, and to notify all associated SOHO operators 200 to sell in the shopping malls of each SOHO operators 200.

Tangerines sold as described above can be purchased cheaply from the consumer's point of view because it does not go through an intermediate merchant, and farms that produce tangerines can leave a profit.

In this process, each of the SOHO operators 200 can purchase a tangerine at a lower price than the market price by becoming a consumer for a product called tangerine, and can earn a profit based on sales volume.

In addition, the above sales process can be promoted and sold to acquaintances on-line as well as sold through an online shopping mall, and can be easily sold by forming a wider human network.

This can help farmers struggling every year because of the sales and profitability of the market, and consumers can buy at lower prices, making both producers and consumers happy.

FIG. 4 is a flowchart illustrating a delivery process when a consumer purchases goods in the plurality of SOHO shopping malls. As shown in FIG. Step S401; Confirming whether to purchase another item before payment (S402); In step S402, if the user selects to purchase another item, the current step of checking whether to purchase at a shopping mall or another SOHO company 200 is linked (S403); If it is determined that the purchase of goods in the shopping mall of the associated SOHO business operator 200 is selected, displaying a list of the associated SOHO shopping malls (S405); Displaying a list of goods (S404) when the goods purchase is selected in the current SOHO shopping mall; Purchasing the goods in the shopping mall selected in steps S404 and S405, and returning to step S402 (S406); In the case of not purchasing another item in the step S402, performing the payment for the selected items (S407); A step (S408) of collecting the goods purchase information of the consumer who is the member in the central operator server (100); In step S409, the central operator dispatches the purchased goods using the member information.

The above process will be described in more detail as follows.

First, a consumer who is a member decides an item to purchase, logs in to a shopping mall of a specific SOHO company linked to a central operator, and then purchases an item.

If the purchased item is smaller than the shipping fee, the order cannot be made through the Internet shopping mall. This is because the shipping cost is higher than the price of the goods, and it is cheaper for the consumers to buy in the offline shopping mall.

In order to solve the problem, the present invention collects a small amount of goods purchased at the associated SOHO 200 shopping mall and delivers them collectively so that consumers can purchase the goods more conveniently and cheaply through the Internet. In addition, the shopping mall side can increase sales through mutual sharing of a small amount of sales and delivery charges.

That is, in step S402, the consumer purchases the item in step S401, and then confirms whether to purchase another item before the payment.

At this time, if the consumer wants to purchase another item, as in step S403, whether to purchase at the currently connected shopping mall or other connected SOHO shopping mall to check whether to buy another item.

As a result of the check, if the user wants to purchase an item in the currently connected shopping mall, the user performs the step S404 to display the purchase page again, and if the user wants to purchase the item in another shopping mall, the step S405 is performed by the consumer-associated SOHO company 200 Information about the shopping mall link and the type of goods to be sold is displayed so that consumers can select and purchase more goods.

After performing the purchase in step S406, the process returns to step S402 to allow the consumer to purchase a plurality of items.

By performing these processes, when the consumer completes the purchase of the goods, the payment of step S407 is performed.

At this time, the payment process is not performed in each of a plurality of shopping malls in which the goods are purchased, but payment is performed in a batch.

In step S408, the central operator server 100 collects the information about the payment confirmation of the consumer and the purchased goods, and information on which SOHO's shopping mall was purchased the goods.

In step S409 all the goods are sent to the consumer who purchased the goods at the same time.

In such a process, the central operator server 100 divides and charges the shipping cost according to the sales price ratio of the purchased shopping mall of the goods, and divides the settlement amount according to the sales amount ratio to the SOHO 200.

Through the above process, the consumer can reduce the burden of shipping costs when purchasing a small amount of each item in various shopping malls, and can increase the sales volume from the viewpoint of the shopping mall.

In addition, the burden of the shipping cost is reduced from the perspective of the shopping mall, it is possible to further secure the price competitiveness as it is possible to provide a service for free shipping to consumers who purchase a small amount of goods in various shopping malls.

In parallel with this, the present invention can operate a shopping mall centered on the region.

In other words, if the shipping address or the purchaser's address of a consumer who purchases a product in a specific shopping mall is an adjacent region designated by the shopping mall, the mileage is given to encourage local consumers to purchase the product at the local shopping mall, thereby activating the local economy. It becomes possible.

From a consumer's point of view, when purchasing goods at a local shopping mall, there is an advantage in that it is easier to request a service such as return or repair.

The present invention has been shown and described with reference to certain preferred embodiments, but the present invention is not limited to the above-described embodiments and has ordinary skill in the art to which the present invention pertains without departing from the concept of the present invention. Various changes and modifications are possible by the user.

As described above, the present invention has an effect that a specific network operator connects the SOHO providers, forms a physical / human network between the SOHO providers, supports mutual marketing, and broadens the market to improve profitability.

In addition, from the consumer's point of view, the effect of the present invention is that when a consumer joins as a member of a shopping mall of a SOHO linked to a network operator, the consumer automatically subscribes to a shopping mall of a plurality of linked SOHOs by the consumer's choice and consent. In addition, it is possible to improve the convenience of consumers and to use the mileage obtained from a particular SOHO shopping mall at all linked shopping malls, thereby increasing the utilization of mileage and purchasing desired products at a lower price. .

In addition, SOHO operators can secure their membership by expanding their sales channels and by supporting hosting and logistics of their shopping malls. It has an effect.

In addition, a network operator that associates SOHOs and hosts the SOHOs 'shopping malls can receive advertisements posted in the SOHOs' shopping malls, generate advertising revenue, manage the logistics of all associated SOHOs, It has the effect of earning profits on behalf of membership management and mileage management.

 In addition, the present invention enables the consumer to collectively purchase and collectively purchase goods in a plurality of shopping malls of the SOHO operators linked, and to enable the network operators to collectively deliver to the destination of the consumer, from the consumer's point of view The burden of shipping costs due to small purchases can be reduced, and it is possible to secure fixed customers and increase sales from the point of view of Soho operators shopping malls.

In addition, according to the present invention, when a shopping mall operator selects a specific region and defines it as an adjacent region, if the shipping address of the consumer or the address of the buyer corresponds to the adjacent region of the shopping mall where the consumer purchased the product, the cumulative rate of mileage according to the purchase of the product is increased. Inducing consumers to use local shopping malls has the effect of activating the local economy.

1 is a block diagram of the present invention SOHO linked electronic commerce system.

Figure 2 is a flow chart of the membership registration process applied to the present invention.

Figure 3 is a schematic diagram showing the role of the central operator server and SOHO operators in the present invention.

4 is a flow chart of a delivery process when a consumer purchases goods in a plurality of SOHO shopping malls in the present invention.

* Description of the symbols for the main parts of the drawings *

100: central business server 110: member database

120: Logistics Database 130: Advertising Database

200: Soho Business (Shopping Mall)

Claims (8)

A hosting server that recruits SOHO operators to host a shopping mall of each of the SOHO providers, A member database connected to the hosting server to store member information registered through a shopping mall of SOHO operators, and allowing the member to share the information in a shopping mall of selected SOHO operators; A logistic database for storing a part or all of a list of products to be sold in a shopping mall of SOHO operators provided by the network operator, storing a stock status of the product, a next receipt date, and shipping information of the sold products; In addition to storing the advertisements received by the network operators, each of the SOHO operators stores the advertisements received, allowing the network operators to post advertisements in the shopping malls of the SOHO operators, or by selecting each of the SOHO stored advertisements. Soho operators linked e-commerce system, characterized in that consisting of an advertising database that allows you to post ads in the shopping mall. The shopping mall of each associated SOHO provider hosted on the hosting server may enter a membership registration information for each member who subscribes through each shopping mall and select a shopping mall of the associated SOHO provider to subscribe at the same time. Soho operators linked electronic commerce system, characterized in that to display information such as a list of affiliated SOHO and sales products, features. The method of claim 1, wherein the member consumer can purchase goods simultaneously at the associated SOHO shopping malls, the payment is made for the goods collectively, and the network operator delivers the goods collectively to the consumer. Soho operators linked electronic commerce system. Recruitment of SOHO providers to be connected by the network operators, the recruitment step of hosting the SOHO operators' Internet shopping malls, A member information sharing step of sharing information of members who have subscribed to each of the SOHO operators' shopping malls by SOHO operators selected by the members to share the information; The network operator classifies the products to be sold in each of the SOHO operators' shopping malls, grasps the current stock status, the next receipt date and the sales status, and stores them in a logistics database so that each SOHO stock can be easily identified. In addition, the network processing step for the delivery of the goods sold by the network operators collectively, The SOHO operators exchange mutual advertising banners and post them in their shopping malls to increase the advertising effect, and the advertisement step between SOHO operators that finds advertisements received by the network operators and each SOHO operators in an advertisement database and posts them in their shopping malls; An exchange sales step in which the SOHO businesses sell their own crafts in their shopping malls, and the crafts can be interchanged with other SOHO crafts; The network operators share the orders received by each of the SOHO operators and allow the network operators to post advertisements at each SOHO shopping mall, or the SOHO operators select and post appropriate advertisements at their shopping malls. Soho operators linked e-commerce method characterized in that it comprises an advertisement posting step. The method of claim 4, wherein the sharing of the member information comprises: accessing a shopping mall of a SOHO company to which a consumer is connected; Select the Sign Up to go to the Sign Up page, enter the personal information required to sign up, agree to the terms and conditions, and then select the shopping mall of the associated SOHO to join at the same time, Soho operators, characterized in that the member information is classified and stored in the member database, and the mileage obtained by the member can be used in the shopping mall of the affiliated SOHO, the shopping mall subscribed as a member Linked Ecommerce Methods. 5. The method of claim 4, further comprising the steps of: a soho operator having agricultural products to sell, notifying the network operator that there are agricultural products to sell; Determining, by the network operator, an appropriate price for the agricultural product; Recruiting SOHOs to be sold by disclosing the sale amount and margin of agricultural products to all SOHOs connected to the network operators; Soho operators linked e-commerce method characterized in that it further comprises a total sales step comprising the step of requesting the sale by providing information for selling the agricultural products to the operators approved for selling the agricultural products among the SOHO operators. A product purchasing step of selecting a product to be purchased by a member consumer logging in to a SOHO shopping mall associated with a network operator; If the consumer wants to purchase another item more, shopping mall selection step to determine whether to buy in the currently connected SOHO shopping mall or other associated SOHO shopping mall, and In the shopping mall selection step, when the current shopping mall is purchased, an additional shopping mall purchase step of moving to an item purchase page to select additional items to be purchased and returning to the shopping mall selection step; When purchasing goods at another linked SOHO shopping mall in the shopping mall selection step, the link and information of the linked SOHO shopping mall are displayed so that a member consumer selects the goods to be purchased at a specific linked SOHO shopping mall, and then the mall An additional purchase step of the linked shopping mall returning to the selection step; If it is determined that there are no more items to purchase in the shopping mall selection step, performing a collective payment for the items purchased in each shopping mall; When the payment is completed, the network operator checks the purchase information and the payment information of the goods, the SOHO operators linked electronic commerce method comprising the step of bundling all the goods purchased to the delivery destination of the consumer as a member. According to claim 7, the shopping mall operator selects a specific region and defines it as an adjacent region, and the cumulative mileage rate according to the purchase of the product is determined if the customer's delivery address or the buyer's address corresponds to the adjacent region of the shopping mall where the consumer purchased the product. Soho operators linked electronic commerce method characterized in that the accumulation.