KR20050017816A - Method and System for Providing on-the-spot Exhibition Object Guidance Service - Google Patents

Abstract

PURPOSE: A method and a system for offering a displayed article guide service using a portable terminal are provided to audiovisually offer detail information for the displayed articles in each pavilion/museum/gallery to a user having the certified portable terminal through a web page or a voice. CONSTITUTION: A tag device(100) transmits an ID code signal of the displayed article by installing to a circumference of the displayed article. The user terminal(110) is equipped with a display guide program for using the displayed article guide service, receives the ID code signal from the displayed article, and transmits it to the wireless communication network(120). A guide service system(130) offers the displayed article guide service by certifying the user terminal, receiving the ID code signal from the user terminal, and transmitting a web page address fixed to a received ID code.

Description

Method and System for Providing on-the-spot Exhibition Object Guidance Service

The present invention relates to a method and system for providing an on-site exhibit service. More specifically, a predetermined mobile terminal is authorized to access detailed information about each exhibit, exhibition hall, museum, art gallery, etc. exhibited in various exhibition halls such as artifacts exhibited in an old palace or a museum and art works of a museum. The present invention relates to a method and a system for providing an on-site exhibition service to a user by visually providing the user through a web page and audibly through TTS (Text To Speech) technology or recorded voice.

Currently, detailed information on artifacts, architecture, artworks, etc. displayed in tourist attractions, palaces, museums, scenic spots, historic sites, galleries, events, model houses, factory tours, etc. are mostly provided in the form of brochures provided on-site. Is being provided. On the other hand, with the development of the Internet and its use, the information is also provided as content in websites on the Internet. Therefore, in order to obtain detailed information about the exhibits displayed in these places, users can search the URL address of each website through a search site or the like using a computer with a wired / wireless internet connection or the URL in the URL address input window of the web browser. Enter the address directly to access the website and select the desired information content.

However, this method cannot be used at the exhibition site because most computers do not have a wireless internet connection yet, such as hand-held PCs, laptop computers, PDAs, etc. Even in this case, it is disadvantageous in that it takes a long time to acquire information because it has to go through cumbersome processes such as URL address search, access, information content search and selection in order to obtain information about each exhibit. Moreover, communication equipment with wireless Internet access is expensive and is not widely used yet. In particular, the various exhibition places mentioned above are often grouped by students, but it is virtually impossible for students to have expensive wireless communication equipment.

Due to these shortcomings, despite the development of the high-speed information and communication society, the exhibition site guide service still maintains the development of tour guides, information guides (eg, 'helpers') and fixed monitors or recordings. The provision of simple information using a device is almost the majority. The guide through the fixed device is a guide device that repeatedly reproduces and broadcasts the information input to all the viewers in a fixed device installed around the exhibit, or a mobile device that is paid in advance by checking the guide code (number) displayed on the guide. It is provided by a method of listening to the recorded voice information previously stored in the portable device by inputting the guide code confirmed by the device.

However, tourist guides or information guides continue to foster the same content over and over again every day, so they feel bored and the description tends to be poor and inaccurate over time. In addition, since the majority of tourist guides or information guides are temporary workers, not regular workers, they are not employed much for the exhibition, so they are hired in the short term and lack explanation based on professional knowledge. In particular, the number of tourist guides or information guides that can provide detailed information about exhibits in foreign languages to foreign visitors in countries other than English-speaking countries, China, and Japan is insufficient in demand.

On the other hand, since the stationary device broadcasts again from the beginning after one broadcast, viewers who visit the exhibition during the broadcast are not only able to grasp the contents, but also have to wait until the end of the broadcast in order to obtain accurate information. The problem of time and waste.

In addition, the method of inputting a portable device with a guide code set for each exhibit is difficult to check the guide code when the lighting is placed in a dark place due to the nature of the exhibit, and a fast moving speed even when the exhibit is installed outside the building using an internal circulation vehicle. Because of this, you cannot even identify the guide code. In addition, there is a disadvantage that the identification of the guide code is difficult even when the exhibits have mobility or when a large number of visitors are gathered in a particular exhibit.

In order to solve the above-described problems, the present invention is authenticated by accessing the detailed information about each exhibit, exhibition hall, museum, art gallery, etc. exhibited in various exhibition halls, such as artifacts exhibited in the palace or museum, art works of the museum, etc. An object of the present invention is to provide a method and a system for providing an on-site exhibition service for visually providing a user with a predetermined mobile terminal through a web page and audibly through TTS technology or recorded voice.

To this end, the present invention is a system for providing an on-site exhibit service providing information on various exhibits displayed on an exhibition site to a terminal possessed by a visitor, the unique code being an identification code of an exhibit stored and installed around the exhibit. At least one tag device for transmitting a signal; A user terminal equipped with an exhibition site guide program for using an exhibition site guide service and receiving the unique code signal and transmitting the same to a wireless communication network; On-site guide service for authenticating the user terminal, receiving the unique code signal transmitted from the user terminal, and transmitting one or more webpage addresses set in the received unique code to the user terminal to provide the exhibition site guide service. It provides a system for providing an on-site exhibition service, characterized in that it comprises a system.

According to another object of the present invention, at least one tag device for transmitting a unique code signal, a user terminal for receiving the unique code signal and a site guidance service for receiving the unique code and transmits the corresponding web page address to the user terminal A method of providing an on-site exhibition service configured as a system, the method comprising: (a) driving an on-site guide program mounted on the user terminal to attempt authentication with the on-site guide service system; (b) receiving and transmitting the unique code signal from the tag device; (c) searching for and extracting a webpage address corresponding to the unique code by receiving the unique code signal from the user terminal; (d) transmitting the extracted web page address to the user terminal; And (e) the user terminal receiving the web page address accessing the web page address through a wireless internet network, and receiving and outputting the accessed web page. Provide a method.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. First, in adding reference numerals to the components of each drawing, it should be noted that the same reference numerals are used as much as possible even if displayed on different drawings. In addition, in describing the present invention, when it is determined that the detailed description of the related well-known configuration or function may obscure the gist of the present invention, the detailed description thereof will be omitted.

1 is a block diagram schematically showing an exhibit site guidance service system according to a preferred embodiment of the present invention.

Exhibit site guidance service system according to a preferred embodiment of the present invention is connected via a tag device 100, a user terminal 110, a wireless communication network 120, a site guidance service system 130 and the Internet 140 It includes a mobile service provider server 150.

The tag device 100 is attached to various structures such as walls, trees, guide devices, signs, etc. near the exhibits, and transmits a unique code that is set and stored in relation to the exhibit. Here, the exhibit refers to exhibits, buildings, art objects, etc. exhibited in exhibition halls, tourist attractions, palaces, museums, scenic spots, historic sites, art galleries, event halls, model houses, factory tour courses, and buildings themselves.

In addition, the unique code is a code used by the on-site guide service system 130, which will be described later, to search for a web page address that provides information on each exhibit. 110). Short-range communication technology between the tag device 100 and the user terminal 110 according to an embodiment of the present invention includes infrared communication (IrDA), wireless LAN (Wireless LAN) communication, Bluetooth (Bluetooth) communication and the like. Accordingly, the tag device 100 and the user terminal 110 are configured as a device suitable for a short range communication method to be used. The tag device 110 may be an infrared ray transmitting device having a high frequency transmitting device and an infrared light emitting diode (LED). Can be.

On the other hand, it is preferable to calculate and set the average distance between the exhibition object and the visitor to which communication technology to apply between the infrared communication, Bluetooth communication and wireless LAN communication between the tag device 100 and the user terminal 110. That is, when the exhibits are small or can be viewed without being close to the exhibits, the average distance between the exhibits and the viewers becomes closer. In this case, it would be desirable to use infrared or Bluetooth communications that can be used within a few meters. In particular, when using infrared communication or Bluetooth communication, the transmission distance, transmission direction and transmission angle of the infrared signal and the Bluetooth signal are calculated so that each infrared signal and the Bluetooth signal transmitted from adjacent displays do not interfere with each other. You will have to install it in the right place and in the right direction.

On the other hand, if the size of the exhibit is large or the exhibit can be viewed from a distance, it may be desirable to use a wireless LAN communication using a high frequency.

The user terminal 110 receives a unique code transmitted from the tag device 100, accesses the on-site guide service system 130 through the wireless communication network 120, and receives the information on the exhibit through the authentication process. to be. The user terminal 110 is provided with an infrared photodiode for receiving an infrared signal transmitted from the tag device 100 and / or a high frequency antenna for transmitting and receiving a high frequency signal.

On the other hand, the user terminal 110 according to an embodiment of the present invention is a temporary mobile terminal 112 paid for entering the exhibition site and a general mobile communication terminal 114. The temporary mobile terminal 112 is not capable of a voice call through a mobile communication network, but only a terminal capable of accessing and viewing a wireless website in which information about an exhibit is registered through communication with the tag device 100 and a wireless Internet network. to be.

On the other hand, the mobile communication terminal 114 is a terminal capable of performing a voice call through the mobile communication network and data communication through the wireless Internet network, and is a terminal to which a service application must be made in order to use the exhibition site guide service. The user terminal 110 is provided with a predetermined wireless web browser capable of accessing a wireless web page transmitted from the on-site guide service system 130 and viewing the connected wireless web page. The user terminal 110 according to an embodiment of the present invention is equipped with a predetermined exhibition site guide program for efficiently using the exhibition site guide service, which will be described in detail with reference to FIG. 3.

On the other hand, the mobile communication terminal 114 according to an embodiment of the present invention is a PDA (Personal Digital Assistant), cellular phone, PCS (Personal Communication Service) phone, Hand-Held PC (Global System for Mobile) ) Phones, wideband CDMA (W-CDMA) phones, CDMA-2000 phones, Mobile Broadband System (MBS) phones, and the like. Here, MBS phone refers to a mobile phone to be used in the fourth generation system currently being discussed.

The on-site guidance service system 130 receives a unique code signal transmitted from the user terminal 110 and transmits a hyperlinked wireless webpage address corresponding to the received unique code through the wireless communication network 120. Transmit to 110. In addition, the site guidance service system 130 provides the user terminal 110 with the authentication of the user terminal 110, the provision of the recorded exhibition information, the location-based service, etc., and also performs the charging function. An internal configuration of the on-site guide service system 130 according to the embodiment of the present invention will be described in more detail with reference to FIG. 2.

The mobile service provider server 150 receives a response from the on-site guide service system 130 to determine whether the mobile communication terminal 114 is a terminal capable of using the on-site guide service, and responds to the on-site service of the mobile communication terminal 114. Perform billing function according to usage details.

2 is a block diagram briefly illustrating an internal configuration of an on-site guide service system 130 according to an exemplary embodiment of the present invention.

Site guide service system 130 according to an embodiment of the present invention is the authentication server 210, the resolver (Resolver) server 220, scenario server 230, location information server 240, content conversion server 250, And a billing server 260, a user management database 270, a tag conversion database 272, a content database 274, a geographic information database 276, a billing database 278, and the like.

The authentication server 210 performs a function of authenticating the user terminal 110 accessing the on-site guide service system 130. The authentication method according to an embodiment of the present invention may use a MAC (Medium Access Control) address. The MAC address is a number uniquely assigned to each port of a network device such as a LAN card and used to identify a communication counterpart device during data transmission.

Since MAC addresses are mainly used globally uniquely assigned global addresses, every communication device in the world has its own MAC address. Therefore, the authentication server 210 receives the MAC address information included in the authentication request signal transmitted from the user terminal 110 and searches for the authenticated MAC address data stored in the user management database 270 to determine whether to authenticate.

Here, the MAC address information of the authenticated user terminal 110 is divided into the temporary portable terminal 112 and the mobile communication terminal 114 in the user management database 270. Therefore, when a user newly registers and releases an on-site exhibition service through a mobile service provider server 150 or changes information of a service registered mobile communication terminal 114, relevant information is received from the mobile service provider server 150. It is transmitted to the on-site guide service system 130 and updated and stored in the user management database 270.

The resolver server 220 receives the unique code transmitted from the authenticated user terminal 110 and uses one or more wireless webpage addresses hyperlinked using the unique code information stored in the tag conversion database 272. Transmit to 110. To this end, the resolver server 220 retrieves the unique code received from the tag conversion database 272 using the unique code received from the user terminal 110 and reads the wireless webpage address set in the retrieved unique code. 110).

Here, the tag conversion database 270 stores the unique codes of the plurality of exhibits displayed in the exhibition site and the addresses of one or more hyperlinked wireless web pages connected by the unique codes. In addition, the tag conversion database 270 classifies and stores a single unique code in which one exhibit is assigned to one unique code and a group unique code in which two or more exhibits are assigned to one unique code. Here, the group unique code may be used when the types of the exhibits are very similar and can be grouped, so that it is more efficient for visitors to integrate the information into the group.

Meanwhile, the unique codes stored in the tag conversion database 270 are classified and stored according to languages according to the expression language of the wireless webpage connected to the unique codes. That is, wireless webpage addresses are classified by English, Japanese, Chinese, and other foreign languages, and the classified wireless webpage addresses are reclassified by unique codes and stored.

The hierarchical data storage structure of the tag translation database 270 according to an embodiment of the present invention will be described in more detail with reference to FIG. 3.

Meanwhile, if the unique code received from the user terminal 110 is found to be a group unique code, the resolver server 220 transmits the URL address of the scenario server 230 to be described later to the user terminal 110. The user terminal 110 that receives the URL address of the scenario server 230 from the resolver server 220 connects to the scenario server 230 using the URL address.

The scenario server 230 receives a unique code from the user terminal 110 accessing it, searches the content database 274, and transmits a predetermined index web page to the user terminal 110. Here, the index web page includes one or more hyperlinked web page address information for obtaining information about one or more exhibits. The user who is provided with the index web page may operate the user terminal 110 to select a desired specific exhibition and access information on a web page hyperlinked to the selected exhibition to obtain information.

In the content database 274, the index web page described above is stored for each group-specific code. In addition, the content database 274 stores web pages collected for each unique code. Accordingly, although the user terminal 110 may obtain information about the exhibit through a wireless Internet connection, the user terminal 110 may obtain wireless webpage information stored in the content database 274 through the resolver server 220 or the scenario server 230. .

In addition, the content database 274 stores voice data recorded for each language of the exhibits in the contents database 274. When the TTS module is not installed in the user terminal 110, it is impossible to provide voice information using the TTS module. Voice data corresponding to a language used by the user terminal 110 is extracted and provided to the user terminal 110.

The location information server 240 searches and checks the geographic information database 276 to check the location coordinates of the plurality of tag devices 100 installed at the exhibition site, and displays various locations of the user on the exhibition site map. Provide the service to the user. In other words, the location of the various exhibits displayed on the exhibition site, as well as providing information such as entrance and exit, restaurants, rest areas, such as providing the path of the various convenience facilities, such as the route passed. To this end, the location information server 240 has a predetermined electronic map software embedded therein to display the location of the user using the location coordinates of the tag device 100 that communicates with the user and the electronic map stored in the geographic information database 276. Create an electronic map.

Here, the geographic information database 276 stores the tag equipment 100 installed in the exhibition site and the electronic map displaying the locations of the exhibition objects.

The content conversion server 250 converts computer-based web content, which is a wired communication device, to web content, which is a wireless communication device, based on a content conversion module. That is, a web page or content that is input by a content conversion module manager or the like and provides information about an exhibition collected by a search robot or the like is displayed in HyperText Markup Language (HTML), Standard Generalized Markup Language (SGML), or XML ( In case it is produced based on web document for wired internet such as eXtensible Markup Language, it converts screen size and picture size to fit PDA, Hand-Held PC. In addition, it performs a function for converting the web document for wireless Internet, such as WML (Wireless Markup Language), M (Microsoft) -HTML, C (Compact) -HTML, which is a web document for the wireless Internet.

The web page or content converted by the content conversion module is stored in the content database 274 and transmitted to the user terminal 110 by the resolver server 220 or the scenario server 230.

The billing server 260 receives the authentication information of the user terminal 110 from the authentication server 210, and moves the billing information associated with the use of the on-site guide service when the user terminal 110 is the mobile communication terminal 114 Received from the service provider server 150. Here, the billing information includes information such as information (MIN, MAC address), service use date, use time, usage fee, etc. of the user terminal 110 using the exhibit site service. In addition, the billing server 260 delivers the billing information from the mobile service provider server 150 even when the visitor accesses the site guide service system 130 through the mobile communication network of each mobile communication provider without directly visiting the site. Receive.

In addition, the billing server 260 has a predetermined billing module, the billing module for each mobile communication using the billing information stored in the billing database 276 for a specific time or, if necessary, such as daily, weekly, weekly, quarterly, etc. We handle billing with company.

On the other hand, the billing server 260 is a visitor to the e-commerce and field guidance service system 130 in various shops installed in the exhibition site using the temporary mobile terminal 112 and / or mobile communication terminal 114 at the exhibition site When the e-commerce is made in the e-commerce web page, the payment function is executed.

That is, when the exhibition site is an art gallery, the visitors access the e-commerce webpage operated by the web server (eg, the scenario server 230) of the on-site guide service system 130 in order for the visitor to purchase the artworks at the exhibition site. Perform the payment function when purchasing the desired artwork. The billing method may be a payment method such as prepaid, postpaid or credit card. In the case of performing a payment using a credit card, the billing server 260 is connected to an external financial computer network although not shown in FIG. 2.

On the other hand, the billing information transmitted from the mobile operator server 150 and the e-commerce history information made at the exhibition site is stored in the billing database 276 through the billing server 260.

3 illustrates a hierarchical structure of a tag translation database 272 according to a preferred embodiment of the present invention.

The tag translation database 272 has a language level at the top level, which may be classified into Korean, English, Japanese, Chinese, and other foreign languages. Each language group has a unique code level, which is classified as an individual unique code and a group unique code as a lower level of the language level. Here, each unique code means a code to which one exhibit is assigned to one unique code, and a group unique code means a code to which two or more exhibits are assigned to one unique code.

Each unique code and group unique code is assigned a number of unique codes (AAA, AAB, ..., AZZ and BAA, BAB, ..., BZZ), and each of the unique codes belonging to each unique code has one or more hypercodes. The linked webpage address is set. Hyperlinked web pages belonging to each language level are web pages written in that language.

On the other hand, the hyperlinked webpage address is not set in the unique code belonging to the group unique code. Therefore, the resolver server 220 described with reference to FIG. 2 searches for a unique code received from the user terminal 110 using the tag conversion database 272. The web page address of the scenario server 230 having the index of the exhibit is transmitted to the user terminal 110.

FIG. 4 is a block diagram classifying the exhibition site guide program mounted on the user terminal 110 according to a function according to an exemplary embodiment of the present invention.

Exhibition site guide program according to an embodiment of the present invention is a control module 410, language selection module 420, browsing (Browsing) module 430, authentication module 440, tag communication module 450, wireless communication module 460 and the TTS module 470.

The control module 410 drives the exhibition site guide program when a key value related to driving the exhibition site guide program is input from the user terminal 110, and provides a basic configuration function for operating the exhibition site guide program. When the exhibition site guide program is driven, the main module always controls the exhibition site guide program such as processing input key values and data while waiting for data input and output.

The language selection module 420 provides a screen for selecting a language to be used by the user when the exhibition site guide program is driven, and transmits information on the selected language to the control module 410. The control module 410 receiving the information about the selected language appropriately changes the language mode of the user terminal 110 and transmits the information about the selected language to the on-site guide service system 130.

The browsing module 430 is a kind of a wireless web browser that receives a data such as a wireless web page or wireless content through the wireless communication module 460 and visually outputs the data. For example, Internet Explorer or WAP (Wireless) Application Protocol (ME) browser, Mobile Explorer (ME) browser, i-mode, etc.

In addition, the browsing module 430 may be mounted on the user terminal 110 in various language versions for exhibition site visitors of various nationalities, and an unsupported language may be replaced with an international language, English. will be.

The authentication module 440 transmits authentication information such as a MAC address of the user terminal 110 to the field guide service system 130 through the wireless communication module 460 when a key value related to the authentication request is input from the user terminal 110. do.

The tag communication module 450 is a module for receiving a unique code that is always transmitted from the tag device 100 at the exhibition site after authentication of the user terminal 110 is performed. , A high frequency transmission device, a Bluetooth device, etc.) to receive a unique code using an appropriate communication protocol. In addition, the tag communication module 450 transmits the received unique code to the field guidance service system 130 through the wireless communication module 460.

The wireless communication module 460 is a part that is responsible for the transmission of the unique code received by the tag communication module 450, and transmits the unique code to the resolver server 210 of the on-site guide service system 130, and resolves the resolver server 210. From the hyperlinked wireless webpage address. The wireless communication module 460 transmits the received wireless webpage address to the browsing module 430, receives a connection request to the wireless webpage of the browsing module 430, and attempts to connect to the wireless webpage.

The TTS module 470 converts the text into voice when the wireless communication module 460 includes the text information in the information on the exhibit received from the field guidance service system 130 or the wireless Internet network. This TTS function is very useful for the blind, children and the elderly. The TTS module 470 includes one or more language-specific TTS programs for converting text into speech to match a language selected by the user terminal 110.

The various modules described with reference to FIG. 4 are not only the codes themselves classified according to functions, but also hardware in which the corresponding codes are loaded and executed.

5 is a flowchart illustrating a process of using an exhibition site guide service according to a preferred embodiment of the present invention.

A user possessing a user terminal 110 according to an exemplary embodiment of the present invention operates a field guide program mounted on the user terminal 110 by operating a key button, and displays the language on the language selection screen displayed on the user terminal 110. One language to use is selected (S500).

When a selection key value of a specific language is input by the user, the field guide program switches the user terminal 110 to the selected language mode (S502).

The user terminal 110, which has completed the switch to the specific language mode, transmits an authentication request signal to the authentication server 210 in order to use the exhibition site information service (S504).

Upon receiving the authentication request signal from the user terminal 110, the authentication server 210 performs an authentication operation of the user terminal 110 using the user management database 270 (S506).

The authentication server 210 determines whether authentication of the user terminal 110 is normally performed as a result of the authentication operation in step S506 (S508), and when the authentication of the user terminal 110 is normally performed, a unique code transmitted from the tag device 100. The signal is received and the received unique code signal is transmitted to the resolver server 220 (S510).

The resolver server 220 determines whether the unique code signal received from the user terminal 110 is an individual unique code (S512), and if it is determined that it is not an individual unique code (if it is determined to be a group unique code) of the scenario server 230 The website address is transmitted to the user terminal 110 (S514).

The user terminal 110 receiving the website address of the scenario server 230 from the resolver server 220 connects to the scenario server 230 using the wireless Internet access function (S516).

The scenario server 230 provides the user terminal 110 with an index webpage including a list of two or more exhibits belonging to the corresponding group unique code to the user terminal 110 connected to the user terminal 110 (S518).

The index web page is displayed on the user terminal 110, a specific exhibit item is selected by the user, and a corresponding key value is input (S520).

At least one hyperlinked webpage address set in the selected specific exhibition item is transmitted to the user terminal 110 (S522). Meanwhile, in step S512, when the resolver server 220 determines that the unique code transmitted from the user terminal 110 is an individual unique code, the resolver server 220 transmits the webpage address set in the transmitted unique code to the user terminal 110.

One or more webpage address screens are displayed on the user terminal 110, and a specific webpage address is selected by the user (S524).

The user terminal 110 is connected to the selected web page address through a wireless Internet network, receives the connected web page information and outputs (displays) the screen (S526).

On the other hand, the authentication server 210 is the case that the authentication of the user terminal 110 is not normally performed in step S508, that is, if the mobile terminal 114 is not a temporary portable terminal 112 or not subscribed to the on-site service exhibits In step S528, the authentication error message is transmitted to the user terminal 110.

The above description is merely illustrative of the present invention, and those skilled in the art to which the present invention pertains may various modifications without departing from the essential characteristics of the present invention. Accordingly, the embodiments disclosed herein are not intended to limit the present invention but to describe the present invention, and the spirit and scope of the present invention are not limited by these embodiments. It is intended that the scope of the invention be interpreted by the following claims, and that all descriptions within the scope equivalent thereto shall be construed as being included in the scope of the present invention.

As described above, in the past, information on exhibits displayed at various exhibition sites was provided by a guide's explanation or unilateral voice broadcasting of a fixed mechanical device. Using a temporary mobile terminal that can be rented in the field has the advantage of accessing a wireless web page to obtain a variety of information about the exhibit.

Moreover, since the provision of information on the exhibits is not limited to the temporary portable terminal, and can be used as a general mobile communication terminal subscribed to the exhibition site guide service, a large number of visitors can wirelessly display information on the exhibits where they are located at any time. It can be provided automatically through the Internet.

Through this, exhibition sites that rent temporary mobile terminals can generate additional profits from the lease of temporary mobile terminals, and for mobile operators, call incentives and / or information usage fees induce additional calls. It can generate profits and increase the service satisfaction of customers through providing various services.

1 is a block diagram briefly showing an exhibit site guidance service system according to a preferred embodiment of the present invention;

2 is a block diagram briefly illustrating an internal configuration of a site guide service system according to an exemplary embodiment of the present invention;

3 is a diagram showing a hierarchical structure of a tag conversion database according to a preferred embodiment of the present invention;

4 is a block diagram classifying the exhibition site guide program mounted on a user terminal according to a preferred embodiment of the present invention by function;

5 is a flowchart illustrating a process of using an exhibition site guide service according to a preferred embodiment of the present invention.

<Explanation of symbols for the main parts of the drawings>

100: tag device 110: user terminal

112: temporary mobile terminal 114: mobile communication terminal

130: site guidance service system 150: mobile communication service provider server

210: authentication server 220: resolver server

230: scenario server 240: location information server

250: content conversion server 260: billing server

270: user management DB 272: tag conversion DB

274: Content DB 276: Geographic Information DB

278: billing DB 410: control module

420: language selection module 430: browsing module

440: authentication module 450: tag communication module

460: wireless communication module 470: TTS module

Claims (16)

As an on-site service providing system for exhibits that provides information on various exhibits displayed on the exhibition site to the terminal possessed by visitors, At least one tag device installed around the exhibit and configured to transmit a unique code signal that is an identification code of the stored exhibit; A user terminal equipped with an exhibition site guide program for using an exhibition site guide service and receiving the unique code signal and transmitting the same to a wireless communication network; On-site guide service for authenticating the user terminal, receiving the unique code signal transmitted from the user terminal, and transmitting one or more webpage addresses set in the received unique code to the user terminal to provide the exhibition site guide service. system Exhibition site scene service providing system comprising a. The method of claim 1, The tag device is an exhibition site service providing system, characterized in that for transmitting the unique code signal using infrared communication (IrDA), wireless LAN communication, Bluetooth (Bluetooth) communication. The method of claim 1, And the unique code includes an individual unique code that is an identification code for one of the exhibits and a group unique code that is an identification code for two or more of the exhibits. The method of claim 1, And the user terminal comprises a rental mobile terminal dedicated to wireless internet rented at the exhibition site and a mobile communication terminal capable of voice call and data communication. According to claim 1, wherein the exhibition site guidance program A control module for driving the exhibition site guide program and providing a basic configuration function of the exhibition site guide program; A browsing module for receiving audio web pages and / or wireless contents existing in the web page address and outputting them audio-visually; An authentication module for transmitting authentication data for authentication of the user terminal; A tag communication module for receiving the unique code signal from the tag device and transmitting the unique code signal to the field guide service system; And Wireless communication module for transmitting the received unique code to the site guidance service system, and accessing the web page address Exhibition site scene service providing system comprising a. The method of claim 5, wherein The exhibition site guidance program providing system for displaying the exhibition site, characterized in that it further comprises a language selection module for selecting Korean, English, Japanese, Chinese, French and other foreign languages. The method of claim 5, wherein The exhibition site guide program may further include a text to speech (TTS) module for converting the text information into voice information when the text information is included in the wireless web page existing at the web page address. Exhibition site guidance service provision system. The method of claim 5, wherein The authentication module transmits a unique MAC (MAC) address set to a communication card of the user terminal, uses an MIN (Mobile Identification Number), or uses an ID and password. The on-site exhibit service providing system, characterized in that attempting to authenticate using one. According to claim 1 or 3, wherein the on-site guidance service system An authentication server for authenticating the user terminal; A resolver server for searching and extracting the web page address set in the unique code and transmitting the extracted web page address to the user terminal; A scenario server operating index web pages of two or more of the exhibits included in the group unique code; A user management database storing information of an authenticated user terminal; And Tag conversion database that stores the information on the web page address and the group unique code of the exhibits contained in the individual unique code Exhibition site scene service providing system comprising a. The method of claim 9, The on-site guidance service system stores a content conversion server in which a content conversion module for converting wired web content and / or web pages into wireless web content and / or web pages and converted web content and / or web pages are stored. The on-site exhibit service providing system, characterized in that it further comprises a content database. The method according to claim 9 or 10, The contents database stores recorded data of the exhibits, and the converted web contents and / or web pages and / or the recorded data are provided to the user terminal by the resolver server. Service delivery system. The method of claim 9, The on-site guide service system has a location information server for confirming the location of the user terminal based on the location information of the tag device, and the user terminal has a billing function for billing and e-commerce over time using an exhibition site guide service The on-site exhibit service providing system, characterized in that it further comprises a billing server. At least one tag device for transmitting a unique code signal, a user terminal for receiving the unique code signal, and a site guide service system for receiving the unique code and transmitting a corresponding web page address to the user terminal. As a method of providing (a) driving an on-site guide program mounted on the user terminal and attempting to authenticate with the on-site guide service system; (b) receiving and transmitting the unique code signal from the tag device; (c) searching for and extracting a webpage address corresponding to the unique code by receiving the unique code signal from the user terminal; (d) transmitting the extracted web page address to the user terminal; And (e) the user terminal receiving the web page address accessing the web page address through a wireless internet network, receiving and outputting the accessed web page; Method for providing an exhibition site guidance service comprising a. The method of claim 13, wherein in step (a) When the field guide program is driven, the user terminal is provided with a language selection screen for selecting a language to be used, and the step of selecting a specific language is added. The method of claim 13, wherein in step (c) And when the unique code is a group unique code, a web page address including an index web page of an exhibit included in the group unique code is transmitted to the user terminal. The method of claim 15, The index web page includes at least two exhibits for each group unique code, and at least one web page address information for each exhibit is provided.