KR200364225Y1 - Multi-display advertizement - Google Patents

Abstract

The present invention discloses a multi-display advertising signage in which the colors of different ad texts appear day and night through one screen window. In the multi-display billboard according to the present invention, the luminaire 2 is installed inside the billboard frame 1, and in the front of the multi-display billboard in which the multi-display editorial panel 3 is installed, The multi-display editorial panel 3 is bonded to the transparent panel 31 and the front surface of the transparent panel, has a plurality of light diffusion holes 321, and includes a monochromatic or multicolored editorial film 32, and a fluorescent lamp It is characterized in that configured to be made by attaching the light diffusion film 33 to the lighting fixtures.

Description

Multi-display advertising signage {Multi-display advertizement}

The present invention relates to an advertisement signboard, and in particular, an ad text film having a plurality of light diffusion holes is attached to the front surface of the transparent panel, and the light diffusion film is applied to a lighting device such as a neon lamp or a fluorescent lamp embedded in a neon channel at night. The light is diffused through the light diffusion holes of the transparent panel and the ad text film so that the color of the light diffusing film is expressed, and the color of the ad text film is expressed during the day, so that the color is different at night and day. The present invention relates to a multi-display advertisement signage configured to display advertisement text.

There are various kinds of billboards, but typically, a simple billboard on the surface of which advertisement text is written on the surface, and a translucent editorial panel in which a lighting fixture such as a fluorescent lamp is embedded inside the frame and the advertisement text is written on the front of the frame is provided. Advertisement signs can be installed, and depending on the installation location can be divided into wall-mounted billboards and signboards. These billboards are widely used in that the manufacturing cost is relatively inexpensive and simple to operate, but there is a problem that not only does not look good day and night, and does not attract much attention of consumers because there is no change.

Figure 1a, 1b is a side view and a front view showing the structure of a billboard as a first embodiment of the prior art. 2A and 2B are exploded perspective and side views illustrating the structure of a signboard according to a second embodiment, and FIGS. 3A, 3B and 3C are exploded perspective views and an exploded view of an editorial board showing a structure of a signboard according to a third embodiment. It is a partial cross-sectional view showing the operating state of the billboard.

As shown in Figs. 1A and 1B, Prior Art 1 discloses a Utility Model Publication No. 2000-9972, which includes a signboard body 1 having a bracket which can be installed on a wall or the like by a box-shaped member having an open front surface, and A plate 10 attached to the front opening of the signboard body 1 and having a character shape consisting of a plurality of fine perforations, a neon tube 20 embedded to emit light from the rear of the character plate 10, and an inner surface of the neon tube. A technique is disclosed which has a reflector plate 30 attached to and reflecting light emitted from a neon tube toward a character plate.

Since the prior art 1 is formed of three kinds of reflecting plate 30 → neon tube 20 → plate 10, day and night background color is changed, the light is efficiently used by the reflecting plate 30, neon tube 20 → It was made of a plate 10 to change the color at night to replace the neon lamp 11 was possible, there was a problem that the advertising effect is not clear, such as the neon tube is visible by the penetration hole during the day.

In addition, as shown in Figures 2a and 2b, the prior art 2 is a public utility model No. 98-65153, the electric signboard is made of an ad text form, the front is opened and the neon lamp or fluorescent lamp 11 is built in The neon channel 1 and the cover 2 installed in front of the neon channel to block the front opening of the neon channel and a plurality of light emitting holes 31 are formed in a single color or multi-color installed in the front of the cover The technique comprising the colored film 3 of opaque material, and the cover 2 is known the technology of the neon channel signage consisting of a transparent or translucent synthetic resin film made of acrylic resin or polycarbonate resin.

This prior art 2 is formed of three types of neon lamp 11 → cover (synthetic resin film) (2) → colored film (3), although it is formed of cover (synthetic resin film) (2) → colored film (3). Although the neon lamp 11 is visible at night, and the neon lamp 11 is replaced in order to change the color at night, it has resulted in the ineffective use as an advertisement in use or installation.

Moreover, although the cover 2 is made of a transparent or translucent synthetic resin film made of acrylic resin or polycarbonate resin, the acrylic resin is considerably opaque and is made of a material containing a large amount of scattering particles to block the lighting fixture. Because of this, there was a drawback of thickening, and when it was thinned, it was a problem that the color of the fluorescent tube, which is a neon tube, appeared on the neon channel sign at night.

Thus, the present inventors, as shown in Figure 3a, 3b, 3c, as a result of many experiments in Utility Model Registration No. 20-0195635 created to solve the problems of the prior art 1, 2, the light diffusion film 33 is transparent Panel 31 is formed between the editorial film 32 and the luminaire 2, so that the neon lamp is not visible during the day, and by changing the light diffusion film 33 to change the color at night, work easily There was something invented to make this possible.

By the way, since the light diffusion film is attached to the back of the transparent panel, the effect is good after installation, but it was a great deal of trouble to assemble it during the installation work.

The present invention has been made to solve the above-mentioned conventional problems, but provides a multi-display advertising signage to increase the advertising effect by appearing the ad text of different colors on one screen window, the conventional lamps, such as a lamp in the rear The purpose is to eliminate the phenomenon that appears on the surface of the.

Figure 1a, 1b is a side view and a front view showing the structure of a billboard as a first embodiment of the prior art

Figure 2a, 2b is an exploded perspective view and side view showing the structure of a signboard according to the second embodiment

Figure 3a, 3b, 3c is an exploded perspective view and an exploded view of the advertising panel showing the structure of a signboard according to the third embodiment, a partial cross-sectional view showing the operating state of the signboard

4 is a cross-sectional view of applying a light diffusion film to the neon tube applied to the present invention

Figure 5 is an exploded view of the billboard in the form of a letter applied to the present invention

6A and 6B are partially enlarged views illustrating the structure of the first creative film applied to the multiple display means of FIG. 4, and FIG. 6A is a partially enlarged view illustrating a structure in which light transmitting holes are generally formed in the first creative film. 6b is a partially enlarged view showing a structure in which a light transmitting hole is formed only in the first creative film,

Figure 7a and 7b is a photograph showing the day and night operating state of the signboard according to the present invention, day and night by simultaneously installing the state (left) of the letter form of Figure 5 (right) and the background color and the ad text of Figure 6b applied separately This is a picture with the ad text changed.

<Description of the code | symbol about the principal part of drawing>

1: advertising signboard frame, 2: lighting fixture,

3: editorial panel, 31: transparent panel,

32: ad text film, 33: light diffusion film,

321: light diffusion hole

In order to achieve the above object, the multi-display advertising signage according to the present invention, the lighting fixture 2 is installed inside the advertising signboard frame 1, the multi-display advertising panel 3 is installed in the front multi-display advertising panel 3 In the signboard, the multi-display editorial panel 3 is bonded to the transparent panel 31 and the front surface of the transparent panel and has a plurality of light diffusing holes 321 to form a mono- or multi-color creative editorial film 32. It is provided, and configured to be made by attaching the light diffusion film 33 to the lighting fixtures, such as neon lamps or fluorescent lamps to achieve the above object.

In addition, in order to prevent the penetration of moisture or fading of color due to rain or dust and sunlight exposure in the outdoor of the signboard, a coating film is formed on the first ad text film or the first ad text film is blocked by printing. At the same time, holes are formed by printing and a laminate layer is formed thereon to achieve the above object.

In addition, the frame (1) of the billboard can be formed in the form of advertising text.

In addition, the first creative film 32 may be formed of an ad text of an opaque material and the base surface on which the light transmission hole 32a is formed, and the first creative film 32 is formed of the light transmission hole 32a. The base surface of the ad text and the opaque material is formed to achieve the above object, and if necessary, the back of the ad text of the first ad text film in the form of ad text so that the consumer can change the color of the ad text by selection. To achieve the above object by forming a color ad text film.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. For reference, in describing the embodiments of the present invention, the same reference numerals refer to the same parts as those in the related art.

4 is a cross-sectional view of a configuration in which a light diffusing film is attached to a lighting device such as a neon lamp or a fluorescent lamp of the signboard applied to the present invention, and FIG. 5 is an exploded view of the signboard in the form of a letter to which the present invention is applied.

As shown in FIG. 4, in the multi-display billboard according to the present invention, a luminaire 2 is installed inside the billboard frame 1, and a multi-display advertisement panel 3 is installed at the front. In the display billboard, the multi-display editorial panel 3 is bonded to the transparent panel 31 and the front surface of the transparent panel, has a plurality of light diffusion holes 321, and a monochromatic or multicolored editorial film 32. And a light diffusing film 33 attached to a lighting device such as a neon lamp or a fluorescent lamp.

On the other hand, the ad text film 32, the light transmission hole 32a is formed through a perforation operation on a general sheet on which the ad text is drawn, or the light transmission hole 32a is first formed, and the ad text is produced through a painting work. Draw or cut off the light by the printing method and at the same time can be produced in a variety of ways, such as forming a hole by the printing method, as shown in Figure 6a, in any case, the light transmission hole 32a is not blocked, the remaining portion The overall area ratio of the family should be similar, and the spacing should be densely and uniformly arranged.

In addition, in order to prevent the penetration of moisture or fading of the color due to exposure to rainwater, dust and sunlight outdoors in the signboard, the coating film is formed on the advertising film or the advertising film is printed at the same time the light is blocked by printing. Holes may be formed by (silk printing) and a laminate layer may be formed thereon.

6A and 6B are partially enlarged views illustrating the structure of the first creative film applied to the multiple display means of FIG. 4, and FIG. 6A is a partially enlarged view illustrating a structure in which light transmitting holes are generally formed in the first creative film. 6b is a partially enlarged view showing a structure in which a light transmission hole is formed in addition to the ad text in the first ad text film.

Figure 6b is a opaque colored film of the ad text to block the light transmission hole (32a) and the remaining portion formed of light transmission hole (32a), the overall area ratio should be configured similarly, the spacing is dense and uniform It must be arranged.

In addition, the outer surface of the creative film 32 is bonded to the coating film 38 of a transparent material, so that the multi display means 3 is laminated with a creative film 32 and a transparent acrylic plate 31 bonded to each other. Form.

In addition, the frame 1 of the signboard may be formed in the form of advertising text, the first creative film 32 may be formed on the base surface formed with the light transmission hole 32a and the advertising text of opaque material. The first ad text film 32 may achieve the above object by forming an ad text and an opaque material on which the light transmission hole 32a is formed, and if necessary, change the color of the ad text by the consumer. In order to form a color ad text film in the form of ad text on the back of the ad text of the first ad text film.

Referring to the operation of the billboard according to an embodiment of the present invention configured as described above are as follows.

Part of the light by the external lighting device such as sunlight is reflected by the outer surface of the editorial film 32, the other part is introduced to the transparent acrylic resin plate 31 through the light transmission hole (32a), Since the light introduced through the light transmitting hole 32a is not reflected and is absorbed into the frame 1 through the transparent acrylic resin plate 31 having good light transmittance, the light is turned off when the lamp 2 is turned off. Only the ad text drawn on the reflective ad text film 32 is displayed through the screen window.

In addition, when the luminaire is operated to generate an internal lighting device stronger than the external lighting device by the lighting lamp 2, a part of the light emitted from the internal lighting device is removed from the transparent acrylic resin plate 31, as shown in FIG. 3C. After passing through the light penetrating hole (32a) is scanned to the outside the ad text appears through the light penetrating hole (32a) of the editorial film 32. At this time, the person is more sensitive to the relatively bright light, so the background color that looks brighter than the ad text of the ad text film 32 is seen through the screen window (12). That is, the color of the ad text of the ad text film 32 disappears and the background color is displayed on the screen window 12.

Here, since the plurality of light transmission holes 32a are positioned in a separated form at a predetermined interval, light is diffused through the light transmission holes 32a and thus spaced apart from the screen window 12 by a predetermined distance or more. Esau sees a relatively intact form of background color and ad text due to the loss of comprehension.

The transparent acrylic resin plate 31 spreads the light emitted from the lamp 22 evenly so that the ad text of the editorial film 32 appears as a whole at a constant brightness, and the coating film 38 is protected from external impact. At the same time, the ad text film 32 is protected, and foreign substances are attached to prevent the ad text from being blurred.

In addition, the text or picture drawn on the ad text film is provided in a single screen window day and night various advertisement texts of a single color or multi-color is changed to provide a multi-display type signboard that increases the advertising effect, the transparent acrylic plate 31 As a result, a lamp (fluorescent light) does not appear on the surface of the billboard during the day, so that a clear advertisement screen can be seen.

Therefore, according to the present invention, the result of changing the form of the same text to the signboard day and night (the target of the advertisement is the same) is shown, and as an example, the configuration of Figs. 3 and 4 shows an example of the basic configuration. In the form of the letter A shown in FIG. 5, the ad text film 32 having the light diffusion hole 321 formed on the front surface of the transparent acrylic resin plate 31 is formed in a single color or multicolor.

Here, the term "monochrome" means that a single color is formed on the ABC full-text ad text film, and the term "multicolor" means first; Apply different colors such as ABC to make them appear vivid or diverse (for example, if SAMSUNG is white for SAM, SUNG for blue, ad mirror for white, and mirror for blue) and , second; The ad text film is divided into a background color and a color representing the ad text.

As described above, referring to FIGS. 7A and 7B, the photographs thereof are photographs showing the operation state of the daytime and the nighttime of the signboard according to the embodiment of the present invention, and the signboard according to FIG. 5 is shown on the right side, and FIG. The signboard according to 6b shows the ad text in front of the left side, so that a plurality of signboards are arranged and photographed during the day and night, respectively.

Specifically, in FIGS. 7A and 7B, the word mark in which the color of the editorial film 32 in which white opaque letters (SAMSUNG) and the first advertising sign are formed are formed in blue, and "Samsung" on the right side thereof. "Is shown, which indicates that the color of the second editorial film 32 of the second billboard is blue and the color of the second light diffusion film 33 of the second billboard is white. It consists.

In this case, the first billboard (left) will display white ad text on a blue background during the day, and black (opaque) ad text on the white background will be displayed automatically when the lighting fixtures 2 are turned on at night. It can be seen that, the second billboard (right) is a configuration that can be displayed in the blue advertising text during the day, the white advertising text is automatically displayed when turning on the lighting fixtures (2) at night.

The creative film 32 preferably has a monochromatic or multicolored chromatic color, and a plurality of light diffusion holes 321 are perforated in a predetermined arrangement throughout.

In the case of a single color, the ad text film 32 is often in the form of a letter, and in the case of multicolored colors, the color representing the ad text may be different for each pattern or text, and the color may be divided into a background color and a color representing the ad text. Preferably, only the color of the ad text can be applied as a colored film.

For example, the color of the first editorial film 32 of the first billboard is blue, the color of the first light diffusion film 33 of the first billboard is white, and the second billboard is When the color of the second ad text film 32 of the white and the color of the second light diffusion film 33 of the second signboard to red, the first sign is a blue background of white advertising during the day The text is displayed, and when the lighting fixtures 2 are turned on at night, black (opaque) text appears on a white background, and the second sign can be automatically displayed in red text.

In addition, the background or characters can be represented in various ways at the time of installation, in the embodiment in FIG. It is possible to derive colored letters instead of black letters by opacity.

The present invention can provide a multi-display advertising signage that increases the advertising effect by showing different advertising texts day and night on one screen window, and the lamp behind the lamp is applied by applying a light diffusion function to a fluorescent lamp. This eliminates the appearance of blur, and if necessary, the effect of allowing consumers to change the color of the ad text by choice.

In the multi-display billboard according to the present invention configured as described above, the background color of the billboard and the color of the advertisement text can be expressed differently each day and night without adding a separate means, such as neon signs. Can not only stimulate the consumer's strong curiosity, but also have a different feeling, so that the consumer can have a deep impression, so the advertising purpose can be effectively achieved.

Claims (7)

In the multi-display billboard in which the luminaire 2 is installed inside the billboard sign 1 and the multi-display editorial panel 3 is installed at the front, the multi-display editorial panel 3 is a transparent panel. 31 and bonded to the front surface of the transparent panel and has a plurality of light diffusing holes 321, provided with a monochromatic or multi-color ad copy film 32, the light diffusing film 33 to a lighting fixture such as a fluorescent lamp Multiple display billboards, characterized in that configured to be made to attach. The advertising signboard according to claim 1, wherein a coating film is formed on the editorial film (32). According to claim 1, wherein the advertising film 32 is cut off by the printing at the same time the signboard, characterized in that to form a hole by printing. 4. The billboard as claimed in any one of the preceding claims, characterized in that the frame (1) of the billboard is formed in the form of ad text. 4. The billboard as claimed in any one of claims 1 to 3, wherein the first creative film 32 is formed with a base surface on which a light transmission hole 32a is formed and an ad text of opaque material. The advertisement signboard according to any one of claims 1 to 3, wherein the first creative film 32 is formed of an ad text having an optical transmission hole 32a and a base surface of an opaque material. The advertisement signboard according to any one of claims 1 to 3, wherein a colored editorial text film in the form of advertisement text is formed on the back side of the advertisement text of the first ad copy film (32).