KR20030082310A - System and method processing data of a member store using a real-time data display apparatus - Google Patents

Abstract

PURPOSE: A system for processing member store data with a real time data output device and a method for processing the same are provided to expect increase of a sale by providing various bonuses to purchasers and outputting the result on a TV screen. CONSTITUTION: A member store data processing server(MSDPS) outputs advertisements of member stores(100a,...,100n) or companies through the televisions of the member stores by the medium of the Internet. A card settlement terminal of the corresponding member store transmits a code of the member store and settlement information to a card settlement/authenticating server(CSS). The member store data processing server provides lottery data to the television of the member store as compensation for settlement of the corresponding purchaser. The member store data processing server provides winning information to the television of the member store. The member store data processing server processes offer of prize money and products.

Description

Merchant data processing system with real-time data output device and processing method {SYSTEM AND METHOD PROCESSING DATA OF A MEMBER STORE USING A REAL-TIME DATA DISPLAY APPARATUS}

The present invention relates to an affiliated store data processing system having a real-time data output device and a processing method thereof, and more particularly, to display various affiliated store data and purchase information in real time through an internet network, and to output the settlement data. A merchant data processing system having a data output device and a processing method thereof.

As is well known, due to the recent development of information and communication technology, the development of information providing technology that provides real-time information to various subscribers through at least one host server through a remote data communication network is actively underway.

Based on this, in recent years, each merchant has a card payment terminal to perform payment for a specific product or service, and various card accidents occur even when the card payment using the card payment terminal occurs. Therefore, there is a problem that distrust in payment remains even with the slips output through the card payment terminal.

In addition, there have recently been attempts to sell various lottery tickets including instant lottery tickets using such a card payment terminal. However, the sale of lottery tickets using the card payment terminal is small enough to output only about a character screen. Of course, there is a problem that it is not possible to output an image, and it is a matrix screen of about 14 × 14, and the data processing capacity is not so large that the buyer cannot check the appearance of the lottery. In other words, the data processing for the lottery is all done at the remote server, the buyer has a problem that can only obtain information about the winning or not.

The above problems have been a hindrance to increasing sales of merchants. For example, co-purchase through the Internet or low-cost merchandise through the various shopping mall channels has been recently activated. While a number of product information may be obtained, and payment may be made immediately, there is a problem such as the origin of various credit card accidents, and there is a problem that input of various personal information is inevitable in order to receive the goods.

In addition, the shopping mall channel has the advantage that it is easier to obtain detailed information about the goods through a shopping host (shopping helper), etc., but there is a problem that only one-sided item selection and information about the goods can be obtained. have. That is, the buyer cannot obtain information about the item he wishes to purchase from the shopping channel, and the buyer selects and decides the price on the shopping channel channel unilaterally determined by the shopping channel and provides the information to the TV provided in a general home. The problem is that you have to decide whether to buy.

In addition, payment of goods through such a shopping mall channel is possible only through a credit payment or an online transfer that a buyer transmits credit card information to an ARS as in an internet shopping mall. In the case of online transfer, there is a method of internet banking, telebanking, and direct bank visits. All the services of these transfers incur a transfer fee, and in particular, in the case of credit card payment through ARS, There is also a problem that credit information is exposed to accidents.

On the other hand, the card payment terminal provided in a number of merchants has a problem that the advertising effect is very insignificant because it is only an advertisement using a slip, and through the card payment terminal as well as various online games, the output function of various event data There is a problem that the management of the affiliated store is not performed because there is no such thing, and therefore, the sales of the affiliated store cannot be increased.

The present invention has been made in view of the above-described prior art, and an affiliated store having a real-time data output device for placing an order for a specific product through a mobile terminal and performing payment for the price of the product using an affiliated card payment terminal. Its purpose is to provide a data processing system and its processing method.

Another object of the present invention is a one-way TV equipped with a set-top box that is installed in each affiliated store and recognizes a unique number, using the purchaser's mobile terminal to perform a specific product orders and payments, and real-time output of payment information is possible The present invention provides a merchant data processing system having a real-time data output device and a processing method thereof.

Another object of the present invention is to use a one-way TV and a card payment terminal or a mobile terminal equipped with a set-top box installed in each affiliated store and recognize a unique number to purchase various lottery tickets, including instant lottery ticket, and the payment information to the TV The present invention provides a merchant data processing system having a real-time data output device that enables real-time output through a screen, and a processing method thereof.

Another object of the present invention is a one-way TV equipped with a set-top box installed in each affiliated store and a unique number recognition, using a buyer's mobile terminal slot merchants lottery and bingo, o X quiz game, scissors / rock / paper, etc. A merchant data processing system having a real-time data output device for playing various games and checking the processing status on a merchant TV, and a processing method thereof.

Another object of the present invention is to provide a merchant data processing system having a real-time data output device that enables selective data transmission for each merchant by registering the MAC address of each set-top LAN card embedded in the set-top box in advance in a server, and a processing method thereof. Is in.

Another object of the present invention is to enable auction and reverse auction for a variety of goods provided in a remote server in real time using a mobile terminal of a one-way TV and a set-top box installed in each merchant and recognizable a unique number, The present invention provides a merchant data processing system having a real-time data output device for checking the auction processing status in real time on a merchant TV and a processing method thereof.

Another object of the present invention is to enable data uploading, output time reservation, and selective data transmission to the affiliated store TV so that a specific subscriber can output video and various text data pre-recorded at a specific time. The present invention provides a merchant data processing system having a real-time data output device and a processing method thereof.

Another object of the present invention is to allow a text message transmitted through a mobile terminal to be selectively transmitted to a specific merchant TV via a server so that a specific subscriber can output a specific text at a certain time via the affiliated store TV. The present invention provides a merchant data processing system having a data output device and a processing method thereof.

Another object of the present invention is the merchant data processing with a real-time data output device for outputting information about the various products in the order of reservation in real time through the affiliated store TV, the output of the detailed information about the product in the form of advertising The present invention provides a system and a method of treating the same.

Another object of the present invention is to output the real-time data to motivate the increase in sales by advertising through the affiliated TV through the advertising of the merchants with a certain amount of sales or more than a certain amount of capital for a plurality of affiliates with the general advertisements It is to provide a merchant data processing system having a device and a processing method thereof.

1 is a schematic diagram showing a schematic configuration of a merchant data processing system having a real-time data output device according to a first embodiment of the present invention;

2 is a block diagram showing the configuration of a real-time data output apparatus according to a first embodiment of the present invention;

3 is a diagram illustrating a screen output through a real-time data output device provided in the affiliated store according to the first embodiment of the present invention;

4 is a view showing a lottery screen output by using an affiliated store data processing system having a real-time data output device according to a first embodiment of the present invention;

5 is a flowchart illustrating a signal flow of a merchant data processing system having a real-time data output device according to a first embodiment of the present invention;

6 is a schematic diagram showing a schematic configuration of a merchant data processing system having a real-time data output device according to a second embodiment of the present invention;

7 is a view showing a mobile data transmission state of the merchant data processing system having a real-time data output device according to a second embodiment of the present invention;

8 is a diagram illustrating a data transmission state of a merchant data processing system having a real-time data output device according to a second embodiment of the present invention;

9A, 9B, and 9C are diagrams illustrating a shopping data output screen using an affiliated store data processing system having a real-time data output device according to a second embodiment of the present invention;

10 is a view showing another example of a shopping data output screen using a merchant data processing system having a real-time data output apparatus according to a second embodiment of the present invention;

11A and 11B illustrate an auction data output screen using a merchant data processing system having a real time data output apparatus according to a second embodiment of the present invention;

12 is a flowchart illustrating a signal flow of a lottery purchase using a merchant data processing system having a real-time data output device according to a second embodiment of the present invention;

13 is a schematic diagram showing the configuration of an affiliated store data processing system having a real-time data output device according to a third embodiment of the present invention;

14A and 14B illustrate screens for outputting reservation data using a merchant data processing system having a real-time data output device according to a third embodiment of the present invention;

15 is a flowchart showing signal processing of video reservation data output in a merchant data processing system equipped with a real-time data output device according to a third embodiment of the present invention;

16 is a flowchart illustrating another signal processing example of video reservation data output in a merchant data processing system having a real-time data output device according to a third embodiment of the present invention;

17 is a flowchart showing signal processing of text data output in a merchant data processing system equipped with a real-time data output apparatus according to a third embodiment of the present invention;

FIG. 18 is a flowchart illustrating an affiliate advertisement processing process using an affiliated store data processing system having a real-time data output device according to a third embodiment of the present invention.

* Description of the symbols for the main parts of the drawings *

A1-An: Merchant TV, B1-Bn: Card payment terminal,

STB1-STBn: Set-top box, CSS: Card payment / authentication server,

MSDPS: Merchant Data Processing Server, H1 ~ Hn: Buyer Mobile Terminal,

MCS: Mobile Communications Server, DPOB: Data Mailbox.

In order to achieve the above object, according to a preferred embodiment of the present invention according to the present invention, the output of the general airwaves, merchant advertising data and various product advertising data, payment data transmission and payment information for the purchase price of goods or services of the merchant, various An affiliated store TV capable of outputting lottery information and displaying the winning information in real time; A card payment terminal linked with the affiliated store TV for reading card information and payment information from a buyer card of the affiliated store; It is configured at the front end of the merchant TV and the card payment terminal, and a LAN card is installed inside to uniquely assign the identification number of the affiliated store TV to be uniquely accessible on the Internet network, and there are various image data, text, voice data, A set-top box that stores game data and transmits and receives card payment information to a remote server; Receiving the card information and payment information of the card payment terminal of a specific merchant transmitted through the set-top box to perform credit payment processing through a plurality of financial servers linked in advance, and to transmit the payment information to the set-top box of the merchant. Card payment / authentication server for; In connection with the card payment / authentication server, a credit card signal and payment information of a specific merchant are authorized to provide buyers with various lotteries and games through the merchant TV, and provide winning information. In addition, it provides a merchant data processing system having a real-time data output device, characterized in that the merchant data processing server configured to transmit and output the merchant advertising or advertising of a specific company to the merchant TV via the Internet network.

Preferably, the set-top box includes a key input unit for performing key input for outputting various product information, affiliated store menu information, lottery information, and advertisement information and inputting a control signal for controlling screen output; A data input unit which receives card information and payment information in association with the card payment terminal; An image memory for storing various image information such as various kinds of product image information, advertisement information, lottery image information, character image information, and the like; When a purchaser pays for a product or service at a merchant, the buyer stores a variety of games such as slot machine games, bingo games, OX games, and rock-paper-scissors games to provide certain bonus games to the buyer through the merchant TV. A game memory for pre-downloading and storing together; A character memory for storing various character data for transmitting various announcements and ad text to the affiliated store TV; A reservation output data memory for storing reservation output data for each affiliate in order to reserve content to be output on the screen for each affiliate in advance through the affiliated store TV; Interface the card payment information transmitted from the card payment terminal through the data input unit to the card payment / authentication server, receives the broadcast data transmitted from the cable broadcasting system, and various output control signals and game data from the merchant data processing server, A data I / O unit for receiving lottery winning data and payment data; Communication to control the input and output of data by allowing the card payment / authentication server to perform data routing using a MAC address through a LAN card, etc., to receive selective data transmission from the merchant data processing server. A controller; A data output unit for transmitting various image data and text data to the affiliated store TV; A switching unit which performs data switching to selectively interface data provided from the affiliated store data processing server and the cable broadcasting system to the affiliated store TV; Interface the data input through the card payment terminal to the card payment / authentication server, to download various game and advertising data from the merchant data processing server, according to the control signal transmitted from the merchant data processing server Provided is a merchant data processing system having a real-time data output device, characterized in that the control unit is configured to perform output control of a TV.

Preferably, the merchant data processing server provides a merchant data processing system having a real-time data output device, wherein a unique merchant code is assigned in advance so that individual data can be transmitted to each affiliate.

On the other hand, the present invention is a process for outputting a predetermined merchant advertising or corporate advertising through the TV of the server from the server processing the data of the merchant TV through each TV; Transmitting the card information and payment information of the buyer to the card payment / authentication server through the card payment terminal of the affiliated store; Transmitting, by the card settlement / authentication server, the code and payment information of the corresponding affiliated store to the affiliated store data processing server; Providing, by the merchant data processing server, lottery data as a reward for payment of the buyer to the affiliated store TV; Providing, by the affiliate data processing server, the winning information to the corresponding affiliate TV; It provides a merchant data processing method having a real-time data output device, characterized in that the process of performing the prize and prize providing process between the merchant data processing server and the winner.

Preferably, the lottery data provided from the merchant data processing server to the affiliated store TV provides a merchant data processing method having a real-time data output device, wherein the lottery data is provided only to the affiliated store where a credit settlement occurs.

On the other hand, the present invention is to output the output of the general airwaves, merchant advertising data and various product advertising data, payment data transmission and payment information for the purchase price of goods or services of the merchant, the information of various lottery tickets, the winning information A merchant TV capable of outputting a screen in real time; A card payment terminal linked with the affiliated store TV for reading card information and payment information from a buyer card of the affiliated store; It is configured at the front end of the merchant TV and the card payment terminal, and a LAN card is installed inside to uniquely assign the identification number of the affiliated store TV to be uniquely accessible on the Internet network, and there are various image data, text, voice data, A set-top box that stores game data and transmits and receives card payment information to a remote server; Receiving the card information and payment information of the card payment terminal of a specific merchant transmitted through the set-top box to perform credit payment processing through a plurality of financial servers linked in advance, and to transmit the payment information to the set-top box of the merchant. Card payment / authentication server for; A mobile terminal for the purchaser to generate a request signal and a purchase signal for participating in a specific game, purchasing a lottery ticket, and outputting a TV screen of an affiliated store of a shopping mall; A mobile communication server receiving various data from the mobile terminal and performing a data interface in real time via an internal data mailbox; In connection with the card settlement / authentication server, a credit card signal and payment information of a specific merchant are authorized to provide various lotteries, games, and auctions to the buyer through the corresponding merchant TV for free / free of charge, and the winning information about the Providing an affiliated store advertisement or advertisement of a specific company to the affiliated store TV through the internet network, and forming a closed loop with the buyer's mobile terminal, mobile communication server, and affiliated store TV, and receiving the authorized store's TV control signal. Provides a merchant data processing system having a real-time data output device, characterized in that the merchant data processing server configured to perform the processing.

Preferably, the buyer's mobile terminal outputs real-time data, characterized in that for transmitting the various information through the TV of the merchant, the unique code and request information, the mobile terminal number information of the merchant to the merchant data processing server. Provides a merchant data processing system equipped with a device.

Preferably, the data mailbox is connected to the merchant data processing server by wire, and provides a merchant data processing system having a real-time data output device, characterized in that to receive and store data with a unique number assigned to the merchant data processing server. do.

On the other hand, the present invention is a process for outputting various advertisements through the affiliated store TV; Requesting a specific data output through the affiliated store TV through the mobile terminal; transmitting and outputting data requested by the buyer to the affiliated store TV; A purchaser selecting a selection among corresponding data output from the affiliated store TV screen through the mobile terminal; It provides a merchant data processing method having a real-time data output device, characterized in that the receiving of the buyer's selection data and transmits the result information for the selection to the merchant TV screen.

Preferably, when the affiliated store TV control signals are applied through a plurality of mobile terminals in a single affiliated store, the affiliated store data processing server assigns a reservation number for the affiliated store TV control, outputs it on the screen, and processes the data according to the corresponding sequence number. A merchant data processing method having a real-time data output device is provided.

Preferably, the merchant data processing server outputs a shopping mall screen through a mobile terminal, and performs a classification by industry type and product category in advance so as to be recognized by the buyer so as to access detailed information of a desired product in the shopping mall. It provides a merchant data processing method with a real-time data output device.

Preferably, the purchaser provides a merchant data processing method having a real-time data output device, characterized in that the merchant specific code must be included in the process of requesting the specific data output through the affiliated TV through the mobile terminal.

Preferably, the merchant provides a method for processing merchant data having a real-time data output device, characterized in that the specific data requested by the mobile terminal is various game data, lottery information, auction data, various community data, and over-the-air data.

Preferably, the lottery information is a real-time characterized in that any one of the quiz lottery that contains the quiz as a content, the game lottery containing the game as a content, and a group quiz lottery that two or more groups can participate in the quiz at the same time Provides merchant data processing method with data output device.

Preferably, the process of the buyer inputting the selection data of the corresponding data output on the merchant TV screen through the mobile terminal data for selecting the product to purchase from the selective purchase of the lottery or shopping products, data on whether to participate in the auction at the auction, participation in the auction It provides a merchant data processing method having a real-time data output device, characterized in that the amount of data.

On the other hand, the present invention outputs the general airwave broadcasting, and outputs a variety of product advertising data, merchant payment information, various shopping information, and outputs the reservation event data consisting of various video, text, voice data in real time according to the buyer's request A merchant TV to make; A card payment terminal linked with the affiliated store TV for reading card information and payment information from a buyer card of the affiliated store; It is configured at the front end of the merchant TV and the card payment terminal, and a LAN card is installed inside to uniquely assign the identification number of the affiliated store TV to be uniquely accessible on the Internet network, and there are various image data, text, voice data, A set-top box that stores game data and transmits and receives card payment information to a remote server; Receiving the card information and payment information of the card payment terminal of a specific merchant transmitted through the set-top box to perform credit payment processing through a plurality of financial servers linked in advance, and to transmit the payment information to the set-top box of the merchant. Card payment / authentication server for; A mobile terminal for the purchaser to generate a specific game participation and purchase of lottery tickets, a request signal and a purchase signal for outputting a TV screen of the affiliated store of the shopping mall, and to control the output of reservation event data; A purchaser computer terminal for uploading event data consisting of previously produced video, voice, image, and text data to a remote server via an Internet network; A mobile communication server receiving various data from the mobile terminal and performing a data interface in real time via an internal data mailbox; In connection with the card payment / authentication server, a credit card signal and payment information of a specific merchant are authorized to provide buyers with various lotteries, games, and auctions for free / free of charge, and provide various advertisements on the Internet network. Transmits to the affiliated store TV and outputs the data, and performs a data processing by receiving the purchaser's affiliated TV control signal by forming a closed loop with the mobile terminal and the mobile communication server of the buyer and the affiliated store's TV, and uploading event data uploaded from the computer terminal of the buyer. Provides a merchant data processing system having a real-time data output device, characterized in that configured as a merchant data processing server to transmit the output to the merchant TV.

On the other hand, the present invention comprises the steps of querying the reception status for the event data output through the affiliated store TV for each affiliated store; Uploading event data pre-made by the purchaser to the affiliate data processing server using the purchaser's computer terminal; Depositing an event data output price; Provides an affiliated store data processing method having a real-time data output device, characterized in that the process of outputting the event data from the affiliated store data processing server through the affiliated store TV.

Preferably, the uploaded event data provides a merchant data processing method having a real-time data output device, characterized in that the merchant code and reservation output time data further included.

Preferably, the control of the start of the output to the event data provides a merchant data processing method having a real-time data output device, characterized in that the purchaser can be carried out using a mobile terminal in real time.

Preferably, the text data of the event data is entered by the purchaser through the mobile terminal in real time, and the merchant data processing with a real-time data output device, characterized in that the request to output through the merchant TV to the remote merchant data processing server side. Provide a method.

EMBODIMENT OF THE INVENTION Hereinafter, 1st Embodiment of this invention is described in detail with reference to drawings.

1 is a schematic diagram showing a schematic configuration of a merchant data processing system having a real-time data output apparatus according to a first embodiment of the present invention, Figure 2 is a configuration of a real-time data output apparatus according to a first embodiment of the present invention It is a block diagram showing.

Referring to this, the affiliated store data processing system having a real-time data output device according to the first embodiment of the present invention is installed in a plurality of affiliated stores (100a to 100n), as well as the output of general airwave broadcasting, advertising data and various product advertisements. There is provided a real-time data output device capable of outputting data, payment data for purchase price, information of various lottery tickets provided by a merchant or a merchant management company, and outputting the winning information.

The real-time data output device is provided for each affiliate web TV (A1 to An) installed at each affiliate store and each affiliate web TV (A1 to An) to provide a unique number for remote access to the affiliate web TV (A1 to An). Set top boxes STB1 to STBn for providing, storing transmitted data, and controlling output.

At this time, the unique number provided for each of the set top boxes STB1 to STBn is a MAC address or an IP address provided differently for each LAN card.

Therefore, the affiliated web TVs A1 to An are installed in a particular affiliated store, and the set top boxes STB1 to control the output of the data, receive and store the data outputted through the affiliate web TVs A1 to An. STBn) is installed. In addition, the set top boxes STB1 to STBn are connected to the Internet network so as to be accessible from a remote server.

In addition, the set-top box (STB1 ~ STBn) is connected to the card payment terminals (B1 ~ Bn) provided in the affiliated stores and transmits the card information to the card payment / authentication server (CSS) located at a remote location, the purchase price of goods and services It is possible to request the payment authentication for, and to receive the authentication result and payment information.

On the other hand, the merchant data processing system equipped with a real-time data output device according to the present invention receives the card information from the set-top box (STB1 ~ STBn) through the financial server (BS1 ~ BSn) that issued the card through the value-added network Card payment / authentication server (CSS) is linked to allow payment of service charge or product purchase price.

In addition, the merchant data processing system equipped with a real-time data output device according to the present invention from the first database (DB1) embedded therein, advertising data and various product advertisement data, payment data for purchase price, provided by the merchant management company A merchant data processing server (MSDPS) for outputting information of various lotteries and transmitting the winning information in real time is provided. The merchant data processing server MSDPS is connected to the card payment / authentication server CSS to view corresponding merchant web TVs A1 to An according to a payment signal transmitted from the card payment terminals B1 to Bn of the merchant. Through the slot machine lottery or ad instant lottery ticket to the buyer, and the winning of the lottery on the web TV (A1 ~ An) to be confirmed in real time.

To this end, the data transmitted from the card settlement / authentication server (CSS) to the merchant data processing server (MSDPS) should include not only payment information, but also information of the merchant making the payment, and said merchant data processing server (MSDPS). It is possible to selectively provide lottery data only to the web TVs A1 to An of the affiliated shop where the buyer is paying. At this time, the advertisement instant lottery refers to an instant lottery in which a menu advertisement of the affiliated store is pre-made as an image of a lottery, or an instant lottery in which other third-party advertisement images are pre-made as an image of a lottery.

At this time, the merchant owner or the buyer wishes to output various product information, merchant information, lottery information, etc. through the wired / wireless remote controller (key input unit) provided in the set top boxes STB1 to STBn. Can be outputted and various signals can be input.

The web TVs A1 to An expressed in this embodiment use the term web TV in the sense of outputting various types of information through a web network. Identify the device in advance. Web TV (A1 ~ An) referred to in the present invention in connection with the card payment terminals (B1 ~ Bn) to perform a payment for the service or product price of the merchant due to the transmission or input of various payment information, the merchant A merchant's web TV device capable of providing various lottery tickets as a reward to buyers who make payments in the US, receiving real-time product information of registered companies, and outputting various merchant service information. to be.

Referring to FIG. 2, the set top boxes STB1 to STBn include a key input unit, a data input unit, an image memory, a game memory, a character memory, a reserved output data memory, a data I / O unit, a communication control unit, a data output unit, and a switching unit. And a control unit.

More specifically, reference numeral 2 denotes a key input unit for performing key input for outputting various product information, affiliated store menu information, lottery information, and advertisement information and inputting a control signal for controlling screen output. Reference numeral 4 denotes a data input unit which receives card information and payment information in association with the card payment terminals B1 to Bn.

Reference numeral 6 denotes an image memory for storing various kinds of image information such as various kinds of product image information, advertisement information, lottery image information, character image information, etc., and reference numeral 8 denotes an affiliate store when a purchaser pays for a product or service at the affiliate store. In order to provide certain bonus games to buyers through web TV (A1 to An), various games such as slot machine games, bingo games, OX games, rock-paper-scissors games, etc. Represents game memory.

Reference numeral 10 denotes a character memory that stores various character data for sending various announcements and ad texts to the merchant web TVs A1 to An. Reference numeral 12 denotes a reserved output data memory for storing reservation output data for each affiliated store in order to reserve the contents to be output on the screen for each affiliated store in advance through the affiliated store web TVs A1 to An.

Reference numeral 14 is a broadcast transmitted from the cable broadcasting system CBS to interface card payment information transmitted from the card payment terminals B1 to Bn through the data input unit 4 to a card payment / authentication server CSS. The data I / O unit receives data and receives various output control signals, game data, lottery winning data, payment data, etc. from the merchant data processing server MSDPS.

Reference numeral 16 denotes to perform data routing using a MAC address through a LAN card in order to receive authentication of the merchant from the card settlement / authentication server (CSS) and selective data transmission from the merchant data processing server (MSDPS). The communication control unit for controlling the input and output of data is shown.

Reference numeral 18 denotes a data output unit for transmitting various image data and text data to corresponding merchant web TVs A1 to An, and reference numeral 20 denotes the affiliated store data processing server MSDPS to the affiliated store web TVs A1 to An. And a switching unit that performs data switching to selectively interface data provided from the cable broadcasting system (CBS).

Reference numeral 22 interfaces the data input through the card payment terminal B1 to the card payment / authentication server CSS, and downloads various game and advertisement data from the merchant data processing server MSDPS. A control unit for controlling output of the web TVs A1 to An in accordance with a control signal transmitted from the merchant data processing server MSDPS.

3 is a diagram illustrating a screen output through a real-time data output device provided in the affiliated store according to the first embodiment of the present invention.

Referring to this, when the buyer scans the card through the card payment terminal (for example, B1) for credit payment for the service price or the product purchase price at a specific merchant, the card information is set-top box (STB1). Through the card payment / authentication server (CSS) and merchant data processing server (MSDPS) at the same time.

The card payment / authentication server (CSS) performs a general card payment and authentication process through the financial servers BS1 to BSn. The merchant data processing server (MSDPS) provides a variety of lotteries, games, slot machines services, including various advertising lotteries as a bonus for the card payment of goods and services for the buyer. Further, such image data is output through the web TVs B1 to Bn of the affiliated store through the set top box STB1.

As shown in FIG. 3, the screens of the web TVs B1 to Bn are provided with a main screen 30 which always outputs various advertisement data 32, and is uniquely provided in a predetermined portion of the main screen 30. The assigned merchant code 34 is output, and the slot machine plate 36 output in the form of an OSD (On Screem Display) is output at the time of purchaser payment.

In FIG. 3, the slot machine lottery is illustrated as an example, but other other lotteries may be output. In addition, the algorithm for the slot machine lottery is stored in the merchant data processing server (MSDPS), the merchant data processing server (MSDPS) receives the payment signal of a specific merchant from the card payment / authentication server (CSS) When the affiliated member is a registered member, the slot machine data is transmitted to the affiliated store's web TVs A1 to An.

To this end, the MAC address or IP address of the LAN card installed in the set-top boxes STB1 to STBn provided in the affiliated store is registered in advance in the affiliated store data processing server MSDPS, which is affiliated with the affiliated store code so that any affiliated store The merchant data processing server (MSDPS) is able to determine whether the payment is made in the to determine which merchant to send lottery data or lottery control data.

If game data, game images, and advertisement image data are pre-stored in the set top boxes STB1 to STBn provided in front of the web TVs A1 to An of the affiliated store, the affiliated store data processing server MSDPS corresponds to the corresponding set top. By transmitting control data of the image to the boxes STB1 to STBn, the game, advertisement, and lottery data can be driven.

Therefore, the affiliated store data processing server MSDPS transmits the slot machine driving control signal to the corresponding set top boxes STB1 to STBn of the affiliated store where payment is made, so that the corresponding slot machine plate 36 is newly arranged and stopped. You can check whether the slot wins in real time. In case of winning the prize, a certain prize or prize will be offered to the buyer.

FIG. 4 is a diagram illustrating a lottery screen output by using an affiliated store data processing system having a real-time data output device according to a first embodiment of the present invention.

Referring to this, when a buyer pays for a specific product and service provided by a merchant, the buyer may provide an instant lottery ticket through the merchant's web TVs A1 to An. In this case, the merchant may provide an instant lottery ticket free of charge to the buyer as a reward for the settlement, or may provide the lottery purchase price to the settlement price for a fee.

Similarly, when a decision signal for lottery purchase is transmitted through the wired or wireless key input unit 2 of the set top boxes STB1 to STBn provided in front of the web TVs A1 to An, the data is automatically entered into the merchant. The MAC address or IP address of the set top boxes STB1 to STBn is included and transmitted.

Accordingly, the affiliated store data processing server MSDPS checks which affiliated store purchases an instant lottery ticket for free or free and transmits the lottery data to the set top boxes STB1 to STBn of the affiliated store. As described above, when the image data for the lottery is pre-stored in the set top boxes STB1 to STBn in advance, the control data of the image data is transmitted so that the image data for the lottery is stored in the corresponding web TVs (A1 to An). To be output to

In the lottery image data 38 output to the web TVs A1 to An, numbers are sequentially displayed so that the lottery can be selectively selected, and the buyer selects a specific number 40 among them. The selection signal is sent back to the merchant data processing server MSDPS. The merchant data processing server MSDPS checks the lottery by transmitting predetermined winning information about the corresponding number. 4 shows an example in which " knock "

Accordingly, due to web TVs A1 to An, in which payment for goods and services through the set-top boxes STB1 to STBn, and various service rewards for the payment are immediately performed in two directions, differentiated sales of merchants are improved. You can expect.

In addition, the purchaser can check the details of the payment processing in real time through the screen to be differentiated from the payment receipt in which only the slip is output, thereby enabling the user to have confidence in the credit settlement.

The function and operation of the merchant data processing system having a real-time data output device according to the first embodiment of the present invention having the above-described configuration will be described in detail with reference to the accompanying drawings.

5 is a flowchart illustrating a signal flow of a merchant data processing system having a real-time data output device according to a first embodiment of the present invention.

First, the affiliated store data processing server MSDPS transmits advertisement data for each type of affiliated store to the set-top boxes STB1 to STBn in a state in which each affiliated store is pre-registered for each type of industry, and thus, the main store of the affiliated store web TV A1 to An. The merchant advertisement and the commercial of the general company are output on the screen (step 1: S1). Alternatively, the general public wave broadcasting may be output through the affiliated store web TVs A1 to An by keying the affiliated store.

In this state, when the purchaser performs a credit card payment through the card payment terminals B1 to Bn provided in the affiliated store, the corresponding payment information, the card information, and the corresponding merchant code data are set through the set top boxes STB1 to STBn. The card payment / authentication server (CSS) is transmitted (second step: S2).

Then, the card settlement / authentication server (CSS) performs a credit settlement through a plurality of financial servers (BS1 ~ BSn) connected through the value-added network, and the card information terminal and the authentication information and payment details of the card ( B1 to Bn). At this time, the card authentication information and payment details transmitted from the card payment / authentication server (CSS) are not outputted as slips through the card payment terminals B1 to Bn according to the purchaser's selection, and the merchant web TV (A1 to An). ) Can be displayed on the screen (step 3: S3).

At the same time, the card payment / authentication server (CSS) transmits the card payment information and the merchant code to the merchant data processing server (MSDPS) at the time of the buyer's credit settlement. The Merchant Data Processing Server (MSDPS) uses the Merchant Code to determine whether the Merchant is a pre-registered Merchant in the database, and if the Merchant is a registered Merchant, various lotteries (Slot Machine Lottery, Advertisement) to the Merchant Web TV (A1 to An). Data). At this time, the credit card number is registered and used as information for delivering prizes or prizes to winners later (step 5: S5).

For example, the slot machine lottery provided from the merchant data processing server (MSDPS) is provided as a reward for payment for goods or services purchased at the merchant, and the web TVs A1 to An select and select the slot machine. You can check the winning result of the selection in real time. At this time, the winning result is provided from the merchant data processing server MSDPS, and the merchant data processing server MSDPS may control a purchase probability of the buyer (S6).

If the buyer is a winner, the merchant data processing server MSDPS provides a product or prize to the buyer through a financial institution using the credit card number of the buyer, or the keys of the merchant set top boxes STB1 to STBn. The purchaser inputs the destination information through the input unit and registers the transmission to the affiliate data processing server MSDPS (step 7: S7).

EMBODIMENT OF THE INVENTION Hereinafter, the 2nd Example of this invention is described in detail with reference to drawings.

6 is a schematic diagram showing a schematic configuration of a merchant data processing system having a real-time data output device according to a second embodiment of the present invention.

Referring to this, the merchant data processing system having a real-time data output device according to the second embodiment of the present invention is a web TV (A1 ~ An) provided to the merchant using the mobile terminal (H1 ~ Hn) at a particular merchant It shows a system that can control the data displayed on the screen.

Therefore, the merchant data processing system equipped with such a real-time data output device and the buyer's mobile terminals H1 to Hn form a single data closed loop, and the buyer's web information A1 to An can be displayed. Can be output via Such a data output device may allow a purchaser to output various shopping information on the screen of the affiliated store's web TVs (A1 to An), and to post on the affiliated store product or the web through the card payment terminals B1 to Bn provided at the affiliated store in real time. It is possible to make a payment for the purchased product, and the payment information can be confirmed on the screen.

To this end, the merchant data processing system having a real-time data output device according to the second embodiment of the present invention is connected to a mobile communication server (MCS) and has a data mailbox (DPOB) for exclusively interfacing the transmitted data. do.

In addition, the data mailbox DPOB is connected to the merchant data processing server MSDPS by wire, and the merchant data processing server MSDPS transmits various types of data transmitted by the purchaser using the mobile terminals H1 to Hn. Interface to the side.

In this case, a key input unit 2 for the purchaser to input various selection signals to the set top box STB provided at the affiliated store is not required, and a plurality of buyers simultaneously access the web through the set top box STB. When the screens of the TVs A1 to An are to be controlled, the data can be output in the order of reservation, so that the web TVs A1 to An can be easily controlled.

FIG. 7 is a diagram illustrating a mobile data transmission state of a merchant data processing system having a real-time data output device according to a second embodiment of the present invention.

Referring to this, a purchaser may transmit various games, lotteries, and shopping mall selection information to the affiliate data processing server MSDPS through the mobile terminal H1 to Hn of the purchaser, and the mobile communication server MCS may transmit data. The mobile terminal number included in the data frame is transmitted to the affiliate data processing server MSDPS so that the affiliate data processing server MSDPS can recognize which mobile terminal holder the received data is.

In addition, the purchaser includes a merchant code in the screen output request data to receive and output desired lottery information, games, and shopping mall information from the merchant data processing server MSDPS to web TVs A1 to An of a specific merchant. Must be transmitted to the merchant data processing server (MSDPS).

Therefore, the merchant code inputted through the purchaser's mobile terminals H1 to Hn, various data output request signals, and information on the mobile terminal number are formed as a single data frame and transmitted to the mobile communication server (MCS). The mobile communication server (MCS) interfaces the data transmitted from the purchaser to the affiliated store data processing server (MSDPS) through the allocation number 200 of the previously assigned data mailbox DPOB.

Through this, the merchant data processing server MSDPS extracts data desired by the buyer from various advertisement data, lottery data, and product information of the shopping mall, and transmits it to the web TVs A1 to An of the affiliated stores registered with the corresponding codes. Let's do it.

8 is a diagram illustrating a data transmission state of an affiliated store data processing system having a real-time data output device according to a second embodiment of the present invention.

Referring to this, FIG. 8 illustrates an example of a process of playing a specific game through the purchaser's mobile terminals H1 to Hn and the affiliated store web TVs A1 to An, and the mobile communication server MCS. The purchaser connects to a specific number (for example, allocation number: 200) which is previously assigned to the merchant data processing server MSDPS through the mobile terminals H1 to Hn, and transmits the application for the bingo game and the merchant code number.

Then, in real time, the data via the data mailbox DPOB is transmitted to the affiliate data processing server MSDPS, and a bingo game is applied for. At this time, the bingo game is provided for free or free at the discretion of the merchant, and the merchant data processing server MSDPS downloads different bingo versions to the corresponding mobile terminals H1 to Hn.

At the same time, the bingo number is output to the set-top box (eg, STB1) provided at the front end of the web TV A1. The buyer checks the number using the direction key of the mobile terminal (eg, H1), and the number. When all are output to the web TV A1, the buyer transmits the bingo information checked by the mobile terminal H1 to the merchant data processing server MSDPS.

Then, the merchant data processing server MSDPS can identify which buyer is bingo, and transmits a congratulatory message and prize or prize information to the web TV A1 of the affiliated store where the buyer has become a bingo.

9A, 9B, and 9C are diagrams illustrating a shopping data output screen using an affiliated store data processing system having a real-time data output device according to a second embodiment of the present invention.

Referring to this, using a merchant data processing system equipped with a real-time data output device according to a second embodiment of the present invention, a buyer can output specific shopping mall information on the web TVs A1 to An screen 30 of the merchant. have.

If the number of the data mailbox DPOB assigned to the affiliate data processing server MSDPS is 02-1234, the purchaser accesses the affiliate data processing server MSDPS using the mobile terminals H1 to Hn. Then, when the merchant code number (eg, 342000) and 5678, which is an output number 42 for the shopping mall, are entered into the data mailbox DPOB, the merchant data processing server MSDPS corresponds to the corresponding code (eg, 342000). The shopping mall information is output to the web TVs A1 to An of the affiliated stores registered as

On the main screens of the web TVs A1 to An, advertisements of general companies and affiliated stores are output, and information 44 about shopping malls desired by the buyer is output to a predetermined portion of the lower end thereof.

As shown in Figure 9a, the information on the shopping mall is organized in the form of industry-specific categories, for example 1. electronic communication, 2. household appliances, 3. furniture, 4. sports / leisure .... Is configured to be easy to select via the mobile terminals H1 to Hn.

In addition, when the buyer selects the furniture as shown in Figure 9b, the specific shopping information is output by the furniture industry bar, 1. bed, 2. chest of drawers, 3. cabinet, 4. table. Is output on the screen 30 of the web TVs A1 to An, and when one of the subcategories 46 is selected, detailed product information 48 thereof is output.

In the case of a shopping mall through the mobile terminals H1 to Hn and merchant web TVs A1 to An, the card payment terminals B1 to STBn control the output of the web TVs A1 to An. Since Bn) is connected, the buyer can pay for the product price searched at the shopping mall through the merchant's card payment terminals (B1 to Bn), and therefore, do not enter additional credit card information on the web. As a result, it is possible to prevent the leakage of credit information.

In addition, unlike a general computer terminal in which only a single buyer can search, a web TV (A1 through A1 through which a plurality of buyers are provided with information of a specific product in a merchant using their mobile terminals H1 through Hn) is also provided. An) can be output, and in particular, if the product of the shopping mall affiliated products of the company can provide various services together. In addition, the merchant may receive the delivery product and store it for a certain period of time, and then deliver the product to the buyer, so that the payment product may not be lost or missing due to the difficulty of the delivery address. In addition, it is very convenient for the shopper to use shopping time at the affiliated shops, so that the merchants can create effects such as real-time shopping, various games, and lottery sales even without multiple computer terminals. As a result, sales can be increased.

FIG. 10 is a diagram illustrating another example of a shopping data output screen using an affiliated store data processing system having a real-time data output device according to a second embodiment of the present invention.

Referring to this, FIG. 10 shows another example of the shopping data output screen. When a buyer wants to shop using web TVs A1 to An provided at the same time in a single affiliated store, FIG. The shopping retrieval reservation information 130 is output in the order of application on the screens of the web TVs A1 to An as shown in 10.

The output field 132 outputs a unique code for each shopping product to select a shopping product through the web TVs A1 to An of the affiliated store and transmit the information to the affiliated store data processing server MSDPS having a specific data mailbox. ) Is displayed on the screen.

For example, the shopping product code output field 132 is output in the form of Yeongggul Oyster Ratio: 34205, Cosmetics: 32067, Apple Set: 20678, and so on. The buyer uses the mobile terminals H1 to Hn. A merchant code and a shopping product code are transmitted to the mobile communication server (MCS), and the mobile communication server (MCS) transmits the data and the mobile terminal number to the merchant data processing server (MSDPS).

Then, the merchant data processing server MSDPS outputs detailed information about the shopping product in the form of an advertisement on the main screen on the affiliated store's web TVs A1 to An, and requests for output of the shopping product at a single merchant. In many cases, the reservation information for outputting the detailed information is output through a separate output column 130 so that the buyer can recognize when the detailed information about the product he / she applied for is output.

In the case of the known shopping channel, regardless of the purchaser's choice, the advertisement screen for the product which has been unilaterally adopted is output and detailed information thereof is output. The output of the specific product and the output of the detailed information through the output of the buyer's choice, the interactive TV shopping channel is to be established.

Specific shopping products according to this method may be simultaneously output through web TVs (A1 to An) provided in a plurality of affiliates, so that a price range similar to co-purchase may be formed in the end, and a separate distribution margin may be reduced. Can provide the goods to the buyer at a lower cost. In addition, the affiliated store's web TVs (A1 to An) screens may be divided as desired by the affiliated store data processing server MSDPS, and various announcement information may be output together with a shopping mall screen or a game screen.

11A and 11B illustrate auction data output screens using a merchant data processing system having a real-time data output device according to a second embodiment of the present invention.

Referring to this, the merchant data processing system equipped with the real-time data output device according to the second embodiment of the present invention can perform various auctions using the affiliated store's web TVs (A1 to An). ~ Hn) through the merchant code and the auction participation application, the merchant data processing server (MSDPS) through the mobile communication server (MCS) to extract the auction data that is carried out on the day of the web TV of the merchant (A1 ~ An) To send.

Through this, the main screen 30 of the output Web TV (A1 ~ An), the phrase 50 for notifying the participation in the auction, auction product information 52, auction end time information 54, auction product image information ( 56 and auction call center information 58 are output.

The auction call center information 58 is used as a means for the buyer to send the purchaser's intention to participate in the auction to the merchant data processing server MSDPS using the mobile terminals H1 to Hn.

When the auction end time arrives and the auction winner is determined, as shown in FIG. 11B, the merchant data processing server MSDPS provides the auction successful bid information to the web TVs A1 to An of the affiliate store where the corresponding bidder is located. The auction winning bid information is outputted on the web TVs A1 to An of all affiliated stores.

The successful bid information output on the screens of the affiliated store web TVs A1 to An is displayed through the main screen 30 of the web TVs A1 to An. The number 62 and the successful bid price information 64 are output together with the image data of the successful bid auction product.

The function and operation of the merchant data processing system equipped with the real-time data output apparatus according to the second embodiment of the present invention having the above-described configuration will be described in detail with reference to the accompanying drawings.

12 is a flowchart illustrating a signal flow of lottery purchase using a merchant data processing system having a real-time data output device according to a second embodiment of the present invention.

First, the affiliated store data processing server MSDPS outputs commercials of general companies or affiliated stores pre-programmed to the affiliated store's web TVs A1 to An. In this case, when the output advertisement is a merchant advertisement, an advertisement of the same or similar type as the affiliate store may be output, and an advertisement for the affiliate store may be output according to the selection of the merchant. For example, the advertisement or menu information about "00 chicken" in the "00 chicken house" may be output through the web TVs A1 to An of the corresponding merchant (step 10: S10).

At this time, the purchaser accesses the data mailbox (DPOB) of the mobile communication server (MCS) uniquely assigned to the merchant data processing server (MSDPS) by using the mobile terminal (H1 ~ Hn) owned by the merchant, You can apply for a lottery. At this time, the buyer must transmit the merchant code together with the lottery purchase application data to the corresponding data mailbox (DPOB) (step 11: S11).

Then, the mobile communication server (MCS) transmits a corresponding lottery purchase request signal to the affiliated store data processing server (MSDPS) (12th step: S12).

The merchant data processing server MSDPS extracts the lottery information, transmits the lottery information to the web TVs A1 to An of the affiliate store, and outputs the screen. In this case, when a plurality of lottery purchase requests are received at a single affiliate store, the merchant data processing server MSDPS outputs reservation information to the web TVs A1 to An according to the lottery purchase application order. At this time, the lottery purchase reservation information is preferably the back seat number of the mobile terminal (H1 ~ Hn) of the buyer (13: step S13).

When the lottery information requested by the buyer is output to the web TVs A1 to An, the buyer inputs the lottery number to purchase from the lottery through the mobile terminals H1 to Hn, and the mobile communication server (MCS) is used as the medium. Send to the merchant data processing server MSDPS (step 14, step 15: S14, S15).

Then, the buyer pays the lottery purchase price through the card payment terminals B1 to Bn provided at the merchant, and the payment signal is credited to the financial server BS1 to BSn through the card payment / authentication server CSS. Payment is made (step 16-1: S16-1). In addition, the purchaser may make a mobile credit payment through the mobile terminals H1 to Hn, or make a payment so that the lottery purchase price is included in the mobile communication fee (step 16-2; S16-2).

When the payment for the lottery price is confirmed, the merchant data processing server MSDPS outputs the winning information of the lottery output on the corresponding web TVs A1 to An so that the purchaser can check. Preferably, since the lottery ticket output on the web TVs A1 to An is an instant lottery ticket, the lottery information is output while the image data of the lottery ticket is changed similarly to the lottery information of the instant lottery ticket. Step 17: S17).

At this time, the image of the lottery output is preferably an image of a merchant or a specific company, and when the buyer selects a specific lottery to check the winning information of the lottery after purchasing the lottery, the buyer is an image data of the lottery. Since it is checked while looking at a specific product, it is possible to additionally obtain a separate advertising effect. Even in the case of a lottery that is provided free of charge as a reward for payment of a service of a merchant or a product price, a product lottery may be provided.

In other words, since a plurality of lottery tickets are outputted on the web TVs A1 to An as a plurality of lottery images, the purchaser sees an advertisement including a product image to select a specific lottery when purchasing the lottery ticket. Through this, the advertising effect can be maximized.

Hereinafter, a shopping data processing process using an affiliated store data processing system having a real-time data output device according to a second embodiment of the present invention will be described.

The shopping data processing process according to the second embodiment of the present invention is not illustrated in a separate drawing and will be described with reference to FIG. 12.

First, the affiliated store data processing server MSDPS outputs commercials of general companies or affiliated stores pre-programmed to the affiliated store's web TVs A1 to An. In this case, when the output advertisement is a merchant advertisement, the advertisement of the same or similar business as the affiliate store may be output.

At this time, the purchaser accesses the data mailbox DPOB of the mobile communication server MCS uniquely assigned to the affiliated data processing server MSDPS using the mobile terminals H1 to Hn owned by the affiliated store. You can request a shopping mall output. At this time, the buyer should include the merchant code in the shopping mall display request signal and transmit it to the corresponding data mailbox (DPOB).

Then, the mobile communication server (MCS) transmits a shopping mall screen output request signal to the affiliated store data processing server (MSDPS), and the affiliated store data processing server (MSDPS) extracts the corresponding shopping mall information and displays a web TV of the affiliated store. A1 ~ An) to transmit the screen. In this case, when a plurality of shopping mall screen output signals and detailed information output signals of a specific product are received at a single affiliate store, the affiliated store data processing server MSDPS transmits the product information output request to the web TVs A1 to An. Print reservation information. In this case, it is preferable to output the reservation information as a brand name or a code number donated for each product.

When the shopping information requested by the buyer is output to the web TVs A1 to An, the buyer inputs a specific product from the shopping information through the mobile terminals H1 to Hn, and the merchant data through the mobile communication server MCS. Send to Process Server (MSDPS).

The affiliated store data processing server MSDPS outputs detailed information of the product selected by the buyer on the corresponding web TVs A1 to An in the form of an advertisement on the main screen. At this time, it is preferable that the detailed information of the output product is output only for a certain time.

When outputting detailed information on a product requested by a specific buyer is performed during a preset time, the merchant data processing server MSDPS is configured to output the next reserved product detail information to the affiliated store's web TV (A1 to An). ).

If the purchaser who outputs the previous product detailed information pays for the corresponding product through the card payment terminals B1 to Bn provided at the affiliate store, the corresponding payment information is displayed on the web TVs A1 to An. The text message form is output to the lower predetermined part.

In the case of an auction, the purchaser's mobile terminal (H1 to Hn), mobile communication server (MCS), data mailbox (DPOB), merchant data processing server (MSDPS), set-top box (STB), The merchant web TVs A1 to An and the card payment terminals B1 to Bn form a single closed loop so that a plurality of buyers can simultaneously connect to the merchants to perform screen control of the merchant web TVs A1 to An. In the case of simultaneous screen control, the control of the web TVs A1 to An can be reserved according to the reception order.

As described above, the affiliated store's web TV (A1 to An), which is able to perform various games and shopping in conjunction with the purchaser's mobile terminals (H1 to Hn), is an entertainment and advertisement concept that can check various games and real time winnings. As can be universally applied to the lottery, various community creation, the concept of a game and lottery newly accessible to the system of the present invention below.

First, the merchant data processing system having a real-time data output device according to the present invention can provide a quiz lottery ticket and a game lottery ticket. Quiz lottery ticket is like purchasing a lottery ticket, and purchases a participation ticket to participate in the quiz for a fee, and then selects the number for the quiz participation ticket, and whether or not the prize is won first through the web TV (A1 to An) provided to the merchant You will be confirmed. The selection of the quiz lottery is input through the purchaser's mobile terminals H1 to Hn, and the input data is transferred to the merchant data processing server MSDPS in real time through a data mailbox DPOB provided in the mobile communication server MCS. It is transmitted to remotely control the merchant web TVs A1 to An.

When the purchaser selects a quiz lottery ticket with a specific number, the image of the quiz lottery ticket is changed and the product therein is output on the screen of web TVs A1 to An. ) "," Kimchi refrigerator in 5 stages "and the like. Here, "stage upgrade (stage 3)" is a product that can participate in stage 3 even if the quiz of the first and second stages is wrong, "kimchi refrigerator in the fifth stage problem" is at least five steps must be corrected at least to answer kimchi refrigerator It means you can receive. At this time, the product type of the quiz lottery presented in the present invention shows only one example and reveals in advance that all product types included in the scope of the present invention are included in the rights of the present invention.

In addition, the quiz lottery exemplified in the present invention, the buyer can read the chance plate that the hint is posted incorrectly through the mobile terminal (H1 ~ Hn), in this case, only the buyer should read the chance plate of the merchant The chance panel is not output through the web TVs A1 to An. In addition, a buyer who reads a chance plate has a certain penalty, such as a decrease in points.

In the above-described manner, after all the problems are output through the merchant web TVs A1 to An, the buyer who meets all the problems is provided with a predetermined predetermined prize, where the final correct person is limited to a certain number of people. It may be.

The method of limiting the correct answer is the total number of quiz questions (for example, assuming 10 questions), and the 8th, 9th, and 10th questions are 500, 50, and 2, respectively. You may want to ensure that only a few people can solve the final problem.

On the other hand, if no correct answer reaches the final question, the prize is handed over to the next round and summed up to the next round, even if the wrong answer is answered. By granting the opportunity to participate in various events in the future, if a certain point or more to provide a free opportunity to participate in the quiz lottery.

In addition, such a quiz lottery can be stored in the pre-produced problem from the merchant data processing server (MSDPS) to the set-top box (STB1 ~ STBn) that controls the screen output of the merchant Web TV (A1 ~ An) in advance The quiz lottery issue has multiple choice, OX quiz, short answer questions, and consists of a couple quiz to form a new community.

Here, the couple quiz is that the merchant data processing server (MSDPS) and the buyer's mobile terminal (eg, H1, H2) to take a quiz in a multi-party communication connection method, a plurality of buyers to solve a single problem as a couple do.

At this time, the couple quiz is composed of a team between men and women to solve the problem, determine who will be a team in advance, and then take the quiz. At this time, all buyers can register their avatars with the merchant data processing server (MSDPS) through mobile terminals H1 to Hn, and basic input items such as residence area, gender, odds, marital status, quiz level, age, etc. Or if it is already entered, open it for the other party to recognize.

That is, in the case of a couple quiz lottery, the merchant data processing server (MSDPS) is divided into teams before participating in the quiz, and registered information such as the desired age or region as a team in advance so that opponents who meet the corresponding criteria become a team. Data processing can also be performed.

In addition, the payment of the couple quiz lottery can be paid by dividing the two couples by 1/2 of the total lottery ticket, which is preferably to be added to the mobile communication fee. It is also possible to have a buyer pay the total amount of the couple quiz lottery.

The couple quiz proceeds in the same way as the above-mentioned quiz lottery. Likewise, the user can select a specific lottery number to receive a certain prize before the quiz starts.In the case of a couple quiz lottery, it is different from other quiz lotteries. Bonus products such as theater tickets, cruise ship tickets, etc. are posted, and the processing of the data is performed in the merchant data processing server MSDPS, and the processing information can be checked through the merchant web TVs A1 to An. .

Therefore, when a buyer wants to participate in a quiz lottery or a couple quiz, it may be advantageous to increase merchant sales by visiting a nearby merchant.

In the present invention, apart from the quiz lottery, it also provides a lottery associated with the game. The lottery, also known as game lottery, follows a multi-party communication connection method in which a mobile game is played through the merchant data processing server MSDPS and the purchaser's mobile terminals H1 to Hn, like a quiz lottery.

In the case of such a game lottery, a specific game number can be selected by the purchaser through the mobile terminal (H1 to Hn), and the confirmation of the lottery number and the confirmation of winning a specific prize can be confirmed through the affiliated store's web TV (A1 to An). It is desirable to.

In the case of the game lottery, when the buyer selects a specific number through the mobile terminals A1 to An, the front image of the lottery is changed and the product image included in the lottery is output. It is preferable that it is various weapons contained in a game content.

In the case of a game lottery, the game may be played in a tournament type, and the number of people may be limited at a predetermined level or more. The final winner is provided with a predetermined prize money from the merchant data processing server MSDPS.

In addition, the above-mentioned quiz lottery and game lottery is composed of advertising images or advertisements of a specific company by the image output through the web TV (A1 ~ An) of the merchant to combine the game of the quiz and the game in the concept of lottery. In addition to this, the concept of advertising may be further included.

Hereinafter, a third embodiment of the present invention will be described in detail with reference to the drawings.

FIG. 13 is a schematic diagram showing the configuration of an affiliated store data processing system having a real-time data output device according to a third embodiment of the present invention.

Referring to this, the merchant data processing system having a real-time data output apparatus according to the third embodiment of the present invention includes a real-time data output apparatus (eg, set-top box and web TV) provided at an affiliate store, and a merchant data processing server (MSDPS). By using the user can perform an event to output the voice, text, video, image data to the web TV (A1 ~ An) of a particular merchant at a desired time.

To this end, in a merchant data processing system having a real-time data output device according to the present invention, a buyer uploads a file produced by a video directly to the merchant data processing server MSDPS using the computer terminals D1 to Dn of the buyer ( Computer terminals D1 to Dn are included in the system for up loading. At this time, the audio data or the audio data may be uploaded to the affiliated store data processing server MSDPS through the audio input device provided in the computer terminals D1 to Dn.

Further, the output time reservation of the text, voice, video, and image data having the above-described configuration through the merchant web TVs A1 to An is sent to the merchant data processing server MSDPS together with the text, voice, video, and image data. Can be sent and registered.

In addition, the buyer uploads the text, voice, video, and image data to the affiliate data processing server (MSDPS), and then controls the output start using the mobile terminals H1 to Hn owned by the corresponding affiliate store. Can be.

Meanwhile, the affiliated store data processing server MSDPS reclassifies and registers various event output data uploaded and registered by the purchaser for each output time. Therefore, the buyer can browse whether another buyer has reserved the output of the event data at a time desired for output in advance. Preferably, the time input for the purchaser to make an output reservation is preferably input in the range of one hour or 30 minutes, and the merchant data processing server MSDPS restricts the output of the event data scheduled in units of time or 30 minutes. Accept it.

For example, it is preferable to limit the reception so that event data (video, text, audio, image, and message) that can be reserved between 12:00 and 12:30 on a specific day is not exceeded by 15 files or more.

In addition, the output timing of the specific event file may enable the purchaser to control the affiliate store using the mobile terminals H1 to Hn.

14A and 14B illustrate screens for outputting reservation data using a merchant data processing system having a real-time data output device according to a third embodiment of the present invention.

Referring to this, FIG. 14A is a diagram illustrating an example of outputting video event data using the web TV 30 pre-installed at a merchant, and FIG. 14B is a diagram illustrating an example of outputting text event data.

The video event data 72 and the specific message 70 are output on the web TVs A1 to An screen 30, as shown in Fig. 14A, and the merchant code number ( For example, 0302148 is output. Therefore, the buyer should upload the corresponding merchant code number to the merchant data processing server (MSDPS) side along with the video event data.

In addition, on the web TV (A1 to An) screen 30, a phone number for receiving a video reservation or a text reservation by a wired or wireless telephone is described. In particular, as shown in FIG. 14B, a specific text event When the data 76 is to be output through the web TVs A1 to An provided in a specific affiliate store, the purchaser requests an output to the affiliate data processing server MSDPS using the mobile terminals H1 to Hn in real time. I can do it.

In the case of the above system, the purchaser can visit a member store equipped with the corresponding web TVs A1 to An, and transmit a specific message along with text, video, and image data that has been reserved for output to the party who visited the member store together. For example, it can be recognized with the party that it is a formal message delivery in public places. Therefore, since the effect of delivering a specific message is very high, the number of visitors is increased in the affiliated stores where the web TVs A1 to An, which can output such data reservation, are increased, thereby contributing to the increase in sales.

With reference to the accompanying drawings, the function and operation of the merchant data processing system having a real-time data output device according to the third embodiment of the present invention having the above-described configuration will be described in detail.

FIG. 15 is a flowchart showing signal processing of moving picture reservation data output in a merchant data processing system equipped with a real-time data output device according to a third embodiment of the present invention.

First, a buyer who visits a merchant and wants to request output of specific video data and messages through the web TVs A1 to An installed in the affiliated store may request the subscriber's computer terminals D1 to Dn to the merchant data processing server MSDPS. In the connected state, the user reads the reservation reception data previously stored in the database DB1 of the merchant data processing server MSDPS and checks whether the data can be output at a desired time (step 20: S20).

At this time, the merchant data processing server MSDPS prevents the pre-booked data from being output in relation to time by limiting the number of people that can be received in a predetermined time unit and the capacity of a video file to be uploaded.

When the purchaser is in a state where the purchaser can receive the data after reading the reservation acceptance data, the pre-produced video data and the message are transmitted to the merchant data processing server MSDPS through the subscriber terminals D1 to Dn, and the corresponding data is output. A reservation is made for the time, and the merchant code number desired for output is input (step 21: S21).

At this time, the output of the specific video data and messages through the web TV (A1 ~ An) provided in the affiliated store under the control of the merchant data processing server (MSDPS) is provided for a fee, the buyer is Internet banking, general banking, A predetermined amount of money must be transferred to the merchant data processing server MSDPS through phone banking or the like (S22).

When the transfer of the buyer is confirmed in the merchant data processing server MSDPS, and the reservation time of the buyer arrives, the video data and the message reserved for the affiliated store having the merchant code are transmitted and output. (Step 24: S24).

Since the audio file is included in the moving picture data, it is delivered as a specific message to the party who visited the affiliated store together with the buyer in the form of a video letter.

FIG. 16 is a flowchart illustrating another signal processing example of video reservation data output in a merchant data processing system having a real-time data output device according to a third embodiment of the present invention. FIG. 16 shows that the purchaser can perform output control in real time through the mobile terminals H1 to Hn in a state where only an output time zone of video data to be output through the affiliated web TVs A1 to An is reserved. The method is more efficient because the buyer can select the video output while looking at the party atmosphere.

First, a buyer who visits a merchant and wants to request output of specific video data and messages through the web TVs A1 to An installed in the affiliated store may request the subscriber's computer terminals D1 to Dn to the merchant data processing server MSDPS. In the connected state, the reservation reception data previously stored in the database DB1 of the affiliated store data processing server MSDPS is read to check whether data output is possible at a desired time (S30).

When the purchaser is in a state where the purchaser can receive the data after reading the reservation acceptance data, the pre-produced video data and the message are transmitted to the merchant data processing server MSDPS through the subscriber terminals D1 to Dn, and the corresponding data is output. A reservation is made for a time zone (one unit of time), and an affiliated store code number for output is input (step 31: S31).

At this time, the output of the specific video data and messages through the web TV (A1 ~ An) provided in the affiliated store under the control of the merchant data processing server (MSDPS) is provided for a fee, the buyer is Internet banking, general banking, A predetermined amount of money must be transferred to the merchant data processing server MSDPS through phone banking (step 32).

The transfer of the purchaser is confirmed in the merchant data processing server MSDPS (step 33: S33), and the affiliated store reserved by the buyer is connected to the merchant data processing server MSDPS via mobile terminals H1 to Hn. To transmit the real time output control signal (S34). In this case, the purchaser may transmit a cancellation signal of the video data and the message output to the merchant data processing server MSDPS through the mobile terminals H1 to Hn.

When the message output signal is transmitted from the purchaser's mobile terminals H1 to Hn to the merchant data processing server MSDPS (step 35: S35), the merchant data processing server MSDPS is the web TV of the merchant having the corresponding merchant code. The video data and the message reserved in A1 to An are transmitted and output (step 36: S36).

17 is a flowchart showing signal processing of text data output in a merchant data processing system equipped with a real-time data output apparatus according to a third embodiment of the present invention. FIG. 17 is a data processing for a purchaser to visit a merchant in real time without a separate reservation, write a specific text message through the mobile terminals H1 to Hn, and perform output through the web TVs A1 to An provided at the merchant. The process is shown.

First, the purchaser visits a merchant that desires output, creates a specific message using the mobile terminals H1 to Hn, and then transmits the message to the data mailbox DPOB of the mobile communication server MCS (step 40). : S40).

Then, the mobile communication server (MCS) transmits the message stored in the data mailbox (DPOB) to the affiliated store data processing server (MSDPS) (step 41: S41). The merchant data processing server MSDPS transmits a mobile payment confirmation signal to the corresponding mobile communication server MCS (step 42: S42), and the mobile communication server MCS is the buyer's mobile terminal H1 to Hn. A payment confirmation request is made (step 43: S43).

When the purchaser transmits a payment acceptance signal to the mobile communication server (MCS) through the mobile terminals H1 to Hn (step 44: S44), the affiliate data processing server (MSDPS) sends the corresponding text message to the affiliated store. The set-top boxes STB1 to STBn are transferred to the set top boxes STB1 to STBn, and output through the web TVs A1 to An (step 45).

FIG. 18 is a flowchart illustrating an affiliate advertisement processing process using an affiliated store data processing system having a real-time data output device according to a third embodiment of the present invention.

FIG. 18 is a view for explaining a merchant advertisement processing process for further improving the sales of the affiliate store using the system of the present invention and motivating the participation of the affiliate store. First, a real-time data output device according to the present invention is provided. The capital of each affiliated store to which the affiliated store data processing system is applied is previously stored in the database DB1 of the affiliated store data processing server MSDPS.

In this state, when the purchaser pays for the goods or services of the affiliated store by using the card payment terminals B1 to Bn provided in the affiliated store, the card information and the payment information are set to the card payment / authentication server (CSS). It is processed through financial servers BS1 to BSn.

Then, a certain percentage of the processing amount is transferred to the merchant data processing server MSDPS at the cost of constructing and managing the merchant data processing system having the real-time data output device.

Then, the affiliated store data processing server MSDPS calculates the sales of the affiliated stores on a monthly basis, a weekly basis, or an annual basis along with the capital stock to build the database DB1 in order of the highest sales to the capital stock.

Then, any one of the affiliated stores is recommended so that all of the merchants are displayed with the advertisements of the general companies that are displayed on the main screens of the web TVs A1 to An.

Therefore, the affiliated stores are output along with the leading general corporate advertisements, and therefore, higher advertisement effects can be expected, and the advertisements are made through web TVs (A1 to An) provided in the affiliated stores of the nationwide network. You can expect to see improvements.

On the other hand, the merchant data processing system and its processing method equipped with a real-time data output device according to an embodiment of the present invention is not limited to the above embodiments, but various modifications can be made within the scope without departing from the technical gist.

As described above, an affiliated store data processing system having a real-time data output device and a processing method thereof according to the present invention include a TV provided at an affiliated store, a set-top box for assigning a unique number to enable external access to the TV, and a buyer's A mobile terminal, a computer terminal, and a merchant data processing server that outputs and controls a merchant TV remotely form a single closed loop to output various advertisement data, lottery data, game data, quiz lottery data, and game lottery data. When credit payment is made through a card payment terminal provided at a merchant, various bonuses are provided to the corresponding buyer, and the result is displayed on a TV screen, thereby increasing trust in credit settlement and increasing sales of the merchant. There is. In addition, the increase in the number of shoppers visit the merchants for additional reasons, such as games, lottery tickets, quiz participation, etc. can further increase the sales of the merchants, buyers are equipped with a mobile terminal for a certain period of time or reservation order Since the TV can be controlled in real time, it is possible to output and select various data as well as to output event messages to the party.

Claims (20)

It outputs the general public broadcasting, the merchant advertisement data and various product advertisement data, the payment data transmission for the merchant or the purchase price of the merchant and the settlement information, the information of the various lotteries, and the winning information is displayed in real time. A merchant TV that can be output; A card payment terminal linked with the affiliated store TV for reading card information and payment information from a buyer card of the affiliated store; It is configured at the front end of the merchant TV and the card payment terminal, and a LAN card is installed inside to uniquely assign the identification number of the affiliated store TV to be uniquely accessible on the Internet network, and there are various image data, text, voice data, A set-top box that stores game data and transmits and receives card payment information to a remote server; Receiving the card information and payment information of the card payment terminal of a specific merchant transmitted through the set-top box to perform credit payment processing through a plurality of financial servers linked in advance, and to transmit the payment information to the set-top box of the merchant. Card payment / authentication server for; In connection with the card payment / authentication server, a credit card signal and payment information of a specific merchant are authorized to provide various lotteries and games to the buyer through the corresponding merchant TV for free / free of charge, and provide winning information on the same. And a merchant data processing server configured to transmit and output merchant advertisements or advertisements of specific companies to merchant TVs through an internet network. The apparatus of claim 1, wherein the set top box comprises: a key input unit configured to perform key input for outputting various product information, affiliated store menu information, lottery information, and advertisement information and to input a control signal for controlling the screen output; A data input unit which receives card information and payment information in association with the card payment terminal; An image memory for storing various image information such as various kinds of product image information, advertisement information, lottery image information, character image information, and the like; When a purchaser pays for a product or service at a merchant, the buyer stores a variety of games such as slot machine games, bingo games, OX games, and rock-paper-scissors games to provide certain bonus games to the buyer through the merchant TV. A game memory for pre-downloading and storing together; A character memory for storing various character data for transmitting various announcements and ad text to the affiliated store TV; A reservation output data memory for storing reservation output data for each affiliate in order to reserve content to be output on the screen for each affiliate in advance through the affiliated store TV; Interface the card payment information transmitted from the card payment terminal through the data input unit to the card payment / authentication server, receives the broadcast data transmitted from the cable broadcasting system, and various output control signals and game data from the merchant data processing server, A data I / O unit for receiving lottery winning data and payment data; Communication to control the input and output of data by allowing the card payment / authentication server to perform data routing using a MAC address through a LAN card, etc., to receive selective data transmission from the merchant data processing server. A controller; A data output unit for transmitting various image data and text data to the affiliated store TV; A switching unit which performs data switching to selectively interface data provided from the affiliated store data processing server and the cable broadcasting system to the affiliated store TV; Interface the data input through the card payment terminal to the card payment / authentication server, to download various game and advertising data from the merchant data processing server, according to the control signal transmitted from the merchant data processing server A merchant data processing system having a real-time data output device, characterized in that the control unit for controlling the output of the TV. 2. The merchant data processing system of claim 1, wherein the affiliated store data processing server is assigned with a unique merchant code in advance so as to transmit individual data for each affiliate store. A process of outputting, through the TV of each affiliate, a merchant advertisement or a corporate advertisement which is set in advance from a server processing data of the affiliated store TV through the Internet network; Transmitting the card information and payment information of the buyer to the card payment / authentication server through the card payment terminal of the affiliated store; Transmitting, by the card settlement / authentication server, the code and payment information of the corresponding affiliated store to the affiliated store data processing server; Providing, by the merchant data processing server, lottery data as a reward for payment of the buyer to the affiliated store TV; Providing, by the affiliate data processing server, the winning information to the corresponding affiliate TV; Merchant data processing method having a real-time data output device, characterized in that the process of performing a prize and prize providing process between the merchant data processing server and the winner. 5. The method of claim 4, wherein the lottery data provided from the merchant data processing server to the affiliated store TV is provided only to the affiliated store where the credit settlement takes place. It outputs the general public broadcasting, the merchant advertisement data and various product advertisement data, the payment data transmission for the merchant or the purchase price of the merchant and the settlement information, the information of the various lotteries, and the winning information is displayed in real time. A merchant TV that can be output; A card payment terminal linked with the affiliated store TV for reading card information and payment information from a buyer card of the affiliated store; It is configured at the front end of the merchant TV and the card payment terminal, and a LAN card is installed inside to uniquely assign the identification number of the affiliated store TV to be uniquely accessible on the Internet network, and there are various image data, text, voice data, A set-top box that stores game data and transmits and receives card payment information to a remote server; Receiving the card information and payment information of the card payment terminal of a specific merchant transmitted through the set-top box to perform credit payment processing through a plurality of financial servers linked in advance, and to transmit the payment information to the set-top box of the merchant. Card payment / authentication server for; A mobile terminal for the purchaser to generate a request signal and a purchase signal for participating in a specific game, purchasing a lottery ticket, and outputting a TV screen of an affiliated store of a shopping mall; A mobile communication server receiving various data from the mobile terminal and performing a data interface in real time via an internal data mailbox; In connection with the card settlement / authentication server, a credit card signal and payment information of a specific merchant are authorized to provide various lotteries, games, and auctions to the buyer through the corresponding merchant TV for free / free of charge, and the winning information about the Providing an affiliated store advertisement or advertisement of a specific company to the affiliated store TV through the internet network, and forming a closed loop with the buyer's mobile terminal, mobile communication server, and affiliated store TV, and receiving the authorized store's TV control signal. Merchant data processing system having a real-time data output device, characterized in that consisting of merchant data processing server to perform the processing. The method of claim 6, wherein the mobile terminal of the buyer is characterized in that for transmitting a variety of information through the TV of the merchant, the unique code and request information, the mobile terminal number information of the merchant to the merchant data processing server, characterized in that Merchant data processing system with real-time data output. The merchant data processing system of claim 6, wherein the data mailbox is connected to an affiliated store data processing server by wire, and receives and stores data with a unique number assigned to the affiliated store data processing server. system. A process of outputting various advertisements through the affiliated store TV; Requesting the buyer to output specific data through the affiliated store TV through the mobile terminal; Transmitting and outputting data requested by the buyer to the affiliated store's TV; A purchaser selecting a selection among corresponding data output from the affiliated store TV screen through the mobile terminal; A merchant data processing method having a real-time data output device, characterized in that the process of receiving the selection data of the buyer and transmitting the result information for the selection to the merchant TV screen. 10. The method of claim 9, wherein the affiliated store data processing server assigns a reservation number for affiliated store TV control when a single affiliated store TV control signal is applied through a plurality of mobile terminals in a single affiliated store, and outputs it on the screen according to the corresponding sequence number. A merchant data processing method comprising a real-time data output device, characterized in that the data processing. 10. The method of claim 9, wherein the merchant data processing server outputs a shopping mall screen through a mobile terminal, and can be recognized by the buyer in advance by classifying by industry type and product category so as to access detailed information of a desired product in the shopping mall. Merchant data processing method having a real-time data output device characterized in that. 10. The method of claim 9, wherein the purchaser requests a specific data output through the affiliated store TV through the mobile terminal, and the affiliated store unique code must be included. The method of claim 9, wherein the specific data requested by the purchaser through the mobile terminal is various game data, lottery information, auction data, various community data, and airwave data. 15. The method of claim 13, wherein the lottery information is any one of a quiz lottery ticket containing a quiz as a content, a game lottery ticket containing a game as a content, and a group quiz lottery ticket allowing two or more groups to participate in the quiz at the same time. Merchant data processing method with a real-time data output device. 10. The method of claim 9, wherein the purchaser inputs the selection data from the corresponding data output from the merchant TV screen through the mobile terminal. The data for selecting the product to be purchased from the selective purchase of the lottery or the shopping product, and whether to participate in the auction at the auction. , Merchant data processing method having a real-time data output device, characterized in that the auction participation amount data. An affiliated store TV for outputting general airwave broadcasting, outputting various product advertisement data, payment information of various merchants, and various shopping information, and outputting reservation event data consisting of various videos, texts, and voice data in real time according to a buyer's request; A card payment terminal linked with the affiliated store TV for reading card information and payment information from a buyer card of the affiliated store; It is configured at the front end of the merchant TV and the card payment terminal, and a LAN card is installed inside to uniquely assign the identification number of the affiliated store TV to be uniquely accessible on the Internet network, and there are various image data, text, voice data, A set-top box that stores game data and transmits and receives card payment information to a remote server; Receiving the card information and payment information of the card payment terminal of a specific merchant transmitted through the set-top box to perform credit payment processing through a plurality of financial servers linked in advance, and to transmit the payment information to the set-top box of the merchant. Card payment / authentication server for; A mobile terminal for the purchaser to generate a specific game participation and purchase of lottery tickets, a request signal and a purchase signal for outputting a TV screen of the affiliated store of the shopping mall, and to control the output of reservation event data; A purchaser computer terminal for uploading event data consisting of previously produced video, voice, image, and text data to a remote server via an Internet network; A mobile communication server receiving various data from the mobile terminal and performing a data interface in real time via an internal data mailbox; In connection with the card payment / authentication server, a credit card signal and payment information of a specific merchant are authorized to provide buyers with various lotteries, games, and auctions for free / free of charge, and provide various advertisements on the Internet network. Transmits to the affiliated store TV and outputs the data, and performs a data processing by receiving the purchaser's affiliated TV control signal by forming a closed loop with the mobile terminal and the mobile communication server of the buyer and the affiliated store's TV, and uploading event data uploaded from the computer terminal of the buyer. Merchant data processing system with a real-time data output device, characterized in that configured as a merchant data processing server to transmit the output to the merchant TV. Querying the reception status of the event data output through the affiliated store TV for each affiliated store; Uploading event data pre-made by the purchaser to the affiliate data processing server using the purchaser's computer terminal; Depositing an event data output price; Merchant data processing method having a real-time data output device comprising the step of outputting the event data from the merchant data processing server through the affiliated store TV. 18. The method of claim 17, wherein the uploaded event data further includes a merchant code and a reserved output time data. 18. The method of claim 17, wherein the purchaser controls the start of the output of the event data in real time using a mobile terminal. 18. The apparatus of claim 17, wherein the text data of the event data is input by the purchaser through a mobile terminal in real time, and a request for output through the affiliated store TV can be made to a remote affiliate data processing server. Merchant Data Processing Method.