KR20030078994A - Advertisement plate using board game - Google Patents

Abstract

PURPOSE: An advertising display board for a board game is provided to have viewers naturally see the contents of an advertisement while viewing a board game play or comments. CONSTITUTION: The advertisement display board(1) comprises: a plate body(10) having an insertion groove(11) for inserting and mounting a board plate(3) for a board game and a plurality of fitting and fixing grooves(12) formed in the inside and a plurality of fitting protrusions(13) formed in the outer parts of the upper, lower, left and right sides ; fitting grooves(22); a PDP; an LCD; a rolling type rotary advertising body; and upper, lower, left and right sign boards(20a,20b,20c,20d).

Description

Board game board {ADVERTISEMENT PLATE USING BOARD GAME}

The present invention relates to an advertising board for board games, comprising a board board is inserted into the board to insert a board game (playing chess, chess, long term, etc.) or commentary of the game board during the broadcast broadcast of the TV, respectively The advertisement board of the display board is displayed on the television monitor by the combined advertisement board, so that viewers can naturally see the advertisement contents while watching the game or commentary of the board game.

In general, when a sports game such as baseball, soccer, basketball, or tennis is relayed on a television, it is necessary to promote a company logo or trademark inscribed on fans or stadiums such as baseball or soccer, or uniforms, shoes, and hats of players. It's been a long time since we've been doing indirect advertising, as advertising for has continued to show viewers.

The effect of such an advertisement is that the viewers can expect the advertising effect that the advertiser wants without being aware of themselves. The advertisement effect is maximized as the viewers identify or identify themselves with famous players.

On the other hand, board games such as chess, chess, and chess are very effective mediators for mental discipline, and they are recognized as brain sports that require cool judgment and clear thinking skills. It's the best hobby of games and sports.

Board games such as chess, Go, and Shogi are limited to two scenes broadcasted on TV.

One is a relay game scene where a camera is placed on the vertical board of a board game board where two players play against each other, and the other is a commentary relay scene where a camera is placed in front of a board for commentary.

Thus, when the main scenes are alternately broadcasted, the viewers watch the TV monitors with great interest and watch the board games such as chess, Go, and Shogi. It is well known that the highest advertising effect can be expected when a predetermined advertisement is exposed around the top, bottom, left and right.

The present invention has been proposed in view of the above, when using as a seat of the board for the game, and when using the seat of the commentary board to explain the board game, such as chess, Go, chess, the board for the game or Considering that the upper, lower, left and right ends of the narration seats are visible to spectators or viewers, the display board is equipped with PDP and LCD on the upper, lower, left and right sides of the seats, or a mechanical scroll-type advertisement. By combining, the object of the board game is to provide a board game board for the advertising board naturally formed so that the advertisement board formed on the seat is relayed through the television monitor when the TV broadcast station or cable broadcasting station.

Insertion grooves and a plurality of fitting fixing grooves are formed inwardly so that the board game board plate is inserted and mounted to realize the above object, and constitutes a plate body formed with fitting protrusions on the upper, lower, left, and right sides. Corresponding to top, bottom, left, right side fitting grooves to form a fitting groove on one side, PDP and LCD are formed by electronic coupling, and the revolving rotary ad body is formed by electrical and mechanical coupling to the predetermined advertising content on the surface Combining each of the upper, lower, left and right signboards that display advertisements with letters and figures. When a TV is broadcasted with a board with the board inserted in a board game, the parts other than the board board Advertisement can be made by, or by using the above-mentioned seat plate on the narration support to use as a commentary seat, advertising effect To get it.

1 is a perspective view showing a preferred embodiment of the billboard according to the present invention.

Figure 2 is a plan view of the board board is placed on the advertisement board in accordance with the present invention for power.

Figure 3 is a schematic cross-sectional view of the billboard according to the present invention.

Figure 4 is an electrical configuration of the billboard according to the present invention.

Figure 5 is a cross-sectional view showing another embodiment of the billboard according to the present invention.

Figure 6 is a cross-sectional view showing another embodiment of the billboard according to the present invention.

Figure 7 is a cross-sectional view of the board with the board attached to the seat board according to the present invention.

8 is a state in which the advertising billboard according to the invention used for commentary.

9 is a state diagram showing the advertisement board for the game of the present invention on a television monitor.

Figure 10 is a state diagram that appears in the television monitor for commentary of the present invention.

* Description of the symbols for the main parts of the drawings *

1 advertising billboards 1a commentary billboards

3 board game board board 3a legs (4) different board game board board

4 legs 10 plates

11 Insertion groove 12 Mounting groove

13 Fitting 20a, 20b, 20c, 20d Display Board

21 Case 22 Fitting Groove

30 PDP 32 LCD

34 Advertisement 36 Rotating Member

40 Input section 41 Control section

42 memory 43 driver

100 Support 101 Television Monitor

Hereinafter, the configuration, operation, and effects will be described in detail with reference to the accompanying drawings. Hereinafter, for convenience, the game will be described with reference to chess poems and commentary.

1 is a perspective view showing a preferred embodiment of the advertising seat according to the present invention, Figure 2 is a plan view of the board board is placed on the advertising board according to the present invention, Figure 3 is a schematic view of the advertising seat according to the invention 4 is a cross-sectional view showing another embodiment of an advertising seat according to the present invention, FIG. 5 is a cross-sectional view showing another embodiment of an advertising seat according to the present invention. Figure 7 is a cross-sectional view of the board with a board attached to the leg seat board according to the present invention, Figure 8 is a state diagram used for commentary board according to the present invention, Figure 9 is the advertising board for the country of the present invention Fig. 10 shows a state diagram shown in the television monitor, and a state diagram in which the billboard for commentary of the present invention is shown in the television monitor.

As illustrated in FIG. 1, the advertisement seat plate 1 of the present invention includes an insertion groove 11 and a plurality of fitting fixing grooves 12 formed therein so that the board board 3 for board game is inserted and mounted up, down, and left. The outside of the right side constitutes the plate body 10 having the fitting protrusions 13 formed therein, and the fitting grooves 22 are formed on one side corresponding to the fitting protrusions 13 of the upper, lower, left and right sides, respectively, and the PDP is formed. The 30 and the LCD 32 are electronically coupled to each other, and the revolving rotary advertisement body 34 is electrically and mechanically coupled to each other so that predetermined advertisement contents are displayed on the surface in letters and figures. The lower, left, and right display boards 20a, 20b, 20c, and 20d are related to the advertisement seat plate 1 configured by combining.

Each of the upper, lower, left, and right electronic signs 20a, 20b, 20c, and 20d is preferably an electronic sign 12 implemented by the above-described PDP 30 or LCD 32, and the like. It is preferable to express the name or logo of the competition on the lower sides 20a and 20b and to express the names of the players on the left and right sides 20c and 20d. 20d) is installed in combination, and in the commentary, the upper, lower, left and right electronic signs 20a, 20b, 20c, 20d can be selectively used as required by combining.

In addition, the advertisement contents represented in each of the electronic display boards 20a, 20b, 20c, and 20d may be used to obtain an advertisement of a desired form without special addition using a conventional PDP 30 or LCD 32. As shown in FIG. 4, the configuration of the system is implemented by a controller 41, a PDP 30, an LCD 32, and the like, which display overall advertisements, and a controller 41. Of the various companies represented by the driver 43 for driving each of the display plates 20a, 20b, 20c, and 20d according to the control signal of the display panel, and each of the display plates 20a, 20b, 20c, and 20d. A memory 42 for storing logos, advertisement texts, or competition names as predetermined data, or the logos, advertisement texts, or competition names of the various companies are inputted, or each of them is represented on the display boards 20a, 20b, 20c, and 20d. It includes an input unit 40 for selecting or setting the time to lose.

The upper, lower, left, and right display boards 20a, 20b, 20c, and 20d constituting the advertising seat 1 are tiled by attaching a plurality of LCDs. By using LCD (Tiled-LCD), it is possible to emit light uniformly and efficiently on large screen.

In general, a display device using an LCD 32 module includes a controller board that generally controls a display device to which an LCD module is applied by receiving and processing a signal generated and transmitted from the outside, and a signal controlled and output by the controller board. Driver IC for outputting a control signal for display by receiving a display, LCD panel for receiving and displaying a control signal output from the driver IC, Back lighter for supplying light to the LCD panel ( It consists of a back lighter, the back lighter, a chassis frame for mounting LCD panels, and the like.

As shown in Figures 1 to 2, the advertisement seat plate 1 of the present invention is inserted into the board plate 3 into the plate body 10 having a predetermined thickness and the insertion groove 11 and the fitting fixing groove 12 inwards. And up, down, left, and right sides of the display panel 20a, 20b, 20c, and 20d are combined to each other, and as shown in FIGS. Inside the 21 is a PDP 30 or LCD 32 and the advertising body 34 is built-in.

On the other hand, the case 21 is the upper surface is a transparent body so that the advertising content in the form of letters or figures appearing on the surface of the electric sign 12 can be clearly seen on the television monitor 101 is broadcast.

As described above, the upper, lower, left, and right electronic signs 20a, 20b, 20c, and 20d constituting the advertising seat 1 are basically the name of the competition, the name and unit of the game player, and the specific company logo. It is possible to display a predetermined advertising text, or to switch to display a logo or a predetermined text of another company at predetermined time intervals according to the numerical value input through the input unit 40.

That is, the name of the upper display board (20a, 20b, 20c, 20d) is currently displayed the name of the competition, but if a certain time elapses, it is possible to configure to display the logo of a specific company or a predetermined ad text, the lower side The electronic sign 20b, the left electronic sign 20c, and the right electronic sign 20d can also be configured to display different contents when the set time elapses.

In the figure, reference numeral 102 denotes a power supply line for supplying power for controlling each of the electric plates 20a, 20b, 20c, and 20d.

On the other hand, in the case of playing the game by means of the advertisement board 1 configured as described above, when relaying the game scene on a television, the advertisement board 1 is configured by carrying out close-up relaying only to the advertisement seat 1 in the same manner as the conventional relay. The name of the competition, the name of the player and the content of the advertisement appear on the television monitor 101 on the surface of the display boards 20a, 20b, 20c, and 20d, and the viewer is dissatisfied with the advertisement contents naturally while watching the scene. You will remember the contents of the advertisement unconsciously.

In addition, each of the display boards 20a, 20b, 20c, and 20d is used by the upper display board 20a by arbitrarily controlling the display name of the upper display board 20a while disappearing the meeting name in the middle. ) (12d) can be used to show the name of the player and disappear in the middle, and the lower signboard 12b can be used for commercials so that indirect advertisements can be made to viewers watching TV directly as well as TV viewers. It is.

And, the advertising seatboard 1 having each of the display boards 20a, 20b, 20c, and 20d constituted of the PDP 30 or the LCD 32 is used to program and use the advertisement to be promoted. It is possible.

In addition, by using the change in the transmittance of the liquid crystal according to the voltage by using the moving picture LCD 32 which changes and transmits various electrical information generated in various devices to the visual information, each electronic display board according to the characteristics of the advertisement to be promoted It is possible to selectively manufacture the advertising seatboard 1 having the 20a, 20b, 20c, and 20d.

Fig. 6 shows an advertising seat 1 composed of each of the signboards 20a, 20b, 20c, and 20d of another embodiment according to the present invention, wherein the advertisement body 34 on which the advertisement contents are printed is rotated. The state wound by the roll by (36) is shown.

That is, the roller-type rotary member 36 is installed at both ends of the inner side of the case 21, and the advertisement body 34 in which the advertisement is expressed is rotatably connected to the rotary member 36 at both sides. When the separate drive motor (not shown) is rotated by the rotation member 36 by the drive of the drive motor, the advertisement body 34 is rotated so that the desired advertisement can appear to the outside, in this case drive By intermittently rotating the motor by the timer device, different advertisement contents can be advertised.

On the other hand, the plurality of fitting fixing grooves 12 formed in the inside of the plate body 10 constituting the advertising seat plate 1 of the present invention after inserting the board plate 3 into the insertion groove 11 to play the plate body 10 When the board plate (3) is removed from the insertion groove (11) of the) by pushing the board plate (3) through the fitting groove 12 in the bottom of the plate body 10, the plate body 10 and the board plate (3) easily 7, the fitting fixing groove 12 formed inside the plate body 10 with the advertisement seat plate 1 on the floor when using the board plate 3a with the legs 4 as shown in FIG. 7. By attaching and fixing the respective legs 4 to each other, the board board 3a is used, and when the board board 3a is viewed from the top without moving the board board 3a, the electric sign board 20a constituting the advertising seatboard 1 is formed. 20b, 20c, 20d, or in some cases, as shown in FIG. 9, advertisements appearing on the electronic signs 20c, 20d are not hidden by the board 3a. It will lose.

Advertisement seat plate 1 constituted by each of the signboards 20a, 20b, 20c, and 20d composed of the above-described PDP 30 or LCD 32 and the retractable advertisement body 34 is shown in FIG. As shown, it can be used as an advertising seatboard 1a for commentary by installing it on the support 100 and mounting the board board 3 made of a magnet.

In this case, when used as the advertisement board 1 for the game, the television monitor 101 appears as shown in FIG. 9, and the name or advertisement of the player appears on the electronic display boards 20c and 20d, and the chess game described in the present invention. Esau puts the horse caught in the empty space in front of you to play, and if you play a game like Go, you can use the board of go (not shown) on the upper side of each of the two billboards (20c, 20d). As such, the name of the player and the advertisement are displayed as the part where the Gobasket is not covered.

In addition, when used as a commentary advertising board (1a) is shown on the television monitor 101 as shown in Figure 10, which is also the display board 20a (20b) 20c (20d) of each of the advertising board (1a) The name of the competition, the players, and the contents of the advertisement appear, so even though there is an advertisement content, viewers can comment on the game scene without hesitation.In this case, the viewers unconsciously listen to the commentary and head over the contents of the advertisement displayed on the narration board Remember that you can promote a particular advertisement naturally.

On the other hand, in the present invention, the advertisement seatboard 1, 1a is each of the electric signboards 20a, 20b, 20c, which is composed of the PDP 30 or the LCD 32 and the rolled-up advertisement body 34. Although 20d) is limitedly described, for example, it can be used as a board for boards of Go, Korean chess, and Japanese chess (20), and can also be used as an advertising signboard 1 for large games or a billboard for commentary. In addition, it can be said to belong to the scope of the present invention, and broadcasting the advertisement in the upper, lower, left, and right spaces of the board board for the country and the commentary board board with television screen manipulation technology also belongs to the scope of the present invention. will be.

In particular, the commentary scene seen through the television monitor 101 is shown as the angle of the relay camera is stopped, so that the board plate 3 is inserted and mounted on the upper, lower, left and right sides of the plate body 10, respectively. The advertisements of 20a, 20b, 20c, and 20d of the display are to promote the advertisement naturally by viewers unconsciously watching the advertisement phrase or content while watching the commentary continuously.

As described above, the present invention is commercially available in a television broadcaster or a professional chess cable broadcaster, and a chess game for chess lovers who play board games. It will contribute to the profit increase of related companies such as professional companies and chess experts.

Claims (1)

In the advertising board relayed by the board game play and commentary on television or professional cable broadcasting, The advertising seat 1 is inserted into the groove 11 and the insertion groove 11 and a plurality of fitting fixing grooves 12 are formed so that the board board (3) for the board game is inserted projections 13, up, down, left, right outside. ) Forms a plate body 10 formed therein, and forms fitting grooves 22 to one side corresponding to the fitting protrusions 13 on the upper, lower, left and right sides, respectively, and the PDP 30 and the LCD 32. Is electronically coupled and the revolving rotary advertisement body 34 is electrically and mechanically coupled to form a predetermined advertisement content so that the advertisement appears in letters and figures on its surface. 20a) (20b) (20c) (20d) The board game board characterized in that the combined configuration.