KR20030039854A - Advertizing system using internet - Google Patents

Abstract

PURPOSE: An advertising system using the Internet is provided for an advertiser to register an advertisement matter in a desired place through the Internet in a remote place and to manufacture the advertisement matter easily by editing various advertisement samples being supplied in advance. CONSTITUTION: An advertising board(10) displays a plurality of advertisement matters on a full screen or partially in accordance with a schedule. A display control unit(20) has an inherent IP address and is connected to an Internet network(16) through a hub. The advertisement matters and the schedule are transmitted to the display control unit(20) through the Internet. The display control unit(20) operates the advertisement matters in accordance with the schedule and outputs the advertisement matters on the advertising board(10). A camera(22) has an inherent IP address and is connected to the Internet network(16). The camera(22) photographs a display state on the advertising board(10) and transmits the display state through the Internet. An advertisement matter managing system(14) supplies an advertisement matter editor for a client(12), stores an edited advertisement matter, checks schedule data, and uploads the schedule data to the display control unit(20) through the Internet network(16). The advertisement matter managing system(14) receives the display state photographed by the camera(22) through the Internet network(16) and stores the display state.

Description

Advertising system using the Internet {Advertizing system using internet}

The present invention relates to an advertisement system using the Internet, and more particularly, to an advertisement system using the Internet where a client managing a advertisement is remotely connected to a server that registers and manages a billboard and an advertisement operated at a remote location. will be.

Generally, in order to advertise specific products or companies, various media such as mass media such as TV and newspapers, handouts, billboards installed on roads, and the Internet are used.

In particular, the billboard installed outdoors or underground walkway has a problem that the function is limited, costly from the advertiser's point of view, difficult to manufacture and install from the administrator's point of view, and the maintenance is cumbersome.

In addition, in order to check the status of the billboard installed in a remote location, there is an inconvenience of having to check while regularly traveling the site.

Therefore, it is desired to develop an advertising system that can be easily used at low cost by an advertiser (client) and that is easy to maintain and manage at a remote location.

An object of the present invention is to easily register a desired advertisement in a place desired by the advertiser through the Internet in a remote place.

Another object of the present invention is to easily create a desired advertisement by editing by using a variety of advertisement samples provided in advance by the advertiser via the Internet.

Still another object of the present invention is to create a desired advertisement easily by optimizing various types of advertisement data produced in advance, and to register the advertisement so that it can be advertised in a desired place.

Still another object of the present invention is to allow administrators to easily manage schedule management and operation status management of billboards installed at remote locations via the Internet.

Another object of the present invention is to monitor the display state of the billboard to receive the status information through the Internet to the management server to alert the status of the billboard in real time.

Still another object of the present invention is to monitor the malfunction state of the billboard by comparing the advertisement time of the advertisement driven on the actual billboard with the program advertisement time.

1 is a block diagram showing a preferred embodiment of the advertising system using the Internet according to the present invention

2 is a flow chart illustrating a method for a client to register advertisement content via the Internet.

3 is a plan view of a billboard

4 is a flowchart for explaining an operation of a control module.

5 is a diagram illustrating an inquiry state.

6 illustrates an advertisement type.

The advertisement system using the Internet according to the present invention includes an internet network, a client accessible to the internet, a advertisement board in which a plurality of advertisements are displayed separately by full screen and area according to a predetermined schedule, and a hub having a unique IP address. Display control means for accessing the Internet network through the Internet, and transmitting and storing the advertisements and schedules through the Internet, driving the advertisements according to the schedules, and outputting the advertisements to the advertisement board, having the unique IP address, Provides an advertisement editor to a camera connected to the Internet network, the camera displaying and displaying the state displayed on the billboard, and a client connected through the Internet network to store the edited advertisement and schedule data thereof. After checking the inter It is composed of an advertisement management system for uploading to the display control means via a net network, and receiving and storing the display state photographed by the camera via the Internet network.

The advertisement management system may include an advertisement management server for controlling access to the Internet and an internal operation, a database having billboard information, camera information, advertisements for each billboard, and schedule information, and an advertisement editor according to the client's connection. Providing an advertisement production module for storing the advertisement in the database, storing the shooting information transmitted from the camera in the database, a display module for managing the billboard information, advertisements and schedule information stored in the database corresponding to It is preferable to have a control module for transmitting to an IP address.

When the client is connected, the advertisement production module selects a billboard for each location of a remote location using data registered in advance in a database, a mode for inquiring a sample for each selected billboard, and an advertisement suitable for the billboard. It may be configured to sequentially perform the mode in which the client produces and the mode for registering the produced advertisements in the database and uploaded to the display control means.

Hereinafter, a preferred embodiment of the advertisement system using the Internet according to the present invention will be described in detail with reference to the accompanying drawings.

Referring to FIG. 1, the billboard 10 is installed at a specific place such as outdoors or underpass, and the camera 22 is installed to direct the billboard 10 to monitor the operation state.

In this case, the billboard 10 may be configured with various devices such as an LED display, a liquid crystal display, and a plasma display, and those having different methods and sizes may be installed in various places.

In addition, the operation of the billboard 10 is controlled by the display controller 20, the display controller 20 is not shown, but a column / scan driver, a central processing unit (CPU), for driving the billboard 10 therein, It is preferable that a memory (ROM, RAM), a network control unit, and a power supply circuit are configured. Here, the central processing unit (CPU) outputs data and control signals corresponding to the pre-stored advertisements to the column / scan driver on the screen according to the schedule stored in the memory, and the network control unit is connected to the hub 18. It manages the connection with the advertisement management server 26 through the Internet network 16. Then, the power supply circuit applies an operating voltage required for each part.

The display controller 20 may be mounted inside the billboard 10 or separately from the billboard 10 as a separate device.

In addition, although not shown, the camera 22 is connected to the image pickup device, a memory for storing the captured image information, a hub 18, and an advertisement management server 26 through the Internet network 16. It is desirable to have a built-in network control unit to manage the system.

The camera 22 and the display controller 20 are configured to have separate IP addresses. The camera 22 and the display controller 20 are connected to the internet network 16 through the hub 18. In addition, a power source 24 for supplying power for the operation of the camera 22, the display control unit 20, and the hub 18 is configured. Here, the power required for the billboard 10 is configured to be supplied through the display control unit 20.

The personal computer 12 of the client 12 is connected to the internet network 16, and the advertisement management system 14 is connected.

The advertisement management system 14 stores information about the Internet network 16 and the connection control, the advertisement management server 26 for controlling each part, the advertisement production module 28 for producing advertisements, and the billboard 10. , A display module 30 for managing real-time information to be monitored, a control module 32 for uploading advertisements through the Internet network 16, scheduling control, and monitoring various troubles, and a database storing information necessary for each module ( 34) and an alarm unit 36 configured to perform an alarm operation when it is determined as an alarm state according to the operation of the control module 32.

Here, the advertisement production module 28 provides a case-specific sample prepared in advance when the client 12 is connected through the Internet network 16, and provides an editor for the client 12 to edit the advertisement.

In addition, the display module 30 has information about the billboard 10 such as the position, IP, size, advertisement cost, and current reservation status of the billboard, and the monitored real-time information is captured by a video or an arbitrary time unit. Can be saved.

In addition, the control module 32 monitors various types of troubles. The trouble type may include a network error, power failure, disconnection, a software defect, a hardware physical defect, a driving failure, and the like.

In addition, the alarm unit 36 may be configured as a monitor or a printer according to the needs of the manufacturer, it may be configured to transmit the alarm content to the terminal through the wireless network for the remote administrator.

By configuring as described above, the client 12 can easily produce and publish the desired advertisement in the desired place, the administrator can manage a large number of billboards in real time while monitoring the status of the billboard away from the remote.

Specifically, the client 12 may access a web site operated by the advertisement system 14 by accessing the internet network 16 using his personal computer.

The advertisement management server 26 of the advertisement system 14 is operated to provide documents and service functions for operating the website using the respective modules 28, 30 and 32.

Referring to FIG. 2, when the client 12 logs on, the advertisement management server 26 determines whether to apply for advertisements. That is, it is determined whether to apply for a new advertisement (S4), update or modify an already registered advertisement (S26), or perform other operations by inquiring about other contents (S28).

If the client determines to apply for a new advertisement (S4), the advertisement production module 28 is a table as shown in Figure 5 so that you can query the location of the billboard registered in the database 34, the type of advertisements, the cost, etc. To provide.

Here, the inquiry content may be a location code of a billboard, a billboard code, a billboard IP, a camera code, a camera IP, or whether it can be registered, and the location code or billboard code may be configured with a hyperlink or a balloon help function. It is desirable to be able to query.

Since the billboard is installed in various places, the code is assigned and managed according to the location, and the billboard can be managed by giving the code according to the display method for each size, and the camera is also preferably managed by assigning the code for the corresponding model.

If the client selects the advertisement board at the "Seoul Gangnam Station Exit 1" position that can be registered (S8), the advertisement production module 28 displays a list of samples stored in the database 34 so that the pre-made samples can be viewed. It is output as shown in Figure 6 (S10).

In this case, the billboard may be divided into areas A, B, and C as shown in FIG. 3, and the advertisement may be booked on a full screen including the entire area. And, if it is already partially ad scheduling can be displayed to distinguish between those that can be registered and those already reserved, if the client selects the "F bottom text stream" that can be registered as shown in Figure 6 (S12) , The desired advertisement can be edited (S18).

If the client does not select a sample for editing (S12), but wants to register using an advertisement produced in HTML format or other document format (S14), the client is asked to save the data (the bottom text stream). ) To go through the optimization (S16) process to produce the advertisement. For example, when the advertisement to be advertised on the billboard is stored in the XML format in the display control unit 20, the data of the HTML format or other document fluorite is changed to the XML format while being edited and optimized for the size of the corresponding area.

On the other hand, when the client selects the sample in step S12, the advertisement production module 28 drives an editor (which can be provided in ASP or Flash) for editing the advertisement content so that the client selects the desired advertisement text or image.

When editing of step S18 or optimization of step S16 is completed, the client 12 selects an advertisement condition (S20). The advertisement condition may be an advertisement time, an advertisement period, or the like.

As such, when the selection of the billboard, the production of the advertisement, and the selection of the advertisement conditions are completed, it is determined whether to upload (S21).

In this case, the presentation function may be set to show the final determined advertisement screen before the upload is decided. If the client wants to re-edit the produced advertisement can be reworked at step S10 or step S18 through step S22.

When the client 12 determines the upload, the advertisement management server 26 causes the advertisement production module 28 to register the produced advertisement in the database 34 and drives the control module 32 to register the registered advertisement. Schedule with other advertisements registered in advance. The control module 32 first checks the IP of the advertisement to be uploaded, transmits the schedule data and the advertisement to the corresponding IP, and uploads it (S24).

If the client 12 wants to update or modify (S26), the advertisement production module 28 outputs the contents registered by the client 12 (S30), and the client 12 displays the advertisement for the specific billboard. If it is selected, it is determined whether to maintain (S32), modify (S34) or delete (S36).

When the client 12 selects to maintain the registered contents, the advertisement production module 28 selects advertisement conditions (S40), determines whether to upload (S42), and performs upload (S24) accordingly.

The advertisement production module 28 controls to perform the operation from step S10 when the client 12 selects to modify, and deletes the registration of the advertisement for the advertisement board (S38).

As described above, the client 12 may select one of the billboards 10 installed at various places in remote places through the Internet network 16, and then produce and upload a desired advertisement.

That is, each advertisement has schedule information to be advertised in different time zones for different dates, so that the display control unit stores schedule data and advertisements uploaded from the control module 32 in a memory and then displays a full screen or an area according to the schedule. Control to display the corresponding advertisement for each star.

Then, when the display control unit 20 displays the advertisement on the billboard 10, the displayed state is photographed by the camera 22, and the camera 22 displays the photographed information in real time of the advertisement management system 14. The display module 30 stores the photographing information transmitted to the database 34.

The display module 30 manages the IP, the size, the price information, the current reservation status, and the monitoring information for the advertisement board registered in the database 34.

The control module 32 checks the status displayed in real time and the physical / software error of the devices and checks the network status.

That is, as shown in FIG. 4, when the physical / software error occurs, the display controller 20 transmits a physical / software error check message through the internet network 16, and the control module 32 transmits an error check message. After determining what the content is to send to the alarm unit 36 performs the alarm operation.

Physical / software errors preferably include hardware defects in various cases, as well as disconnections or power outages.

The control module 32 transmits a check signal to the display control unit 20 and the camera 22 at specific time points ⓑ at predetermined time units, and determines normal or error of the network according to the presence of the check ack signal. In the case of a network error, the alarm error is transmitted to the alarm unit 36 to perform an alarm operation.

In addition, the display controller 20 checks a driving time for each advertisement driven according to a schedule and transmits the data to the control module 32 at a predetermined time ⓒ, and the control module 32 is programmed according to the schedule. When an error occurs by comparing the time and the driving time, information about the signal is transmitted to the alarm unit 36 to perform an alarm operation.

Of course, the time comparison may be made after the display control unit 20 receives only the information about the control module 32 so that the control module 32 may determine the data thereof and control the alarm operation of the alarm unit 36. In addition, the driving time is a time for driving the advertisement in the actual display control unit 20, and the program time is a time for being scheduled to be driven when uploading.

According to the present invention, it is possible to easily register a desired advertisement at a place desired by the advertiser through the Internet at a remote location, and the advertiser can easily create a desired advertisement by editing using various advertisement samples provided in advance. By optimizing various types of advertisement data, it is possible to easily produce desired advertisements and to be advertised in a desired place.

In addition, the present invention allows the administrator to easily manage the schedule management, operation status management of the billboard installed at a remote location through the Internet, there is an effect that can monitor the display state of the billboard.

Claims (7)

Internet network; A client connectable to the Internet; A billboard in which a plurality of advertisements are displayed separately according to a full screen and an area according to a predetermined schedule; Display control means connected to the Internet network through a hub having a unique IP address, and transmitting and storing the advertisements and a schedule through the Internet to drive the advertisement according to the schedule and output the advertisement to the billboard; A camera which has a unique IP address and is connected to the Internet network through a hub and photographs a state displayed on the advertisement board and transmits it through the Internet; Providing an advertisement editor to a client connected through the internet network to store the edited advertisement and confirming schedule data therefor, uploading it to the display control means through the internet network, and displaying the display state photographed by the camera. Advertising system using the Internet, characterized in that the; receiving and storing the transmission and transmission through the Internet network. According to claim 1, The advertisement management system, An advertisement management server controlling access to the Internet and internal operations; Database with billboard information, camera information, advertisements per schedule and schedule information An advertisement production module for providing an advertisement editor according to a connection of the client to store the advertisement in the database; A display module for storing photographing information transmitted from the camera in the database and managing billboard information; And a control module for transmitting advertisements and schedule information stored in the database to a corresponding IP address. The method of claim 2, Advertising unit using the Internet, characterized in that configured to perform an alarm operation by receiving information on the alarm state by the addition of an alarm unit to the control module. The method of claim 3, wherein The display control unit checks a physical / software defect and transmits a message thereof to the control module through the internet network, and the control module is configured to perform an alarm operation thereon. . The method of claim 3, wherein The display controller checks an advertisement driving time and transmits data about the advertisement to the control module through the internet network, and the control module compares the driving time with a program time to determine a driving error and performs an alarm operation. Advertising system using the Internet, characterized in that configured to perform. The method of claim 2, wherein the advertising production module, And when the client registers an arbitrary document format to be produced as an advertisement, it is configured to optimize it to a specific type. The method of claim 2, wherein the advertising production module, When the client is connected, a mode for selecting an advertisement board for each remote location by using data registered in advance in the database, a mode for inquiring a sample for each selected advertisement board, a mode for producing the advertisement material corresponding to the advertisement board, and a production The advertisement system using the Internet, characterized in that configured to sequentially perform the mode of registering the advertisement in the database and uploaded to the display control means.