KR20030031932A - Mobile phone SMS(Short Message Service) use research a way and service system. - Google Patents

Abstract

PURPOSE: A surveying method and a service system using a character message of a mobile communication terminal are provided to furnish a reliable survey service between a survey client and a survey object, using the character message. CONSTITUTION: Each client company DB server(101) requests a survey. An information collect DB system(105) collects subscribers numbers of each company. A DB division and input system(107) prepares for questions and divides and inputs subscriber numbers and IDs. Divided data are stored in a DB backup storage(109) and a DB division storage(a)(111). A character send server(110) transmits the questions, subscriber numbers and IDs to a subscriber of a mobile communication terminal(117) using a transceiving antenna(115). The received question is answered and transmitted to a survey client company using the transceiving antenna(115) in an ID load. The questions, subscriber numbers and IDs received to a character receiving server(201) are stored in a receiving character storage(203). A DB division system(205) compares and divides DB backed up in the DB backup storage(109) for storing in each DB division storage(b)(207). An information analysis and transmission DB system(209) analyzes the final survey contents in a pattern requested by each company and transmitted to each client company DB server(101). The survey contents are received and stored in a terminal and displayed. Survey contents are prepared according to the received survey contents. And fundamental private information is digitalized by items to establish DB.

Description

Survey method and service system using mobile communication text message. {Mobile phone SMS (Short Message Service) use research a way and service system.}

According to the present invention, when a questionnaire is sent to terminal users by using a text message of a mobile communication terminal, which is currently popularized, a user writes a received questionnaire and sends it to a question requesting company again using a text message of the terminal. The present invention relates to a method and a service system for separating the results of various surveys received from a text receiving server of a survey client in real time and transmitting the analyzed information to each client through an information analysis step.

1 is an embodiment for implementing a survey method and a service system using a text message of a mobile communication terminal, as shown below when a request from the various client companies DB server 101, information collection DB system ( After collecting the subscriber number secured by each company in 105) and transmitting the data to the DB separation and input system 107, the DB separation and input system 107 is applied to the subscriber number and various survey types provided by each company. After creating the data and assigning the identification number to the subscriber number, the separation process is performed, and after storing the separated data into DB backup storage 109 and DB separation storage (a) 111, the character sending server 113 When the data stored separately are transmitted to the mobile station, the questionnaire, subscriber number, and identification number to be transmitted from the text transmission server 113 are transmitted to the subscribers of the mobile communication terminal 117 using the transmission / reception antenna 115. The subscriber to the mobile communication terminal 117 writes the received questionnaire and transmits it to the question requesting company using the transmission / reception antenna 115 again with the received identification code. After receiving the completed questionnaire, the questionnaire, subscriber number, and identification code are stored in the received text storage location 203, and after separating the DB through the DB separation system 205, each DB storage location (b) After the information is stored in 207, the information analysis and transmission DB system 209 finally analyzes the questionnaire content as requested by the company, and transmits the result of the questionnaire to the various client DB servers 101. Therefore, in the conventional written survey and the survey using a wired telephone, the limited survey area and the fixed questionnaire are repeated, thereby reducing the reliability of the survey contents and preparing and classifying the survey. Time was spent and the findings were analyzed after considerable time. However, when conducting a survey using a text message of a mobile communication terminal using the survey service system, a survey is possible only if the text message reception area of a mobile communication terminal has already been popularized, and the content of the survey is also required for each requesting company. According to the questionnaire form, it can be prepared and applied in real time.As the preparation process and classification work are all processed in real time by using the DB, only a small number of personnel need to be hired. Analysis can also be much faster than the results of a survey using written or landline telephones by analyzing and processing data input in real time.

It is to provide a service for a reliable survey between the question client and the survey target using a text message of the mobile communication terminal.

1) An embodiment for implementing a survey method and system using a text message of a mobile communication terminal.

*** Explanation of symbols for main parts of drawings ***

101: DB server of various client companies.

103: DB server for mobile communication business.

105: Information gathering DB system.

107: DB separation and input system.

109: DB backup storage location.

111: DB Split Storage Location (a).

113: Text sending server.

115: transmitting and receiving antenna.

117: mobile communication terminal.

201: Text Receive Server.

203: Incoming text storage location.

205: DB separation system

207: DB detached storage location (b).

209: Information analysis and transmission DB system.

According to the present invention for achieving the above object, when requesting a survey from various client DB servers 101, after collecting the subscriber numbers secured by the respective companies in the information collection DB system 105, DB separation and input are performed. When the data is transmitted to the system 107, the DB separation and input system 107 creates and separates data according to various types of surveys of each company, and then stores the DB backup storage 109 and the DB separated storage (a) ( 111, after storing the separated data, and transmitting the separated and stored data to the text transmission server 113, the transmission and reception antenna 115 to send the questionnaire content, subscriber number, identification code to be transmitted from the text transmission server 113 When the mobile communication terminal 117 is transmitted to the subscriber using the mobile communication terminal 117, the subscriber of the mobile communication terminal 117 writes the received questionnaire contents and transmits them to the question requesting company using the transmission / reception antenna 115 again with the received identification code. If you have a questionnaire The company stores the questionnaire received by the text receiving server 201 in the receiving text storage place 203, and separates the DB through the DB separation system 205 and then separate DB storage location (b) (207) After analyzing the questionnaire in the form required by each company, the questionnaire received in the information analysis and transmission DB system 209 finally stored in the) and transmits to the various client companies DB server 101 It is composed.

A method for implementing a survey service system using a mobile communication terminal (mobile phone or PDA) text message of the present invention configured as described above will be described.

When requesting a survey by accessing a survey company's information collection DB system 105 from various client DB servers 101, the subscriber number of the survey targets secured by each company in the information collection DB system 105 is obtained. Collect and access each mobile communication business DB server 103, the subscriber's number and the electronic data of basic personal information (gender, age, occupation, subscription area, education level) and survey companies themselves. The survey will be conducted with basic data on the number of subscribers secured and basic electronic information (gender, age, occupation, enrollment area, education level). Based on the data collected in this way, when the subscriber number of each client company is input and the DB separation / input system 107 separates and inputs each client company, the corresponding questionnaire and identification code (mobile communication terminal) are included in the subscriber number. When the user writes the received questionnaire example and receives the questionnaire result in the text receiving server 201, it is a reply number required to separately store the A-client questionnaire result and the B-client questionnaire result. -1111-2222, Company B's survey result reply number: 010-2222-3333, Company C survey result reply number: 010-3333-4444) and back up to the DB backup storage (109), the same subscriber number Even if the survey results of multiple companies are received in the DB separation system (205), when separating the backed up subscriber number and the identification code by separating the survey results of the company and the survey results of other companies accurately specified DB In separate storage locations (b) 207 (A, B, C). For example, when a home shopping company asks for a questionnaire, the questionnaire information, subscriber number, and identification code are stored in the DB separate storage location (a) 111 called A. When the consumer electronics A / S company has asked for a questionnaire, store the contents of the questionnaire, the subscriber number, and the identification code in the DB separate storage location (a) 111 called B. When a company asks for a question about a variety of new products and used products, the contents of the questionnaire, the subscriber number and the identification code are stored in the DB separate storage location (a) 111 called C. When asked to determine the ranking of the pop music program singer of each broadcasting station, the D is stored in the DB separated storage location (a) (111) of the questionnaire content, subscriber number and identification code. According to the basic personal information that is electronically stored subscriber number at the time of joining, the survey can be conducted in the desired form by broadcasting stations such as ranking according to the singer's popularity, age, popularity area, and singer's popularity. When requesting a candidate's prediction survey by region, the questionnaire, subscriber number and identification code are stored in the DB separate storage location (a) 111 called E. In this case, if the subscribers of the relevant area and the electoral candidates who have been electronically connected to the database of the mobile communication company are sent to the DB server based on their age and address at the time of joining the mobile communication terminal, the questionnaire is sent out. After selecting the elected candidates and sending them to the survey client, it is possible to predict the winner by analyzing the received data.

As described above, after transmitting each questionnaire content and subscriber number and identification code stored in the DB storage location (a) 111 to the text transmission server 113, the mobile communication terminal using the transmission and reception antenna 115 (117) When transmitting to the subscriber, the mobile terminal subscriber writes out the questionnaire content, and the questionnaire content created by the identification code sent from the questionnaire request company to the text receiving server 201 using the transmitting and receiving antenna 115 again. When the transmission, the text receiver 201 stores the questionnaire, the subscriber number and the identification code in the receiving character storage place 203, and again using the subscriber number and identification code in the DB separation system (b) (205) After comparing and separating the subscriber number and the identification code backed up to the DB backup storage 109, and storing it in the designated DB separation storage (b) (207) (A, B, C, D, E), and finally the information The questionnaire contents stored and separated by the analysis and transmission DB system 209 After analyzing the questionnaire (customer satisfaction level, improvement, suggestion, gender, age, region, occupation, education level, etc.) required by each company and sending it to each client DB server 101, each company provides various services. It can be used to improve the company's image and customer service by using it in the marketing strategy formation of products and products.

Example) When a home shopping company asks for a survey, when the home shopping company sends a mobile communication terminal subscriber number secured at the time of a product purchase request to the information collection DB system 105, the DB separation / input system ( Fill out the questionnaire requested by the home shopping company in the subscriber number (011-111-2222) received in 107) and make a single DB with the identification code (010-111-2222) to backup the DB to the backup location (109). If the store is stored in the corresponding DB separated storage location (a) 111 of the home shopping company, the stored DB passes through the transmit / receive antenna 115 using the text transmission server 113 and then the subscriber terminal 117 ( 011-111-2222), the subscriber fills out the received questionnaire, receives the identification code (010-222-2222), passes through the transmit / receive antenna 115, and transmits it to the text receiving server 201. When the received data is stored in the received text storage 203, DB minutes Subscriber number (011-111-2222), identification code (010-222-2222) and received subscriber number (011-111-2222), identification code stored in the DB backup storage 109 in the system 205 (010-222-2222), the received DB is stored in the designated DB storage location (b) 207 of the home shopping company, and the questionnaire content of the home shopping company is requested from the information analysis and transmission DB system 209. It analyzes it in the form of a questionnaire and sends the analysis result (satisfaction-dissatisfaction: 10%, satisfaction: 80%, very satisfactory: 10%) of the product delivered to the home shopping company's DB server.

The survey method using the survey service system of the mobile communication terminal (mobile phone or PDA) text message of the present invention as described above will be described.

After filling out the questionnaire in the format required by each company, the subscriber number and identification code are input to the DB separation and input system 107, and the questionnaire is transmitted to the subscriber of the mobile communication terminal. The survey is conducted using the terminal as follows.

For example, if the questionnaire requested by the home shopping company is as follows, the method for the terminal subscriber to write the questionnaire according to the received questionnaire will also be changed.

Archived Letter 01

1.Is there any defect in the delivered product? (2)

① Yes

no

2. Did the goods arrive within the promised date? (1)

Yeah

② No

3. How satisfied are you with the delivered product?

① dissatisfaction

② satisfaction

③ very satisfied

4. Finally, write down suggestions, inconveniences, and improvements to your home shopping company.

()

Reply-to number: 010-1111-2222 (identification code-number to be sent to the survey company)

01/31 09: 50A (Receive Date, Time)

From 1 to 3, the subscriber joins the questions in the multiple choice form and presses the number corresponding to the answer of the question and presses the confirmation button attached to the terminal button. If you want to go to the questionnaire question, press the cancel button attached to the terminal can be corrected, and the description such as No. 4 is written using the text input unit attached to the terminal, question and problem of the question The movement between the movement using the direction movement buttons (↑, ↓) attached to the terminal button, and when moving to the problem, the thickness of the problem font becomes thicker to distinguish the problem from the problem, for example When the problem is moved from the first to the second using the direction buttons (↑, ↓), the letters of the second problem become bold, so the distinction between the problem and the problem It becomes possible. The function as described above uses the function of the button attached to the terminal, and the functions other than the button (∨ mark on the corresponding number answer, the function to thicken the problem font when moved to the corresponding problem) are separated from DB and input system. When filling out the questionnaire at (107), program in various languages such as C, Mini-C, JAVA, etc., and send it to the subscriber including the corresponding function. By sending the survey results to the survey company, the survey behavior of the terminal subscriber is terminated. However, a problem arises in storing the questionnaires 1 to 4 or more times in the terminal at the same time as in the above example, and the problem is solved when the questionnaire is written in the DB separation / input system 107. To fill out the questionnaire within the range not exceeding the average of the total memory allocated to the text message of each mobile communication terminal, and to store the questionnaire from one to four or more times as shown in the above example and display it on the display unit. Automatically delete the first received message among the allocated memory of the message, and program it in various languages such as C, Mini-C, Java (JAVA) so that the storage space can be displayed as much as the memory of the newly received survey message. Send to the terminal. If there is a new message when there is no storage space by using all the allocated memory to store the received message with the function currently used in the terminal, the first received message is automatically deleted from the terminal itself and newly received It uses a method of securing and storing a message storage space. When a newly received questionnaire message is 5 times as many as the number of characters (90 bytes [45 characters]) that can be received and stored in the terminal and displayed on the display (liquid crystal) at a time, the storage space remains. Save the remaining storage space at once, and if there is no remaining storage space, first delete 5 times the memory in the order of received messages, and secure the storage space as much as the memory of the newly received survey message. When storing, and the terminal subscriber checks the stored questionnaire message to create the questionnaire, the questionnaire can be displayed by displaying the questionnaire 1 to 4 times or more without interruption as shown in the above example. If the survey is conducted according to basic personal information (gender, age, occupation, area of enrollment, education level), the basic personal information that is filled out at the time of membership registration for each member secured by the survey company is included in each item. Stars (Sex-Men: 20000 subscribers, Female: 20000 subscribers, Ages-10: 3000 subscribers, 20s: 4000 subscribers, 30s: 4000 subscribers, 40s: subscription and number 2000, 50s: 1,500 subscribers) Occupation-students (high school and university students): 7,000 subscribers Employees: 5000 subscriber numbers, etc.Region-Seoul: 8000 subscriber numbers, Daejeon: 5000 subscriber numbers, education level- High school graduates: 5000 subscriber numbers University graduates: 9000 subscriber numbers, etc., each of which is electronically built) .The DB can be built and used whenever necessary, and each mobile communication company and basic personal information (gender and age) Information, work, subscribing area, education level, etc., to establish a DB by subscribing each item to subscribers who agreed to use basic personal information in the hope of survey at the time of joining the terminal or later. The survey will be conducted on, and if the subscriber is surveyed, the survey will be induced through the contract with each mobile service provider by providing 5 free text messages per terminal to the terminal subscribers. The costs for the five text messages will be paid by each client based on the number of identification codes (terminal subscribers who received the survey and sent results) through the contract with each client. After analyzing the client in a desired form, the client is connected to the DB server 101 to transmit the analyzed information.

As described in detail above, when conducting a survey using a text message of a popularized mobile communication terminal (mobile phone or PDA), the survey can be conducted without restriction of time and space, gender, age, region, and education. The survey is possible according to the standard of living and the standard of living, and after surveying the customer satisfaction survey and improvement of home shopping companies, home appliances A / S companies, various new products and used products, the DB results are recorded in real time By providing each client, the analysis time of the questionnaire is much shorter than before, so it can be quickly applied to marketing strategies for various services and products, and can be used to improve the company's image and customer service. It is also effective in reducing the number of manpower required for the investigation. In addition, various surveys, such as predictions of elected candidates for each region, improvements and suggestions for students and business staff at each university, can be used only if the mobile subscriber number and the consent of the subscribers are used.

Claims (4)

To conduct a survey using a text message to a subscriber of a mobile communication terminal (mobile phone or PDA) (a): a process of requesting a survey from various client companies DB server 101; (b): collecting the subscriber number secured by each company in the information collection DB system 105; (c): process of creating various questionnaires of each company in the DB separation and input system 107 and separating and inputting the subscriber number and the identification number; (d): storing data separated into a DB backup storage location 109 and a DB separate storage location (a) 111; (e): transmitting the questionnaire content and subscriber number and identification code to be transmitted from the text transmitting server 113 to the subscriber of the mobile communication terminal 117 using the transmitting and receiving antenna 115; (f): preparing the received questionnaire content and transmitting the received questionnaire content to the questionnaire requesting company again by using the transmission / reception antenna 115 as an identification rod; (g): storing the questionnaire content, the subscriber number and the identification code received by the text receiving server 201 in the received text storage place 203; (h): comparing and backing up the DBs backed up to the DB backup storage 109 in the DB separation system 205 and storing them in each DB separation storage location (b) 207; (i): analyzing the questionnaire in a format required by each company in the information analysis / transmission DB system 209 and finally transmitting the questionnaire to the various client company DB servers 101; (j): process of receiving the questionnaire contents received by the terminal and being stored and displayed on the display unit (liquid crystal); (k): How to fill out the questionnaire according to the received questionnaire: (l): The basic personal information (gender, age, occupation, area of enrollment, education level, etc.) is electronicized for each item to build a DB and if necessary How to take advantage of it. The method of claim 1 (c): in the process of creating various questionnaires of each company in the DB separation and input system 107 and separating and inputting the subscriber number and identification number, the subscriber number, the questionnaire content, and the identification number are entered. Receiving and constructing into one DB, separating and inputting; How to write multiple-choice and narrative expressions in the survey; C, Mini-C, Java (JAVA), etc. to secure the storage space and other functions ((mark on the corresponding number answer, the thickness of the problem font becomes thicker when moving to the corresponding question) and storage space required to fill out the survey contents How to add and program in various languages. According to claim 1 (j): In the process of receiving the questionnaire content is received and stored in the terminal and displayed on the display (liquid crystal), to secure the storage space by storing and deleting depending on whether or not the storage space of the received questionnaire; How to save the survey contents; When a terminal subscriber fills out a questionnaire, the questionnaire is displayed so that the questionnaire can be completed. The method of claim 1, further comprising: (k): a method for creating a questionnaire according to the received questionnaire, the method comprising: displaying a question mark by pressing an answer button after pressing an answer of the questionnaire; If you need to correct the answer to the question, how to correct by pressing the cancel button; A method of moving the questionnaire using the direction movement buttons (↑, ↓); If you move to the question, the thickness of the problem font becomes thicker How to distinguish between the problem and the problem.