KR101003292B1 - System to offer knowledge share and advertisement using mobile terminal and method thereof - Google Patents

Abstract

The present invention provides a message center for transmitting a question message transmitted from at least one mobile communication terminal, interrogator and friends information of the mobile communication terminal transmitting the question message, friends' response message to the question message, and the specific keyword. A DB server configured to store and manage an advertisement message related to a database, a language processing means for receiving a question message transmitted from the message center, and extracting specific keyword information, and receiving a specific keyword extracted from the language processing means. Based on this, the search engine means for searching for the answer message of friends to the corresponding question message together with the advertisement message related to a specific keyword in the DB server, and controlling the question message transmitted from the message center to be delivered to the language processing means, From the search engine means With advertising messages relating to the specific keyword detected and a control means for controlling so that the response messages from friends to the question message transmitted to the mobile terminal of the questioner via the message center.

Mobile terminals, question messages, language processing, advertising, interrogators, friends, experts

Description

Knowledge sharing and advertisement providing system and method using mobile communication terminal {SYSTEM TO OFFER KNOWLEDGE SHARE AND ADVERTISEMENT USING MOBILE TERMINAL AND METHOD THEREOF}

The present invention relates to a system for providing knowledge sharing and advertisement using a mobile communication terminal and a method thereof, and more particularly, an advertisement message associated with an answer message to a question message requested by a questioner by sharing knowledge with friends or experts. By properly inserting and transmitting to the interrogator's mobile terminal, not only can the ties with friends be more intimate, but also more professional information knowledge is provided by the experts. The present invention relates to a knowledge sharing and advertisement providing system using a mobile communication terminal capable of advertising, and a method thereof.

In general, SMS (Short Message Service) is an abbreviation of a short text message service, and a short sentence of about 30 to 50 characters is transmitted to the other party using a wireless mobile terminal such as a mobile phone or a personal digital assistant (PDA). It is a service that allows sending.

Compared to the terminal for the purpose of a conventional call only has brought a great change in the communication between individuals, the communication industry is developing a variety of products of SMS. In addition, various industries use SMS for various services such as providing advertisements and information.

As described above, it is very common to provide an advertisement through a mobile communication terminal. It merely consists of a short message and transmits the advertisement message to an unspecified number of mobile communication terminals. Such an advertising method has a problem in that it does not exhibit a great effect.

The present invention has been made to solve the above problems, the object of the present invention is to share the knowledge with friends or experts in each field by inserting a suitable advertising message with the answer message to the question message requested by the interrogator By transmitting to the mobile terminal of the interrogator, not only can the relationship with friends be maintained more intimately, but also more professional knowledge is provided by the experts, and advertisers can use the mobile terminal to effectively advertise. To provide a knowledge sharing and advertisement providing system and method thereof.

In order to achieve the above object, a first aspect of the present invention includes a message center for transmitting a query message transmitted from at least one mobile communication terminal; A DB server for storing and managing a database (DB) of a questionnaire and friends of the mobile communication terminal that transmitted the question message, friends' response messages to the question message, and an advertisement message related to the specific keyword; Language processing means for receiving the question message transmitted from the message center and extracting specific keyword information; Search engine means for receiving a specific keyword extracted from the language processing means and searching for an answer message of a friend to a corresponding question message along with an advertisement message related to the specific keyword in the DB server; And controlling the question message transmitted from the message center to be transmitted to the language processing means, and an answer message of friends corresponding to the question message along with an advertisement message related to a specific keyword retrieved from the search engine means is transmitted through the message center. It is to provide a knowledge sharing and advertisement providing system using a mobile communication terminal including a control means for controlling to be transmitted to the mobile communication terminal of the interrogator.

Here, the message transmitted from the mobile communication terminal is preferably in the form of a short message service (SMS) or a multimedia message service (MMS).

Preferably, the specific keyword information may be formed of at least one of region, industry type or price.

Preferably, the DB server, the interrogator DB for storing and managing information about the interrogators of the mobile communication terminal that transmitted the question message; A friend DB that stores and manages information about friends of each questioner; Knowledge DB for storing and managing the response message of the friends to the question message; And an advertisement DB for storing and managing advertisement messages for each region and industry.

Preferably, the control unit may control the corresponding question message to be transmitted to the mobile communication terminal of friends already registered in the DB server through the message center.

Preferably, the control unit may be controlled to receive the reply message transmitted from the mobile communication terminal of the friends via the message center and to be stored in the DB server.

Preferably, information of experts related to the question message and an answer message of each expert are further stored and managed in the DB server, and the search engine means receives the extracted specific keyword and based on the extracted specific keyword, selects a specific keyword from the DB server. The answer message of the experts in response to the question message is searched together with the related advertisement message, and the control means sends the message center along with the advertisement message related to the specific keyword retrieved from the search engine means. Through the interrogator can be controlled to be transmitted to the mobile communication terminal of the interrogator.

Preferably, the control means, the question message can be controlled to be transmitted to the mobile communication terminal of the experts already registered in the DB server through the message center.

Preferably, the control means may receive a reply message transmitted from the mobile communication terminal of the experts via the message center and control to be stored in the DB server.

Preferably, each time an advertisement message is transmitted to the interrogator's mobile communication terminal through the control means, the billing / statistic means for providing advertisement cost calculation / calculation information and various statistical information about the advertisement transmission to the terminal of the corresponding advertiser is further included. It may be provided.

Preferably, a billing / statistics DB may be further provided in connection with the billing / statistic means to store and manage various statistical information about the advertisement cost calculation / calculation history and advertisement transmission.

According to a second aspect of the present invention, there is provided a knowledge sharing and advertisement providing method using a mobile communication terminal, comprising: (a) transmitting a question message transmitted from the mobile communication terminal; (b) extracting specific keyword information from the transmitted question message; (c) retrieving a pre-stored related advertisement message and a friend's response message based on the extracted specific keyword; And (d) transmitting a response message of friends to a corresponding question message together with the advertisement message associated with the searched specific keyword to the corresponding mobile communication terminal. To provide.

Here, the message transmitted from the mobile communication terminal is preferably in the form of a short message service (SMS) or a multimedia message service (MMS).

Preferably, the specific keyword information may be formed of at least one of region, industry type or price.

Preferably, in step (c), if there is no answer message of friends to the extracted question message, the corresponding question message can be transmitted to the mobile communication terminal of the friends already registered.

Preferably, the response message sent from the mobile communication terminal of the friends may be stored in the DB server prepared in advance.

Preferably, after step (c), after retrieving the expert's answer message for the corresponding question message, the expert's answer message for the corresponding question message together with the advertisement message related to the searched specific keyword is transmitted to the corresponding mobile communication terminal. The method may further include transmitting.

Preferably, the question message can be transmitted to the mobile communication terminal of the registered experts.

Preferably, the reply message sent from the mobile communication terminal of the experts can be stored in the DB server prepared in advance.

Preferably, after the step (d), each time the advertisement message is transmitted to the mobile communication terminal of the interrogator, providing the advertising cost calculation / settlement information and various statistical information about the advertisement transmission to the terminal of the advertiser; It may include.

Preferably, the statistical information on the advertisement cost calculation / settlement history and advertisement transmission can be stored and managed in a separate database.

A third aspect of the present invention provides a recording medium on which a program for executing the above-described knowledge sharing and advertisement providing method using a mobile communication terminal is recorded.

According to the knowledge sharing and advertisement providing system and method using the mobile communication terminal of the present invention as described above, the appropriate advertisement with the answer message to the question message requested by the questioner by sharing the knowledge with friends or field experts By inserting the message together and sending it to the interrogator's mobile terminal, you can not only maintain a close relationship with your friends, but also receive more professional knowledge from the experts, and effectively advertise for the advertiser. There is an advantage to that.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. However, the following embodiments of the present invention may be modified into various other forms, and the scope of the present invention is not limited to the embodiments described below. The embodiments of the present invention are provided to enable those skilled in the art to more fully understand the present invention.

1 is a block diagram illustrating an overall system for providing knowledge sharing and advertisement using a mobile communication terminal according to an embodiment of the present invention.

Referring to FIG. 1, a system for providing knowledge sharing and advertisement using a mobile communication terminal according to an embodiment of the present disclosure includes at least one mobile communication terminal 100a to 100n, a message center 200, and a control module 300. ), A language processing module 400, a search engine module 500, and a DB server 600.

Herein, the mobile communication terminals 100a to 100n are conventional wireless portable terminal devices capable of voice or text communication, and may be implemented as, for example, a personal mobile terminal such as a mobile phone or a personal digital assistant (PDA).

The mobile communication terminals 100a to 100n basically provide a user interface function for inputting a user command using a keypad, a communication function for transmitting and receiving data by connecting to a network, and displaying information as text or an image to a user. Screen viewing function is provided.

The message center 200 mainly performs a function of transmitting and receiving a message, and particularly, transmits a question message transmitted from the mobile communication terminals 100a to 100n to the control module 300.

In this case, the message transmitted from the mobile communication terminals 100a to 100n may be, for example, a short message service (SMS) or a multimedia messaging service (MMS).

The control module 300 receives the question message transmitted from the message center 200 and transmits the question message to the language processing module 400, and the advertisement message related to the specific keyword retrieved from the search engine module 500 is provided for the corresponding question message. It performs a function of controlling the response message of friends to be transmitted to the mobile communication terminal (100a to 100n) of the interrogator through the message center (200).

In addition, the control module 300 may perform a function of controlling the corresponding question message to be transmitted to the mobile communication terminal of friends already registered in the friend DB 620 of the DB server 600 through the message center 200. .

The control module 300 receives the response message transmitted from the mobile communication terminal of friends registered in the DB server 600 through the message center 200 to be stored in the knowledge DB 630 of the DB server 600. Control box is preferred.

The language processing module 400 receives a question message transmitted from the control module 300 and performs a function of extracting specific keyword information.

The search engine module 500 receives a specific keyword extracted from the language processing module 400 and searches a friend's answer message for the corresponding question message along with the advertisement message related to the specific keyword in the DB server 600 based on the received keyword. Do this.

In addition, the DB server 600 is a database of the questionnaire and the friends of the mobile communication terminal (100a to 100n) that sent the question message, the response message of the friends to the question message and the advertising message related to the specific keyword (DB) to function to store and manage.

The DB server 600, the questioner DB (610) for storing and managing a variety of information (for example, name, phone number, etc.) for the questioner of the mobile communication terminal that sent the question message to the friends of each questioner Friends DB 620 for storing and managing a variety of information (for example, name, phone number, etc.), Knowledge DB 630 for storing and managing the response messages of the friends or experts to the question message, Local and It is configured to include an advertising DB (640) for storing and managing the advertising message for each industry.

In addition, the DB server 600 may further include an expert DB 650 that stores and manages various information (eg, name, phone number, related field, etc.) for experts in each field related to the question message.

In such a system environment, the search engine module 500 receives a specific keyword extracted from the language processing module 400 and, based on this, the DB server together with the advertisement message related to the specific keyword in the advertisement DB 640 of the DB server 600. The knowledge DB 630 may perform a function of searching for a response message of experts for the corresponding question message, and the control module 300 may include an advertisement message related to a specific keyword searched from the search engine module 500. Together, the response message of the experts for the corresponding question message may be transmitted to the message center 200 and controlled to be transmitted to the mobile communication terminals 100a to 100n of the interrogator.

Meanwhile, the control module 300 may control the question message to be transmitted to the mobile communication terminals of experts previously registered in the expert DB 650 of the DB server 600 through the message center 200.

The control module 300 is preferably controlled to receive the response message transmitted from the mobile communication terminal of the experts through the message center 200 to be stored in the knowledge DB 630 of the DB server 600.

Furthermore, whenever an advertisement message is transmitted to the interrogator's mobile communication terminals 100a to 100n through the control module 300, the advertisement cost calculation / calculation information and various statistical information about the advertisement transmission are transmitted to the advertiser's terminal 800. The billing / statistics module 700 may be further provided.

In addition, the billing / statistics module 700 may be further provided, and a billing / statistics DB 660 may be further provided to store and manage advertisement cost calculation / calculation history and various statistical information regarding advertisement transmission.

Meanwhile, in one embodiment of the present invention, the billing / statistics DB 660 is implemented to be provided in the DB server 600, but the present invention is not limited thereto and may be provided separately.

On the other hand, the message transmitted to the interrogator's mobile terminal (100a to 100n) applied to an embodiment of the present invention, for example, a Short Message Service (SMS) or a Multimedia Messaging Service (MMS), etc. It is preferably made in the form of a letter, but is not limited to this, for example, may be transmitted in the form of a voice message.

2 is a flowchart illustrating a method of providing knowledge sharing and advertisement using a mobile communication terminal according to an embodiment of the present invention.

1 and 2, first, a question message (for example, is there no good wine bar near Samcheong-dong?) Transmitted from the at least one mobile communication terminal 100a to 100n through the message center 200. Transmit to 300 (S100).

Then, the language processing module 400 extracts specific keyword information (eg, Samcheong-dong, wine bar, atmosphere, etc.) from the question message transmitted from the control module 300 (S200).

Thereafter, based on the specific keyword extracted in step S200 through the search engine module 500, the relevant advertisement message previously stored in the advertisement DB 640 of the DB server 600, and the knowledge DB of the DB server 600 ( In step 630, the friend's answer message for the corresponding question message is searched (S300).

Next, the control module 300 transmits the friends' response messages for the corresponding question message together with the advertisement message related to the specific keyword searched in step S300 through the message center 200 of the corresponding mobile communication terminals 100a to 100n. In step (S400).

Meanwhile, in step S300, after searching the friends of the questioner previously registered in the friend DB 620 of the DB server 600 through the search engine module 500, the control module 300 messages the question message. Through the center 200 may be transmitted to the searched mobile terminal of the friends.

In addition, the control module 300 transmits the response message (eg, Samcheong-dong LeeHaus 2nd floor outdoor balcony okay, or blue stars in the Samcheong-dong! It is preferable to receive through and store in the knowledge DB 630 of the DB server 600.

In addition, after the step S300, the relevant advertisement message previously stored in the advertisement DB 640 of the DB server 600 based on the specific keyword extracted in the step S200 through the search engine module 500, and the DB server 600 After searching the expert's answer message for the corresponding question message in the knowledge DB 630, the control module 300 transmits the expert's answer message to the question message together with the advertisement message related to the searched specific keyword. It may be transmitted to the mobile communication terminal (100a to 100n) of the interrogator through the 200.

In addition, after searching the experts suitable for the corresponding question message previously registered in the expert DB 650 of the DB server 600 through the search engine module 500, the control module 300 receives the corresponding question message in the message center 200 May be transmitted to the searched mobile terminals of the experts.

In addition, the control module 300 sends a response message (eg, Samcheong-dong Dove ... Quando atmosphere, the collection of Samcheong-dong Financial Training Institute and the Auditor Intersection (02) 732-xxxx, etc.) transmitted from the searched mobile terminals of the experts. Received through the (200) is preferably stored in the knowledge DB (630) of the DB server 600.

Furthermore, after the step S400, in the billing / statistics module 700, whenever an advertisement message is transmitted to the interrogator's mobile communication terminals 100a to 100n by the control module 300, the terminal 800 of the corresponding advertiser. Advertisement cost calculation / calculation information and various statistical information about advertisement transmission can be provided.

In addition, it is preferable to store and manage the advertisement cost calculation / settlement history and various statistical information about the advertisement transmission in the billing / statistics DB 660 of the DB server 600.

On the other hand, the knowledge sharing and advertisement providing method using a mobile communication terminal according to an embodiment of the present invention can also be implemented as a computer-readable code on a computer-readable recording medium. The computer-readable recording medium includes all kinds of recording devices in which data that can be read by a computer system is stored.

For example, a computer-readable recording medium may be a ROM, a RAM, a CD-ROM, a magnetic tape, a hard disk, a floppy disk, a removable storage device, a nonvolatile memory (Flash memory). Optical data storage, and the like, and also implemented in the form of a carrier wave (eg, transmission over the Internet).

The computer readable recording medium can also be distributed over computer systems connected over a computer network so that the computer readable code is stored and executed in a distributed fashion.

Although a preferred embodiment of the above-described knowledge sharing and advertisement providing system and method using a mobile communication terminal according to the present invention has been described, the present invention is not limited thereto, and the claims and the detailed description of the invention and the accompanying drawings. It is possible to carry out various modifications within the scope of this also belongs to the present invention.

1 is an overall block diagram illustrating a system for providing knowledge sharing and advertisement using a mobile communication terminal according to an embodiment of the present invention.

2 is an overall flowchart illustrating a method of providing knowledge sharing and advertisement using a mobile communication terminal according to an embodiment of the present invention.

Claims (22)

A message center for transmitting a question message transmitted from at least one mobile communication terminal; A DB server for storing and managing a database (DB) of the interrogator of the mobile communication terminal which transmitted the question message and its friend information, the friend's answer message to the question message, and an advertisement message related to a specific keyword; Language processing means for receiving the question message transmitted from the message center and extracting the specific keyword; Search engine means for receiving the specific keyword extracted from the language processing means and searching the DB server for an advertisement message related to the specific keyword and an answer message of friends to the question message; The question message transmitted from the message center is controlled to be transmitted to the language processing means, and an advertisement message related to the specific keyword retrieved from the search engine means and an answer message of friends to the question message are transmitted through the message center. Control means for controlling to be transmitted to the interrogator's mobile communication terminal: And When the advertising message is transmitted to the mobile communication terminal of the interrogator through the control means, characterized in that it comprises a billing / statistics means for providing the advertising cost calculation / settlement information and various statistical information about the advertisement transmission to the terminal of the advertiser Knowledge sharing and advertisement providing system using a mobile communication terminal. According to claim 1, The question message transmitted from the mobile communication terminal is a knowledge message and advertisement providing system using a mobile communication terminal, characterized in that the form of a short message service (SMS) or multimedia message service (MMS). According to claim 1, The specific keyword is a knowledge sharing and advertisement providing system using a mobile communication terminal, characterized in that associated with at least one selected from the region, industry, price. The method of claim 1, wherein the DB server, An interrogator DB for storing and managing information on interrogators of the mobile communication terminal that transmitted the interrogation message; A friend DB that stores and manages information about friends of each questioner; Knowledge DB for storing and managing the response message of the friends to the question message; And Knowledge sharing and advertisement providing system using a mobile communication terminal, characterized in that it comprises an advertising DB for storing and managing advertising messages for each region and industry. The method of claim 1, wherein the control means, And the question message is transmitted to the mobile communication terminal of friends already registered in the DB server through the message center. The method of claim 5, wherein the control means, Knowledge sharing and advertisement providing system using a mobile communication terminal, characterized in that for receiving the response message transmitted from the mobile communication terminal of the friends received through the message center and stored in the DB server. According to claim 1, Information of experts and answer messages of each expert related to the question message are further stored and managed in the DB server, The search engine means receives the extracted specific keyword and searches the answer message of experts in response to the question message together with the advertisement message related to the specific keyword in the DB server, And the control means controls to transmit an answer message of the experts to the question message together with the advertisement message associated with the specific keyword retrieved from the search engine means to be transmitted to the mobile communication terminal of the interrogator through the message center. Knowledge sharing and advertisement providing system using a communication terminal. The method of claim 7, wherein the control means, The knowledge message and advertisement providing system using a mobile communication terminal, characterized in that for controlling the question message is transmitted to the mobile communication terminal of the experts registered in the DB server through the message center. The method of claim 8, wherein the control means, The knowledge sharing and advertisement providing system using a mobile communication terminal, characterized in that for receiving the response message transmitted from the mobile communication terminal of the experts through the message center and stored in the DB server. delete According to claim 1, A billing / statistics DB for storing and managing the advertisement cost calculation / calculation information and various statistical information for advertisement transmission in connection with the billing / statistic means is further provided. . In the knowledge sharing and advertisement providing method using a mobile communication terminal, (a) transmitting a question message sent from the mobile communication terminal; (b) extracting a specific keyword from the transmitted question message; (c) searching for the pre-stored related advertisement message and the friends' response message to the question message based on the extracted specific keyword; (d) transmitting an answer message of friends to the question message to the mobile terminal together with an advertisement message associated with the searched specific keyword; And (e) when the advertisement message is transmitted to the interrogator's mobile communication terminal, providing the advertisement cost calculation / calculation information to the advertiser's terminal. The method of claim 12, The question message transmitted from the mobile communication terminal is a knowledge message and advertisement providing method using a mobile communication terminal, characterized in that the form of a short message service (SMS) or multimedia message service (MMS). The method of claim 12, The specific keyword is a knowledge sharing and advertising providing method using a mobile communication terminal, characterized in that associated with at least one selected from the region, industry, price. The method of claim 12, In the step (c), the knowledge sharing and advertisement providing method using a mobile communication terminal, characterized in that for transmitting the question message to the mobile communication terminal of the pre-registered friends. The method of claim 15, Knowledge sharing and advertisement providing method using a mobile communication terminal, characterized in that for storing the response message sent from the mobile communication terminal of the friends in a DB server prepared in advance. The method of claim 12, After the step (c), after retrieving the response message of the experts to the question message, and transmitting the response message of the experts to the question message with the advertising message associated with the searched specific keyword to the mobile communication terminal Knowledge sharing and advertising providing method using a mobile communication terminal further comprising a. 18. The method of claim 17, Knowledge sharing and advertisement providing method using a mobile communication terminal, characterized in that for transmitting the question message to a mobile communication terminal of the registered professionals. 19. The method of claim 18, Knowledge sharing and advertisement providing method using a mobile communication terminal, characterized in that for storing the reply message sent from the mobile communication terminal of the experts in a DB server prepared in advance. delete The method of claim 12, Knowledge sharing and advertisement providing method using a mobile communication terminal, characterized in that for storing and managing the advertising cost calculation / settlement information in a separate database. A computer-readable recording medium having recorded thereon a program capable of executing the method of any one of claims 12 to 19 and 21.

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