KR200288428Y1 - Advertisement system of using public network - Google Patents

Abstract

The present invention relates to a regional advertising device using a TV public hearing network, the Internet connected to the server and the TV public hearing network connected to a plurality of TV receivers connected to each other by a set-top box, local information transmitted from the server side, An advertisement system for viewing a variety of information, such as public service information, advertising, etc. via a TV receiver, the set-top box is connected to the Internet and a communication module for transmitting and receiving various information applied from the server side; A storage unit for storing various types of information input through the communication module and storing various types of data necessary for operating a system; Storing various information transmitted / received through the communication module in the storage unit, extracting video / audio data by comparing / analyzing various information stored in the storage unit, and converting the video / audio data into an RF signal A control unit controlling an overall operation for outputting to the outside; The video / audio signal extracts video / audio data from information stored in the storage unit according to a control signal applied to the controller, converts the video / audio data into an analog signal that can be viewed through the TV receiver, and outputs the video / audio signal. Wealth; A control unit for selecting a channel of the TV public hearing network, and a plurality of TVs through the TV public hearing network by modulating a video / audio signal applied from the video / audio signal unit according to the channel selected by the control unit into an RF signal. And a signal converter configured to form a variable modulator for transmitting to the receiver and a display unit for displaying the channel selected by the controller.

Description

Advertisement system by region using TV public hearing network {Advertisement system of using public network}

The present invention relates to an advertisement device for each region using a TV public hearing network. The present invention relates to a TV public hearing network installed in an apartment, a commercial area, and the like, and connects a broadband or local area network such as the Internet and an internet, and transmits various kinds of information transmitted through the communication network. Converts into RF (Radio Frequency) signal, the TV public hearing network for watching various information such as announcements, breaking news, weather, and advertisements such as videos and banners provided through the communication network through a TV receiver It relates to a regional advertising device used.

In general, the management office that manages common buildings such as apartments and shopping malls guides various information necessary for building management such as notices and defect repairs through speakers installed for each household.

In particular, in recent years, high-speed communication networks have been installed in apartments, shopping malls, etc. to build independent networks for each complex, and management offices can display information such as notices, recommendations, and defect repairs through networks built by apartment complexes. The company also produces and operates sites that can be shared in various formats.

However, because each apartment complex is networked independently, it is not possible to receive real-time information on the apartments in the neighboring areas, notices of public offices, product information of neighboring stores, etc., and can only view limited information according to the management method of the management office. In order to create and operate a site in an office, there is a problem that a separate manpower and time must be invested.

In addition, the shop owners who reside in the malls of the neighboring regions waste money and time by creating and registering a separate banner or video advertisement on the site of the management office constructed as an independent network to advertise their products. There is this.

Therefore, there is an urgent need for a technology for connecting a TV public hearing network and the Internet and sharing various information such as texts, images, and videos provided through the TV public hearing network through the TV public hearing network. to be.

The present invention has been made in view of the above-described problems, and its object is to connect a TV public hearing network connected to a plurality of TV receivers and a communication network such as the Internet and an internet, and to transmit various types of information transmitted through the communication network. By converting into a Radio Frequency (RF) signal, various information such as announcements, breaking news, weather, etc., and advertisements such as videos and banners provided through the communication network can be viewed through a TV receiver.

1 is a block diagram illustrating a regional advertisement apparatus using a TV public hearing network according to an embodiment of the present invention.

2 is a block diagram illustrating a set-top box according to an embodiment of the present invention.

* Description of the symbols for the main parts of the drawings *

10: TV receiver 20: TV public hearing network

30: set-top box 31: communication module

32: storage unit 33: control unit

34: video / audio signal unit 35: signal conversion unit

35a: adjuster 35b: variable modulator 35c: display 40: internet

50: server

The construction of the present invention for achieving the above object is made as follows. The Internet connected to the server and the TV public hearing network connected to the plurality of TV receivers are connected to each other by a set-top box, and transmitted from the server side. An advertisement system for viewing a variety of information, such as local information, public interest information, advertising, etc. via a TV receiver, The set-top box is connected to the Internet and a communication module for transmitting and receiving various information applied from the server; A storage unit for storing various types of information input through the system and storing various data necessary for operating the system; storing various types of information transmitted and received through the communication module in the storage unit, and storing various types of information stored in the storage unit. Compare / analyze to extract video / audio data, convert the video / audio data to RF signal A control unit for controlling an overall operation for outputting to a negative unit; extracting video / audio data from information stored in the storage unit according to a control signal applied to the control unit, and viewing the video / audio data through the TV receiver A video / audio signal unit converting the analog signal into a possible analog signal and outputting the analog signal;

A control unit for selecting a channel of the TV public hearing network, and a plurality of TVs through the TV public hearing network by modulating a video / audio signal applied from the video / audio signal unit according to the channel selected by the control unit into an RF signal. And a signal converter configured to form a variable modulator for transmitting to the receiver and a display unit for displaying the channel selected by the controller.

Hereinafter, the preferred configuration of the present invention with reference to the accompanying drawings in detail as follows.

1 is a block diagram illustrating a regional advertisement apparatus using a TV public hearing network according to an embodiment of the present invention.

2 is a block diagram illustrating a set-top box according to an embodiment of the present invention.

Referring to FIG. 1, a regional advertisement device using the TV public hearing network of the present invention includes a plurality of TV receivers 10 installed in an apartment, a commercial area, and the like, and a TV public hearing network 20 connected to the plurality of TV receivers 10. ), A set top box 30 connected to the TV public hearing network 20, an internet 40 connected to the set top box 30, and a server 50 connected to the internet 40. The TV public hearing network 20 receives a broadcast program transmitted from a broadcasting station and transmits the broadcast program to the plurality of TV receivers 10. A plurality of channels through which the broadcast program is transmitted are formed. The set-top box 30 ) Transmits and receives various information transmitted from the server 50 through the Internet 40, converts the various information transmitted and received into the RF signal, and converts the various information to the TV receiver 10 through the TV public hearing network 20. ) To the side, as shown in FIG. And a module 31, a storage unit 32, a control unit 33, a video / audio signal unit 34, and a signal conversion unit 35. The communication module 31 includes the Internet ( It is connected to the 40 and transmits and receives various information applied from the server 50 side. The storage unit 32 stores a variety of information input through the communication module 31, and stores a variety of data required for operating the system The controller 33 stores various types of information transmitted and received through the communication module 31 in the storage unit 32 and compares / analyzes various types of information stored in the storage unit 32 to perform video / Extracts audio data and controls an overall operation for converting the video / audio data into an RF signal and outputting the same to the outside. The video / audio signal unit 34 is controlled according to a control signal applied to the controller 33. Video / audio from the information stored in the storage unit 32 Extracts the data and converts the video / audio data into an analog signal that can be viewed through the TV receiver 10. The signal converter 35 is configured by an external manager to provide a channel of the TV public hearing network 20. The TV public hearing network 20 is modulated by an RF signal by modulating the control unit 35a and the video / audio signal applied from the video / audio signal unit 34 according to the channel selected by the control unit 35a. And a variable modulator 35b for transmitting to the plurality of TV receivers 10 and a display unit 35c for displaying the channel selected by the controller 35a. For example, the controller 35a The channel selected in the subchannel is a channel in which a broadcast program is not transmitted among a plurality of channels of the TV public network 20, and a video / audio signal modulated with an RF signal is transmitted through the channel. The server 50 Is required to run the site The database 51, 52, which is connected to an operational database 51 for storing a variety of data, an advertisement database 52 for storing public service advertisements, commercial advertisements, and a notification database 53 for storing announcement information, 53) Compare / analyze various information stored in 53) to the set-top box 30 at a remote location through the Internet 40 through various information such as local information, notice information, public service advertisement, commercial advertisement, etc. send.

Referring to the operation and effects of the present invention made as described above are as follows.

First, the TV tower network 10 is connected to a plurality of TV receivers installed in apartments, shopping districts, etc., and the Internet 40 is connected to the server 50 that provides various types of information from a remote location. At this time, the communication module 31 of the set-top box 30 is connected to the Internet 40, and the variable modulating unit 35b of the signal conversion unit 35 is connected to the TV. It is connected to the network (10).

Subsequently, the server 50 connected to the Internet 40 compares / analyzes information stored in the databases 51, 52, and 53, and transmits notification information, public information, and the like to viewers such as apartments and malls. The advertisement is extracted and transmitted to the set-top box 30 through the Internet 40.

At this time, the communication module 31 of the set-top box 30 transmits and receives information transmitted from the server 50, and outputs an electrical signal corresponding to the control unit 33, the control unit 33 is a predetermined control The signal is output to the storage unit 32 to store information received through the communication module 31 in the storage unit 32.

In this case, the video / audio signal unit 35 extracts video / audio data from the information stored in the storage unit 33, and can view the extracted video / audio data through the TV receiver 10. The signal is converted into an analog signal and output to the variable modulator 35b of the signal converter 35.

Subsequently, the variable modulator 35b modulates the converted analog video / audio signal into an RF signal according to a channel set in the control unit 35a of the signal converter 35. 20 to transmit to the plurality of TV receiver 10.

The external manager may select a channel through which the broadcast program is not transmitted among the plurality of channels of the TV public hearing network 20 through which the broadcast program is transmitted through the control unit 35a.

As described above, the present invention connects a TV public hearing network and the Internet with a set-top box, and the set-top box converts various types of information transmitted through the Internet into RF signals that can be transmitted to the TV public hearing network, and then the TV public hearing. By transmitting to a plurality of TV receivers through the network, each household occupying apartments, shopping malls, etc. can view various information on the server side provided through the Internet through the TV receiver, and notices of the corresponding region provided by the server side. You can watch various information such as, breaking news, weather, and advertisements such as videos and banners more conveniently. In addition, the shop owners who live in the shopping complex adjacent to the apartments can use banners, video ads, etc. You can reduce your advertising costs by advertising your products in various formats.

Claims (1)

The Internet 40 connected to the server 50 and the TV public hearing network 20 connected to the plurality of TV receivers 10 are connected to each other by the set-top box 30, and transmitted from the server 50. In the advertising system for viewing a variety of information, such as local information, public information, advertising through the TV receiver 10, The set top box 30 is connected to the Internet 40 and the communication module 31 for transmitting and receiving various information applied from the server 50 side; A storage unit 32 for storing various types of information input through the communication module 31 and storing various types of data for operating the system; Stores various information transmitted and received through the communication module 31 in the storage unit 32, compares / analyzes various information stored in the storage unit 32, and extracts video / audio data. A control unit 33 for controlling an overall operation for converting audio data into an RF signal and outputting it to the outside; Extracts video / audio data from information stored in the storage unit 32 according to a control signal applied to the control unit 33, and can view the video / audio data through the TV receiver 10. A video / audio signal unit 34 for outputting the converted signal; A control unit 35a for selecting a channel of the TV public hearing network 20 and a video / audio signal applied from the video / audio signal unit 34 according to the channel selected by the control unit 35a as an RF signal. A signal formed with a variable modulator 35b for modulating and transmitting the plurality of TV receivers 10 to the plurality of TV receivers 10 through the TV public hearing network 20, and a display unit 35c for displaying a channel selected by the controller 35a. Region-specific advertising device using a TV public hearing network, characterized in that it comprises a conversion unit (35).