KR100757295B1 - Advertising system using unused cable tv channel - Google Patents

Advertising system using unused cable tv channel Download PDF

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Publication number
KR100757295B1
KR100757295B1 KR1020070040195A KR20070040195A KR100757295B1 KR 100757295 B1 KR100757295 B1 KR 100757295B1 KR 1020070040195 A KR1020070040195 A KR 1020070040195A KR 20070040195 A KR20070040195 A KR 20070040195A KR 100757295 B1 KR100757295 B1 KR 100757295B1
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signal
advertisement
apartment
channel
server
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KR1020070040195A
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Korean (ko)
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이주동
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이주동
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/238Interfacing the downstream path of the transmission network, e.g. adapting the transmission rate of a video stream to network bandwidth; Processing of multiplex streams
    • H04N21/2385Channel allocation; Bandwidth allocation
    • HELECTRICITY
    • H03ELECTRONIC CIRCUITRY
    • H03MCODING; DECODING; CODE CONVERSION IN GENERAL
    • H03M1/00Analogue/digital conversion; Digital/analogue conversion
    • H03M1/66Digital/analogue converters
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H20/00Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/65Arrangements characterised by transmission systems for broadcast
    • H04H20/71Wireless systems
    • H04H20/74Wireless systems of satellite networks
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H40/00Arrangements specially adapted for receiving broadcast information
    • H04H40/18Arrangements characterised by circuits or components specially adapted for receiving
    • H04H40/27Arrangements characterised by circuits or components specially adapted for receiving specially adapted for broadcast systems covered by groups H04H20/53 - H04H20/95
    • H04H40/90Arrangements characterised by circuits or components specially adapted for receiving specially adapted for broadcast systems covered by groups H04H20/53 - H04H20/95 specially adapted for satellite broadcast receiving
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26241Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program

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  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Physics & Mathematics (AREA)
  • Astronomy & Astrophysics (AREA)
  • General Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

An advertisement system using an idle channel of an apartment television is provided to classify advertising contents by weekdays and time intervals and broadcast the classified advertising contents by using an idle television channel in an apartment or an apartment-type factory. An advertisement transmission system(100) includes an advertising database for storing advertisements inputted from an input unit and an internet, a classification database for storing advertisements classified by broadcasting time intervals and then transmitted, a server connected to the internet, a D/A(Digital to Analog) converter for converting a digital signal outputted from the server into an analog signal, and a modulator for modulating the analog signal and a high frequency channel signal provided from a channel oscillator and generating a standard television radio wave signal. The advertisements stored in the classification database are provided to a coupler(6).

Description

아파트 텔레비전의 유휴채널을 이용한 광고 시스템 {Advertising system using unused cable TV channel}Advertising system using unused cable TV channel

도 1은 본 발명의 구성도.1 is a block diagram of the present invention.

도 2는 도 1의 광고송출시스템의 구성도.2 is a block diagram of the advertisement delivery system of FIG.

도 3은 서버에서 광고DB에 저장된 광고를 송출시간별로 분류,송출하는 흐름도.3 is a flowchart for classifying and transmitting advertisements stored in an advertisement DB by transmission time in a server.

<도면의 주요부분에 대한 부호의 설명><Description of the symbols for the main parts of the drawings>

1 : TV수신부1: TV receiver

2 : TV프로세서2: TV Processor

3 : 디지털신호프로세서3: digital signal processor

4 : 위성수신부4: satellite receiver

5 : 위성신호변조기5: satellite signal modulator

6 : 결합기6: combiner

7 : 증폭기7: amplifier

8 : TV8: TV

11 : 입력기11: input method

12 : 광고DB12: Advertising DB

13 : 분류DB13: Classification DB

14 : 서버14: server

15 : 인터넷15: Internet

16 : D/A컨버터16: D / A Converter

17 : 변조기17: modulator

18 : 채널발진기18: channel oscillator

100 : 광고송출시스템100: advertisement delivery system

본 발명은 아파트 텔레비전의 유휴채널을 이용한 광고시스템에 관한 것으로서 특히, 본 발명은 아파트 텔레비전의 유휴채널에 광고방송을 송신할 때 서버에 입력된 광고를 방송송출할 요일 및 시간대별로 분류하고, 분류된 광고를 아파트 텔레비전의 유휴채널에 송신함으로써 광고 효과의 극대화를 이룰 수 있도록 구성된 광고시스템이다.The present invention relates to an advertisement system using an idle channel of an apartment television, and in particular, the present invention classifies the advertisement input to the server by the day and time of the broadcast when the advertisement is transmitted to the idle channel of the apartment television. It is an advertisement system configured to maximize advertisement effect by sending advertisement to idle channel of apartment television.

아파트의 텔레비전은 일반 공중파TV, 관리사무소로부터 송출되는 여러 디지털신호 및 위성방송 등을 수신하여 시청할 수 있도록 구성되어 있고, 아파트 텔레비전의 유휴채널을 이용하여 지역상가의 광고를 방송하고 있다.The television in the apartment is configured to receive and watch various digital signals and satellite broadcasts transmitted from general public television, management offices, and broadcast advertisements of local stores using the idle channel of the apartment television.

상기와 같은 종래의 아파트 텔레비전의 유휴채널을 이용한 광고 시스템은 아파트의 관리사무소에 서버와 광고DB를 설치하고, 서버관리자가 광고주로부터 제공받은 음성, 사진 및 동영상 형태의 광고를 USB메모리, CD-ROM 및 하드디스크등의 휴대용 저장장치에 저장하여서 각 아파트 서버의 광고DB에 저장하며, 이를 아파트 텔레비전의 유휴채널에 송신하도록 구성되어 있다.Advertisement system using the idle channel of the conventional apartment television as described above installs the server and the advertising DB in the management office of the apartment, the server administrator to provide the advertisement in the form of voice, photo and video provided by the advertiser USB memory, CD-ROM And stored in a portable storage device such as a hard disk and stored in an advertisement DB of each apartment server, and transmitted to an idle channel of the apartment television.

상기와 같은 종래의 광고시스템은 관리자가 광고주로부터 제공받은 광고를 각 아파트 서버의 광고DB에 일일이 입력해야만 하고, 광고주로부터 제공된 광고를 어떠한 분류 없이 일괄적으로 송출함으로써 광고의 효과를 떨어뜨리게 하는 요인이 있었다.In the conventional advertising system as described above, the manager must input the advertisement provided from the advertiser to the advertisement DB of each apartment server one by one, and the factors that reduce the effectiveness of the advertisement by sending out the advertisement provided from the advertiser without any classification. there was.

본 발명은 상기와 같은 문제점을 해결하기 위한 것으로서 광고주로 부터 제공받은 음성, 사진 및 동영상 형태의 광고를 분석하고, 광고효과를 극대화시킬 수 있는 요일 및 시간대별로 광고를 분류하고, 이를 분류된 요일 및 시간대별로 광고를 방영함으로써 광고의 효과를 극대화할 수 있는 아파트 텔레비전의 유휴채널을 이용한 광고 시스템을 제공하는 것이 본 발명의 목적이다.The present invention is to solve the problems as described above, analyze the ads in the form of voice, photo and video provided from the advertiser, and classified the ads by day and time zone to maximize the advertising effect, and the classified days and It is an object of the present invention to provide an advertisement system using an idle channel of an apartment television that can maximize the effect of the advertisement by airing the advertisement for each time period.

상기의 목적을 달성하기 위하여 본 발명은 TV신호를 수신하는 TV수신부(1) 및 TV수신부(1)에서 수신한 신호를 처리하는 TV프로세서(2)와, 위성방송신호를 수신하는 위성수신부(4) 및 위성수신부(4)에서 수신한 신호를 오디오신호와 비디오신호로 변조하는 위성신호변조기(5)와, 기타 제공되는 디지털신호를 처리하는 디지털신호프로세서(3)가 구비되고, 상기 TV프로세서(2), 위성신호변조기(5) 및 디지털신호프로세서(3)에서 출력되는 신호를 결합하여 선택적으로 출력하는 결합기(6)와, 결합기(6)에서 출력되는 신호를 증폭하는 증폭기(7)와, 증폭기(7)에서 출력되는 신호를 수신하는 TV(8)로 구성되는 아파트 텔레비전의 유휴채널을 이용한 광고 시스템에 있어서, 입력기(11) 및 인터넷(15)으로부터 입력된 광고가 저장되는 광고DB(12)와, 방송시간별로 구분되어 송출될 광고가 저장되는 분류DB(13)와, 인터넷(15)과 연결된 서버(14)와, 서버(14)로부터 출력되는 디지털신호를 아날로그신호로 변환하는 D/A컨버터(16)와, 아날로그신호로 변환된 신호와 채널발진기(18)로부터 제공되는 고주파채널 신호를 변조하여 표준 TV전파신호를 발생시키는 변조기(17)로 광고송출시스템(100)이 구성되어, 분류DB(13)에 저장된 광고가 상기 결합기(6)에 공급될 수 있도록 구성된다.In order to achieve the above object, the present invention provides a TV receiver (1) for receiving a TV signal, a TV processor (2) for processing signals received by the TV receiver (1), and a satellite receiver (4) for receiving satellite broadcast signals. And a satellite signal modulator (5) for modulating the signal received from the satellite receiver (4) into an audio signal and a video signal, and a digital signal processor (3) for processing other provided digital signals. 2), a combiner 6 for combining and selectively outputting signals output from the satellite signal modulator 5 and the digital signal processor 3, an amplifier 7 for amplifying the signal output from the combiner 6, In the advertisement system using the idle channel of the apartment television composed of the TV (8) for receiving the signal output from the amplifier (7), the advertisement DB 12 that stores the advertisement input from the input unit 11 and the Internet 15 ) And broadcast according to broadcast time Classified DB (13) storing advertisements, server (14) connected to the Internet (15), D / A converter (16) for converting digital signals output from the server (14) into analog signals, and analog signals. The advertisement delivery system 100 is configured with a modulator 17 for modulating the converted signal and the high frequency channel signal provided from the channel oscillator 18 to generate a standard TV radio signal. It is configured to be supplied to the combiner 6.

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이하 첨부한 도면에 의하여 본 발명을 자세히 설명하면 다음과 같다.Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

도 1은 본 발명의 구성도이다.1 is a block diagram of the present invention.

아파트 또는 아파트형 공장 등은 도 1과 같이 일반 공중파TV신호를 수신하는 TV수신부(1)와 TV수신부(1)를 통해 수신된 TV신호를 처리하는 TV프로세서(2), 위성방송신호를 수신하는 위성수신부(4)와 위성수신부(4)를 통해 수신된 신호를 오디오와 비디오 신호로 변조하는 위성신호변조기(5) 및 관리사무소등에서 송출되는 디지 털신호를 제공받아 처리하는 디지털신호프로세서(3)가 형성된다.As shown in FIG. 1, an apartment or an apartment-type factory includes a TV receiver 1 for receiving a general airwave TV signal, a TV processor 2 for processing a TV signal received through the TV receiver 1, and a satellite for receiving a satellite broadcast signal. A satellite signal modulator (5) for modulating the signals received through the receiver (4) and the satellite receiver (4) into audio and video signals, and a digital signal processor (3) for receiving and processing digital signals transmitted from management offices and the like. Is formed.

또한, 상기 TV프로세서(2), 디지털신호프로세서(3) 및 위성신호변조기(5)의 신호를 전달받아서 복수개의 신호를 선택적으로 결합하여 사용자의 선택에 따라 희망하는 TV채널로 신호를 제공하는 결합기(6)가 형성된다.In addition, the combiner for receiving a signal from the TV processor (2), digital signal processor (3) and satellite signal modulator (5) to selectively combine a plurality of signals to provide a signal to the desired TV channel according to the user's choice (6) is formed.

결합기(6)에서 제공되는 TV신호를 증폭기(7)가 증폭하여 각 가정의 TV(8)로 신호를 전달한다.The amplifier 7 amplifies the TV signal provided from the combiner 6 and transmits the signal to the TV 8 of each home.

상기 일련의 과정은 아파트 및 아파트형 공장의 TV신호 흐름을 나타낸 것으로서 본 발명은 상기 결합기(6)에 광고송출시스템(100)에서 광고방송을 송출함으로써 아파트 또는 아파트형 공장의 TV(8)에 광고를 방송하는 것이다.The series of processes show the TV signal flow of the apartment and the apartment-type factory, the present invention broadcasts the advertisement to the TV (8) of the apartment or apartment-type factory by transmitting the commercial in the advertisement delivery system 100 to the combiner (6) It is.

도 1과 같이 결합기(6)로 광고송출시스템(100)에서 송출되는 광고방송이 보내진다.As shown in FIG. 1, the commercial broadcast transmitted from the advertisement delivery system 100 is sent to the combiner 6.

광고송출시스템(100)은 도 2에서와 같이 입력기(11), 광고DB(12) 및 분류DB(13)가 서버(14)와 연결되고, 서버(14)는 인터넷(15)과 연결된다.In the advertisement delivery system 100, as shown in FIG. 2, the input unit 11, the advertisement DB 12, and the classification DB 13 are connected to the server 14, and the server 14 is connected to the Internet 15.

서버(14)로부터 전달되는 음성, 사진 및 동영상 형태의 광고 디지털신호를 D/A컨버터(16)가 아날로그신호로 변환하고, 아날로그로 변환된 신호를 변조기(17)에서 오디오신호와 비디오신호로 변조하며, 채널발진기(18)에서 제공되는 고주파채널 신호를 변조하여 표준 TV전파신호에 D/A컨버터(16)에서 전환된 아날로그신호를 결합하고, 이를 결합기(6)에 송출하도록 구성된다.The D / A converter 16 converts the advertisement digital signal in the form of voice, photo, and video transmitted from the server 14 into an analog signal, and modulates the analog-converted signal into an audio signal and a video signal by the modulator 17. And modulates the high frequency channel signal provided from the channel oscillator 18, couples the analog signal converted by the D / A converter 16 to the standard TV radio signal, and sends it to the combiner 6.

상기와 같이 구성된 본 발명을 더욱 구체적으로 설명하면 다음과 같다.Referring to the present invention configured as described above in more detail.

서버관리자는 광고주로부터 제공받은 음성, 동영상 및 사진 형태의 광고를 USB메모리 또는 CD롬형태의 휴대용저장장치를 이용하여 도 2의 입력기(11)를 통하여 광고DB(12)에 입력한다.The server manager inputs the advertisement in the form of voice, video, and picture provided by the advertiser to the advertisement DB 12 through the input unit 11 of FIG. 2 using a portable storage device in the form of a USB memory or a CD-ROM.

서버관리자는 인터넷(15)을 이용하여 원거리에서 서버(14)의 광고DB(12)에 광고를 입력할 수 있다.The server administrator may input an advertisement into the advertisement DB 12 of the server 14 from a distance using the Internet 15.

서버(14)는 광고DB(12)에 저장된 각각의 광고에 광고주가 요청한 광고물의 송출시간을 요일별 및 시간별로 분류하여 분류코드를 각각의 광고물에 인코딩한다.The server 14 classifies the delivery time of the advertisement requested by the advertiser for each advertisement stored in the advertisement DB 12 by day and time and encodes a classification code into each advertisement.

서버(14)는 광고DB(12)에서 방송송출할 시간이 된 광고를 분류DB(13)에 저장하고, 이를 D/A컨버터(16)로 전송하여 아날로그신호로 변환한 후 변조기(17)에서 채널발진기(18)에서 제공되는 고주파채널신호와 결합하여 도 1의 결합기(6)로 전송하며, 이를 증폭기(7)에서 증폭하여 각 가정의 TV(8)로 송출한다.The server 14 stores the advertisement, which is time to broadcast on the advertisement DB 12, in the classification DB 13, transmits it to the D / A converter 16, converts it into an analog signal, and then modulates the It is combined with the high frequency channel signal provided from the channel oscillator 18 and transmitted to the combiner 6 of FIG. 1, which is amplified by the amplifier 7 and transmitted to the TV 8 of each home.

서버(14)에서 광고를 검색하여 방송시간별로 송출하는 과정을 자세히 설명하면 다음과 같다.The process of retrieving an advertisement from the server 14 and transmitting it for each broadcast time will be described in detail as follows.

도 3과 같이 광고주로부터 제공받은 광고물을 휴대용 저장장치를 통해 입력기(11)로 입력하거나, 인터넷(15)을 통하여 광고DB(12)로 입력하고 각각의 광고물에 방송송출할 요일 및 시간의 분류코드를 인코딩한다.As shown in FIG. 3, the advertisements provided from the advertiser may be input to the input unit 11 through a portable storage device, or may be input to the advertisement DB 12 through the Internet 15 and broadcasted to each advertisement. Encode the classification code.

예를 들면, 가족외식을 자주하는 주말 저녁시간에 방영할 음식점광고인 'A광고'는 토요일과 일요일 저녁 6시 부터 저녁 9시까지 방송할 예정이라면 'A광고'에 'SAT-18-21 & SUN-18-21'의 분류코드를 부여한다.For example, a restaurant advertisement, "A advertisement," which will be aired on weekend evenings where families often eat out, will be broadcasted from 6 pm to 9 pm on Saturdays and Sundays. Assign a classification code of SUN-18-21 '.

서버(14)가 광고DB(12)의 저장된 광고물 분류코드를 실시간 검색하여 방송송출할 시간이 다가온 광고물이 있으면, 방송송출할 광고를 분류DB(13)에 별도로 저 장하고, 방송송출할 시간이 된 광고물을 도 1 및 도 2와 같이 서버(14)가 분류DB(13)로부터 송출하여 아파트의 각 TV(8)로 방송송출한다.If there is an advertisement coming to the server 14 in real time to search and broadcast the stored advertisement classification code of the advertisement DB 12, the advertisement to be broadcasted is separately stored in the classification DB 13 and broadcasted. As shown in Fig. 1 and Fig. 2, the server 14 sends out the advertisement from the classification DB 13 and broadcasts it to each TV 8 of the apartment.

같은 시간대에 방송송출될 광고물이 다섯 개라면 다섯 개의 광고를 연속하여서 할당된 방송시간동안 반복적으로 방송한다.If there are five advertisements to be broadcast in the same time zone, five advertisements are repeatedly broadcasted in succession during the allotted broadcasting time.

결국, 본 발명의 기술적핵심은 TV신호를 수신하는 TV수신부(1) 및 TV수신부(1)에서 수신한 신호를 처리하는 TV프로세서(2)와, 위성방송신호를 수신하는 위성수신부(4) 및 위성수신부(4)에서 수신한 신호를 오디오신호와 비디오신호로 변조하는 위성신호변조기(5)와, 기타 제공되는 디지털신호를 처리하는 디지털신호프로세서(3)가 구비되고, 상기 TV프로세서(2), 위성신호변조기(5) 및 디지털신호프로세서(3)에서 출력되는 신호를 결합하여 선택적으로 출력하는 결합기(6)와, 결합기(6)에서 출력되는 신호를 증폭하는 증폭기(7)와, 증폭기(7)에서 출력되는 신호를 수신하는 TV(8)로 구성되는 아파트 텔레비전의 유휴채널을 이용한 광고 시스템에 있어서, 입력기(11) 및 인터넷(15)으로부터 입력된 광고가 저장되는 광고DB(12)와, 방송시간별로 구분되어 송출될 광고가 저장되는 분류DB(13)와, 인터넷(15)과 연결된 서버(14)와, 서버(14)로부터 출력되는 디지털신호를 아날로그신호로 변환하는 D/A컨버터(16)와, 아날로그신호로 변환된 신호와 채널발진기(18)로부터 제공되는 고주파채널 신호를 변조하여 표준 TV전파신호를 발생시키는 변조기(17)로 광고송출시스템(100)이 구성되어, 분류DB(13)에 저장된 광고가 상기 결합기(6)에 공급될 수 있도록 한 것이다.As a result, the technical core of the present invention is a TV receiver 1 for receiving a TV signal and a TV processor 2 for processing a signal received from the TV receiver 1, a satellite receiver 4 for receiving a satellite broadcast signal, and A satellite signal modulator (5) for modulating the signal received by the satellite receiver (4) into an audio signal and a video signal, and a digital signal processor (3) for processing other provided digital signals, and the TV processor (2) A combiner 6 for combining and selectively outputting signals output from the satellite signal modulator 5 and the digital signal processor 3, an amplifier 7 for amplifying the signal output from the combiner 6, and an amplifier ( In the advertising system using the idle channel of the apartment television composed of a TV (8) for receiving a signal output from the 7), the advertising DB 12 that stores the advertisement input from the input unit 11 and the Internet 15 and , The ads to be sent out are classified by broadcasting time. The classification DB 13, the server 14 connected to the Internet 15, the D / A converter 16 for converting the digital signal output from the server 14 into an analog signal, and the signal converted into the analog signal. And a modulator 17 which modulates a high frequency channel signal provided from the channel oscillator 18 to generate a standard TV radio signal, and the advertisement transmission system 100 is configured to store advertisements stored in the classification DB 13. ) So that it can be supplied.

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이상에서 살펴본 바와 같이 본 발명은 아파트 또는 아파트형 공장의 텔레비전 유휴채널을 이용하여 광고물을 요일 및 시간별로 분류하여 방송함으로써 광고효과를 극대화 할 수 있는 매우 유용한 발명이다.As described above, the present invention is a very useful invention that can maximize the advertising effect by classifying and broadcasting advertisements by day and time using the television idle channel of the apartment or apartment-type factory.

Claims (1)

TV신호를 수신하는 TV수신부(1) 및 TV수신부(1)에서 수신한 신호를 처리하는 TV프로세서(2)와, 위성방송신호를 수신하는 위성수신부(4) 및 위성수신부(4)에서 수신한 신호를 오디오신호와 비디오신호로 변조하는 위성신호변조기(5)와, 기타 제공되는 디지털신호를 처리하는 디지털신호프로세서(3)가 구비되고,A TV processor (1) for receiving a TV signal and a TV processor (2) for processing signals received by the TV receiver (1), and a satellite receiver (4) and a satellite receiver (4) for receiving satellite broadcast signals. A satellite signal modulator (5) for modulating the signal into an audio signal and a video signal, and a digital signal processor (3) for processing other provided digital signals, 상기 TV프로세서(2), 위성신호변조기(5) 및 디지털신호프로세서(3)에서 출력되는 신호를 결합하여 선택적으로 출력하는 결합기(6)와, 결합기(6)에서 출력되는 신호를 증폭하는 증폭기(7)와, 증폭기(7)에서 출력되는 신호를 수신하는 TV(8)로 구성되는 아파트 텔레비전의 유휴채널을 이용한 광고 시스템에 있어서,A combiner 6 for combining and selectively outputting signals output from the TV processor 2, the satellite signal modulator 5 and the digital signal processor 3, and an amplifier for amplifying the signal output from the combiner 6 ( 7) and an advertising system using an idle channel of an apartment television composed of a TV 8 for receiving a signal output from the amplifier 7, 입력기(11) 및 인터넷(15)으로부터 입력된 광고가 저장되는 광고DB(12)와,An advertisement DB 12 storing advertisements input from the input unit 11 and the Internet 15, 방송시간별로 구분되어 송출될 광고가 저장되는 분류DB(13)와,Classified DB (13) for storing the advertisement to be divided and broadcast by the broadcast time, 인터넷(15)과 연결된 서버(14)와,A server 14 connected to the Internet 15, 서버(14)로부터 출력되는 디지털신호를 아날로그신호로 변환하는 D/A컨버터(16)와,A D / A converter 16 for converting a digital signal output from the server 14 into an analog signal, 아날로그신호로 변환된 신호와 채널발진기(18)로부터 제공되는 고주파채널 신호를 변조하여 표준 TV전파신호를 발생시키는 변조기(17)로 광고송출시스템(100)이 구성되어,Advertisement delivery system 100 is composed of a modulator 17 for modulating a signal converted into an analog signal and a high frequency channel signal provided from the channel oscillator 18 to generate a standard TV radio signal. 분류DB(13)에 저장된 광고가 상기 결합기(6)에 공급됨을 특징으로 하는 아파트 텔레비전의 유휴채널을 이용한 광고 시스템.Advertising system using the idle channel of the apartment television, characterized in that the advertisement stored in the classification DB (13) is supplied to the combiner (6).
KR1020070040195A 2007-04-25 2007-04-25 Advertising system using unused cable tv channel KR100757295B1 (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100887930B1 (en) * 2007-11-27 2009-03-12 (주)지에스강남방송 Method for advertising local shops in digital cable broadcasting

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
공개특허 1987-10750(1987.11.30)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100887930B1 (en) * 2007-11-27 2009-03-12 (주)지에스강남방송 Method for advertising local shops in digital cable broadcasting

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