KR200285062Y1 - Goods tester stand using visual function - Google Patents

Abstract

The present invention relates to a product tester stand using a display function, and in particular, a product tester stand that allows free use of products such as cosmetics and perfumes in various stores, and provides a simple and static feeling by displaying a product on a display stand. Excluding the existing product tester stand, instead of adding a multimedia playback device equipped with a display device on the display stand to display not only the promotional video of the product, but also how to use the product. In addition, it provides a variety of video screens can be described product without active help from the salesperson, and thereby relates to a product tester stand using a display function that can further promote product sales.

Description

Goods tester stand using visual function}

The present invention relates to a product tester stand using a display function, and more particularly, by adding a multimedia player having a display device to a product tester stand used in various stores, in particular, a display effect of various products such as cosmetics and perfumes. In addition, by providing a video screen of the product promotion video and how to use it, it is possible to explain the product without the active help of the sales person, and it is possible to increase the higher advertising effect, and thus the product tester using the display function to promote the product sale. It is about a stand.

In general, advertising is an information activity invested by companies, individuals, and organizations in order to inform the world of goods, services, ideologies, creeds, and policies to achieve their desired purpose.

The advertising media of such advertisements include direct mail, which sends mailings to customers, promotional items such as traffic advertisements, matchboxes, and calendars. Advertisements are also being carried out through various media, including exhibition halls, and e-mail advertisements are emerging as we enter the era of Internet use.

In the flood of various advertisements, the display of goods is very important for promoting the sale of the goods. The display advertisement of the goods is very high enough to hire display experts for the efficient display of these goods. It plays an important role.

By the way, most stores simply display products on a compactly arranged display stand or install them on a product tester stand that does not attract much attention.

Such a display stand or product tester stand delivers a simple, static feeling to consumers without special items, and thus becomes a display means that does not attract much attention. There is a problem that can not meet the needs of the modern consumer to pursue not only to promote the sale of cosmetics, but also to increase the external competitiveness.

Therefore, the present invention has been made to solve the above problems, by adding a multimedia playback device having a display device on the display rack to output not only the promotional video of the product, but also how to use the product, Various screens such as product promotion videos and how to use the product are displayed along with more various things to see pedestrians and customers who visit the store to purchase products, and the product description can be used without the active help of salesmen. The purpose of the present invention is to provide a product tester stand using a display function that can provide opportunities, as well as display and advertising effects of products to promote product sales.

1 is a perspective view showing a product tester stand using a display function according to the present invention.

2 is an exploded perspective view illustrating a product tester stand using a display function according to the present invention.

<Explanation of symbols for the main parts of the drawings>

10: die 11: wheels

12: storage box 20: display rack

21: home 30: display device

40: multimedia playback device 50: support

51: side protrusion

Hereinafter, the features of the present invention for achieving the above object are as follows.

In a merchandise tester stand comprising a die 10 and a display stand 20,

It is characterized in that it comprises a multimedia playback device 40 provided with a display device (30).

In particular, the multimedia player 40 is characterized in that one of the CD ROM, DVD ROM, VCR, PC.

In addition, the multimedia player 40 is characterized by consisting of a network connecting the provider station and the display device 30, and continuously providing images from the provider station using the connected path.

The multimedia player 40 is characterized in that the user can selectively view the promotional video and the usage of the corresponding merchandise on the display rack by operating the remote controller or the switch.

Hereinafter, the configuration of the present invention with reference to the accompanying drawings in detail.

1 is a perspective view illustrating a product tester stand using a display function according to the present invention, Figure 2 is an exploded perspective view of a product tester stand using a display function according to the present invention.

1 and 2, the product tester stand according to the present invention is provided with a wheel 11 for carrying in multiple directions and a die 10 provided with a storage box 12 for storing an object. And a display stand 20 for displaying a product, a display device 30 for reproducing various promotional images and instructions for the product, and a multimedia player 40 such as a VCR.

The commodity tester stand configured as described above is generally an advertisement medium mainly used in various merchandise stores, and its size is preferably limited to be used in a small space.

The die 10 is ergonomically designed and made of a height suitable for the eye level of the consumer, the wheel 11 is provided on all sides of the lower end portion to be transported anywhere, the front to accommodate the object It is provided with a plurality of holders (12).

In addition, in some cases, as a part of a marketing strategy, a company's name, logo, advertisement, etc. may be printed on the front surface or a design that matches the product provided on the display stand 20 may be applied to the consumer to purchase the product. To be provided.

On the other hand, a support 50 having a side protrusion 51 is formed on the rear side of the upper plate of the die 10, and a display stand 20 is formed to be inserted into the side protrusion 51.

The display rack 20 is a product container-shaped grooves 21 are arranged in a matrix so that the products can be displayed, and the grooves 21 are shallow grooves so that the products can be easily seen in any direction. 21), it is particularly preferred that the display stand 20 is inclined toward the front so that the brand name and logo name can be clearly seen from the front.

In addition, a display device 30 such as an LCD is installed at an upper end of the support 50, and a multimedia player 40 operated by a remote controller or a switch is installed on an upper plate of the die 10.

The multimedia player 40 comprises a data player such as a CD-ROM, DVD-ROM, VCR, PC, etc., on the other hand, connects the supplier station and the display device 30 and uses the connected path at the supplier station. It is composed of a network that provides video continuously, so that the latest promotional video and usage of the product can be continuously output so that consumers do not get tired of it.

On the other hand, the same product displayed in a row on the display rack 20 has a different product in each column, so when the screen image is reproduced by the multimedia player 40, It is preferable that the remote control or the switch of the multimedia player 40 be selectively operated so as to preferentially view the promotional video and the usage of the product.

Therefore, the present invention not only provides a variety of attractions through promotional video advertisement screens such as product types, prices, effects, etc., but also enables the product description to be provided without the active help of salespersons, thereby providing an opportunity to directly use the consumer's curiosity. It is designed to meet the desire to buy and.

As described above, the merchandise tester stand using the display function according to the present invention finds a merchandise store by reproducing merchandise promotional images and usage by adding a display device having a multimedia player to an existing merchandise tester stand. As well as more diverse sights to consumers, it is possible to explain the product without the active help of the salesperson, giving them the opportunity to try it directly, as well as promoting the sale of the product by emphasizing the exhibition effect of the product.

Claims (4)

In a merchandise tester stand comprising a die 10 and a display stand 20, Product tester stand using a display function, characterized in that it comprises a multimedia playback device 40 provided with a display device (30). The product tester stand according to claim 1, wherein the multimedia player (40) is one of a CD ROM, a DVD ROM, a VCR, and a PC. The display device according to claim 1, wherein the multimedia player (40) is composed of a network connecting the provider station and the display device (30) and continuously providing images at the provider station using the connected path. Product tester stand using function. The display apparatus according to claim 1, wherein the multimedia playback apparatus 40 can selectively view a promotional image and a usage of a corresponding product on the display rack by operating a remote controller or a switch. Goods tester stand.