KR20020039522A - Flower vase and thats advertising strategic method for an advertisement using PET vessel - Google Patents

Abstract

PURPOSE: An advertisement vase made of a PET(polyethylene terephthalate) bottle and an advertisement method using the vase are provided to achieve outstanding advertisement effect with a low cost, and to prevent the contamination of environment by recycling waste P.E.T bottles. CONSTITUTION: In order to utilize a P.E.T beverage bottle having a circular or square cross section and achieve a desired advertisement effect, various advertisements including various pictures(person or landscape), company logos, calendars, and the like, model dolls, cars, trees, watches, glasses, spoons, telephones, clippers, and other attachable accessories are integrated to the PET beverage bottle so as to form a new advertisement vase.

Description

Flower vase and thats advertising strategic method for an advertisement using PET vessel

The present invention relates to a vase made by recycling a discarded PET bottle (polyethylene terephthalate (PET) bottle) used as a container for drinking water and an advertising strategy method using the same. PET bottle, which is made of popular polyester material and contains bottled water, carbonated beverage, and juice drink, has excellent physical properties but is not recycled and is used for single use. have. PET bottles go through various stages of collection from the home to the office, where they go back to the ward and recycling office. In recycling plants, PET bottles are melted into granules (polymers), but once melted and reprocessed, the polymer is degraded, making it difficult to recycle into beverage containers, and it is used as a material for manufacturing artificial turf. It is not suitable for reuse, and the weight is about 65g per PET bottle, so it is reluctant to collect because of poor profitability. PET bottles are made of plastic material to have transparency, and PET bottles made of round to square cross sections are also excellent in structural performance. And PET, a material of PET bottles, has strong characteristics such as deterioration phenomenon and weathering phenomenon compared to PE film.

The inventors manufacture various advertising vases from PET bottles, which are beverage containers that are not intended for recycling while using a lot of them, and develop an advertising strategy that enables advertisers to effectively and effectively substitute advertisements commissioned by advertisers using the advertising vases. It was.

The present invention relates to an advertising vase made by recycling a PET bottle used as a beverage container, and by using this, it is possible to enhance the advertising effect by showing an effective advertisement at a low cost. In the present invention, for example, prints such as portraits, logos, advertisements, etc. are attached to PET vases to promote, promote, and advertise notices, corporate images, products, services, and other information. Provide a vase and advertising strategy using it.

1 is a perspective view of a PET recycling container according to the present invention.

Figure 2 is a flat-attached advertising vase photograph of adhering the paper printing advertisement according to the embodiment to the PET container of Figure 1 with a transparent tape.

Figure 3 is a three-dimensional advertising vase photograph attached various ornaments according to the embodiment in the PET container of Figure 1.

4 is a three-dimensional advertising vase photograph of the advertisement material according to the present invention attached to the surface and the container in the PET container of FIG.

5 is a picture of advertising vase recycled PET showing that it is configured to be used for other purposes by combining one or more PET containers according to another embodiment of the present invention

The present invention first provides a PET vase attached to a variety of photographs, prints and the like. Advertisers or sponsors can display the advertisement contents they want by attaching them in a flat or three-dimensional manner to maximize the effects of various advertisements on round and square recycled PET vases. In operating the advertising strategy using the PET bottle, the basic configuration is to produce and attach the required or intended client's advertisement in the form of multimedia, such as text, graphics, images, flat and three-dimensional to the bottle using PET It is composed. The vases are then displayed in department stores, shopping centers, restaurants, hospital lobbyes, pharmacies, airports, terminals, banks, government offices, post offices, coffee shops, general stores, and many other public places and floating populations. The PET recycled vase displayed in this way is paid by the advertisement client or the client company, and the flowers and PET recycled bottles are displayed and freely managed in the above places. How to promote and advertise them.

In order to achieve the above object, the present invention is characterized by cutting the upper 1/5 to 4/5 based on the PET container and attaching it in a planar or three-dimensional manner so as to maximize various advertising effects. . PET container of the present invention has a simple form of cylindrical and square pillars. Therefore, the characteristics of the environment can be improved by creating individual advertisements in the case of cylinders and series advertisements in the form of square pillars. Bring. In addition, the fragrance that occurs in flowers has characteristics that can provide a good environment. PET recycled advertising vase of the present invention can be attached to the advertising directly flat and cylindrical and square pillar shape, if necessary, three-dimensional advertising can be attached to the inside of the PET vase and other items to fit the content of the advertisement. You can also make it.

Hereinafter, a preferred embodiment of the advertising vase recycled PET according to the present invention will be described in detail with reference to the drawings, but the present invention is not limited to these examples.

The vase container for PET recycling advertisement according to a preferred embodiment of the present invention is as shown in Fig. 1. The waste bottle used as an existing beverage container is cut at the top 1/5 to 4/5 based on the container. Bottles can be used in both circular and rectangular cross sections. In order to make the best use of the characteristics of the client or the client company, the PET container of round and square is selected in consideration of the form of the advertisement and the purpose, composition, and effect of the advertisement, and at the same time, the cutting ratio is selectively determined. 2 is a typical flat-attached advertising vase in which paper printed advertisements are adhered to a PET container with transparent tape. Here, the paper advertisement may be coated, or the paper advertisement may be replaced by other media such as printable transparent paper, PE film, PET film, or the like, and may be adhered using an adhesive other than the attached transparent tape. The advertisement content may include various advertisements such as various photographs (portraits and landscapes), company logos, emblems, event promotion guides, calendars, and movie screening programs. 3 is a three-dimensional advertising vase with various ornaments attached to a PET container. Attachment planar advertising may bring about simplicity. Therefore, model fish, dolls, animals, cars, trees, watches, glasses, fallen leaves, spoons, telephones, tongs, and other ornaments that can be made and attached to the outside of the PET container to maximize the characteristics of the client and client. Advertisement vase attached by. In this case, the jewelry may be attached to the surface depending on the shape, and may be manufactured to be dynamically shaken or moved. This is convenient to apply the PET container of the cross section rectangular, but the circle can also be enough using the feature. 4 is a three-dimensional advertising vase according to the present invention is an embodiment in which the advertisement is attached to the surface and the container. Specifically, it shows an example that can be used as a sashimi, aquarium advertising. Various jewelry and promotional materials may simply be attached to the surface of the PET container, but the effect can be increased by placing the promotional material on and in the container. In other words, by injecting the model fish, beads, sand, etc. in the PET container brings the effect of further highlighting the shape of the aquarium. 5 is a commercial vase characterized in that it is configured to be used for other purposes by combining one or more PET containers. One or more containers are glued to the PET container having a square cross section so that they can be used for various purposes such as pencil storage, candy storage containers, and note paper storage.

As described above, the PET recycled vase attached with the photograph, logo, emblem, printed matter, etc. of the present invention manufactured in the above manner is very effective for promotion, advertisement promotion, and the like. In addition, vases and flowers made from PET recycling can also have the effect of improving the environment and producing stable production and sales of horticultural agriculture. It is also a useful item in the development of low-cost, maximal advertising for personal and small business advertising.

Claims (5)

Various photographs (portraits, landscapes), company logos, emblems, event announcements, calendars, movie screening programs, etc. to utilize the advertising characteristics required by the client or client by using PET beverage containers with round and square cross sections. Various forms of advertising, including model fish, dolls, animals, model cars, model trees, watches, glasses, fallen leaves, spoons, telephones, tongs, and other ornaments that can be made and attached. A vase using PET, characterized in that it is produced in a flat, three-dimensional manner and attached to the inside, the surface and the outside of the container and used for advertising. According to claim 1, In the advertising strategy using the PET utilization container, public places such as department stores, shopping centers, restaurants, hospital lobby, pharmacy, airport, terminal, banks, public offices, post offices, coffee shops, general stores, etc. How to display and manage responsibility in a crowded place According to claim 1 or 2, PET recycling vase is paid by the advertising client or the sponsor company, and the individual (flower or flowers) and PET recycled bottles are displayed and commissioned for free at the place, etc. And advertising the image and the contents of the company to customers or consumers. The PET bottle according to claim 1, wherein the PET bottle is replaced with another medium such as paper printing and other printable transparencies, PE film, PET film, etc. Vase with advertisement The advertising vase according to claim 1, wherein at least one container is adhered to a PET container having a square cross section, and the container can be used for other purposes such as a pencil holder, a memo holder, a candy container, and the like.