KR20020007780A - Target Ads based on analysis of voice data - Google Patents

Target Ads based on analysis of voice data Download PDF

Info

Publication number
KR20020007780A
KR20020007780A KR1020000041230A KR20000041230A KR20020007780A KR 20020007780 A KR20020007780 A KR 20020007780A KR 1020000041230 A KR1020000041230 A KR 1020000041230A KR 20000041230 A KR20000041230 A KR 20000041230A KR 20020007780 A KR20020007780 A KR 20020007780A
Authority
KR
South Korea
Prior art keywords
voice data
analysis
voice
data
call
Prior art date
Application number
KR1020000041230A
Other languages
Korean (ko)
Inventor
유춘열
Original Assignee
유춘열
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 유춘열 filed Critical 유춘열
Priority to KR1020000041230A priority Critical patent/KR20020007780A/en
Publication of KR20020007780A publication Critical patent/KR20020007780A/en

Links

Abstract

It is an invention of a voice data technique that uses voice recognition technology to recognize a voice signal and analyzes the content to show or play the content-related advertisements.

Description

Target Ads based on analysis of voice data}

When you make a voice call, the ad is done without any criteria. This is to send out an unnecessary advertisement to the user. The present invention uses a voice recognition technology to be a target advertisement according to the voice call.

Recognize the contents of the voice call and advertise accordingly.

As the speech recognition technology is not perfect, the advertisement is constructed based on the contents to be recognized even if the contents of the entire call are not recognized.

Depending on the type of device used for the call, the advertisement is shown or played to the user in the form of voice data or text / graphics.

Analyzes voice data according to the sixth principle.

1 is a schematic diagram of a system configured to recognize and analyze contents of a call between callers and to advertise through an advertisement server.

In general, analog telephones, the Internet, and digital telephones for mobile communication must first recognize voice conversations. In order to advertise the caller, you need to recognize the call. 1 and 2 are people who make a call using a telephone or a digital communication device. 3 is an ad server. 1 and 2 can be client computers using computers. Recognize the contents of the call of 1 and 2, and select the key word among them. In other words,

Nouns, verbs, such as shopping, department stores, buy, go

Same name for purpose, word for object, location. Place. Place representing the organ. Means to identify the words corresponding to the location, the identity of men and women and other currencies and the content of currency data, prices, conditions of carriage, etc. Analyze the contents of the call in accordance with the following six principles, including terminology, timing, and time of the method. How do I know the status of men and women and other people?

Analysis of voice data, i.e., the waveform of a voice,

Or by other means of identifying the identity of the caller. Such means are based on mobile communication users, logins and pre-registered contents on Internet phones, and the like.

The place shall be based on the contents registered in advance and the telephone number in addition to the contents of the caller.

Based on this analysis, advertisements are sent from the 3 ad servers to the 1 and 2 systems. If 1 and 2 are computer systems with monitors, they display the advertisement on the screen.

If the caller provides an Internet telephony service, it is not difficult to send the advertisement to the screen of the client's IP address. However, it is difficult if the user moves to another site. At this time, the data corresponding to the advertisement is transmitted through the packet data during the call. The way to post this data to the screen is through the browser used for communication and the application that can receive this data.

In the voice call, an efficient advertisement, that is, a target advertisement can be realized.

By analyzing the contents of the call according to the principle below, accurate analysis is possible. The Principle 6 is very suitable for targeted advertising because the purpose, subject, subject, place, and timing are clearly stated.

Claims (1)

1. Voice data generation unit, voice data recognition / analysis unit and destination data transmission unit, the voice data generation unit mentioned voice data recognition / analysis unit recognizes / analyzes and analyzes Target advertising method according to the voice call, characterized in that configured to transmit the specific data through the mentioned purpose data transmission unit.
2. The speech data recognition according to paragraph 1 above. And analyzing the data using speech recognition means.
3. The analysis of voice data referred to in paragraph 1 above,
Why: purpose, reason
What: target
Luke: subject or human object
How: means, means
When: when, when
Where: place or location
Target advertising method according to the voice call, characterized in that configured to according to the means of the.
KR1020000041230A 2000-07-19 2000-07-19 Target Ads based on analysis of voice data KR20020007780A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020000041230A KR20020007780A (en) 2000-07-19 2000-07-19 Target Ads based on analysis of voice data

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020000041230A KR20020007780A (en) 2000-07-19 2000-07-19 Target Ads based on analysis of voice data

Publications (1)

Publication Number Publication Date
KR20020007780A true KR20020007780A (en) 2002-01-29

Family

ID=19678663

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020000041230A KR20020007780A (en) 2000-07-19 2000-07-19 Target Ads based on analysis of voice data

Country Status (1)

Country Link
KR (1) KR20020007780A (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7400711B1 (en) * 2000-02-25 2008-07-15 International Business Machines Corporation System and technique for dynamically interjecting live advertisements in the context of real-time isochronous (telephone-model) discourse
EP2550614A1 (en) * 2010-03-23 2013-01-30 Nokia Corp. Method and apparatus for determining a user age range

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7400711B1 (en) * 2000-02-25 2008-07-15 International Business Machines Corporation System and technique for dynamically interjecting live advertisements in the context of real-time isochronous (telephone-model) discourse
EP2550614A1 (en) * 2010-03-23 2013-01-30 Nokia Corp. Method and apparatus for determining a user age range
EP2550614A4 (en) * 2010-03-23 2013-09-18 Nokia Corp Method and apparatus for determining a user age range
US9105053B2 (en) 2010-03-23 2015-08-11 Nokia Technologies Oy Method and apparatus for determining a user age range

Similar Documents

Publication Publication Date Title
US10750025B2 (en) System and method for delivery of voicemails to handheld devices
US9836767B2 (en) Systems and methods to facilitate real time communications and commerce via answers to questions
US9704182B2 (en) Systems and methods to provide connections via callback acceptance
US9787728B2 (en) Systems and methods to connect members of a social network for real time communication
US10194263B2 (en) Promotion operable recognition system
US9286626B2 (en) Systems and methods to provide alternative connections for real time communications
US9652449B2 (en) Method and apparatus for detecting a sentiment of short messages
US8838569B2 (en) Caller ID surfing
Auter Portable social groups: willingness to communicate, interpersonal communication gratifications, and cell phone use among young adults
JP5834363B2 (en) Recursive adaptive interaction management system
US8239887B2 (en) System and method for providing advertisement based on speech recognition
US8862779B2 (en) Systems, methods and computer program products for integrating advertising within web content
US8856014B2 (en) Methods and apparatuses for delivery of advice to mobile/wireless devices
US9094487B2 (en) Methods and apparatuses to track information via telephonic apparatuses
US9202217B2 (en) Methods and apparatuses to manage multiple advertisements
RU2452124C2 (en) Call abuse prevention for pay-per-call services
CA2683555C (en) Systems and methods to facilitate searches via social network
US6948129B1 (en) Multi-modal, multi-path user interface for simultaneous access to internet data over multiple media
US6598021B1 (en) Method of modifying speech to provide a user selectable dialect
Barnes et al. Mobile marketing: the role of permission and acceptance
US9477971B2 (en) Providing contextual information for spoken information
US6970915B1 (en) Streaming content over a telephone interface
US7280651B2 (en) Method and system for performing automated telemarketing
US6732188B1 (en) Method for providing customer treatment based on specified rules in conjunction with network source address of a request originator
US8412529B2 (en) Method and system for enhancing verbal communication sessions

Legal Events

Date Code Title Description
WITN Withdrawal due to no request for examination