KR20010094120A - Advertising method by letter - Google Patents

Advertising method by letter Download PDF

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KR20010094120A
KR20010094120A KR1020000017581A KR20000017581A KR20010094120A KR 20010094120 A KR20010094120 A KR 20010094120A KR 1020000017581 A KR1020000017581 A KR 1020000017581A KR 20000017581 A KR20000017581 A KR 20000017581A KR 20010094120 A KR20010094120 A KR 20010094120A
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wireless
wired
receiver
caller
call
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KR1020000017581A
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Korean (ko)
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은종호
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은종호
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0262Targeted advertisements during computer stand-by mode
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0267Wireless devices
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12Messaging; Mailboxes; Announcements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/16Communication-related supplementary services, e.g. call-transfer or call-hold

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Signal Processing (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Computer Hardware Design (AREA)
  • General Engineering & Computer Science (AREA)
  • Mobile Radio Communication Systems (AREA)

Abstract

PURPOSE: An advertising method using characters during a delay time is provided to display the information of a receiver as characters on the display window of a caller's portable phone by efficiently utilizing the delay time required until a call is connected between them. CONSTITUTION: Wired/wireless receivers(70,60) first store their information as characterized message data, and then apply for subscription to wired/wireless service providers. The messages of the wired/wireless receivers(70,60) are reported to the wired/wireless service providers. If an originating call from a portable phone caller(10) is transmitted to a wireless exchange(30) through a base station(20), the message of the wired or wireless receiver(70,60) is transmitted to the display window of the caller's portable phone through a wired or wireless exchange(40,30) and the base station(20) as characters until the call is connected.

Description

핸드폰 통화연결 대기중 문자를 이용한 광고방법 {ADVERTISING METHOD BY LETTER}Advertising method using text while waiting for mobile phone call connection {ADVERTISING METHOD BY LETTER}

본 발명은 핸드폰 통화연결 대기중 문자를 이용한 광고방법에 관한 것으로서, 더 상세하게는 핸드폰을 이용한 발신자가 수신자에게 전화를 걸고 난 후 수신자가 수신 버튼을 눌러 통화를 할 때까지 수신자의 정보를 발신자 핸드폰의 표시창에 문자(그림 포함)로 디스플레이하여 광고를 하는 핸드폰 통화연결 대기중 문자를 이용한 광고방법에 관한 것이다.The present invention relates to an advertisement method using a text message waiting to be connected to a mobile phone. More specifically, after a caller using a mobile phone makes a call to the receiver, the receiver's information is transmitted until the receiver presses a receive button to make a call. The present invention relates to an advertisement method using a text message waiting for a mobile phone to be connected by displaying a text (including a picture) on a display window.

일반적으로, 핸드폰을 이용한 발신자와 수신자간에 통화가 이루어지기 위해서는 여러 과정을 거쳐 통화가 가능하게 되고 통화가 가능하기 까지는 수초의 딜레이 타임을 가지게 마련이다.In general, in order to make a call between a sender and a receiver using a mobile phone, a call is made through various processes, and a delay time of several seconds is required until the call is made.

즉, 핸드폰 발신자가 수신자의 전화 번호와 발신 버튼을 누르면 이 신호가 기지국을 거쳐 교환기에 전달되고 교환기에서는 발신자의 위치 및 정보와 수신자의 위치 및 정보를 확인하며 이 과정에 걸리는 시간이 대략 3-5초가 소요된다.In other words, when a cellular phone caller presses the receiver's phone number and the outgoing button, this signal is passed through the base station to the exchange, which exchanges the sender's location and information and the receiver's location and information, which takes approximately 3-5 days. It takes seconds.

다음 교환기에서는 통화를 할 수 있도록 기지국을 통해 라인을 설정해 주어 수신자의 연결 확인 벨소리를 울리게 하며 이 과정에 걸리는 시간이 대략 5-10초가 소요된다.The next exchange will set up a line through the base station to make the call and ring the receiver's connection confirmation, which takes approximately 5-10 seconds.

이와 같이 발신자가 수신자의 전화 번호를 누르고 난 후 수신자와 통화가 되기 까지는 여러 과정과 수초(8초 이상)의 시간이 소요되며 그 시간 동안 통화를 하기 위하여 발신자는 대기 상태에 있게 된다.In this way, it takes several steps and several seconds (more than 8 seconds) to make a call with the receiver after the caller presses the telephone number of the receiver. During this time, the caller is on standby.

벨소리가 울리면 수신자가 수신 버튼을 누르거나 수화기를 들면서 통화가 이루어진다.When the ringer rings, the receiver presses the receive button or picks up the receiver.

본 발명은 이와 같이 상호간에 통화 연결까지 소요되는 통화연결 대기시간(delay time)을 효율적으로 활용하기 위하여 안출된 것이다.The present invention is devised in order to effectively utilize the call connection delay time (delay time) required until the call connection between each other.

본 발명은 상술한 필요성에 의해 안출된 것으로서, 발신자와 수신자 상호간에 통화 연결까지 소요되는 통화연결 대기시간을 효율적으로 활용하여 통화연결 대기중 수신자의 정보를 발신자 핸드폰의 표시창에 문자로 디스플레이함으로써 수신자인 회사나 개인의 인지도를 상승시키는 광고를 하고 잘못 걸려온 전화를 차단하며 발신자에게는 통화요금 절약할 수 있는 핸드폰 통화연결 대기중 문자를 이용한 광고방법을 제공하는데 그 목적이 있는 것이다.The present invention has been made by the above-described needs, by efficiently utilizing the call connection waiting time between the caller and the recipient between the call connection by displaying the information of the recipient during the call connection on the display window of the caller's mobile phone by text The purpose is to provide advertising methods using text messages waiting to be connected to mobile phones that can raise the awareness of the company or individual, block incoming calls, and reduce call charges.

상술한 목적을 달성하기 위하여, 본 발명은 유,무선 수신자는 수신자의 정보를 문자화된 메세지 데이터로 저장하고 유,무선 사업자에게 가입 신청을 하며 수신자의 메세지가 유,무선 사업자에게 통보되어, 핸드폰 발신자의 발신 신호가 기지국을 통해 무선 교환기에 전송되면 신청된 수신자의 메세지가 유,무선 교환기 및 기지국을 통해 통화 연결시까지 핸드폰 발신자의 핸드폰 표시창에 문자로 전송됨을 특징으로 하는 핸드폰 통화연결 대기중 문자를 이용한 광고방법을 제공하고자 한다.In order to achieve the above object, the present invention, the wired and wireless receiver stores the information of the receiver as text message data and applies for subscription to wired and wireless operators, and the recipient's message is notified to the wired and wireless operators, the mobile phone caller When the outgoing signal of is transmitted to the wireless exchange through the base station, the message of the requested recipient is transmitted as a text on the cell phone display window of the cellular phone caller until the call is connected through the wired / wireless exchange and the base station. To provide an advertising method used.

도 1은 본 발명에 따른 광고방법 시스템 블록도,1 is a block diagram of an advertising method system according to the present invention;

도 2는 도 1의 시스템 운영을 나타내는 도면.FIG. 2 illustrates the system operation of FIG. 1.

<도면의 주요부분에 대한 부호의 설명><Description of the symbols for the main parts of the drawings>

10: 핸드폰 발신자, 20,22,24: 기지국, 30: 무선 교환기, 32: 무선 사업자, 40: 유선 교환기, 42: 유선 사업자, 50: 메세지 데이터, 60: 무선 수신자, 70: 유선 수신자.10: cell phone caller, 20, 22, 24: base station, 30: wireless exchange, 32: wireless operator, 40: wired exchange, 42: wired operator, 50: message data, 60: wireless receiver, 70: wired receiver.

이하 본 발명을 첨부된 도면 도 1 내지 도 2를 참고로 하여 설명하면 다음과 같다.Hereinafter, the present invention will be described with reference to FIGS. 1 to 2.

도 1은 본 발명에 따른 광고방법 시스템 블록도이고, 도 2는 도 1의 시스템 운영을 나타내는 도면이다.1 is a block diagram of an advertising method system according to the present invention, Figure 2 is a diagram showing the operation of the system of FIG.

먼저 본 발명의 기본적인 구성을 살펴보면, 유,무선수신자(70,60)는 수신자(70,60)의 정보를 문자화된 메세지 데이터(50)로 저장하고 유,무선 사업자(42,32)에게 가입 신청을 하며 수신자(70,60)의 메세지가 유,무선 사업자(42,32)에게 통보되어, 핸드폰 발신자(10)의 발신 신호가 기지국(20)을 통해 무선 교환기(30)에 전송되면 신청된 수신자(70,60)의 메세지가 유,무선 교환기(40,30) 및 기지국(20)을 통해 통화 연결시까지 핸드폰 발신자(10)의 핸드폰표시창에 문자로 전송됨을 특징으로 한다.First, looking at the basic configuration of the present invention, the wired and wireless athletes (70, 60) stores the information of the recipient (70, 60) as a text message data 50 and apply for subscription to wired and wireless operators (42, 32) If the message of the receiver (70, 60) is notified to the wired and wireless carriers (42, 32), and the outgoing signal of the mobile phone caller 10 is transmitted to the wireless switchboard 30 through the base station 20, the applied receiver The message of (70, 60) is characterized in that it is transmitted as a text to the cell phone display window of the cell phone caller 10 until the call is connected through the wired / wireless exchange (40, 30) and the base station 20.

이하 본 발명을 좀 더 상세히 설명하면, 유,무선 수신자(70,60)는 핸드폰 발신자(10)의 핸드폰 표시창에 디스플레이될 내용 즉, 회사나 개인과 같은 수신자(70,60)의 정보(예를 들어 자동차 판매왕 홍길동입니다. 또는 △△ 백화점 정기세일 실시)를 문자화된 메세지 데이터(50)로 저장하고 유,무선 사업자(42,32)에게 서비스 가입신청을 한다.Hereinafter, the present invention will be described in more detail. The wired / wireless receivers 70 and 60 may display information displayed on the mobile phone display window of the cellular phone caller 10, that is, information of the receivers 70 and 60 such as a company or an individual. For example, the car sales king Hong Gil-dong, or △△ department store regular sales) is stored as a text message data (50) and apply to the wired and wireless operators (42, 32) service subscription.

여기서, 문자란 글자 외에 그림이나 그래픽을 포함하여 말하며 이하 문자로 통일하여 표현한다.Herein, the letter refers to a picture or graphic in addition to the letter and is expressed as the following letter.

유,무선 사업자(42,32)는 메세지 데이터(50) 서비스 가입신청을 한 유,무선 수신자(70,60)를 통보하여 핸드폰 표시창에 디스플레이될 유,무선 수신자(70,60)의 메세지를 전송받으며 그 메세지는 유선 사업자(42)와 무선 사업자(30)가 공유하게 된다.Wired and wireless operators 42 and 32 notify the wired and wireless receivers 70 and 60 who have applied for the subscription to the message data 50 service, and transmit the message of the wired and wireless receivers 70 and 60 to be displayed on the mobile phone display window. The message is received and shared by the wire carrier 42 and the wireless carrier 30.

이러한 상태에서, 핸드폰 발신자(10)가 수신자(70,60)의 전화 번호와 발신 버튼을 누르면 이 신호가 기지국(20)을 거쳐 무선 교환기(30)에 전달되고 무선 교환기(30)에서는 핸드폰 발신자(10)의 위치 및 정보와 수신자(70,60)의 위치 및 정보를 확인하게 된다.In this state, when the cellular phone caller 10 presses the telephone number and the calling button of the receiver 70, 60, the signal is transmitted to the radio switch 30 via the base station 20, and the cellular phone caller ( 10) and the location and information of the receiver (70, 60) will be confirmed.

이때 무선 교환기(30)에서는 핸드폰 표시창에 디스플레이될 문자화된 메세지를 기지국(20)을 통해 핸드폰 발신자(10)에게 전송하는 한편, 수신자(70,60)와 통화를 할 수 있도록 유선 교환기(40) 및 기지국(22,24)을 통해 라인을 설정해 주어 수신자(70,60)의 연결 확인 벨소리(또는 진동)를 울리게 한다.At this time, the wireless exchange 30 transmits the text message to be displayed on the mobile phone display window to the mobile phone caller 10 through the base station 20, while the wired switch 40 and the phone to make a call with the receiver (70, 60) and A line is established through the base stations 22 and 24 to ring the connection confirmation ringtone (or vibration) of the receiver 70 and 60.

핸드폰 발신자(10)는 이러한 통화대기 시간 동안에 수신된 표시창에 디스플레이된 수신자(70,60)의 메세지를 보게 되어 수신자(70,60)의 정보를 알게 되고 표시창에 표시된 수신자(70,60)의 정보가 자기가 건 수신자(70,60)의 정보와 틀리면 바로 끊게 되어, 핸드폰 발신자(10)는 통화요금을 절약하게 되는 것이고 수신자(70,60)는 잘 못 걸려온 전화를 받지 않아도 되는 것이다.The cellular phone caller 10 sees the message of the receiver 70,60 displayed on the display window received during the call waiting time, so as to know the information of the receiver 70,60 and the information of the receiver 70,60 displayed on the display window. If the user is wrong with the information of the recipient (70, 60), the cell phone caller (10) will save the call charge and the recipient (70, 60) does not have to answer the wrong call.

한편 벨소리(또는 진동)가 울리면 수신자(70,60)가 수신 버튼을 누르거나 수화기를 들면서 통화가 이루어짐과 동시에 무선 교환기(30)에서는 메세지를 기지국(20)을 통해 핸드폰 발신자(10)에게 전송하는 작업을 멈추게 된다.On the other hand, when a ring tone (or vibration) rings, the receiver 70 or 60 presses a receive button or picks up a handset, and at the same time, the wireless switch 30 transmits a message to the cellular phone caller 10 through the base station 20. You will stop working.

이와 같이 통화연결 대기중 수신자(70,60)의 정보를 발신자(10) 핸드폰의 표시창에 문자로 디스플레이함으로써 수신자(70,60)는 개인이나 회사의 정보를 발신자에게 알려 광고를 하게 되는 것이다.In this way, by displaying the information of the receiver (70, 60) waiting for a call connection to the display window of the caller (10) cell phone by text to the receiver (70, 60) is to inform the caller of the information of the individual or company to advertise.

이상에서 살펴본 바와 같이, 본 발명은 발신자와 수신자 상호간에 통화 연결까지 소요되는 통화연결 대기시간을 효율적으로 활용하여 통화연결 대기중 수신자의 정보를 발신자 핸드폰의 표시창에 문자로 디스플레이함으로써 수신자인 회사나 개인의 인지도를 상승시키는 광고를 하고 잘못 걸려온 전화를 차단하며 발신자에게는 통화요금 절약할 수 있는 유용한 발명인 것이다.As described above, the present invention efficiently utilizes the call connection waiting time between the caller and the receiver to the call connection by displaying the information of the recipient during the call connection on the display window of the caller's mobile phone by text to the recipient company or individual It is a useful invention that can raise the awareness of ads and block incoming calls and save call charges to callers.

Claims (1)

유,무선수신자(70,60)는 수신자(70,60)의 정보를 문자화된 메세지 데이터(50)로 저장하고 유,무선 사업자(42,32)에게 가입 신청을 하며 수신자(70,60)의 메세지가 유,무선 사업자(42,32)에게 통보되어, 핸드폰 발신자(10)의 발신 신호가 기지국(20)을 통해 무선 교환기(30)에 전송되면 신청된 수신자(70,60)의 메세지가 유,무선 교환기(40,30) 및 기지국(20)을 통해 통화 연결시까지 핸드폰 발신자(10)의 핸드폰 표시창에 문자로 전송됨을 특징으로 하는 핸드폰 통화연결 대기중 문자를 이용한 광고방법.Wired and wireless athletes (70, 60) stores the information of the receiver (70, 60) as a text message data (50), apply for subscription to wired and wireless operators (42, 32) and the recipient (70, 60) When the message is notified to the wired / wireless service providers 42 and 32, and the outgoing signal of the cellular phone caller 10 is transmitted to the wireless switchboard 30 through the base station 20, the message of the applied receiver 70, 60 is transmitted. Advertisement using the mobile phone call waiting character, characterized in that the text is transmitted to the cell phone display window of the cell phone caller 10 until the call is connected through the wireless exchanger (40, 30) and the base station (20).
KR1020000017581A 2000-04-04 2000-04-04 Advertising method by letter KR20010094120A (en)

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KR1020000017581A KR20010094120A (en) 2000-04-04 2000-04-04 Advertising method by letter

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