KR20010090322A - System of advertisement using a graphic calling card and the method of advertisement with the system - Google Patents

Abstract

PURPOSE: An advertisement system and method using a business card inserted graphic is provided to increase advertisement effect by providing a business card printed a logo of a specific company and a graphic image of an exclusive model are inserted to persons who become member of the company or participate in a survey free of charge. CONSTITUTION: A PR(Public Relations) planning management system(11) accepts graphic images by companies and advertisement request information. In addition, the PR planning management system(11) advertises business cards through mass media. A business card publishing server(12) provides business card images to a PC(19) connected through a communication network and accepts application forms for business cards in order to manufacture and deliver the business cards. Databases by companies(13) store graphic images by companies and advertisement request information. Business card information databases by persons(14) store business card information by persons. A customer database(15) stores personal information by persons. A business card manufacturing system(16) manufactures business cards according to information on business cards by persons provided from the business card publishing server(12).

Description

System of advertisement using a graphic calling card and the method of advertisement with the system}

The present invention relates to an advertisement system using a graphic business card and an advertising method thereof, and in particular, a business card in which a graphic image of a specific company's logo and an exclusive model are inserted for those who join as a member or participate in a survey. Advertisement system using graphic business card that provides active and effective advertisement that can surely recognize corporate image among the public by providing free of charge, so that advertisement of specific company is naturally induced by the spread of business card. It is about a method.

Companies advertise through a variety of mass media to encourage consumers to buy products and enhance their image. This is to increase the consumer's awareness of the product and the credit of the product by repeatedly showing the company's product through advertisement.

Since the high credibility of the product and the consumer's awareness directly affects the sale of the product, companies are continuously advertising the product and the company's image advertisement through the mass media to raise the consumer's product awareness.

However, these mass media advertisements are not only limited in time, but also allow companies to consume enormous amounts of advertising costs.

In addition, the image advertisement of the company through the mass media is not an artificial recognition of the company among the public, but an artificial display of the image, which may cause the consumer to be rejected. There was a problem that could not be obtained.

The purpose of the present invention to solve the above problems is to provide a business card free of charge to those who join as a member of a particular company or participate in the survey, a graphic image of the specific company's logo and exclusive model is provided free of charge According to the present invention, the advertisement of a specific company is naturally induced to provide an advertising system and a method of advertising using a graphic business card that performs an active and effective advertisement that reliably recognizes a corporate image among the public.

1 is a schematic block diagram of an advertisement system using a graphic business card according to the present invention;

2 is a flowchart illustrating an advertisement process using a graphic business card according to the present invention;

3 is a flowchart illustrating a graphic business card application reception process according to the first embodiment of FIG.

4 is a flow chart showing a graphic business card application acceptance process according to the second embodiment of FIG.

5 is a diagram illustrating an example of a business card image selection and a business card editing screen for each graphic type according to the present invention;

6 is a view showing an example of a business card in the form of a sticker according to the present invention.

<Description of the symbols for the main parts of the drawings>

11: PR planning management system 12: business card issuer server

13: DB by company 14: Business card information DB by individual

15: customer DB 16: business card production system

17: Delivery system 18: Communication network

19: PC 31: sticker standard paper

32: cell 33: cutting line

In order to achieve the above object, the present invention includes a PR planning management system for receiving a graphic image and advertisement request information for each company and advertising the business card for each graphic type through the mass media; A business card issuer server that provides business card images according to the graphic types of the companies received by the PR planning management system to a PC connected through a communication network, and then receives business card applications for business card production and shipment; A company-specific DB that stores company-specific graphic images and advertisement request information; A personal card information DB for storing personal card information; A customer DB for storing personally identifiable information; According to the individual card information provided by the business card issuer server, a graphic image for each company is designed on the front side, and the back side of the business card manufacturing system for producing a double-sided printed business card designed with the personal information of the applicant.

In addition, the present invention comprises a first step in which the PR planning management system receives the graphic image and advertisement request information for each company; A second step of storing, by the business card issuer server, the reception information of the first process in a DB for each company and controlling the PR planning management system to advertise the business card for each graphic type through a mass media; A third step of providing a business card image according to the type of graphic for each company stored in a company-specific DB to a business card applicant PC connected to a business card issuer server through a communication network and receiving a graphic business card application; The business card issuer server transmits the business card application history received in the third process to the business card production system to produce a business card according to the application history of the applicant, and includes a fourth process of sending it to the applicant.

Hereinafter, with reference to the accompanying drawings will be described in detail the present invention.

1 is a schematic block diagram of an advertisement system using a graphic business card according to the present invention, which receives a graphic image and advertisement request information for each company, and displays a business card for each graphic type in the media such as the Internet, DM, magazine, broadcasting, and newspaper. The PR planning management system 11 to advertise through and the business card image according to the graphic type of each company received by the PR planning management system are provided to the PC 19 connected through the communication network 18, and then the business card production and sending is performed. A business card issuer server 12 that receives a business card application form for a business, a company-specific DB 13 for storing graphic images and advertisement request information for each company, and a personal business card information DB for storing individual business card information including individual graphic images; 14), the customer DB (15) for storing the personal information of each individual, and the graphic image for each company on the front according to the personal business card information provided by the business card issuer server Cards and production systems to produce double-sided business cards printed with the personal data of applicants on the back design (16) is configured to include a delivery system (17) for sending a card to the applicant.

The operation process of the advertisement system using the graphic business card configured as described above will be described with reference to FIG. 2.

2 is a flowchart illustrating an advertisement process using a graphic business card according to the present invention.

As shown in the drawing, first, when the PR planning management system 11 receives a graphic image and advertisement request information for each company, the card issuer server 12 sends the received graphic image and advertisement request information for each company DB (13). ) And control the PR planning management system 11 to advertise the business cards for each graphic type through mass media such as the Internet, DM, magazines, broadcasting, and newspapers.

In the above, the graphic image for each company may be an exclusive model of the company in the case of a general company, a movie poster in the case of a movie company, or may be a specific character.

Thereafter, the business card issuer server 12 provides the business card image corresponding to the graphic type of each company stored in the company-specific DB 13 to the business card applicant PC 19 connected through the communication network 18 and receives the graphic business card application form. To store in the individual business card information DB (14).

In the business card application form, a personal image or a specific pattern may be input. In addition, when a personal image or a specific pattern is inputted as described above, the card issuer server 12 may provide the edited business card information to the personal PC 19 so that the final business card image may be confirmed. have.

Next, the business card issuer server 12 transmits the individual business card information to the business card production system 16 to produce a business card according to the applicant's application history, and then sends it to the applicant through the courier system 17.

In the above, the form of the business card is designed on the front of the company-specific graphic image, that is, advertising image is designed and the back of the applicant's personal information, for example, name, address, phone number, mobile phone number, e-mail address, etc. Photographs or images of specific patterns uploaded by the applicant may be designed together with the personal information on the back of the business card.

In addition, another form of the business card design a plurality of cells having different advertising images on one sticker standard paper (A4 paper), and the applicant's personal information, for example, name, address Enter a phone number, mobile phone number, e-mail address, etc., and may be made by cutting lines in advance to separate the plurality of cells without a separate tool.

In this case, the applicant can separate the cells from the standard paper and use them for business card holders, and attach the cells to various places such as a notebook, a ballpoint pen, and a phone (cell phone).

3 is a flowchart illustrating a graphic business card application reception process according to the first embodiment of FIG. 2.

First, when the business card applicant connects to the Internet using the PC 19, the business card issuer server 12 transmits the business card image for each graphic type to the applicant's PC 19 for output.

After that, when the applicant selects a business card type, the application form and questionnaire of the selected graphic provider are printed out and the applicant's business card is completed when the graphic provider's registration and questionnaire have been completed. If the application is received and terminated, and the membership registration and questionnaire are not completed, the applicant's business card application will be closed without receiving the application.

The business card application may include personally identifiable information for business card production and may further include a photographic image or a specific pattern of an individual uploaded by the applicant.

4 is a flowchart illustrating a graphic business card application reception process according to the second embodiment of FIG. 2.

First, when a business card applicant connects to the Internet using a PC 19, the business card issuer server 12 performs a membership decision step of judging whether the connected applicant is a member, and if a member is not a member, requests membership. Returning to the member determination step, if the member transfers the card image for each graphic type to the applicant's PC (19) to output.

After that, if the applicant selects a business card type, the application form and questionnaire of the selected graphic card provider will be printed and the applicant will complete the membership and questionnaire of the graphic provider. If the application is received and terminated, and the membership registration and questionnaire are not completed, the applicant's business card application will be closed without receiving the application.

The business card application may include personally identifiable information for business card production and may further include a photographic image or a specific pattern of an individual uploaded by the applicant.

5 is a diagram illustrating an example of a business card image selection for each graphic type and an individual business card edit screen according to the present invention.

As referred to in the drawings, the business card image selection window 21 for each graphic type of each company, and individual business card editing that can upload a photo or a specific pattern, etc. according to the taste of the individual, and edit the business card letter shape, etc. It consists of a window 22.

The applicant of the business card selects the desired graphic type to be designed on the front side of the business card in the selection window 21 and then edits the personal information to be designed on the back side of the business card in the editing window 22. At this time, the applicant can check the uploaded picture or the specific design and the completed version designed in the form of edited business card letters according to personal preference.

In the above, the form of the business card is designed as a graphic image for each company selected on the front and the applicant's personal information such as name, address, telephone number, mobile phone number, e-mail address, etc. is designed and uploaded by the applicant. Alternatively, the specific pattern image may be a double-sided printing business card designed with the personal information on the back of the business card.

6 is a view showing an example of a business card in the form of a sticker according to the present invention.

As shown in the figure, a business card in the form of a sticker designs a company-specific graphic image, that is, a plurality of cells 32 having different advertisement images on one sticker standard paper (A4 paper) 31, and the designed multiple Applicant's personal information (34), for example, name, address, phone number, mobile phone number, e-mail address, etc. are entered in each cell of the plurality of cells, and a plurality of cutting lines in advance can be separated to separate these multiple cells without a tool. (33) is provided.

In this case, the applicant can separate the cells from the standard paper and use them for business card holders, and attach the cells to various places such as a notebook, a ballpoint pen, and a phone (cell phone).

As described above, the present invention provides a business card with a graphic image of a specific company's logo and an exclusive model inserted free of charge to those who join as a member of a specific company or participate in a survey for a specific company according to the spread of the business card. By naturally inducing the advertising of the company, it is effective to carry out the active and effective advertisement that makes sure the image of the company among the public.

In addition, by providing a graphic business card for free, there is an effect of securing a wide range of members by increasing the number of subscribers.

Claims (9)

A PR planning management system 11 for receiving graphic images and advertisement request information for each company and advertising a business card for each graphic type through a mass media; The business card issuer server 12 which provides the business card image according to the graphic type for each company received by the PR planning management system to the PC 19 connected through the communication network 18 and then receives the business card application for business card production and shipment. ; A company-specific DB 13 for storing company-specific graphic images and advertisement request information; A personal business card information DB 14 for storing personal business card information; A customer DB 15 for storing personally identifiable information; And a business card production system 16 for producing a double-sided printed business card in which a graphic image for each company is designed on the front side according to the individual business card information provided by the business card issuer server and the personal information of the applicant is designed on the back side. Advertising system using graphic business cards. The business card produced by the business card making system 16 is designed to design a plurality of cells 32 having different advertisement images on one sticker standard paper A4, and the designed plurality of cells. Applicant's personal information (e-mail, phone number) for each (32), the advertising system using a graphic business card, characterized in that the cutting line is prepared in advance so that these cells can be separated without a separate tool. The advertisement system using a graphic business card according to claim 1, wherein the public media for the PR planning management system (11) to advertise a business card for each graphic type is one or two or more of the Internet, a DM, a magazine, a broadcast, and a newspaper. The advertisement system using a graphic business card according to claim 1, wherein the business card information stored in the individual business card information DB (14) includes a photographic image. 2. The advertising system using a graphic business card according to claim 1, wherein the business card production system (16) further connects a parcel delivery system (17) for sending business cards to the applicant. A first step in which the PR planning management system receives graphic images and advertisement request information for each company; A second step of storing, by the business card issuer server, the reception information of the first process in a DB for each company and controlling the PR planning management system to advertise the business card for each graphic type through a mass media; A third step of providing a business card image according to the type of graphic for each company stored in a company-specific DB to a business card applicant PC connected to a business card issuer server through a communication network and receiving a graphic business card application; The business card issuer server transmits the business card application history received in the third process to the business card production system to produce a business card according to the applicant's application history, and sends a graphic business card to the applicant. Advertising method used. The method of claim 6, wherein the third process comprises: a first step of the business card applicant connecting to the Internet using a PC; A second step of transmitting and outputting a business card image for each graphic type to a PC connected in the first step; A third step of determining whether the applicant selects a business card type; A fourth step of outputting a graphic application company membership application form and a questionnaire of the selected business card when the business card type is selected in the third step; A fifth step of determining whether the applicant has completed membership registration and questionnaire filling in the fourth step; A sixth step of terminating if the member registration and questionnaire are not completed in the fifth step; And a seventh step of receiving a business card application form when completing the registration and questionnaire in the fifth step. The method of claim 6, wherein the third process comprises: a first step of the business card applicant connecting to the Internet using a PC; A second step of determining whether a member of the applicant connected to the Internet in the first step; A third step of requesting membership and returning to the second step if the user is not a member in the second step; A fourth step of transmitting a business card image for each graphic type to the applicant's PC when the member is a member in the second step; A fifth step of determining whether the applicant selects a business card type; A sixth step of outputting a graphic application company membership application form and a questionnaire of the selected business card when the business card type is selected in the fifth step; A seventh step of determining whether the applicant has completed membership registration and questionnaire filling in the sixth step; An eighth step of terminating if the member registration and questionnaire are not completed in the seventh step; And a ninth step of receiving a business card application form when completing the registration and questionnaire in the seventh step. The method of claim 7 or 8, wherein the business card application includes any one or all of a photographic image and a specific pattern uploaded by the applicant.