KR20010069648A - A method for providing sound generating banner, a method for providing game banner generating sound of advertisement and a server thereof - Google Patents

Abstract

PURPOSE: A method for providing a sound signal revelation banner, a method and server for providing a sound advertisement game banner are provided to increase the effect of an advertisement by storing and managing a banner program attached to an electronic document to be provided to a user terminal and a sound signal in a sound advertisement banner server, and by enabling the server to transmit advertisement contents to a plurality of web servers. CONSTITUTION: A user connects to a web server through a user terminal(S210). The web server makes requests for a banner program(S215). A sound advertisement banner server which receives a request signal selects the banner program from a database unit(S220) and transmits the program to the web server(S225). The web server receives the banner program(S230). The web server attaches the banner program to an electronic document to be provided to the user terminal(S235). A compound document written is transmitted to the user terminal(S240). The user terminal receives the document(S245) and displays the document on a screen(S250).

Description

A method for providing a sound signal expression banner, a method for providing a sound advertising game banner and a server using the same {A METHOD FOR PROVIDING SOUND GENERATING BANNER, A METHOD FOR PROVIDING GAME BANNER GENERATING SOUND OF ADVERTISEMENT AND A SERVER THEREOF}

The present invention relates to a method and a server for providing a banner through a network, and more particularly, to a user terminal connected to a web server to receive an electronic document, and to a banner program for expressing sound in the electronic document. It provides a banner that expresses a sound signal by being driven, and to provide a method and a server for providing a sound advertising game using the same.

As is well known, a network refers to a structure for transmitting and receiving data by combining with a terminal such as a computer and a server. Such a network has been developed as computers are widely used, and its use has increased. In particular, in recent years, the exchange of information through the network has increased rapidly.

As a result, banners that provide information on a computer network have widely spread banner advertisements by placing advertisements for notifying their existence in the form of banners on web pages provided by other sites.

Such banner advertisements may be dynamically displayed on the display screen, regardless of whether they are dynamic or static banners, and other users linked to the banner by selecting the user through an action such as clicking on a banner advertisement. It is common to require a web page.

Therefore, according to the conventional banner advertisement, the banner acted only as a means of mediating a link to another web page, and thus, a function of providing an advertisement sound on the banner was not provided. For example, in order to provide an advertisement sound in a web page including a banner, a connection program set in a user terminal is required to express the advertisement sound. In this case, the connection program must be driven to express the advertisement sound. Due to the time it takes for the user to not be able to see the advertisement immediately, there is a problem that the linked program to cover the screen of the web page that the user is checking.

In addition, it was difficult to objectively determine how many advertisement effects are caused by a web page with a banner on the target site.

In addition, since only one advertisement is displayed and displayed in one banner, in order to display various advertisements on one web page, a large number of banners must be included, and thus a display area for containing the contents of the web page provided to the user is insufficient. There was a problem done.

Accordingly, the present invention is to solve such a problem, an object of the present invention to provide a banner providing method that can express a sound signal without driving a separate connection program, by using a variety of sounds on one banner The present invention provides a method and a server for providing a sound advertisement game banner for implementing an advertisement.

1 is a block diagram of a sound advertising game banner providing system according to an embodiment of the present invention.

2 is a flowchart illustrating a sound signal expression banner providing method according to an embodiment of the present invention.

3 is a flowchart illustrating an example of a sound signal expression method performed by a banner program in the sound signal expression banner providing method according to an embodiment of the present invention.

4 is a flowchart illustrating a procedure performed by a sound advertising game banner program relating to a blackjack game as an example of the banner program used in the sound advertising game banner providing method according to the present invention.

5 is a view showing an example of the game progress screen in the sound advertising game banner program used in an embodiment of the present invention.

In order to achieve the above object, a sound signal expression banner providing system according to the present invention includes a user terminal including a speaker, a web server, and a banner server, and the user terminal, the web server, and the banner server are interconnected by a network. .

The banner server includes a network interface for transmitting and receiving data through the network; An advertisement game database for storing one or more sound advertising game banner programs, a sound signal database for storing one or more sound advertising signals, and a user database for storing sound advertisement history expressed in the user terminal of the user with respect to one or more users. A database unit; And transmitting a sound advertisement game banner program in the advertisement game database according to a request of the sound advertisement game banner program received through the network interface, and receiving a sound advertisement expression history as a result of performing the sound advertisement game banner program. Including a central processing unit for storing in the database,

The web server, the network interface for transmitting and receiving data through the network; An electronic document storage unit for storing one or more electronic documents to be provided to the user terminal; And a center for receiving a sound advertisement game banner program from the sound advertisement banner providing server, attaching the electronic document to the electronic document, and forming a compound document to transmit the request to the user terminal by an electronic document request received from the user terminal through the network interface. A processing unit,

The user terminal is provided with a virtual machine on which a banner program is driven. The virtual machine may be included in an operating system (OS) of the user terminal or included in a web browser.

Sound signal expression banner providing method according to the present invention,

A user terminal including a speaker, a web server and a banner server, wherein the user terminal, web server and banner server using a sound signal expression banner providing system interconnected by a network,

In the banner server,

Receiving a banner program request signal from a web server by an electronic document request signal of a user terminal connected to the web server via a network; And

Transmitting, by the web server, a banner program to be attached to the compound document such that the composite document attaches the banner program to the electronic document and provides the synthesized document;

Including but not limited to:

Banner program attached to the compound document,

Displaying request means for requesting the implementation of a sound signal in a banner area set on a screen of a user terminal; And a sound expression step of expressing a set sound when the sound signal requesting means is activated.

The sound signal to be expressed may be attached to the composite document, but it is preferable that the banner program requests and receives the banner server.

That is, further comprising the step of transmitting a sound signal to be attached to the compound document, so that the web server can synthesize a compound document further attached to the electronic document sound signal,

The sound generating step may include converting an attached sound signal into a sound format supported by a virtual machine of the user terminal; And driving the virtual machine to implement the converted format sound.

Preferably the banner program further comprises the step of receiving a sound signal from the banner server,

The sound generating step may include converting the received sound signal into a sound format supported by the virtual machine of the user terminal; And implementing the sound of the converted format by driving the virtual machine.

Preferably, the sound signal is compressed by a true speech codec, and the banner program is preferably a Java applet written in Java.

Therefore, when the compound document is transmitted to the user terminal and driven, the sound signal can be expressed without the need to drive a separate window for driving the sound signal on the user terminal. When using, it is possible to provide a sound advertising game banner.

That is, the sound advertising game banner providing method of the present invention, by using the sound signal expression banner providing system,

In the banner server,

Receiving a sound advertisement game banner program request signal from a web server by an electronic document request signal of a user terminal connected to the web server via a network; And transmitting, by the web server, a sound advertisement game banner program to be attached to the compound document so as to synthesize and provide a compound document attached to the electronic document to the sound advertisement game banner program.

Sound advertising game banner program attached to the composite document,

A sound advertisement request means displaying step of displaying request means for requesting the implementation of the sound advertisement in the banner area set on the screen of the user terminal; And a sound advertisement expression step of expressing a sound advertisement set when the sound advertisement request means is activated.

In the sound expression step, the sound advertisement signal is converted into a sound format supported by the virtual machine of the user terminal, and then the sound advertisement signal of the converted format is implemented by driving the virtual machine.

The sound advertisement signal to be expressed may be attached to the compound document. Preferably, the sound advertisement game banner program requests and receives a sound advertisement signal from the banner server.

The sound advertisement game banner program displays a plurality of sound advertisement request means in the banner area in the sound advertisement request means display step, and the sound advertisement expression step expresses a sound advertisement corresponding to each sound advertisement request means. You can express various advertisements on one banner.

The sound advertisement game banner program may include: storing the expressed sound advertisement history; And when the setting condition is met, transmitting the expressed sound advertisement history to the banner server to collect the sound advertisement history expressed to the user objectively.

The game progress of the sound advertising game banner program may be performed by any method, but the accumulation condition may be given to the setting condition, and the earning request signal may be input from the user terminal. The sum of the numbers corresponding to the sound signal requesting means and the predetermined set value can be calculated.

The sound advertisement corresponding to the sound advertisement request means may be any sound advertisement, and if it is determined that the length of one sound advertisement is excessively long, the sound advertisement is divided into a plurality of sound advertisements. By setting the sound advertisement corresponding to the sound advertisement request means, the divided sound advertisement may be sequentially expressed, and thus the entire sound advertisement may be expressed.

When the sound advertising game banner providing method of the present invention is grasped mainly on a web server, by using the sound advertising game banner providing system of the present invention,

Requesting, by the web server, a sound advertisement banner program from the sound advertisement banner server according to an electronic document request signal of a user terminal connected through a network;

Receiving the sound advertisement banner program;

Attaching the sound advertisement banner program to an electronic document to create a composite document; And

Transmitting the created composite document to the user terminal;

Including but not limited to:

The sound advertisement game banner program attached to the composite document includes: a sound advertisement request means displaying step of displaying a request means for requesting the implementation of a sound advertisement in a banner area set on a screen of a user terminal; And a sound advertisement expression step of expressing a sound advertisement set when the sound advertisement request means is activated.

It may be a series of instructions to be performed in the user terminal, including.

A plurality of sound advertisement request means is displayed in the banner area, and the sound advertisement expression step expresses a sound advertisement corresponding to each sound advertisement request means,

The banner program may include: storing the expressed sound advertisement history; And if the set condition may further include transmitting the manifest sound advertisement history to the banner server,

The setting condition may be that a cumulative grant score is present and an accumulation request signal is input from a user terminal.

The sound advertisement corresponding to each of the sound advertisement request means may be divided into a plurality of sound advertisements in the light of the sound advertisement game banner providing method of the present invention described based on the sound advertisement game banner providing server. Do.

Hereinafter, an embodiment of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram of a sound advertising game banner providing system according to an embodiment of the present invention.

As shown in FIG. 1, the system for providing a sound advertisement game banner according to an embodiment of the present invention includes a sound advertisement banner server 100, a web server 150 connected to the sound advertisement server 100 through a network, and the And a user terminal 180 connected to the sound advertisement server 100 and the web server 150 through a network.

The network may be any network having a server and client structure, regardless of whether it is wired or wireless, but it is preferable to use the Internet which is widely used.

The user terminal 180 may be any terminal capable of transmitting and receiving data through the network. For example, the user terminal 180 may be connected to the Internet through a user computer 185 such as a notebook computer or a desktop computer, or a wireless communication relay server. A wireless communication terminal 190 or a personal digital assistant (PDA) 195 supporting a network function for accessing the Internet can be used.

The user terminal 180 includes a speaker 187 to express a sound signal, and the speaker 187 may be attached to the outside of the user computer 185 or integrally formed in the wireless communication terminal 190. Can be.

The user terminal 180 may be driven by an arbitrary operating system (OS), but a virtual machine for driving a program written in a set language is mounted. Preferably, the virtual machine is mounted. Can be a Java virtual machine (java VM).

The web server 150 is a server that provides an electronic document such as a web page to the user terminal 180 connected through a network such as the Internet, and creates an electronic document in a compound document form through the network. Any configuration to transmit can be made.

As an example of the web server 150, as shown in FIG. 1, a network interface 155 for transmitting and receiving data through the network, and a central processing unit 160 that manages data flow in the web server 150. And an electronic document storage unit 165 for storing an electronic document necessary for creating the compound document.

More specifically, the electronic document storage unit 165 may be a hard disk or any other information storage medium, and the central processing unit 160 may include a central processing unit (CPU) and the electronic document. It may include an operating system for reading and processing the electronic document stored in the storage unit 165.

The sound advertisement banner server 100 stores the advertisement game program and sound signal data attached to a compound document provided to the user terminal 180 from the web server 150 and the web server 150. It is a server provided to WHEREIN: It can be set as arbitrary structures which are necessary for the storage and transmission of the said advertising game program and sound signal data.

As an example of the sound advertisement banner server 100, as illustrated in FIG. 1, a network interface 105 for transmitting and receiving data through the network and a data flow in the sound advertisement banner server 100 are managed. A central processing unit 110 and a database unit 115 for storing data used in the sound advertising banner providing method of an embodiment of the present invention.

The database unit 115 may be a hard disk or any other information storage medium, and the central processing unit 110 may be stored in a central processing unit (CPU) and the database unit 115. It may comprise an operating system for reading and processing electronic documents.

More specifically, the database unit 115 includes an advertisement game database 120 for storing a banner program such as an advertisement game to be attached to the compound document, and a sound signal database 125 for storing a sound signal used for the advertisement game. And a user database 130 that stores a history of playing the advertisement game for each user.

The advertising game may be any game that is attached to the compound document and is performed in the user terminal 180 to express the attached sound signal by interaction with the user.

The sound signal stored in the sound signal database 125 may be compressed and stored in a predetermined codec (COmpression / DECompression) method, but preferably a true speech codec having a compression ratio of about 15: 1. Or Global System for Mobile Communications (GSM), which is applied to digital wireless communication. The True Speech codec is built into the Windows OS. When the sound signal is stored in the true speech codec method, the sound signal for 10 seconds is compressed to about 10k bytes, and thus the sound signal may be transmitted at a higher speed when the sound signal is transmitted to the user terminal.

The user database 130 may identify a user's identification code (hereinafter referred to as an 'ID') and a password (hereinafter referred to as a 'password'), and the type, number, and number of advertisement games played by the user terminal 180. It includes the performance results and also includes the history information of the sound advertisement expressed in the user terminal 180, such as the type and number of sound signals expressed in the user's terminal 180.

2 is a flowchart illustrating a sound signal expression banner providing method according to an embodiment of the present invention.

In the sound signal expression banner providing method according to the embodiment of the present invention, when the user terminal 180 is connected to the web server 150 through the network on the sound advertisement game banner system according to the embodiment of the present invention, the web server ( 150 receives a banner program from the sound advertisement banner server 100, creates a compound document, and transmits the compound document to the user terminal 180, thereby allowing the user terminal 180 to interact with the user. It is possible to express the sound signal received from the server 100.

Hereinafter, a method of providing a sound signal expression banner according to an embodiment of the present invention will be described in detail with reference to FIG.

First, the user accesses the web server 150 through the user terminal 180 (S210). The connection may be any connection type by a network connecting the user terminal 180 and the web server 150. For example, when the network is the Internet, the web through the user computer 185 ( WEB) connection, a wireless application protocol (WAP) connection through a wireless communication terminal 190, or a mobile explorer (ME) connection.

The user terminal 180 connected to the web server 150 by the connection requests a web page to the web server 150, and the web server 150 requests the web server 150 by the request. Request a banner program to be attached to the electronic document to be provided to 180, the sound advertising banner server 100 (S215).

The sound advertisement banner server 100 receiving the request signal selects a banner program from the database unit 115 (S220) and transmits the banner program to the web server 150 (S225).

The banner program is performed when the electronic document of the web page to be attached is transmitted to the user terminal 180 and displayed, and may be any program that receives and expresses a sound signal from the sound advertising banner server 100. For example, the sound signal is expressed on the user terminal by the following method.

That is, as shown in FIG. 3, first, requesting means for requesting the expression of a sound signal is displayed in the banner-shaped area displayed on the user terminal 180 (S310).

The request means may be any means capable of detecting an icon, hypertext, or other user's request, and is preferably an icon for easy access by the user.

In addition, the request means displaying step 310 and at the same time request a sound signal to the sound advertising banner server 100 (S320), the sound signal banner server 100 stored in response to the sound signal request sound signal In step S330, a sound signal to be transmitted in a real time stream method is received in step S340 in real time.

After displaying the request means, the user terminal 180 waits until the activation signal of the request means is input (S360).

The activation of the request means may be set by different activation methods according to the type of the request means. However, when the request means is an icon, a cursor is placed on the request means and selected (ie, clicked). It can be done.

When the requesting means is activated, the banner program converts the received sound signal into a format supported by a virtual machine of the user terminal 180 (S370).

At this time, even before all of the sound signals received in real time are received, the conversion of the received sound signals may be performed so that the reception and conversion of the sound signals may proceed in parallel.

More specifically, when the virtual machine is a Java virtual machine, the sound signal may be converted into an AU (AUdio) format, which is a sound signal format supported by the Java virtual machine.

After the sound signal is converted, the sound signal is expressed by driving the virtual machine with the converted sound signal (S380).

The banner program may be written in Java, C ++, or any other language. However, the banner program may be written in Java, which supports a virtual machine (VM) in various terminals and operating systems (OS), and may be written as a Java applet. Java applet) is preferably included in the compound document (compound document).

Referring back to FIG. 2, the web server 150 receiving the banner program (S230) attaches the received banner program to an electronic document about a web page to be provided to the user terminal 180 (S235). . That is, the electronic document and the banner program are synthesized into a compound document.

The compound document may be attached by using the banner program as an Object Linking and Embedding (OLE) object under a Windows or Macintosh environment, and the attachment may be a link or embedding. It is preferable that the program is inserted in the user terminal 180 so that the program can be executed independently.

After creating the compound document, the created compound document is transmitted to the user terminal 180 (S240), and the user terminal 180 receives the compound document (S245) and displays it on the screen (S250).

Therefore, when the user activates the sound expression requesting means in the banner area by the banner program driven as the compound document is displayed, various sounds can be expressed (S260).

In particular, when the expressed sound is used as an advertisement message, an advertisement by sound can be provided, and when the banner program is written to be performed in the form of a game, the advertisement message can be continuously provided during the game.

In the embodiment of the present invention, a banner program is attached to the compound document, and a sound signal is received from the banner server by driving the banner program. However, not only the banner program but also the sound signal is attached to the compound document, and the banner program is driven. When expressing a sound signal, it is obvious that the sound signal attached can be expressed.

4 is an example of the banner program used in the method for providing a sound advertisement game banner according to the present invention. The blackjack game (the higher the total value of the cards is closer to the set value, the higher the score is given but the disqualification is exceeded. Game).

When the compound document is displayed on the user terminal 180 in the compound document display step (S250) of FIG. 2, the banner program initializes (eg, sets to 0) the granting score and displays an initial screen ( S400).

On the initial screen, a phrase describing the game and a start requesting means for requesting the start of the game are displayed.

In addition to displaying the initial screen, the banner program requests a sound signal from the sound advertisement server 100 (S403), and the sound advertisement banner server 100 is transmitted in real time by the sound signal request (S406). A sound signal to be received in real time (S410).

Preferably, the start request means of the initial screen is an icon. After the initial screen is displayed (S400) and the real time reception of the sound signal (S410) is started, the start request means is activated and started by the user's selection. This is required (S413).

When the start is requested from the user, the banner program displays a game progress screen on the banner area (S416).

For example, as shown in FIG. 5, the game progress screen includes a hidden plate 510 in a matrix form in the banner area, and a stop requesting a game stop on one side of the banner area. Requesting means 520. 5 shows that the hidden plates 510 are arranged in a 3 * 3 matrix. Each hidden plate 510 is assigned a random number corresponding thereto.

The user can request the stop of the game by placing a cursor on the stop requesting means 520 by clicking and activating the game while the game is in progress. Therefore, it is judged whether the stop of the game is requested from the user (S420). If stop is requested, the process proceeds to the accumulation point accumulation step S456 to be described later.

When the game is not required to stop, the user waits for the user to activate the hidden plate 510, and when the hidden plate 510 is activated (S423), the banner program expresses an advertisement message as a sound signal corresponding to the hidden plate 510. In addition, a random number corresponding to the hidden plate 510 is displayed at the activated hidden plate position (S426).

The expressed advertisement message may be any length of time, and may be an advertisement message in a specific order divided into a plurality of advertisement messages. That is, when the total length of the advertisement message is 9 seconds, the total advertisement message may be divided by using the expressed advertisement message as 3 seconds. It is possible to express the corresponding split message.

After the advertisement message is expressed, the expressed advertisement message information is stored (S430), and the sum is calculated by adding up the numbers assigned to the hidden plate 510 activated by the user (S433).

The total sum is compared with a set value (S436). The set value may be set to an arbitrary value as a value for determining whether to give a score or a score in a blackjack game, and as shown in FIG. 5, 1 to 9 on a hidden plate arranged in a 3 * 3 matrix. If a number is specified, it is preferably set to 21.

In the total sum comparison step (S436), when the total sum is greater than the set value, the same as the set value, and smaller than the set value, the process proceeds to another step depending on the total sum.

If the total amount is smaller than the set value in the total amount comparison step (S436), a grant score is calculated (S440). The grant score calculation method may be calculated by any method such that a higher score is given as the total amount is closer to the set value.

After calculating the grant score (S440), the game continues by proceeding to the game progress screen display step (S416) based on the calculated grant score.

In the total sum comparison step (S436), if the total sum is greater than the set value, it is determined that no score is to be given and a failure screen is displayed (S443). The failure screen includes re-request request means (preferably in the form of an icon) for requesting a re-challenge.

After displaying the failure screen, it is determined whether the user requests the re-challenge (S446), and if the re-challenge is not requested, the banner program ends. The request for re-challenge may be determined by whether the user activates (for example, clicks) the re-challenge requesting means.

If the re-challenge is requested in the re-challenge request determination step (S446), the game is initialized (S450).

The game initialization includes initializing a score and initializing a hidden plate. In addition, it is preferable to initialize the sound advertisement by requesting and receiving a new sound signal from the sound advertisement banner server.

After the game is initialized, the game is restarted by proceeding to the game progress screen display step (S416).

If the total amount is the same as the set value in the total amount comparison step (S436), the set point is determined as the granting score (S453). The set score may be set to any value, but is preferably set higher than the maximum value of the result value to be calculated in the grant score calculation step S440.

After determining the granting point (S453), the granting point is accumulated (S456), and the granting point notification window is displayed (S460).

The given score notification window is displayed, the score is given, and includes the earning request means for requesting the accumulation of the number of points in the sound advertising banner server and the continuous request means for requesting the continuation of the game. The accumulation requesting means and the continuous requesting means is preferably implemented in the form of an icon.

The continuation request means is activated to determine whether continuation challenge is requested (S463), and if continuation challenge is requested, the game is restarted by proceeding to the game initialization step (S450).

If the continuation challenge is not required, the earning request means is activated to determine whether the earning of the credit points to the sound advertising banner server is requested (S466).

If it is not required to accumulate in the earning request determination step (S466), it ends, and if the earning is required to display the earning window (S470).

Accumulated points are displayed in the earning window, and an input unit for inputting personal information such as a user's ID and password and a requesting unit for confirming a request for earning are provided. The request unit is preferably in the form of an icon that can be clicked by positioning the cursor with a mouse or the like.

When the user inputs the personal information into the input unit and requests to accumulate (S473), the banner program transmits the necessary information to accumulate the earning request signal and the cumulative grant score to the sound advertising banner server 100 (S476). ).

The accumulated information includes personal information such as a user ID and password, a cumulative score, and a sound advertisement and an expression history expressed in the user terminal 180.

The sound advertisement banner server 100 receiving the accumulated information (S480) updates the user database 130 based on the accumulated information (S483).

The user database 130 is updated based on the user's personal information after determining whether the user is registered (S486), and if the user is not registered, creates and records a new item in the user database 130 (S490). In the case of a registered user, the corresponding item in the user database 130 may be modified (S493).

As described above, the sound signal expression banner providing method of the present invention, the sound advertising game banner providing method using the same, and a preferred embodiment of the server have been described, but the present invention is not limited to the above embodiment, and the present invention from the embodiment of the present invention. It includes all modifications to the extent deemed to be equivalent and easily changed by those skilled in the art.

In general, in order to express a sound signal in a user terminal, an application program required to express a sound signal had to be driven, but according to an embodiment of the present invention, a program required for banner driving is attached to an electronic document and transmitted as a composite document, and this is Since the banner program is driven on the received user terminal to express a sound signal, there is no inconvenience of driving a separate application program to express the sound signal, and as a result, the application program driving time is eliminated and driven. The inconvenience of hiding the electronic document that the user wants to check by the application program window is eliminated.

In addition, when a sound signal expressed by a banner program is used as an advertisement message, by providing a sound advertisement not provided in the conventional banner advertisement, the user can listen to the advertisement message in parallel while continuously checking the contents of the electronic document. .

In addition, the banner program is inserted into the compound document, but the sound signal is stored in the server, so that when the user accesses the web server and the electronic document including the banner is delivered, the user can check the contents of the electronic document quickly by reducing the burden on the network. Will be.

Downloading a sound signal from the sound advertisement server to the user terminal is a background job on the user terminal and does not cause inconvenience to the user.

When the banner program is driven to download the sound signal from the sound advertisement server, the sound signal is received in real time, and the sound signal is transmitted in advance for the time required for the user to request the expression of the sound signal after driving the banner program. Since the sound signal is continuously transmitted in real time for the time required to implement the signal, it is possible to prevent the sound signal from being interrupted.

In addition, by compressing the downloaded sound signal with the True Speech Codec method, the transmission capacity of the sound signal is reduced, allowing fast transmission even in a slow networking speed.

In addition, conventionally, in providing advertisements on the Internet, there are conferences about objectivity of advertisement effects, and in the case of a web server with low access frequency, it is difficult to attract advertisements.

However, according to an embodiment of the present invention, a banner program attached to an electronic document to be provided to a user terminal in a web server and a sound signal to be expressed are stored and managed in a sound advertisement banner server, thereby allowing a large number of web servers having a small amount of connection frequency. In the sound advertisement banner server, the same advertisement content can be transmitted, thereby maximizing the advertisement effect.

In addition, the advertising effect generated by the driving of the banner program, the driving history of the banner program is transmitted to the sound advertising banner server and collected, it is possible to calculate a more objective advertising effect.

Claims (22)

In the banner server connected via a network to a user terminal and a web server including a speaker, Receiving a banner program request signal from a web server by an electronic document request signal of a user terminal connected to the web server via a network; And Transmitting, by the web server, a banner program to be attached to the compound document such that the composite document attaches the banner program to the electronic document and provides the synthesized document; Including but not limited to: Banner program attached to the compound document, Displaying request means for requesting the implementation of a sound signal in a banner area set on a screen of a user terminal; And A sound expression step of expressing a set sound when the sound signal requesting means is activated; Sound signal expression banner providing method characterized in that a series of instructions carried out on the user terminal, including. In claim 1, The banner program further includes the step of receiving a sound signal from the banner server, The sound expression step, Converting the received sound signal into a sound format supported by the virtual machine of the user terminal; And Implementing the sound of the converted format by driving the virtual machine; Sound signal expression banner providing method comprising a. In claim 2, The sound signal is a speech signal expression banner providing method characterized in that the compressed by the true speech CODEC (true speech CODEC) method. In claim 1, The banner program provides a sound signal expression banner, characterized in that the Java applet. In claim 1, Transmitting a sound signal to be attached to the compound document so that the web server can synthesize the compound document further attaching the sound signal to the electronic document, The sound expression step, Converting the attached sound signal into a sound format supported by the virtual machine of the user terminal; And Implementing the sound of the converted format by driving the virtual machine; Sound signal expression banner providing method comprising a. In the banner server connected via a network to a user terminal and a web server including a speaker, Receiving a sound advertisement game banner program request signal from a web server by an electronic document request signal of a user terminal connected to the web server via a network; And Transmitting, by the web server, a sound advertisement game banner program to be attached to the compound document so that the electronic document synthesizes and provides the compound document attaching the sound advertisement game banner program to the electronic document; Including but not limited to: Sound advertising game banner program attached to the composite document, A sound advertisement request means displaying step of displaying request means for requesting the implementation of the sound advertisement in the banner area set on the screen of the user terminal; And A sound advertisement expression step of expressing a sound advertisement set when the sound advertisement request means is activated; Sound advertising game banner providing method characterized in that a series of instructions to be performed on the user terminal, including. In claim 6, The sound advertisement game banner program further includes receiving a sound advertisement signal from the banner server, The sound advertisement expression step, Converting the received sound advertisement signal into a sound format supported by the virtual machine of the user terminal; And Driving the virtual machine to implement the sound advertisement signal of the converted format; Sound advertising game banner providing method comprising a. In claim 6, And transmitting the sound advertisement signal to be attached to the compound document so that the web server can synthesize the compound document further including the sound advertisement signal to the electronic document. The sound expression step, Converting the attached sound advertisement signal into a sound format supported by the virtual machine of the user terminal; And Driving the virtual machine to implement the sound advertisement signal of the converted format; Sound advertising game banner providing method comprising a. In claim 6, The sound advertisement request means is displayed in plural places in the banner area, The sound advertisement expression step expresses a sound advertisement corresponding to each sound advertisement request means, The banner program, Storing the expressed sound advertisement history; And Transmitting the expressed sound advertisement history to the banner server when a setting condition is met; Sound advertising game banner providing method further comprising a. In claim 9, The setting conditions, A cumulative grant score exists, and a sound advertisement game banner providing method characterized in that the earning request signal is input from the user terminal. In claim 10, The grant score is, The sound advertising game banner providing method characterized in that it is calculated by the result of comparing the sum total of the number corresponding to each said sound signal request means with a predetermined setting value. The method according to any one of claims 9 to 11, The sound advertisement corresponding to the sound advertisement request means, the sound advertisement game banner providing method, characterized in that a plurality of sound advertisements are divided. In a web server connected via a network to a user terminal and a sound advertising banner server including a speaker, Requesting a sound advertisement banner program to the sound advertisement banner server according to an electronic document request signal of a user terminal connected through a network; Receiving the sound advertisement banner program; Attaching the sound advertisement banner program to an electronic document to create a composite document; Transmitting the created composite document to the user terminal; Including but not limited to: Sound advertising game banner program attached to the composite document, A sound advertisement request means displaying step of displaying request means for requesting the implementation of the sound advertisement in the banner area set on the screen of the user terminal; And A sound advertisement expression step of expressing a sound advertisement set when the sound advertisement request means is activated; The sound advertising game banner providing method, characterized in that a series of instructions performed in the user terminal, including. In claim 13, The sound advertisement request means is displayed in plural places in the banner area, The sound advertisement expression step expresses a sound advertisement corresponding to each sound advertisement request means, The banner program, Storing the expressed sound advertisement history; And Transmitting the expressed sound advertisement history to the banner server when a setting condition is met; Sound advertising game banner providing method further comprising a. The method of claim 14, The setting conditions, A cumulative grant score exists, and a sound advertisement game banner providing method characterized in that the earning request signal is input from the user terminal. The method of claim 14 or 15, The sound advertisement corresponding to the sound advertisement request means, the sound advertisement game banner providing method, characterized in that a plurality of sound advertisements are divided. Connected via a network to a user terminal and a web server including a speaker, A network interface for transmitting and receiving data through the network; An advertisement game database for storing one or more sound advertising game banner programs, a sound signal database for storing one or more sound advertising signals, and a user database for storing sound advertisement history expressed in the user terminal of the user with respect to one or more users. A database unit; And The sound advertisement game banner program in the advertisement game database is transmitted in response to a request of the sound advertisement game banner program received through the network interface, and the sound advertisement expression history is received as a result of the execution of the sound advertisement game banner program. Central processing unit for storing in; Including but not limited to: Sound advertising game banner program, A sound advertisement request means displaying step of displaying a plurality of request means for requesting the implementation of the sound advertisement in the banner area set on the screen of the user terminal; A sound advertisement expression step of expressing a sound advertisement set when the sound advertisement request means is activated; Storing the expressed sound advertisement history; And Transmitting the expressed sound advertisement history when a setting condition is reached; Sound advertising game banner providing server, characterized in that a series of instructions to be performed on the user terminal, including. The method of claim 17, The setting conditions, Cumulative grant points exist, the sound advertising game banner providing server, characterized in that the earning request signal is input from the user terminal. The method of claim 17 or 18, The sound advertisement corresponding to the sound advertisement request means, the sound advertisement game banner providing server, characterized in that a plurality of sound advertisements are divided. Is connected via a network to a user terminal including a speaker and a server providing a sound advertising banner, A network interface for transmitting and receiving data through the network; An electronic document storage unit for storing one or more electronic documents to be provided to the user terminal; And A central processing unit for receiving a sound advertising game banner program from the sound advertising banner providing server, attaching the electronic document to the electronic document, and forming a compound document and transmitting the request to the user terminal by an electronic document request received from the user terminal through the network interface. Including, The sound advertising game banner program, A sound advertisement request means displaying step of displaying a plurality of request means for requesting the implementation of the sound advertisement in the banner area set on the screen of the user terminal; A sound advertisement expression step of expressing a sound advertisement set when the sound advertisement request means is activated; Storing the expressed sound advertisement history; And Transmitting the expressed sound advertisement history when a setting condition is reached; Web server for providing a sound advertising game banner, characterized in that a series of instructions performed on the user terminal, including. The method of claim 20, The setting conditions, A web server for providing a sound advertisement game banner, wherein a cumulative grant score is present and an earning request signal is input from a user terminal. The method of claim 20 or 21, And a sound advertisement corresponding to each sound advertisement request means, wherein the sound advertisement game banner is divided into a plurality of sound advertisements.