KR20000059178A - The electronic commerce BM using Chatting-Shop in portal-site - Google Patents

The electronic commerce BM using Chatting-Shop in portal-site Download PDF

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Publication number
KR20000059178A
KR20000059178A KR1020000041499A KR20000041499A KR20000059178A KR 20000059178 A KR20000059178 A KR 20000059178A KR 1020000041499 A KR1020000041499 A KR 1020000041499A KR 20000041499 A KR20000041499 A KR 20000041499A KR 20000059178 A KR20000059178 A KR 20000059178A
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South Korea
Prior art keywords
shop
chatting
commodity
site
product
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KR1020000041499A
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Korean (ko)
Inventor
정상훈
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정상훈
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Priority to KR1020000041499A priority Critical patent/KR20000059178A/en
Publication of KR20000059178A publication Critical patent/KR20000059178A/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q50/50—

Abstract

PURPOSE: An electronic business technique is provided to be capable of improving an effectively of buying a commodity by buying the commodity considering an intention through a chatting. CONSTITUTION: In an electronic business technique, a helper is disposed at each chatting shop in a cyber portal site. When a client visits the cyber portal site, commodity guidance and introduction and a mutual information exchange between clients are performed so as to buy and sell the commodity. When a buyer wants detailed information of a selected commodity at the chatting shop in the cyber portal site, information to the commodity is shown to persons in the chatting shop by opening a new window.

Description

채팅숍을 활용한 전자상거래 방식 {The electronic commerce BM using Chatting-Shop in portal-site}E-commerce method using chat shop {The electronic commerce BM using Chatting-Shop in portal-site}

본 발명은 인터넷 전자상거래의 새로운 BM｛Business Model｝이다. 기존 전자상거래 방식을 조사한 결과 사이버상에 대형 쇼핑몰이나 백화점에서 구입하는 방식으로 일반적인 제품 판매를 위함이다. 현 방식은 불특정 다수의 고객을 대상으로 하는 상거래인 이유로 사이트의 독특한 특색이 결여되어 있는 점을 볼 수 있다. 반면 본 발명은 특정한 고객을 차별화 하여 홍보 및 그들만을 위한 CONTENTS 제공으로 고정 고객 확보에 강점이 있다. 본 발명의 특징은 채팅방을 활용하여 전자상거래 시장 환경을 조성 해 주어 그 안에서 전자상거래가 시행되는 것이다. 예를 들면 "사이버 옷가게"는 사이버상에서 옷가게 환경을 조성하고 그 곳에서 채팅을 하면서 상품을 구경하고 선택할 수 있는 방식이다. 이 시스템의 가장 큰 잇점은 구매자가 구매 결정 시 타인의 의견을 고려 할 수 있다는 장점이다. 본 방식으로 각종 테마shop을 조성해 전자상거래에 적용한 BM이다.The present invention is a new BM “Business Model” of Internet e-commerce. As a result of examining the existing e-commerce method, it is for general product sales by purchasing in cyber shopping mall or department store. The current approach lacks unique features of the site because it is a commerce dealing with an unspecified number of customers. On the other hand, the present invention has a strength in securing a fixed customer by differentiating a specific customer and providing CONTENTS only for them. A feature of the present invention is to create an e-commerce market environment by utilizing a chat room, the e-commerce is carried out therein. For example, "Cyber Clothing Store" is a way of creating a clothing store environment in cyberspace and chatting and viewing and selecting products. The biggest advantage of this system is that buyers can consider others' opinions when making a purchase decision. This is a BM that applies various e-commerce to a theme shop.

본 발명은 인터넷 전자상거래 BM(Business Model)이다.The present invention is an Internet e-commerce BM (Business Model).

이를 위해 본 발명을 적용할 수 있는 전문 포털 사이트 구축과 운용, 인터넷 chattingshop 적용기술이 요구된다. 또한 차별화된 고객 확보를 위한 그들의 정보와 needs를 파악, 관리 하기 위한 DB 서버 구축이다.To this end, the construction and operation of a specialized portal site to which the present invention can be applied, and the Internet chattingshop application technology are required. In addition, DB server construction to identify and manage their information and needs for differentiated customer acquisition.

본 발명에 따른 인터넷 전자상거래에 적용된 시스템의 전반적인 흐름이다.The overall flow of the system applied to the Internet e-commerce according to the present invention.

본 발명의 전자상거래 시스템은. 기업으로부터 상품에 대한 광고 및 홍보를 의뢰 받아 포털사이트 (서비스망)에 광고/홍보하는 것이며.E-commerce system of the present invention. It is to advertise / promote on portal site (service network) by requesting advertisement and promotion of product from company.

on-line상에서 회원 가입으로써 확보한 구매자의 데이터베이스를 분석, 활용하여 본 사이트에서 구매 대상자에게 광고한다.Analyzes and utilizes the buyer's database acquired through on-line membership and advertises to purchasers on this site.

일반 소비자(구매자)가 제품 구입 신청을 하면, 본 사이트에서는 제품 판매량에 대한 분석, 통계 자료를 확보한다.When a general consumer (purchaser) applies to purchase a product, this site obtains analysis and statistical data on product sales volume.

본 사이트에서 기업 및 상품 공급업체로 구매자의 필요정보 및 주문 품목에 대한 사항을 신청한다.From this site, companies and product suppliers apply for the buyer's required information and order items.

기업에서는 신청 받은 상품을 구매자에게 운송하고, 대금을 청구한다.The company delivers the requested product to the buyer and charges for it.

구매자는 온라인 (사이버머니 등)을 통하여 상품 대금을 본 사이트의 운영자에게 지불한다.Buyer pays the price of the product to the operator of this site online (cyber money, etc.).

운영자는 수수료를 제외한 상품 대금을 기업에 지불한다.The operator pays the company the price of the commodity excluding the commission.

본 사이트와 병행하여 발행하는 신문(구매 대상자를 위한)에 동시 홍보를 취하고 있는 장점을 살려 고객이 WEB상이 아닌 신문을 통하여도 물품 구매를 할 수 있도록 한다.By taking advantage of the simultaneous promotion of newspapers (for purchasers) issued in parallel with this site, customers can purchase goods through newspapers, not on the web.

본 발명에 따른 채팅 방식을 전자상거래 방식에 적용하여 혼자만이 아닌 타인의 의견을 공유하며 상품 선택에 효율성을 보여주는 것이다.By applying the chat method according to the present invention to the e-commerce method to share the opinions of others as well as alone and show the efficiency in product selection.

기업으로부터 받은 상품을 사이트에 전시한다.We display product which we received from company on site.

채팅-shop에 상품을 전시하여 고객이 상품 구매 결정시 타인의 의견을 들을 수 있는 여건을 조성해준다. 혹 친구간, 가족간 인터넷이 가능한 어느 장소에서든 채팅shop에 들어가 상품을 추천해주고 선물을 할 수 있는 시스템이다.By displaying products in a chat-shop, it creates conditions for customers to listen to others when making a purchase decision. It is a system that can recommend and present a product by entering a chat shop at any place where internet is available between friends and family.

소비자로부터 제품 신청을 받고, 신청한 제품을 결산한다.Receive a product application from the consumer and settle the product.

본 사이트에서 기업 및 상품 공급업체로 구매자의 필요정보 및 주문 품목에 대한 사항을 신청한다.From this site, companies and product suppliers apply for the buyer's required information and order items.

기업은 제품을 배송하고 선물하거나 구매자에게 제품대금을 청구한다.The company ships the product and presents it or bills the buyer for the product.

구매자는 온라인(사이버머니 등)을 통하여 상품 대금을 본 사이트의 운영자에게 지불을 한다.The purchaser pays the price of the product to the operator of this site online (cyber money, etc.).

운영자는 수수료를 제외한 상품 대금을 기업에 지불한다.The operator pays the company the price of the commodity excluding the commission.

본 발명을 통해서 얻을 수 있는 효과는 채팅을 통해서 서로의 의사를 고려하면서 상품을 구매 할 수 있어 상품 구입에 효율성을 높일 수 있다.The effect obtained through the present invention can consider the intention of each other through chat can increase the efficiency in product purchase.

그럼으로써 상품을 구입하고 후회하는 경우를 줄일 수 있고 각자의 생각을 교환 할 수도 있어 젊은 구매자들이 시내에 직접가지 않고, 또한 지역적으로 멀리 있는 가족 및 친구끼리도 의견을 교환하며 상품이나 선물을 구입할 수 있는 효과를 얻을 수 있다.This reduces the chances of buying and regretting a product, and allows you to exchange ideas, allowing young buyers not to go directly to the city or to exchange goods and gifts with family and friends who are far from home. The effect can be obtained.

또한 기업에서는 반품 및 환불 등의 단점을 줄일 수 있어서 상품의 재고가 줄어들고 같은 재화로써 더 많은 투자를 할 수 있는 장점이 있다. off-line과 on-line을 병행하여 광고 / 홍보를 실시함으로 광고주들의 needs를 최대한 충족시켜 줌으로 고객 만족의 효과를 실현 할 수 있다.In addition, companies can reduce shortcomings such as returns and refunds, which reduces the inventory of goods and allows more investment in the same goods. Advertisement / promotion in parallel with off-line and on-line can satisfy the needs of advertisers as much as possible to realize the effect of customer satisfaction.

Claims (2)

사이버상 포털 사이트 내에 각 채팅shop(방)에 도우미 1인을 배치 고객이 방문 했을 때 상품 안내와 소개 그리고, 고객들간에 상호 간 정보교환을 하면서 상품을 사고 파는 새로운 전자상거래 방법.One helper is placed in each chat shop within the cyber-commerce portal site. A new e-commerce method for buying and selling goods by introducing and introducing products and exchanging information between customers when customers visit. 제1항에 있어서 사이트 내에 채팅shop에서 구매자가 선택한 상품의 세부 정보를 원할 때 그 상품에 대한 정보를 새로운 창을 열어 채팅방에 있는 사람들에게 보여주는 방법.The method of claim 1, wherein when a chat shop wants details of a product selected by a buyer in a site, information about the product is opened to a person in a chat room by opening a new window.
KR1020000041499A 2000-07-20 2000-07-20 The electronic commerce BM using Chatting-Shop in portal-site KR20000059178A (en)

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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20020034289A (en) * 2000-10-31 2002-05-09 강창훈 Potal service system introducing game element based on scenario and method for operating the system
KR20020040223A (en) * 2000-11-24 2002-05-30 정현경 Method for meditating the e-business between community and corporation
KR100413127B1 (en) * 2000-12-02 2003-12-31 김민섭 joint shopping method on the internet
KR100786058B1 (en) * 2000-10-13 2007-12-17 엘지전자 주식회사 method for managing shopping mall using internet
KR20230056205A (en) * 2021-10-20 2023-04-27 강한근 On-off line service operating system connecting family membership recruitment and method thereof

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100786058B1 (en) * 2000-10-13 2007-12-17 엘지전자 주식회사 method for managing shopping mall using internet
KR20020034289A (en) * 2000-10-31 2002-05-09 강창훈 Potal service system introducing game element based on scenario and method for operating the system
KR20020040223A (en) * 2000-11-24 2002-05-30 정현경 Method for meditating the e-business between community and corporation
KR100413127B1 (en) * 2000-12-02 2003-12-31 김민섭 joint shopping method on the internet
KR20230056205A (en) * 2021-10-20 2023-04-27 강한근 On-off line service operating system connecting family membership recruitment and method thereof

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