KR20000059078A - The free advertising system used the poster and price list in point of purchase advertising - Google Patents

Abstract

PURPOSE: A free advertisement method is provided to insert a banner advertisement into a poster and a price table at a point of purchase for distributing the poster and the price table to an exhibition center or a selling store without pay in order to reduce a mass media advertisement cost of a company and promote a corresponding product by offering the free poster and price table to a selling agent at the point of purchase. CONSTITUTION: A free advertisement method comprises the steps of attracting a plurality of banner advertisements over the internet, inserting the banner advertisement into a poster and a price table, and distributing the poster and the price table to the exhibition center and the store.

Description

The free advertising system used the poster and price list in point of purchase advertising}

Point-of-purchase (POP) refers to all kinds of advertising activities that are carried out inside and outside the store that displays and sells the product, or at the site where the consumer purchases the product. It's playing a big role in making it happen.

Among these point of purchase advertisements, posters and price tags are frequently used in each store. Large exhibition halls and stores use their own products because they are consumed in large quantities. Stores are a big problem because they are buying color paper or plain paper at stationery shops, and they are inferior in sophistication of design and variety of sizes. As a result, the quality and reliability of the exhibition halls and stores are inferior, resulting in a lot of losses due to the deterioration of the consumer's willingness to purchase.

And many companies reduce the need for advertising, but the most commonly used mass media advertising is too expensive to access, and even if it is approached, the cost incurred increases the price of the product, thus indirect and indirect. As a result, the cost is passed on to consumers, and they lose money due to their lack of competition in price competition.Banner advertisement, the most widely used company on the Internet, also suffers from a significant decrease in costs and its utility. It is subject to space and time constraints that can only be seen by a consumer connecting to the Internet.

The present invention provides a stylish poster and price tag that can be distributed free of charge by inserting advertisements for the satisfaction of both exhibitions, stores, and individuals who need posters and price tags among advertisers and point-of-purchase advertisements attracted on the Internet. It should be made with original design and color

Advertisers who are attracted on the Internet and who need posters and price tags during the point of purchase (POP) are attracted and distribute posters and price tags produced by inserting the advertiser's advertisements to members for free.

The present invention utilizes inserting advertisements into posters and price tags during point of purchase (POP) for the exhibition, store, individual needs and corporate public relations activities. Posters and price tags can be supplied free of charge, and companies can directly promote their businesses to consumers at low cost in open spaces where purchase activities are active, not closed spaces. It is expected that sales can be increased and companies can get big promotions at low cost.

Claims (2)

Attract advertisers who need public relations activities on the Internet (POP: Point of Purchase): Inserting advertisements into posters and price lists and distributing them free of charge to exhibition halls, stores, and individuals. The method of claim 1, wherein posters and price lists containing advertisements are distributed free of charge without going through the Internet.