KR20000049923A - The method about a membership registration and a management agency for a personal information purchasing and marketing - Google Patents

Abstract

PURPOSE: A method for substituting for the subscription and management of members through the purchase and sale of private information is provided so that an intermediator server can sell private information to an internet site company after purchasing private information from internet users. CONSTITUTION: An intermediator web server(100) is connected to an intermediator server(20). A member management DB server(70) managing members is composed of a credit appraisal management module(110) to appraise and manage the credit of members joined in the intermediator server(20) and a member management module(120) to manage the member DB of an intermediator web site. A mileage integral management server(80) comprised of a mileage addition/subtraction module(130), a mileage integral index adjustment module(140) and a mileage integral DB management module(150) carries out the integral management of members' mileage points. A credit appraisal providing site(30) appraises the credit of members joined in the intermediator server(20). Affiliated sites(40-1-40N) consists of a web server(40-1-1-40-N-1), a member management server(40-1-2-40-N-2) and a member information database(40-1-3-40-N-3) respectively.

Description

The method about a membership registration and a management agency for a personal information purchasing and marketing}

The present invention relates to a member registration and management method through the purchase and sale of personal information using the Internet, and more specifically, from the Internet users who want to sell personal information, the intermediary purchases the personal information at a high price, It relates to the member registration and management agency method through the method of providing the personal information of the member to the partner site of the intermediary and the prospective customer suitable for each affiliate site based on this.

In recent years, poor Internet companies have been bankrupt. This is played by the subtitle on membership management, a source of income for Internet sites. In other words, in order to create a strong profit structure, it is necessary to reform the poor membership system. There are not a few CEOs sighing as they look into their personal information these days. The personal information is secured in exchange for providing the contents free of charge. I vaguely accepted what could be, but at least it was false and incomplete. In addition, even though a lot of membership applications were written for one-time use only because of the blindness of prizes and services, many members are just bubbles that cannot be traded in the long term. The only thing the business owner has in hand is the personal information of the members, but there is no point in making a high profit using it, and the cash is in a hurry. Thus, promises to customers about privacy are abandoned. However, the value of the member information does not go out much. This is because the quality is much lower than that of department store cards or credit card companies. Therefore, there is a need for a scheme for membership registration and management of such Internet sites.

In addition, with the rapid development of the Internet, there is an increasing number of advertising sites that advertise the goods of the Internet shopping malls or affiliated sites that can be purchased through the Internet. These Internet shopping malls and advertising sites are recruiting various affiliated sites, and the products of affiliated sites can be sold or advertised through the company's Internet site. In order to increase the sales of each affiliated site, the company's site The customer uses a mileage point payment system that pays a predetermined mileage point to a customer who purchases an item or views an advertisement.

Such a mileage point payment system allows customers to access a website by clicking on a banner advertisement, a product icon, or a link button placed on the website. According to the mileage points can be earned, the customer can use the mileage points to purchase goods, or get a portion of the purchase price. Thus, customers can purchase goods at low cost, and each affiliate site can encourage customers to continuously advertise and purchase their goods.

However, these mileage points are credited to the customer according to the predetermined criteria, each part of the partner site according to the predetermined criteria set by the customer, according to the predetermined criteria, the value of the mileage points provided by each affiliate site and Since the units are determined differently, there was a problem that the mileage points accumulated in one affiliate site cannot be used in another affiliate site. Therefore, a company operating an internet shopping mall or an advertisement site collects mileage points provided at each affiliate site, pays a certain amount of goods to the customer, bills each affiliate site, or a part of the fee received from each affiliate site. We choose to buy the goods paid to customers using. However, since this method is to allow the customer to select one of several kinds of items specified in the Internet shopping mall, the range of selection is very narrow and there is a problem in that it is inconvenient to use.

The present invention has been made to solve the above problems, and an object of the present invention is to sign up a member on an affiliated site, so that the member's own credit information is bought by the intermediary server at a large amount and provide personal information on the affiliated site. The purpose of this is to select and provide prospective customers suitable for each affiliated site and to manage and manage mileage points paid according to various criteria, so as to freely purchase goods and contents of each affiliated site.

1 is a system configuration diagram of membership registration and management method through the purchase and sale of personal information according to the present invention

2 is a flow chart for membership registration and management through the purchase of personal information according to the present invention

Figure 3 is a member management agency flow chart through the sale of personal information according to the present invention

4 is a mileage point adjustment and integrated management flowchart according to the present invention

5 is a configuration example of a member database of the intermediary server shown in FIG.

6 is a configuration example of a mileage point integration database of the intermediary server shown in FIG.

<Description of the code | symbol about the principal part of drawing>

10-1, ..., 10-N: Internet site member1, ..., Internet site member N

20: mediator server

30: Credit bureau site

40-1, ..., 40-N: Affiliate Site1, ... Affiliate Site N

40-1-1, ..., 40-1-N: Web server of affiliate site

40-2-1, ..., 40-2-N: Membership management DB server of affiliate site

40-3-1, ..., 40-3-N: Membership database of affiliate sites

50: Member database of the mediator server

60: Mileage point integration database on the intermediary server

70: member management DB server of the intermediary

80: Intermediate Mileage Point DB Integrated Management Server

90: The Internet.

100: intermediary server

110: Credit Evaluation Management Module

120: Membership Management Module

130: Mileage accelerating module

140: Mileage integrated index adjustment module

150: mileage integrated DB management module

610: Mileage column by affiliate site of the mileage point integration DB

620: Mileage total column for each affiliate site of the mileage point integration DB

630: integrated mileage index column of the mileage point integration DB

In order to achieve the above object, the present invention provides an intermediary server to purchase personally identifiable information from an individual or a company through payment of expensive cyber money or cash, etc. First step; A second step of crediting the information and providing the affiliated internet site of the intermediary server with the personal information and the processed information based on the member information subscribed to the intermediary server; Affiliate site is a third step to provide to the mediator server subscription miles to pay for each member provided by the mediator server, and miles related to events such as surveys and product research on the affiliate site; The intermediary server comprises a fourth step of integrating and adjusting the corresponding mileage points so that members subscribed to the intermediary server can freely use shopping or content information on the affiliate site of the intermediary server.

Now, with reference to Figures 1, 2, 3, 4 will be described in detail a preferred embodiment of the present invention.

In the drawings, Figure 1 is a diagram showing the system configuration of the membership registration and management method through the purchase and sale of personal information according to the present invention. As shown in the figure, the schematic system diagram of the present invention is an intermediary web server 100 connected to an internet subscription member (10-1, .. 10-N), an intermediary server 20, an intermediary server. , Membership management DB server 70 for managing members, credit rating management module 110 to manage the evaluation of the credit of the members subscribed to the intermediary server, member management module 120 to manage the member DB of the intermediary website, the Next, the member database 50 connected to the member management server, the mileage DB integrated management server 80 to manage the mileage points of members integrated, the mileage deceleration module 130 to operate therein, the mileage integrated index adjustment module 140 A mileage integration DB management module 150, a mileage integration database 60 that integrates and adjusts and stores the mileage points, and a credit rating that evaluates the credits of members who subscribe as members to an intermediary server. The public site 30, and the affiliated sites (40-1, ... 40-N) that are affiliated with the intermediary, and the web servers (40-1-1, ... 40 that are responsible for web services on the affiliated sites). -N-1) and the member management server (40-1-2, ... 40-N-2) for managing the member information, and the member information database (40-1-3, .. .40-N-3).

In the drawings, Figure 2 is a view showing the flow of membership registration and management for purchasing personal information according to the present invention. As shown in the figure, in the flow chart of purchasing personal information, Internet site subscription members 10-1, ... 10-N connect to the intermediary server 20 and apply for membership registration (step S21). The intermediary server 20 then provides the subscription member with the terms and conditions of the intermediary server 20 (step S22), and the subscription members 10-1, ..., 10-N express their consent (step S23). ). Then, the intermediary server 20 provides a member registration screen (step S24), and the registered member presses the member registration button to register as a member (step S25). The intermediary server 20 provides the personal information to the credit rating agency site 30 to request an evaluation (step S26). The requested credit rating site 30 sends the verification data to the intermediary server 20. Immediately after confirmation (step S27), the intermediary server 20 pays a large amount of cyber money or cash to the subscription members 10-1, ..., 10-N. (Step S28) Then the subscription member ( 10-1, ..., 10-N may be provided with shopping and content services at the affiliate sites 40-1, ..., 40-N of the intermediary server 20 directly with the mileage points. (Step S29)

3 is a view showing a member management agency flow for selling personal information according to the present invention. As shown in the figure, the affiliated sites 40-1,..., 40-N apply for affiliation to the intermediary server 20 (step S31). The intermediary server 20 then provides the terms and conditions of the intermediary server 20 to the affiliated sites 40-1, ..., 40-N (step S32), and the affiliated sites 40-1, ..., 40-N) expresses consent for this (step S33). The intermediary server 20 then provides an affiliate subscription screen (step S34), and the affiliate sites 40-1,..., 40-N press the affiliate button and the affiliate sites 40-1,... 40 -N) (step S35). At the same time, the affiliate sites 40-1,..., 40-N receive mileage points and cash from the intermediary server 20 in exchange for cooperating in the terms and conditions with the intermediary server 20. (step S36) The intermediary server 20 then combines the mileage received from the affiliate sites 40-1, ..., 40-N and the cash used at the affiliate sites 40-1, ..., 40-N. The scores are converted into points and provided to the members 10-1, 10, and 10-N. (Step S37) With this mileage, the members 10-1, 10, and 10-N are affiliated with each other. At 40-1, ... 40-N, shopping and content services may be provided (step S38).

4 is a diagram illustrating a mileage point adjustment and integrated management flow according to the present invention. As shown in the figure, when the subscribing members 10-1,..., 10-N access the intermediary server 20 to authenticate (step S41), the intermediary server 20 receives the subscribing member 10-N. 1, ..., 10-N) the accumulated mileage by the affiliate sites (40-1, ..., 40-N) and integrated cumulative mileage of the member (10-1, ..., 10-N) Display on the client web browser (step S42). Based on this information, the registered members (10-1, ..., 10-N) to move to the affiliated site (40-1, ..., 40-N) of the intermediary server 20 that they want to receive services Then, the site is accessed and the member is authenticated and logged in (step S43). If the member (10-1, ..., 10-N) uses the mileage at the affiliate site (40-1, ..., 40-N) (step S44), the affiliate site (40-1, .. .40-N subtracts the mileage and integrated cumulative mileage information of the subscribing members 10-1, 10-N (step S45), and provides the information to the intermediary server 20.

The mediator server 20 receiving this information adds a row to the mileage point integration database 60 of the mediator server 20 through the mileage deceleration module 130 of the mediator server 20, and the affiliate site of the row. Enter the above information received from the affiliate sites (40-1, ..., 40-N) in the mileage column 610 for each star, and accumulate mileage by affiliate sites (40-1, ..., 40-N) (620) In the column, a value deducted by the mileage point score is input (step S46). And convert the mileage points of the affiliate sites (40-1, ..., 40-N) to the consolidated index through the mileage integration index adjustment module 140 to enter the converted mileage index 630 of the row (Step S47), the value is input to the integrated mileage index 630 column (step S48). Through this process, the mileage for each affiliate site 40-1, ..., 40-N for each affiliate site 40-1, ..., 40-N of the integrated database 60 of the intermediary server 20. 610, the mileage total 620 per affiliate site 40-1,.

On the contrary, if the member 10-1, 10-N receives mileage through the event participation at the affiliate site 40-1, 40-N (step S49), the affiliate site ( 40-1, ..., 40-N increase the mileage and integrated cumulative mileage information of the member 10-1, ..., 10-N (step S410), and the information is transferred to the intermediary server 20 To provide. The mediator server 20 receiving this information adds a row to the mileage point integration database 60 of the mediator server 20 through the mileage deceleration module 130 of the mediator server 20, and the affiliate site of the row. Enter the above information received from the affiliate sites (40-1, ..., 40-N) in the mileage column 610 for each star, and accumulate mileage by affiliate sites (40-1, ..., 40-N) (620) In step S411, a value increased by the mileage point score is input to the column. And convert the mileage points of the affiliate sites (40-1, ..., 40-N) to the consolidated index through the mileage integration index adjustment module 140 to enter the converted mileage index 630 of the row (Step S412), the value is input to the integrated mileage index 630 column (step S413). Through this process, the mileage for each affiliate site 40-1, ..., 40-N for each affiliate site 40-1, ..., 40-N of the integrated database 60 of the intermediary server 20. 610, the mileage total 620 per affiliate site 40-1,..., 40-N, and the integrated mileage index 630 are increased.

By repeating this process, the registered member can use the information on the affiliated site, and can check the final mileage and the total accumulated mileage for each final affiliated site through the intermediary server (step S414).

FIG. 5 is a configuration example of a member database of the intermediary server shown in FIG. 1 and includes columns of member ID, division code for each affiliate site, mileage classification code, date and time, and the like.

6 is a configuration example of a mileage point integration database of the intermediary server shown in FIG. 1, the member ID, affiliate site classification code, mileage classification code, mileage by affiliate site 610, mileage accumulation by affiliate site 620, integration The column includes a mileage index 630 and a date and time.

As described above, according to the present invention, the Internet site subscription member receives the mileage points of selling the personal information and, firstly, the degree of purchasing the goods immediately upon subscription, so that they can purchase the goods and contents directly from the partner's affiliate site. It is also possible to join all the affiliate sites, so there is no need to sign up again at the affiliate site. And thirdly, because it manages the mileage points provided by each affiliate site, it can be used in both affiliate sites. In addition, since the broker's affiliate site can obtain high quality member information through the first and the broker's credit rating, and second, it can secure a large amount of member information owned by the broker. Since the service can be provided to the members immediately after opening, it is possible to minimize the marketing cost and time required to secure members. In addition, as the mileage point is easy to use, since the customer frequently uses the affiliate site, there is an advantage that can increase the sales of the entire affiliate site.

Claims (4)

In the method for providing membership and management agency on the Internet, In the intermediary website, a first step in which an intermediary server purchases personal information from an individual or a company through payment of cyber money or cash for personal information such as an individual or a company to be a member of the Internet site; A second step of crediting the information and providing the affiliated internet site of the intermediary server with the personal information and the processed information based on the member information subscribed to the intermediary server; Affiliate site is a third step to provide to the mediator server subscription miles to be paid for each member provided by the mediator server and mileage points related events such as surveys and product research on the affiliate site; The intermediary server integrates and adjusts the mileage points corresponding to the purchase and sale of personal information for internet membership, which consists of four steps, allowing members who have subscribed to the intermediary server to use shopping or contents information at their own sites. How to sign up and manage through the agency. The method of claim 1, In signing up for a member on the intermediary website, the member wishes to receive a large amount of cyber money or cash, etc. on the intermediary website with the terms of use, ie, the right to provide personal information of the members to the affiliated website. Membership through the purchase and sale of personally identifiable information on the Internet, which means that you can sell, subscribe to mailing lists from affiliate sites, and participate in events such as surveys on affiliate sites. How to sign up and manage. The method of claim 1, In introducing the member to the affiliated site on the intermediary website, after requesting evaluation by a credit rating agency, the member provides the personal information to the affiliated site according to the result, and receives a payment for the member. How to sign up and manage through the purchase and sale of personal information on the Internet, characterized in that the sale on the affiliate site. The method of claim 1, The intermediary server coordinates and manages this through the cyber money received by the member of the intermediary website and the members of the affiliate site from the intermediary server, and through the integrated cyber money, shopping or content information on the affiliate site of the intermediary server. How to sign up and management through the purchase and sale of personal information on the Internet, characterized in that the user can use at will.