KR20000049629A - Method of electronic commerce by a short sales. - Google Patents

Abstract

PURPOSE: A method for instantly performing electronic commerce is provided for a buyer to request necessary goods in advance by referring a goods list and price offered by a seller, and for the seller to sell a large quantity of goods at a proper time. CONSTITUTION: A method for instantly performing electronic commerce comprises steps of collecting members to participate in an instant electronic commerce event by allowing customers to register at the event site as a member, publishing an electronic catalogue on the goods, transmitting the electronic catalogue to the register customers, the customer requesting to participate in the instant electronic commerce event by referring to the transmitted electronic catalogue, notifying the instant electronic commerce event on a home page over the internet, ordering the goods at the site for a designated period, and counting a credit for the members by checking if the customers ordering the goods in advance buy the goods or not to compensate for the counted credit.

Description

Method of electronic commerce by a short sales.

The present invention relates to a shiny sale e-commerce method based on the Internet, and more specifically, through a B2C concept e-commerce method, in which the concept of consumer co-purchase is added, a seller can adjust a stock price of a selling company at a lower price. It relates to an electronic commerce method that can purchase goods or services at a more reasonable price in time.

Launched from the ARPANET, which began to share information related to military research in the US Department of Defense, the Internet is now a huge and efficient information storage and information delivery medium, linking numerous computer networks around the world. The Internet is used for various purposes such as e-mails, newsgroups, file transfers, information transmission and retrieval, etc., and the number of Internet-connected networks and the number of Internet users has increased so that the commercial use of the Internet, that is, Electronic Commerce, It is spreading rapidly.

Electronic commerce is a transaction in which all or part of a transaction of goods or services is processed by electronic means such as electronic document exchange. E-commerce is similar to the commerce in the real world, the commerce subjects are all involved (Fig. 1). In the simplest case of electronic commerce, a cyber mall that provides goods or services, a consumer who purchases goods or services in a store, a virtual bank or credit card company that is involved in monetary relations with the product, etc. Becomes the subject of. Looking at this process, first, a consumer connects to a virtual store with a terminal connected to the Internet such as a computer and shops. When it finds a product that it wants to purchase, it sends a purchase intention to the virtual store and provides a payment method such as a credit card number and a password. The virtual store inquires the credit card number and password presented by the customer to the virtual bank or credit card company and requests payment. When the virtual bank or credit card company pays the price to the virtual store, the virtual store delivers the product to the customer to complete the purchase process.

Conventional e-commerce models through the Internet generally include ① shopping malls between companies and consumers such as Amazon (www.amazon.com) and Internet department stores, and ② eBay (www.eBay.com) and auction (www.auction.co. kr) forms of auction or reverse auction, ③ a form of joint purchase or event that recruits buyers to purchase products at a given price, ④ forms of business-to-business or government-to-business transactions such as import and export, material purchase, bidding, etc. have. In this conventional e-commerce model, the pricing of the product is determined by the seller (in the case of shopping malls or joint purchases), the seller gives the minimum price, the buyer decides the final price (in the case of auction), or the buyer gives the highest price. Or (reverse auction), or offer the price the buyer wants (Priceline: www.priceline.com).

In the case of this conventional model, it is difficult to find the product that the consumer wants at the necessary time, and it is not certain whether the price decision process is inexpensive because the demand and supply law does not apply as it is in the real transaction process. 'Want to buy cheap' there is a problem that is difficult to meet the needs of consumers.

For example, in the case of a general shopping mall, the model of the existing reality is transferred to the Internet, and the selling price may decrease because the intermediate distribution is omitted and the store and exhibition of the reality are unnecessary, but the sales method for the unspecified majority Because it is a one-to-many relationship between buyers, it is difficult not only to satisfy individual buyers, but also to lower prices because it is necessary to install and operate virtual stores while competing with actual stores. In the case of auction, it is an unfamiliar transaction method that can induce interest because of the game character, but the buyer can decide the price. There is a discomfort in lighting that mental fatigue occurs and that necessary items are not necessarily available for purchase. On the other hand, in the Internet space where a large number of people can gather, people who want to purchase a certain product are grouped to create an opportunity to jointly purchase the product. In this case, it is difficult to determine the subject, and it is difficult to purchase the necessary product when needed. The problem is that the quantity is usually limited and price transparency is not guaranteed.

Therefore, there is a need for a new e-commerce model that eliminates the disadvantages of the conventional e-commerce model.

The present invention solves the disadvantages of the conventional e-commerce model as described above, the buyer purchases the desired product by looking at the unprecedented price suggested by the seller, the seller sells a large quantity of inventory at the appropriate time, the e-commerce is mutually beneficial We want to provide a win-win model.

1 is a system diagram showing a simplified e-commerce of the present invention.

2 is a flowchart illustrating a process of recruiting and registering members to participate in an event in the present invention.

3 is a flowchart illustrating a process of creating a catalog for a product by a seller through an intermediary server in the present invention.

Figure 4 is a flow chart illustrating a process of transmitting to the members the electronic catalog generated in the sales broker server in the present invention.

FIG. 5 is a flowchart illustrating a process in which a member who receives an electronic catalog transmitted from a sales intermediary server makes a reservation at a sparkling sale event in the present invention.

6 is a step in which the sales broker posts a shiny sale product in the present invention;

7 is a flowchart illustrating a process of applying for a purchase by a reserved member and a purchaser who does not reserve a product posted for a predetermined period in an intermediary server according to the present invention.

8 is a flowchart illustrating a compensation process of adding or subtracting a member's credit rating when a purchaser does not purchase or purchase after a reservation in the present invention.

9 is an exemplary screen configuration diagram of an electronic catalog generated product provided to a seller by an intermediary server in the present invention.

10 is an exemplary embodiment of a screen of a product purchase page provided by a seller to a product buyer through an intermediary server according to the present invention.

11 is a database containing product information, reservation information, order information, event catalog information, member information managed by an intermediary server in the present invention;

In order to achieve the object of the present invention, the present invention provides a method for (a) recruiting and registering members to participate in the event, (b) generating an electronic catalog for a sparkling sale product, and (c) generating an electronic catalog for members. (D) Receiving the sent catalog, the member making a reservation to participate in the sparkling sale event, (E) Posting the sparkling sale product, (F) Purchasing on the sparkling sale site at a regular event time It provides a method of electronic commerce via the Internet, consisting of a post-compensation step through the act of acting, (G) the process of adding and subtracting credit between the member who does not participate in the purchase after the reservation and the participating member.

Buyer order of the present invention consists of the following steps. First, the purchaser accesses an e-commerce server that controls and controls the method of the present invention through a computer terminal connected to the Internet, and then registers as a member. When registering as a member, as shown on the screen of Fig. 2, the e-mail address to receive the member's credit and electronic catalog of the product, and the first transaction, members will be given a certain amount of cyber money as a congratulations on membership. The server, which has received the member information, searches for a member information DB (database) stored in the storage device, checks whether the member is already registered, and notifies the result.

The procedure of the intermediary server of the present invention consists of the following steps. First, the intermediary server generates the information of the product to be sparkled in the form of an electronic catalog. Generation steps are listed in detail in FIG. Once an electronic catalog has been created for members, give them an ID to identify the electronic catalog. The generated electronic catalog is sent to all members through a mail server. This step is described in detail in FIG. Members who are willing to receive the e-mail and participate in the event can view the catalog and make a reservation for the product they wish to purchase. The process of making a reservation is described in detail with reference to FIG. 5. By making a purchase reservation, the seller can predict the quantity before purchase and even the expected sales amount. 9 is an exemplary screen configuration diagram of an electronic catalog generation form provided by an intermediary server to a seller. After that step, the intermediary server posts the merchandise for the shiny sale as shown in FIG. Since there may be several electronic catalogs delivered to members, members should purchase on the web page classified by event ID. This procedure is described in detail in FIG.

After that stage, Booking members can access the web page and purchase products during the event. At this time, Figure 10 is an embodiment screen configuration of the product purchase page provided by the seller to the product buyer through the intermediary server. This procedure is described in detail in FIG. After this step, the intermediary server adjusts the credit rating to the members who have actually purchased and the members who have not made a purchase after the reservation, and provide the buyers with a certain amount of cyber money. do. This step is described in detail in FIG.

The seller's product information providing procedure in the present invention consists of the following steps. First, the seller connects to an e-commerce server that controls and controls the method of the present invention through a computer terminal connected to the Internet, and then enters detailed information such as a name, a brand name, a specification, a manufacturer, and the like regarding a desired product. Enter the sale price, the strike price, the strike period, and the quantity to sell during the strike period. The server receiving the product information stores the product information stored in the storage device in the product information DB (database).

Payment for the commodity purchase price in the present invention can be made by any method currently known. That is, electronic money, electronic checks, electronic money transfers, credit cards, bank transfers, and combinations thereof are possible. In addition, the purchase price is to be paid for the entire purchase order.

Preferably, the electronic commerce method of the present invention is a member system in operation. Therefore, in the present invention, a normal membership step is essential in electronic commerce. That is, in the purchase order registration or sales registration procedure of the buyer, the purchaser or the seller inputs the member ID and password to check whether the member is compared with the member information DB stored in the storage device. After entering various personal information in the entry interface to obtain membership approval, proceed with the following procedure.

Hereinafter, an example of the present invention will be described in detail with reference to the accompanying drawings. The accompanying drawings are only examples that specifically describe one embodiment of the present invention, and the scope of the present invention is not limited or limited by the drawings or the description with reference to the drawings.

1 is a block diagram showing the simplest electronic commerce, Figure 2 is an example of a screen for recruiting members to participate in the event in the present invention. 3 is a flowchart illustrating a process of generating a catalog for a product by a sales intermediary server in the present invention, and FIG. 4 is a flowchart illustrating a process of transmitting an electronic catalog generated by a sales intermediary server to members. FIG. 5 is a flowchart illustrating a process in which a member receives an electronic catalog transmitted from a sales intermediary server and makes a reservation at a sparkling sale event, and FIG. 6 illustrates a step in which a sales intermediary posts a sparkling sale product in the present invention. have. FIG. 7 is a flowchart illustrating a process of applying for a purchase by a reserved member and a non-reserved purchase member who have posted a product posted to an intermediary server for a certain period of time in the present invention. Finally, FIG. 8 is a purchase member purchased after making a reservation in the present invention. This is a flow chart showing the reward process of adding or subtracting a credit rating of a member and the payment of cyber money in the case of no purchase or purchase.

When the purchaser 100 accesses the information broker server 400 that controls and manages the e-commerce service according to the present invention through the Internet 300 network, the web page providing the service is displayed in the browser of the purchaser 100. The purchaser 100 first registers as a member of the website provided by the present invention and is basically provided with a member's credit rating and a predetermined amount of cyber money. This content is provided with the member's e-mail information in order to provide the credit rating and provide the shiny sale information to the member as in the example of the member registration form of FIG. In case of participating in the purchase after reservation, it is used to compensate the amount of the purchase amount and increase the cyber money, and to reduce the amount of the reservation amount if not participating in the actual purchase after the reservation.

In addition, the seller 200 also registers as a member of the website provided by the present invention and provides the information of the product to be sold and the information necessary for the shiny sale as shown in the flowchart of FIG. 3. Referring to FIG. 3, the seller 200 first accesses an e-commerce server 400 that provides, controls, and controls the method of the present invention through an internet terminal, and then provides the broker server 400. The product information 610 is retrieved (step 301). If there is product information 610 that the seller 200 wants to sell after searching (step s302), the serial number of the product is selected to extract the corresponding information from the existing catalog database 640 (step s303), and the product If there is no information on the seller 200 newly to create a new electronic catalog (step s304), the information provider server 400 provides a serial number to distinguish the product information 610 at this time product information is Uniquely stored in the product information database 610. And if you want to enter the detailed information about the product to create the detailed information (step s304). If the product information exists in the existing product information database 610, the seller 200 may provide the information to be posted as shown in the electronic catalog embodiment of FIG. Enter the strike price (step s306), the event period (step s307), and the sales quantity (step s308) to be provided to the buyer during the shiny sale. The event period is a predetermined period determined by the seller 200 from several minutes to several days. The seller 200 then enters the contents to be shiny on the form for creating an electronic catalog provided by the intermediary server 400. This example is an electronic catalog generation screen in the form of creating an electronic catalog in FIG. 9 and sending it to a user. The seller 200 generates an electronic catalog to be sent to the buyer 100 and inputs the contents in the body, and selects the now issue 91 button or the reservation issue 92 button to determine the transmission time. And to verify the contents of the text by pressing the preview (93) button to check the contents of the electronic catalog, it is possible to save (94) to re-write later. If you make a mistake, you can cancel the existing contents by pressing the Rewrite (95) button.

The next step is to transmit the electronic catalog prepared by the seller 200 to the purchasing members. As illustrated in the flowchart of FIG. 4, the seller 200 accesses the intermediary server 400 to select an event catalog to be sent by the seller 200 (step s402). As shown in the embodiment of FIG. 9, the electronic catalog generation form is created by inputting the sparkling sale information, and after checking the completedness through the preview, press the send button to send e-catalog, which is the event information, to the purchasers by the mail server 500 Transmit via (step s403).

As a next step, the purchase member who receives the electronic catalog receives the electronic catalog as shown in FIG. 5. In FIG. 5, the buyer 100 sees the product information of the shiny sale of the seller 200. In this screen, when the buyer 200 reports detailed information of the product, pressing the detailed information 51 button displays the detailed information of the product information 610 database of the broker server 400 to the buyer 100. . If the user wants to make a purchase reservation by looking at the price provided to the first party (100) and the purchase price during the sparkling sale period, the user inputs the desired purchase quantity into the desired purchase amount and enters the shopping cart 52 as shown on the screen example. If you click the Add button, if you want to purchase another product, repeat the above steps to make a purchase reservation If there are no more products to buy, the buyer clicks the purchase reservation confirmation button (53), the intermediary server 400 1 shows a purchase reservation status to the purchaser 100, and a page appears so that the confirmed buyer can confirm and cancel the confirmation button, and when the confirmation button is pressed, the reservation information of the buyer is reserved by the intermediary server 400 of FIG. The information is stored in the database 620. If the cancel button 54 is pressed, the reservation information is deleted up to the present time. Post the shiny sale of the) to the mediator server (400).

This step will be described with a flowchart showing a step in which the broker server 400 posts the shiny sale product information in the present invention of FIG. 6. The purchaser 100 accesses the intermediary server 400 at the start of a predetermined period set by the seller 200 (step s601), and receives a member authentication procedure (step s602). The buyer 100 searches through the shiny sale identification number provided by the seller 200 or through the seller 200 name to find the posting page of the shiny sale provided by the plurality of sellers 200 (step s603). Based on this result, the mediator server 400 provides the buyer 100 with a list of search results (step 604). If this is explained, the mediator server 400 may purchase a product as shown in FIG. 10 before the event period. The page is written and provided to the purchaser 100. If the seller 200 wants to see the event number 101 described in the electronic catalog provided to the buyer 100, the event period 102 representing a certain period of the event, and the detailed information of the product, the buyer 100 The detailed information (103) button showing the detailed information of the button, the Add to cart button 104 used to make the actual purchases and to purchase repeatedly, the purchase confirmation is finished, the purchase confirmation button 105 to confirm the purchase, And it has a cancel button 106 to cancel all of the above buying behavior.

Next, a flow of actual purchase by members of the purchase reservation member or the broker server 400 that does not make a purchase reservation will be described in detail with reference to FIG. 7. First, when the purchaser 100 connects to the intermediary server 400, after confirming membership through the normal membership authentication process, when the buyer enters the corresponding sparkling sale event page, the reservation member of the sparkling sale event announced by the seller 200 Check whether it is (S710). In the case of the reservation member, it is determined whether the predetermined period of time notified in the event has been exceeded (step s720). If it is not over, the purchase is made to go through the process (step s730). At this stage, there is a principle of purchase conclusion, which is the order in which the purchase application is made in the early order. The purchase is concluded (step s732). Next, the purchase order is made in the order of the high credit rating of the purchasing member (step s733). Then, when the purchasing member decides the payment method and makes the payment (step s734), the event posted by the seller 200 is performed. The purchaser's application for purchase of the item is concluded, and this process is repeated and the purchase application is made through the above steps for other products. When the purchase application is completed, the buyer is upgraded to the credit rating if it is different from the predetermined credit rating level posted by the intermediary server (step s740). Subsequently, the intermediary server provides the buyer member with the cyber money at a predetermined ratio of the purchased product (step s750) and during the event period if the member is not a reserved member in the procedure of confirming the reservation member of FIG. If the event is closed and the event is closed (step s760), only the event items are left to be upgraded (step s770) will be purchased. The purchase execution phase follows the steps applied to the reservation member. In addition, even if the reservation member fails to participate in the event during the event posting period, the purchaser may participate in the purchase act only after the event is closed (step s760) (step s770). If the purchaser makes a reservation and does not participate in the purchase activity, the credit rating is adjusted. In this case, the credit rating of the reserved purchase member is reduced by a certain level according to the rules posted by the intermediary server (step s740). Subtract from the cyber money of (step s750). The above process is described in detail with reference to FIG.

The intermediary server stores the information of the buyer accessing the shiny sale page posted by the seller 200 and the identification number of the page posted by the seller 200 (step s810), and based on this information, does not access the reservation. The credit rating is adjusted in the member information database of the intermediary server with the member's identification number (step s820). The reservation amount is selected from the reservation information 620 database of the buyer of the intermediary server and subtracted from the cyber money column information of the purchaser's member information 650 database. If the reservation amount is greater than the current cyber money, the cyber money of the purchaser 100 is set to 0 (step s840). The member who made a purchase among the purchase reservation members likewise checks the credit rating column of the member information database of the intermediary server. Adjust it up. (Step 830) The amount of the purchased amount is increased to cyber money (Step 850).

In the present invention, as shown in FIG. 1, the server 400 may be provided with various peripheral devices such as a firewall, a controller, an application program, and a storage device for storing a DB, as necessary, and to notify whether or not a transaction is completed. The one-way mail server 500 from the server 400 to the trading party may be separately provided.

According to the method of the present invention, when a buyer wants to purchase a product, the buyer makes a planned purchase. In addition, the buyer can purchase the product at a price much lower than the price that can be bought in other shopping malls. Through the reservation process, the sales volume is predicted and the product can be sold for a desired period. In other words, by providing a B2C e-commerce model that enables buyers to sell large quantities of inventory at a cheap price, buyers and sellers provide a win-win model of mutual commerce.

Claims (1)

In e-commerce over the Internet, (A) recruiting and registering members to participate in the shiny sale shopping event; The registration procedure includes the steps of granting a certain amount of cyber money as a congratulatory gift to the member when the buyer registers as a member, the e-mail address to receive the member's credit rating and product electronic catalog, and the member when the first transaction is made: (B) generating an electronic catalog of shiny sale items, A seller searching for a product information DB provided by an intermediary server; Selecting a serial number of a product if there is product information that the seller wants to sell after searching; If there is no information on the product, the seller inputs new product information, but the information provider server provides a unique serial number to the product information database to distinguish the product information; If the product information exists in the existing database, the seller can provide the information to be posted in the electronic catalog, the seller's name, or the domain address of the retailer's shopping mall, the consumer price of the product, and the strike price, period, and quantity to be provided to the buyer during the shiny sale. Inputting the form into a form for generating an electronic catalog provided by an intermediary server; (C) sending the generated electronic catalog to the members: The seller directly transmits the electronic catalog created by the seller to the purchasers through the website provided by the intermediary server. (D) receiving the sent catalog, the member reserves the intention to participate in the shiny sale event; If the buyer reports detailed information of the event notification product information of the seller received through e-mail, pressing the detail information button to display the detailed information of the product information of the broker server to the buyer; Adding a reservation to a shopping cart when a buyer wants to make a purchase reservation for multiple products; When the buyer clicks the purchase reservation confirmation button, the intermediary server shows the purchase reservation situation to the buyer so that the confirmed buyer can confirm and cancel it; And storing the purchaser's reservation information in the reservation information database of the broker server when the confirmation button is pressed. (E) posting the sparkling sale item; The purchaser authenticates the member by accessing the intermediary server at the start of a predetermined period of time determined by the seller; The mediator server storing the electronic catalog for each seller before the event period; Searching for a posting page of a sparkling sale provided by a plurality of sellers through a sparkling sale identification number provided by a seller or through a seller name, and the broker server providing the buyer with a list of search results; (F) making a purchase on a shiny sale site at a given event time; When the buyer accesses the intermediary server, after confirming the membership through a normal membership authentication process, if the buyer enters the corresponding sparkling sale page, the seller checks whether the seller is a reserved member of the sparkling sale event that is announced; Determining whether a reservation period has been exceeded in the event of a reservation member and if not, allowing a purchase to be made; There is a principle of purchase conclusion, which is the order of purchase application in the order of fast purchase. Next, if the time zone is the same and it is difficult to discriminate, the purchase order is made first in the order of the same quantity of purchases. The next step is to make purchases in the order of higher creditworthiness of the purchasing member. Then, when the purchasing member decides the payment method and pays the price, the purchaser's application for purchase of the promotional item posted by the seller is concluded, and this process is repeated for other products through the above steps. Doing; If the purchase request is complete, the buyer is to raise the credit rating when the purchaser is different from a certain credit rating level posted by the intermediary server; Subsequently, the intermediary server provides the buyer member with the cyber money at a certain rate of purchase. In the process of confirming a reservation member, if the member is not a reservation member, he / she cannot participate in this purchase during the event period and the event is closed only when the event product is left in stock. Purchasing The purchase execution phase follows the steps applied to the reservation member. In addition, even if the reservation member fails to participate in the event during the event posting period, the member may participate in the purchase act only after the event is closed. In this stage, if the purchasing member makes a reservation and does not participate in the purchasing activity, the credit rating is adjusted. In this case, the credit rating of the reservation purchasing member is reduced by a certain grade according to the rules posted by the intermediary server. And further subtracting the reservation amount from the buyer's cyber money. (G) Internet e-commerce method characterized by the process of increasing credit between the member who does not participate in the purchase after the reservation and the participating member, and the post-compensation step by increasing the cyber money to buy. The intermediary server stores the information of the buyer accessing the shiny sale page posted by the seller and the identification number of the page posted by the seller, and based on this information, the intermediary server stores the purchaser's identification number. Adjust the credit rating in the member information database. The reservation amount is selected from the buyer's reservation information database of the intermediary server and subtracted from the cyber money column information of the buyer's member information database. Setting the buyer's cyber money to zero if the reservation amount is greater than the current cyber money; In addition, the member who made a purchase among the reservation reservation members likewise upgrades the credit rating column of the member information database of the intermediary server, and increases the amount of the purchase amount by the cyber money. .