KR102476471B1 - A method AND APPRATUS for paying a reward for a review OF A SHORT-FORM video IN a SHORT-FORM VIDEO platform - Google Patents

Abstract

The present invention relates to a method for paying a reward related to a review video. More specifically, the present invention relates to a method for paying a reward related to a review video, comprising: a step of providing a short-form video commerce review platform-related application including a page for inputting information related to the reward payment to a reviewer who has made a review video; a step of receiving a short-form video made by a product seller; a step of providing one or more of a page for a reviewer to directly make a review video related to a product and a review video making tool including a guide for making a review video in accordance with preset criteria; a step of classifying a plurality of review videos into a selected representative review video and the other review videos according to a certain criteria, and making the representative review video different from the other review videos, and providing a type of thumbnail; and a step of determining a reward to be paid to a reviewer who has made a review video based on one or more of a watching time for the review video of the reviewer, effort level of the reviewer related to the review video, and the member rating of the reviewer registered when the reviewer subscribed to the short-form video commerce review platform-related application. Therefore, reliability of review videos can be improved.

Description

A method for paying a reward for a short-form video review video in a short-form video commerce platform and a device supporting it

The present specification relates to a short-form commerce video platform, and more specifically, to a method for providing a reward for a review video of a short-form video and an apparatus for supporting the same.

The tendency for consumers to make purchase decisions in traditional markets depended on acquaintances' recommendations or word of mouth is emerging as a method of relying on other people's reviews, that is, online reviews, in the online market. In such an online market environment, it is common for consumers to make purchase decisions based on reviews of other consumers uploaded to product pages in addition to product information written by sellers due to the nature of consumers not being able to directly check products.

Positive reviews of other consumers' products stimulate consumers' desire to purchase, and the effect of positive reviews inducing purchase is very high. Accordingly, marketing that increases the product purchase rate by manipulating a large number of good product reviews on the product purchase page is also prevalent.

In addition, since a review had to be written within the product purchase page, it was easy for users to be bothered to leave a review or to forget it over time. Therefore, there are many cases where only a small percentage of all product buyers write reviews or the review list is covered with reviews for advertising purposes. In this environment, the review system is neglected without achieving its original purpose of increasing the purchase rate or sharing consumers' honest opinions about the product.

In addition, this environment partially deprives real users of opportunities to share their candid impressions on products, and rather, consumers are more often exposed to advertisement reviews rather than actual user reviews.

Accordingly, an object of the present specification is to provide a method of producing a short-form video for a product to be sold, and producing and providing a review of the produced short-form video as a video.

In addition, an object of the present specification is to provide a method of paying a reward by a reviewer who produced a review video.

The technical problems to be achieved in the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art from the description below. You will be able to.

This specification relates to a method for paying a reward related to a review video, and more specifically, provides a short firm video commerce review platform-related application including a page for entering information related to reward payment to a reviewer who has produced a review video. step; Receiving a short form video produced by a product seller; Providing at least one of a page for a reviewer to directly produce a review video related to a product or a review video production tool including a guide for producing a review video according to preset criteria; Dividing a plurality of review images into a representative review image selected by a predetermined criterion and the remaining review images, and providing the representative review image and the remaining review images differently and in the form of thumbnails; And based on at least one of the reviewer's viewing time for the review video, the reviewer's effort related to the review video, and the reviewer's membership level registered when signing up for the application related to the short firm video commerce review platform, paid to the reviewer who produced the review video It is characterized in that it includes the step of determining the reward.

In addition, in this specification, the information related to the reward payment is characterized in that it includes the name of the financial institution to be paid the reward, the account number of the financial institution, the account holder and address.

In addition, in the present specification, the predetermined criterion is characterized in that the production time of the review video, the total reproduction time of the review video, or the manager's selection.

In addition, in the present specification, the membership level is characterized in that it is classified into four types of purple level, blue level, red level, and green level according to the range of accumulated rewards.

In addition, in the present specification, the purple grade is an accumulated reward of 30 million won or more, the blue grade is an accumulated reward of 5 million won or more and less than 30 million won, the red grade is an accumulated reward of 500,000 won or more and less than 5 million won, and the green grade is It is characterized by a cumulative reward of less than 500,000 won.

In addition, in the present specification, the reward payment according to the viewing time is determined based on the viewership rating of the review video, and the reward payment according to the reviewer's effort level is based on the information indicating the liking for the review video arranged in the review list and the reviewer. Characterized in that it is determined based on information.

In addition, in the present specification, the information indicating the liking for the review video is characterized in that it includes at least one of the number of likes, the number of comments, the number of shares, and the number of views.

In addition, in the present specification, the information on the reviewer is characterized in that it includes at least one of the number of followers of the reviewer or cumulative reward points of the reviewer.

In addition, the method in the present specification includes receiving control information including information on the short-form video, ownership information on the short-form video, and detailed information on the short-form video; Generating an NFT token related to the short-form video based on the received control information; And transmitting the generated NFT token to a distributed management system including a block chain.

In addition, the present specification provides a short firm video commerce review platform device for providing a review image related to a product, comprising: a wireless communication unit for transmitting and receiving a wireless signal; Memory; output unit; And a control unit functionally connected to the wireless communication unit, memory, and output unit, wherein the control unit is related to a short firm video commerce review platform including a page for inputting information related to reward payment to a reviewer who has produced a review video. Provides an application, receives a short form video produced by a product seller, and includes a page for the reviewer to directly produce a review video related to the product or a guide for producing a review video according to preset criteria At least one of the review video production tools is provided, and a plurality of review videos is divided into a representative review video selected by a predetermined criterion and the remaining review videos, and the representative review video and the remaining review video are differentiated in the form of thumbnails. A reviewer who produced a review video based on at least one of the reviewer's viewing time for the review video, the reviewer's effort related to the review video, and the reviewer's membership level registered when subscribing to the application related to the short firm video commerce review platform. It is characterized by controlling to determine a reward to be paid to.

This specification provides convenience to the person reviewing the reliability and review of the review by producing a review of the product as a video, and by paying a reward to the reviewer who produced the review video, the specificity and reliability of the review of the product increases. It works.

The effects obtainable in the present invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below. .

BRIEF DESCRIPTION OF THE DRAWINGS The accompanying drawings, which are included as part of the detailed description to aid understanding of the present invention, provide examples of the present invention and, together with the detailed description, describe the technical features of the present invention.
1 shows an example of a schematic diagram of a review imaging system to which the method proposed in this specification can be applied.
2 shows an example of a block diagram of an AI device to which the method proposed in this specification can be applied.
3 is a diagram showing an example of a hash tree structure of a blockchain.
4 is a diagram showing an example of a login page provided by the short firm video commerce application proposed in this specification.
5 shows an example of a screen for inputting information necessary for reward payment provided by the short firm video commerce application proposed in this specification.
6 is a diagram showing an example of the main screen of the short firm video commerce application proposed in this specification.
7 is a diagram showing an example of a review video playback screen in the short firm video commerce application proposed in this specification.
8 is a diagram showing an example of a chat screen of a short firm video commerce application proposed in this specification.
9 is a flowchart illustrating an example of a method for providing a review image related to a product proposed in this specification.

It should be noted that technical terms used in this specification are only used to describe specific embodiments and are not intended to limit the spirit of the technology disclosed in this specification. In addition, technical terms used in this specification should be interpreted in terms commonly understood by those of ordinary skill in the field to which the technology disclosed in this specification belongs, unless specifically defined otherwise in this specification. It should not be interpreted in an overly comprehensive sense or in an excessively reduced sense. In addition, when the technical terms used in this specification are incorrect technical terms that do not accurately express the spirit of the technology disclosed in this specification, it is a technical term that can be correctly understood by those of ordinary skill in the field to which the technology disclosed in this specification belongs. should be replaced with In addition, general terms used in this specification should be interpreted as defined in advance or according to context, and should not be interpreted in an excessively reduced sense.

Terms including ordinal numbers such as first and second used herein may be used to describe various components, but the components should not be limited by the terms. These terms are only used for the purpose of distinguishing one component from another. For example, a first element may be termed a second element, and similarly, a second element may be termed a first element, without departing from the scope of the present invention.

Hereinafter, the embodiments disclosed in this specification will be described in detail with reference to the accompanying drawings, but the same or similar components are assigned the same reference numerals regardless of reference numerals, and redundant description thereof will be omitted.

In addition, in describing the technology disclosed in this specification, if it is determined that a detailed description of a related known technology may obscure the gist of the technology disclosed in this specification, the detailed description will be omitted. In addition, it should be noted that the accompanying drawings are only intended to facilitate understanding of the spirit of the technology disclosed in this specification, and should not be construed as limiting the spirit of the technology by the accompanying drawings.

Short Firm Video Commerce Review Video System

1 shows an example of a schematic diagram of a short firm video commerce review video system to which the method proposed in this specification can be applied.

As shown in FIG. 1, the short firm video commerce review video system 100 includes a seller device 110, a short firm video commerce review platform device 120 and a user device 130, each device in the review video system may be connected through a wired/wireless network, respectively. The components included in the short firm video commerce review video system may be less or more than this, as an example.

A network disclosed herein may include, for example, a wireless network, a wired network, a public network such as the Internet, a private network, a global system for mobile communication network (GSM) network, and a general packet wireless network. packet radio network (GPRS), local area network (LAN), wide area network (WAN), metropolitan area network (MAN), cellular network, public switched telephone network PSTN), personal area network, Bluetooth, Wi-Fi Direct, Near Field communication, UltraWide band, a combination thereof, or any other It may be a network, but is not limited thereto.

In addition, an application that is produced as a computer program to provide the short firm video commerce review video service proposed in this specification and can be executed on a seller device, a short firm video commerce review platform device, and a user device is called a short firm video commerce review video application.

In other words, in the review video service provided by the short firm video commerce review video application, a product seller shoots images and/or videos of a product to sell the product and uploads it to the short firm video commerce review platform device, and users or reviewers review specific products. When a review video is produced as a video and the review video is uploaded to a short firm video commerce review platform device, it may mean a service that provides a predetermined reward to the reviewer who produced the review video.

The seller device 110 is a device for taking a video (eg, short-form video) of a product in order for a product seller to sell the product and uploading the filmed image to the short firm video commerce review platform device, including a seller server and a seller terminal , may be expressed as an administrator server, an administrator terminal, and the like.

Next, the short firm video commerce review platform device 120 receives an image and / or video for a product from the seller device, and a user accessing the received image and / or video for the product to the short firm video commerce review video application Or, provide a UI and / or UX environment for product sellers to check, provide a UI and / or UX environment for reviewers to create and register review videos for products, and provide a predetermined amount to reviewers who produce and register review videos As a device that provides a UI and/or UX environment capable of providing a reward, it may also be expressed as a review server, a short firm video commerce review platform, a review device, and the like.

In order to implement the short firm video commerce review video service, the functions, UI, and UX provided by the short firm video commerce review platform device may be composed of screens executed in the short firm video commerce review video application.

Next, the user device 130 refers to a device for users who search for, purchase, and write reviews on products to access the short-firm video commerce review video application, and may be expressed as a user terminal, etc., and a personal computer ( PC, personal computer) as well as tablet computers, smart phones, laptops (LapTop), and the like.

The user device includes a photographing means capable of photographing a review image of a product for a reviewer, one of the users, an editing means capable of editing the photographed review image, and a photographed or edited review image to the short firm video commerce review platform It is possible to provide a review video production tool including a communication means that can be transmitted.

In addition, each of the seller device, the short firm video commerce review platform device, and the user device includes a control unit (not shown) (or processor), a storage unit (temporary or non-temporary storage device) for performing methods or functions proposed herein to be described later ) (or memory), a bus (not shown) for data transmission, or a communication unit (not shown) for communicating with the outside.

The storage unit may include magnetic storage media or flash storage media, but the scope of the present invention is not limited thereto.

The communication unit may be composed of wired and/or wireless communication modules. For example, the communication unit may include wireless communication modules such as Wi-Fi (Wireless Fidelity), Bluetooth, Zigbee, near field communication (NFC), and Wireless Broadband Internet (Wibro). and a wired communication module such as a wired LAN such as Ethernet. The communication unit may perform wired/wireless communication with a user device through a network.

The controller may include all types of devices capable of processing data, such as a processor. Here, a 'processor' may refer to a data processing device embedded in hardware having a physically structured circuit to perform functions expressed by codes or instructions included in a program, for example. As an example of such a data processing device built into hardware, a microprocessor, a central processing unit (CPU), a processor core, a multiprocessor, an application-specific integrated (ASIC) circuit), field programmable gate array (FPGA), etc., but the scope of the present invention is not limited thereto.

AI device block diagram

2 shows an example of a block diagram of an AI device to which the method proposed in this specification can be applied.

The AI device to be described later may be implemented within the salpin short firm video commerce review platform device described above or may be implemented separately from the short firm video commerce review platform device.

The AI device 20 may include an electronic device including an AI module capable of performing AI processing or a server including the AI module. In addition, the AI device 20 may be included in the configuration of at least a portion of the electronic device and may be provided to perform at least a portion of the AI processing together.

The AI device 20 may include an AI processor 21, a memory 25 and/or a communication unit 27.

The AI device 20 is a computing device capable of learning a neural network, and may be implemented in various electronic devices such as a server, a desktop PC, a notebook PC, and a tablet PC.

The AI processor 21 may learn a neural network using a program stored in the memory 25 . In particular, the AI processor 21 may learn a neural network for recognizing image-related data. Here, the neural network for recognizing image-related data may be designed to simulate the structure of the human brain on a computer, and may include a plurality of network nodes having weights that simulate neurons of the human neural network. A plurality of network modes may transmit and receive data according to a connection relationship, respectively, so as to simulate synaptic activity of neurons that transmit and receive signals through synapses. Here, the neural network may include a deep learning model developed from a neural network model. In the deep learning model, a plurality of network nodes may exchange data according to a convolution connection relationship while being located in different layers. Examples of neural network models are deep neural networks (DNN), convolutional deep neural networks (CNN), recurrent Boltzmann machines (RNNs), restricted Boltzmann machines (RBMs), deep trust It includes various deep learning techniques such as deep belief networks (DBN) and deep Q-network, and can be applied to fields such as computer vision, voice recognition, natural language processing, and voice/signal processing.

Meanwhile, the processor performing the functions described above may be a general-purpose processor (eg, CPU), or may be an AI-only processor (eg, GPU) for artificial intelligence learning.

The memory 25 may store various programs and data necessary for the operation of the AI device 20 . The memory 25 may be implemented as a non-volatile memory, a volatile memory, a flash-memory, a hard disk drive (HDD), or a solid state drive (SDD). The memory 25 is accessed by the AI processor 21, and reading/writing/modifying/deleting/updating of data by the AI processor 21 can be performed. In addition, the memory 25 may store a neural network model (eg, the deep learning model 26) generated through a learning algorithm for data classification/recognition according to an embodiment of the present invention.

Meanwhile, the AI processor 21 may include a data learning unit 22 that learns a neural network for data classification/recognition. The data learning unit 22 may learn criteria regarding which training data to use to determine data classification/recognition and how to classify and recognize data using the training data. The data learning unit 22 may acquire learning data to be used for learning and learn the deep learning model by applying the obtained learning data to the deep learning model.

The data learning unit 22 may be manufactured in the form of at least one hardware chip and mounted on the AI device 20 . For example, the data learning unit 22 may be manufactured in the form of a dedicated hardware chip for artificial intelligence (AI), or manufactured as a part of a general-purpose processor (CPU) or a graphics-only processor (GPU) for the AI device 20. may be mounted. Also, the data learning unit 22 may be implemented as a software module. When implemented as a software module (or a program module including instructions), the software module may be stored in a computer-readable, non-transitory computer readable recording medium (non-transitory computer readable media). In this case, at least one software module may be provided by an Operating System (OS) or an application.

The data learning unit 22 may include a training data acquisition unit 23 and a model learning unit 24 .

The training data acquisition unit 23 may acquire training data required for a neural network model for classifying and recognizing data. For example, the learning data acquisition unit 23 may acquire image data and/or sample data to be input to a neural network model as learning data.

The model learning unit 24 may learn to have a criterion for determining how to classify predetermined data by using the obtained training data. In this case, the model learning unit 24 may learn the neural network model through supervised learning using at least some of the learning data as a criterion. Alternatively, the model learning unit 24 may learn the neural network model through unsupervised learning in which a decision criterion is discovered by self-learning using learning data without guidance. In addition, the model learning unit 24 may learn the neural network model through reinforcement learning using feedback about whether the result of the situation judgment according to learning is correct. In addition, the model learning unit 24 may train the neural network model using a learning algorithm including error back-propagation or gradient decent.

When the neural network model is learned, the model learning unit 24 may store the learned neural network model in memory. The model learning unit 24 may store the learned neural network model in a memory of a server connected to the AI device 20 through a wired or wireless network.

The data learning unit 22 further includes a training data pre-processing unit (not shown) and a learning data selection unit (not shown) to improve the analysis result of the recognition model or save resources or time required for generating the recognition model. You may.

The learning data pre-processing unit may pre-process the acquired data so that the acquired data can be used for learning for situation determination. For example, the learning data pre-processing unit may process the acquired data into a preset format so that the model learning unit 24 can use the acquired learning data for learning for image recognition.

In addition, the learning data selector may select data necessary for learning from among the learning data acquired by the learning data acquisition unit 23 or the learning data preprocessed by the preprocessor. The selected learning data may be provided to the model learning unit 24 . For example, the learning data selection unit may select only data about an object included in a specific region as training data by detecting a specific region among acquired images.

In addition, the data learning unit 22 may further include a model evaluation unit (not shown) to improve the analysis result of the neural network model.

The model evaluation unit inputs evaluation data to the neural network model, and when an analysis result output from the evaluation data does not satisfy a predetermined criterion, it may cause the model learning unit 22 to learn again. In this case, the evaluation data may be predefined data for evaluating the recognition model. For example, the model evaluator may evaluate that the predetermined criterion is not satisfied when the number or ratio of the evaluation data for which the analysis result is inaccurate among the analysis results of the learned recognition model for the evaluation data exceeds a preset threshold. have.

The communication unit 27 may transmit the AI processing result by the AI processor 21 to an external electronic device.

Here, the external electronic device is a device capable of wired/wireless communication with the AI device, and may include a broadcasting device and a viewer device to be described later. In this case, the AI device may be implemented in the manager device.

On the other hand, the AI device 20 shown in FIG. 2 has been functionally divided into an AI processor 21, a memory 25, a communication unit 27, etc., but the above-mentioned components are integrated into one module and the AI module Note that it can also be called

Blockchain and Non-Fungible Tokens (NFTs)

A brief look at blockchain technology.

A blockchain or network of blockchains, also known as a distributed ledger system (DLS) or consensus system, can enable participating entities to securely and immutably store data. Blockchains can include any DLS without reference to any particular use case, and can be used for public, private, and consortium blockchains. A public blockchain is open for any entity to use the system to participate in the consensus process. Private blockchains are provided to specific entities that centrally control read and write permissions. Consortium blockchains provide a group of selected entities that control the consensus process and include an access control layer.

A blockchain system maintains one or more blockchains. Blockchain is a data structure for storing data such as transactions, and can prevent malicious parties from tampering with data.

In normal recording of transaction data based on the blockchain system, the transaction data is provided synchronously and in real time to the blockchain system for recording. For example, as soon as a transaction data system obtains transaction data, it uploads the data to the blockchain system without checking the state of the blockchain system. As such, sometimes a blockchain system can become overloaded or even stall.

3 is a diagram showing an example of a hash tree structure of a blockchain.

3A is an example of a hash tree structure for one block, and FIG. 3B shows an example of a hash tree structure for multiple blocks.

A block chain combines multiple transaction details to form a block, connects this block to the end of the existing block chain, and distributes and stores it on multiple computers in a peer-to-peer (P2P) manner. In other words, the first thing to do to create a block chain is to combine multiple transaction records to form a single block. The minimum unit of a transaction is a transaction (abbreviated as 'Tx'), and a transaction refers to the minimum unit of business processing that cannot be further divided.

When a transaction occurs online, such as the Internet, one transaction details are configured for each transaction. This transaction is encrypted using a hash function. A hash function is an algorithm that maps data of variable length to data of fixed length. When each transaction is displayed as text, the length may be different, but when converted to a hash function, a hash value of a constant length always comes out. For example, when using the SHA-256 hash function, the hash value is always displayed as a value with a fixed length of 256 binary digits (i.e., 64 hexadecimal digits) no matter how short or long the transaction history is. Through this hash calculation process, a 1:1 structure is formed in which one transaction corresponds to one hash value.

Blockchain combines multiple transactions to form a single block. Regardless of whether there are many or few transactions, a new block is always formed once at a certain time. In the case of Bitcoin, a representative cryptocurrency applying block chain technology, a new block is formed about once every 10 minutes. One block has one root hash. The root hash is the final hash value obtained by converting all sub-hashes back to the hash function. To generate a root hash, first, a hash value corresponding to each transaction in a 1:1 ratio is generated, the two hashes are combined to create one higher hash, and the two upper hashes are combined to generate a higher hash again. generate If the number of hashes is odd, the last hash performs a hash operation with itself. If this process is repeated continuously, one root hash is finally created at the top of the tree. This hash value structure is called a hash tree or a Merkle tree. One block always has one root hash. If even one of the transaction details is forged, the corresponding hash value and all hash values above it are changed, resulting in a different root hash. Therefore, by comparing only the root hash of a block, it is possible to immediately check whether the data has been forged or tampered with without having to compare and inspect the hashes under the block one by one.

Newly constructed blocks are time stamped by the timestamp server and propagated throughout the network. A timestamp is a kind of electronic stamp that provides 'existence proof' that an electronic document existed at a specific point in time and 'content proof' that data has not been changed since then.

When a new block is formed, this new block must be connected to the end of the previous block chain, like a chain. To attach a new block to the end of an existing blockchain, it is necessary to find the hash value corresponding to the block's name. If a new hash value is successfully found, a new block is created and linked to the existing blockchain.

Finding the hash corresponding to the name of the newly formed block is a very laborious process that requires countless attempts. This is because the hash of the new block must satisfy the condition that it must be smaller than the target value pre-determined by the program. For example, assuming that the target hash value is 00ff32 and the hash value of a newly created block is 12fa3b, block generation fails because this value is greater than the target value. However, assuming that the newly found hash value is 00c3b1, this value is smaller than the target value, so the creation of a new block succeeds.

In general, the hash value of a block is created by combining the block's date and time, version, bits, root hash, previous block's hash, and a temporary value called a nonce, and converting it into a hash. The generation date, version, difficulty, root hash, and hash value of the previous block of the block are already fixed and have fixed values, but as the temporary value called the nonce changes, the block hash value generated as a result of hash operation will also vary. can For example, the hash value when the nonce is 1 and the hash value when the nonce is 2 are completely different. This nonce value is changed countless times and assigned one by one, and when the newly created hash value is smaller than a certain target value, a new block is successfully created. The act of creating a new block by finding a hash value with a size smaller than the target value for a specific block is called Proof of Work (PoW). Receiving a certain number of cryptocurrencies in exchange for proof-of-work is called mining or mining.

Blockchain technology can be used in various fields such as cryptocurrency, smart contract, logistics management, document management, medical information management, copyright management, social media management, game item management, electronic voting, and identification.

Next, "NFT" or "Non-Fungible Token" is a cryptographic asset, cryptographic token or digital ledger object that is recorded on a blockchain as discussed above. NFTs are indivisible and non-interchangeable. A given NFT has unique information, properties or characteristics, such as permanent and unalterable metadata that describe or define its authenticity. NFTs are transferable in terms of ownership. In contrast, other “fungible” cryptocurrencies, such as Bitcoin, are identical to each other and can be traded or exchanged in equal units and are generally subdivided infinitely. However, NFTs are unique and cannot be subdivided. It can function as a unique certificate of authenticity, making it suitable for commercializing or “tokenizing” digital assets such as copyrighted works.

NFT tokens correspond to NFT virtual assets including NFT coins. NFT tokens are issued and traded for a specific purpose or role, and NFT coins can be interpreted as being used as a payment and payment method for economic activities like currency. However, it can be understood that NFT tokens or NFT coins used in this specification are interpreted in the same meaning unless otherwise specified.

In addition, the contents of FIG. 3 and related blockchain and NFT technologies can be applied and embodied in the review video service proposed in this specification to be described later.

Short Perm Video Commerce Review Video Service

The short firm video commerce review video service may refer to a service that provides a reward to a reviewer, uploading a short form video, producing/registering a review video, and implementing a short firm video commerce review video application.

First, terms used in this specification will be briefly summarized and a more specific method will be described.

- Reviewer List: A list of reviewer's profile thumbnails, including the reviewer's profile image and reviewer's nickname. When you click the reviewer's list profile image, you can jump to the clicked reviewer's profile.

- Review list: A list showing the video thumbnails of users who left review videos. The number of video views representing the number of users who watched the video reviews left by the user who purchased the product, and other users watching the video review left by the user who purchased the product. Includes a review star rating indicating the score of a review left after a purchase, a Like button that corresponds to a button that clicks Like after watching other users watch a video review left by a user who purchased a product, etc.

- Product list: Includes product representative image, product information (e.g. brand, product name, product price), and number of product review videos.

- Product details: Product information details page of the review video left by the user after purchasing the product, detailed information, shipping information, exchange and return information, refund information, A/S information, product reviews, product inquiries, related products, Including shopping cart/buy now buttons, etc.

Next, we will take a look at the matters related to the short firm video commerce review video service proposed in this specification in turn.

When the short firm video commerce review video application is running, the short firm video commerce review platform device displays the name of the short firm video commerce review video application and the introduction text of the short firm video commerce review video application on the first screen of the short firm video commerce review video application. It can be provided to the seller's device and / or user's device to do so.

In addition, the short firm video commerce review platform device provides a login page so that sellers, users, etc. can connect to the short firm video commerce review video application and use the short firm video commerce review video service.

The short firm video commerce review platform device is a login procedure, including an input field where you can enter your ID and password (PW), and a field where you can find your ID and password via mobile phone, e-mail, etc. To output a login page can provide

4 is a diagram showing an example of a login page provided by the short firm video commerce review video application proposed in this specification.

4a is the first screen that appears when accessing the short firm video commerce review video application, and a phrase indicating the introduction of the short firm video commerce review video application, which is the name of the application that drives the short firm video commerce review video service, is displayed.

Figure 4b shows a login screen for accessing the short firm video commerce review video application.

As shown in Figure 4b, it can be seen that a window for entering a user ID and PW (password) to access the short firm video commerce review video application is displayed.

4C shows a screen for finding an ID and/or PW when a user who has subscribed to a short firm video commerce review video application loses the ID and/or PW.

If the user incorrectly inputs information necessary for login, such as ID, password, and e-mail, the short firm video commerce review platform device may output a message or a pop-up window informing that the information is incorrectly entered.

In addition, the short firm video commerce review platform device is a user who uses the short firm video commerce review video application for the first time accesses the short firm video commerce review video application and proceeds with the membership signup procedure. To pay a reward to the user who produced and uploaded the review video Items for inputting necessary items can be provided to be output.

An example of items required to pay a reward may be a bank name, an account number, an account holder, an address, and the like.

5 shows an example of a screen for inputting information necessary for reward payment provided by the short firm video commerce review video application proposed in this specification.

As shown in FIG. 5, it can be seen that a window is displayed for entering information such as withdrawal bank, account number, account holder, address, etc. as information to be input in order to provide a reward to the reviewer who produced the review video.

In addition, when the short firm video commerce review platform device successfully logs in to the short firm video commerce review video application through the login procedure, D2C (Direct-to- D2C sales screen, review video list, reviewer list, etc. can be provided so that customers can upload product videos by directly photographing products for sale.

The D2C sales screen may include a function of importing a video stored in the user device or directly capturing and recording the video, editing the captured video, or adding background music to the captured video.

In addition, the short firm video commerce review platform device includes a search box for searching review videos or products at the top of the main screen of the short firm video commerce review video application, a menu field indicating the type of menu provided by the short firm video commerce review video application, An overall view field and a product category field capable of outputting a review video or the entire product are output, and main banner advertisements are displayed in the middle of the main screen, and information about popular reviewers is displayed in the lower part of the main screen. Information, a review list (popular review list, follow review list, popular product review list, custom review) for reviews recently viewed by the user may be provided to be output.

6 is a diagram showing an example of the main screen of the short firm video commerce review video application proposed in this specification.

As shown in FIG. 6, a search box for searching products or reviews and results searched by the search box may be displayed at the top of the screen, and a main banner advertisement may be displayed in the middle of the screen, At the bottom of the screen, popular reviewers, recently viewed review lists, etc. may be displayed.

Here, the popular reviewer included in the popular reviewer list may be displayed as a nickname used when subscribing to a short firm video commerce review video application, not a real name.

For example, when a user inputs 'stove' into a search box for searching for a review video or product, the short firm video commerce review platform device may provide a product related to the stove, a review list, a reviewer, etc. to be output. .

A review expressed in this specification may be interpreted as meaning a review video produced by a reviewer as a video unless otherwise specified.

That is, when a user clicks a specific review, the short firm video commerce review platform device provides a detailed page for a product including the clicked specific review video to be output. When the user clicks the play button of the review video on the output detail page, the short firm video commerce review platform device can play the clicked review video.

While the review video is displayed or played, the short-firm video commerce review platform device displays the product price, product name, favorite, share, star rating, and additional reviews for the review video below the screen on which the review video is displayed or played. A review video creation item for video production, a video download menu, a report menu, a video blocking menu, etc. may be provided to be output.

Here, the review video creation item for review video production may include a reward that can be compensated when a review video for a corresponding product is created.

The reward may be expressed in points, coins, won, dollars, and the like.

In addition, when the short firm video commerce review platform device detects a user's input to the report menu due to sensationalism, speculation, violence, and incorrect product information of the review video being played, the short firm video commerce review platform device A page for reporting the review video can be additionally output. A detailed verification method for whether the review video contains negative elements will be described later.

In addition, when the short firm video commerce review platform device detects that the video is not included in the review video selected by the user, it may provide a text-based product detail information page to be output instead.

7 is a diagram showing an example of a review video playback screen in the short firm video commerce review video application proposed in this specification.

As shown in FIG. 7, an area where a review video can be played is output at the top of the screen, and below the area where a review video can be played, product name, product price, share, favorite, and review creation functions You can see that the item for is printed out.

Next, a detailed method of producing a review video will be discussed.

First, the short firm video commerce review platform device provides an introduction to review making and a screen for producing a review video so that users can create a review video.

In addition, when the short firm video commerce review platform device detects that a user clicks on a review creation item, the short firm video commerce review platform device outputs a screen on which the user can search for a product to write a review for.

Here, the product to be reviewed may be a product purchased by the user or a product purchased by another user.

In addition, the screen for searching for a product for which the review is to be written may include a search box for entering the name of the product for which the review is to be written, a recent search term, a product category, and the like.

Additionally, the short firm video commerce review platform device may provide a screen for setting a registered product period range, product price range, and reward price range for user search convenience.

In addition, the short firm video commerce review platform device may output an amount of a reward to be paid when a review video is produced together with a list of products to be produced as a review video output as a search result.

If the button to create a review video is clicked by a user's input, the short-firm video commerce review platform device is a video that can produce a review video, except for the case where the review video is produced using a video previously stored by the user device. A shooting screen may be provided.

The video recording screen displays a menu for a song selection menu for selecting a song to add music to a review video, a flash On/Off function for turning on or off the flash when recording a review video, and a function for adding an image such as a sticker. can include

The song selection menu for selecting a song to be included in the review video may include a music thumbnail, a music name, and the like.

In addition, the short firm video commerce review platform device may include a section selection function so that music can be inserted in the middle of the review video, and selection of a specific section can be performed through a user's swipe operation have.

Thereafter, the short firm video commerce review platform device may output a screen for editing the filmed review video when filming of the review video is completed.

The editing screen may include a function for performing recording volume adjustment, background music volume adjustment, application of stickers such as emoticons, and the like.

In addition, the short-firm video commerce review platform device outputs the completed review video file and outputs a plurality of review video thumbnails for the review video under the review video file when the final review video is completed by editing the review video. can

At this time, when a thumbnail to display a representative review video is selected from the review video list, the short-firm video commerce review platform device may provide a thumbnail for the selected representative review video to be output when displaying the review video list.

If there is no representative thumbnail set in advance by the user, the short firm video commerce review platform device may randomly determine the first thumbnail among a plurality of review video thumbnails and output it to the review video list.

In addition, the short firm video commerce review platform device may output a screen for chatting with a reviewer or a seller, and may separately output screens for a user to chat with a reviewer and a seller.

Each chat window divided into reviewers and sellers may include chat room lists displaying a plurality of chat rooms in which chat channels are formed, and the short firm video commerce review platform device is dragged or swiped to the left for a specific chat room in the chat room list. When a user input is received, an item that can mark a chat occurring in the specific chat room as read or an item that can leave the chat room can be provided to be output.

8 is a diagram showing an example of a chat screen of a short firm video commerce review video application proposed in this specification.

As shown in FIG. 8, it can be seen that the chat window 810 for reviewers and the chat window 820 for sellers are divided, and a list 830 for a plurality of chat rooms is present in each chat window. It can be seen that a message in a specific chat room is marked as read (840) or an exit (850) function for leaving a specific chat room is included.

In addition, the short firm video commerce review platform device may provide to output a profile screen representing profiles of users, sellers, managers, reviewers, and the like.

The profile screen may include items commonly included in the reviewer, seller, and user, and items special to each.

For example, a profile screen for a reviewer may include information about the reviewer's image, real name or nickname, post, review video list, total reward amount (or points), followers, following list, held coupons, and membership level. have.

In addition, when the total reward amount item is selected on the profile screen for the reviewer, the short firm video commerce review platform device may output a screen for outputting the reward amount and a screen for details of the reward.

Here, the screen capable of outputting the reward amount may include a withdrawal bank, an account number, a withdrawal amount, an account holder, and a function to request withdrawal.

In addition, the reward detail screen may include a date, content, amount, balance, etc. of receiving the reward.

In addition, the short firm video commerce review platform device may output a product order list/delivery inquiry screen. A function of leaving a review video for each product may be added to the product order list/delivery inquiry screen, and a function of additionally leaving a review video for a product that has not previously left a review video is provided. As will be described later, the short firm video commerce review platform device can determine when a review video can be uploaded through product delivery inquiry monitoring. The reason is that when a product buyer creates a review video for a purchased product, the review video can be created when product delivery is completed.

As another example, the seller's profile may include seller information (name, address, and contact information of the seller), a follower list, a following list, and the like.

As mentioned above, the short firm video commerce review video service is largely divided into (1) the process of filming and uploading a short form for a product, (2) the process of producing and registering a review video for a product, and (3) the process of review video It can be divided into a process of providing a reward for each step, and below, each step of (1) to (3) will be examined in more detail.

Short form filming and uploading process for products

First, we look at how to create, edit, and register short-form videos for products.

A short form refers to a video in which a specific part (eg, an impressive part) is shortened, and may be expressed as a snack video, a short cut video, or a clip image.

The short-form video production (or provision) method proposed in this specification has the advantage of providing a visually prettier and more complex video by applying background music, templates, text, etc. prior to filming a product video.

It goes without saying that the content described below focusing on the user may be described based on the device when the corresponding content is implemented in a device.

Short-form video production can be filmed or edited using the video recording function provided by the short-form video commerce review video application.

The video shooting process using the short firm video commerce review video application is as follows.

In other words, the video shooting process using the short firm video commerce review video application includes (1) product selection, (2) video information registration, (3) scene registration, (4) registered media editing, (5) thumbnail creation, (6) It may include procedures such as upload.

First, we look at the product selection process.

The product selection procedure is to select a product to be photographed, and only one product can be selected at a time. When a user selects a product, a screen for registering image information is provided.

Next, the process of registering image information will be described.

The image information registration procedure sets whether or not to use a template. When using a template is set, the template selection button is activated, and when the template selection button is input, the short firm video commerce review video application displays a list of templates. The template list may include a 1-way type list and a thumbnail type list. The 1-way form displays the template thumbnail, template name, suitable product category, required number of media (images, videos), and price.

Here, the template list may be sorted in order of price, order of popularity, and order of latest. The template list may also be classified into paid templates and purchased templates.

Purchased templates can be selected and used immediately, and paid templates that have not been purchased can be set to be used after purchase.

When the displayed template is clicked, the template detail page is provided. The template detail page displays a template thumbnail, template name, suitable product category, required number of media (images, videos), price, etc., and may include a "scene configuration" button and a "purchase" button.

When the “Scene Composition” button is pushed (or clicked), a detailed screen for viewing the screen composition for each scene in detail is provided. The scene configuration page may be configured to view thumbnails for each scene. The scene composition page displays the number of media required for each scene (images or videos), media standards (eg product front photos), and the number of texts to be entered.

When the "Buy Now" button is pushed, a purchase page is provided so that the user can purchase the template.

In the case of a template that has already been purchased, the "Use" button is changed instead of the "Buy" button, and when the "Use" button is pushed, the template is included in the image information registration screen.

Next, a screen for inputting a title name of an image to be photographed may be provided. The title of the video can be written in about 30 characters, and can be entered in English, Korean, numbers, and special symbols.

Next, a screen on which an image description can be input may be provided. Video descriptions can be written in about 100 characters, and can be entered in English, Korean, numbers, and special symbols.

Next, the user selects a scene number. If no template is used, the user selects the number of scenes to use. If using a template, the user can select a number of scenes to add to the template.

Next, the short firm video commerce review video application provides a screen for selecting whether or not to use background music. As for whether to use background music, one of 'all', 'by scene', and 'not used' can be selected.

If the user selects 'All', a button for selecting the background music to be used is displayed, and when the button is pushed, a list of background music is displayed. Also, the background music may include purchased sound sources and non-purchased sound sources.

The purchased sound source can be used immediately, and the non-purchased sound source can be used after purchasing the sound source.

If the user does not select background music, the short firm video commerce review video application may be configured not to proceed to a later step.

If the user selects 'by scene', background music may be selected for each scene when editing a scene.

If the user selects 'do not use', the background music is not selected and the next screen is provided. If it is necessary to add background music, background music can be added during editing.

And, the short firm video commerce review video application displays selected product information (thumbnail, product name, product price). If a change is required for the selected product, a 'change' button may be utilized.

Here, when the 'change' button is pushed, the product list page is moved, and the user can change the product on the corresponding page.

Next, we look at the scene registration procedure.

Scene registration (image, video, text, background music) can be performed by importing and shooting. After that, the user can register an image, video, text, background music (when set), etc. for the scene.

If a template is used, the media (image, video, background music) and text registered for each template scene can be displayed as follows.

- Please register a product front photo of 720 X 1280 size.

- Please enter a product description within 30 characters to be included in the product front photo.

- Please select background music.

Media and text to be registered for each scene may be determined for each selected template.

When a user selects a template and adds a scene, after adding the template scene, the user may additionally register scenes equal to the number of added scenes. Additionally, when registering a scene, media (image, video, background music) and text can be freely entered regardless of the template.

Next, if the user does not select a template, the user can freely register media (image, video, background music) and text as many as the number of scenes set during registration.

Next, when a user registers a picture of a product, the user may take a picture of the product and register it using a viewer device or import a picture stored in a photo album and register the product.

Next, when registering a product image, a product may be photographed and/or registered, or a pre-stored image may be registered using the image capturing function provided by the short firm video commerce review video application.

The procedure for registering a video using the video shooting function provided by the short firm video commerce review video application is as follows.

First, the user may select background music before shooting.

When background music is selected, the selected background music is automatically registered to the scene background music.

Alternatively, image capturing may proceed immediately without selecting background music.

When background music is selected, a screen for recording an image is provided. The video capture screen may provide flash On/Off, camera switching, beauty filter, video filter, hands-free, speed control, and the like.

Video recording is recorded only when the recording button is continuously pressed, and recording is stopped when the push of the recording button is stopped.

Further, in a state in which the capture button is pushed, when a gesture of raising the capture button is input, the image is canceled, and when a gesture of pushing the capture button down is input, image capture may be canceled.

Also, a segment is created each time the photographing button is pressed and then released. Therefore, if you do not like the recorded part, you can delete the created segment and retake it.

In addition, when the hand (or hands-free) mode is used, if the photographing button is pushed once, the image is photographed to the end as much as the length of the photographing section, and then the photographing is stopped.

In addition, if the user pushes the photographing button once more while using the hands-free mode, photographing of the image is stopped.

The video speed can be controlled by adjusting the speed for each section by recording the video at 2x slow, 1/2x slow, normal speed, 1/2x fast, 2x fast, etc. during shooting.

And, when the video recording is finished, it moves to a screen where post-editing is possible. On the post editing screen, the user can change the background music or select a section of the sound source to be used.

On the post editing screen, the user can adjust the volume of the sound input into the microphone and the background music during recording.

The post editing screen provides a function to apply special effects to the recorded video.

That is, the post-editing screen provides functions for special effects that can give a desired section, such as an effect in which the RGB colors of the video appear to spread through a glitch effect, a screen shaking effect, and an afterimage effect as the screen grows and shrinks.

In addition, the short firm video commerce review video application may provide a function of placing a sticker on the video. Specifically, when the user selects a desired sticker from the sticker list, the selected sticker is placed on a photographed image, and may be enlarged, reduced, rotated, moved, or deleted.

In addition, the short firm video commerce review video application provides a function to post text on top of the filmed video. When writing text, the user can select left, right, or center alignment of the text, and can change the text color. And, the user can add text background color or adjust background color transparency. After writing the text, the user can enlarge, reduce, rotate, move, delete, etc. the text written in the same way as a sticker.

Next, when the step-by-step video and image registration or shooting is finished, it moves to the outro selection screen.

Next, the process of editing registered media will be reviewed.

The short firm video commerce review video application provides a function to play a scene registered at the top of the media editing screen as a single video.

Here, the user can cut, add, move or delete scenes. Adding a scene may be performed by importing a registered image and video or shooting using a short firm video commerce review video application.

Also, background music for each scene may be changed, added, moved, or deleted. When the scene changes, transition effects can be selected. Transition effects may include two types of video transition effects and audio transition effects. Video transition effects can include a black dip, white dip, and cross dissolve. Audio telephony effects may include accelerated fades, sustained accel/decel, sustained individual, and the like.

Here, it is possible to adjust the speed for each scene. Speed control for each scene may be performed by reducing or increasing the length of a section for each scene.

Then, when the editing is completed, the short firm video commerce review video application provides a thumbnail creation screen.

Next, the thumbnail creation procedure will be described.

Thumbnails can be registered by (1) calling or photographing an image and writing text on the image, or (2) selecting a frame in which a thumbnail is to be selected from a photographed image and registering the thumbnail. When the thumbnail registration is completed, the short firm video commerce review video application provides an upload screen.

Next, we look at the upload process.

On the upload screen, the user can view the finished video as a preview. If the finished video is not satisfactory, the user can re-edit the finished video on the editing screen. And, when uploading a video, payment for it is required.

The process of providing rewards for short-firm video commerce review videos

Next, we look at how to pay a reward to the reviewer who uploaded the review video.

First, the short firm video commerce review platform device may set a reward payment rate (%) for each product or review (video) category.

The short firm video commerce review platform device can classify the ranks of members subscribed to the short firm video commerce review video application into four levels of purple, blue, red, and green, and the settlement weight of each member level in the order of the above membership level is It can be set to 35%, 25%, 15%, or 5%.

The membership level may be classified according to the range of accumulated rewards, and the range of accumulated rewards for each member level may be as follows.

- Purple: More than KRW 30 million in accumulated rewards

- Blue: Accumulated reward of more than 5 million won and less than 30 million won

- Red: Accumulated reward of more than 500,000 won and less than 5 million won

- Green: less than KRW 500,000 in accumulated rewards

In addition, the short firm video commerce review platform device can pay a reward to the reviewer who produced the review video by dividing it into two categories: (1) reward for each viewing time of the review video and (2) reward for each level of effort.

Reward payment by viewing time of review video

Looking at the reward payment method for each viewing time of the review video, when a product buyer purchases a product, the short firm video commerce review platform device determines the viewing time rate (viewing time / video total length) to calculate the amount to be paid for each reviewer.

Here, the viewing time of the review video may be checked in a player capable of reproducing the review video and transmitted to a necessary device.

In addition, the transmission criteria of the viewing time can be classified as follows in preparation for a high load when the watching time is checked every second by the player.

1) When watching 100%

2) In case of ending the page before 100% viewing (viewing time at the point to end)

3) When paused (viewing time at the paused point)

Here, the short firm video commerce review platform device stores the maximum value of 1), 2) or 3) above.

In addition, the short firm video commerce review platform device complements the missing cases when cases other than 1), 2), and 3) above are confirmed.

For example, if the viewer ratings for the three review videos are 20%, 30%, and 50%, respectively, 20/100 (20+30+50), 30/100, and 50/100 are 20% for each reviewer, 30% and 50% are paid separately.

Reward payment method by effort level

Next, looking at the reward payment method for each level of effort, the reward for each level of effort may be differentially paid according to the review video score standard of the list sorting policy.

The list sorting policy is to sort the review video scores at 00:00 every day, store them in the database, and use the list sorting logic.

The score formula of the review video can be calculated as follows.

Score of review video = (Number of likes * 0.001) + (Number of comments * 0.003) + (Number of shares * 0.005) + (Number of views * 0.0002)

Here, the representative review image of the product may be determined as a review image having the highest review image score of the corresponding product.

However, if the seller has previously set a representative image for the product, the representative image set by the seller may be output.

In addition, the score formula for reviewers is as follows.

Reviewer's score = (Number of followers * 0.02) + (Sum of scores of review videos uploaded by reviewers) + (Accumulated reward points * 0.002)

Scores of reviewers calculated according to the above may be used for popular reviewers.

And, the product score formula is as follows.

Product's score = (average star rating * 0.1) + (product views * 0.0001) + (product purchases * 0.01)

Here, product scores may be utilized when arranging products.

In addition, when rewarding for each level of effort, review videos that the purchaser did not watch are also reflected in the score calculation. The reason is to pay a reward even for a review video that the buyer did not watch.

For example, if there are 5 review videos related to product A, and each video score is 0.6, 0.2, 0.5, 0.4, 0.3, the reward for each review video is 25%, 10%, 25%, 20%, respectively. It can be differentially paid in % and 15%.

In addition, the short firm video commerce review platform device may provide rewards by reflecting the membership level in payment by viewing time or effort.

That is, the short firm video commerce review platform device may differentiate rewards by calculating the settlement weight for each member level from the amount calculated in the payment for each viewing time or level of effort.

For example, it is assumed that the selling price of product A is 100,000 won and the reward payment rate for each category is 10%.

It is assumed that reviewer A has a blue rating, reviewer B has a purple rating, reviewer C has a red rating, and reviewer D has a green rating.

- Reviewer A's video 1: 50% (30 sec/60 sec)

- Reviewer A's video 2: 100% (60sec/60sec)

- Reviewer B's video 1: 25% (10 sec / 40 sec)

- Video 1 by reviewer C: 0% (0sec/60sec)

- Reviewer D's video 1: 25% (25 sec / 100 sec)

And, it is assumed that the score of a review image among review image information is as follows.

- Reviewer A's video 1: video score 0.6

- Reviewer A's video 2: video score 0.2

- Reviewer B's video 1: video score 0.5

- Reviewer C's video 1: video score 0.4

- Reviewer D's video 1: video score 0.3

In the case of the above situation, the amount to be settled as a reward when purchasing a product as a result is obtained by first obtaining the reward to be paid for each category (100,000 won * 0.1 = 10,000 won), and reflecting the viewing time and/or membership level in the amount to make the final decision. A reward amount to be paid may be determined. The viewing time rate for review videos by reviewers is as follows.

- Video 1 by Reviewer A: 25% (50/200)

- Video 2 by Reviewer A: 50% (100/200)

- Video 1 by Reviewer B: 12.5% (25/200)

- Video 1 by reviewer C: 0% (0/200)

- Video 1 by reviewer D: 12.51% (25/200)

In addition, the reward payment for each level of effort is as follows.

- Reviewer A's video 1: 30% (0.6/2.0)

- Video 2 by Reviewer A: 10% (0.2/2.0)

- Video 1 by Reviewer B: 25% (0.5/2.0)

- Video 1 by Reviewer C: 20% (0.4/2.0)

- Video 1 by reviewer D: 15% (0.3/2.0)

In addition, the reward payment by membership level is as follows.

- Video 1 by reviewer A: (25%*60%+30%*40%)*125%=0.3

- Video 2 by Reviewer A: (50%*60%+10%*40%)*125%=0.35

- Video 1 by Reviewer B: (2.5%*60%+25%*40%)*135%=0.21

- Video 1 by Reviewer C: (0%*60%+20%*40%)*115%=0.092

- Video 1 by reviewer D: (2.5%*60%+15%*40%)*125%=0.15

Here, the sum of reward payments for each member level is 1.102.

Therefore, the final reward payment ratio and reward payment amount for each reviewer can be calculated as follows.

- Reviewer A's video 1: 10,000 * 0.272 (0.3/1.102) = KRW 2,720

- Reviewer A's video 2: 10,000 * 0.318 (0.35/1.102) = KRW 3,180

- Reviewer A (Video 1 + Video 2): KRW 5,898

- Reviewer B's video 1: 10,000 * 0.191 (0.21/1.102) = KRW 1,905

- Reviewer C's video 1: 10,000 * 0.083 (0.092/1.102) = KRW 834

- Reviewer D's video 1: 10,000 * 0.136 (0.15/1.102) = KRW 1,361

Here, the sum of the final reward amounts to be paid to the reviewer is 10,000 won.

9 is a flowchart illustrating an example of a method for paying a reward related to a review video proposed in this specification.

First, the short firm video commerce review platform device provides an application related to the short firm video commerce review platform including a page for inputting information related to reward payment to the reviewer who produced the review video (S910).

Here, the information related to the reward payment may include the name of the financial institution to which the reward is to be paid, the account number of the financial institution, the account owner, and the address.

And, the short firm video commerce review platform device receives a short form video produced by a product seller (S920).

In addition, the short firm video commerce review platform device provides at least one of a review video production tool including a page for a reviewer to directly produce a review video related to a product or a guide for producing a review video according to a preset standard ( S930).

In addition, the short firm video commerce review platform device divides a plurality of review images into a representative review image selected by a predetermined criterion and the remaining review images, and differentiates the representative review image from the remaining review images and provides them in the form of thumbnails Do (S940).

The predetermined criterion may be the production time of the review video, the total playback time of the review video, or a manager's selection.

Additionally, the short-firm video commerce review platform device can store short-form videos as NFT tokens through the Salpin blockchain and NFT technology and record them in the blockchain of the distributed management system.

More specifically, the short-firm video commerce review platform device may receive control information including information about a short-form video, ownership information about the short-form video, and detailed information about the short-form video.

In addition, the short-firm video commerce review platform device may generate an NFT token related to the short-form video based on the received control information.

In addition, the short firm video commerce review platform device may transmit the generated NFT token to a distributed management system including a block chain.

In addition, the short firm video commerce review platform device is based on at least one of the reviewer's viewing time for the review video, the reviewer's effort related to the review video, and the member level of the reviewer registered when subscribing to the short firm video commerce review platform related application. Determines the reward given to the reviewer who produced the review video.

The membership level may be classified into four types, a purple level, a blue level, a red level, and a green level, depending on the range of accumulated rewards.

For example, the purple grade is a cumulative reward of 30 million won or more, the blue grade is a cumulative reward of 5 million won or more and less than 30 million won, the red grade is a cumulative reward of 500,000 won or more and less than 5 million won, and the green grade is an accumulated reward of 5 million won or more and less than 5 million won. Rewards may be less than 500,000 won.

The reward payment according to the viewing time is determined based on the viewership rating of the review video, and the reward payment according to the reviewer's effort is determined based on the information indicating the preference for the review video arranged in the review list and the information about the reviewer. can

The information representing the liking for the review video may include at least one of likes, comments, shares, and views.

The information on the reviewer may include at least one of the number of followers of the reviewer or cumulative reward points of the reviewer.

The embodiments described above are those in which elements and features of the present invention are combined in a predetermined form. Each component or feature should be considered optional unless explicitly stated otherwise. Each component or feature may be implemented in a form not combined with other components or features. In addition, it is also possible to configure an embodiment of the present invention by combining some components and/or features. The order of operations described in the embodiments of the present invention may be changed. Some components or features of one embodiment may be included in another embodiment, or may be replaced with corresponding components or features of another embodiment. It is obvious that claims that do not have an explicit citation relationship in the claims can be combined to form an embodiment or can be included as new claims by amendment after filing.

An embodiment according to the present invention may be implemented by various means, for example, hardware, firmware, software, or a combination thereof. In the case of hardware implementation, one embodiment of the present invention provides one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), FPGAs ( field programmable gate arrays), processors, controllers, microcontrollers, microprocessors, etc.

In the case of implementation by firmware or software, an embodiment of the present invention may be implemented in the form of a module, procedure, or function that performs the functions or operations described above. The software code can be stored in memory and run by a processor. The memory may be located inside or outside the processor and exchange data with the processor by various means known in the art.

It is apparent to those skilled in the art that the present invention can be embodied in other specific forms without departing from the essential characteristics of the present invention. Accordingly, the foregoing detailed description should not be construed as limiting in all respects and should be considered illustrative. The scope of the present invention should be determined by reasonable interpretation of the appended claims, and all changes within the equivalent scope of the present invention are included in the scope of the present invention.

100: short firm video commerce review video system 110: seller device
120: short firm video commerce review platform device 130: user device

Claims (11)

In the method for paying a reward related to a review video produced as a video,
Providing a short firm video commerce review platform-related application including a page for inputting information related to reward payment to the reviewer who produced the review video;
Receiving a short form video image produced by a product seller and composed of only specific parts;
The short firm video image is produced in the order of product selection, image information registration, scene registration, registered media editing, thumbnail generation, and image upload procedure;
Providing at least one of a page for a reviewer to directly produce a review video related to a product or a review video production tool including a guide for producing a review video according to preset criteria;
If there are a plurality of review videos to be displayed on the review video list page, a representative review video is selected based on the production time of the review video and the total playback time of the review video, and the selected representative review video is selected. and the rest of the review images, and configuring different positions and sizes to be displayed on the review image list page, respectively, and providing them in the form of thumbnails; and
Based on the reviewer's viewing time for the review video, the reviewer's effort related to the review video, and the membership level of the reviewer registered when subscribing to the application related to the short firm video commerce review platform To determine the reward paid to the reviewer who produced the review video Including steps,
The method of claim 1 , wherein the reward is differentially paid by reflecting a weight for each member level of the reviewer in an amount calculated according to a ratio of the viewing time and the level of effort of the reviewer. According to claim 1,
The information related to the reward payment includes a name of a financial institution to be paid a reward, an account number of the financial institution, an account holder, and an address. delete According to claim 1,
The member level is characterized in that it is classified into four types of purple level, blue level, red level and green level according to the range of accumulated rewards. According to claim 4,
The above purple level has a cumulative reward of 30 million won or more,
The blue level is a cumulative reward of more than 5 million won and less than 30 million won,
The red level is a cumulative reward of more than 500,000 won and less than 30 million won,
The green grade is characterized in that the cumulative reward is less than 500,000 won. According to claim 5,
Reward payment according to the viewing time is determined based on the viewing rate of the review video,
The reward payment according to the level of effort of the reviewer is determined based on information indicating a preference for the review images arranged in the review list and information about the reviewer. According to claim 6,
The method characterized in that the information indicating the liking for the review video includes at least one of the number of likes, the number of comments, the number of shares, or the number of views. According to claim 7,
Wherein the information on the reviewer includes at least one of the number of followers of the reviewer or cumulative reward points of the reviewer. According to claim 1,
Receiving control information including information on the short-form video, ownership information on the short-form video, and detailed information on the short-form video;
Generating an NFT token related to the short-form video based on the received control information; and
And transmitting the generated NFT token to a distributed management system including a blockchain. In the short firm video commerce review platform device for paying a reward related to a review video produced as a video,
a wireless communication unit for transmitting and receiving wireless signals;
Memory;
output unit; and
Including a control unit functionally connected to the wireless communication unit, memory and output unit, wherein the control unit,
Providing a short firm video commerce review platform-related application including a page for entering information related to reward payment to the reviewer who produced the review video,
Receive a short form video image produced by a product seller and composed of only specific parts,
The short-firm video image is produced in the order of product selection, image information registration, scene registration, registered media editing, thumbnail creation, and image upload procedures,
Providing at least one of a review video production tool including a page for a reviewer to directly produce a review video related to a product or a guide for producing a review video according to preset criteria;
If there are a plurality of review videos to be displayed on the review video list page, a representative review video is selected based on the production time of the review video and the total playback time of the review video, and the selected representative review video is selected. and the rest of the review video, configure the location and size to be displayed on the review video list page differently, and provide them in the form of thumbnails, and
Based on the reviewer's viewing time for the review video, the reviewer's effort related to the review video, and the membership level of the reviewer registered when signing up for the application related to the short firm video commerce review platform To determine the reward paid to the reviewer who produced the review video control,
The short firm video commerce review platform device, characterized in that the reward is differentially paid by reflecting the weight for each member level of the reviewer in the amount calculated according to the ratio of the viewing time and the reviewer's effort. According to claim 10,
Reward payment according to the viewing time is determined based on the viewing rate of the review video,
The short-firm video commerce review platform device, characterized in that the reward payment according to the reviewer's effort is determined based on information indicating the preference for the review image sorted in the review list and information about the reviewer.

Images