KR102417052B1 - A virtuous circle platform system for repurchase investment using art rental - Google Patents

Abstract

The present invention relates to a virtuous cycle platform system for repurchase and investment of an artwork and, more particularly, to a virtuous cycle platform system for repurchase and investment using artwork rental, wherein artwork rental is promoted to allow customers to recognize a value of artworks of artists as a means of investment after a rental period, thereby supporting creative activities of the artists and creating a viable environment for a virtuous investment cycle with the purchase of the artwork following the vibrant artwork rental. The virtuous cycle platform system for repurchase and investment using artwork rental according to one embodiment of the present invention includes: an artist terminal for transmitting at least one piece of artwork information of a title of an artwork of an artist, features of the artwork, artwork introduction, and artist introduction, and at least one piece of desired artwork sales information of a desired sales price and terms of sale; a gallery server for brokering at least one transaction of investment, purchase, rental, and resale of the artwork of which the artwork information and desired sales information are received from the artist terminal; and a customer terminal for requesting at least one transaction of investment, rental and resale of the artwork to the gallery server.

Description

{A VIRTUOUS CIRCLE PLATFORM SYSTEM FOR REPURCHASE INVESTMENT USING ART RENTAL}

The present invention relates to a virtuous cycle platform system for repurchasing and investing in works of art, and more specifically, by activating art rentals to help customers recognize the value of artists' art works as a means to finance art after the rental period, while supporting artists' creative activities and actively It relates to a repurchase investment virtuous cycle platform system using art rentals that can create an environment in which a virtuous cycle of investment is possible according to purchase after rental of art.

As civilization continues to evolve, the quality of human life is also becoming more leisurely and prosperous. Taking advantage of this atmosphere, creative activities are being actively carried out to satisfy human spiritual needs in various fields of culture and art.

In addition, in the modern society, artworks are not limited to works of art that simply satisfy human spiritual needs, but can have considerable economic value in conjunction with commercialism for the purpose of profit seeking, so various artistic and cultural contents have been developed. As a result, the market for commercialization and sales is also expanding.

However, because art created by only one creator is unique in the world, it inevitably has a scarcity value, and as a means of financial technology that has been continued by high-income earners for hundreds of years, it causes an increase in value that is difficult to achieve with cost.

In addition, only high-income people have enough money to buy expensive art, have enough capital to keep the money tied up for a long time, and only those who have enough information to resell it at an elevated price in the future can invest in art. Because assets can be called through through art, it is recognized as a huge barrier to ordinary people who are not high-income earners.

In addition, artworks created through various creative activities of artists are almost impossible to be known to an unspecified number of people unless they are works of well-known mid-level artists due to the current distribution structure. In case of selling or exhibiting, considering that the artist has to prepare a space for the exhibition and sale at an excessive cost, as well as the cost and time for separate publicity, it is not yet possible for an individual to bear the commercial distribution of works of art. There is a very burdensome aspect.

On the other hand, in recent years, with the rapid spread of high-speed Internet networks and the rapid development of communication media, there are various ways to expose one's personal art to an unspecified number of people, regardless of time, space, or specific qualifications. Although web content is being used, these online art exposure services are only promoted on a small scale through the website opened by the artist, Internet portal sites for each field, and SNS, and do not provide a systematic service for the main purpose of art trade. .

Accordingly, it is possible to move away from the art trading environment where only high-income earners can purchase and own, and anyone can easily grasp the value of art or recognize it as a means of financial technology to activate the art trade market, thereby enabling a virtuous cycle of investment following active art rentals. The development of a repurchase investment virtuous cycle platform system using art rentals that can create an environment is required.

Republic of Korea Patent Publication No. 10-2011-0009401 Republic of Korea Patent Publication No. 10-2014-0094685

The present invention has been devised to solve the problems of the prior art, and it supports the creative activities of artists by activating the creative trading market by recognizing the artists' art works as a financial means to customers, and at the same time actively purchasing art after rental. The purpose is to provide a virtuous cycle of repurchase investment using art rentals that can create an environment where a virtuous cycle of investment is possible.

However, the technical problems to be achieved by the present embodiment are not limited to the technical problems described above, and other technical problems may exist.

The repurchase investment virtuous cycle platform system using art rental according to an embodiment of the present invention includes at least any one or more art information of the artist's work name, work characteristics, work introduction, and artist introduction, desired sales amount and sales An artist terminal for transmitting one or more of the conditions for wishing to sell art; a gallery server for relaying at least one transaction among investment, purchase, rental, and redemption for an art object that has received art art information and sales hope information from the artist terminal; It may include; a customer terminal for requesting at least any one or more transactions of investment, purchase, rental, and redemption of works of art to the gallery server.

The gallery server may be provided with a home appliance management module for receiving and managing information on home appliances sold by the server in connection with the home appliance sales server.

The home appliance management module may provide information on managed home appliances to a customer terminal requesting a rental to support selection of home appliances.

The home appliance management module may support the processing of payment of the corresponding home appliance in connection with a plurality of financial servers when the managed home appliance is a home appliance purchased through at least one of rental and installment payment methods. .

The gallery server may be provided with a rental information management module for managing rental information of at least one of a period, rental fee, and obligations for a specific rented art piece, and guiding the information to a customer terminal.

The gallery server guides the purchase cost of the artwork at the time of initial rental to the customer terminal, and after the rental period expires, the purchase cost to support the purchase of the artwork through payment of the actual purchase amount excluding the entire rental cost from the purchase cost It may be provided with a management module.

The gallery server may be provided with a repurchase management module for proposing purchase of the corresponding art to a plurality of customer terminals or supporting processing in the gallery server when a customer terminal who has purchased the artwork requests the purchase.

The gallery server may include a re-rental support module for supporting re-rental of a specific art piece rented by a customer terminal to a plurality of customer terminals excluding the customer terminal under relay of the gallery server.

The gallery server sets the re-rental cost of a plurality of customer terminals excluding the customer terminal larger than the rental cost for the customer terminal, and distributes the revenue generated according to the re-rental of the customer terminal to the customer terminal and the gallery server. It may be provided with a re-rental cost module.

The gallery server may include a communication module for supporting a plurality of customer terminals and consultant terminals to communicate with each other for at least one transaction among art investment, purchase, rental, and redemption.

The repurchase investment virtuous cycle platform system using art rentals according to the present invention promotes the revitalization of the creative trade market by recognizing artists' art works as a means of financial technology to support artists' creative activities, and at the same time, It is possible to provide a virtuous cycle platform system for repurchase investment using art rentals that can create an environment where a virtuous cycle of investment is possible.

In addition, it is possible to make active transactions between artists and customers by recognizing artists' artworks as a means of financial technology to customers.

In addition, it is possible to stimulate the demand for re-rental by providing home appliances at the time of rental.

In addition, as art can be purchased at the initial rental market price after the expiration of the rental period, it is possible to generate a profit from sales due to the nature of the art, which increases in value as time passes.

In addition, as art works can be directly collected and re-sold by in-kind purchases, stability can be secured.

However, the effects of the present invention are not limited to the above-described effects, and the effects not mentioned will be clearly understood by those of ordinary skill in the art to which the present invention belongs from the present specification and accompanying drawings.

1 is a diagram schematically illustrating a repurchase investment virtuous cycle platform system using art rental according to an embodiment of the present invention;
2 is a diagram schematically showing a gallery server among the repurchase investment virtuous cycle platform system using art rental according to an embodiment of the present invention;
3 is a view for explaining a virtuous cycle of repurchase investment using art rental according to an embodiment of the present invention;

The terms or words used in the present specification and claims should not be construed as being limited to their ordinary or dictionary meanings, and the inventor may properly define the concept of the term in order to best describe his invention. Based on the principle that there is, it should be interpreted as meaning and concept consistent with the technical idea of the present invention.

Accordingly, the embodiments described in this specification and the configurations shown in the drawings are only the most preferred embodiment of the present invention, and do not represent all of the technical spirit of the present invention, so they can be substituted at the time of the present application It should be understood that various equivalents and modifications may exist.

Hereinafter, a repurchase investment virtuous cycle platform system using art rental according to the present invention will be described with reference to the drawings.

1 is a diagram schematically illustrating a repurchase investment virtuous cycle platform system utilizing art rental according to an embodiment of the present invention.

The repurchase investment virtuous cycle platform system using art rental according to the present invention is basically configured to include an artist terminal, a gallery server, and a customer terminal.

Referring to FIG. 1 , more specifically, the present invention provides information on at least any one of a work name, work characteristics, work introduction, and artist introduction for the artist's work of art, desired sales amount and sales conditions (eg, lump sum payment) / Installment payment, redemption possible, compensation in case of infringement of moral rights, etc) , a gallery server for relaying at least one transaction of purchase, rental, and repurchase, and a customer terminal for requesting at least any one or more transactions of investment, purchase, rental, and redemption of works of art to the gallery server.

Each of the artist terminal and the customer terminal accesses the gallery server through an online network and transmits information related to a request for art sales (eg, the desired sale price of the artwork, an image, etc.) It is intended to transmit and receive information related to rental and purchase, and should be interpreted as including various communication means such as tablets, netbooks, personal digital assistants (PDA), portable multimedia players (PMPs), smartphones, wearable smart devices, etc. Software, applications, etc. for executing various functions provided by the manufacturer's server and cloud server may be provided.

The gallery server can be built to serve as a kind of web server, database server, and mobile server, for example, it can display the processed result on a web page through an online network or receive necessary input data through the web page, , where the web page should be interpreted as including software for performing a specific task such as a web application in addition to simple text, image, sound, video, etc., and also applications and interfaces installed on desktops, laptops, smart phones, tablet PCs It can also be built to provide

In addition, the online network referred to in the present invention may be a core network integrated with a wired public network, a wireless mobile communication network, or the mobile Internet, and various services existing in the TCP/IP protocol and its upper layers, that is, Hyper Text Transfer (HTTP) Protocol), HTTPS (Hyper Text Transfer Protocol Secure), Telnet, FTP (File Transfer Protocol), DNS (Domain Name System), SMTP (Simple Mail Transfer Protocol), etc. , which is not limited to these examples and refers to a data communication network capable of transmitting and receiving data in various forms comprehensively.

Hereinafter, we will look at specific details related to the artist terminal and the customer terminal.

<Main components, functions and effects of artist's terminal and customer terminal>

* Input module

The artist terminal and the customer terminal may input contents and information corresponding to the process desired in the virtuous cycle platform system through at least one input method of a text input method, a touch input method, and a voice input method.

In addition, the input module may include a plurality of input keys and function keys for receiving numeric or character information and setting various functions. And, the input module may generate a key signal related to the function control of the artist terminal and the customer terminal and transmit it to the artist terminal and the customer terminal.

In addition, QWERTY keypad, 3*4 keypad, 4*3 keypad, Ball Joystick, Optical Joystick, Wheel Key, Touch key, Touch Pad and It may be formed by any one or a combination of input means such as a touch screen.

For example, if the artist terminal and the customer terminal support a full touch screen, a volume key for volume control formed on the side of the case of the terminal, a power key for screen on/off, and a portable terminal on/off may be included. In particular, various input signals such as an input signal instructing access to the gallery server, an input signal corresponding to authentication information input, an input signal instructing to select a specific sandbox, an input signal instructing a change in color and transparency of content, etc. You can also create it and send it to the gallery server.

* Terminal control module

It is also possible to perform a data processing function to control the overall operation of the virtuous cycle platform system to be transmitted by the artist terminal and the customer terminal and the signal flow between the internal blocks of the artist/customer terminal, and to process data.

For example, the terminal control module is equipped with a GPS (Global Positioning System)-based measurement sensor for generating real-time location information of artist/customer terminals such as a central processing unit (CPU) and an application processor. You may.

2 is a diagram schematically illustrating a gallery server among the repurchase investment virtuous cycle platform system utilizing art rental according to an embodiment of the present invention.

Hereinafter, details related to the gallery server will be described.

<Main components, functions and effects of Gallery Server>

* Home appliance management module

It connects to the home appliance sales server and receives and manages information about home appliances sold from the server.

For example, the information on the home appliance means information classified as a list of manufacturers, prices, product serial numbers, etc. for each home appliance (eg, washing machine, refrigerator, dryer, TV, etc.), and is operated by each home appliance manufacturer. It is also possible to receive the corresponding information from the sales server.

In addition, information on managed home appliances is provided to a customer terminal requesting a rental to support the selection of home appliances.

For example, information classified as the list may be guided to the customer terminal, and the information may be visualized so that the customer terminal can select the information.

In addition, when the managed home appliance is a home appliance purchased through at least one of rental and installment payment methods, payment for the corresponding home appliance is supported in connection with a plurality of financial servers.

For example, a corresponding home appliance may be purchased from a gallery server by rental or installment payment, and the corresponding home appliance may be delivered by the selection of a specific customer's terminal requesting rental, and the payment for the corresponding home appliance is linked with a plurality of financial servers It can also be paid from the gallery server.

* Rental information management module

Manages rental information of at least any one or more of the period, rental fee, and obligations for a specific rental artwork, and provides the information to the customer terminal.

For example, as one of the obligations for the rental period, if the rental contract period is 10 years in total, the contract cannot be canceled for a certain period (eg, 3 years, etc.) from the contract date. It may include an obligation that the customer must pay the price for the home appliance.

Also, for example, from the perspective of the gallery server, if the rental contract period is 10 years in total, the payment for home appliances during the mandatory period may be paid directly from the gallery server (by the electronic product management module), and after the mandatory period may include an obligation that payment (by the electronic product management module) may be made from the gallery server in connection with a plurality of financial servers.

In addition, according to the flow of the period, it is possible to support the customer terminal to check the remaining rental period, changed rental fee, and the like in real time.

* Purchase cost management module

The customer terminal provides information on the purchase cost of the artwork at the time of initial rental, and supports the purchase of the artwork by paying the actual purchase price after excluding the entire rental cost from the purchase cost after the rental period expires.

In addition, when a customer rents an artwork through the gallery server, it is possible to check the sale price (market price) of the corresponding artwork, and after the rental period ends, the customer can purchase the artwork with the amount shown in the formula below.

Equation 1: Actual artwork purchase amount = purchase cost (sale price, market price) informed at the time of initial rental - total rental cost

For example, if the first customer notifies the first customer that the cost of purchasing art (sales price, market price) is 100 million won at the time of initial rental, and the rental cost of 30 million won is required during the rental period of 3 years, at the end of the rental period, the first customer If you check the current market price of the rented artwork and determine that it is worth purchasing because it is higher than the original rental, you will go through the process of paying 70 million won to own the rented artwork.

In addition, as it is common for art to increase in value over time due to the nature of art, customers can expect profit through re-rental of art work, and may also expect a profit from the purchase of art after the rental period expires.

* Repurchase management module

When a customer terminal who has purchased an artwork requests the purchase, the purchase of the corresponding artwork is proposed to a plurality of customer terminals or supported by the gallery server.

In addition, when a customer who has purchased an artwork requests the purchase of the corresponding artwork due to personal reasons, the purchase process can be carried out quickly by suggesting the purchase of the artwork to a plurality of customer terminals except for the customer who requested the purchase.

Alternatively, in a situation in which a customer sells an art work for immediate sale, the gallery allows the user to purchase the art work directly through the purchase cost processing process.

* Art price notification module

The current market price of artworks rented by the customer's terminal is disclosed in real time.

For example, through an art price disclosure server that can be operated by the Korean Art Association, a plurality of customers transparently check the art price before and after renting and re-renting artworks.

In addition, it may have a significant influence on the decision of the customer when he/she owns the rented artwork through the purchase procedure or terminates the rental agreement after the rental period is over.

In addition, it can help to revitalize the trading market by recognizing the purchase value of art.

* Re-rental support module

Supports re-rental of specific artworks rented by a customer terminal to multiple customer terminals excluding the customer terminal under relay of the gallery server.

For example, if a customer who is already renting wants to generate economic profits or re-rental a new artwork, the customer requests a relay for the rented artwork to the gallery server (re-rental support module), and the corresponding gallery server (re-rental support module) ) Under the relay, multiple customers excluding the customer receive the request for re-rental of the artwork so that the re-rental can be made.

In addition, each of the customer and the gallery can secure revenue and relay fees according to the re-rental of the artwork.

* Re-rental cost module

The re-rental cost of a plurality of customer terminals excluding the customer terminal is set higher than the rental cost of the customer terminal, and the revenue generated according to the re-rental of art works of the customer terminal is distributed to the customer terminal and the gallery server.

For example, suppose that after purchasing an artist's artwork from a gallery, 8% of the sale price (market price) of the artwork is set as a rental fee for 3 years through the gallery server and billed to the customer terminal to be paid in monthly installments. A specific customer terminal that has requested re-rental among a plurality of customer terminals except for

In addition, each of the customer and the gallery can secure revenue and relay fees according to the re-rental of the artwork.

* Communication module

Supports a plurality of customer terminals and consultant terminals to communicate with each other for at least one transaction among art investment, purchase, rental, and redemption.

In addition, a person with specialized knowledge about art or a person with a license related to art sales can be a consultant (eg, curator, docent, gallerist, critic, art consultant, art preservationist, etc.).

In addition, a plurality of customer terminals and the like may communicate with each other about investment, repurchase, rental, re-rental, purchase and potential economic value of art works.

In addition, by enabling real-time communication between customers, artists and consultants through text, video, and voice, it may be possible to ask and answer questions in real time about various contents such as the artistic value and economic value of artworks, and information about the artist who created the artwork.

In addition, by enabling real-time communication between the customer and the gallery or consultant through text, video, voice, etc., it may be possible to ask and answer questions in real time on various matters such as art investment, repurchase, rental, re-rental, and purchase related matters.

* VR video providing module

It supports customer terminals to select, check, rent, and purchase art works in Virtual Reality (VR).

In addition, as it may be difficult for customers to visit the gallery and check the artworks directly, the gallery server provides VR images of various artworks that they want to rent, purchase, and re-rent to enlarge, reduce, or rotate the size of the artwork in virtual reality. while making it possible to observe in detail.

* Temperature and humidity environment module

It receives and manages the temperature and humidity information transmitted by the sensor through the temperature and humidity sensor installed in the frame of the rental artwork.

In addition, the temperature-humidity sensor is not limited to a specific temperature-humidity sensor and is meant to be a sensor capable of measuring temperature and humidity in various forms, and since the sensor corresponds to a known technology, a detailed description thereof will be omitted.

In addition, based on the received temperature and humidity information, a new rental for a predetermined artwork is recommended based on at least one of the color, texture, and technique of the artwork suitable for the temperature and humidity.

In addition, as the predetermined artwork, it is assumed that the artwork is predetermined through a color combination of the artwork classified based on the three primary colors RGB of light in response to the temperature and humidity information.

As an example, based on temperature and humidity information, discomfort index [(9/5)T-0.55(1-RH){(9/5)T-26}+32 (T: temperature (℃), RH: relative humidity (%) ))], and guide new rentals to customer terminals for predetermined artworks through RGB color combinations corresponding to the derived discomfort index range (more than 80, less than 75 to less than 80, 68 to less than 75, less than 68) You may.

In addition, when the derived displeasure index range is less than 68 to 75, a new rental may be provided for a coral color-based artwork that is an RGB value ((255, 127, 080)).

In addition, the artworks predetermined through the color combination of the artworks classified on the RGB basis may target the artworks stored and managed in advance in the corresponding module.

In addition, it is assumed that the predetermined artwork is a plurality of artworks among those not rented by the specified customer, and the plurality of artworks include artworks having a similarity to the rented artwork.

In addition, the degree of similarity corresponding to the rented artwork is similar to the similarity of art technique, the similarity of the subject, the similarity of color, the similarity of the texture, the similarity of the material of the work, the similarity of the period of the work activity or the theme (e.g. The notes may follow similarity in classification (Green Theme, Retro Emotion Theme, Home Cafe Theme, Home Office Theme).

In addition, the present invention may further include a market price disclosure server operated by a place with public credibility such as the Korea Art Association to disclose the calculated per-unit price of artworks that are rented, re-rented, or purchased through the gallery server. It may be possible to issue an electronic confirmation that can objectively prove the market price of art through the server.

Looking at the method for objectively managing the rental, re-rental, and price-related information of artworks in the present invention, the artist terminal, the gallery server, the customer terminal, and the market price disclosure server function as blockchain nodes, and these nodes are rented As the encrypted information including cost, re-rental cost, purchase amount, and electronic confirmation is recorded in a block and multiple blocks are connected in a chain form to verify the integrity of the encrypted information, as a result, the cost through the blockchain network , it is possible to create a transparent art trading market by unfalsifyingly sharing information on market prices with third parties.

In addition, looking at the gallery server in the present invention in more detail, various information data managed by the server (eg, information related to a request to sell an artwork (eg, a desired selling price of an artwork, an image, etc.), and an artwork from the gallery server Pre-processing (data pre-processing module) related information for renting art, information related to re-renting art works by the first customer terminal under the relay of the gallery server, and obtaining statistical data based on the pre-processed data, It may include a mining analysis module for performing a mining analysis based on at least any one or more of the pre-processed data and the obtained statistical data.

Additionally, looking at the gallery server in the present invention in more detail, the mining analysis performed by the mining analysis module among the gallery servers is a time-series short-term analysis, that is, the concept of real-time data analysis as well as each managed data. It may include data analysis from a microscopic point of view.

Here, the data pre-processing performed by the mining analysis module as a pre-step of mining analysis is processing various information data managed by the gallery server to derive more helpful information for analysis, and more specifically, based on the processed data It may include the process of reflecting trends and change trends, analyzing patterns of continuous data through combined transformation of periodic functions, analyzing patterns by converting time series data into string form, and analyzing patterns by converting time series data into string form. In addition, the data pre-processing performed by the data pre-processing module is more specifically, smoothing to remove noise from the data, normalization to refine the data to fit into a smaller range, and It may include discretization, etc., which is replaced by a scope or a higher-level concept.

Looking at the mining analysis performed in the mining analysis module in detail, based on the pre-processed data, rental history statistical data classified into individual objective factors such as the customer's residence region, age, gender, etc. is obtained, and the pre-processed data And based on a decision tree, which is a single analysis algorithm, through at least any one or more of the obtained statistical data, “Customized through at least one of the customer’s region, gender, age, family member, and residence type Matching data for extracting art taste information and matching the optimal art according to the corresponding taste information” and “Data on at least one of preferred art type data for each customer, preferred technique data for each customer, and color data for each customer construct a model to generate ” or analyze factors such as evaluation or emotion in data to cluster the distribution of opinions on related topics, or construct a model to provide statistically by quantifying evaluations, etc. , it is also possible to update the analysis model in the form of a boosted tree by using the boosting technique, which is a combination/combination form of a plurality of single analysis algorithms. Furthermore, the single defective analysis algorithm may be excluded from updating the analysis model in the form of a plurality of single analysis algorithms by analyzing a pattern generated by repeated failure of the single analysis algorithm among single analysis algorithms.

Also, looking at the mining performed in the mining analysis module, various information data managed by the gallery server are generally stored in the form of text data, and simple text data is unstructured data. Therefore, automated analysis by itself is difficult. Therefore, in order to analyze text data, it undergoes a process of standardization (pre-processing) to enable automated analysis.

Also, based on text mining, there is an opinion mining process that finds out not only meaning from text but also emotional information about recorded text. It is also possible to cluster the distribution of opinions on related topics by analyzing factors such as, or to provide statistical information by quantifying evaluations, etc.

More specifically, if opinion mining is introduced into the mining analysis module, the information contained in the data classified into individual objective factors such as the customer's residence region, age, gender, etc., information data transmitted from multiple customer terminals, and the overall gallery server You can easily check what kind of evaluation or emotion you have for the data managed in : It is possible to check whether the art work/article corresponding to all data/relationship with the art technique preference, etc.)

In addition, based on the pre-processed data, any evaluation of the data classified into individual objective factors such as the customer's residence region, age, gender, etc. You can easily check whether you have the art work of art / art work technique preference, customer's art work / subject art work technique preference according to age, etc.) / Preference for the technique of the art work, art work/art work technique preference according to region/gender, art work/artwork technique preference according to region/age/gender, etc.) You may be able to get help.

In addition, the gallery server uses a machine learning method based on at least one of pre-processed data and mining analyzed data, and at least any one or more of the customer's region, gender, age, family member, and residence type information It may be provided with an art matching module for generating matching data for matching the optimal art according to the taste information by deriving the customized art taste information through the.

In addition, the gallery server may receive at least any one or more information of the customer's region, gender, age, family member, and residence type through the customer terminal.

In addition, the gallery server uses a machine learning method based on at least one of pre-processed data and mining analyzed data, preferred art type data for each customer, preferred technique data for each customer, and An artwork preference generating module for generating at least any one or more data among color data may be provided.

More specifically, the store matching module and the preference generating module are based on at least one of the data analyzed by the mining analysis module and the preprocessed data, Gradient Descent, which is one of the Machine Learning methods. “Matching data to match the optimal artwork according to the taste information by deriving customized art taste information through at least one of the customer’s region, gender, age, family member, and residence type” and “each customer At least any one or more of preferred art type data for each art piece, preferred technique data for each customer, and color data” is generated. Machine learning is basically a given environment ( It is a type of machine learning that learns by learning the state), determining and executing an action according to a set policy, and modifying the behavior policy based on the reward obtained according to the action.

Specifically, if we look at gradient descent, gradient descent is preferentially used in machine learning regression analysis to infer a 'function relationship' to find out what function the given data is generated from, that is, from the data set (x, y). It can be said that it is a process of generating a hypothesis using a learning algorithm, inputting data into the generated hypothesis to obtain predicted value data, and finding out what kind of equation and coefficients correspond to these hypotheses.

In addition, in machine learning regression analysis, when the coefficients of the equation are linear, it is called linear regression analysis, and when there are several coefficients of the equation, it is called multiple linear regression analysis, and the test data is y= It is data created by mixing a small error in the x graph, and it shows the result of finding the weight value (w) and bias value (b) that fit the data through training, and the error with the result value according to the definition such as y = wx + b A suitable function can be found through gradient descent.

In addition, when learning a hypothesis about data, the difference between the drawn line and the distribution of each data is calculated, and it can be seen that the line with the smallest difference is the line suitable for this model. This is called a cost function, and the cost function is It can be used to infer how different the values indicated are from the hypotheses actually established.

Specifically, since the cost function (error function) consists of two parameters (w, b), it can be expressed in a two-dimensional space, so the height of the error function at each point is the error with respect to a straight line, and some straight lines are It has a smaller error than other straight lines. For example, when performing gradient descent algorithm in Tensor Flow, it starts at a point on this plane and moves to find a straight line with a smaller error.

In addition, in order to calculate the slope of the error function, a process of differentiating the error function is performed, and it is necessary to calculate the partial differential equations for w and b in order to know the direction of movement whenever the process of finding a straight line is repeated.

Multiple regression analysis is defined as y = w1*x1 + x2*x2 + b in case of multiple regression analysis with two or more input data x used in single regression analysis, for example, two variables (x1, x2) And through learning, it is possible to find a plane that fits the data.

Through single and multiple linear regression analysis as above, it can be seen that if there is any data, a function representing the data can be learned.

In addition, gradient descent is an optimization algorithm to minimize cost. Optimization is to select the one that best satisfies a given criterion from among various allowable values. It can be said to be the process of finding the optimal parameter by moving little by little with the step size defined as

Additionally, the gallery server uses a deep learning method based on at least any one of preprocessed data, mining analyzed data, data generated by the artwork matching module, and data generated by the artwork preference generating module. Therefore, it may be provided with an art preference prediction module for predicting the preference of existing customers for artworks newly rented to the gallery server. neural network) algorithm, and the convolutional neural network algorithm may include one or more convolutional layers, one or more activation functions, and one or more pooling layers, wherein each convolutional layer consists of one or more convolutional filters. it might be The structure of such a convolutional neural network may vary according to a specific embodiment of the present invention.

3 is a view for explaining a virtuous cycle of repurchase investment using art rental according to an embodiment of the present invention.

On the other hand, the repurchase investment virtuous cycle method using art rental according to the present invention basically includes the art information transmission step, the art rental request step, the art rental relay step, the home appliance provision step, the financial support step, and the art purchase support step. is composed

More specifically, referring to FIG. 3 , the artist terminal provides information on at least any one of the work name, work feature, work introduction, and artist introduction for the art work of a middle-class artist, and any one or more pieces of art among the desired sales amount and sales conditions Art information transmission step of transmitting desired sales information, art rental request step in which the customer terminal requests an art rental transaction to the gallery server, and the art object in which the gallery server receives art information and sales hope information from the artist terminal In the art rental relay step of relaying the rental transaction with the A financial support step that supports processing of the payment for home appliances provided with the module in connection with a plurality of financial servers, and the purchase cost management module guides the purchase cost of the artwork to the customer terminal after the rental period and allows the purchase of the artwork This includes the stage of support for the purchase of artworks to support them.

In the above description of the present invention with reference to the accompanying drawings, a specific shape and direction have been mainly described, but the present invention is capable of various modifications and changes by those of ordinary skill in the art to which the invention pertains. Modifications and variations should be construed as being included in the scope of the present invention.

Claims (10)

an artist terminal for transmitting at least one art information of the artist's work name, work characteristics, work introduction, and artist introduction, and desired sale information of any one or more of a desired sales amount and sales conditions;
a gallery server for relaying at least one transaction among investment, purchase, rental, and redemption for an art object that has received art art information and sales hope information from the artist terminal;
A customer terminal for requesting at least any one or more transactions of investment, purchase, rental, and redemption of works of art to the gallery server;
The gallery server,
a home appliance management module for accessing a home appliance sales server to receive and manage information on home appliances sold in the server;
a data pre-processing module for pre-processing information data managed by the gallery server;
Based on the pre-processed data, rental history statistical data classified into an objective factor of an individual such as at least one or more of the customer's residence region, age, and gender is acquired, and at least one of the pre-processed data and the acquired statistical data is obtained. Gradient descent is one of the machine learning methods based on at least one of preprocessed data and the constructed model after constructing a model based on a decision tree, which is a single analysis algorithm, through one or more data. (Gradient Descent) is used to derive customized art taste information through at least one of the customer's region, gender, age, family member, and residence type, and match data to match the optimal art according to the taste information. an artwork matching module to generate;
Preferred art type data for each customer by using Gradient Descent, which is one of the machine learning methods based on at least one of the preprocessed data and the configured model, and preferred art type data for each customer an artwork preference generating module for generating at least one of technique data and color data;
For artworks newly rented to the gallery server using a deep learning method based on at least one of the pre-processed data, data generated by the artwork matching module, and data generated by the artwork preference generation module an art preference prediction module for predicting the preference of existing customers;
a rental information management module for managing rental information of at least any one of a period, rental fee, and obligations for a specific rented art object, and guiding the information to a customer terminal;
and an art price notification module for disclosing in real time the current market price of the artworks rented by the customer terminal,
The home appliance management module,
Provides information on managed home appliances to customer terminals who have requested a rental to help them select home appliances supports processing in connection with multiple financial servers,
The rental information management module,
In the total rental contract period, the contract cannot be canceled during the mandatory period from the contract date, and if the contract is terminated, the customer must pay the price for the home appliance paid at the same time as the rental contract. Including the obligation to pay in connection with the server,
The art price notification module,
It is characterized in that it supports the customer to check the art price before and after renting and re-renting the artwork through the art price disclosure server that can be operated by the Korean Art Association.
A virtuous cycle platform system for repurchase investment using art rentals.
delete delete delete delete The method according to claim 1,
The gallery server,
Provided with a purchase cost management module to guide the purchase cost of artworks at the time of initial rental to the customer terminal, and to support the purchase of artworks by paying the actual purchase amount excluding the entire rental cost from the purchase cost after the expiration of the rental period characterized in that
A virtuous cycle platform system for repurchase investment using art rentals.
The method according to claim 1,
The gallery server,
When a customer terminal who has purchased an artwork requests a purchase, a repurchase management module is provided to suggest the purchase of the corresponding artwork to a plurality of customer terminals or to support processing in the gallery server,
A virtuous cycle platform system for repurchase investment using art rentals.
The method according to claim 1,
The gallery server,
and a re-rental support module for supporting re-rental of a specific art piece rented by a customer terminal to a plurality of customer terminals excluding the customer terminal under relay of the gallery server.
A virtuous cycle platform system for repurchase investment using art rentals.
9. The method of claim 8,
The gallery server,
A re-rental cost module for distributing the revenue generated from the re-rental of artworks of customer terminals to customer terminals and gallery servers by setting the re-rental cost of a plurality of customer terminals to be higher than the rental cost for customer terminals characterized in that it is provided with
A virtuous cycle platform system for repurchase investment using art rentals.
The method according to claim 1,
The gallery server,
A communication module for supporting a plurality of customer terminals and a consultant terminal to communicate with each other for at least one transaction among art investment, purchase, rental, and redemption,
A virtuous cycle platform system for repurchase investment using art rentals.

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