KR102311320B1 - Apparatus and method for providing information using ble beacon signal - Google Patents

Abstract

This specification discloses a mobile terminal. The mobile terminal may include: a signal receiver configured to receive a first wireless signal indicating whether a specific store exists and a second wireless signal including an identifier of the specific store; a signal selection unit that separates and processes the radio signal received from the specific store and the other store divided through the second signal; and an information display unit for exposing information related to the specific store received through the first wireless signal and the second wireless signal to the user.

Description

Information providing device and method using BLE beacon signal {APPARATUS AND METHOD FOR PROVIDING INFORMATION USING BLE BEACON SIGNAL}

The present specification relates to an apparatus and method for providing information using a BLE beacon signal. More particularly, it relates to an apparatus for providing information to a user using only a BLE beacon signal transmitted from a store the user is visiting, and an operating method thereof.

Recently, various types of services have been provided using short-range wireless communication such as WPAN/WLAN (Wireless Personal Area Network/Wireless LAN).

WPAN/WLAN technologies using Industrial/Scientific/Medical (ISM) bands, that is, Zigbee, Wi-Fi, Bluetooth, etc., are implemented at low cost and are bands for anyone to use, so an information provision service using the above technologies is being attempted. In particular, Bluetooth low energy (BLE) is drawing attention as a technology for performing Bluetooth communication with low power.

In a service scenario in which store/product information is provided using a BLE transmitter, a plurality of service repeaters (eg, Bluetooth beacon transmitters) may be installed in an adjacent space in a wireless environment in a short distance. In this case, since a large amount of information may rather cause inconvenience to the user, a method for appropriately controlling the large amount of information is required.

An object of the present specification is to provide an apparatus and method for providing information using a BLE beacon signal. More specifically, it is intended to propose a device for providing a user with only a BLE beacon signal transmitted from a store the user is visiting, and an operating method thereof.

According to an embodiment of the present specification, a mobile terminal is provided. The mobile terminal may include: a signal receiver configured to receive a first radio signal indicating whether a specific store exists and a second radio signal including an identifier of the specific store; a signal selection unit that separates and processes the radio signal received from the specific store and other stores, which are separated through the second signal; and an information display unit for exposing information related to the specific store received through the first wireless signal and the second wireless signal to the user.

The wireless signal may be a wireless signal based on Bluetooth low energy (BLE).

The signal selector may store a radio signal received from a store other than the specific store in a predetermined waiting queue.

When the first signal is not received, the information display unit may display information related to the other store received through the separately processed wireless signal.

The first signal and the second signal may be distinguished based on a radio frequency or transmission timing.

The first signal may be a radio signal in which a minor field value is set to 0.

When receiving a plurality of radio signals in which the minor field value is set to 0, the signal receiving unit may select a radio signal having a shortest transmission distance from among the plurality of radio signals as the first signal.

According to another embodiment of the present specification, a method for displaying information by a mobile terminal is provided. The method includes: receiving a first radio signal indicating whether a specific store exists and a second radio signal including an identifier of the specific store; Separating and processing the radio signal received from the specific store and other stores separated through the second signal; The method may include exposing information related to the specific store received through the first wireless signal and the second wireless signal to the user.

The wireless signal may be a wireless signal based on Bluetooth low energy (BLE).

The step of separating and processing the radio signal may be a step of storing the radio signal received from a store other than the specific store in a predetermined waiting queue.

The step of exposing the information to the user may include, when the first signal is not received, displaying information related to the other store received through the separately processed wireless signal.

The first signal and the second signal may be distinguished based on a radio frequency or transmission timing.

The first signal may be a radio signal in which a minor field value is set to 0.

According to another embodiment of the present specification, an information providing system is provided. The system includes an information providing device for transmitting a first radio signal indicating whether a specific store exists and a second radio signal including an identifier of the specific store; Receives the first wireless signal and the second wireless signal, separates and processes the wireless signal received from the specific store and another store divided through the second signal, and the first wireless signal and the second wireless signal and a mobile terminal for exposing information related to the specific store received through a signal to a user.

According to another embodiment of the present specification, a method for an information providing system to provide information to a user is provided. The method includes the steps of: transmitting, by the information providing apparatus, a first radio signal indicating whether a specific store exists and a second radio signal including an identifier of the specific store; receiving, by a mobile terminal, the first radio signal and the second radio signal; Separating and processing, by the mobile terminal, a radio signal received from the specific store and another store divided through the second signal; and exposing, by the mobile terminal, information related to the specific store received through the first wireless signal and the second wireless signal to the user.

Embodiments of the present specification, by filtering the beacon signal of a nearby store, a customer visiting a store that provides information such as a coupon through a BLE beacon signal can stay in the store for a longer time, and are visiting the customer's interest By focusing on stores, you can expect an increase in sales. In addition, embodiments herein may help a customer focus only on information provided by the store they are visiting.

1A to 1C are conceptual views illustrating an information providing system according to an embodiment of the present specification.
2 is a block diagram of a mobile terminal according to an embodiment of the present specification.
3 is a flowchart illustrating a method of displaying information by a mobile terminal according to an embodiment of the present specification.

It should be noted that technical terms used herein are used only to describe specific embodiments, and are not intended to limit the present invention. In addition, the technical terms used in this specification should be interpreted in the meaning generally understood by those of ordinary skill in the art to which the present invention belongs, unless otherwise defined in this specification, and excessively inclusive. It should not be construed in the meaning of a human being or in an excessively reduced meaning. In addition, when the technical terms used in the present specification are incorrect technical terms that do not accurately express the spirit of the present invention, they should be understood by being replaced with technical terms that those skilled in the art can correctly understand. In addition, general terms used in the present invention should be interpreted as defined in advance or according to the context before and after, and should not be interpreted in an excessively reduced meaning.

Hereinafter, a preferred embodiment according to the present invention will be described in detail with reference to the accompanying drawings, but the same or similar components are assigned the same reference numerals regardless of reference numerals, and redundant description thereof will be omitted. In addition, in the description of the present invention, if it is determined that a detailed description of a related known technology may obscure the gist of the present invention, the detailed description thereof will be omitted. In addition, it should be noted that the accompanying drawings are only for easy understanding of the spirit of the present invention, and should not be construed as limiting the spirit of the present invention by the accompanying drawings. The spirit of the present invention should be construed as extending to all changes, equivalents, or substitutes other than the accompanying drawings.

1A to 1C are conceptual views illustrating an information providing system according to an embodiment of the present specification.

The advertisement providing system may include the information providing apparatuses 10 and 20 and the mobile terminal 100 . The information providing devices 10 and 20 provide various store information (eg, sale products, price information, events, coupons, etc.) do. The information providing devices 10 and 20 may transmit the store information through a wireless signal based on a communication protocol such as Bluetooth, Zigbee, or Wi-Fi. Hereinafter, it is assumed that the information providing apparatuses 10 and 20 are Bluetooth low energy (BLE) beacon devices.

When the information providing system according to the embodiment of the present specification is described with reference to FIG. 1A, a BLE beacon device that transmits product/sale information associated with each store is installed at a predetermined location in each store. In Figure 1a, a BLE beacon device 10 providing information related to a corresponding store is installed in a store A, and a BLE beacon device 20 providing information related to a corresponding store is installed in a store B. In FIG. The BLE beacon device 10 and the BLE beacon device 20 have respective transmission ranges as shown in FIG. 1A. The intensity of the transmission of the BLE beacon device is preferably maintained at a level that is sensed when the customer (the holder of the mobile terminal) visits a specific store. When the user's mobile terminal 100 enters within the signal transmission range of the BLE beacon device 10 or 20, the user's mobile terminal 100 recognizes the corresponding wireless signal, and receives store information and sales information transmitted through the wireless signal.

The operation of the mobile terminal 100 will be described in detail below.

The wireless signal transmitted by the BLE beacon device may include a wireless signal (first wireless signal) indicating the existence of a specific shop and a wireless signal (second wireless signal) containing an identifier that distinguishes the specific shop from other shops. can In this case, the first signal and the second signal may be distinguished based on radio frequency or transmission timing (when one BLE beacon device transmits the first and second signals). Alternatively, when the first and second signals are transmitted from different BLE beacon devices, the first signal and the second signal may be distinguished from each other by changing a universally unique identifier (UUID).

In addition, in the first signal (a BLE beacon signal used for detecting shop entry/exit), a “minor” field value of beacon signal information may be set to 0. In this case, the mobile terminal 100 may detect an entry into a specific store based on a wireless signal having a “minor” field value of 0 among a plurality of wireless signals. On the other hand, if there are a plurality of radio signals having a “minor” field value of 0, the mobile terminal 100 selects a radio signal having the shortest transmission distance among the plurality of radio signals as the first signal. That is, the mobile terminal 100 compares the signal strength and determines the signal having the highest reception strength as the entrance detection signal.

The mobile terminal 100 exposes information related to the specific store received through the first wireless signal and the second wireless signal to the user. That is, the mobile terminal 100 displays product information, sales information, coupon information, etc. received through a second wireless signal (or other wireless signal) from a beacon device of a store that has detected entry through a first wireless signal, as a display means. to the user through

At this time, the mobile terminal 100 separates and processes the wireless signal received from the specific store and another store (distinguished through the second signal). That is, the mobile terminal 100 processes and displays only the BLE beacon signal transmitted from the store being visited, and the beacon signal of another store (eg, the BLE beacon signal that does not include the identifier of the visited store) is separately processed for the user. do not expose to

The above operation will be described with reference to FIG. 1B , even if the mobile terminal 100 receives the beacon 20 signal of the shop B from the shop A where the entry has been confirmed, the information of the shop B transmitted through it is not displayed. In an embodiment, the mobile terminal 100 stores the beacon signal of the store B in a waiting queue, and displays it to the user when it is detected that the user leaves the store A.

Through such filtering, the user can focus only on information provided by the store he is visiting by receiving only the BLE beacon signal of the store he is visiting. In addition, from the standpoint of a store that provides information such as coupons, by not exposing beacon signals of other stores to visitors, it is possible to expect an increase in sales by allowing visitors to stay in their stores for a longer period of time.

The mobile terminal 100 operates to receive and process the BLE beacon signal of another store when the user leaves the store enough to not receive the BLE beacon signal of the corresponding store, as shown in FIG. 1C . In addition, it is possible to inform customers of the BLE beacon signal of another store stored in the waiting queue during store A's visit.

2 is a block diagram of a mobile terminal according to an embodiment of the present specification.

The mobile terminal 100 may receive various types of wireless signals such as Bluetooth, zigbee, and wi-fi to detect the entrance and exit of a specific store, and also various stores through the wireless signal. It can receive the transmitted information and display it to the user. In addition, the mobile terminal 100 may process and display only the BLE beacon signal transmitted from the store being visited, and the beacon signal of another store may be separately processed and not exposed to the user.

The mobile terminal 100 may include a signal receiving unit 101 , a signal selecting unit 102 , and an information display unit 103 . The mobile terminal 100 may further include a storage unit and the like.

The signal receiver 101 may receive a first wireless signal indicating whether a specific store exists and a second wireless signal including an identifier of the specific store.

The first and second wireless signals may be wireless signals based on Bluetooth low energy (BLE). In addition, the first signal and the second signal may be distinguished based on radio frequency or transmission timing (when one BLE beacon device transmits the first and second signals). Alternatively, when the first and second signals are transmitted from different BLE beacon devices, the first signal and the second signal may be distinguished from each other by changing a universally unique identifier (UUID).

In addition, the first signal may be a radio signal in which a minor field value is set to 0, and when receiving a plurality of radio signals in which the minor field value is set to 0, the signal receiving unit 101 has a transmission distance among the plurality of radio signals. The shortest radio signal may be selected as the first signal. That is, the signal receiving unit 101 compares the signal strength and determines the signal having the highest reception strength as the entrance detection signal.

The signal selector 102 may separate and process the radio signal received from the specific store and other stores, which are separated through the second signal. The signal selection unit 102 may store a radio signal received from a store other than the specific store in a predetermined waiting queue.

The information display unit 103 may expose information related to the specific store received through the first wireless signal and the second wireless signal to the user. That is, the information display unit 103 displays product information, sales information, coupon information, etc. received through a second wireless signal (or other wireless signal) from a beacon device of a store that detects entry through a first wireless signal. It is expressed to users through means.

In addition, when the first signal is not received, that is, when a branch from a specific store is detected, the information display unit 103 may display information related to the other store received through the separately processed wireless signal. can That is, the information display unit 103, as shown in Figure 1c, when the user leaves the store enough to not receive the BLE beacon signal of the store, the BLE beacon signal of another store stored in the waiting queue during the visit of store A can inform customers.

3 is a flowchart illustrating a method of displaying information by a mobile terminal according to an embodiment of the present specification.

The method described in detail below may be performed by the mobile terminal 100 and the information providing system described with reference to FIGS. 1 and 2 .

The mobile terminal 100 may receive various types of wireless signals such as Bluetooth, zigbee, and wi-fi to detect the entrance and exit of a specific store, and also various stores through the wireless signal. It can receive the transmitted information and display it to the user. In addition, the mobile terminal 100 may process and display only the BLE beacon signal transmitted from the store being visited, and the beacon signal of another store may be separately processed and not exposed to the user.

The mobile terminal 100 may receive a first wireless signal indicating whether a specific store exists and a second wireless signal including an identifier of the specific store (S310).

The first and second wireless signals may be wireless signals based on Bluetooth low energy (BLE). In addition, the first signal and the second signal may be distinguished based on radio frequency or transmission timing (when one BLE beacon device transmits the first and second signals). Alternatively, when the first and second signals are transmitted from different BLE beacon devices, the first signal and the second signal may be distinguished from each other by changing a universally unique identifier (UUID).

In addition, the first signal may be a radio signal in which a minor field value is set to 0, and when the mobile terminal 100 receives a plurality of radio signals in which the minor field value is set to 0, the transmission distance among the plurality of radio signals is The shortest radio signal may be selected as the first signal. That is, the mobile terminal 100 compares the signal strength and determines the signal having the highest reception strength as the entrance detection signal.

The mobile terminal 100 may separate and process the radio signal received from the specific store and the other store, which is divided through the second signal (S320). The mobile terminal 100 may store a radio signal received from a store other than the specific store in a predetermined waiting queue.

The mobile terminal 100 may expose the information related to the specific store received through the first wireless signal and the second wireless signal to the user (S330). That is, the mobile terminal 100 displays product information, sales information, coupon information, etc. received through a second wireless signal (or other wireless signal) from a beacon device of a store that detects entry through a first wireless signal. It is expressed to users through means.

In addition, when the first signal is not received, that is, when a branch from a specific store is detected, the mobile terminal 100 may display information related to the other store received through the separately processed wireless signal. can That is, the mobile terminal 100, as shown in Figure 1c, when the user leaves the store enough to not receive the BLE beacon signal of the store, the BLE beacon signal of another store stored in the waiting queue during the visit of store A can inform customers.

As such, those skilled in the art to which the present invention pertains will understand that the present invention may be embodied in other specific forms without changing the technical spirit or essential characteristics thereof. Therefore, it should be understood that the embodiments described above are illustrative in all respects and not restrictive.

For example, the mobile terminal 100 according to the present invention may store information by means of a memory. In one embodiment, the memory is a computer-readable medium. In one implementation, the memory may be a volatile memory unit, and in another implementation, the memory may be a non-volatile memory unit. Also, the memory may include, for example, a hard disk device, an optical disk device, or any other mass storage device.

The mobile terminal 100 may be realized by commands that, when executed, cause one or more processing devices to perform the functions and processes described above. For example, such instructions may include interpreted instructions, such as script instructions, such as JavaScript or ECMAScript instructions, or executable code or other instructions stored on a computer-readable medium.

Implementations of the functional operations and subject matter described in this specification may be implemented in digital electronic circuitry, in computer software, firmware, or hardware including the structures disclosed herein and structural equivalents thereof, or in a combination of one or more thereof. can be implemented Implementations of the subject matter described herein are one or more computer program products, ie, one or more modules of computer program instructions encoded on a tangible program storage medium for controlling the operation of, or for execution by, a processing system. can be implemented.

The computer readable medium may be a machine readable storage device, a machine readable storage substrate, a memory device, a composition of matter that affects a machine readable radio wave signal, or a combination of one or more thereof.

As used herein, the term “system” or “device” includes all apparatus, devices and machines for processing data, including, for example, programmable processors, computers, or multiple processors or computers. The processing system includes, in addition to hardware, For example, code constituting processor firmware, a protocol stack, a database management system, an operating system, or a combination of one or more thereof may include code forming an execution environment for a computer program upon request.

A computer program (also known as a program, software, software application, script or code) may be written in any form of a programming language, including compiled or interpreted language or a priori or procedural language, and may be written as a stand-alone program or module; It can be deployed in any form, including components, subroutines, or other units suitable for use in a computer environment. A computer program does not necessarily correspond to a file in a file system. A program may be in a single file provided to the requested program, or in multiple interacting files (eg, files that store one or more modules, subprograms, or portions of code), or portions of files that hold other programs or data. (eg, one or more scripts stored within a markup language document). The computer program may be deployed to be executed on a single computer or multiple computers located at one site or distributed over a plurality of sites and interconnected by a communication network.

On the other hand, computer-readable media suitable for storing computer program instructions and data include, for example, semiconductor memory devices such as EPROMs, EEPROMs and flash memory devices, such as magnetic disks such as internal hard disks or external disks, magneto-optical disks and CDs. -Can include all types of non-volatile memory, media and memory devices, including ROM and DVD-ROM disks. The processor and memory may be supplemented by, or incorporated into, special purpose logic circuitry.

While this specification contains numerous specific implementation details, they should not be construed as limitations on the scope of any invention or claim, but rather as descriptions of features that may be specific to particular embodiments of particular inventions. should be understood Likewise, certain features that are described herein in the context of separate embodiments may be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment may also be implemented in multiple embodiments, either individually or in any suitable subcombination. Furthermore, although features operate in a particular combination and may be initially depicted as claimed as such, one or more features from a claimed combination may in some cases be excluded from the combination, the claimed combination being a sub-combination. or a variant of a sub-combination.

Also, although operations are depicted in the drawings in a specific order herein, it is not to be understood that such operations must be performed in the specific order or sequential order shown or that all illustrated operations must be performed in order to achieve desirable results. Can not be done. In certain cases, multitasking and parallel processing may be advantageous. Further, the separation of the various system components of the above-described embodiments should not be construed as requiring such separation in all embodiments, and the program components and systems described may generally be integrated together into a single software product or packaged into multiple software products. It should be understood that

As such, this specification is not intended to limit the invention to the specific terminology presented. Accordingly, although the present invention has been described in detail with reference to the above-described examples, those skilled in the art can make modifications, changes, and modifications to the examples without departing from the scope of the present invention. The scope of the present invention is indicated by the following claims rather than the above detailed description, and all changes or modifications derived from the meaning and scope of the claims and their equivalent concepts should be interpreted as being included in the scope of the present invention. do.

100: mobile terminal
101: signal receiving unit
102: signal selection unit
103: information display unit

Claims (16)

a signal receiving unit for receiving a first wireless signal used to detect entry/exit to a specific shop and a second wireless signal including an identifier of the specific shop;
a signal selection unit for filtering when receiving both the first radio signal and the second radio signal from the signal receiving unit, even when receiving a radio signal from a store other than the specific store divided through the second radio signal; and
an information display unit for exposing information related to the specific store received through the first wireless signal and the second wireless signal to a user;
The signal selector,
Storing the wireless signal received from the other store other than the specific store in a predetermined waiting queue,
The information display unit,
When the first wireless signal is not received, it is detected as a branch from the specific store, and the information related to the other store received through the wireless signal stored in the waiting queue is exposed and stored during the visit of the specific store. A mobile terminal, characterized in that it informs the user of the information of the other store. delete delete delete ◈Claim 5 was abandoned when paying the registration fee.◈ According to claim 1,
The mobile terminal, characterized in that the first radio signal and the second radio signal is divided based on a radio frequency or transmission timing.
delete delete A method for a mobile terminal to display information, comprising:
Receiving a first wireless signal used to detect entry/exit to a specific shop and a second wireless signal including an identifier of the specific shop;
filtering when receiving both the first wireless signal and the second wireless signal, even if a wireless signal from a store other than the specific store, which is distinguished through the second wireless signal, is received;
exposing information related to the specific store received through the first wireless signal and the second wireless signal to a user;
In the filtering step, the wireless signal received from the store other than the specific store is stored in a predetermined waiting queue,
When the first wireless signal is not received, it is detected as a branch from the specific store, and the information related to the other store received through the wireless signal stored in the waiting queue is exposed and stored during the visit of the specific store. The method of claim 1, further comprising the step of notifying the user of the information of the other store.
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