KR102203997B1 - A Method and an apparatus for displaying product information - Google Patents

Abstract

A server for an online shopping mall service, a method performed by the server, and a terminal and a method performed by the terminal are disclosed. The method performed by the server includes transmitting display information of an object in which product price information is not disclosed to a terminal, receiving a request to view the price information of the undisclosed product from the terminal, and the user's account And determining whether the price reading condition of is satisfied, and generating and transmitting a response message to the terminal based on whether the price reading condition of the product is satisfied.

Description

A method and apparatus for an online shopping mall service TECHNICAL FIELD

A method and apparatus for an online shopping mall service are disclosed.

As the spread of the Internet is common, electronic commerce is revitalized, and various types of online shopping malls are emerging. As consumers and providers of online shopping malls increase, providers are developing services that encourage consumers to visit and use their shopping malls.

For example, a service that provides compensation for a specific behavior of a user is being applied to online shopping malls.

Domestic Patent Publication No. 10-1624917

According to at least one embodiment, a server for transmitting display information of an object in which price information of a product is not disclosed, and a terminal displaying an object in which price information of a product is not disclosed are disclosed.

According to one aspect, a method performed by a server is disclosed. The method performed by the server includes: transmitting display information of an object in which product price information is not disclosed to a terminal; Receiving a request to view price information of the undisclosed product; Determining whether the user's account satisfies a condition for viewing the price of the product; And generating and transmitting a response message to the terminal based on whether the product is satisfied with a price reading condition.

Based on at least one of quest execution history information of the user's account, point information held by the user's account, and item information held by the user's account, it will be determined whether or not the user's account satisfies the price viewing condition of the product. I can.

The server may display the object differently based on at least one of quest execution history information of the user's account, point information held by the user's account, and item information held by the user's account.

The server may display the object differently based on at least one of quest information to be performed, item information to be used, and point information to be used in order to satisfy the price reading condition of the product.

It may be determined whether or not the user's account satisfies the price reading condition of the product based on a time point at which the product price information is provided.

It may be determined whether or not the user's account satisfies a price reading condition of the product based on the number of purchasers of the product.

The server may differently determine the price information of the product according to the number of purchasers of the product.

The server may request the terminal to display an animation effect on the object when the user's account does not satisfy the condition for viewing the price of the product.

The animation effect may include at least one of vibration of the object and bounce of the object.

The server receives a first viewing request from the terminal, determines whether the user's account satisfies the first condition, and when the user's account satisfies the first viewing condition, the price of the product The information of the first part of the can be transmitted to the terminal.

The server receives a second view request from the terminal, determines whether the user's account satisfies the second condition, and when the user's account satisfies the second view condition, the price of the product Information of the second part of the can be transmitted to the terminal.

In another aspect, the server is initiated. A communication interface unit for performing communication with a terminal; Processor; And a memory in which at least one instruction executed through the processor is stored,

The at least one command transmits display information of an object in which product price information is undisclosed to the terminal, receives a request to view the price information of the undisclosed product, and the user's account satisfies the condition of viewing the price of the product. It is determined whether or not, and generates a response message to the terminal based on whether the condition is satisfied, and transmits the response message to the terminal.

In another aspect, the step of transmitting display information of an object in which product price information is not disclosed to a terminal by being combined with server hardware; Receiving a request to view price information of the undisclosed product from the terminal; Determining whether the user's account satisfies a condition for viewing the price of the product; And generating and transmitting a response message to the terminal to the terminal based on whether the condition is satisfied or not.

In another aspect, a terminal is disclosed. The terminal includes a communication interface unit for performing communication with a server; An output interface unit; Processor; And a memory in which at least one instruction executed through the processor is stored,

The at least one command displays an object in which product price information is not disclosed through the output interface unit, transmits a request to view the price of the product in response to a user's interaction with the object, and the user's account It is performed to receive from the server a response message generated based on whether or not the product price reading condition is satisfied.

The user's interaction may include at least one of a click of the object, a touch of the object, and a sliding of the object.

The object may be displayed differently according to at least one of quest execution history information of the user's account, point information held by the user's account, and item information held by the user's account.

The object may be displayed differently based on at least one of quest information to be performed, item information to be used, and point information to be used to satisfy the price reading condition of the product.

When the user's account does not satisfy the condition for viewing the price of the product, an animation effect for the object may be displayed through the output interface unit.

The animation effect may include at least one of vibration of the object and bounce of the object.

The terminal may transmit a first browsing request in response to the user's first interaction, and when the user's account satisfies the first condition, display information on a first portion of the price of the product.

The terminal may transmit a second view request in response to the user's second interaction, and when the user's account satisfies the second condition, display information on a second portion of the price of the product.

In another aspect, displaying an object in which price information of a product is not disclosed through an output interface unit coupled to a terminal hardware; Transmitting a request to view the price of the product to a server in response to a user's interaction with the object; A computer program stored in a medium is initiated to execute the step of receiving a response message generated from the server based on whether the user's account satisfies the product price viewing condition.

According to the disclosed embodiments, the terminal may induce interest and interest of the user for the product by displaying an object in which price information of the product is not disclosed. In addition, it is possible to induce an online user to perform an activity desired by the operator of the shopping mall.

Fig. 1 is a conceptual diagram showing an electronic commerce system according to an exemplary embodiment.
2 is a block diagram illustrating an exemplary server.
3 is a block diagram showing an exemplary terminal.
Fig. 4 is a flow chart showing a method of providing an online shopping mall service according to an exemplary embodiment.
5 is a diagram illustrating an exemplary user interface displayed on a terminal.
6 is a diagram illustrating another example of a user interface displayed on a terminal.
FIG. 7 is a diagram illustrating a user interface displayed by a terminal in step S160 of FIG. 4 by way of example.
8 is a diagram illustrating another example of a user interface displayed by a terminal in step S160 of FIG. 4.
9 is a diagram illustrating another example of a user interface displayed by a terminal in step S160 of FIG. 4.
10 is a diagram illustrating an example of a user interface in which a terminal displays quest information.
11 is a diagram illustrating another example of a user interface in which a terminal displays quest information.
12 is a diagram illustrating another example of a user interface in which a terminal displays quest information.
13 is a diagram illustrating an example of a user interface displayed by a terminal to perform a procedure for obtaining an item by using a point.
14 is a flowchart illustrating an example in which product price information is transmitted multiple times.
15 is a diagram illustrating an exemplary user interface displayed by a terminal in step S214 of FIG. 14.
16 is a diagram illustrating an exemplary user interface for displaying product joint purchase information.
17 is a diagram illustrating an exemplary user interface for displaying benefits according to the number of recruitment applicants for purchase.
18 is a diagram illustrating an exemplary push message for recommending sharing information on jointly purchased products.
19 is a diagram illustrating an exemplary push message for recommending confirmation of product price information.

Advantages and features of the present invention, and a method of achieving them will become apparent with reference to embodiments described in detail together with the accompanying drawings. However, it should be understood that the present invention is not limited to the embodiments presented below, but may be implemented in a variety of different forms, and includes all transformations, equivalents, or substitutes included in the spirit and scope of the present invention. . The embodiments presented below are provided to complete the disclosure of the present invention, and to fully inform a person of ordinary skill in the art to which the present invention belongs. In describing the present invention, when it is determined that a detailed description of a related known technology may obscure the subject matter of the present invention, a detailed description thereof will be omitted.

The terms used in the present application are used only to describe specific embodiments, and are not intended to limit the present invention. Singular expressions include plural expressions unless the context clearly indicates otherwise. In the present application, terms such as "comprise" or "have" are intended to designate the presence of features, numbers, steps, actions, components, parts, or combinations thereof described in the specification, but one or more other features. It is to be understood that the presence or addition of elements or numbers, steps, actions, components, parts, or combinations thereof, does not preclude in advance. Terms such as first and second may be used to describe various elements, but the elements should not be limited by the terms. These terms are used only for the purpose of distinguishing one component from another component.

Fig. 1 is a conceptual diagram showing an electronic commerce system according to an exemplary embodiment.

Referring to FIG. 1, an electronic commerce system may include a server 100 and a terminal 300. The server 100 may transmit and receive information to and from the terminal 300 through the network 200. The server 100 may provide an online shopping mall service.

The server 100 may be operated by a business operator operating an online shopping mall or a subject under the supervision of the business operator. The server 100 may store and manage product information traded in an online shopping mall and account information of a user who uses the online shopping mall. As will be described later, the server 100 may store a plurality of price information for each product and transmit other price information to the terminal 300 according to a condition satisfying the user's account.

The network 200 is a network connecting the server 100 and the terminal 300 and includes a wired network and a wireless network. The network 200 may be a closed network such as a local area network (LAN) or a wide area network (WAN), or an open network such as the Internet. The Internet is the TCP/IP protocol and several services that exist in the upper layer, namely HTTP (HyperText Transfer Protocol), Telnet, FTP (File Transfer Protocol), DNS (Domain Name System), SMTP (Simple Mail Transfer Protocol), SNMP ( It refers to a global open computer network structure that provides Simple Network Management Protocol), Network File Service (NFS), and Network Information Service (NIS).

The terminal 300 may be a device of a user who uses an online shopping mall. The terminal 300 may transmit a request message to the server 100 in response to a user's interaction and receive a response message from the server 100. The terminal 300 may include a smartphone, a tablet PC, a laptop, etc., but is not limited thereto.

2 is a block diagram illustrating the server 100 by way of example.

Referring to FIG. 2, the server 100 according to an exemplary embodiment may include a communication interface unit 110, a processor 120, a memory 130, and/or a storage device 130 and 140.

The communication interface unit 110 may operate under the control of the processor 120. The communication interface unit 110 may transmit a signal through wireless communication or wired communication according to a command of the processor 120. The terminal 300 may receive a signal transmitted by the communication interface unit 110 through wireless communication or wired communication.

The processor 120 may execute a program command stored in the memory 130 and/or the storage devices 130 and 140. The processor 120 may mean a central processing unit (CPU), a graphics processing unit (GPU), or a dedicated processor in which the methods according to the present invention are performed. The memory 130 and the storage device 140 may be formed of a volatile storage medium and/or a nonvolatile storage medium. For example, the memory 130 may be composed of read only memory (ROM) and/or random access memory (RAM).

The configuration of the server 100 described with reference to FIG. 2 is only exemplary, and the embodiment is not limited thereto. For example, the memory 130 and the storage device 140 of the server 100 may not be physically separated. In addition, the server 100 may further include other configurations in addition to the configuration shown in FIG. 2. For example, the server 100 may further include an input interface unit and an output interface unit. The input interface unit may include a button, a touch screen, and an input device of a general PC. The output interface unit may include a display device, a touch screen, and a speaker.

3 is a block diagram illustrating the terminal 300 by way of example.

Referring to FIG. 3, the server 100 according to the exemplary embodiment may include an output interface unit 310, a processor 320, a communication interface unit 330, and memory and/or storage devices 340 and 350. I can.

The output interface unit 310 may include at least one of a display device and a touch screen. The output interface unit 310 may operate under the control of the processor 320. The processor 320 may control the output interface unit 310 based on information received from the server 100 through the communication interface unit 330. The communication interface unit 330 may display product information. The communication interface unit 330 may display an object in which price information of a product is not disclosed.

The communication interface unit 330 may operate under the control of the processor 320. The communication interface unit 330 may transmit a signal through wireless communication or wired communication according to a command of the processor 320. The communication interface unit 330 may receive a signal transmitted from the server 100 through wireless communication or wired communication.

The processor 320 may execute a program command stored in the memory 340 and/or the storage device 350. The processor 320 may mean a central processing unit (CPU), a graphics processing unit (GPU), or a dedicated processor in which the methods according to the present invention are performed. The memory 340 and the storage device 350 may be formed of a volatile storage medium and/or a nonvolatile storage medium. For example, the memory 340 may be composed of read only memory (ROM) and/or random access memory (RAM).

The configuration of the server 100 described with reference to FIG. 3 is only an example, and the embodiment is not limited thereto. For example, the memory 340 and the storage device 350 of the terminal 300 may not be physically separated. In addition, the terminal 300 may further include other configurations in addition to the configuration shown in FIG. 3. For example, the terminal 300 may further include an input interface unit or the like. The input interface unit may include a button, a touch screen, and an input device of a general PC.

Fig. 4 is a flow chart showing a method of providing an online shopping mall service according to an exemplary embodiment.

Referring to FIG. 4, in step S110, the server 100 may transmit display information of an object for which product price information is not disclosed. The server 100 may further transmit information other than the price of the product. For example, the server 100 may transmit an image of a product, a name of a product, and price comparison information of another online shopping mall. The terminal 300 may receive information transmitted by the server 100 from the server 100. The terminal 300 may set information displayed through the output interface unit 310 based on information received from the server 100.

In step S120, the terminal 300 may display an object in which product price information is not disclosed through the output interface unit 310. The terminal 300 may further display information other than the price of the product. For example, the terminal 300 may display an image of a product, a name of the product, and price comparison information of another online shopping mall.

5 is a diagram illustrating a user interface displayed on the terminal 300 by way of example. 5 shows a case where the terminal 300 is a mobile communication terminal, but the embodiment is not limited thereto. For example, the terminal 300 may be a PC or a tablet, and accordingly, a specific shape of the user interface may be changed.

Referring to FIG. 5, the user interface displayed by the terminal 300 may include an object 10 in which price information of a product is not disclosed. The specific shape of the object 10 may be changed within a range conceivable by a person skilled in the art. The terminal 300 may display the object 10 together with other information other than product price information. The terminal 300 may detect a user's interaction with an object. The user's interaction may include at least one of a touch operation on the object 10 and a sliding operation on the object 10. When the terminal 300 is a PC, the user's interaction may include a click on the object 10.

6 is a diagram illustrating another example of a user interface displayed on the terminal 300.

Referring to FIG. 6, the server 100 may set display information of the objects 12 and 14 so that the objects 12 and 14 are displayed differently based on information associated with a user's account. For example, the server 100 displays information on the objects 12 and 14 based on at least one of the user's account's quest execution history, the amount of points held by the user's account, and the type and number of items held by the user's account. Can be set differently. The terminal 300 may display the objects 12 and 14 differently according to at least one of the user's account's quest execution history, the amount of points held by the user's account, and the type and number of items held by the user's account. As another example, the server 100 may differently set the display information of the objects 12 and 14 based on at least one of a quest execution history, an amount of points, and the type and number of items required for viewing the price of a product.

For example, when the user's account has a relatively large number of points or the item of the user's account has a high rating, the server 100 displays the text'Golden Price Check' as shown in Fig. 6A. Display information of the object 12 can be set to be displayed. When the amount of points held by the user's account is relatively small, or the grade of the items held by the user's account is low, the server 100 displays the text'Silver Price Check' as shown in Fig. 6(b). 14) display information can be set. The terminal 300 may display the objects 12 and 14 according to the display information set by the server 100. The object 12 shown in (a) of FIG. 6 and the object 14 shown in (b) of FIG. 6 may be displayed in different colors. Although not shown in the drawings, the object 12 and the object 14 may have different shapes. The terminal 300 allows the user to easily grasp the status of the user account by changing the display method of the objects 12 and 14.

As another example, when the grade for the quest execution history required for viewing the price of a product is high, a relatively large number of points are required, or an item of a high grade is required, the server 100 is shown in FIG. 6(a). As shown, display information of the object 12 can be set so that the text “golden price confirmation” is displayed. On the other hand, when the grade for the history of the quest required to view the price of the product is low, a relatively small number of points are required, or an item of a low grade is required, the server 100 is shown in Fig. 6(a). As shown, display information of the object 12 may be set so that the text “Silver Price Confirmation” is displayed. The terminal 300 may display the objects 12 and 14 according to the display information set by the server 100. The terminal 300 may allow the user to easily check the level of the requirement for price reading by changing the display method of the objects 12 and 14.

Referring back to FIG. 4, in step S130, the terminal 300 may generate a view request message for product price information in response to a user's interaction. The terminal 300 may transmit a view request message of the generated product price information. The server 100 may receive a product price information request message from the terminal 300.

When a user uses points or items to view product price information, the product price information view request message may include point use information or item use information. Point use information or item use information may not be included in the product price information viewing request message, but may be included in a separate message. In this case, the terminal 300 may transmit an additional message not shown in FIG. 4 to the server 100.

In step S140, the server 100 may determine whether the user's account satisfies the product price reading condition. When the user's account is not identified, the server 100 may process the user's account as not satisfying the product price reading condition. When the user's account is identified, the server 100 may determine whether a product price reading condition is satisfied based on information linked with the user's account.

For example, the server 100 may determine whether the user's account satisfies the price reading condition of the product based on the quest execution history. When the user performs a predetermined quest with the user's account, the server 100 may determine that the price reading condition is satisfied.

As another example, the server 100 may determine whether a product price reading condition is satisfied based on whether or not the user's account has points higher than a predetermined standard. Points may be data obtained by quantifying the performance of the user's account. For example, points of the user's account may be updated as a reward for the user performing a quest with the user's account. When the server 100 receives the point usage information from the terminal 300, the server 100 may determine whether to satisfy the condition for viewing the price of the product based on whether the user's account holds the point.

As another example, the server 100 may determine whether or not a product price reading condition is satisfied based on whether the user's account has a predetermined item. For example, a user may obtain an item as a reward for performing a quest with the user's account. As another example, a user may acquire an item by performing a quest with the user's account and acquiring points, and then exchanging points for an item. When the server 100 receives the item usage information from the terminal 300, the server 100 may determine whether to satisfy the product price viewing condition based on whether the user's account holds the item.

The server 100 may differently set at least one of a quest, a point, and an item for viewing the price of a product according to a predetermined discount rate for the product. For example, when the discount rate for a product is set to be high, the server 100 may set a point for viewing the price of the product to be relatively high. When the discount rate for a product is set to be high, the server 100 may set a high level or number of quests to be performed to view the price of the product in order to view the price of the product. When the discount rate for the product is set to be high, the server 100 may set the grade of the item required for viewing the price of the product to be high.

In step S150, the server 100 may generate a response message based on whether the product is satisfied with a price reading condition and transmit the generated response message. The terminal 300 may receive a response message from the server 100.

If the product price reading condition is not satisfied, the response message may not include product price information. In this case, the response message may include quest information for satisfying the product price reading condition. The response message may include an animation display request of the object 10 for notifying that the product price reading condition is not satisfied.

When the condition for viewing the price of the product is satisfied, the terminal 300 may receive price information of the product from the server 100.

In step S160, the terminal 300 may display related information or animation effects based on the response message received from the server 100.

FIG. 7 is a diagram illustrating an exemplary user interface displayed by the terminal 300 in step S160 of FIG. 4.

Referring to FIG. 7, when a user's account satisfies a product price reading condition, the terminal 300 may display the product price. In FIG. 7, the objects 10, 12, and 14 shown in FIGS. 5 and 6 disappear and the price is displayed as an example, but the embodiment is not limited thereto. For example, the price of a product may be displayed together with an object. As described above, the server 100 may induce voluntary quest participation by the user by considering whether or not the user account satisfies the product price reading condition.

FIG. 8 is a diagram illustrating another example of a user interface displayed by the terminal 300 in step S160 of FIG. 4.

Referring to FIG. 8, when the user's account does not satisfy the condition for viewing the price of a product, the server 100 may request the terminal 300 to display an animation effect of the object 20. The terminal 300 may display an animation effect of the object 20. For example, as shown in FIG. 8, the terminal 300 may display an animation effect in which the object 20 vibrates left and right. The user interface shown in FIG. 8 is merely exemplary, and embodiments are not limited thereto. For example, the terminal 300 may display an animation effect in which the object 20 vibrates vertically. The terminal 300 may display an animation effect in which the object 20 bounces in a direction opposite to the sliding direction.

9 is a diagram illustrating another example of a user interface displayed by the terminal 300 in step S160 of FIG. 4.

Referring to FIG. 9, when a user's account does not satisfy a condition for viewing a price of a product, the terminal 300 may display a user interface for inducing the execution of a quest. The user interface may include an object 25 for starting the execution of the quest. The terminal 300 may display quest information or start a task required to perform a quest in response to a user's interaction with the object 25. The user's interaction may include either a touch or a click of the object 25. In FIG. 9, a user interface for confirming whether or not a quest is performed is shown, but the embodiment is not limited thereto. For example, the terminal 300 may immediately display quest information or proceed with a procedure necessary for performing a quest without a procedure for confirming whether the quest has been performed.

10 is a diagram illustrating an example of a user interface in which the terminal 300 displays quest information.

Referring to FIG. 10, when a user's account does not satisfy a condition for viewing a price of a product, the server 100 may transmit quest information. The terminal 300 may receive quest information from the server 100 and display the quest information. The quest information may include the type of quest and reward information for each quest. The terminal 300 may perform a task necessary for the progress of the quest in response to the user's interaction. The user's interaction may be any one of a touch or a click to select a specific quest.

When a user performs a high-grade quest (ex. online shopping mall subscription) using the terminal 300, the server 100 may grant the user's account permission to view the price of a product to which a relatively high discount rate is applied. . As another example, when a user performs a low-grade quest (ex. product SNS sharing) using the terminal 300, the server 100 gives the terminal 300 permission to view the price of the product to which a relatively low discount rate is applied. Can be given.

11 is a diagram illustrating another example of a user interface in which the terminal 300 displays quest information.

Referring to FIG. 11, when a user's account does not satisfy a condition for viewing a price of a product, the server 100 may transmit quest information. The terminal 300 may display quest information. The terminal 300 may display item information that can be obtained as a result of performing each quest. According to a quest performed by the user using the terminal 300, the server 100 may provide other items to the user's account.

For example, when a user performs a high-grade quest (ex. online shopping mall subscription) using the terminal 300, the server 100 provides a high-grade item (ex. gold key) to the user's account. You can pay. When a user performs a low-grade quest (ex. product SNS sharing) using the terminal 300, the server 100 may provide the terminal 300 with a low-grade item (ex. a copper key). have. Depending on the grade of the item, the product that can view the price using the item may vary (ex. depending on the discount rate of a predetermined product).

12 is a diagram illustrating another example of a user interface in which the terminal 300 displays quest information.

Referring to FIG. 12, when a user's account does not satisfy a condition for viewing a price of a product, the server 100 may transmit quest information. The terminal 300 may display quest information. The terminal 300 may display point information that can be obtained as a result of performing each quest. According to a quest performed by the user using the terminal 300, the server 100 may set different amounts of points paid to the user's account.

For example, when a user performs a high-grade quest (ex. online shopping mall subscription) using the terminal 300, the server 100 may pay a relatively large number of points for the user's account. When a user performs a low-grade quest (ex. product SNS sharing) using the terminal 300, the server 100 may provide relatively small points to the terminal 300.

13 is a diagram illustrating an example of a user interface displayed by the terminal 300 to perform a procedure for obtaining an item using points.

Referring to FIG. 13, the terminal 300 may display item information that can be obtained using points. For example, a high-grade item (ex. gold key; 32) can be exchanged for a relatively large number of points. Low grade items (ex. copper keys; 36) can be exchanged for relatively few points. The terminal 300 may transmit a message requesting acquisition of an item in response to a user's interaction with any one of the displayed items 32, 33, and 36. The server 100 may exchange points held by the user's account for an item based on a message received from the terminal 300.

13 illustrates a case where points are exchanged for items, but the embodiment is not limited thereto. For example, when points are used to view product prices, the terminal 300 may not display the user interface shown in FIG. 13.

The server 100 may transmit the product price information multiple times without transmitting all at once. 14 is a flowchart illustrating an example in which product price information is transmitted multiple times.

Referring to FIG. 14, in step S210, the terminal 300 may transmit a first view request message in response to the user's first interaction. The first interaction may be any one of a touch, a slide, and a click on an object whose price of a product is not disclosed, and the embodiment is not limited thereto. The server 100 may receive a first browsing request from the terminal 300.

In step S211, the server 100 may determine whether the user's account satisfies the first viewing condition. The server 100 may determine whether the first browsing condition is satisfied based on at least one of quest execution history information of the user's account, point holding information of the user's account, and item holding information of the user's account.

In step S212, when the user's account satisfies the first viewing condition, the server 100 may transmit first part information of the product price. The server 100 may transmit information on a part of the product price rather than all of it. The terminal 300 may receive first part information of the product price from the server 100.

In step S214, the terminal 300 may display a first portion of the product price. The terminal 300 may display a part of the product price, rather than all.

In step S220, the terminal 300 may transmit a second view request message in response to the user's second interaction. The second interaction may be any one of a touch, a slide, and a click on an object whose price of a product is not disclosed, and the embodiment is not limited thereto. The server 100 may receive a second browsing request from the terminal 300.

In step S221, the server 100 may determine whether the user's account satisfies the second browsing condition. The server 100 may determine whether the second browsing condition is satisfied based on at least one of quest execution history information of the user's account, point holding information of the user's account, and item holding information of the user's account.

In step S222, when the user's account satisfies the second viewing condition, the server 100 may transmit second partial information of the product price. The second part information may be information on the rest of the product price except for the first part. The second part information may be information on all of the remaining parts except for the first part, or may be information on a part of the remaining part.

In step S224, the terminal 300 may display a second portion of the product price. The terminal 300 may display all of the product price, or may not still display a part of the product price. When all product prices are not displayed, an additional procedure not shown in FIG. 17 may be further performed.

15 is a diagram illustrating an exemplary user interface displayed by the terminal 300 in step S214 of FIG. 14.

Referring to FIG. 15, the terminal 300 may display an object 62 in which the remaining portions except for the first portion 60 of the product price and the first portion 60 of the product price are not disclosed. The terminal 300 may further display a message inducing the execution of the quest for satisfying the second viewing condition. The user interface shown in FIG. 15 is merely exemplary, and embodiments are not limited thereto. For example, the first part 60 may be a number other than the first digit of the product price, and the first part 60 may further include not only the first digit of the product price but also a number of other digits. May be.

When the terminal 300 receives information on the second part from the server 100, the terminal 300 may further display all or part of the undisplayed price information.

16 is a diagram illustrating an exemplary user interface for displaying product joint purchase information.

Referring to FIG. 16, the terminal 300 may display information on joint purchase of products. The user interface may include an area 70 representing the number of persons wishing to purchase a product, an area 72 representing a deadline for joint purchase recruitment, and an object 76 in which the price of the product is not disclosed. The server 100 may determine whether a product price reading condition is satisfied based on whether the number of purchasers exceeds a predetermined criterion. For example, when the number of purchasers exceeds 1000, the server 100 may allow the purchaser's account to view the price of the product. The terminal 300 may perform a procedure of sharing product information in response to a user interaction with an object for sharing product information.

17 is a diagram illustrating a user interface for displaying benefits according to the number of recruitment applicants for purchase.

Referring to FIG. 17, the user interface may include an area 80 displaying benefits according to the number of people who wish to purchase. The server 100 may determine product price information differently according to the number of purchasers. For example, the server 100 may determine the price information of the product differently according to which section of a plurality of predetermined sections the number of the purchaser wishes to belong.

18 is a diagram illustrating an exemplary push message for recommending sharing information on jointly purchased products.

Referring to FIG. 18, the server 100 may transmit a push message to the terminal 300 in consideration of the joint purchase period. The terminal 300 may receive a push message and display the received push message.

According to the embodiments described with reference to FIGS. 15 to 18, the server 100 determines whether the product is satisfied with the price reading condition based on the number of purchasers, so that purchasers voluntarily share the product information with others. You can induce. In addition, the server 100 determines product price information differently according to the number of purchasers, thereby further increasing the motivation for sharing product information of purchasers.

The server 100 may determine whether or not a condition for viewing the price information of the product is satisfied based on the time when the product information is provided. For example, on a predetermined date, the server 100 may process the user's account as satisfying a condition for viewing product price information. As another example, the server 100 may determine whether or not the user's account satisfies a condition for viewing the price information of the product by considering the timing of providing the product price information and information linked to the user's account.

19 is a diagram illustrating an exemplary push message for recommending confirmation of product price information.

Referring to FIG. 19, the server 100 may transmit a push message when a point in time for viewing price information of a product arrives or is imminent. The terminal 300 may receive a push message and display a push message. Through the push message, the user can not miss the point at which the price information of the product can be checked. In addition, by relaxing the conditions for reading product price information at a specific time, it is possible to prevent users from feeling fatigued or bored with their services.

A server, a method performed in the server, and a terminal and a method performed in the terminal according to exemplary embodiments have been described above with reference to FIGS. 1 to 19. According to the above-described embodiments, the terminal 300 may induce interest and interest of the user for the product by displaying an object in which price information of the product is not disclosed. In addition, it is possible to induce an online user to perform an activity desired by the operator of the shopping mall.

The methods according to the present invention may be implemented in the form of program instructions that can be executed through various computer means and recorded in a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, and the like alone or in combination. The program instructions recorded on the computer-readable medium may be specially designed and configured for the present invention, or may be known and usable to those skilled in computer software.

Examples of computer-readable media include hardware devices specially configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of program instructions include not only machine language codes such as those produced by a compiler 1, but also high-level language codes that can be executed by a computer using an interpreter or the like. The above-described hardware device may be configured to operate as at least one software module to perform the operation of the present invention, and vice versa.

Although described with reference to the above embodiments, those skilled in the art will understand that various modifications and changes can be made to the present invention without departing from the spirit and scope of the present invention described in the following claims. I will be able to.

100: server
200: network
300: terminal

Claims (18)

In the method performed by the server,
Transmitting display information of an object in which product price information is not disclosed to the terminal;
Receiving a request to view price information of the undisclosed product;
Determining whether the user's account satisfies a condition for viewing the price of the product; And
Generating and transmitting a response message to the terminal based on whether the product is satisfied with a price reading condition,
Generating and transmitting a response message to the terminal,
When the user's account satisfies the first condition upon receiving the first view request, information on the first portion of the product price information is transmitted to the terminal,
When the user's account satisfies the second condition upon receiving the second view request, the method of the server transmitting information of a second portion of the product price information in addition to the information of the first portion to the terminal. The method of claim 1,
Based on at least one of the user's account's quest execution history information, the user's account's point information, and the user's account's item information, it is determined whether the user's account satisfies the product price reading condition , The server's way. The method of claim 2,
A method of a server that causes the object to be displayed differently based on at least one of quest execution history information of the user's account, point information held by the user's account, and item information held by the user's account. The method of claim 2,
A method of a server in which the object is displayed differently based on at least one of quest information to be performed, item information to be used, and point information to be used to satisfy the price viewing condition of the product. The method of claim 1,
A method of a server in which it is determined whether or not the user's account satisfies a price viewing condition of the product based on a time point when the product price information is provided. The method of claim 1,
A method of a server in which it is determined whether the user's account satisfies a price reading condition of the product based on the number of purchasers of the product. The method of claim 6,
The server method in which price information of the product is determined differently according to the number of the purchaser of the product. The method of claim 1,
When the user's account does not satisfy the condition of viewing the price of the product, the method of the server requesting the terminal to display an animation effect for the object. The method of claim 8,
The method of the server, wherein the animation effect includes at least one of vibration of the object and bounce of the object. A communication interface unit for performing communication with a terminal;
Processor; And
And a memory in which at least one instruction executed through the processor is stored,
The at least one command,
It transmits the display information of the object in which the price information of the product is not disclosed to the terminal, receives a request to view the price information of the undisclosed product, determines whether the user's account satisfies the condition of viewing the price of the product, and the above Generates and transmits a response message to the terminal based on whether the condition is satisfied, and
The processor,
When the user's account satisfies the first condition upon receiving the first view request, information on the first portion of the product price information is transmitted to the terminal,
When the user's account satisfies the second condition upon receiving the second view request, the server transmits information of a second portion of the product price information in addition to the information of the first portion to the terminal. Combined with server hardware
Transmitting display information of an object in which product price information is not disclosed to the terminal; Receiving a request to view price information of the undisclosed product from the terminal; Determining whether the user's account satisfies a condition for viewing the price of the product; And generating a response message for the terminal based on whether the condition is satisfied, and transmitting it to the terminal,
Generating the response message and transmitting it to the terminal,
When the user's account satisfies the first condition upon receiving the first view request, information on the first portion of the product price information is transmitted to the terminal,
When the user's account satisfies the second condition upon receiving the second viewing request, a computer stored in the medium to transmit information of the second portion of the product price information in addition to the information of the first portion to the terminal program. A communication interface unit for communicating with a server;
An output interface unit;
Processor; And
And a memory in which at least one instruction executed through the processor is stored,
The at least one command displays an object in which product price information is not disclosed through the output interface unit, transmits a request to view the price of the product in response to a user's interaction with the object, and the user's account It is performed to receive from the server a response message generated based on whether or not the price reading condition of the product is satisfied,
The processor,
Transmitting a first view request to the server, and when the user's account satisfies the first condition, information of a first portion of the product price information is received from the server and output,
Transmitting a second browsing request to the server, and when the user's account satisfies the second condition, receiving and outputting information of a second portion of the product price information in addition to the information of the first portion from the server terminal. The method of claim 12,
The user's interaction includes at least one of a click of the object, a touch of the object, and a sliding of the object. The method of claim 12,
A terminal in which the object is displayed differently according to at least one of quest execution history information of the user's account, point information held by the user's account, and item information held by the user's account. The method of claim 12,
A terminal in which the object is displayed differently according to at least one of quest information to be performed, item information to be used, and point information to be used to satisfy the price reading condition of the product. The method of claim 12,
When the user's account does not satisfy the condition for viewing the price of the product, an animation effect for the object is displayed through the output interface unit. The method of claim 16,
The animation effect includes at least one of vibration of the object and bounce of the object. Combined with the terminal hardware
Displaying an object in which price information of the product is not disclosed through an output interface unit; Transmitting a request to view the price of the product to a server in response to a user's interaction with the object; Executing a step of receiving a response message generated based on whether the user's account satisfies the product price reading condition from the server,
Transmitting a first view request to the server, and when the user's account satisfies the first condition, information of a first portion of the product price information is received from the server and output,
Transmitting a second browsing request to the server, and when the user's account satisfies the second condition, receiving and outputting information of a second portion of the product price information in addition to the information of the first portion from the server A computer program stored on a medium to perform further steps.

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