KR102103474B1 - Method for providing reward for sharing contents based social network - Google Patents

Abstract

The present invention relates to a method of providing a reward for sharing a product based on a social network, and more specifically, to generate a sharing link including information about a sharer in different forms depending on whether or not a member is shared, and sharing it on a social network By making it possible, it relates to a technology that makes it easy to provide rewards for sharing to all sharers who have contributed to sharing the product regardless of membership.
The method for providing a shared reward based on a social network according to the present invention is a method for providing a reward to a sharer who has contributed to the purchase of a product provided by the service server, with respect to the product initiated by the service server while the user terminal accesses the service server The first step of performing the share link request, the second step of determining whether the sharer who requested the share link through the user terminal from the service server is a member, the product page short address and the sharer of the product requested by the service server A third step of creating a shared link including unique information, but generating a shared link including unique information of different types of sharers according to the sharer's membership status, at least one or more other users selected by the user terminal requesting the shared link Social network device that transmits a shared link to the terminal A fourth step of performing a shared link transmission process, wherein the shared link is generated and transmitted in a form in which the unique information of the sharer is sequentially stored in response to the sharing step, and the product is purchased from the user terminal receiving the shared link from the service server When is made, it is characterized in that it comprises a fifth step of extracting the unique information of all sharers included in the share link and providing a reward for all sharers.

Description

Method for providing reward for sharing contents based social network}

The present invention relates to a method for providing a reward for sharing a product based on a social network, and more specifically, to generate a sharing link including information about the sharer in different forms according to whether a member and a log in, and this is a social network It is related to a technology that makes it easy to provide a reward for sharing to all sharers who have contributed to sharing the product regardless of whether a member is logged in or not by being shared on the web.

Due to the development of the online market, various forms of distribution have arisen from the forms of distribution that have been established offline in the past.

Recently, it has evolved more from Internet shopping malls and open markets, and sales through social network services (SNS) or applications are being made. However, in this case, there is a problem that the reliability is low when purchasing personally, and there is a disadvantage in that a third party who has come to know through the buyer needs to ask the producer if he / she wants to buy, and the buyer who recommends the purchase to a third party has no benefit. There are disadvantages that cannot be received.

Accordingly, when an advertisement, that is, a shared link is propagated through SNS, when a product is sold through the shared link, a reward service is provided to provide a certain point to the corresponding share link distributor.

In this regard, in the prior document 1 (Korean Patent Registration No. 1749176), the advertiser's app is installed and used or purchased from the user's terminal, and the advertiser's product information is shared with the terminal of the acquaintance associated with the user's terminal through the marketing platform. When installing, driving, watching and purchasing an advertiser's app on a terminal, a configuration is known in which a reward is also earned to a terminal of an acquaintance and a user terminal that has provided advertisement usage history.

In addition, in the prior document 2 (Korean Patent Publication No. 10-2017-0077479), a first recommender code is assigned to a first recommender account registered as a member, and a first product page from a first recommender terminal connected to the first recommender account Whether to purchase the first product of the recommender terminal that receives the sharing request for, generates the link content to the first product page including the first recommender code according to the sharing request, and accesses the web server through the link content. By judging, it is known to provide a reward to the first recommender account according to whether the first product is purchased.

These prior documents provide a certain level of rewards to customers who are involved in the propagation of advertisements on products or the sale of products, and it is highly likely that new customers with whom they are acquainted will be recruited. Since certain rewards are guaranteed, profits can return to both the mall operator and the customer.

The above-mentioned prior documents are configured to pay a shared service and a reward according to the operation server / web server, and basically provide a shared and reward payment service while a user who is a member is logged in to the server.

That is, the above-mentioned prior documents are not considered at all to provide a corresponding service to a non-member user.

However, when a sharing and reward service is provided only to a log-in user, product sharing is restricted for non-member users, which in turn leads to a problem that a potential product sale effect cannot be expected.

1. Korean Patent Registration No. 1749176 (Name: Social network-based unlimited compensation marketing platform system and method for providing the same) 2. Korean Patent Publication No. 10-2017-0077479 (Name: Web server and how to provide rewards according to marketing)

Accordingly, the present invention was created in view of the above circumstances, and by inserting member information as sharer information for a member sharer, and terminal information as sharer information for a non-member sharer, all sharers in the shared link information The technical purpose is to provide a method for providing a shared reward based on a social network, which makes it possible to easily check information on and provide rewards according to product sharing to all sharers including non-member sharers.

According to an aspect of the present invention for achieving the above object, the service server generates and provides a shared link for the corresponding product for a request for a shared link from the user terminal, and also provides a reward to the sharer who contributed to the product purchase In a method, a first step of performing an initial sharing link request for a product initiated by a service server while a first user terminal is connected to a service server, and a product page for a product for which a shared link is requested by a service server is shortened. A second step of generating a first shared link including the address and unique information of the sharer of the first user terminal, the service server generates and transmits the first shared link to at least one or more other user terminals requested from the first user terminal. Social network-based sharing link transmission processing is performed, but then N (N = 1 or more natural numbers) For the request for the shared link from the N + 1 user terminal receiving the link, the N + 1 shared link in the form of cumulatively storing the unique information of the current sharer is generated and transmitted to the other user terminal. A third step and a fourth step of providing a reward for all sharers by extracting unique information of all sharers included in the share link of the user terminal when a product is purchased from the user terminal receiving the share link from the service server It is configured to include, and in the second and third steps, the service server determines whether the sharer of the user terminal requesting the share link is logged in and whether it is a member, and the member information as the sharer unique information for the member sharer. Decide, but depending on the login status, the member ID and member-specific information given at the time of membership registration are different as the unique information of the sharer. It is determined, and for non-member sharers, the terminal information of the corresponding sharer terminal is determined as unique information of the sharer to generate a shared link, but the terminal information for the non-member sharer is set to different information according to the type of the user terminal. A method for providing rewards according to purchase of a product based on a social network is provided.

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In addition, in response to the non-member sharer, the GCM Registrationid for the Android terminal, the UUID for the iPhone terminal, and the MAC address for the web terminal are respectively set as terminal information. A method of providing is provided.

In addition, the service server is configured to further include the step of registering in correspondence with the member-joined sharer by assigning a separate unique identification code when registering the member of the sharer, and the service server shares the unique identification code of the member-joined sharer. A method of providing a reward according to a purchase of a product based on a social network is provided, characterized in that a shared link is determined by determining the unique information.

In addition, the service server is configured to further include the step of providing an automatic login application to the corresponding user terminal when registering as a member, and setting up an automatic login state when a user terminal registered as a member accesses the service server in connection with the application. Provided is a method for providing rewards according to purchase of a product based on a social network.

According to the present invention, by using the terminal-specific information as the sharer information for the non-member sharer, it is possible to provide a sharing service regardless of whether or not a member is registered or logged in, and reward points can be paid to all sharers who contributed to the share. do.

In addition, by providing a sharing service by generating a sharing link in a manner that the information about the sharer is accumulated and stored to correspond to the sharing path, information about the sharer who contributed to the sharing can be easily secured.

1 is a diagram illustrating the configuration of a system for providing a shared reward based on a social network to which the present invention is applied.
FIG. 2 is a diagram for explaining a social network based sharing network formed by the sharer terminal 300 shown in FIG. 1;
FIG. 3 is a diagram functionally modularizing the internal configuration of the service server 100 shown in FIG. 1.
4 is a view for explaining the configuration of the shared link generated in the shared link generation module 130 shown in FIG. 3.
5 is a view for explaining a method for providing a shared reward based on a social network according to a first embodiment of the present invention.
6 is a view for explaining in more detail the process of generating a shared link (ST400) shown in FIG.

The configurations shown in the embodiments and drawings described in the present invention are only preferred embodiments of the present invention, and do not represent all the technical spirit of the present invention, so the scope of the present invention is the embodiments and drawings described in the text It should not be construed as limited by. That is, since the embodiments can be variously changed and have various forms, it should be understood that the scope of the present invention includes equivalents capable of realizing technical ideas. In addition, the purpose or effect presented in the present invention does not mean that a specific embodiment should include all of them or only such an effect, and the scope of the present invention should not be understood as being limited thereby.

All terms used herein have the same meaning as commonly understood by a person skilled in the art to which the present invention pertains, unless otherwise defined. The terms defined in the commonly used dictionary should be interpreted as being consistent with meanings in the context of related technologies, and cannot be interpreted as having ideal or excessively formal meanings that are not explicitly defined in the present invention.

1 is a diagram illustrating a configuration of a system for providing a shared reward based on a social network to which the present invention is applied.

Referring to FIG. 1, a social network-based shared reward providing system to which the present invention is applied includes a service server 100, a plurality of seller terminals 200, and a plurality of sharer terminals 300.

The plurality of seller terminals 200 registers a product to be sold by the seller in the service server 100.

A plurality of sharer terminal 300 is a user terminal for sharing the product information registered in the seller terminal 200 with other sharer terminal 300, and using the sharing information to purchase the corresponding product, through a social network service The user sends a sharing link to a product of interest to an acquaintance's terminal, that is, another sharer's terminal.

As illustrated in FIG. 2, the sharer terminal 300 is connected to the first sharer terminal 310 and the first sharer terminal 310 of the first-stage sharer who first shares the product page registered in the service server 100. The second sharer terminal 320 of the at least one second stage sharer receiving the shared link distributed by, and the at least one third stage sharer of the at least one third stage sharer receiving the shared link distributed by each second sharer terminal 320 Third sharer terminal, ... By forming a social network based sharing network.

That is, for the product selected by the first sharer terminal 310, the Nth sharer terminal (N is a natural number greater than 2) is connected by a share link to the product by the sharers of at least one sharing step.

The service server 100 provides a product sale service between the seller terminal 200 and the sharer terminal 300, generates and transmits a share link to the sharer terminal 300, and rewards all sharers who contributed to the product purchase. to provide.

In addition, the service server 100 is configured to be combined with a data storage 400 for storing various information related to sharer rewards, including member subscription information for sellers and sharers, product information, and share link information. The data storage 400 may be provided in the service server 100 or may be implemented in the form of a database server.

FIG. 3 is a functional block diagram functionally modularizing the internal configuration of the service server 100 shown in FIG. 1.

Referring to FIG. 3, the service server 100 includes a member registration module 110, a product sales module 120, a shared link generation module 130, and a reward providing module 140.

The member registration module 110 performs a series of member registration processing by registering personal information about sellers and users and member IDs and passwords registered at the time of membership registration in the data storage 400. At this time, the member registration module 110 assigns a separate member unique number consisting of a combination of English and numbers to the member when registering, and stores it in the data storage 400 in correspondence with the member ID.

In addition, the member registration module 110 provides an application for service interworking with the service server 100 when a member joins, and installs it to the user terminal 100, and automatically logs in according to the execution of the application when the service server 100 is accessed. Can be implemented.

The merchandise sales module 120 performs a series of transaction processing for selling the product registered by the seller terminal 200 to the sharer through the sharer terminal 300. Then, the product sales module 120 stores product sales-related information, such as seller personal information, buyer personal information, product content information, and transaction content information in the data storage 400.

The sharing link generation module 130 generates a sharing link including a shortcut address for the selected product page and unique information of the sharer, and transmits the share link to the sharer terminal 300 requesting the share link.

At this time, the sharing link generation module 130 accumulates unique information of different types of sharers on the sharing link according to the membership status of the sharer, thereby creating a new sharing link.

That is, if the sharer is a member registered on the service server 100, the sharer's unique identification code or member ID is used as the sharer's unique information, and if it is not a member, the sharer terminal's terminal unique information is used as the sharer's unique information. .

In addition, the sharing link generation module 130, the sharing link of the product selected by the first sharer terminal 310 is the product page short address for the Nth sharer terminal and the unique information from the first sharer's unique information to the N-1 sharer. A shared link in which all information is stored is generated, and the shared link is transmitted to at least one N + 1 sharer terminal selected by the Nth sharer.

Referring to FIG. 4, the sharing link generation module 130 generates a first sharing link consisting of a product page short address and first sharer unique information for a sharing link request from the first sharer terminal 310. For a request for a shared link from the second sharer terminal 320 selected by the sharer terminal 310, a second share link in a form in which the second sharer unique information is added to the first share link is generated, and from the Nth sharer terminal In response to the request for the shared link, the N-th shared link is generated in which the unique information of the N-th sharer is added to the N-1 shared link.

Here, the unique information of the sharer included in the N-th shared link may be stored as different types of information according to the membership registration status and login status of the corresponding sharer. At this time, since the login is possible only for the sharer to which the member has been registered, it may be divided into a member and a logged-in sharer, and a member and a non-login sharer. For example, in the N-th sharing link, the unique information of the first sharer who is logged in while being a member is a member unique identification code, and the second unique information of the non-login while being a member is the member ID, and the unique information of the non-member is the Nth sharer. It can be terminal information.

The reward providing module 140 extracts unique sharer information for all sharers forming a corresponding share path from the share link, when the purchase of the corresponding product is made while connected to the share link, and shares the extracted sharers Reward points are paid in exchange for contributions to

Next, a method for providing a shared reward based on a social network according to the first embodiment of the present invention by applying to the above-described social network based shared reward providing system will be described with reference to the flowchart shown in FIG. 5.

First, the user accesses the service server 100 through his terminal and registers his personal information, thereby performing a series of membership registration processes (ST100). At this time, the user may be a seller or a sharer, and depending on the user, the user terminal may be a seller terminal 200 or a sharer terminal 300. In addition, the service server 100 provides an application for providing a product sharing service and a shared reward service according to the present invention, including an automatic login function to the user terminal 300 to which a member is registered. Subsequently, the user terminal 300 that is registered as a member is automatically logged in when accessing the service server 100.

In addition, the seller accesses the service server 100 through the seller terminal 200 and registers the product he or she wants to sell.

The service server 100 stores membership registration information for sellers and sharers and product information registered through the seller terminal 200 in the data storage 400. In addition, the service server 100 assigns a separate member unique number to each member when registering, and stores the member unique number in the data storage 400 to correspond to the corresponding member ID.

In the above-described state, the service server 100 starts a product registered by a seller on an online site for selling a product such as a web page or an app operated by itself (ST200).

At this time, an app or web page for product sale displays a sharing menu for sharing the product through a social network or the like.

The first sharer terminal 310 requests a sharing link for the corresponding product to the service server 100 by selecting the sharing menu on the app or web page for selling the product while connected to the service server 100 (ST300) ).

The service server 100 generates a shortcut address for accessing a corresponding product page in response to a request for a shared link from the first sharer terminal 310, and the first corresponding to the shortcut address and the first sharer terminal 310 A first shared link including unique information of the sharer is generated (ST400). At this time, the unique information of the first sharer is a member unique number randomly assigned from the service server 100 when the first sharer joins the service server 100 according to whether or not the service server 100 is registered, or a member ID, or It may be terminal-specific information of the first sharer terminal.

The service server 100 transmits the first shared link generated in step ST400 to the first sharer terminal 310 (ST500), and the first sharer terminal 310 wants to share the first share link with Twitter or Facebook. A second sharer terminal 320 selected by selecting at least one or more acquaintances connected through the corresponding social network service, that is, a second sharer, after selecting at least one of social network services such as a book, cacao story, band, katok, message, etc. Distribute the first shared link (ST600). Then, the second sharer selects the first share link to check the corresponding product page, and distributes the second share link to the third sharer through the same process as the process of creating the first share link.

That is, a sharing link for a product page that is first shared and selected for the first sharer terminal 310 is generated in the form shown in FIG. 4 and is propagated to the Nth sharer terminal.

Here, the first sharer terminal 310 transmits social network service information together when requesting a share link to the service server 100, and the service server 100 uses the social network selected by the first sharer terminal 310 based on this. The shared link may be initiated in the user account of the service. In addition, the second sharer connected to the first sharer through the corresponding social network service may check the corresponding share link and share the share link to the third sharer terminal in a way.

On the other hand, when the sharing link is shared for a plurality of sharer terminals, and any sharer terminal, for example, the second sharer terminal 320 accesses the share link and requests product purchase, product purchase request information including the sharer terminal information Is transmitted to the service server 100 (ST700), and the service server 100 performs a series of sales processing for the corresponding product with respect to the second sharer terminal 320 (ST800).

Subsequently, when a product is purchased from the second sharer terminal 320 that has received the share link, the service server 100 includes all sharer unique information included in the share link, that is, the first sharer unique information and the second sharer unique information. And extract rewards for the first and second sharers (ST900, ST1000). That is, the service server 100 extracts unique information of all sharers included in the share link and provides rewards to all sharers who contributed to purchase the corresponding product.

6 is a diagram for explaining in more detail the process of generating a shared link (ST400) shown in FIG. 5.

Referring to FIG. 6, when the shared link request information is received from the arbitrary user terminal 300 (ST410), the service server 100 determines whether the corresponding user terminal 300 is logged in and determines whether to join a member ( ST420). At this time, the user can install an application that provides an automatic login function to the service server 100 when registering as a member on the user terminal 300, and when the user terminal 300 of the member is connected to the service server 100, automatically You are logged in. In addition, since the application is installed only on the user terminal 300 of the user who is a member, the service server 100 determines that the user is a member and is not logged in when the user is interlocked with the application while the user is not logged in. You can.

  When the sharer terminal 300 performs a request for a shared link while logged in, the service server 100 calls the member unique number corresponding to the corresponding member ID from the data storage 400 based on the login information, and the shared link A first type of shared link including the member's unique number is generated in the requested product page short address (ST430).

On the other hand, in step ST420, the service server 100 determines that the sharer is a non-member when the sharer terminal 300 performs a share link request in the non-login state. Requesting the terminal-specific information to the sharer terminal 300, and obtains the terminal-specific information from the sharer terminal (300) (ST440). Here, the terminal-specific information may be set differently according to the type of terminal. For example, GCM Registrationid can be extracted as terminal-specific information for an Android terminal, UUID is extracted as terminal-specific information for an iPhone terminal, and a MAC address can be extracted as terminal-specific information for a web terminal.

Subsequently, the service server 100 generates a second type of shared link including terminal specific information in the product page short address that requested the shared link (ST440).

In addition, the service server 100 stores terminal-specific information corresponding to the corresponding product page (ST450).

Accordingly, according to the present embodiment, by creating a shared link to accumulate and include information about the sharer regardless of whether or not a member is obtained, when purchasing a product through the shared link, information about all sharers who contributed to the purchase of the product is obtained. Rewards are available to all sharers.

100: service server, 200: seller terminal,
300: user terminal, 400: data storage,
110: member registration module, 120: product sales module,
130: shared link generation module, 140: reward providing module.

Claims (5)

In the method of providing a share link for the product in response to a request for a shared link from the user terminal in the service server, as well as providing a reward to the sharer who contributed to the product purchase,
A first step of performing an initial shared link request for a product initiated by the service server while the first user terminal is connected to the service server;
A second step of generating a first sharing link including a product page short address for the product for which the sharing link is requested, and unique information of the sharer of the first user terminal in the service server;
The service server performs a social network-based sharing link transmission process that generates and transmits a first sharing link to at least one other user terminal requested from the first user terminal, and then uses the N (N = 1 or more natural number) sharing link. For the request for a shared link from the received N + 1 user terminal, a third N + 1 shared link in which the unique sharer information is accumulated and stored in the currently received N shared link is generated and transmitted to another user terminal. Step and,
When a product is purchased from a user terminal that receives a shared link from the service server, it comprises a fourth step of extracting unique information of all sharers included in the shared link of the user terminal and providing a reward for all sharers.
In the second and third steps, the service server determines whether the sharer of the user terminal requesting the share link is logged in and whether or not it is a member, and determines the member information as the sharer's unique information for the member sharer, but is logged in Accordingly, the member ID and member-specific information given at the time of membership registration are differently determined as unique information of the sharer, and for non-member sharers, the terminal information of the corresponding sharer terminal is determined as the unique information of the sharer to generate a shared link, but the terminal for the non-member sharer The information is set to different information according to the type of user terminal.
delete According to claim 1,
In response to the non-member sharer, a GCM Registrationid for an Android terminal, a UUID for an iPhone terminal, and a MAC address for a web terminal are respectively set as terminal information. .
According to claim 1,
The service server is configured to further include the step of registering in correspondence with the member-joined sharer by granting a separate unique identification code when registering the member of the sharer,
The service server is a method of providing a reward according to the purchase of a product based on a social network, characterized in that the unique identification code of the member-joined sharer is determined as unique information of the sharer to generate a shared link.
According to claim 1,
The service server is configured to provide an automatic login application to the corresponding user terminal when registering, and further comprising the step of setting to become an automatic login state when a user terminal registered as a member accesses the service server in connection with the application. How to provide rewards based on social network-based product purchases.

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