KR102012381B1

KR102012381B1 - Method of Proposing the Recommended Query Automatically in Real-time Broadcasting and Server thereof

Info

Publication number: KR102012381B1
Application number: KR1020120067847A
Authority: KR
Inventors: 남경보
Original assignee: 네이버 주식회사
Priority date: 2012-06-25
Filing date: 2012-06-25
Publication date: 2019-08-20
Also published as: KR20140000754A

Abstract

Disclosed are a method and a service providing server for providing a recommendation keyword according to a search query inflow amount in a real time broadcast. The real-time broadcasting keyword recommendation method includes the steps of receiving broadcast content, converting broadcast content into text, extracting key keywords from text, determining a user's search necessity according to the search query inflow amount of the key keywords, and searching The method may include providing a keyword having high need as a recommended search term.

Description

Method of Proposing the Recommended Query Automatically in Real-time Broadcasting and Server

The present invention relates to a method for automatically suggesting a search term in a real-time TV broadcast, and a service providing server for performing the method. The present invention extracts a broadcast content as text through a voice recognition technology and automatically searches for a search term according to a search query flow rate. The present invention relates to a method and a service providing server.

As search environments become more diverse, many people are using search as a way to get additional information about the content of their broadcasts while watching TV.

In particular, according to the related art, viewers of TV must search key keywords directly through a search portal through another electronic communication device such as a PC in order to obtain information related to broadcast contents, and in fact, the contents broadcasted on TV are rapidly rising in a matter of minutes. Occasionally it will take the top of the rankings. However, this method has a problem in that additional information cannot be obtained immediately while watching a broadcast, and other electronic communication devices are required besides the TV.

Recently, with the advent of connected TVs and smart TVs, there is an increasing demand for using a direct search function on TVs. However, operation and input are inconvenient due to the characteristics of a TV operation method (remote control). Accordingly, some broadcasters, manufacturers, and the like provide a recommendation search function by inserting metadata into specific broadcast contents. However, there is a problem that it is not accurate, and it is difficult to apply metadata to real-time broadcasting.

Therefore, in order to provide suitable search terms in real-time TV broadcasting, there is a need for a technology of directly analyzing broadcast contents, extracting key keywords, and providing recommended search terms suitable for additional information that a user wants to obtain.

According to an embodiment of the present disclosure, a method of providing a service providing server and a method of providing / recommending to a user by automatically extracting a keyword having a high search need by analyzing the contents of a real-time TV broadcasting and a user search query over time can be provided.

According to an embodiment, a method and a service providing server for exposing local information or commercial information related to a search term to a user may be provided.

According to an embodiment of the present disclosure, a highly recommended search term may provide a method and a service providing server for exposing a search result to a user immediately without a user's selection.

According to an embodiment of the present invention, a method for recommending a real-time broadcast keyword performed by a service providing server may include receiving broadcast content, converting the broadcast content into text, extracting a main keyword from the text, and searching the main keyword. The method may include determining a user's search need according to a query inflow amount and providing a main keyword having a high search need as a recommended search word.

According to another embodiment, in the real-time broadcast search word recommendation method performed by the service providing server, determining the user's search necessity according to the search query inflow amount of the main keyword is as the increase of the search query inflow amount increases within a predetermined time. And determining that a user's search need for the main keyword is high.

According to another embodiment, in the real-time broadcast query recommendation method performed by a service providing server, the broadcast content is broadcast content of a plurality of channels, the main keyword is a key keyword for each channel, and determining a channel that the user is watching. The method may further include providing a main keyword having a high search need as a recommended search term, and providing a main keyword corresponding to a channel being watched by the user as a search term among the main keyword having a high search need. It may include.

According to another embodiment, in the real-time broadcast search word recommendation method performed by the service providing server, determining the channel being watched by the user may include directly receiving channel information of the channel being watched by the user. have.

According to another embodiment, in the real-time broadcast search word recommendation method performed by the service providing server, the determining of the channel being watched by the user may include receiving a part of the broadcast content of the channel being watched by the user and the broadcast. Comparing a portion of the content with the channel currently being broadcast.

According to another embodiment, in the real-time broadcast search word recommendation method performed by a service providing server, a part of the broadcast content may include at least one of a voice clip, a video clip, or a screenshot captured in the broadcast content.

According to another embodiment of the present invention, in the real-time broadcast search word recommendation method performed by a service providing server, providing the main keyword with high search need as a search term may include displaying related advertisements when the search term has a commercial nature. It may further comprise a step.

According to another embodiment of the present invention, in the real-time broadcast search word recommendation method performed by a service providing server, providing the main keyword with high search need as a search term may include: The method may further include exposing local information.

According to another embodiment of the present invention, in the real-time broadcasting keyword recommendation method performed by a service providing server, providing the main keyword having a high search need as a recommended search term is based on the search necessity, and searching according to the recommended search term. The method may further include exposing the result immediately.

According to one embodiment, a service providing server, comprising a computer storage medium including a communication device, a processing device, and instructions for causing a processing device to perform operations when executed by the processing device, the operations comprising: receiving broadcast content; Converting the broadcast content into text, extracting a main keyword from the text, determining a search need of a user according to a search query inflow amount of the main keyword, and a main keyword having a high search need A real-time broadcast search word recommendation service providing server including providing a recommendation word may be provided.

According to another embodiment of the present invention, the determining of the search need of the user according to the search query inflow amount of the main keyword is that the greater the increase in the search query inflow amount within a predetermined time, the higher the user's search need for the main keyword. A real-time broadcast search word recommendation service providing server may include providing a determination.

According to another embodiment, the broadcast content is broadcast content of a plurality of channels, the main keyword is a main keyword for each channel, and further comprising the step of determining a channel that the user is watching, and the main keyword having a high search need. The providing of the recommended search term may include providing a main keyword corresponding to a channel being watched by the user as a recommended search word among the main keywords with high search necessity. Can be.

According to another embodiment, the determining of the channel being watched by the user may include providing a real-time broadcasting search word recommendation service providing server including directly receiving channel information of a channel being watched by the user.

According to another exemplary embodiment, the determining of the channel being watched by the user may include receiving a part of broadcast content of a channel being watched by the user and comparing the part of the broadcast content with a channel currently being broadcast. A real-time broadcast search word recommendation service providing server may be provided.

According to another exemplary embodiment, a part of the broadcast content may be provided with a real-time broadcast search word recommendation service providing server including at least one of a voice clip, a video clip, and a screenshot captured in the broadcast content.

According to another embodiment of the present invention, the providing of the main keyword having a high search need as a search term may include: real time broadcasting query recommendation service providing server further comprising exposing an associated advertisement when the search term has a commercial nature. Can be provided.

According to another embodiment of the present invention, the providing of the main keyword having a high search need as a search term may further include exposing a map and region information of a related region if the search term has a local character. Recommended service provision server may be provided.

According to another embodiment of the present invention, the providing of the main keyword having a high search need as the recommended search term may further include immediately exposing a search result according to the recommended search word based on the search need. Recommended service provision server may be provided.

According to an embodiment, a computer-readable storage medium storing one or more programs including instructions for performing a method of recommending a search word for additional information related to a broadcast in real time may be provided.

According to an embodiment, since a search word highly related to broadcast content is automatically recommended, a user may search for various information related to a program being watched without having to input a search word inconveniently.

According to an embodiment, the service provider may activate a search service and obtain additional business opportunities by providing an additional service related to a broadcast program.

1 is a diagram schematically illustrating a relationship between a service providing server, a broadcaster, and a user according to an exemplary embodiment.
2 is a flowchart illustrating a method of recommending a search word in a real time broadcast according to an embodiment.
3 is a diagram illustrating a process of extracting a main keyword according to an embodiment.
4 is a graph used in a process of determining a search need according to a search query inflow amount according to an embodiment.
FIG. 5 is a diagram for describing a method of determining a channel watched by a user among a plurality of channels according to an exemplary embodiment.
FIG. 6 is a diagram illustrating a process of exposing information related to a local character of a recommended search word in an embodiment.
FIG. 7 illustrates a process of exposing information related to a commercial nature of a recommended search word in an embodiment.
8 is a block diagram illustrating a detailed configuration of a real-time broadcasting keyword recommendation service providing server according to an embodiment.

Hereinafter, each embodiment will be described in detail with reference to the contents described in the accompanying drawings.

1 is a diagram schematically illustrating a relationship between a service providing server 110, a broadcaster 120, and a user 139.

The service providing server 110 may receive the broadcast contents from the broadcasters 120 and provide the recommended search term to the user 130 based on the extracted main keyword. Here, in order to determine the inflow amount of the search query used to extract the key keywords, the search queries input by the users may be collected to calculate the number of inputs, etc. The contents may be compared to determine a channel that the user is watching from among the plurality of channels.

The broadcaster 120 is a service providing server and all media providing a broadcast to a user. In addition to the traditional terrestrial and cable TV broadcasters, the broadcaster 120 may also include a radio on which Internet broadcasting or video is not provided. According to an embodiment of the present invention, the broadcast is a TV broadcast, but only channels 1 to 3 are shown, but this is merely an example and is not limited.

The user 139 may watch a broadcast through the TV 131, the set-top box 132 connected to the TV, or the PC 133 in the home 130. In particular, the PC 133 may be used to watch Internet broadcasts in addition to conventional broadcasts.

Here, the TV 131 is a device that can receive the recommended search word from the service providing server 110 while receiving the broadcast contents from the broadcaster 120, and specifically may include a smart TV and an IPTV. According to another exemplary embodiment, the TV 131 may be used only for simply outputting a result of processing and receiving the broadcast content and the recommended search word by the set-top box 132.

2 is a flowchart illustrating a method of recommending a search word in a real time broadcast according to an embodiment.

In the broadcast content receiving step (S210), the service providing server may receive broadcast content from broadcasters. In this case, the broadcast contents corresponding to the plurality of channels may be received from the plurality of broadcasters, and the broadcast contents may be stored in the service providing server as necessary.

Subsequently, in step S220, the received broadcast content may be converted into text. Specifically, for each channel, the voice portion may convert the broadcast content into text through voice recognition technology, and if the letters such as subtitles are displayed on the video portion, the broadcast content may be converted into text through the text recognition technology. .

In the main keyword extraction step (S230), the main keyword may be extracted from the text converted from the broadcast content. The method of extracting a main keyword may be performed through various criteria. For example, a specific keyword repeatedly mentioned in a broadcast and a character highlighted in a specific color such as red may be extracted as the main keyword.

Subsequently, in the search necessity determination step (S240) according to the search query, the search necessity of the user may be determined according to the search query inflow amount of the extracted main keywords. Here, the search query is a query word input by the user to the search portal, etc., and the number of query words per unit time collected continuously before and after the broadcast time can be determined as the search query inflow amount. For example, if the number of search queries entered by the service provider server for 100 seconds is 100 and the number of search queries entered for the next 10 seconds is 120, the search query flow rate is 100, and then in the first 10 seconds. It may have increased from 10 seconds to 120.

The search need indicates the degree of user's need for obtaining additional information related to the broadcast content, and may be determined according to the search query inflow amount. In more detail, as the increase in the amount of the search query inflow after the broadcast time of the keyword associated with the additional information increases, the search need is high, which will be described in detail with reference to FIG. 4.

Subsequently, in the recommendation search step providing step S250, a main keyword having a high search need may be provided as the recommendation search word. The main keyword with high search need may be provided as a plurality of recommended search terms, and the user may view the search results using the recommended search terms by simply operating the TV remote control. For example, when a single search word is selected using a direction key from among a plurality of recommended search terms with a TV remote control, a search result corresponding to the selected search word may be automatically displayed on the TV.

Here, the plurality of recommended search terms is not limited to separately provided, and at least one recommended search word may be combined and provided as a new recommended search word. Specifically, when "Gongdeok-dong" and "jokbal alley" are the main keywords with high search need, in addition to "Gongdeok-dong" and "jogbal alley", "Gongdeok-dong jokbal alley" may be provided as a recommended keyword.

3 is a diagram illustrating a process of extracting a main keyword according to an embodiment. The service providing server 310 may receive broadcast contents corresponding to each channel from the broadcasters 320.

According to an embodiment, the broadcast content 321 of channel 1 is "Today, the Gangwon-do region is issued a heavy snow warning ...…", and the broadcast content 322 of channel 2 is "What is the correct? … ”, And the broadcast content 323 of the channel 3 may be,“ Where I am now, Gongdeok-dong foot alley …… ”. The service providing server 310 may dictate a voice part of the broadcast content and convert it into text through voice recognition technology, and extract a main keyword from the converted text.

Herein, when a specific keyword is repeatedly mentioned in a broadcast, it may be determined as a keyword having a relatively high importance, but a survey such as "silver" may be excluded from the main keyword. In one embodiment, the broadcast content 321 of channel 1 is "today", "Gangwon-do", "region", "heavy readiness", "issuance" as a key keyword, and the broadcast content 322 of channel 2 is "correct". , "What", "No. 1", "Mexico", "No. 2" and "Netherlands" as main keywords, and in the broadcast contents of Channel 3 (323), "Now", "Gongdeok-dong" and "Football Alley" Can be extracted by keyword.

4 is a graph used in a process of determining a search need according to a search query inflow amount according to an embodiment. The graph 480 is a graph showing the time point of keyword broadcasting in a dotted line as the y-axis corresponds to the search query inflow according to the unit time and the x-axis corresponds to the time.

According to an embodiment, a graph of a search query inflow amount for each main keyword extracted from the broadcast content of channel 1 may be displayed. The graph 411 for "Today", the graph 413 for "Region", and the graph 415 for "Issue" show no change before or after the keyword is broadcast, or rather after the keyword is broadcast, the search query Inflow decreased. On the contrary, the graph 412 for "Gangwon-do" and the graph 414 for "Snowledge Advisory" significantly increased the search query inflow amount immediately after the keyword was broadcast.

In this case, the search need may be determined according to a change in a search query inflow amount when the corresponding keyword is broadcast. If the search query flow rate per unit time decreases or does not change, the search need of the user is low. If the search query flow rate increases, the search need of the user is high and the search need may be high. In addition, even if the search query inflow does not change immediately after the broadcast, the search need may be included in the determination if there is a change within a predetermined time. Therefore, among the extracted keywords, "Today", "Region", and "Issuance" are low in search necessity, "Gangwon-do" is immediately after the keyword broadcast, and "Snowmy advisory" is a search query inflow within a certain time after the keyword broadcast. The search needs may be high because it has increased significantly. However, the search necessity is not limited to determining only the change of the search query inflow, and the absolute amount of the search query inflow may also be a criterion for the determination.

5 illustrates a method of determining a channel watched by a user 530 among a plurality of channels according to an exemplary embodiment. The broadcaster 520 may be at least one, and therefore, the service providing server 510 receives the broadcast contents of the plurality of channels, and thus it is necessary to determine a channel watched by the user 530.

In the method 540 according to an embodiment, the user 530 may directly input channel information. Specifically, when the user 530 enters a search menu to search for additional information while watching TV, the service providing server 510 may receive channel information from the user 530 through a window for inputting channel information. have.

In a method 550 according to another embodiment, a TV or set-top box may directly transmit current channel information to a service providing server. Since the TV or the set-top box receives the broadcast contents directly from the broadcaster 520, the corresponding channel information may be automatically transmitted to the service providing server without additional manipulation. For example, when the TV enters the search menu, the current channel may be automatically determined, and a search word suitable for the broadcast content of the current channel may be recommended.

In another embodiment, the method 560 may determine a viewing channel by using a part of the broadcast content transmitted from the TV or the set-top box to the service providing server. In more detail, the service providing server 510 may receive and record broadcast contents of a plurality of channels, and the TV or set-top box of the user 530 may record audio or video clips, screenshots, etc. as part of the current broadcast contents. Capture and transmit to the service providing server 510, the service providing server 510 can determine the channel currently being viewed by the user 530 by comparing the received audio or video clips, screenshots and the like with the monitoring broadcast content have.

FIG. 6 is a diagram illustrating a process of exposing information related to a local character of a recommended search word in an embodiment. According to an embodiment, when the recommended search word has a regional characteristic, a map and local information of a related region may be exposed. Here, the recommended search word having a local character may include all names or terms designating a geographical name, an administrative district name, a country name, and other locations.

For example, when a user who was watching the broadcast content 631 of the channel 1 enters the search menu, as described above, the recommended search terms 621 determined as having high search need are "Gangwon-do" and "Deep Advisory". May be provided. In this case, since the TV or set-top box is a recommended search word having a regional character, the TV or set-top box may display “Gangwon-do” as a map 622 of a related region. Subsequently, if the user selects “Gangwon-do” among the recommended search words, a search result 623 using “Gangwon-do” as a search word may be displayed without additional input.

FIG. 7 illustrates a process of exposing information related to a commercial nature of a recommended search word in an embodiment. According to an embodiment, if the recommended search term has a commercial nature, the relevant advertisement may be exposed. In this case, the recommended search word having a commercial nature may be related to a sponsor, an advertiser, etc. of a service provider operating a service providing server.

For example, when a user watching the broadcast content 731 of the channel 3 enters the search menu, as described above, the recommended search word 721 determined as having high search need is "Gongdeok-dong" and "footfoot alley". And "Gongdeok-dong jokbal alley" can be provided. At this time, the TV or set-top box is a search term of "Gongdeok-dong jokbal alley" has a commercial character, so as a related advertisement, the location of "Gongdeok-dong jokbal alley" is displayed on a map (722) or the names of shops existing inside the jokbal alley Number, etc. can be exposed. Subsequently, if the user selects "Gongdeok-dong jokbal alley" among the recommended search words, a search result 723 using "Gongdeok-dong jokbal alley" as a search word may be displayed without additional input.

8 is a block diagram illustrating a detailed configuration of a real-time broadcast search word recommendation service providing server 810 according to an embodiment. According to an embodiment, the service providing server 810 may include a communication device 811, a processing device 812, and a storage medium 813.

The communication device 811 may include any device capable of receiving broadcast content from a broadcaster and transmitting a recommended search word while receiving information related to a channel from a user. In this case, the channel-related information may include a clip of video and audio as part of channel information or broadcast content directly transmitted to the service providing server 810 by a user, a TV, and a set-top box.

The processing device 812 may include a CPU and other microprocessors as a device that processes operations according to a program stored in the storage medium 813.

The storage medium 813 requires the processor 812 to receive the broadcast content, convert the broadcast content into text, extract the main keyword from the text, and search for the user according to the inflow rate of the main keyword. A program including instructions for performing operations according to the step of determining the degree and providing the main keyword having a high search need as the recommended search word may be stored. In addition, the broadcast contents received to determine a channel viewed by the user from among the plurality of channels may be stored. The storage medium 813 may be, for example, hardware capable of storing a hard disk, an SSD, and other programs.

The apparatus described above may be implemented as a hardware component, a software component, and / or a combination of hardware components and software components. For example, the devices and components described in the embodiments may be, for example, processors, controllers, arithmetic logic units (ALUs), digital signal processors, microcomputers, field programmable arrays (FPAs), It may be implemented using one or more general purpose or special purpose computers, such as a programmable logic unit (PLU), microprocessor, or any other device capable of executing and responding to instructions. The processing device may execute an operating system (OS) and one or more software applications running on the operating system. The processing device may also access, store, manipulate, process, and generate data in response to the execution of the software. For convenience of explanation, one processing device may be described as being used, but one of ordinary skill in the art will appreciate that the processing device includes a plurality of processing elements and / or a plurality of types of processing elements. It can be seen that it may include. For example, the processing device may include a plurality of processors or one processor and one controller. In addition, other processing configurations are possible, such as parallel processors.

The software may include a computer program, code, instructions, or a combination of one or more of the above, and configure the processing device to operate as desired, or process it independently or collectively. You can command the device. Software and / or data may be any type of machine, component, physical device, virtual equipment, computer storage medium or device for the purpose of interpreting or providing instructions or data to the processing device. Or may be permanently or temporarily embodied in a signal wave to be transmitted. The software may be distributed over networked computer systems so that they may be stored or executed in a distributed manner. Software and data may be stored on one or more computer readable recording media.

The method according to the embodiment may be embodied in the form of program instructions that can be executed by various computer means and recorded in a computer readable medium. The computer readable medium may include program instructions, data files, data structures, etc. alone or in combination. The program instructions recorded on the media may be those specially designed and constructed for the purposes of the embodiments, or they may be of the kind well-known and available to those having skill in the computer software arts. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks, and magnetic tape, optical media such as CD-ROMs, DVDs, and magnetic disks, such as floppy disks. Magneto-optical media, and hardware devices specifically configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of program instructions include not only machine code generated by a compiler, but also high-level language code that can be executed by a computer using an interpreter or the like. The hardware device described above may be configured to operate as one or more software modules to perform the operations of the embodiments, and vice versa.

Although the embodiments have been described by the limited embodiments and the drawings as described above, various modifications and variations are possible to those skilled in the art from the above description. For example, the described techniques may be performed in a different order than the described method, and / or components of the described systems, structures, devices, circuits, etc. may be combined or combined in a different form than the described method, or other components. Or even if replaced or substituted by equivalents, an appropriate result can be achieved.

Therefore, other implementations, other embodiments, and equivalents to the claims are within the scope of the claims that follow.

810: service providing server
811: communication device
812: processing device
813: storage medium

Claims

Performed by the server,
Receiving broadcast contents of a real time broadcast;
Converting the broadcast content into text;
Extracting key keywords from the text;
Determining a search need of a user according to a change in a search query inflow amount of the main keyword at the broadcast time of the real time broadcast; And
Providing the main keyword with a high search need as a recommended search word for the real time broadcasting.
Real-time broadcast query recommendation method comprising a.

The method of claim 1,
Determining the search need of the user,
Determining that the search need of the user for the main keyword is higher as the increase in the amount of the search query inflows increases within a predetermined time.
Real-time broadcast query recommendation method comprising a.

The method of claim 1,
The broadcast content is broadcast content of a plurality of channels;
The main keyword is a main keyword for each channel;
Determining a channel the user is watching;
The step of providing the main keyword with high search need as a search term,
Providing a main keyword corresponding to a channel that the user is watching as a recommended search word among the main keywords with high search need.
Real-time broadcast query recommendation method further comprising.

The method of claim 3,
Determining the channel that the user is watching,
Directly receiving channel information of a channel being watched by the user
Real-time broadcast query recommendation method comprising a.

The method of claim 3,
Determining the channel that the user is watching,
Receiving a part of broadcast content of a channel being watched by the user; And
Comparing a part of the broadcast content with a channel currently being broadcast;
Real-time broadcast query recommendation method comprising a.

The method of claim 5,
Part of the broadcast content,
Real-time broadcast query recommendation method comprising at least one of a voice clip, a video clip or a screenshot captured in the broadcast content.

The method according to any one of claims 1 to 6,
The step of providing the main keyword with high search need as a search term,
Steps to expose relevant ads if the suggestion is commercial
Real-time broadcast query recommendation method further comprising.

The method according to any one of claims 1 to 6,
The step of providing the main keyword with high search need as a search term,
Steps to expose relevant maps and local information if the search term is regional
Real-time broadcast query recommendation method further comprising.

The method according to any one of claims 1 to 6,
The step of providing the main keyword with high search need as a search term,
Immediately displaying a search result according to the recommended search term based on the search need;
Real-time broadcast query recommendation method further comprising.

As a server,
Communication devices;
Processing apparatus; And
A computer storage medium comprising instructions for causing the processing device to perform operations when executed by the processing device, the operations comprising:
Receiving broadcast contents of a real time broadcast;
Converting the broadcast content into text;
Extracting key keywords from the text;
Determining a search need of a user according to a change in a search query inflow amount of the main keyword at the broadcast time of the real time broadcast; And
Providing the main keyword with a high search need as a recommended search word for the real time broadcasting.
Real-time broadcast query recommendation service providing server comprising a.

The method of claim 10,
The determining step,
Determining that the search need of the user for the main keyword is higher as the increase in the amount of the search query inflows increases within a predetermined time.
Real-time broadcast query recommendation service providing server comprising a.

The method of claim 10,
The broadcast content is broadcast content of a plurality of channels;
The main keyword is a main keyword for each channel;
Determining a channel the user is watching;
The step of providing the main keyword with high search need as a search term,
Providing a main keyword corresponding to a channel that the user is watching as a recommended search word among the main keywords with high search need.
Real-time broadcast query recommendation service providing server further comprising.

The method of claim 12,
Determining the channel that the user is watching,
Directly receiving channel information of a channel being watched by the user
Real-time broadcast query recommendation service providing server comprising a.

The method of claim 12,
Determining the channel that the user is watching,
Receiving a part of broadcast content of a channel being watched by the user; And
Comparing a part of the broadcast content with a channel currently being broadcast;
Real-time broadcast query recommendation service providing server comprising a.

The method of claim 14,
Part of the broadcast content,
Real-time broadcast query recommendation service providing server comprising at least one of a voice clip, a video clip or a screenshot captured in the broadcast content.

The method according to any one of claims 10 to 15,
The step of providing the main keyword with high search need as a search term,
Steps to expose relevant ads if the suggestion is commercial
Real-time broadcast query recommendation service providing server further comprising.

The method according to any one of claims 10 to 15,
The step of providing the main keyword with high search need as a search term,
Steps to expose relevant maps and local information if the search term is regional
Real-time broadcast query recommendation service providing server further comprising.

The method according to any one of claims 10 to 15,
The step of providing the main keyword with high search need as a search term,
Immediately displaying a search result according to the recommended search term based on the search need;
Real-time broadcast query recommendation service providing server further comprising.

A computer readable storage medium having stored thereon one or more programs comprising instructions for performing the method of any one of claims 1 to 6.