KR101941207B1 - Method and server for providing rewards based on amount of activity of user - Google Patents

Abstract

The present invention discloses a method in which a server for collecting physical activity data from terminals provides a reward based on a user's physical activity amount. A method according to an embodiment of the present invention includes the steps of providing a terminal with a product / service sales page including information on a target physical activity amount allocated in advance to each of a sales product or a service, Acquiring a physical activity amount of a user on the basis of physical activity data collected from at least one terminal used by a user of the terminal after purchasing, purchasing a product or service having a same target physical activity amount allocated in advance to the product or service A step of comparing or integrating the amount of physical activity of the user with the amount of physical activity of the other person based on whether the amount of physical activity of the other person is achieved in competition or cooperating with the amount of physical activity of the other person, Providing a user interface to at least one terminal of the user And, if the user has achieved the desired amount of physical activity, stepping the user to at least one terminal of information about the rewards associated with the product or service.

Description

METHOD AND SERVER FOR PROVIDING REWARDS BASED ON AMOUNT OF ACTIVITY OF USER BACKGROUND OF THE INVENTION < RTI ID = 0.0 > [0001] < / RTI &

And a method and server for the server to provide rewards based on the amount of physical activity of the user.

As society's perception of health has become widespread, there is a growing need to recognize the amount of activity in everyday life other than a place for exercise, such as a gym or swimming pool. These needs are becoming more and more evergreen as the information communication technology and the wearable device technology are developed remarkably. Accordingly, many applications for measuring the amount of physical activity of users in smart phones, wearable devices, and the like are being developed. However, these applications only provide information on the amount of physical activity to the users, and do not encourage the user to encourage physical activity or increase the amount of physical activity. Even users who feel the need for exercise and have downloaded the application are likely to get tired because they do not feel interested and fun to continue using the application. Thus, there is a need to provide a new user experience that not only provides information about a user's physical activity, but also allows the user to continue to use the application by causing interest and fun.

Korean Patent Publication No. 10-2016-0139922 (entitled " Smart Healthcare System and Method for Providing Social Network Service for Sustainable Healthcare "

Disclosure of Invention Technical Problem [8] Accordingly, the present invention has been made keeping in mind the above problems occurring in the prior art, and it is an object of the present invention to provide a method and apparatus for purchasing a product / The object of the present invention is to provide a new user experience to a user by providing a user interface for awarding a reward and a user interface for intuitively and efficiently showing the possibility of rewarding a user.

As a technical means for achieving the above technical object, a first aspect of the present invention provides a method for providing a product / service sales page to a terminal, the method comprising: providing a terminal with a product / service sales page including information on a target amount of physical activity previously allocated to each product or service; Acquiring the amount of physical activity of the user based on physical activity data collected from at least one terminal used by a user of the terminal after the purchase of the product or service in the terminal; The amount of physical activity of the user is compared with or integrated with the amount of physical activity of the other person according to whether the target physical activity amount previously allocated to the product or the service is achieved in competition or cooperation with the physical activity amount of the other person who purchased the same product or service step; Providing a user interface to the at least one terminal of the user, the user interface representing a likelihood of achieving the user's desired amount of physical activity based on the compared or integrated amount of physical activity; if the user achieves the desired amount of physical activity, Or information about a reward associated with a service to at least one terminal of the user.

The second aspect of the present invention also includes a processor for executing the reward providing program and a memory for storing a reward providing program for providing a reward based on the physical activity data collected from the terminals. At this time, as the reward providing program is executed, the processor provides a product / service sales page including information on a target physical activity amount allocated in advance to each of the sales product or service, Acquires the amount of physical activity of the user on the basis of the physical activity data collected from at least one terminal used by the user of the terminal after the purchase so that the amount of physical activity previously allocated to the product or service is equal The amount of physical activity of the user is compared or integrated with the amount of physical activity of the other person based on whether the amount of physical activity of the other person who purchased the product or the service is achieved in competition or cooperation with the amount of physical activity of the other person, User who indicates the likelihood of achieving the user's desired physical activity It provides the reward service server that provides the interface to the at least one terminal of the user.

A third aspect of the present invention provides a computer-readable recording medium on which a program for implementing the method of the first aspect is recorded.

According to the above-mentioned object of the present invention, an embodiment of the present invention is a system and method for enabling a user to compete with or cooperate with the amount of physical activity of another person to encourage the achievement of a target physical activity amount and to intuitively determine whether the user can achieve the reward Provide a user interface to represent. In addition, the server according to an embodiment of the present invention provides cut-line ranking information capable of achieving a specific target amount of physical activity, and by providing a reward that is paid in a different order according to ranking, It is possible to provide an environment in which to act.

1 is a flowchart illustrating a method of providing a reward based on physical activity data by a server collecting physical activity data according to an embodiment of the present invention.
2 is an example of a product / service sales page provided by a server according to an embodiment of the present invention.
FIG. 3 is an example in which the server provides a first user interface when the target amount of physical activity is a competitive type according to an embodiment of the present invention.
4 is an example of cutline information according to an embodiment of the present invention.
FIG. 5 is an example in which a server provides a first user interface when a target amount of physical activity is a cooperative type according to an embodiment of the present invention.
6 is an example of a server providing a first user interface according to an embodiment of the present invention.
7 is a block diagram illustrating the configuration of a server according to an embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings, which will be readily apparent to those skilled in the art. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. In order to clearly illustrate the present invention, parts not related to the description are omitted, and similar parts are denoted by like reference characters throughout the specification.

Throughout the specification, when a part is referred to as being "connected" to another part, it includes not only "directly connected" but also "electrically connected" with another part in between . Also, when an element is referred to as "including" an element, it is to be understood that the element may include other elements as well as other elements, And does not preclude the presence or addition of one or more other features, integers, steps, operations, components, parts, or combinations thereof.

In this specification, the term " part " includes a unit realized by hardware, a unit realized by software, and a unit realized by using both. Further, one unit may be implemented using two or more hardware, or two or more units may be implemented by one hardware. On the other hand, 'to' is not limited to software or hardware, 'to' may be configured to be an addressable storage medium, and may be configured to play one or more processors. Thus, by way of example, 'parts' may refer to components such as software components, object-oriented software components, class components and task components, and processes, functions, , Subroutines, segments of program code, drivers, firmware, microcode, circuitry, data, databases, data structures, tables, arrays, and variables. The functions provided in the components and components may be further combined with a smaller number of components and components or further components and components. In addition, the components and components may be implemented to play back one or more CPUs in a device or a secure multimedia card.

Some of the operations or functions described herein as performed by the server may be performed in the terminal (or device) communicating with the server instead. Similarly, some of the operations or functions described as being performed by the terminal (or device) may also be performed in a server that communicates with the terminal (or device).

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a flowchart illustrating a method of providing a reward based on physical activity data by a server for collecting physical activity data according to an embodiment of the present invention. At this time, the method of FIG. 1 may be performed by the server 10 shown in FIG. Meanwhile, the server 10 may be various computing devices having a communication function and a data processing function.

Referring to FIG. 1, first, the server 10 provides a product / service sales page including information on a target amount of physical activity previously allocated to each product or service sold by a server operator or other seller to the terminal (S 110 ). Specifically, the terminal 20 can access the server 10 through a specific application installed in the terminal 20, and the server 10 can provide the product / service sale page as the terminal 20 approaches. At this time, the product / service sales page may include information on the product or service, information on the target physical activity amount allocated to each product or service, and a reward associated with each product or service. For example, FIG. 2 is an example of a product / service sales page 200 provided by the server 10. 2, the product / service sales page 200 includes sales product or service information 201, 202, 203, target physical activity amount information 211 allocated to each product or service, target achievement period information 212, , And reward information (213, 214, 215). At this time, the reward information 213, 214, 215 may be predetermined 213 for each product or service and may be differentially paid 214 by the server 10 or selected 215 by the user .

On the other hand, the terminal 20 can execute a daemon program to collect physical activity data in the background as the specific application is installed. At this time, the physical activity data may be the sensor value of the acceleration sensor provided in the terminal 20. That is, even if the specific application does not operate in the foreground, the terminal 20 can acquire the sensor value from the acceleration sensor and process the data into the physical activity data. In this way, the server 10 can collect the physical activity data acquired and / or processed at the terminal 20. In addition, the server 10 calculates the amount of physical activity of the user based on the size of the physical activity data collected from the terminal 20. At this time, the amount of physical activity may be, for example, the number of steps, running distance, bicycle distance, and the like. The target amount of physical activity is a predetermined amount of physical activity corresponding to each product or service. For example, the target physical activity amount includes a target step number, a target running distance, a target bike travel distance, and the like during a predetermined period .

Thereafter, the server 10 acquires the physical activity amount of the user based on the physical activity data collected from at least one terminal used by the user of the terminal after purchase, as the product or the service is purchased in the specific terminal S120). At this time, the server 10 may add tag information of the product or service to the physical activity data collected from at least one terminal used by the user. Here, the tag information may be identification information of a product or service, sales identification information, and the like. Using the tag information, the server 10 can distinguish between the physical activity data collected before the user purchases the product or the service and the physical activity data collected after the purchase.

On the other hand, when the same user is using two or more terminals, the server 10 acquires the amount of physical activity of the user by integrating the physical activity data collected from the terminals. For example, the server 10 integrates physical activity data based on the size of the physical activity data to which the tag information is added, out of the physical activity data collected from the terminals. More specifically, the server 10 collects physical activity data for a predetermined time interval from the terminals, and can integrate other physical activity data based on the largest physical activity data in each time interval. In addition, the server 10 uses the size and position change amount of the physical activity data in each time interval to determine whether the collected physical activity data is a value according to the physical activity of the user or a value according to other factors Can be distinguished. Accordingly, the server 10 can exclude the physical activity data due to the movement of the transportation means and the like.

Thereafter, the server 10 determines whether the type of competition is achieved by competing with the amount of physical activity of the other person who purchased the same product or service with the target physical activity amount allocated in advance to the purchased product or service, (S130), the amount of physical activity of the user is compared with the amount of physical activity of others. At this time, whether the target amount of physical activity is a competitive type or a cooperative type may be predetermined. For example, the server 10 may provide the product or service sales information by classifying the type of the target physical activity amount in the product / service sales page, thereby guiding the user to select a desired type of target physical activity amount. Referring to FIG. 2, the product / service sales page 200 includes a first tab page 220 for selling a product / service whose target amount of physical activity is preset as a competitive type, And a second tab page 230 for selling predetermined products / services.

When the target physical activity amount is a competition type, the server 10 compares the physical activity amounts of the users who purchased the same product or service, and gives a reward Lt; / RTI > Alternatively, if the target amount of physical activity is a cooperative type, the server 10 may integrate the amount of physical activity of each of the users who purchased the same product or service, and if the amount of physical activity integrated within the target achievement period achieves the target amount of physical activity Provide rewards to all those users.

At this time, the server 10 provides a first user interface that intuitively indicates the possibility of achieving the target physical activity of the user based on the amount of physical activity compared or integrated with the amount of physical activity of the other person within the target achievement period (S140) .

Specifically, when the target amount of physical activity is a competitive type, the server 10 transmits cutline information based on the result of comparing the amount of physical activity of each of the users who purchased the same product or service and the target body of each user's amount of physical activity And a first user interface including the activity amount achievement rate information.

FIG. 3 is an example in which the server 10 provides the first user interface when the target amount of physical activity is the competition type. Referring to FIG. 3, the first user interface 300 includes a user's activity amount (i.e., current step) 311, a target amount of physical activity (i.e., ) 312, a target physical activity achievement rate 313, and cutline information 314. At this time, the target physical activity achievement rate 313 may include an image that intuitively shows the percentage information and the corresponding percentage information. Meanwhile, the cutline information 314 includes rank information 411 and cutline rank information 412 of each user, as shown in FIG. At this time, the cut line ranking information 412 is determined based on the ranking information of the users and the number of rewards to be provided. The cut line information 314 includes an image 413 indicating the result of predicting whether the user achieves the target amount of physical activity based on a result of comparing the ranking information 411 of the specific user with the cut line ranking information 412, As shown in FIG. For example, the server 10 predicts that the target physical activity amount can be achieved for the top 50% of the users in the cut line ranking, and the target physical activity amount is achieved with a lower probability for the users of the bottom 50% ranking , And it can be predicted that the target physical activity amount will not be achieved with a high probability for a user lower than the cut line ranking. In addition, the server 10 may provide a text image and / or an emoticon image representing the predicted result.

Alternatively, when the target amount of physical activity is a cooperative type, the server 10 may acquire the first physical activity amount ranking information based on the result of integrating the physical activity amount of the users who purchased the same product or service, A user interface can be provided.

5 is an example in which the server 10 provides the first user interface when the target amount of physical activity is the cooperative type. Referring to FIG. 5, the first user interface 500 displays the amount of physical activity (i.e., my cumulative step) 512 of the terminal user after purchasing a product or service from the terminal, The user's physical activity amount is calculated based on the integrated amount of physical activity (i.e., co-cumulative step) 513, the target physical activity amount (i.e., common goal step) 514 and the target physical activity achievement rate 511, . ≪ / RTI > At this time, the target physical activity achievement rate 511 may include an image that intuitively shows the percentage information and the percentage information. In addition, the first user interface 500 may further provide ranking information (i.e., Hall of Fame) 515 for users who have contributed a large amount of physical activity relative to the amount of integrated physical activity. At this time, the ranking information 515 for the users may further provide rank information of the user in addition to the ranking information of users having a high contribution to the integrated physical activity amount.

Then, when the user achieves the target amount of physical activity, the server 10 provides information on the reward associated with the product or service to at least one terminal of the user (S150). Here, the reward may include refund of the payment amount, payment of points corresponding to the payment amount, additional payment of the product or service, provision of another product or service related to the product or service, and the like. On the other hand, the type of rewards offered to the user may be predetermined for a particular product or service posted on the product / service purchase page. For example, the server 10 may determine a reward for a product or service in advance and have the user determine the reward. At this time, when the reward is determined by the user's selection, the server 10 further provides a graphical user interface (GUI) for receiving a user input for selecting one of the plurality of rewards, to at least one terminal of the user . However, the present invention is not limited thereto, and the server 10 may dynamically determine the reward based on the user information that receives the reward.

When the reward is determined dynamically by the server 10, the server 10 may index the amount of physical activity of users who have purchased the same product or service and then pay the rewards to the users based on the indexed information have. For example, the server 10 may be configured to determine whether the amount of physical activity of the user is higher than the predetermined threshold based on ranking information (in the case of a competition type) indicating the order in which the user achieved the desired amount of physical activity or ranking information , You can pay the rewards differently. For example, if the amount of physical activity of the user is less than 1%, the server 10 refunds the payment amount to the user. If the amount is within the upper 3%, the server 10 pays a point corresponding to the payment amount, Pay the same product or service, and determine the rewards for the remainder to provide other products or services. As described above, the server 10 indexes (or ranks) the amount of physical activity of the user regardless of whether the target amount of physical activity is a competitive type or a cooperative type, and then dispenses the reward based on the indexed information, By using the competitive psychology of users, it is possible to induce users to work harder and to stimulate application usage by inducing the user to confirm their target physical activity achievement level and ranking information.

On the other hand, the server 10 may provide a first user interface that intuitively indicates a reward that the user can receive among the rewards that are paid differently based on the current amount of physical activity of the user. For example, as shown in FIG. 6, the server 10 may receive a reward (i.e., a one-step reward, a two-step reward, a three-step reward) that is differentially paid in the first user interface 600 An image representing a reward that can be provided can be provided.

Alternatively, the server 10 may provide a reward reflecting the user's preference based on the previous reward selection history of a specific user who has achieved the target physical activity amount, the user's purchase history, and the like.

On the other hand, according to an embodiment, the server 10 may provide, in a first user interface, a daily target amount of physical activity for a user to achieve a target amount of physical activity. For example, when the target physical activity amount is a competition type, the server 10 may calculate the daily target physical activity amount by dividing the result of subtracting the user's physical activity amount from the target physical activity amount by the remaining target achievement period. Or the target physical activity amount is of the cooperating type, the server 10 determines whether or not the other users will perform the remaining target achievement period based on the average daily physical activity amount of the users other than the specific user among the users who purchased the same product or service After predicting the amount of physical activity, the user can predict the amount of physical activity to be achieved during the remainder of the goal. In this way, the server 10 can induce each user to achieve a daily target physical activity amount, thereby guiding the user to carry out a physical activity with a target even if the target achievement period is long.

7 is a block diagram showing a configuration of the server 10 according to an embodiment of the present invention. The configurations of the server 10 shown in Fig. 7 relate to the embodiments described in Figs. 1 to 6 described above. Therefore, the contents described above in Figs. 1 to 6 can be applied to the configuration of the server 10 of Fig. 7, even if omitted below.

7, a server 10 includes a processor 710, a memory 720, and a communication circuit 730. [

The processor 710 controls the overall operation of the server 10. For example, the processor 710 may include at least one component for controlling the operation of the memory 720 and the communication unit 730. For example, the processor 710 may include a RAM (Random Access Memory) (not shown), a ROM (Read Only Memory) (not shown), a CPU (not shown), a GPU (Graphic Processing Unit (Not shown). At this time, the RAM, the ROM, the CPU and the GPU can be connected to each other via the bus.

The processor 710 also executes programs stored in the memory 720 to provide a reward to a particular user based on physical activity data collected from the terminals.

Specifically, the processor 710 provides, via the communication unit 730, a product / service sales page to the terminal, which includes information on the target amount of physical activity previously allocated to each of the sales products or services by the server operator or another seller. Thereafter, the processor 710 acquires the physical activity amount of the user based on the physical activity data collected from at least one terminal used by the user of the terminal after purchase, as the product or the service is purchased at the specific terminal.

At this time, the physical activity data may be the sensor value of the acceleration sensor provided in the terminal 20. The terminal 20 can acquire the sensor value from the acceleration sensor, process it into the body activity data, and provide it to the server 10 by using the daemon program of the specific application, regardless of whether the specific application is executed or not.

The processor 710 adds tag information about the product or service to physical activity data collected by at least one terminal in use by the user so that the physical activity data collected before the user purchases the product or service And physical activity data collected after purchase. The processor 710 then integrates the physical activity data collected from the terminals if the same user is using more than one terminal. For example, the processor 710 may integrate the physical activity data of the user based on the size and / or position change amount of the physical activity data to which the tag information is added, from among the physical activity data collected from the terminals .

Thereafter, the processor 710 determines whether the target physical activity amount allocated in advance to the purchased product or service is a competition type achieved by competing with the physical activity amount of the other person who purchased the same product or service, And compares or integrates the amount of physical activity of the user with the amount of physical activity of the other, depending on whether the type is physical or non-physical. At this time, whether the target amount of physical activity is a competitive type or a cooperative type may be predetermined.

Thereafter, the processor 710 transmits a first user interface that intuitively indicates the possibility of achieving the user's target physical activity, based on the amount of physical activity compared with the amount of physical activity of the other person, To at least one terminal of the user. For example, if the target amount of physical activity is a competitive type, the processor 710 may include cutline information based on a result of comparing the amount of physical activity of each of the users who purchased the same product or service, The first user interface can be provided. Alternatively, if the target amount of physical activity is a cooperative type, the processor 710 may include a first physical activity amount ranking information based on the target physical activity achievement rate information based on the result of integrating the physical activity amounts of the users who purchased the same product or service, A user interface can be provided.

The processor 710 then provides the server 10 with information about the rewards associated with the product or service to the user's at least one terminal if the user has achieved the desired amount of physical activity. Here, the reward may include refund of the payment amount, payment of points corresponding to the payment amount, additional payment of the product or service, provision of another product or service related to the product or service, and the like. At this time, the processor 710 can determine a reward to be provided by the user based on the user information. For example, the processor 710 can index (e.g., rank information, etc.) the amount of physical activity of users who have purchased the same product or service, and then pay the rewards to users based on the indexed information.

The memory 720 stores a control program for controlling the physical activity amount providing server 10 by the processor 710. In addition, the memory 720 stores a physical activity amount providing program. At this time, the memory 720 collectively refers to a non-volatile storage device that keeps stored information even when power is not supplied, and a volatile storage device that requires power to maintain stored information.

The communication unit 730 may include one or more components that allow the reward providing server 10 to communicate with the terminal 20, another server, or the like via the network. For example, the communication unit 730 may include at least one of a mobile communication chip (not shown), a wired communication chip (not shown), a Wi-Fi chip (not shown), and a wireless communication chip (not shown).

On the other hand, an embodiment of the present invention may also be realized in the form of a recording medium including instructions executable by a computer such as a program module executed by a computer. Computer readable media can be any available media that can be accessed by a computer and includes both volatile and nonvolatile media, removable and non-removable media. The computer-readable medium may also include computer storage media. Computer storage media includes both volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storage of information such as computer readable instructions, data structures, program modules or other data.

While the methods and systems of the present invention have been described in connection with specific embodiments, some or all of those elements or operations may be implemented using a computer system having a general purpose hardware architecture.

It will be understood by those skilled in the art that the foregoing description of the present invention is for illustrative purposes only and that those of ordinary skill in the art can readily understand that various changes and modifications may be made without departing from the spirit or essential characteristics of the present invention. will be. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive. For example, each component described as a single entity may be distributed and implemented, and components described as being distributed may also be implemented in a combined form.

The scope of the present invention is defined by the appended claims rather than the detailed description and all changes or modifications derived from the meaning and scope of the claims and their equivalents are to be construed as being included within the scope of the present invention do.

10: Reward delivery server
20: terminal

Claims (10)

A method for providing a reward based on a user's physical activity amount, the server collecting physical activity data from terminals,
Providing a product / service sales page to at least one terminal, the product / service sale page including information on each of the sales product or service, information on a target amount of physical activity pre-assigned to each of them, and information on at least one reward associated with each;
As the product or service is purchased at the terminal, Calculating a physical activity amount of the user based on physical activity data collected from at least one terminal used by a user of the terminal;
The amount of physical activity of the user is compared with the amount of physical activity of the other person according to whether the target physical activity amount allocated in advance to the purchased product or service is competitively or cooperatively achieved with the amount of physical activity of the other person who purchased the same product or service, Integrating;
Providing a user interface to the at least one terminal of the user based on the compared or integrated amount of physical activity, the user interface indicating a likelihood of achieving the user's desired physical activity;
And providing information about a reward associated with the purchased product or service to at least one terminal of the user if the user achieves the target amount of physical activity,
Integrating the amount of physical activity of the user after the purchase and the amount of physical activity of the other person when the target amount of physical activity previously allocated to the purchased product or service is a cooperation type achieved in cooperation with the amount of physical activity of the other person, And providing information about a reward associated with the purchased product or service when the amount of physical activity achieves the target amount of physical activity. The method according to claim 1,
If the target amount of physical activity is a competition type that is achieved by competing with the amount of physical activity of another person,
The user interface
Wherein the information includes cutline information based on a result of comparing the amount of physical activity of each user who purchased the product or service and information on a target physical activity achievement rate of the amount of physical activity of the user. 3. The method of claim 2,
The cut line information
Line ranking information and ranking information of the amount of physical activity of the user. The method according to claim 1,
When the target amount of physical activity is a cooperation type achieved in cooperation with the amount of physical activity of another person,
The user interface
A target amount of physical activity achievement rate information based on a result of integrating the amount of physical activity of each of the users who purchased the product or service, and information on the physical activity amount of the users. The method according to claim 1,
The step of providing the reward
Providing a user interface to a user's at least one terminal, the user interface including a graphical user interface (GUI) for receiving user input for selecting one of the plurality of rewards. The method according to claim 1,
The step of providing the reward
Indexing the amount of physical activity of users who have purchased the product or service and then paying the rewards to users who have purchased the product or service based on the indexed information. The method according to claim 1,
The reward
Payment of a payment amount, payment of a point corresponding to a payment amount, payment of the same product or service addition, and provision of another product or service related to the product or service. The method according to claim 1,
The step of calculating the amount of physical activity of the user
Adding tag information to physical activity data collected after the purchase among physical activity data collected from at least one terminal of the user; And
And calculating the amount of physical activity of the user based on the size of the physical activity data to which the tag information is added. A memory for storing a reward providing program that provides a reward based on physical activity data collected from at least one terminal; and
And a processor for executing the reward providing program,
Wherein the processor, as the reward providing program is executed,
Providing at least one product / service sales page to at least one terminal, the product / service sales page including information on each of the sales product or service, information on a target amount of physical activity pre-allocated to each of them, and information on at least one reward associated with each, The amount of physical activity of the user is calculated on the basis of the physical activity data collected from at least one terminal used by the user of the terminal after the purchase,
The amount of physical activity of the user is compared with the amount of physical activity of the other person according to whether the target physical activity amount allocated in advance to the purchased product or service is competitively or cooperatively achieved with the amount of physical activity of the other person who purchased the same product or service, And providing a user interface to the at least one terminal of the user based on the compared or integrated amount of physical activity, the user interface representing the likelihood of achieving the user's desired amount of physical activity, and if the user achieves the desired amount of physical activity, Providing information about rewards associated with the purchased product or service to at least one terminal of the user,
Integrating the amount of physical activity of the user after the purchase and the amount of physical activity of the other person when the target amount of physical activity previously allocated to the purchased product or service is a cooperation type achieved in cooperation with the amount of physical activity of the other person, And provides information on the rewards associated with the purchased product or service when the amount of physical activity has reached the target amount of physical activity. 9. A computer-readable recording medium on which a program for implementing the method of any one of claims 1 to 8 is recorded.

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