KR101794115B1 - Commercial district offering system using CCTV image analysis and big data - Google Patents

Abstract

The present invention relates to a commercial information providing system using CCTV video analysis and big data. The present invention is provided to receive video information recognizing a vehicle number plate with a CCTV from a CCTV video storing server in an IoT integrated platform managing server; and perform the big data and statistics analysis after receiving driver information from a local government database server, thereby transmitting commercial information of a corresponding area to a user terminal or a mobile device by collecting a propensity, a preference, and movement path related information of a driver, and analyzing a life cycle of the driver with the big data. The present invention makes the big data of various pieces of information of a consumer collected in real time in the IoT integrated platform managing server; accurately confirms information of a commercial analysis time point; and transmits the same to a user terminal or a mobile device. The present invention transmits the commercial information to the user terminal or the mobile device by reflecting accurate information for a life pattern of the consumer, and a changed environment of the propensity in the IoT integrated platform managing server in real time; and analyzing the accurate information based on a pattern of a real consumer. The present invention transmits statistics information which includes high reliability of data and is related to a type of business, a number of visitors, and visitor information for each day, each month, and each year in the IoT integrated platform managing server to the user terminal or the mobile device. The commercial information providing system comprises: the CCTV video storing server; the IoT integrated platform managing server; the user terminal or the mobile device; and the local government database server.

Description

{Commercial district offering system using CCTV image analysis and big data}

In the present invention, the IOT integrated platform management server receives the image information of the license plate recognized from the CCTV image storage server to the CCTV, receives the driver information from the local government database server, and performs big data and statistical analysis. , Tastes, and travel routes, analyzes the life cycle of the driver with big data, and transmits the commercial information of the corresponding region to the user terminal or the mobile device. In addition, the IOT integrated platform management server can collect the real- The IOT integrated platform management server can provide accurate information on the changing environment of consumers' life patterns and tendencies in real time. It reflects actual consumer patterns as well as reflecting And IOT integrated platform management server transmits a variety of statistical information related to the type of business, the number of visitors, and the visitor information per day, month, and year to the user terminal or the mobile device by transmitting the commercial information to the user terminal or the mobile device. This is a technology related to a commercial information providing system using CCTV image analysis and big data that can be transmitted.

Companies that sell products and provide services to customers are introducing a methodology of customer relationship management (CRM) to attract customers and increase the satisfaction of existing customers and maintain continued relationships.

These CRMs represent customer-centric management techniques that index, analyze, and convert information about current customers and potential customers into marketing information, indexing customer purchasing-related behaviors, and developing, realizing, and modifying marketing programs based on them. do.

From the standpoint of the company, CRM extracts excellent customers based on information about existing customers and provides marketing solutions that can focus on these excellent customers.

This CRM has been developed as a Geographic-CRM (gCRM) system, and is attempting to combine CRM with Geographical Information System (GIS).

However, such a conventional gCRM solution has a limitation that it only provides pieces of information such as demographics related to geographical information, and a new information providing method capable of providing comprehensive analysis information on a commercial area of a specific area is required.

In recent years, there has been a tendency for services to analyze and provide merchandise by using statistical analysis methods as support technologies for marketing and entrepreneurship such as regional commercial area, regional economic analysis, and site selection.

When people want to start a business, they collect information such as whether they can find the business area of the region to be established, whether they are competitive in the sector to be established in the business area, and analyze the business area based on the collected information. I will start the business. Here, since the analysis result of the floating population among the collected information is important, we investigate the floating population of the commercial area through the field survey.

However, the field survey has the disadvantage that it is difficult to estimate the accurate analysis results for the floating population in all time zones. For example, for accurate flow population analysis, investigators should be assigned to the area to investigate all personnel passing through the area for each weekday and weekend from morning to late night and early morning. In addition, it is necessary to investigate the changing factors of the floating population, such as a new large cultural center, a distributor, roads, etc., .

In addition, the results of the analysis of the floating population through the field survey are provided in a fragmentary manner using the graphs and charts of the report form, which makes it difficult to utilize the data of the floating population obtained with difficulty.

In order to solve these problems, information on the distribution of shops and businesses, residential population, official land price, and public transportation is displayed on the Internet in the form of density, contour line, distribution map, etc. in conjunction with the map service.

However, since it is not accurate data on the floating population, there is a problem that accurate information can not be provided for the commercial area where the floating population is temporarily concentrated, that is, the shopping area or the entertainment area.

In addition, there are limitations in searching for patterns on the floating population, such as exploring regions with similar trends of the active population related to the major age groups, living standards, and major travel time, classifying the regions, .

Therefore, IOT integrated platform management server collects driver's tendency, preference, and travel route related information, analyzes the life cycle of driver with big data, and transmits commercial information of the corresponding region to user terminal or mobile device, The platform management server can collect various information of consumers collected in real time into big data, and can accurately grasp the information of the commercial analysis time point and transmit it to the user terminal or the mobile device. In the IOT integrated platform management server, It analyzes accurate information about the changing environment in real time as well as analyzes based on actual consumers' patterns and transmits the commercial information to the user terminal or mobile device. Therefore, CCTV image analysis with high reliability of data and commercial information using big data The development of a provision system is urgently required In fact.

KR 10-2011-0056834 (June 13, 2011)

SUMMARY OF THE INVENTION Accordingly, the present invention has been made to solve the above-mentioned problems, and it is an object of the present invention to provide an IOT integrated platform management server that receives image information that recognizes license plates from a CCTV image storage server to a CCTV and receives driver information from a local government database server By analyzing the backside data and the statistical analysis, it is possible to collect driver's tendency, preference and travel route related information, analyze driver's life cycle with big data, and transmit commercial information of the corresponding region to the user terminal or mobile device The purpose of this system is to provide a commercial information providing system using CCTV image analysis and Big Data.

It is another object of the present invention to provide a method and system for analyzing CCTV image data and big data that can be transmitted to a user terminal or a mobile device by accurately identifying various information of a consumer collected in real- To provide a merchandise information providing system using the same.

Another object of the present invention is to provide an IOT integrated platform management server which can accurately reflect information on a changing environment of a consumer's life pattern and tendency in real time, And to provide a commercial information providing system using CCTV image analysis and big data which has high reliability of data.

Another object of the present invention is to provide an IOT integrated platform management server that can transmit various statistical information related to industry type, visitor number, visitor information per day, month and year to a user terminal or mobile device, And to provide an information providing system.

According to another aspect of the present invention, there is provided a system for providing commercial information using CCTV image analysis and big data, the system comprising: a function of capturing a license plate by CCTV and receiving and storing the recognized image information; A CCTV image storage server having a function of transmitting the image information to the IOT integrated platform management server; Control including contents related to Big Data related decision making contents, integrated control contents, content of business operation portal, contents of service utility, situation control middleware, comprehensive monitoring control module, search function module and integrated log management module A layer unit, and a transport layer unit including a content related to a communication middleware that enables communication with a server, a mobile device, a device, an embedded sensor, a terminal-connected middleware, a field device middleware, an external link module, An IOT platform composed of an interface layer section including system (GIS) related contents and a mobile layer section including contents related to mobile integrated control, mobile facility control, mobile situation processing, and mobile geographic information system (GIS) And an IOT platform database storing relevant information, wherein the CCTV video storage And various statistical information related to the number of visitors, the number of visitors per day, month, and year, as well as the number of visitors, An IOT integrated platform management server having a function of transmitting commercial information to a user terminal or a mobile device by analyzing real time information on information of a commercial analysis time, information on a consumer's life pattern, and changing environment of a propensity; Various statistical information related to the type of industry, the number of visitors, the visitor information per day, month, and year, the information of the analysis period of the merchandise, and information on the changing environment of the consumer's life pattern and disposition are reflected in real time from the IOT integrated platform management server A user terminal or a mobile device having a function of receiving analyzed merchandise information; A local government database server having a function of linking the IOT integrated platform management server with driver information including information on the resident registration card, property information, family information, vehicle information, income amount certificate information, and four insurance policies; .

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In the present invention, the user terminal includes a desktop PC, a notebook, and a tablet PC, and the mobile device 500 includes a mobile phone and a smart device.

As described above, the commercial information providing system utilizing the CCTV image analysis and the big data of the present invention has the following effects.

First, according to the present invention, the IOT integrated platform management server receives video information that recognizes a license plate from a CCTV image storage server to a CCTV, receives driver information from a local government database server and performs big data and statistical analysis, Tastes, and travel routes of the user, and analyzes the lifecycle of the driver with the big data, thereby transmitting the commercial information of the corresponding region to the user terminal or the mobile device.

Second, according to the present invention, various information of consumers collected in real time in the IOT integrated platform management server can be converted into big data, and the information of the analysis time point of the commercial article can be accurately grasped and transmitted to the user terminal or the mobile device.

Third, the present invention reflects real-time accurate information on the changing environment of the consumer's life patterns and tendencies in the IOT integrated platform management server, analyzes the actual information based on the patterns of actual consumers, and transmits the commercial information to the user terminal or the mobile device The reliability of the data is high.

Fourth, the present invention can transmit various statistical information related to the type of business, the number of visitors, the visitor information per day, month, and year to the user terminal or the mobile device in the IOT integrated platform management server.

BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a view for explaining a path and a process for providing commercial information using CCTV image analysis and big data according to an embodiment of the present invention; FIG.
2 is a view for explaining a configuration of a commercial information providing system utilizing CCTV image analysis and big data according to an embodiment of the present invention.
3 is a view for explaining a configuration of an IOT integrated platform management server in a commercial information providing system utilizing CTV image analysis and big data according to an embodiment of the present invention.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the following description of the present invention, when it is determined that a detailed description of related art or configuration may unnecessarily obscure the gist of the present invention, The description will be omitted and terms to be described below are defined in consideration of the functions of the present invention and this can be changed according to the intention or the custom of the user or the operator and the definition is based on the CCTV image analysis and the Big Data It should be based on the contents throughout this specification describing the merchandise information providing system.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, a system for providing commercial information using CCTV image analysis and big data according to a preferred embodiment of the present invention will be described in detail with reference to the accompanying drawings.

FIG. 1 is a view for explaining a path and a process for providing commercial information using CCTV image analysis and big data according to an embodiment of the present invention. FIG. 2 is a flowchart illustrating a CCTV image analysis FIG. 3 is a diagram illustrating a configuration of a commercial information providing system utilizing Big Data. FIG. 3 is a diagram illustrating a configuration of a commercial information providing system using CTV image analysis and Big Data according to an embodiment of the present invention. Fig. 3 is a view for explaining the configuration of the first embodiment.

The CCTV image analysis server 100 includes a CCTV server 100, an IOT integrated platform management server 200, an IOT platform 210, a service layer 211, A control layer unit 212, a transmission layer unit 213, an interface layer unit 214, a mobile layer unit 215, an IOT platform database 220, a local government database server 300, a user terminal 400, , A user mobile device 500, and the like.

As shown in FIGS. 1 to 3, a commercial information providing system using CCTV image analysis and Big Data according to the present invention has a function of photographing a license plate with the CCTV 110, receiving and storing the recognized image information, A CCTV image storage server 100 having a function of transmitting the stored image information to the IOT integrated platform management server 200; Related image information from the CCTV image storage server 100 and receives driver information from the local government database server 300 and then performs big data and statistical analysis to determine the type of industry, Information on a variety of statistical information related to the visitor information per year, information on the time of analysis of the merchandise, information on the living pattern of the consumer, and the changing environment of the tendency are reflected in real time to analyze the merchandise information from the user terminal 400 or the mobile device 500 The IOT integrated platform management server 200 having a function of transmitting the IOT integrated platform management server 200 and the IOT integrated platform management server 200; Various statistical information related to the type of industry, the number of visitors, the visitor information per day, month and year from the IOT integrated platform management server 200, the information at the time of analyzing the commercial information, and information on the changing environment of consumers' A user terminal 400 or a mobile device 500 having a function of receiving merchandise information analyzed and analyzed; A local government database server 300 having a function of correlating driver information with the IOT integrated platform management server 200; Respectively.

The function of each technical means constituting the commercial information providing system utilizing the CCTV image analysis and big data of the present invention will be described as follows.

The CCTV image storage server 100 has a function of capturing the license plate by the CCTV 110 and receiving and storing the recognized image information and transmitting the stored image information to the IOT integrated platform management server 200 Function.

The IOT integrated platform management server 200 receives vehicle number related image information from the CCTV image storage server 100 and receives driver information from the local government database server 300 and performs big data and statistical analysis And information on the changing environment of consumers' life patterns and tendencies in real time, and analyzing the commercial information, which is analyzed in real time, on the basis of various statistical information related to the type of industry, the number of visitors, the visitor information per day, To the user terminal (400) or the mobile device (500).

Here, the IoT (internet of things) can directly execute an application through an interworking method or a message-like method over the Internet. For example, when the washing machine or the boiler detects a status abnormality, it is directly linked with the smart device of the registered customer, or when the contents information of the commercial information is sent by text message, the consumer confirms the text message and touches the contents or button, It is a way to execute.

The IOT integrated platform management server 200 includes a service layer unit 211, a control layer unit 212, a transport layer unit 213, an interface layer unit 214, and a mobile layer unit 215 And an IOT platform database 220 storing information related to the IOT platform 210. The IOT platform 210 includes an I /

The service layer unit 211 of the IOT platform 210 includes a big data related decision content, an integrated control content, a content of a business operation portal, and a service utility content. The control layer unit 211 of the IOT platform 210, The transmission layer unit 213 of the IOT platform 210 includes a server, a mobile device, a device, an embedded system, The interface layer 214 of the IOT platform 210 may include a terminal-connected middleware, a field-device middleware, an external link module, a 2D or 3D geographic information system (GIS) related content. The mobile layer unit 215 of the IOT platform 210 includes contents related to mobile integrated control, mobile facility control, mobile situation processing, and mobile geographic information system (GIS).

The decision (big data) content of the service layer unit 211 of the IOT platform 210 is obtained by analyzing and visualizing information (data) collected from the communication middleware through analysis and processing and visualizing the information And the integrated control contents are to integrate each CCTV video to display on the control screen. The content of the business operation portal is to provide a web screen, and the contents of the service utility is a module for implementing the service function to be provided on the web will be.

The situation control middleware of the control layer unit 212 of the IOT platform 210 is a situation processing module for receiving (registering) and spreading (other organization) an unexpected situation such as a traffic accident by analyzing a CCTV image, The module is a module for monitoring all the functions of the IoT platform, the search function module is a search function module provided by the portal, and the integrated log management module is a log management module for each service ray of the IoT platform.

The communication middleware of the transport layer 213 of the IOT platform 210 is a module for data communication (data transmission / reception) with a server, a mobile device, a device, an embedded sensor, and the like.

The terminal-connected middleware of the interface layer 214 of the IOT platform 210 is installed in a device such as a server, a mobile device, an embedded device, etc., and a field device middleware is installed in a device such as a CCTV , And the external link module is a link module installed in a system server of another system (public institution). The GIS (2D, 3D) is a module for receiving a GIS Base-Map from V-World.

The mobile integrated control of the mobile layer unit 215 of the IOT platform 210 is to display the control screen on the mobile station by integrating each of the CCTV images and to control the mobile station by using a mobile module . Mobile GIS is a module that handles the situation of receiving (registering) and spreading (other organization) the unexpected situation such as traffic accident by analyzing the CCTV image. Mobile GIS is a module for handling GIS Base- It is a module that receives a map.

The user terminal 400 or the mobile device 500 receives various statistical information related to the type of business, the number of visitors, the visitor information per day, month, and year from the IOT integrated platform management server 200, Life patterns, and trends of the environment in real time. Here, the user terminal 400 may be a desktop PC, a notebook PC, or a tablet PC, and the mobile device 500 may be a cellular phone or a smart device.

The local government database server 300 has a function of linking the IOT integrated platform management server 200 and the driver information. Here, the driver information stored in the local government database server 300 includes information such as resident registration card information, property information, family information, vehicle information, income amount certificate information, and whether or not to purchase four insurance policies.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the invention. It is not.

As described above, the commercial information providing system utilizing the CCTV image analysis and the big data of the present invention can be widely applied to various commercial information providing fields.

100: CCTV image storage server 110: CCTV
200: IOT Integrated Platform Management Server 210: IOT Platform
211: service layer section 212: control layer section
213: moving layer unit 214: interface layer unit
215: mobile layer unit 220: IOT platform database
300: Local government database server
400: user terminal 500: user mobile device

Claims (5)

In a commercial information providing system using CCTV image analysis and big data,
A CCTV image storage server having a function of capturing a license plate by CCTV and receiving and storing the recognized image information, and a function of transmitting the stored image information to the IOT integrated platform management server;
Control including contents related to Big Data related decision making contents, integrated control contents, content of business operation portal, contents of service utility, situation control middleware, comprehensive monitoring control module, search function module and integrated log management module A layer unit, and a transport layer unit including a content related to a communication middleware that enables communication with a server, a mobile device, a device, an embedded sensor, a terminal-connected middleware, a field device middleware, an external link module, An IOT platform composed of an interface layer section including system (GIS) related contents and a mobile layer section including contents related to mobile integrated control, mobile facility control, mobile situation processing, and mobile geographic information system (GIS) And an IOT platform database storing relevant information, wherein the CCTV video storage And various statistical information related to the number of visitors, the number of visitors per day, month, and year, as well as the number of visitors, An IOT integrated platform management server having a function of transmitting commercial information to a user terminal or a mobile device by analyzing real time information on information of a commercial analysis time, information on a consumer's life pattern, and changing environment of a propensity;
Various statistical information related to the type of industry, the number of visitors, the visitor information per day, month, and year, the information of the analysis period of the merchandise, and information on the changing environment of the consumer's life pattern and disposition are reflected in real time from the IOT integrated platform management server A user terminal or a mobile device having a function of receiving analyzed merchandise information;
A local government database server having a function of linking the IOT integrated platform management server with driver information including information on the resident registration card, property information, family information, vehicle information, income amount certificate information, and four insurance policies; And the CCTV image analysis and the big data. delete delete delete The method according to claim 1,
Wherein the user terminal includes a desktop PC, a notebook computer, and a tablet PC, and the mobile device includes a mobile phone and a smart device.

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