KR101689400B1 - Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles - Google Patents

Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles Download PDF

Info

Publication number
KR101689400B1
KR101689400B1 KR1020150093262A KR20150093262A KR101689400B1 KR 101689400 B1 KR101689400 B1 KR 101689400B1 KR 1020150093262 A KR1020150093262 A KR 1020150093262A KR 20150093262 A KR20150093262 A KR 20150093262A KR 101689400 B1 KR101689400 B1 KR 101689400B1
Authority
KR
South Korea
Prior art keywords
advertisement
vehicle
terminal
predetermined area
advertisement terminal
Prior art date
Application number
KR1020150093262A
Other languages
Korean (ko)
Inventor
한상택
허조강
Original Assignee
(주)피엑스디
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by (주)피엑스디 filed Critical (주)피엑스디
Priority to KR1020150093262A priority Critical patent/KR101689400B1/en
Application granted granted Critical
Publication of KR101689400B1 publication Critical patent/KR101689400B1/en

Links

Images

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0265—Vehicular advertisement
    • G06Q30/0266—Vehicular advertisement based on the position of the vehicle
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F13/00—Interconnection of, or transfer of information or other signals between, memories, input/output devices or central processing units
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0267—Wireless devices

Abstract

Disclosed are a control server for displaying the related advertisement of vehicles, an advertisement terminal for displaying the related advertisement of vehicles and a method for displaying the related advertisement of vehicles. The method of displaying the associated advertisement of vehicles includes a step of allowing a control server to receive the position of a first advertisement terminal and the position of a second advertisement terminal from the first advertisement terminal and the second advertisement terminal, and a step of transmitting first associated advertisement display information to the first advertisement terminal and transmitting second associated advertisement display information to the second advertisement terminal, when the control server compares the position of the first advertisement terminal with the position of the second advertisement terminal and determines that the first advertisement terminal and the second advertisement terminal are within a predetermined distance. So, the efficiency of advertisement can be improved.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention [0001] The present invention relates to a vehicle advertisement display control server, an advertisement terminal for displaying an advertisement related to a vehicle, and a related advertisement display method for a vehicle. 2. Description of the Related Art [0002]

The present invention relates to an associated advertisement display control server for a vehicle, an advertisement terminal for displaying an associated advertisement of a vehicle, and a related advertisement display method for a vehicle. More particularly, An associated advertisement display control server of the vehicle which can display advertisement related to each other and can continue to watch the advertisement on the next bus even if the bus on which the advertisement is being played leaves the bus stop, And relates to a method of displaying an associated advertisement of a terminal and a vehicle.

Generally, since the advertisement through a bus or an automobile exterior wall is a print, the same contents are continuously exposed without special context.

In recent years, Korean Patent Registration No. 10-0946164 discloses a technique of real-time dynamic image image advertisement on a bus. However, it is known that the advertisement is provided in a lump according to the location of the bus, The technique of considering related advertisements is not known. Moreover, as the development of display devices increases the likelihood of mounting large displays on buses or car exterior walls, the demand for such technologies is increasing.

KR 10-0946164 B1 KR 10-2004-0010456 A

SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problems, and it is an object of the present invention to provide an apparatus and a method for controlling the attention of the public or drivers on the road by controlling the adjacent buses to display the advertisement associated with each other when a vehicle such as a bus is continuously positioned within a predetermined distance on the road A related advertisement display control server of a vehicle, an advertisement terminal for displaying an associated advertisement of a vehicle, and a related advertisement display method of a vehicle, which can increase the efficiency of an advertisement by dragging and dropping the advertisement.

The present invention has been made to solve the above problems, and it is an object of the present invention to provide a system and a method for controlling a bus in which a bus is resting at a bus stop, A related advertisement display control server for a vehicle, an advertisement terminal for displaying an associated advertisement of a vehicle, and a related advertisement display method of a vehicle, which can solve the problem that an advertisement image is difficult to be delivered and attract the attention of passengers at a bus stop, The purpose is to provide.

According to another aspect of the present invention, there is provided a method of displaying a related advertisement of a vehicle, the method comprising: receiving a first advertisement from a first advertisement terminal and a second advertisement terminal, Receiving the position of the terminal and comparing the position of the first advertisement terminal with the position of the second advertisement terminal when the control server determines that the first advertisement terminal and the second advertisement terminal are within a predetermined distance And transmitting the first associated advertisement display information to the first advertisement terminal and transmitting the second associated advertisement display information to the second advertisement terminal.

Preferably, the associated advertisement display method of the vehicle may further include displaying the first associated advertisement according to the first associated advertisement display information received from the control server by the first advertisement terminal, Displaying the second related advertisement according to the second related advertisement display information received from the control server, and the first related advertisement and the second related advertisement may be images or images related to each other .

Preferably, the first advertisement terminal is installed in the first vehicle, the second advertisement terminal is installed in the second vehicle, and the control server controls the position of the first vehicle and the second vehicle in the second vehicle, A first vehicle and a second vehicle are compared with each other or a traveling direction of the first vehicle is compared with a traveling direction of the second vehicle to determine a forward relationship between the first vehicle and the second vehicle, The first associated advertisement display information and the second associated advertisement display information may be generated according to the second related advertisement display information.

According to an aspect of the present invention, there is provided a server for controlling an associated advertisement display of a vehicle, the server including a first advertisement terminal and a second advertisement terminal, A server communication unit for receiving a location of the first advertisement terminal and a location of the first advertisement terminal and comparing the location of the first advertisement terminal with the location of the second advertisement terminal and determining that the first advertisement terminal and the second advertisement terminal are within a predetermined distance, And transmitting the first associated advertisement display information to the first advertisement terminal and transmitting the second associated advertisement display information to the second advertisement terminal.

According to another aspect of the present invention, there is provided a method of displaying an associated advertisement for a vehicle, the method comprising: searching for a second advertisement terminal in a vicinity of the first advertisement terminal; Determining a priority between the first advertisement terminal and the second advertisement terminal when the first advertisement terminal is found, and when the first advertisement terminal takes priority, the first advertisement terminal displays the first associated advertisement, And transmitting the first associated advertisement display information corresponding to the first related advertisement to the second advertisement terminal, wherein the second related advertisement displayed by the second advertisement terminal according to the first related advertisement display information includes: And an image or an image associated with the first associated advertisement.

Preferably, when the second advertisement terminal takes precedence, the first advertisement terminal displays the third associated advertisement according to the second associated advertisement display information received from the second advertisement terminal And the third associated advertisement may be an image or an image associated with the fourth associated advertisement displayed by the second advertisement terminal.

Preferably, when the second advertisement terminal is searched for within a predetermined distance and the first advertisement terminal takes precedence, the first advertisement terminal may stop the advertisement currently being played in the first advertisement terminal, The first advertisement display information corresponding to the one related advertisement can be transmitted to the second advertisement terminal.

Preferably, when the second advertisement terminal is searched for within a predetermined distance, and the second advertisement terminal takes priority, the first advertisement terminal may stop the advertisement currently being played in the first advertisement terminal, The first advertisement terminal can display the third related advertisement according to the second related advertisement display information received from the second advertisement terminal.

In order to achieve the above object, an advertisement terminal for displaying an associated advertisement of a vehicle according to an embodiment of the present invention is an advertisement terminal for displaying an associated advertisement of a vehicle installed in a first vehicle, And an advertisement display unit provided outside the first vehicle. When the second advertisement terminal is searched within a predetermined distance, a priority between the advertisement terminal installed in the first vehicle and the second advertisement terminal And if the advertisement terminal installed in the first vehicle takes precedence, displays the first related advertisement in the advertisement display unit, and displays the first related advertisement display information corresponding to the first related advertisement in the second advertisement terminal And when the second advertisement terminal takes precedence, the second advertisement terminal transmits the second advertisement information to the second advertisement terminal, A second associated advertisement displayed by the second advertisement terminal according to the first related advertisement display information includes a first association displayed on the advertisement display unit, The third associated advertisement is an image or an image associated with the advertisement, and the third associated advertisement is an image or an image associated with the fourth associated advertisement displayed by the second advertisement terminal.

According to another aspect of the present invention, there is provided a method of displaying an associated advertisement for a vehicle, the method comprising: after the first vehicle enters a first predetermined area, Receiving a final reproduction time point of the first advertisement reproduced by the first advertisement terminal installed in the first vehicle in the first predetermined area, and when the second vehicle enters the first predetermined area And transmitting a final reproduction time point of the first advertisement to a second advertisement terminal installed in the second vehicle.

Preferably, when the difference between the time when the first vehicle departs from the first predetermined area and the time when the second vehicle enters the first predetermined area is within a predetermined time, To the second advertisement terminal.

According to another aspect of the present invention, there is provided a method of displaying an associated advertisement of a vehicle, the method comprising: displaying a first advertisement provided on the first vehicle while the first vehicle is positioned within a first predetermined area; Displaying the first advertisement in the first predetermined area when the first vehicle moves out of the first predetermined area; and displaying a final reproduction point at which the first advertisement was reproduced in the first predetermined area, The method according to claim 1, further comprising: transmitting, to the advertisement terminal of the terminal or the next vehicle, a final reproduction point of the second advertisement, which has been reproduced in the previous vehicle outside the second predetermined area, Receiving from the advertisement terminal of the vehicle, from the second predetermined area terminal or the control server, and receiving, by the first advertisement terminal, Characterized in that it comprises the step of subsequently reproducing the second advertisement.

Preferably, the first advertisement terminal can continuously reproduce the second advertisement from a time point before a predetermined section of the second advertisement.

Preferably, when the difference between the time when the previous vehicle departs from the second predetermined area and the time when the first vehicle enters the second predetermined area is within a predetermined time, The second advertisement can be continuously reproduced from the last reproduction point of the advertisement.

The related advertisement display method of the vehicle according to an embodiment of the present invention as described above may be performed by a computer program stored in a medium in order to execute a related advertisement display method of a vehicle in combination with hardware.

The related advertisement display control server of the present invention, the advertisement terminal for displaying the related advertisement of the vehicle, and the related advertisement display method of the vehicle according to the present invention, when the vehicle such as the bus is continuously positioned within a predetermined distance on the road, By controlling the buses to display related advertisements, it is possible to draw attention of the public and drivers on the road, thereby increasing the efficiency of the advertisement.

Also, the related advertisement display control server of the vehicle, the advertisement terminal for displaying the related advertisement of the vehicle, and the related advertisement display method of the vehicle according to the present invention may be configured such that, even if the bus playing the advertisement leaves the bus stop, It is possible to solve the problem that the time required for the bus to stay at the bus stop is short so that the advertisement image can not be sufficiently transmitted, and it is possible to increase the advertisement effect by attracting the attention of the passengers at the bus stop.

1 is a flow chart illustrating a method of displaying an associated advertisement of a vehicle according to an embodiment of the present invention.
FIG. 2 is a view showing an associated advertisement display control server for a vehicle according to an embodiment of the present invention and an advertisement terminal for displaying an associated advertisement of a vehicle according to an embodiment of the present invention.
FIGS. 3A to 3C are views showing details of an operation of a related advertisement display method of a vehicle according to an embodiment of the present invention.
4 is a flowchart illustrating a method of displaying an associated advertisement of a vehicle according to another embodiment of the present invention.
5A to 5C are views showing details of an operation of a related advertisement display method of a vehicle according to another embodiment of the present invention.
6 is a flowchart illustrating a method of displaying an associated advertisement of a vehicle according to another embodiment of the present invention.
7A to 7F are views showing details of an operation of a related advertisement display method of a vehicle according to another embodiment of the present invention.
8 is a flowchart illustrating a method of displaying an associated advertisement of a vehicle according to another embodiment of the present invention.

In order to fully understand the present invention, operational advantages of the present invention, and objects achieved by the practice of the present invention, reference should be made to the accompanying drawings and the accompanying drawings which illustrate preferred embodiments of the present invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. Like reference symbols in the drawings denote like elements.

1 is a flow chart illustrating a method of displaying an associated advertisement of a vehicle according to an embodiment of the present invention.

Referring to FIG. 1, the method of displaying an associated advertisement of a vehicle 100 includes receiving a location of a first advertisement terminal and a location of a second advertisement terminal from a first advertisement terminal and a second advertisement terminal (S11 ).

The control server is a central server for collectively controlling the operation of the related advertisement display method 100 of the vehicle according to the embodiment of the present invention. The control server includes an associated advertisement display control server 200 ). ≪ / RTI >

As an example, the first advertisement terminal may be installed in the first vehicle, and the second advertisement terminal may be installed in the second vehicle. The first vehicle and the second vehicle may be various types of vehicles such as a bus, a train, a taxi, and the like, which are vehicles equipped with a display capable of displaying an advertisement on the outside. The first advertisement terminal and the second advertisement terminal can be installed inside the first vehicle and the second vehicle, respectively, and include the position recognition unit, so that the position of the first vehicle and the position of the second vehicle are measured and transmitted to the control server . The first advertisement terminal and the second advertisement terminal may be implemented in the same manner as the advertisement terminal 250 for displaying an associated advertisement of the vehicle described above with reference to FIG.

Next, the related advertisement display method (100) of the vehicle compares the position of the first advertisement terminal with the position of the second advertisement terminal and determines that the first advertisement terminal and the second advertisement terminal are within a predetermined distance And transmitting the first related advertisement display information to the first advertisement terminal and transmitting the second related advertisement display information to the second advertisement terminal (S12).

Next, the related advertisement display method (100) of the vehicle includes a step (S13) of displaying a first related advertisement according to the first related advertisement display information received from the control server by the first advertisement terminal (S13) (S14) displaying the second related advertisement according to the second related advertisement display information received from the control server.

That is, when the first vehicle in which the first advertisement terminal is installed and the second vehicle in which the second advertisement terminal are installed are continuously positioned back and forth within a predetermined distance, the control server displays the advertisement associated with the first vehicle and the second vehicle The first associated advertisement display information and the second associated advertisement display information may be transmitted to the first advertisement terminal and the second advertisement terminal.

For example, the first related advertisement display information and the second related advertisement display information may include only an advertisement index value indicating which advertisement is the first related advertisement and the second related advertisement, May be stored in the first advertisement terminal and the second advertisement terminal. In this case, the first advertisement terminal and the second advertisement terminal display the associated advertisement stored therein according to the advertisement index value received from the control server.

Alternatively, content data of the first associated advertisement and the second associated advertisement may be included in the first related advertisement display information and the second related advertisement display information. In this case, the first advertisement terminal and the second advertisement terminal The first related advertisement and the second related advertisement may be received and displayed in a streaming manner from the control server. In addition, related advertisement information can be exchanged between the control server, the first advertisement terminal, and the second advertisement terminal in various ways.

Here, the first associated advertisement displayed outside the first vehicle and the second associated advertisement displayed outside the second vehicle may be content, images, or images associated with each other. The related advertisements may be advertisements promoting the same products, companies, contents, etc., or information or advertisements whose contents are connected to each other, such as series. In addition, one advertisement image may be divided into half and displayed as a first related advertisement and a second related advertisement, respectively, and the first related advertisement and the second related advertisement may be the same image or image. In the meantime, the term "advertisement" used in the present invention is meant to encompass not only contents that advertise products or companies, but also various types of contents such as contents for information provision purposes.

As described above, in the related advertisement display method 100 of a vehicle according to an embodiment of the present invention, when a vehicle such as a bus is continuously located within a predetermined distance on a road, By controlling the display of associated advertisements, it is possible to increase the efficiency of the advertisement by attracting the public and drivers on the road.

On the other hand, the control server compares the positions of the first vehicle and the second vehicle with the routes of the first vehicle and the second vehicle, or compares the traveling direction of the first vehicle with the traveling direction of the second vehicle, It is possible to determine the next relation of the second vehicle, and generate the first related advertisement display information and the second related advertisement display information according to the subsequent relationship.

That is, it is effective to arrange the order of the related advertisements according to the order in which the buses are placed on the road. Therefore, the control server judges the subsequent relationship between the first vehicle and the second vehicle, And may generate the first related advertisement display information and the second related advertisement display information by selecting the related advertisement and the second related advertisement to be displayed in the second vehicle. Here, it is possible to compare the positions of the first vehicle and the second vehicle with the routes of the first vehicle and the second vehicle, or to compare the traveling direction of the first vehicle with the route of the second vehicle, 2 comparing the traveling direction of the vehicle.

Meanwhile, in the related advertisement display method (100) of a vehicle according to an embodiment of the present invention, the first advertisement terminal may be installed in a first vehicle, and the second advertisement terminal may be installed in a bus stop. In this case, when the first vehicle enters the bus stop and the distance between the first advertisement terminal and the second advertisement terminal approaches a predetermined distance, the first advertisement terminal installed in the first vehicle and the second advertisement terminal installed in the bus stop It is possible to display related advertisements. That is, according to the advertisement of the bus entering the bus stop, information related to the bus advertisement or the advertisement associated with the bus advertisement is reproduced on the display installed at the stop, thereby enhancing the concentration of people and effectively transmitting the information.

FIG. 2 is a view showing an associated advertisement display control server for a vehicle according to an embodiment of the present invention and an advertisement terminal for displaying an associated advertisement of a vehicle according to an embodiment of the present invention. A related advertisement display method of a vehicle according to various embodiments of the present invention can be performed by an associated advertisement display control server 200 of a vehicle shown in FIG. 2 and an advertisement terminal 250 for displaying an associated advertisement of a vehicle .

2, the vehicle related advertisement display control server 200 according to an exemplary embodiment of the present invention includes a server communication unit 210, a server control unit 220, and a database unit 230 .

The server communication unit 210 can receive the location of the first advertisement terminal and the location of the second advertisement terminal by communicating with the first advertisement terminal and the second advertisement terminal. The server communication unit 210 may be composed of various types of communication modules capable of performing wired or wireless communication.

The server control unit 220 receives the position of the first advertisement terminal and the position of the second advertisement terminal through the server communication unit 210 and compares the positions of the first and second advertisement terminals to determine that the first and second advertisement terminals are within a predetermined distance The first communication unit 210 transmits the first related advertisement display information to the first advertisement terminal and transmits the second related advertisement display information to the second advertisement terminal. The steps S11 and S12 described above with reference to FIG. 1 may be performed by the server control unit 220. FIG.

The database unit 230 may store terminal data corresponding to various information related to the terminal information of the first advertisement terminal and the second advertisement terminal, installation medium, installation location, etc., and advertisement data including the related advertisement data.

2, an advertisement terminal 250 for displaying an associated advertisement of a vehicle according to an embodiment of the present invention includes a terminal communication unit 251, an advertisement display unit 252, a terminal control unit 253, A storage unit 255, and a position recognizing unit 257. [0052]

The terminal communication unit 251 can communicate with the associated advertisement display control server 200 of the vehicle or another advertisement terminal. The terminal communication unit 251 may include a Bluetooth module, a WiFi (Wireless Fidelity) module, a wireless Internet module, a ZigBee module, an infrared communication module, an NFC (Near Field Communication) module, a WCDMA module, A WiBro module, and the like, and may be variously changed within a range known to those of ordinary skill in the art. Therefore, the wireless communication unit 411 can communicate not only with a close-range communication but also through an Internet Protocol (IP) network, which may be referred to as Over The IP.

The advertisement display unit 252 can display the advertisement contents on the screen according to the signal received from the terminal control unit 253. The advertisement display unit 252 may be installed at various positions such as the outside or inside of a vehicle or a bus stop and may be a liquid crystal display (LCD), a light emitting diode (LED), an organic light emitting diode OLED), and the like.

The terminal control unit 253 is a component that controls various components of the advertisement terminal 250 and processes various data, and can be implemented by a central processing unit such as a CPU processor. The operation of the terminal control unit 253 will be described in detail with reference to FIGS. 1, 4, 6 and 8, and a detailed description thereof will be omitted here.

The storage unit 255 may store an operating system (OS) for driving the advertisement terminal 250, a program that can be stored and executed in the storage unit 255 by the user, and advertisement content data such as related advertisements. The storage unit 255 may be implemented in various types of memory storage devices such as ROM (Read Only Memory), RAM (Random Access Memory), EEPROM (Electrically Erasable and Programmable Read Only Memory) .

The position recognition unit 257 is a unit capable of recognizing the position of the advertisement terminal 250 and includes a GPS (Global Positioning System) that receives a signal sent from a GPS satellite and calculates a current position of the user, . ≪ / RTI >

FIGS. 3A to 3C are views showing details of an operation of a related advertisement display method of a vehicle according to an embodiment of the present invention.

3A, a vehicle's associated advertisement display control server 200 may communicate with a first vehicle 310 and a second vehicle 320, and the first vehicle 310 and the second vehicle 320 may communicate with each other A first advertisement terminal (not shown) and a second advertisement terminal (not shown) may be installed therein. As shown in FIG. 3A, the advertisement display unit 315 included in the first advertisement terminal may be installed outside the first vehicle 310, and the advertisement display unit 325 included in the second advertisement terminal And may be installed outside the second vehicle 320.

3A, the advertisement display portion 315 of the first vehicle 310 may display advertisements related to wine, and the advertisement display portion 325 of the second vehicle 320 may display beer An advertisement about a beer can be displayed. 3A, the distance between the first vehicle 310 and the second vehicle 320 is d1, and a predetermined distance k1, which is a criterion for determining that the first vehicle 310 and the second vehicle 320 are continuously located, , The first vehicle 310 and the second vehicle 320 can respectively display separate advertisements through their advertisement display units 315 and 325. [ Here, the distance between the first vehicle 310 and the second vehicle 320 may be the distance between the first advertisement terminal installed in the first vehicle 310 and the second advertisement terminal installed in the second vehicle, It is assumed that the advertisement terminal and the second advertisement terminal are installed at the center of the first vehicle and the second vehicle.

3B, when the second vehicle 320 approaches the first vehicle 310 and the distance d2 between the first vehicle 310 and the second vehicle 320 is less than a predetermined distance k1, . In this case, the associated advertisement display control server 200 of the vehicle determines the position of the first vehicle from the second advertisement terminal installed in the first vehicle 310 and the second advertisement terminal installed in the second vehicle 320, And the position of the first vehicle 310 and the position of the second vehicle 320 are compared to determine that the first vehicle 310 and the second vehicle 320 are within the predetermined distance k1 It can be judged. Accordingly, the associated advertisement display control server 200 of the vehicle can transmit the first associated advertisement display information to the first advertisement terminal and the second associated advertisement display information to the second advertisement terminal.

The advertisement display unit 315 of the first vehicle 310 may then display a first associated advertisement Wine 1 corresponding to the first associated advertisement display information, 325 may display a second associated advertisement (Wine 2) corresponding to the second associated advertisement display information. Here, the first related advertisement (Wine 1) and the second related advertisement (Wine 2) may be associated advertisements that advertise the same wine product. For example, one advertisement sentence may be divided into two, 2 related advertisements, respectively. As a result, advertisements displayed on adjacent vehicles are related to each other, so that the efficiency of advertising can be enhanced by drawing attention of the public and drivers on the road.

Meanwhile, the predetermined distance k1, which is a criterion for determining that the first vehicle 310 and the second vehicle 320 are continuously located, can be changed to various values according to the setting of the associated advertisement manager.

3C illustrates a first related advertisement (Wine 1), a second related advertisement (Wine 2), and a second related advertisement (Wine 1), which are adjacent to each other within a predetermined distance of the first vehicle 310, the second vehicle 320, ) And the third associated advertisement (Wine 3), respectively.

That is, the related advertisement display method 100 of a vehicle according to an embodiment of the present invention can display an associated advertisement by extending the algorithm described above with reference to FIG. 1 even when three or more vehicles are adjacent to each other. That is, when there is a vehicle adjacent to each vehicle, even if three or more vehicles are adjacent to each other in such a manner that the vehicle to be associated with the advertisement is continuously added, the associated advertisement associated with the plurality of vehicles can be displayed.

4 is a flowchart illustrating a method of displaying an associated advertisement of a vehicle according to another embodiment of the present invention. The related advertisement display method 400 of the vehicle according to another embodiment of the present invention shown in FIG. 4 is the same as the method 400 of the related advertisement display method of the vehicle 100 according to the embodiment of the present invention described above with reference to FIG. There is a difference in that the inter-vehicle related advertisement can be displayed by the direct communication between the vehicles, as opposed to the server-based operation.

Referring to FIG. 4, the method 400 of displaying an associated advertisement of a vehicle according to another embodiment of the present invention may include a step S41 of the first advertisement terminal searching for a second advertisement terminal in the vicinity.

That is, the first advertisement terminal determines whether the second advertisement terminal is located in the vicinity through the terminal communication unit. If it is determined that the distance between the first advertisement terminal and the second advertisement terminal is within a predetermined distance, And can connect wireless communication with the advertisement terminal. For example, the first advertisement terminal may measure RSSI (Received Signal Strength Indicator) or LQI (Link Quality Indicator) of the signal received from the second advertisement terminal through the terminal communication unit, The distance between the first advertisement terminal and the second advertisement terminal can be determined. The first advertisement terminal may determine the distance between the first advertisement terminal and the second advertisement terminal by using various other methods. Also, the first advertisement terminal may connect the wireless communication in consideration of the distance to the second advertisement terminal as well as the duration of the wireless signal.

Next, a method 400 for displaying an associated advertisement of a vehicle according to another embodiment of the present invention includes: determining a priority order between a first advertisement terminal and a second advertisement terminal when a second advertisement terminal is searched within a predetermined distance S42). The priority between the first advertisement terminal and the second advertisement terminal is for determining which advertisement terminal is to be displayed based on which advertisement terminal. According to an embodiment, the first advertisement terminal and the second advertisement terminal, The priority order of the advertisement terminal located at the front side can be recognized and the priority order can be recognized at the advertisement terminal side that detects the opposite side advertisement terminal first among the first advertisement terminal and the second advertisement terminal, The priorities among the advertisement terminals can be determined.

Next, a method 400 for displaying an associated advertisement of a vehicle according to another exemplary embodiment of the present invention, when the first advertisement terminal takes priority, the first advertisement terminal displays a first related advertisement, And transmitting the first associated advertisement display information to the second advertisement terminal (S43).

That is, when the first advertisement terminal takes priority, the first advertisement terminal becomes a reference and can transmit the first associated advertisement display information to the second advertisement terminal. Accordingly, the second associated advertisement may be an image or an image associated with the first related advertisement according to the first related advertisement display information.

Next, a method 400 for displaying an associated advertisement of a vehicle according to another exemplary embodiment of the present invention, when the second advertisement terminal takes priority, transmits the second associated advertisement display information received from the second advertisement terminal And displaying the third associated advertisement (S44).

That is, when the second advertisement terminal takes priority, the second advertisement terminal can be used as a reference to transmit the second related advertisement display information to the first advertisement terminal, and the first advertisement terminal can display the third related advertisement have. The third associated advertisement may be an image or an image associated with a fourth associated advertisement displayed by the second advertisement terminal.

According to the embodiment, when the first advertisement terminal searches for the second advertisement terminal within a predetermined distance, and the first advertisement terminal takes precedence, the first advertisement terminal transmits the first related advertisement And may transmit the corresponding first associated advertisement display information to the second advertisement terminal. According to the embodiment, when the second advertisement terminal is searched for within a predetermined distance and the second advertisement terminal takes precedence, the first advertisement terminal displays the second advertisement The first advertisement terminal can display the third related advertisement according to the second related advertisement display information received from the terminal. That is, if the first advertisement terminal is currently playing another advertisement, the first advertisement terminal may be set to display the associated advertisement after the advertisement being played back ends even if the second advertisement terminal approaches.

A method 400 for displaying an associated advertisement of a vehicle according to another embodiment of the present invention described above with reference to FIG. 4 may be performed by an advertisement terminal 250 for displaying an associated advertisement of the vehicle described above with reference to FIG. 2 The terminal communication unit 251 can search for the second advertisement terminal in the vicinity, and the advertisement display unit 252 can be installed outside the first vehicle to display advertisements. In addition, when the second advertisement terminal is searched within a predetermined distance, the terminal control unit 253 determines the priority between the advertisement terminal installed in the first vehicle and the second advertisement terminal, and when the advertisement terminal installed in the first vehicle gives priority , The first associated advertisement is displayed on the advertisement display unit, the first associated advertisement display information corresponding to the first associated advertisement is transmitted to the second advertisement terminal, and when the second advertisement terminal takes priority, And display the third related advertisement on the advertisement display unit according to the received second related advertisement display information.

A related advertisement display method 400 of a vehicle according to another embodiment of the present invention shown in Fig. 4 will be described in detail with reference to Figs. 5A to 5C.

5A to 5C are views showing details of an operation of a related advertisement display method of a vehicle according to another embodiment of the present invention. Referring to FIG. 5A, the first vehicle 310 and the second vehicle 320 may be installed therein with a first advertisement terminal (not shown) and a second advertisement terminal (not shown), respectively.

5A, the advertisement display portion 315 of the first vehicle 310 may display advertisements related to wine, and the advertisement display portion 325 of the second vehicle 320 may display beer An advertisement about a beer can be displayed. 5A, since the distance between the first vehicle 310 and the second vehicle 320 is greater than the predetermined distance k1 as d1, the first vehicle 310 and the second vehicle 320 are separated from each other Can be displayed through the advertisement display units 315 and 325 of the user.

5B, the second vehicle 320 is accessible to the first vehicle 310 and the first advertisement terminal is located at a position of the first vehicle 310 and a position of the second vehicle 320 It can be determined that the distance d2 between the first vehicle 310 and the second vehicle 320 is within the predetermined distance k1.

5B shows a case where the first vehicle 310 takes precedence and the first advertisement terminal can display the first associated advertisement Wine 1 on the advertisement display unit 315 installed outside the first vehicle 310 , And transmits the first associated advertisement display information corresponding to the first related advertisement (Wine 1) to the second advertisement terminal installed in the second vehicle 320. Accordingly, the second advertisement terminal can display the second related advertisement (Wine 2) on the advertisement display unit 325 installed outside the second vehicle 320 according to the first related advertisement display information. The second associated advertisement Wine 2 may be an image or an image associated with the first associated advertisement Wine 1 displayed outside the first vehicle 310.

Next, Fig. 5C shows a case in which the distance d2 between the first vehicle 310 and the second vehicle 320 is within this predetermined distance k1 and the second vehicle 320 takes precedence. That is, when the second vehicle takes priority, the first advertisement terminal displays the third related advertisement (Beer 1) outside the first vehicle 310 according to the second related advertisement display information received from the second advertisement terminal .

That is, if the second vehicle is prioritized, the second advertisement terminal can be the reference and can transmit the second associated advertisement indication information to the first advertisement terminal, and the third associated advertisement displayed on the outside of the first vehicle 310 (Beer 1) may be an image or an image associated with a fourth associated advertisement (Beer 2) that is displayed outside the second vehicle 320.

As described above, the related advertisement display method 400 of a vehicle according to another embodiment of the present invention can confirm the positions of each other through direct networking between vehicles, . In addition, the related advertisement display method 400 of the vehicle according to another embodiment of the present invention determines the next relation between the first vehicle and the second vehicle, as described above with reference to FIG. 1, And second associated advertisement display information.

Meanwhile, in the related advertisement display method 400 of the vehicle according to another embodiment of the present invention, the first advertisement terminal may be installed in the first vehicle, and the second advertisement terminal may be installed in the bus stop. In this case, when the first vehicle enters the bus stop and the distance between the first advertisement terminal and the second advertisement terminal approaches a predetermined distance, the first advertisement terminal installed in the first vehicle and the second advertisement terminal installed in the bus stop It is possible to display related advertisements.

6 is a flowchart illustrating a method of displaying an associated advertisement of a vehicle according to another embodiment of the present invention. The related advertisement display method 600 of the vehicle shown in FIG. 6 can be performed by the associated advertisement display control server 200 of the vehicle described above with reference to FIG. 2 or a first predetermined area terminal installed in the first predetermined area have. The first predetermined area terminal may be similar to an associated advertisement display control server 200 of a vehicle or an advertisement terminal 250 for displaying an associated advertisement of a vehicle.

Referring to FIG. 6, a method 600 for displaying an associated advertisement of a vehicle according to another embodiment of the present invention is a method in which a first vehicle moves into a first predetermined area, (S61) of receiving the final reproduction time point of the first advertisement, which was reproduced by the first advertisement terminal installed in the first vehicle, in the first predetermined area.

Next, a related advertisement display method (600) of a vehicle according to another embodiment of the present invention is characterized in that, when the second vehicle enters the first predetermined area, To the second advertisement terminal (S62).

Here, the first predetermined area may refer to an area within a certain distance based on any one point. As an example, the reference point of the first predetermined area may be a bus stop, and the first predetermined area may be an area within a certain distance (for example, 5 to 10 m) from the bus stop.

In other words, the related advertisement display method (600) of the vehicle according to another embodiment of the present invention shown in FIG. 6 is a method in which a first bus arrives at a bus stop and a first bus When you start, the second bus that follows will play the ad content. Accordingly, the related advertisement display method (600) of a vehicle according to another embodiment of the present invention allows a bus, which is playing the advertisement, to continue viewing the advertisement through the next bus even if the bus leaves the bus stop, It is possible to solve the problem that the advertisement image is not transmitted sufficiently and it is effective to increase the advertisement effect by drawing attention of the passengers at the bus stop.

The related advertisement display method 600 of the vehicle according to another embodiment of the present invention shown in Fig. 6 will be described in detail with reference to Figs. 7A to 7F.

7A to 7F are views showing details of an operation of a related advertisement display method of a vehicle according to another embodiment of the present invention. The vehicle's associated advertisement display control server 200 may communicate with the first vehicle 310 and the second vehicle 320 and the first vehicle 310 and the second vehicle 320 may communicate with the first advertisement terminal & (Not shown) and a second advertisement terminal (not shown).

As shown in FIG. 7A, the advertisement display unit 315 of the first vehicle 310 can reproduce the first point of time (Movie 1) of the first advertisement, which is advertisement contents (for example, a movie trailer movie) , The first vehicle 310 may enter the first predetermined area S around the bus stop 700.

7B, the first vehicle 310 can move within the first predetermined area S, and the advertisement display unit 315 of the first vehicle 310 can move in the first predetermined area S, (Movie 2) can be reproduced. Here, the meaning of Movie 1 and Movie 2 is to indicate the order of reproduction of the first advertisement, which is moving picture content, and Movie 2 may refer to the advertisement screen after the first advertisement is further played back than Movie 1 .

Referring to FIG. 7C, since the first vehicle 310 is out of the first predetermined area S, the advertisement display unit 315 of the first vehicle 310 has reproduced in the first predetermined area S (Movie 3) of the first advertisement to the associated advertisement display control server 200 of the vehicle.

7D, since the second vehicle 320 approaches the first predetermined area S but has not yet entered the first predetermined area S, the advertisement display of the second vehicle 320 Unit 325 is playing an advertisement for a beer different from the first advertisement.

7E, since the second vehicle 320 has entered the first predetermined area S of the bus stop 700, the associated advertisement display control server 200 of the vehicle determines whether the final reproduction of the first advertisement S (Movie 3) to the second advertisement terminal installed in the second vehicle 320. Accordingly, the advertisement display unit 325 of the second vehicle 320 can successively reproduce the first advertisement according to the final playback point (Movie 3) of the first advertisement. As an example, the second advertisement terminal may play the first advertisement directly from the last playback point (Movie 3) of the first advertisement, or may play the first advertisement from the point that is a predetermined time before the last playback point (Movie 3) It is also possible to play the advertisement. On the other hand, the image data and the like related to the first advertisement may be stored commonly in the first advertisement terminal and the second advertisement terminal, and may be received in real time from the associated advertisement display control server 200 of the vehicle.

7F, as the second vehicle 320 moves within the first predetermined area S of the bus stop 700, the advertisement display portion 325 of the second vehicle 320 is moved The first advertisement can be continuously reproduced at the time point (Movie 4) after one advertisement final reproduction time (Movie 3).

7A to 7F, it is assumed that the first advertisement terminal and the second advertisement terminal are installed at the center of the first vehicle 310 and the second vehicle 320, and the first vehicle 310 and the second vehicle 320 are assumed to be installed in the center of the first vehicle 310 and the second vehicle 320, Is based on the positions of the first and second advertisement terminals.

The method 600 of displaying a related advertisement of a vehicle according to another embodiment of the present invention may further include displaying a time at which the first vehicle 310 is out of the first predetermined area S, If the difference in time of entering the area S is within a predetermined time, the final reproduction point of the first advertisement 315 can be transmitted to the second advertisement terminal. When the difference between the time when the first vehicle 310 departs from the first predetermined area S and the time when the second vehicle 320 enters the first predetermined area S is too large, It may be meaningless to play back the first advertisement 315 in succession.

Meanwhile, the related advertisement display method 600 of the vehicle according to another embodiment of the present invention may be performed by a first predetermined area terminal installed in the first predetermined area S. 7A to 7F, a bus stop terminal can be installed in the bus stop 700, and the first advertisement terminal of the first vehicle 310 can display the final playback point (Movie 3) of the first advertisement To the bus stop terminal installed in the bus stop 700 instead of the associated advertisement display control server 200 of the vehicle. Next, when the second vehicle 320 enters the first predetermined area S, the bus stop terminal transmits the final playback point (Movie 3) of the first advertisement to the second advertisement terminal 320 installed in the second vehicle 320, Lt; / RTI > Other operations operate as described above, and the configuration of the first predetermined area terminal may be similar to the associated advertisement display control server 200 of the vehicle or the advertisement terminal 250 for displaying the associated advertisement of the vehicle.

8 is a flowchart illustrating a method of displaying an associated advertisement of a vehicle according to another embodiment of the present invention.

Referring to FIG. 8, a method 800 of displaying a related advertisement of a vehicle according to another embodiment of the present invention includes: a first advertisement terminal installed in a first vehicle while the first vehicle is located within a first predetermined area; And displaying the first advertisement (S81). That is, as described above with reference to Figs. 7A and 7B, the first advertisement terminal installed in the first vehicle 310 can externally display the first advertisement 315 in the first predetermined area S .

Next, a related advertisement display method (800) of a vehicle according to another embodiment of the present invention, when the first vehicle moves out of the first predetermined area, And transmitting the reproduction time point to the control server, the first predetermined area terminal or the advertisement terminal of the next vehicle (S82).

7C, when the first vehicle 310 moves out of the first predetermined area S, the first advertisement terminal displays the last playback point (Movie 3 May be transmitted to the associated advertisement display control server 200 or the first predetermined area terminal of the vehicle. Also, the first advertisement terminal may directly transmit the final reproduction point (Movie 3) at which the first advertisement was reproduced to the advertisement terminal of the next vehicle (second vehicle). In this case, the distance between the first vehicle and the second vehicle may be within a distance enabling direct communication between the vehicles.

Meanwhile, according to the embodiment, the first predetermined area terminal may include an advertisement display unit similar to the advertisement terminal 250 for displaying the associated advertisement of the vehicle, and the first vehicle 310 may move to the first predetermined area S), the advertisement display unit of the first predetermined area terminal may continuously reproduce the first advertisement according to the final reproduction point (Movie 3) of the first advertisement.

Next, a related advertisement display method (800) of a vehicle according to another embodiment of the present invention, when a first vehicle moves and enters a second predetermined area, 2) receiving the final reproduction point of the advertisement from the advertisement terminal of the previous vehicle, the second predetermined area terminal or the control server (S83).

That is, when the first vehicle moves and enters the second predetermined area (another bus stop), the first advertisement terminal displays the final reproduction point of the second advertisement, which has been reproduced in the previous vehicle outside the second predetermined area, The terminal, the second predetermined area terminal installed in the second predetermined area, or the associated advertisement display control server 200 of the vehicle.

Next, a related advertisement display method (800) of a vehicle according to another embodiment of the present invention includes a step (S84) in which the first advertisement terminal continuously reproduces the second advertisement according to the final reproduction time point of the second advertisement can do. According to an embodiment, the first advertisement terminal may continuously reproduce the second advertisement from a time point before a predetermined section of the second advertisement. This is to show again some of the previously reproduced portions when the second advertisement is subsequently reproduced.

In addition, the method 800 of displaying a related advertisement of a vehicle according to another embodiment of the present invention may further include displaying a time difference between a time when the previous vehicle departed from the second predetermined area and a time when the first vehicle entered the second predetermined area, , The first advertisement terminal can continuously reproduce the second advertisement from the last reproduction point of the second advertisement.

Meanwhile, the related advertisement display method of the vehicle according to the present invention can be performed by a computer program stored in the medium to execute the related advertisement display method of the vehicle according to the embodiment of the present invention as described above.

The various embodiments described herein may be implemented by hardware, middleware, microcode, software, and / or a combination thereof. For example, various embodiments may include one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays ), Processors, controllers, microcontrollers, microprocessors, other electronic units designed to perform the functions described herein, or a combination thereof.

Also, for example, various embodiments may be stored or encoded in a computer-readable medium including instructions. The instructions stored or encoded in the computer-readable medium may cause a programmable processor or other processor to perform the method, for example, when the instructions are executed. The computer-readable medium includes both computer storage media and communication media including any medium that facilitates transfer of a computer program from one place to another. The storage medium may be any available media that can be accessed by a computer. By way of example, and not limitation, such computer-readable media can comprise RAM, ROM, EEPROM, CD-ROM or other optical disk storage media, magnetic disk storage media or other magnetic storage devices, Or any other medium that can be used to carry or store data in the form of data structures.

Such hardware, software, firmware, etc. may be implemented within the same device or within separate devices to support the various operations and functions described herein. Additionally, components, units, modules, components, etc. described in the present invention as "parts" may be implemented separately or together as separate but interoperable logic devices. The description of different features for modules, units, etc. is intended to emphasize different functional embodiments and does not necessarily imply that they must be implemented by individual hardware or software components. Rather, the functionality associated with one or more modules or units may be performed by separate hardware or software components, or may be incorporated within common or separate hardware or software components.

Although acts in a particular order are shown in the figures, it should be understood that these acts are performed in the specific order shown, or in a sequential order, or that all illustrated acts need to be performed to achieve the desired result . In any environment, multitasking and parallel processing may be advantageous. Moreover, the division of various components in the above-described embodiments should not be understood as requiring such a distinction in all embodiments, and the components described may generally be integrated together into a single software product or packaged into multiple software products It should be understood.

While the present invention has been described with reference to exemplary embodiments, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, but, on the contrary, is intended to cover various modifications and equivalent arrangements included within the spirit and scope of the appended claims. Accordingly, the true scope of the present invention should be determined by the technical idea of the appended claims.

210: server communication unit 220: server control unit
230: Database part 251: Terminal communication part
252: advertisement display unit 253:
255: storage unit 257: position recognition unit

Claims (15)

delete delete delete delete delete delete delete delete delete When the first vehicle moves into and departs from the first predetermined area after the first vehicle enters the first predetermined area, when the first vehicle is in the first predetermined area, Receiving a final reproduction point of the advertisement; And
And when the second vehicle enters the first predetermined area, transmitting a final reproduction time point of the first advertisement to a second advertisement terminal installed in the second vehicle,
When the difference between a time when the first vehicle departs from the first predetermined area and a time when the second vehicle enters the first predetermined area is within a predetermined time, And the second advertisement terminal installed in the second vehicle continuously transmits the first advertisement according to the last reproduction time of the first advertisement. delete The first advertisement terminal installed in the first vehicle displays the first advertisement externally while the first vehicle is located in the first predetermined area;
When the first vehicle moves out of the first predetermined area, a final reproduction time point at which the first advertisement was reproduced within the first predetermined area is transmitted to the control server, the first predetermined area terminal or the advertisement terminal of the next vehicle ;
A second predetermined area of the previous vehicle, a second predetermined area of the second vehicle, and a second predetermined area of the second vehicle, wherein when the first vehicle moves into the second predetermined area, Receiving from the control server; And
Wherein the first advertisement terminal installed in the first vehicle subsequently reproduces the second advertisement according to the last reproduction time point of the second advertisement,
If the difference between the time when the previous vehicle departs from the second predetermined area and the time when the first vehicle enters the second predetermined area is within a predetermined time, Wherein the first advertisement terminal receives the final reproduction time point of the second advertisement from the control server, and subsequently reproduces the second advertisement from the last reproduction time point of the second advertisement. 13. The mobile communication terminal of claim 12,
Wherein the second advertisement is continuously played back from a time point before a predetermined section of the second advertisement. delete 13. A computer program stored in a medium for executing a method of displaying an associated advertisement of a vehicle according to any one of claims 10, 12, and 13 in combination with hardware.
KR1020150093262A 2015-06-30 2015-06-30 Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles KR101689400B1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020150093262A KR101689400B1 (en) 2015-06-30 2015-06-30 Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020150093262A KR101689400B1 (en) 2015-06-30 2015-06-30 Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles

Publications (1)

Publication Number Publication Date
KR101689400B1 true KR101689400B1 (en) 2016-12-23

Family

ID=57736328

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020150093262A KR101689400B1 (en) 2015-06-30 2015-06-30 Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles

Country Status (1)

Country Link
KR (1) KR101689400B1 (en)

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101804250B1 (en) * 2015-11-20 2017-12-04 제이지인더스트리 주식회사 Advertising apparatus using bus
KR102078168B1 (en) * 2018-08-31 2020-02-17 주식회사 모토브 A method of maximizing the display effect of contents using the recognized number of mobile terminals
KR20200025567A (en) * 2018-08-31 2020-03-10 주식회사 모토브 Method for maximizing content display effect using a plurality of geographically adjacent mobile terminals

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20040010456A (en) 2003-12-18 2004-01-31 백두산 A advertisement system with a bus
KR100946164B1 (en) 2009-04-27 2010-03-11 주식회사 에이치엔엘 An advertising system of bus
KR20120065601A (en) * 2010-12-13 2012-06-21 엘지전자 주식회사 Mobile terminal and method for controlling thereof
KR20140107725A (en) * 2013-02-26 2014-09-05 주식회사 케이티 Method of Collecting Advertisement Target Information, Advertisement Display Method, Apparatus using the same and Advertisement Server

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20040010456A (en) 2003-12-18 2004-01-31 백두산 A advertisement system with a bus
KR100946164B1 (en) 2009-04-27 2010-03-11 주식회사 에이치엔엘 An advertising system of bus
KR20120065601A (en) * 2010-12-13 2012-06-21 엘지전자 주식회사 Mobile terminal and method for controlling thereof
KR20140107725A (en) * 2013-02-26 2014-09-05 주식회사 케이티 Method of Collecting Advertisement Target Information, Advertisement Display Method, Apparatus using the same and Advertisement Server

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101804250B1 (en) * 2015-11-20 2017-12-04 제이지인더스트리 주식회사 Advertising apparatus using bus
KR102078168B1 (en) * 2018-08-31 2020-02-17 주식회사 모토브 A method of maximizing the display effect of contents using the recognized number of mobile terminals
KR20200025567A (en) * 2018-08-31 2020-03-10 주식회사 모토브 Method for maximizing content display effect using a plurality of geographically adjacent mobile terminals
KR102140435B1 (en) * 2018-08-31 2020-08-03 주식회사 모토브 Method for maximizing content display effect using a plurality of geographically adjacent mobile terminals

Similar Documents

Publication Publication Date Title
US20200320656A1 (en) Identifying matched requestors and providers
CN110462341B (en) Mobile application interface device for vehicle navigation assistance
US20230175857A1 (en) System and Method for Presenting Autonomy-Switching Directions
US11113727B2 (en) Systems and methods for dynamic road sign personalization
US8352539B2 (en) Content distributing system and content receiving and reproducing device
US9109918B2 (en) Method and system for managing delivery of content in a navigational environment
WO2017042132A1 (en) Method and apparatus for providing locally relevant routing information
WO2016105900A1 (en) System and method for interacting with digital signage
US10464571B2 (en) Apparatus, vehicle, method and computer program for computing at least one video signal or control signal
WO2017219882A1 (en) Message pushing method, apparatus and device
WO2014073028A1 (en) Navigation device
KR20190087931A (en) Advertising vehicle and advertisement system for the vehicle
CN105333878A (en) Road condition video navigation system and method
JP6269562B2 (en) Driving support system, in-vehicle device
KR101689400B1 (en) Control server and advertisement terminal for providing related advertisemnet of vehicles and method for providing related advertisemnet of vehicles
US11460315B2 (en) Method and apparatus for computing shared vehicle parking search routes
JP2020038318A (en) Information processing device and information processing method
US20190143995A1 (en) Content selection system, content playback device, content selection server, and content selection method
US11840173B2 (en) External facing communications for autonomous vehicles
US9335180B2 (en) Geographic route options based on different criteria
GB2533238A (en) Vehicular information provision system, vehicular information provision method, and program
JP2017083278A (en) Information provision system, information provision method, and computer program
US20180260638A1 (en) Systems and methods for providing updatable roadway codes
US11367353B2 (en) Apparatus for guiding route of vehicle based on mobile terminal, system including the same, and method thereof
US8700011B2 (en) Method and system for presenting a transit indicator

Legal Events

Date Code Title Description
AMND Amendment
AMND Amendment
X701 Decision to grant (after re-examination)
GRNT Written decision to grant
FPAY Annual fee payment

Payment date: 20191030

Year of fee payment: 4