KR101383034B1 - Method and system for of providing information using sound data - Google Patents

Abstract

The present invention relates to a method and apparatus for providing information using voice data. According to an embodiment of the present invention, the method for providing information using voice data which is performed by the apparatus for providing information using voice data comprising at least one computer, server, and terminal comprises the following steps of: receiving, by the computer, broadcast data, and extracting voice data from the broadcast data; comparing, by the computer, the voice data with a predetermined advertisement sound source, and generating advertisement information; transmitting the advertisement information from the computer to the server; generating, by the server, an advertisement information list from the received advertisement information, and storing the list; receiving, by the terminal, a user input signal of advertisement confirmation from a user; transmitting, by the terminal, channel information, an ID, visual information to the server; searching for, by the server, an advertisement information list matched to the channel information and the visual information, and transmitting a terminal matched to the ID; receiving, by the terminal, an advertisement selection signal generated by user selection from the advertisement list, and transmitting the signal to the server; and transmitting, the server, advertisement data according to the advertisement selection signal to the terminal. [Reference numerals] (110) Computer transmission/reception unit; (120) Computer control unit; (121) Voice data extraction unit; (122) Advertising information generation unit; (130) Computer memory; (210) Server transmission/reception unit; (220) Server control unit; (230) Sever memory; (305) Input unit; (310) Terminal transmission/reception unit; (320) Terminal control unit; (330) Terminal memory; (340) Display unit

Description

Method and system for providing information using voice data {METHOD AND SYSTEM FOR OF PROVIDING INFORMATION USING SOUND DATA}

The present invention relates to a method and an apparatus for providing information using voice data.

Recently, smart phones are popularized, and various applications may be executed using a terminal such as a smart phone to obtain or share information.

In addition, people are using various advertising methods to advertise their products or services. In particular, advertising on television is the most effective advertisement, and many advertisers pay a lot of money to advertise on television.

As such, advertisements are very close to the daily life of the general public, and people may watch many advertisements on television and want to know detailed information about the products or services that advertise, or there may be products that they want to buy.

However, there was no easy way for people to conveniently get detailed information about the advertisement or the product being advertised, or easily purchase the advertisement while watching the advertisement through an object such as a television.

The technical problem to be achieved by the present invention is to provide a method and system for providing information using voice data that can receive more detailed information or various benefits of the product for advertising or advertising while watching the advertisement efficiently and conveniently. .

According to an aspect of the present invention, there is provided a method for providing information by using voice data, which includes at least one computer, a server, and a terminal. Receiving voice data, extracting voice data from the broadcast data, comparing the voice data with a pre-stored advertisement sound source, generating advertisement information, and transmitting the advertisement information from the computer to the server. Generating and storing an advertisement information list using the advertisement information received by the server; receiving, by the terminal, an advertisement confirmation user input signal from the user; transmitting, by the terminal, channel information, ID, and time information to the server Step, the server finds a list of advertisement information matching the channel information, the time information Transmitting the advertisement selection signal generated by the user selection from the advertisement information list to the server; transmitting the advertisement selection signal generated by the user selection to the server, and the advertisement data according to the advertisement selection signal at the server. Transmitting to the terminal.

In a system for providing information using voice data according to an embodiment of the present invention, an apparatus for providing information using voice data including at least one computer, a server, and a terminal, wherein the computer stores an advertisement sound source. Advertisement information for generating advertisement information by receiving broadcast data from a computer memory and externally, comparing a voice data extraction unit for extracting voice data from the broadcast data, and comparing the voice data with the advertisement sound source previously stored in the computer memory. A computer control unit including a generation unit, the terminal including an input unit for receiving an advertisement confirmation user input signal from a user, a terminal control unit for controlling the terminal transmitting / receiving unit to transmit the channel information, ID, and time information to the server; The advertisement information is received by the server from the computer. Generating a host and stored in the server memory, and a control unit for controlling server find the advertisement information list which is matched to the channel information and the time information to transmit to said terminal matching the user ID.

According to the method and system for providing information using voice data according to an embodiment of the present invention, the following effects are obtained.

First, the present invention can be easily seen through the terminal for detailed information about the advertisement that the user makes on the television.

Second, the present invention can reduce the traffic generated in the server by using at least one computer with a built-in TV card, and extracts the voice data from the broadcast data through the computer sound card, thereby excellent voice data from the broadcast data Can be extracted.

Third, the present invention can be easily purchased by the user through the advertising application, or can receive benefits such as coupons, and can carry out various events.

1 shows a system for providing information using voice data according to an embodiment of the present invention.
2 illustrates a method of providing information using voice data according to an embodiment of the present invention.
3 (a) to 3 (c) illustrate displaying advertisement data from a terminal to an advertisement application according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The advantages and features of the present invention and the manner of achieving them will become apparent with reference to the embodiments described in detail below with reference to the accompanying drawings. However, it is to be understood that the present invention is not limited to the disclosed embodiments, but may be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. It is intended that the disclosure of the present invention be limited only by the terms of the appended claims.

Also, terms used herein are for the purpose of illustrating embodiments and are not intended to limit the invention. In the present specification, the singular form includes plural forms unless otherwise specified in the specification. &Quot; comprises "and / or" comprising "used in the specification do not exclude the presence or addition of components other than the components mentioned. Unless defined otherwise, all terms (including technical and scientific terms) used herein may be used in a sense commonly understood by one of ordinary skill in the art to which this invention belongs.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 shows a system for providing information using voice data according to an embodiment of the present invention. Here, the advertisement information list, the advertisement data, etc. of the information provided are possible.

A system for providing information using voice data according to an embodiment of the present invention includes at least one computer 100, a server 200, and a terminal 300.

The computer 100 includes a computer memory 130 in which an advertisement sound source is stored, a computer controller 120, and a computer transmitter / receiver 110 for transmitting and receiving data. Here, the computer 100 may be a computer 100 having a TV receiving card as a personal computer 100. By using such a computer 100, the traffic generated in the server 200 can be reduced, and by extracting voice data from broadcast data through the computer 100 sound card, voice data with high accuracy can be extracted from the broadcast data. have. In this case, the voice data refers to data extracted from the sound included in the advertisement.

The computer memory 130 includes an advertisement sound source DB. The advertisement sound source DB may be stored in advance and may include an advertisement name and an advertisement sound source of each advertisement name.

Table 1 below shows an example of the advertising sound source DB has an advertising sound source according to each advertisement name.

Ad Name Sound source SKT Service Ad SKT service advertising sound source Outback steak advertising Outback Steak Advertising Sound Recording The face shop ad The face shop advertising sound source -
- -
-

Here, the advertisement sound sources previously stored in the computer memory 130 may be grouped with advertisement sound sources having similar characteristics by the control of the computer controller 120 and stored in a tree structure. By doing so, the computer controller 120 compares the pre-stored advertisement sound sources, thereby speeding up the search speed when generating the advertisement information.

The computer transmitter / receiver 110 receives broadcast data from the outside and transmits advertisement information.

The computer controller 120 is a part of controlling the computer 100 as a whole, and receives the broadcast data from the outside and extracts the voice data from the broadcast data, and the voice data extractor 121 and the voice data and the computer memory 130. The advertisement information generation unit 122 may be provided to compare the previously stored advertisement sound sources and generate advertisement information.

Here, the computer controller 120 compares the voice data with the advertisement sound sources previously stored in the computer memory 130 by using the voice comparison algorithm, and various voice comparison algorithms can be applied to the present invention.

The server 200 includes a server transmitter / receiver 210, a server controller 220, and a server memory 230.

The server transmitter / receiver 210 is a part for transmitting or receiving data. The server transmitter / receiver 210 may transmit and receive data under the control of the server controller 220.

For example, the server transmitter / receiver 210 receives advertisement information from the computer 100 or receives channel information, ID, time information, and the like from the terminal 300. In addition, the server transmitter / receiver 210 transmits the advertisement information list matching the channel information and the time information received from the terminal 300 to the terminal 300 matching the ID.

The server transmitter / receiver 210 receives an advertisement selection signal from the terminal 300 and transmits advertisement data according to the received advertisement selection signal to the terminal 300.

The server controller 220 generates an advertisement information list using the advertisement information received from the computer 100, stores the advertisement information list in the server memory 230, and stores the advertisement information list matching the channel information and the visual information received from the terminal 300. Find and control the transmission to the terminal 300 matching the ID. Here, the advertisement information list includes at least one advertisement information.

In addition, when the server controller 220 receives the advertisement selection signal from the terminal 300, the advertisement data according to the advertisement selection signal is found in the advertisement data DB of the server memory 230, and the advertisement data according to the advertisement selection signal is received from the terminal 300. Control to send).

The server memory 230 includes an advertisement list DB and an advertisement data DB. In addition, the server memory 230 is an advertisement confirmation user input signal received from the terminal 300 (for example, the user shakes the terminal 300, click on a specific portion of the screen of the terminal 300), channel information, The ID can be stored in a database.

The advertisement list DB may include channel information, advertisement name, advertisement start time information, and advertisement end time information. Hereinafter, Table 2 shows an example of the advertisement list DB.

channel Ad Name Ad start time Ad end time --- --- --- --- MBC Outback steak advertising 20130930132520135 20130930132539586 SBS SKT Service Ad 20130930135020658 20130930136030125

In this case, the advertisement start time information and the advertisement end time information may include up to a millimeter second. In another embodiment, the advertisement start time information and the advertisement end time information may include up to seconds.

The advertisement data DB may include a video, product detail information, sales information, reward information (coupon information, etc.), count information, and the like. In this case, the video information may include an entire video of an advertisement, making film information of an advertisement, and the like, and the count information is a count of the number of advertisement confirmation user input signals for a specific advertisement.

Hereinafter, Table 3 shows an example of the advertisement data DB, and it is noted that the advertisement data DB may further include additional information.

Ad Name Ad Name Ad start time Counting Outback steak advertising Ad full video Coupon Information 300 SKT Service Ad making film Product sales information 132 - - - - - - - -

The terminal 300 includes an input unit 305, a terminal transmitter / receiver 310, a terminal controller 320, a terminal memory 330, and a display unit 340.

The input unit 305 provides an interface between the user and the terminal 300. That is, the input unit 305 may input a command such as an input signal (for example, an advertisement confirmation user input signal, an advertisement selection signal, etc.) to the terminal 300, and the user may input the input signal through the input unit 305. When the input signal is input, the terminal 300 detects various types of user input signals and executes a user's command under the control of the terminal controller 320.

For example, the advertisement confirmation user input signal may shake the user shaking the terminal 300 or click a specific portion of the screen of the terminal 300.

In addition, the user may input his ID and channel information through the input unit 305, and transmit it to the server 200.

However, in some embodiments, such as a touch screen, the display unit 340 and the input unit 305 may be integrated or separated. When the terminal 300 includes a touch screen, the user inputs an input signal to the terminal 300 through the touch screen through the touch screen, and the terminal 300 detects various input signals of the user, You can run the command.

The terminal transmitter / receiver 310 is a part that transmits data from the terminal 300 or receives data to the terminal 300. The terminal transmitter / receiver 310 transmits channel information, ID, and time information to the server 200 under the control of the terminal controller 320, or receives an advertisement information list from the server 200, and the user receives the advertisement information list. When the advertisement input signal is input through the input unit 305, the advertisement selection signal is transmitted to the server 200. In addition, the terminal transmitter / receiver 310 may receive advertisement data received from the server 200 under the control of the terminal controller 320.

The terminal memory 330 is a portion for storing arbitrary data, software, and the like, and may include a high speed random access memory, and may also include one or more magnetic disk storage devices, a nonvolatile memory such as a flash memory device, or another nonvolatile semiconductor. It may include a memory device.

The software component stored in the terminal memory 330 includes an operating system, a communication module (or an instruction set), and at least one application (instruction set).

Operating systems (e.g., built-in operating systems such as Darwin, RTXC, LINUX, UNIX, OS X, WINDOWS, or VxWorks) control and control common system tasks (e.g., memory management, memory control, power management, etc.). It includes various software components and / or devices to manage and facilitates communication between various hardware and software components.

At least one application may include a browser, address book, contact list, email, instant message, word processing, keyboard emulation, widget, encoding, digital rights management, speech recognition, Installed on the terminal 300, including voice replication, location determination functions (location information as provided by GPS), music players (playing recorded music stored in one or more files, such as MP3 or AAC files), and the like. It can include any and all applications.

In the present invention, the terminal memory 330 includes an advertisement application. The advertisement application may additionally receive detailed information about a specific advertisement while the user watches the advertisement through a TV or the like during execution. In addition, an advertisement application may be used to participate in an event, purchase a product, or receive a coupon.

The display unit 340 provides an interface between the user and the terminal 300. That is, the display unit 340 displays a visual output to the user, so that the user can see data, content, and the like through the display unit 340. The visual output may include animations, images, text, graphics, video, and combinations thereof. Some or all of the visual output may correspond to a user interface object.

The user may view an advertisement application screen through the display unit 340. For example, the user may view an advertisement data list, advertisement data, etc. through the display unit 340.

2 illustrates a method of providing information using voice data according to an embodiment of the present invention. Here, one example of the provided information is advertising data.

Referring to FIG. 2, FIG. 2 illustrates a method of providing information using voice data according to an embodiment of the present invention. The computer 100 receives broadcast data (S100) and extracts voice data from the broadcast data. (S110).

The computer 100 compares (uses) the voice data with the advertisement sound source previously stored in the computer memory 130, and generates advertisement information including an advertisement name, channel information, and visual information (S120). In this case, the computer 100 may store the generated light beam information in the computer memory 130. Here, the computer 100 compares the voice data with the pre-stored advertisement sound source using a voice comparison algorithm, and generates advertisement information including advertisement name, channel information, and visual information. The present invention is applicable to various voice comparison algorithms. Do.

The computer 100 transmits the advertisement information to the server 200 (S130).

The server 200 receives advertisement information from at least one computer 100 (S140), generates an advertisement information list using the received advertisement information, and stores the advertisement information list in the server memory 230 (S150).

According to the advertisement application execution command of the user, the terminal 300 executes the advertisement application (S160). In this case, according to the design, the terminal 300 may continuously execute the advertisement application while performing another application.

The terminal 300 receives an advertisement confirmation user input signal from the user (S170). Here, the advertisement confirmation user input signal may be shaken or clicked.

The terminal 300 transmits channel information, ID, time information to the server 200 (S180). In this case, the channel information may be performed by the user through the input unit 305. For example, the channel information may be MBC, SBS, or KBS. In addition, the ID may be automatically transmitted when the user inputs through the input unit 305 or when the user logs in to the advertisement application. The visual information refers to a time when the user shakes the terminal 300 or clicks a specific part to input an advertisement confirmation user input signal.

The server 200 receives channel information, ID, and time information, finds an advertisement information list matching the received channel information, and time information, and transmits it to the terminal 300 matching the ID (S190).

When the terminal 300 receives the advertisement information list and receives the advertisement selection signal from the user among the received advertisement information list, the terminal 300 transmits the received advertisement selection signal to the server 200 (S200). Here, the advertisement selection signal refers to a signal in which the user selects a specific advertisement through the input unit 305 based on the advertisement information list.

The server 200 receives the advertisement selection signal and transmits advertisement data according to the received advertisement selection signal to the terminal 300 (S210). Here, the advertisement data includes at least one of a video, product detail information, sales information, reward information (coupon information, etc.).

The terminal 300 receives the advertisement data, and displays the received advertisement data on the display unit 340 (S220). Afterwards, the user may use the advertisement data to play and watch an advertisement video, purchase a product, or participate in an event.

3 (a) to 3 (c) illustrate displaying advertisement data from a terminal to an advertisement application according to an embodiment of the present invention.

3 (a) to 3 (c), the advertisement application displays the advertisement data, the display unit 340 of the terminal 300 is the advertisement video display unit 400, the event time to display the remaining time of the event Display unit 410, the current user number display unit 420 indicating the number of users who sent the advertisement confirmation user input signal for the current advertisement, the product content display unit 430 to view the product content, the benefit information to verify the benefits It may include a display unit 440, a late display unit 450 that can be a late and product inquiry.

In addition, the user may purchase a product or issue a coupon through the product content display unit 430 or the benefit content display unit 440.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments, but, on the contrary, It will be appreciated that one embodiment is possible. Accordingly, the true scope of the present invention should be determined by the technical idea of the claims.

100: Computer
110: computer transmitter / receiver
120: computer control unit
121: voice data extraction unit
122: advertisement information generation unit
130: computer memory
200: Server
210: server transmitter / receiver
220: server control unit
230: server memory
300: terminal
305: input unit
310: terminal transmission / reception unit
320: terminal control unit
330: terminal memory
340: display unit

Claims (10)

An apparatus for providing information using voice data including at least one computer, a server, a terminal,
Receiving, by the computer, broadcast data and extracting voice data from the broadcast data;
Generating, by the computer, advertisement information by comparing the voice data with previously stored advertisement sound sources;
Transmitting the advertisement information from the computer to the server,
Generating and storing an advertisement information list using the advertisement information received by the server;
Receiving, by the terminal, an advertisement confirmation user input signal from a user;
Transmitting, by the terminal, channel information, ID, time information to the server;
Finding, by the server, a list of advertisement information matching the channel information and the time information and transmitting the same to the terminal matching the ID;
Receiving, by the terminal, an advertisement selection signal generated by user selection in the advertisement information list and transmitting the received advertisement selection signal to the server;
And transmitting, at the server, advertisement data according to the advertisement selection signal to the terminal.
The advertisement information includes at least one of advertisement name, channel information, advertisement start time information, advertisement end time information,
The advertising data includes at least one of a video, product detail information, sales information, reward information,
The advertisement sound sources previously stored in the computer are grouped among sound sources having similar characteristics and stored in a tree structure.
The advertisement confirmation user input signal is a method of providing information using the voice data, characterized in that shaking or clicking. delete delete delete delete delete An apparatus for providing information using voice data including at least one computer, a server, a terminal,
The computer may receive a computer memory storing an advertisement sound source, broadcast data from the outside, and compare the voice data extractor to extract the voice data from the broadcast data, and compare the voice data with the advertisement sound source previously stored in the computer memory. A computer control unit including an advertisement information generation unit for generating advertisement information,
The terminal includes an input unit for receiving an advertisement confirmation user input signal from the user, a terminal control unit for controlling the terminal transmitting and receiving unit to transmit the channel information, ID, time information to the server,
The server generates an advertisement information list from the advertisement information received from the computer, stores the advertisement information list in a server memory, and finds an advertisement information list matching the channel information and the time information and transmits the advertisement information list to the terminal matching the ID. Including a server control unit,
The terminal receives the advertisement selection signal generated by the user selection in the advertisement information list and transmits it to the server,
The server is characterized in that for transmitting the advertisement data according to the advertisement selection signal to the terminal,
The advertisement information includes at least one of advertisement name, channel information, advertisement start time information, advertisement end time information,
The advertising data includes at least one of a video, product detail information, sales information, reward information,
The advertisement sound sources previously stored in the computer are grouped among sound sources having similar characteristics and stored in a tree structure.
And the advertisement confirming user input signal is shaking or clicking. delete delete 8. The method of claim 7,
The terminal provides information using voice data indicating the number of advertisement confirmation user input signal together with the advertisement data display.

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