KR101027031B1 - The intermediate method for interactive trade of services or goods using mobile terminal in image recognition environment and filtering method for enabling the method - Google Patents

Abstract

An intermediary system for an image recognition-based interactive service or a product transaction using a mobile terminal according to the present invention,

A system comprising wired and wireless network platforms and devices; A purchase layer (C) including a mobile terminal capable of wireless mobile communication capable of transmitting purchase information of a service / article including image data and receiving sale information of the following sale layer with respect to the purchase information; A management layer (M) including a server capable of analyzing the purchase information of the purchase hierarchy and the sale information of the following sales hierarchy and a server capable of brokering the purchase information and sales information including image data; And a sales layer (S) including a terminal for providing sales information of a service or an item according to the analysis result and the call of the purchase information analysis of the management layer.

Intermediation method for image recognition-based interactive service or goods transaction using a mobile terminal according to the present invention,

A data brokering method in a management layer for a service or goods transaction between a purchasing layer and a sales layer on an image recognition based communication network; A multimedia message receiving step of receiving purchase information including image data from a purchase layer in a multimedia message center server (S2 ′); A service code checking step (S3) of checking, by the multimedia message center server, whether or not a service code has been received to distinguish received purchase information from a general multi-mail transmission service; Transmitting the received purchase information to the matching server when the service code received by the multimedia message center server is a preset or assigned service code; Filtering process by the matching server for specifying the sales layer from the database through the received purchase information (S10); Sales layer distributed transmission step of transmitting the purchase information to the sales layer filtered and searched from the database (S11); A sales layer reply information collecting step (S12) of collecting sales information returned from the purchase layer with respect to the information transmitted to the sales layer; It comprises a; purchase layer reply information transmission step (S14) for transmitting the collected sales information to the requesting purchase layer.

Image recognition, purchasing layer, management layer, sales layer, matching server

Description

Intermediation method for image recognition-based bidirectional service or goods transaction using mobile terminal and filtering method to perform the same

The present invention relates to a mediation system and method for image recognition-based interactive service or goods transaction using a mobile terminal.

It consists of a management layer that includes a plurality of purchasing layers and sales layers, and brokers and manages them, and the management layer may have a structure that may include a sales layer, on wired and wireless network platforms and devices. An intermediary service relating to supportable online shopping.

In addition to the goods that have already been priced, quantity and product information processed, the buyers are informed of non-standardized services (e.g., providing services such as hairstyles or counseling services that include clinics in specific fields). In order to make a product available for purchase, a management layer with a system for managing a scalable sales layer is provided, thereby ensuring an extended profitability for the sales layer and inducing a buyer to supply customized goods. It is possible to trade goods.

In addition, real-time transactions are reflected and selected items are post-specified by image transmission by the purchasing layer so that the choice of items is unlimited and can be operated flexibly and variably. System and method.

Conventional network shopping malls are composed of a large number of Internet bases, and in general, in a worldwide web environment having a web server, a seller can provide a personal information such as an auction or a gmarket. It takes a form of contracting with a network marketplace service provider that provides a specific market space, and allocates its own shop space and uploads items to be sold there in image or text form.

This allows the buyer to search the information of the site or the assigned shop in an internet-enabled environment, or to search for a condition on the web through a search engine or the like to search for an item to be purchased in a database table that is pre-registered and linked with a web server. The user is exposed to the matching information, and through this, they click on a product that meets their conditions, and hyperlink to purchase process or step.

In addition, since such shopping malls are mostly based on hyperlinks as described above, the buyer selects a desired item within the range of pre-specified and registered goods provided by the management company's system based on the seller's item list list. Only an alternative service is provided, and an electronic payment service interworking with a billing system implements an algorithm for deciding such an item as a purchase procedure.

As described above, in the purchase process pursued by the existing shopping mall, the goods by the sales layer are specified and a separate management layer managing them exists on the network. It is coming true.

However, various media and publications reflecting the diversification of social structure and cultural diversification are changing day by day. Therefore, the purchase class can no longer be limited to the means of purchasing goods through the Internet. In addition to shopping, there is no system or implementation method that can secure information about the sales tier who sells the goods or provides services in real time to the purchasers who need impulsive or immediate goods or services through magazines or media. to be.

For example, a customer who wishes to have her hair trimmed with a hairstyle such as a haircut of a certain celebrity's haircut inserted into an image cut may contact the magazine company or contact a contact person listed in the magazine. The selection process for the purchase is completed by contacting the shop (hair salon) that posted the image, asking the price, and visiting the shop to present the magazine with the hairstyle.

In addition, in this method, the purchaser completes the purchase process by purchasing and paying for a service or an item already set by the seller, but the buyer first presents a desired purchase condition to a plurality of sellers, and the seller The purchase method that selects the most advantageous of the reply has not yet been implemented online.

In addition, most places where the Internet is constructed are limited to homes and offices, while magazines and media are often stored in external spaces, so that the user can remember the information or make the Internet available for orders or inquiries through offline media. Since the media medium has a temporal time limit, it is not easy to recall it from another place after the broadcast is broadcasted. Also, when a separate storage medium is used, shopping is not performed in real time. Offline shopping and online shopping have advantages and disadvantages to each other and there is no problem that the usefulness cannot be merged with each other.

In addition, in the existing online shopping malls, the sellers subdivide the items to be sold and display them on the web, which causes a lot of inconveniences. In the case of the mobile shopping mall, the limitations of the display screen and transmission speed of the mobile device are limited. Due to the wired Internet shopping mall was very uncomfortable.

The present invention has been made in order to solve the above problems, the buyer can first present the conditions of the service and goods that he wants to a number of sellers, and the seller can choose to purchase the service or goods with the most favorable conditions among the reply The purpose is to provide a shopper-centered online shopping environment.

In addition, the purchaser not only purchases an item through an internet shopping mall, such as an online market, but also purchases an item through a magazine or a media in a region or offline where it is difficult to purchase through the Internet. The purpose is to enable the purchase of goods through a wireless network platform and devices.

In addition, the administrator can specify the goods in advance and share and mediate information about the sales layer that sells them to the purchasing layer, but by applying various filtering methods and distributed techniques, the wireless network using the wireless mobile communication using the mobile device from the purchasing layer The purpose of this is to analyze the purchase request information received through the platform and devices, and to distribute the unspecified item list to the similar group sales tier to newly design the tier to sell the goods.

In addition, by using a system that enables the seller to supply real-time goods according to the needs of the purchasing class by doubling the construction of the management class database by uploading, etc., the seller can manage the inventory such as inventory management or analysis of the consumption tendency of the purchasing class. Its purpose is to make it possible.

In order to solve the above problems, a mediation system for an image recognition-based interactive service or a product transaction using a mobile terminal of the present invention,

A system comprising wired and wireless network platforms and devices; A purchase layer (C) including a mobile terminal capable of wireless mobile communication capable of transmitting purchase information of a service / article including image data and receiving sale information of the following sale layer with respect to the purchase information; A management layer (M) including a server capable of analyzing the purchase information of the purchase hierarchy and the sale information of the following sales hierarchy and a server capable of brokering the purchase information and sales information including image data; And a sales layer (S) including a terminal for providing sales information of a service or an item according to the analysis result and the call of the purchase information analysis of the management layer.

As a result, an image recognition-based bidirectional data mediation system using a buyer-oriented mobile terminal that can be utilized in the new 3G mobile communication is provided.

In addition, the mediation method for the image recognition-based bidirectional service or goods transaction using the mobile terminal of the present invention for solving the above problems, for the service or goods transaction between the purchase layer and the sales layer on the image recognition-based communication network A data brokering method in a management layer; A multimedia message receiving step of receiving purchase information including image data from a purchase layer in a multimedia message center server (S2 ′); A service code checking step (S3) of checking, by the multimedia message center server, whether or not a service code has been received to distinguish received purchase information from a general multi-mail transmission service; Transmitting the received purchase information to the matching server when the service code received by the multimedia message center server is a preset or assigned service code; Filtering process by the matching server for specifying the sales layer from the database through the received purchase information (S10); Sales layer distributed transmission step of transmitting the purchase information to the sales layer filtered and searched from the database (S11); A sales layer reply information collecting step (S12) of collecting sales information returned from the purchase layer with respect to the information transmitted to the sales layer; It comprises a; purchase layer reply information transmission step (S14) for transmitting the collected sales information to the requesting purchase layer.

In addition, the mediation method for an image recognition-based bidirectional service or goods transaction using a mobile terminal of the present invention for solving the above problems,

A data brokering method in a management layer for a service or goods transaction between a purchasing layer and a sales layer on an image recognition based communication network; An image shopping selection step (S4) of selecting whether the purchase hierarchy is connected to the mobile Internet server to perform image shopping; An image capture request step (S7) for receiving purchase information including image data when selecting image shopping; A mobile internet server transmitting step (S9) of receiving purchase information including image data from a purchasing layer to a mobile internet server; Filtering process by the matching server for specifying the sales layer from the database through the received purchase information (S10); Sales layer distributed transmission step of transmitting the purchase information to the sales layer filtered and searched from the database (S11); A sales layer reply information collecting step (S12) of collecting sales information returned from the purchase layer with respect to the information transmitted to the sales layer; It comprises a; purchase layer reply information transmission step (S14) for transmitting the collected sales information to the requesting purchase layer.

This allows the buyer to first present the conditions of the service and the goods he wants to the multiple sellers, and to select and purchase the service or the goods with the most favorable condition among the seller's replies. Unlike the online shopping mall that selects this, it is possible to provide a shopper-centered online shopping environment.

The present invention allows the buyer to first present the conditions of the service and goods desired by the seller to a plurality of sellers, and to select and purchase the service or goods having the most favorable condition among the seller's replies. Unlike an online shopping mall where a buyer chooses this, it can provide a shopper-centered online shopping environment.

 In addition, the seller may be able to sell even if the product is not specified in advance or specifically promoted in the form of advertising can increase the effect of generating income.

In addition, by simplifying the distribution process and the effect of expanding the purchase request space by the mobile from the static model of the goods purchase method to prepare a new paradigm of goods trading.

In addition, the sales tier is provided with the opportunity to discover the core business differentiated by the management tier analyzing the needs of the purchase tier, and it is possible to form existing mobile customers as the tier of purchase. The market space and size can be easily built.

With reference to the accompanying drawings, a mediation system and method for an image recognition-based bidirectional service or a product transaction using a mobile terminal according to the present invention for achieving the above objects and effects will be described in detail.

However, the present invention is not limited to the embodiments described herein and may be embodied in other forms. Rather, the embodiments disclosed herein are provided so that the disclosure can be thorough and complete, and will fully convey the scope of the invention to those skilled in the art.

Like reference numerals in the drawings denote components that perform the same function.

1 is a system block diagram showing the overall structure of a mediation system for an image recognition-based interactive service or a goods transaction using a mobile terminal.

The brokerage system of the present invention may include a purchase layer including a mobile terminal capable of wireless mobile communication capable of transmitting purchase information of a service or an item including image data and receiving sales information of the following sales layer with respect to the purchase information ( C); A management layer (M) including a server capable of analyzing the purchase information of the purchase hierarchy and the sale information of the following sales hierarchy and a server capable of brokering the purchase information and sales information including image data; And a sales layer (S) including a terminal for providing sales information of a service or an item according to the analysis result and the call of the purchase information analysis of the management layer.

Purchasing layer (C) is provided with a mobile terminal capable of wireless mobile communication (e.g., hand phone, PDA, etc.), the mobile terminal is provided with a wireless Internet environment and the photographing means (e.g. , A camera attached to the handset).

The management layer M basically generates a search condition for querying the database of the purchase information of the purchase layer C or the sales information of the sales layer S, and reads and manages the data from the database. A matching server 25; An intermediate channel server (21, 22, 26) for providing an intermediate channel for the purchase information and the sales information including image data; And a database 24 linked with a matching server to manage and store data on sales services or items, sales layers, and purchase layers.

In more detail, the management layer (M) is a means for receiving purchase information from the purchasing layer (C). As a basic element of the third generation mobile communication service, the management layer (M) may exchange data in various formats such as still images, music, voice, and video. A multimedia message center (MMS) server 21 (hereinafter, referred to as an 'MMS server') having a messaging system and enabling transmission and reception between users without a real time transmission request;

A gateway (G / W) or a gateway server 22 for providing and managing information managed from the MMS server to a mobile Internet network;

A mobile internet server 26 capable of providing corresponding upload information on the mobile internet;

A database 24 for managing and storing data on sales goods;

And a matching server 25 for generating a search condition for querying the purchase information of the purchase hierarchy and reading and managing the search condition from the database 24.

In addition, based on a mobile terminal such as a mobile phone, PDA, notebook PC, etc. in conjunction with a mobile Internet server or matching server to accurately identify the location of a person or thing, additional information services related to the location and location-based services (LBS: Location Based Services) server 23 (hereinafter referred to as an 'LBS server') may be further included.

Sales layer (S) is characterized by having an environment or system that can process this in real time according to the call of the management layer (M). As an example, the sales layer may be a mobile terminal capable of wireless mobile communication, and may also include a terminal accessible to the wired and wireless Internet.

The mobile Internet server 26 capable of providing the corresponding upload information on the mobile Internet may be applied with a WAP (Wireless Application Protocol) / ME browser or WIRELESS SERVER and WML (Wireless Markup Language) technologies. will be.

The system of the present invention refers to a multimedia message (still image, video, voice, music, etc.) between the purchase layer and the sales layer without accessing the mobile Internet. In the present invention, a message including a still image may be mainly used. ) Purchase proposal, sales proposal, and purchase selection can be made only by transmission (see FIG. 3). In this case, as shown in FIG. 2, the MMS server 21, the matching server 25, and the database 24 have a basic configuration. In addition, the LBS server 23 may be further included.

In addition, the system of the present invention can provide an intermediary channel for purchase information and sales information including image data even through a mobile Internet connection. In this case, as illustrated in FIG. 3, the mobile internet server 26 and the matching server 25 are provided. As a basic configuration, the database 24 may further include an LBS server 23.

4 is a flowchart illustrating a mediation method for an image recognition-based interactive service or a product transaction using a mobile terminal according to an embodiment of the present invention.

The mediation method shown in FIG. 4 is a configuration in which a purchase proposal, a sales proposal, and a purchase selection can be made only by transmitting a multi-mail between a purchase layer and a sales layer without accessing the mobile Internet, and are based on the system shown in FIG. .

That is, the request information for the goods or services of the purchasing layer C is transmitted in the form of a message (multimedia message including images) by the mobile device of the purchasing layer C, which is the MMS server of the management layer M. It is confirmed and managed by 21 and delivered to the matching server 25.

The matching server 25 generates a search condition for querying the purchase information of the purchase hierarchy to the database, reads it from the database 24, manages the result, and sells the sales hierarchy S through the MMS server 21. By transmitting to and receiving the reply information from the sales layer (S) to pass it to the purchase layer (C), it is possible to broker and manage goods and services transactions between the sales layer (S) and the purchase layer (C).

A detailed description with reference to FIG. 4 is as follows.

First, in the purchase layer, the purchase layer starts shopping through the mobile terminal (S1); MMS transmission step (S2 ') for transmitting the purchase request information of the service or goods to the MMS server in the form of a multimedia message is performed.

For example, buyers in the buying class find their favorite hairstyles in fashion magazines, photograph the magazine's hairstyles with a handheld camera, and present their desired terms of service (service hours, location, price, etc.) With multimail.

Next, in the MMS server, checking whether a service code for distinguishing from a general multi-mail transmission service is received (S3); If the service code received in the MMS server is a number for general communication (No), a step (S5) of transmitting a multi-mail to the corresponding number is performed, and if the above-described preset or assigned service code is received (Yes). ) The transmitted multimail information is transmitted to the matching server.

Checking whether the service code is received may be based on a reception number entered in a multi-mail, and by configuring the configuration of the received reception number differently from a standard for granting a telephone number assigned for communication (for example, It may be considered to insert a '#' symbol before the number), so that the MMS server can distinguish it.

When the pre-registration process from the sales tier or the sales tier needs a mobile internet server to upload sales services or goods, the mobile server may be further configured, and the mobile internet may be checked in the service code reception check step (S3). It may also be sent to the matching server via the server.

The matching server performs a filtering process step S10 for specifying the sales tier from the database according to the purchased purchase information (condition desired by the purchase tier), thereby providing the multimedia information and the purchase information to the searched tier. The sales layer distributed image transmission step S11 of performing distributed transmission is performed. Sales layer distributed image transmission step (S11) is transmitted to the sales layer through the multimedia message center (MMS). At this time, the terminal of the sales layer is a mobile terminal such as a hand phone, a PDA, and the like. In addition to receiving the purchase information from the mobile terminal, the seller may access the mobile internet (including wired internet) and check the corresponding purchase information.

Next, a reply information collecting step (S12) of collecting reply information of the sales layer for the purchase information distributed and transmitted to the sales layer is performed, and the reply information receiving step (S12) counts a predetermined time set in the server. It can be performed by setting the point of purchase decision by the purchase layer or the point of purchase to the end point.

For example, if the seller of the sales layer receives the hairstyle image and the service condition of the specific model described above to the mobile terminal (in the case of the purchase layer, it may be transmitted to the desktop PC, etc.) Send the status and service conditions to the MMS server. At this time, the message transmitted by the purchase layer may be a multimedia message (images, videos, etc. for a hairstyle image or other service information applied virtually), or may be a simple SMS message.

When the reply information is collected from the sales layer, the matching server performs the purchase layer reply information transmission step (S14) of returning the corresponding information to the requesting purchase layer through the communication server.

In addition, the purchase layer reply information transmission step (S14) is the information is displayed on the mobile Internet browser according to the buyer's requirements or the multi-mail transmission method through a short text message service (SMS) or multimedia message center (MMS) Information can be returned.

After receiving the sales information returned by the sales tier, the purchase tier performs the purchase decision step (S15) of determining whether to purchase the desired article through the corresponding information list. If it is finished (S17), and there is a desired item to be purchased (Yes), if a corresponding item is selected, a payment process step (S16) for proceeding with a payment process is performed.

In the purchase layer reply information transmission step (S14), if the sales information is returned in a multi-mail transmission method through a short text message service (SMS) or a multimedia messaging center (MMS), the corresponding purchase before proceeding with the payment process (S16) Since the pseudo information needs to be transmitted again, if there are a plurality of corresponding items, a purchase list number for each item (preferably, the identification number is given to confirm that the number is related to the item purchasing information) is given. When the number is transmitted to the MMS server as the receiving number, the server confirms that it is a unique purchase list number, so that the server can provide a payment step as in the mobile internet browser. It is finished (S17).

In addition, in the process of performing reply information collection step (S12) of the transmitted information on the sales layer and performing the purchase layer reply information transmission step (S14) of returning the information to the requesting buyer layer, a separate location-based service ( By linking servers that provide location based services (LBS), you can maximize the efficiency of real-time transactions by specifying the sales tier in the nearest region where the purchase tier is located.

The purchase decision step S15 may be performed by transmitting the purchase decision information to the matching server and the sales layer using the system of the present invention. However, the purchase decision step (S15) is not executed on the system, the buyer may check the reply information and then contact the seller offline to purchase and pay for the service or the goods.

5 is a flowchart illustrating a mediation method for an image recognition-based interactive service or an item transaction using a mobile terminal according to another embodiment of the present invention. In the mediation method illustrated in FIG. 5, the purchase layer accesses the mobile Internet and transmits image-based purchase information.

Although the present embodiment is based on the system shown in FIG. 3, the information transfer between the sales layer and the matching server may use an MMS server or an existing communication server in addition to the mobile Internet. In this case, the system of FIG. 1 may be used. have.

First, between the mobile terminal of the purchase layer and the mobile Internet server, the purchase layer starts shopping through the mobile device (S1); A mobile internet access step S2 " for the item purchase request is performed.

Next, an image shopping selection step (S4) is provided in which a mobile browser is activated after the mobile internet connection and an item linked to shopping for an image is displayed. If the image shopping is not selected (No), the Internet is performed by general mobile browsing. When performing the surfing step S8 and selecting image shopping (Yes), an image capturing request step S7 is performed to receive an image of an item desired by the purchasing layer to purchase.

The image capture request step (S7) may be a method of transmitting a captured image through real-time shooting by a camera provided in the mobile terminal. If the camera is not provided or the image is provided in advance, the mobile terminal may be considered. Selection of the captured image through the external memory card is allowed because the selection of the image through the storage data storage space is possible.

The image selected through the image capture request step (S7) is a mobile Internet server transmission step (S9) is transmitted with the text information of the purchase layer of the transmission side.

In the matching server receiving the purchase information from the mobile server, the filtering process step (S10) for specifying the sales layer from the database according to the conditions desired by the purchasing layer is performed.

Steps after the matching server filtering process (S10) are basically the same as the embodiment shown in Figure 4, the information transfer between the sales layer and the matching server is transmitted via the mobile Internet, multi-mail transmission through the MMS server, SMS transmission method using a general communication server can be used in various ways. Hereinafter, briefly described as follows.

Next, the sales layer distributed image transmission step S11 of distributing and transmitting the corresponding image information and the purchase information to the sales layer searched through the filtering processor step S10 is performed. Sales layer distributed image transmission step (S11) is transmitted to the sales layer through the multimedia message center (MMS).

Next, a reply information collecting step (S12) of collecting reply information of the sales layer for the purchase information distributed and transmitted to the sales layer is performed, and the reply information receiving step (S12) counts a predetermined time set in the server. It can be performed by setting the point of purchase decision by the purchase layer or the point of purchase to the end point.

When the line information is collected from the sales layer, the purchase layer reply information transmission step (S14) of returning the corresponding information to the requesting purchase layer through the multi-message server is performed.

In addition, the purchase layer reply information transmission step (S14) is the information is displayed on the mobile Internet browser according to the buyer's requirements or the multi-mail transmission method through a short text message service (SMS) or multimedia messaging center (MMS) Information can be returned.

The purchase hierarchy, which has returned the sales information by the sales hierarchy, performs a purchase decision step (S15) of determining whether to purchase a desired article through the corresponding information list, and terminates the service when there is no satisfied purchase article (No). (S17), if there is a desired item to be purchased (Yes), if a corresponding item is selected, a payment process step (S16) to proceed with a payment related process is performed.

In addition, in the process of performing reply information collection step (S12) of the transmitted information on the sales layer and performing the purchase layer reply information transmission step (S14) of returning the information to the requesting buyer layer, a separate location-based service ( By linking servers that provide location based services (LBS), you can maximize the efficiency of real-time transactions by specifying the sales tier in the nearest region where the purchase tier is located.

The purchase decision step S15 may be performed by transmitting the purchase decision information to the matching server and the sales layer using the system of the present invention. However, the purchase decision step (S15) is not executed on the system, the buyer may check the reply information and then contact the seller offline to purchase and pay for the service or goods.

6 is a flowchart illustrating a mediation method for an image recognition-based interactive service or an item transaction using a mobile terminal according to another embodiment of the present invention. The mediation method shown in FIG. 5 is configured by the purchase layer transmitting image-based purchase information by selecting mobile Internet transmission or MMS transmission, and is based on the system of FIG. 1.

First, at the purchase layer, the purchase layer starts shopping through the mobile device (S1); A mode selection step S2 of selecting an item purchase request method to be purchased is executed.

In the case of selecting the item purchase request by the multimedia message transmission method through the multimedia messaging center (MMS) in the mode selection step (S2) (MMS transmission) checking whether a service code is received to distinguish it from the general multi-mail transmission service ( S3) is performed.

The service code reception check may be based on a reception number entered in the multi-mail, and by configuring the input reception number differently from the standard for granting the telephone number assigned for communication (for example, the reception number). The method of inserting the '#' symbol in front may be considered.) The Multimedia Messaging Center (MMS) server can distinguish it.

If the service code received at the multimedia messaging center (MMS) server is a number for general communication (No), a step (S5) of transmitting a multi-mail to the corresponding number is performed, and the above-described preset or assigned service code is If received (Yes), the step (S6) of transmitting the transmitted multi-mail information to the gateway (G / W) is performed.

The gateway (G / W) provides a passage for transmitting resources from the MMS server to the mobile internet server provided with the internet environment by mobile browsing, and a separate switching device or router may be provided. In this case, the gateway (G / W) ) Can be used to encompass gateway servers.

The resource transmitted to the gateway is provided with a step S9 of being transmitted to the mobile internet server by the gateway server or the like.

In the case of selecting an item purchase request using a mobile internet access method in the mode selection step S2 (mobile internet access), an image shopping selection step S4 is provided in which a mobile browser is activated and an item linked to shopping for images is displayed. do.

If the image shopping is not selected (No), the step of surfing the Internet by general mobile browsing is performed (S8), and when the image shopping is selected (Yes), the purchaser receives an image of an item desired to be purchased. An image capture request step S7 is performed.

The image capturing request step (S7) may be a method of transmitting a captured image through real-time shooting by a camera provided in the mobile device. In the case where the camera is not provided or the image is provided in advance, Since the image can be selected through the storage data storage space in the mobile device, it is possible to select the captured image stored through a separate external memory card.

The image selected through the image capture request step (S7) is provided with a mobile Internet server transmission step (S9) is transmitted along with the text information of the purchase layer of the transmission side.

As such, when the mode selection step (S2) transmits the image and character string information of the desired purchase item to the matching server through the MMS transmission mode or the mobile Internet access mode, the purchase layer desired conditions based on the purchase information. In accordance with the filtering process step (S10) by the matching server 25 for specifying the sales hierarchy from the database.

Steps after the matching server filtering process (S10) are basically the same as the embodiment shown in Figures 4 and 5, the information transfer between the sales layer and the matching server is transmitted via the mobile Internet, multi-mail through the MMS server It can be used in various ways, such as a transmission method, an SMS transmission method using a general communication server.

In the mediation method of the present invention, in the case of transmitting an image by multi-mail through the MMS transmission mode in the mode selection step (S2), or performing the image capture request step (S7) through the mobile Internet access mode, May require input of separate string information as well as image information, which may be required for the efficiency of database searches.

That is, the image classification execution and setup process of confirming similar images using only the input images and generating corresponding string keywords is more complicated and loads the implementation algorithm than the string comparison database comparing the strings input by the purchase hierarchy. Since the search condition is input in advance for more efficient search, the character having such a special character is hereinafter referred to as 'condition identifier'.

This is a symbol for a search condition, and the character following the condition identifier has a character string of a conditional sentence that defines a numerical value, time, place, price, etc. according to the type of the condition identifier.

In addition, the information transmitted to the sales layer in the sales layer distributed image transmission step (S11) may be changed in a manner in which the sales layer is transmitted in the process of registering the management layer in advance or in the process of changing the selection. In addition, the sales layer may include receiving information in a multi-mail through a mobile or selecting a transmission method and real-time confirmation through a mail or a browser in an Internet environment.

7 is a flowchart illustrating a matching server filtering process execution procedure according to the present invention included in FIGS. 4 to 6.

When image and text information about the desired item is transmitted from the purchasing layer, the matching server filtering process analyzes the generated sales layer list that can be matched with the purchasing layer.

In the filtering process, a string check step (A1) of checking whether a string is included by analyzing input information of the transmitted purchase layer is performed.

A character keyword request step (A2) of requesting a character string including a search identifier by sending a reply to the purchase layer which transmits the character string (No) through the character string check step (A1); A search identifier setting checking step (A4) for checking whether the management layer system is setting the text keyword as a required input condition when a text keyword is not input (No) through a checking step (A3); If the text keyword is set as mandatory input condition in the management layer and the purchasing layer does not enter the search identifier (Yes), the process branches to the text keyword request step (A2) and the text keyword is not set as mandatory input condition in the management layer. If no (No), the image classification execution and setting step (A5) to perform the classification for the input image to generate a set keyword corresponding to the image is performed through which the database search step (A8) is performed.

In the presence or absence of the character string check step (A1), which analyzes the input information of the purchased purchasing layer and checks whether the character string is included, if the character string input by the purchasing layer is confirmed (Yes), whether the condition identifier is included in the input string. If the condition identifier check step A6 is performed to search for a condition identifier and no condition identifier is input (No), the procedure described above is branched to the character keyword request step A2 to confirm and request the setting for the condition identifier. Will be repeated.

In addition, when the condition identifier is input in the condition identifier check step (A6) for searching whether the condition identifier is included in the input string (Yes), the type of the condition identifier is checked to search for the string already in the condition identifier. A string search step A7 that defines a condition is performed.

The character string search step A7 may be subdivided into a near-place search, a lower limit and an upper limit, purchase time, image keyword classification, and the like, according to the type of the condition identifier.

In a brief example of this, after the purchase hierarchy enters an image, a special character (proximity point of sale: & L, lower limit and upper limit of limit: & + or &-, when available) is entered before the character string transmitted with the image. : & D, Image keyword classification: & S, Other information: If you enter &&) and then enter a search condition after the special character, the string search step wants to purchase through the string of image keyword classification (& S) for the image. If the category of goods is classified, and if you want a near sales place, you can set this as a query (query) condition of the database and perform a refined search.

In addition, if the sales layer includes other information (&&) in order to accurately identify the desired product of the purchasing layer, it may be supported such that when the management layer transmits the information to the sales layer, it is supported. .

As such, the search condition specified in detail through the character string search step A7 is queried through the database search step A8, and through this, an effective matching sales layer detection step in which information on a sales layer that is effectively matched to the database is detected ( After A9) is performed, the process ends (A10).

8 is a flowchart illustrating a payment process execution procedure according to the present invention included in FIGS. 4 to 6.

The payment process step (A16) is based on a process for payment for the purchase of the item when the purchase of the item is selected through the purchase decision step (S15) of the purchase layer in which the item of the sales layer is searched.

The payment process step (A16), step (B1) of selecting a payment method by a method such as coupons, mobile banking, passbook, etc., and a step (B2) in which an authentication procedure for identity verification is selectively performed according to the selected payment method. Is executed.

If the payment is normally performed, the step (B4) of notifying the seller of the payment information through the payment completion step (B3) is carried out, and the buyer (through the purchase of goods (or services)) exchange coupon is issued to the mobile (B5) through this A goods receipt step B6 is performed in which the goods are delivered or serviced by the seller.

The purchase decision step (B7) which transmits the coupon issued to the management layer to confirm receipt of the goods and approval of payment, and regards it as a declaration of satisfaction and payment approval of the goods, and the management layer includes the purchase decision step ( If B7) is confirmed, the step (B8) of depositing the cost to the seller's account.

In the mediation system and method for image recognition-based bidirectional services or goods transactions of the present invention, the linkage step (S13) or payment process step (S16) of the location-based service (LBS) server and the decision to purchase decision ( S15) may be considered such as network design, server configuration, and functional design changes, such as doubling or omitting in the process of implementing the system, but may also be said to be within the same technical scope as the present invention.

An embodiment of applying a shopping mall system and an implementation method thereof for an image recognition-based interactive goods transaction according to the present invention will be described.

Seeing the hairstyle of a celebrity or a model in a magazine that she encounters through magazines or media among the purchasing class (C) consisting of a large number of buyers carrying mobile devices, she changed her hairstyle to such a hairstyle. If you want to, after taking the hairstyle through a mobile terminal (handphone, etc.), the image is connected to the multi-mail or mobile Internet to transmit to the server of the management layer.

Technical configuration related to multi-mail and mobile internet shopping has already been described with reference to the drawings.

As such, the image transmitted to the management layer M is filtered by the matching server 25 together with the string information (the nearest hair shop search or the upper limit limit, the hair beauty available time, etc.) attached at the time of transmission. Through the process of detecting the effective matching sales layer through the database, a corresponding seller list is secured, and the images and text information transmitted by the buyer are distributed to them in real time.

The sales tier consisting of sellers who operate a hair shop checks the purchase information (image and text information, etc.) in real time, and then checks the information presented as a condition if it is determined that he / she can service such a hairstyle. The response is transmitted to the management layer. In response to the purchaser's information, the seller's sales information may be added (for example, a price lower than the buyer's price may be provided).

After confirming this, the management layer provides the information to the purchasing layer to induce and broker a transaction between the buyer and the seller.

The present invention allows the buyer to first present the conditions of the service and the item that he / she wants to a plurality of sellers, and to select and purchase the service or the item having the most favorable condition among the seller's replies, and the sellers present the sale conditions. Unlike an online shopping mall where a buyer chooses this, it can provide a shopper-centered online shopping environment.

 In addition, the seller may be able to sell even if the product is not specified in advance or specifically advertised in the form of advertising will be able to increase the effect of generating income.

As described above, the optimum embodiment has been disclosed in the drawings and the specification. Although specific terms have been used herein, they are used only for the purpose of describing the present invention and are not used to limit the scope of the present invention as defined in the meaning or claims. Therefore, those skilled in the art will understand that various modifications and equivalent other embodiments are possible from this. Therefore, the true technical protection scope of the present invention will be defined by the technical spirit of the appended claims.

Next-generation image recognition-based bidirectional services or mediation systems and methods for goods trading are realized with wireless network platforms and devices by wireless mobile communication using mobile devices. By diversifying, the possibility of future development by the competition and the industrial applicability will be excellent.

As described above, the present invention suggests a direction to be achieved through specific contents for implementation of the present invention, but it is apparent to those skilled in the art that the present invention can be extended to various platform variants or network applications, and the modifications and extensions are As long as they have substantially the same constructions, objects, and effects in equivalent areas, they will fall within the scope of the appended claims.

1 to 3 is a system block diagram showing the overall structure of an intermediary system for image recognition-based bidirectional services or goods transactions using a mobile terminal according to an embodiment of the present invention.

4 to 6 are flowcharts illustrating a mediation method for an image recognition-based bidirectional service or a product transaction using a mobile terminal according to an embodiment of the present invention.

7 is a flowchart illustrating a filtering process execution procedure by a matching server according to an embodiment of the present invention.

8 is a flowchart illustrating a payment process execution procedure according to an embodiment of the present invention.

Claims (21)

delete delete delete delete delete delete delete A data brokering method in a management means for trading a service or an article between a purchasing means and a selling means on an image recognition based communication network; A multimedia message receiving step (S2 ′) of receiving, at the multimedia message center server, purchase information including image data of a service or an article desired to be purchased from a purchase means; A service code checking step (S3) of checking, by the multimedia message center server, whether or not a service code has been received to distinguish received purchase information from a general multi-mail transmission service; Transmitting the received purchase information to the matching server when the service code received by the multimedia message center server is a preset or assigned service code; Perform classification based on the image data of the received purchase information, generate a set keyword for the image data, search the database, and specify the sales information matching the image condition desired by the purchase means from the database. Filtering process step (S10) by the matching server; Sales means distribution transmission step of transmitting the purchase information to the sales means filtered and searched from the database (S11); A selling means reply information collecting step (S12) of collecting selling information returned from the buying means with respect to the information transmitted to the selling means; A purchase means reply information transmitting step of transmitting the collected sales information to the requesting purchase means (S14); Including, The filtering process step by the matching server, A string check step (A1) for checking whether a string is included by analyzing purchase information including image data of a service or article desired to be purchased received from the purchase means; A character keyword request step (A2) of requesting a character string including a search identifier by replying to the purchase means which has transmitted the character string if the character string is not found through the character string check step; A search identifier setting checking step (A4) of setting a search identifier according to whether the management means sets the text keyword as a required input condition if the text keyword is not input through the step of checking whether it is input; If a text keyword is required in the control means and the purchase means does not enter a search identifier, the method branches to the text keyword request step. If the text means is not set in the control means, An image classification execution and setting step (A5) of performing classification on the desired purchase image data to generate a setting keyword corresponding to the image data; A database searching step A8 performed through the setting keyword of the image classification execution and setting step; And An effective matching selling means detecting step (A9) of which a query is made through the database searching step and information on the selling means validly matching the database is detected through the query; Mediation method for image recognition-based interactive service or goods transaction using a mobile terminal further comprises. A data brokering method in a management means for trading a service or an article between a purchasing means and a selling means on an image recognition based communication network; When the purchase means attempts to transmit the purchase information, a mode selection step (S2) of selecting the purchase information transmission method by the multimedia message transmission method and the purchase information transmission method by the mobile Internet connection; An image shopping selection step (S4) of selecting whether the purchase means is connected to the mobile Internet server to perform image shopping; An image capture request step (S7) of receiving purchase information including image data of a service or item desired to be purchased when selecting image shopping (S7); A mobile internet server transmitting step (S9) of receiving purchase information including image data from a purchasing means to a mobile internet server; Perform classification based on the image data of the received purchase information, generate a set keyword for the image data, search the database, and specify the sales information matching the image condition desired by the purchase means from the database. Filtering process step (S10) by the matching server; Sales means distribution transmission step of transmitting the purchase information to the sales means filtered and searched from the database (S11); A selling means reply information collecting step (S12) of collecting selling information returned from the buying means with respect to the information transmitted to the selling means; A purchase means reply information transmitting step of transmitting the collected sales information to the requesting purchase means (S14); Including, The filtering process step by the matching server, A string check step (A1) for checking whether a string is included by analyzing purchase information including image data of a service or article desired to be purchased received from the purchase means; A character keyword request step (A2) of requesting a character string including a search identifier by replying to the purchase means which has transmitted the character string if the character string is not found through the character string check step; A search identifier setting checking step (A4) of setting a search identifier according to whether the management means sets the text keyword as a required input condition if the text keyword is not input through the step of checking whether it is input; If a text keyword is required in the control means and the purchase means does not enter a search identifier, the method branches to the text keyword request step. If the text means is not set in the control means, An image classification execution and setting step (A5) of performing classification on the desired purchase image data to generate a setting keyword corresponding to the image data; A database searching step A8 performed through the setting keyword of the image classification execution and setting step; And An effective matching selling means detecting step (A9) of which a query is made through the database searching step and information on the selling means validly matching the database is detected through the query; Mediation method for image recognition-based interactive service or goods transaction using a mobile terminal further comprises. delete The method of claim 8; The service code check step (S3), An intermediary for image recognition-based bidirectional services or goods transactions using a mobile terminal, characterized in that a special symbol is entered before or after the received number so that the inputted number configuration is distinguished from the granting standard of the telephone number granted for communication. Way. The method of claim 9; In the image capture request step (S7), The purchase means, If the photographing means is not provided, selecting a captured image stored through a separate external memory card; And When the image data for the purchase information is provided in advance, selecting mobile image data; An intermediary method for an image recognition-based interactive service or a product transaction using a mobile terminal, characterized in that performed. The method according to claim 8 or 9; Between the selling means reply information collection step (S12) and the purchase means reply information transmission step (S14) is linked to the server providing a location-based service (LBS) to specify the selling means in the nearest region where the purchase means is located. An intermediary method for an image recognition-based interactive service or a product transaction using a mobile terminal. The method according to claim 8 or 9; The purchase means reply information transmission step (S14), According to the request of the purchase means, the corresponding information is displayed on the mobile internet browser, a short text message (SMS) or a multimedia message is transmitted. Mediation method. The method of claim 13; The purchase means reply information transmission step (S14), When receiving sales information by SMS or multimedia message transmission, a purchase list number is assigned to the reply number to confirm the transmitted purchase information. Mediation method for interactive services or goods transactions. A data brokering method in a management means for trading a service or an article between a purchasing means and a selling means on an image recognition based communication network; The filtering method by the matching server includes; A string check step (A1) for checking whether a string is included by analyzing purchase information including image data of a service or article desired to be purchased received from the purchase means; A character keyword request step (A2) of requesting a character string including a search identifier by replying to the purchase means which has transmitted the character string if the character string is not found through the character string check step; A search identifier setting checking step (A4) of setting a search identifier according to whether the management means sets the text keyword as a required input condition if the text keyword is not input through the step of checking whether it is input; If a text keyword is required in the control means and the purchase means does not enter a search identifier, the method branches to the text keyword request step. If the text means is not set in the control means, An image classification execution and setting step (A5) of performing classification on the desired purchase image data to generate a setting keyword corresponding to the image data; A database searching step A8 performed through the setting keyword of the image classification execution and setting step; An effective matching selling means detecting step (A9) of which a query is made through the database searching step and information on the selling means validly matching the database is detected through the query; Filtering method for performing an image recognition-based bidirectional service or goods transaction using a mobile terminal, characterized in that consisting of. The method of claim 16; The filtering method by the matching server may include; Analyzing the input information of the transmitted purchase means and checking whether or not a string is included (A1); A condition identifier checking step (A6) of searching whether a condition identifier is included in the input string when the character string input by the purchase means is confirmed in the character string checking step; If a condition identifier is input in the condition identifier check step, checking a type of the condition identifier to define a search condition of the character string for the condition identifier; A database search step (A8) performed with a search condition specified in detail through the string search step; An effective matching selling means detecting step (A9) of which a query is made through the database searching step and information on the selling means validly matching the database is detected through the query; Filtering method for performing an image recognition-based bidirectional service or goods transaction using a mobile terminal, characterized in that consisting of. The method of claim 8 or 9; The purchase means reply information transmission step (S14), Purchasing decision step (S15) so that the purchase means having returned the sales information can select whether to purchase the desired service or item through the corresponding information list; Mediation method for image recognition-based interactive services or goods transactions using a mobile terminal further comprising. The method of claim 18; The purchase decision step (S15), If there is a desired item to purchase from the information list, the payment process step (S16) that can proceed with the payment procedure when selecting the corresponding service or item; Mediation method for image recognition-based interactive service or goods transaction using a mobile terminal further comprises. The method of claim 19; Payment process step (S16), If the payment of the cost is normally performed (B5) is issued to the coupon for the service or goods to the purchase means that paid for this; A purchase decision step (B7) in which a corresponding coupon issued for confirmation of receipt and approval of payment of the goods is transmitted to the management means, which is regarded as an indication of the satisfaction of the goods and the approval of payment; The management means, if the purchase decision step is confirmed, the step of depositing the cost to the seller's account (B8); An intermediary method for an image recognition-based interactive service or a product transaction using a mobile terminal comprising a. The method of claim 17; The string search step (A7), Depending on the type of condition identifier, the special character is entered in front of the string sent with the image so that it can be subdivided into near-place search, lower and upper limit limits, purchase time, and image keyword classification. A filtering method for performing an image recognition-based bidirectional service or an item transaction using a mobile terminal, characterized in that to perform a refined search by setting a query condition of a database by inputting a condition.

Images