KR100824728B1 - The advertisement system and method which uses the lobby phone - Google Patents

Abstract

The present invention relates to an advertisement system and an advertisement method using a lobby phone.

More specifically, in an advertisement system in a multi-family house or apartment complex, the lobby receives and stores advertisement information and local information from the complex server, and displays the advertisement information or local information on the LCD according to the advertiser, display position, and contents of the advertisement. A web server and apartment house that accesses the phone and the complex server, registers local information in the apartment or apartment complex, local information, local company information, and local company advertisement information, and sets advertisers, display locations and advertisement contents. Or, it stores local information inside and outside the apartment complex, local business information, and local business advertising information, and provides advertisers, display locations and advertisement contents to be set or set through the web server. Or an advertisement system using a lobby phone including a server for transmitting advertisement information.

In the method of advertising in a multi-family house or apartment complex, (a) local information, local company information and local company's advertising information and advertisers, display location and advertisement in and out of the multi-family house or apartment complex input from a web server or complex server Storing the set information, (b) searching and extracting the corresponding local information or advertisement information according to the set information, and transmitting the same to the lobby phone; and (c) receiving the received local information or advertisement information. After storing the present invention, there is provided an advertisement method using a lobby phone comprising the step of displaying local information or advertisement information in and around the apartment or apartment complex according to preset information.

Apartment, apartment, advertisement, local advertisement, complex server, lobby phone

Description

The advertisement system and method which uses the lobby phone}

1 is a view showing the overall configuration of an advertising system using a lobby phone according to an embodiment of the present invention.

2 is a block diagram illustrating the detailed block configuration of the lobby phone according to the present invention.

3 is a view showing an advertising method using a lobby phone according to another preferred embodiment of the present invention.

4 is a view showing that the advertising information is shown on the LCD screen of the lobby phone according to the present invention.

*** Explanation of symbols for main parts of drawing ***

100: lobby phone 101: the main processor

103: memory 105: power supply

107: human body detection 109: card reader

111: VOIP 113: Ethernet

115: RS232 / 485 communication module 117: Digital I / O

119 microphone 121 speaker

123: camera 125: LCD screen

127: key button 200: network

300: only server 400: web server

The present invention relates to an advertisement system and an advertisement method using a lobby phone.

More specifically, the present invention relates to an advertisement system and an advertisement method using a lobby phone that provides local information inside and outside the complex, advertisement information of various companies, and the like using a lobby phone installed in the entrance of an apartment or apartment.

In general, advertising is information provided to a large number of masses to promote a product or company image. It is a form of marketing communication in which a given advertiser informs consumers of a particular product, idea, or service for a fee through non-personal mass media. According to the type of advertising media used, it can be classified into print advertisement, radio advertisement, outdoor advertisement, traffic advertisement, online advertisement, and the like.

The print advertisement is again classified into a newspaper advertisement, a magazine advertisement, a leaflet advertisement, and the like, and the radio advertisement is classified into a TV advertisement and a radio advertisement. Outdoor advertising includes billboard advertisements, banners, ad balloons, and the like. Traffic advertisements refer to advertisements on railways, subways, trains, buses, and online advertisements.

In particular, with the recent rapid spread of the Internet, Internet operators are trying to profit from online advertising, and advertisers prefer the Internet environment where many consumers gather. However, residents in apartments or apartment complexes can use local information or advertisements inside and outside the complex. In order to acquire information, the local information or advertisement information prepared by the information provider is searched and selected through various Internet search stages. Therefore, it takes a long time to acquire the desired information or there is a lot of inconvenience that the domain must be excluded. Since the method of providing is also a method of unilaterally providing limited local information or advertisement information, the amount of information provided may be insufficient or the quality of information may be degraded. In order to buy several internet There was an inconvenience to go around.

In addition, local offline stores also feel the need for online advertising, and because online advertising targets customers who live in a wider range of locations than customers in their area, Similarly, e-commerce also acknowledged its importance, but failed to activate because there was no basis for connecting customers living in the same area with offline stores.

On the other hand, the conventional lobby phone or intercom system installed a doorbell equipped with a camera in the common entrance or hall so that visitors can be checked inside the home, and the function of making a telephone call with the management office is provided with a common house or It is widely used in apartments.

However, such a conventional lobby phone or intercom system has not been frequently utilized unless a visitor presses a doorbell or contacts a management office due to a problem in the home, and uses the lobby phone or interphone more actively. To this end, in recent years, home automation devices have been proposed and utilized to connect electronic devices such as security devices, lights, and heating and cooling devices to lobby phones or intercoms, and to control them from the lobby phones or intercoms.

These home automation devices allow a user to check and control the status of each electronic device through a lobby phone or an interphone, and to check and control the status of each electronic device at a remote location connected through a network with the lobby phone or interphone. Although convenience was provided, the conventional lobby phone or interphone, although it can play a role of excellent advertising means depending on whether there was a disadvantage that the advertising function is not given.

The present invention has been made to solve the problems described above, by displaying local information, complex information, local business advertisements, etc. on the lobby phone installed in the common entrance of the apartment house or apartment to residents in or outside the apartment house or apartment complex The purpose is to provide an advertising system and method using a lobby phone to make it easier to provide local information or advertising information,

For other purposes, the advertisement system using the lobby phone to process the local center information and local business advertising information inside and outside the apartment or apartment complex to increase the quantity and quality of information and to provide a number of local information and advertising information to satisfy residents; The purpose is to provide a method.

As described above, in an advertisement system in a multi-family house or apartment complex, the advertisement information and the local information are received and stored from the complex server, and the advertisement information or the local information is displayed on the LCD according to the advertiser, the display position, and the advertisement contents. Stores local information, local business information, and local business advertisement information within and outside lobby phones and apartments or apartment complexes to be displayed, and sets advertisers, display locations and advertisement contents, and uses the lobby phone to display local information or advertising information. Provides an advertising system using a lobby phone consisting of a server for transmitting only,

Receiving and storing advertisement information and local information from the complex server, and lobby phone to display the advertisement information or region information on the LCD according to the advertiser, display location and advertisement content, and access to the complex server inside and outside the apartment house or apartment complex Web servers that register local information, local business information, and local business advertising information, and set up advertisers, display locations, and advertisements, and local and regional information, local business information, and local businesses within apartments or apartment complexes. It stores the advertisement information of, and provides the advertiser phone, display location and advertisement content to be set through the web server or including a server for transmitting local information or advertising information to the lobby phone Providing used advertising system,

In the method of advertising in a multi-family house or apartment complex, (a) local information, local company information and local company's advertising information and advertisers, display location and advertisement in and out of the multi-family house or apartment complex input from a web server or complex server Storing the set information, (b) searching and extracting the corresponding local information or advertisement information according to the set information, and transmitting the same to the lobby phone; and (c) receiving the received local information or advertisement information. After the storage is achieved, it is achieved by providing an advertising method using a lobby phone comprising the step of displaying the local information or advertising information in and outside the apartment or apartment complex according to the predetermined information.

Hereinafter, with reference to the drawings will be described in more detail with respect to the advertising system and advertising method using the present invention lobby phone.

1 is a view showing the overall configuration of an advertising system using a lobby phone according to an embodiment of the present invention. Referring to Figure 1, the components of the advertising system using a lobby phone in more detail,

The present invention comprises a lobby phone 100, a network 200, only a server 300 and a web server 400.

The lobby phone 100 from the complex server 300 local events, announcements of local government offices, regional information such as local maintenance, food, alcohol, clothing, marts, beauty salons as well as real estate, academy, hospitals, sports facilities Receives and stores local business information or advertisements of local businesses that provide various services, and displays the corresponding advertising information or local information on the LCD according to the advertiser, display location, and advertisement contents by the local business or administrator. To serve the residents or visitors in the apartment or apartment complex.

The network 200 is an intranet constructed by using VOIP, IP, Ethernet, etc. in a multi-family house or apartment complex, and a detailed description that does not meet the object of the present invention will be omitted.

The complex server 300 is a server that controls all systems in a multi-family house or apartment complex, and receives local information such as local events, announcements of local government offices, local maintenance works, etc. by a manager such as a government office or an apartment management office. Information on local businesses in and around apartment houses or apartment complexes from local businesses that store in a storage means or DB server, or provide various services such as food, alcohol, clothes, marts, beauty salons, as well as real estate, academy, hospital, and sports facilities. It receives the advertising information, such as text, image, banner, flash, video produced by a local company through the web server 400 and stores and provides in its own storage means or DB server.

In addition, the administrator directly connects to the server 300 only, or the person in charge of the local company through the web server 400 to provide the advertiser, display location, advertisement content for the local information or advertising information, and set It transmits the area information or advertisement information to the lobby phone 100 and manages the history.

The web server 400 is an Internet server installed only inside and outside, and a manager such as a government office or an apartment management room connects to the complex server 300 through the Internet, and announces local events, notices of local government offices, local maintenance works, etc. Representatives of local companies that can enter information or provide various services are connected to the complex server 300 via the Internet to provide food, alcohol, clothing, marts, beauty salons, as well as real estate, academy, hospitals, sports facilities, etc. It provides a function to input information about various services of the company or to enter advertisement information such as text, banner, flash, and video produced by a local company.

In addition, the local information providing person can directly access the server 300, or the person in charge of the local company can set the advertiser, display location, advertising content for the local information or advertising information of the local companies through the Internet to provide.

2 is a block diagram illustrating the detailed block configuration of the lobby phone according to the present invention. Referring to the present invention the lobby phone in more detail with reference to Figure 2,

The lobby phone 100 is a main processor 101, memory 103, power supply 105, human body detection 107, card reader 109, VOIP (111), Ethernet (113), RS232 / 485 communication module 115, digital I / O 117, microphone 119, speaker 121, camera 123, LCD 125 and key button 127 is configured to further include.

The main processor 101 from the complex server 300 from the complex housing or apartment complex area events, announcements of local government offices, regional information such as local maintenance work, food, alcohol, clothing, mart, beauty salon Receives and stores local business information or advertisements of local businesses that provide various services such as real estate, academy, hospital, sports facilities, etc., and displays advertisement information or local information according to the advertiser, display location and advertisement contents. ) To display and control.

The memory 103 is a community event in the apartment or apartment complex received from the complex server 300, announcements of local government offices, regional information such as local maintenance work, food, alcohol, clothing, mart, beauty salon, It receives and stores local company information or advertisements of local companies that provide various services such as real estate, academy, hospital, and sports facilities.

The power supply unit 105 applies power to the lobby phone 100.

The human body detection 107 is a sensor that can be switched to the on (ON) state in the standby state in the usual system for power management to detect a person, the card reader 109 of the apartment house or apartment When contacting or inserting the card key given to the resident to read the unique identification number of the card key serves to deliver to the main processor 101, the VOIP (111) is a call between the visitor and the household, the visitor and the guard room Interface provided to handle.

The Ethernet 113 forms a network with the complex server 300 and the web server 400 and provides a communication interface for data communication with each other, and the RS232 / 485 communication module 115 and the digital device. I / O 117 provides a communication interface for controlling the common entrance door.

The microphone 119 and the speaker 121 provide an interface for the residents to speak and listen, and the camera 123 provides a function of photographing the visitor so as to identify the visitor through each household, guard room or mobile phone. In addition, the LCD 125 performs a function of displaying the stored local information or advertisement information according to the control of the main processor on a screen according to the advertiser, display position, and advertisement content and providing the same to the residents or visitors.

Hereinafter, the operation principle and advertising method of the advertising system using the present invention the lobby phone will be described in more detail.

3 is a view showing an advertising method using a lobby phone according to another preferred embodiment of the present invention. 4 is a view showing that the advertising information is shown on the LCD screen of the lobby phone according to the present invention.

Referring to Figures 3 and 4 in more detail,

First, the administrator inputs the local information, such as local events, local government office announcements, regional maintenance work provided by the government office or apartment management office directly into the complex server 300 or received through the web server 400 of the complex server It is stored in its own storage or DB server.

In addition, you can find food, alcohol, clothing, marts, beauty salons, as well as surrounding information or texts produced by local businesses, both inside and outside apartments or apartment complexes that offer a variety of services such as real estate, school, hospital, sports facilities, The advertisement information such as an image, a banner, a flash, a video, etc. are received through the web server 400 and stored in a storage unit or a DB server of the server 300 only (S302).

The area information or advertisement information produced and stored as described above may be set by the manager of the office, apartment management office, or a representative of a local company when the area information or advertisement information is stored for the first time. The server 400 accesses only the server 300 to set the advertiser, display position and advertisement contents of the local information or advertisement information (S304).

When the area information or advertisement information set as described above is transmitted to the lobby phone 100 located in the common entrance of the corresponding apartment or apartment, the lobby phone 100 transmits the received local information or advertisement information to its own memory 103. ) Is stored in step S306.

As shown in FIG. 4, the lobby phone 100 displays the corresponding area information or advertisement information to the outside through the LCD 125 according to a preset setting of the area information or advertisement information (S308).

As described above, local businesses can easily inform themselves, and residents of apartments or apartments can easily obtain information.

Herein, while the present invention has been described with reference to the preferred embodiments, those skilled in the art will variously modify the present invention without departing from the spirit and scope of the invention as set forth in the claims below. And can be changed.

As described above, the present invention uses an advertisement system and an advertisement method by using the lobby phone to display local information, complex information, and local company advertisements on a lobby phone installed in a common entrance of a multi-family house or apartment. To make it easier for you to get local or advertising information.

Another effect is to increase the volume and quality of information by processing local and local business advertisements inside and outside apartments or apartment complexes, so local offline stores also provide more specialized information and customer service to their local customers. It is effective.

Claims (6)

delete In an advertisement system in an apartment or apartment complex, Receives and stores the advertisement information or local information from the complex server, and displays the advertisement information or region information on the LCD according to the advertiser, display location and advertisement content set in the complex server to provide to the residents or visitors in the apartment or apartment complex Lobby phone; A web server accessing the complex server through the Internet to register local information in the apartment house or apartment complex, local information, local company information and local company advertisement information, and set an advertiser, display location, advertisement content, etc .; And Stores local information, apartment information, and local company's advertisement information inside and outside the apartment complex or apartment complex, and transmits local information or advertisement information to the lobby phone, and the local information or advertisement information transmitted to the lobby phone. It is made, including; the server only to provide the advertiser, display position and advertisement content for the direct or through the web server set, The lobby phone is: Receives and stores local information, local business information, or local business advertisement information from inside and outside the apartment complex or apartment complex from the server, and controls the display of the advertising information or local information on the LCD according to the advertiser, display position, and contents of the advertisement. A main processor; A memory for storing local information, local company information, or local company advertisement information in and out of the apartment house or apartment complex received from the complex server; A human body detecting sensor capable of switching to an on state when detecting a person for power management; A card reader that reads a unique identification number of a card key given to a resident of a multi-family house or apartment and transmits it to the main process; VOIP providing calls between visitor and household, visitor and security office; An Ethernet providing a communication interface with the complex server; Communication module for providing a communication interface for controlling the entrance door to the common entrance; A camera providing a function of photographing the visitor so that the visitor can be identified through each household, security room or mobile phone; A touch type LCD for displaying the stored advertisement information or local information on a screen according to an advertiser, a display position, and advertisement contents under the control of the main processor; And Advertisement system using a lobby phone further comprises; a power supply unit for applying power to the lobby phone. delete delete delete delete

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