KR100768423B1 - An electronic commercial intermediary system using regional information control center - Google Patents

Abstract

An EC(Electronic Commerce) intermediary system using a local information integrating center is provided to enable a customer to receive goods information and buy goods from a goods providing server through a plurality of media by connecting the local information integrating center between the goods providing server and the media, and enabling the local information integrating server to convert/provide data received from the media. A plurality of media(200) has different specifications or transfer channels. The goods providing server(300) provides the goods information. The local information integrating center(100) is connected to the media and the goods providing server through the network, and enables the user to receive the goods information and buy the goods provided from the goods provider by intermediating the media and the goods providing server. The local information integrating server includes a communicator, an operation manager, a commercial transaction manager, a database, a device platform, and a controller. The device platform includes a device manager, a channel manager, a channel determiner, a user interface object, and a content manager.

Description

An Electronic Commercial Intermediary System Using Regional Information Control Center

1 is a block diagram showing the overall configuration of the electronic commerce mediation system using the regional information integration center according to the present invention.

FIG. 2 is a block diagram illustrating a detailed configuration of the regional information integration center of FIG. 1.

3 is a block diagram illustrating an internal configuration of the device platform of FIG. 2.

4 is a block diagram illustrating an internal configuration of an operation management unit of FIG. 2.

FIG. 5 illustrates an execution screen of an order management program installed by the order management program installation unit of FIG. 2.

<Description of main drawing code>

10: control unit 20: communication unit

30: device platform 31: device manager

33: channel manager 35: channel determination unit

37: user interface object unit for each medium

39: Content Manager 40: Order Management Program Installation

45: Order Management Program 50: Operations Management Department

51: event information provider 53: shopping cart generation unit

55: evaluation score provider 57: font setting unit

60: Commerce Management Department 70: Database

100: Integrated Regional Information Center 200: Multimedia

300: product providing server 400: PG (Payment Gateway)

500: bank server 600: card company server

700: accredited certification authority server 800: points earner server

The present invention relates to a commerce management system, and more particularly, a regional information integration center is connected between a plurality of media having different standards and transport channels and a product providing server through a network, and is transmitted from a product providing server to a plurality of media. Local information integration center that converts and provides data into a format corresponding to the user interface and transmission channel of each medium to receive product information and purchase products of product providers such as large marts and home shopping using a plurality of media. It relates to an electronic commerce brokerage system using.

In the modern society, as the information and communication technology has developed, the information and communication field using the Internet has made rapid progress. Therefore, it has become possible through media such as a computer connected to the Internet without visiting a store and purchasing desired items.

This type of transaction is called electronic commerce, which refers to a transaction in which all or part of a transaction of goods or services is processed by an electronic method such as electronic document exchange, and has a form similar to that in the real world.

 E-commerce has existed in various forms even before the Internet became popular, such as exchanging documents between companies electronically or home shopping and home banking of PC communication.

As the Internet became popular, electronic commerce was considered to be related to the transaction on the Internet, and in everyday life, the number of people who bought goods in the form of electronic commerce instead of buying goods directly from large marts increased.

Referring to the outline of the e-commerce process, a user may access a product providing server operated by a company such as a large mart, home shopping, or online shopping mall through a medium such as a computer or a mobile phone connected through a wired or wireless network. Get information.

When the user selects a product to purchase based on the received information and completes payment, the product is delivered to the user, thereby completing a series of processes of purchasing the product from the product providing server.

However, the conventional electronic commerce system provides information in the form of a display corresponding to a specific medium among only media such as a computer and a mobile phone, and the same is the case when the product information server provides the product information to a specific medium. Do.

Therefore, there is a very limited problem of a medium capable of accessing a product providing server and receiving information and purchasing a product.

Therefore, there is an increasing need for a method of receiving various information provided by a product providing server and purchasing a product using various media such as a wall pad, a mobile phone, a PDA, a computer, a kiosk, and an IPTV. .

The present invention has been made to solve the above problems, an object of the present invention is a regional information integration center is connected between a plurality of media and a product providing server having different standards and transport channels through a network, product providing server Local information integration that enables data reception and purchase of goods from a product providing server using a plurality of media by converting and providing data transmitted from a plurality of media to a format corresponding to a user interface and a transmission channel for each media. It is to provide an electronic commerce brokerage system using the center.

According to an aspect of the present invention for achieving the above object, a plurality of media having different standards or transport channels, a product providing server for providing product information, connected to the plurality of medium and the product providing server through a network And a regional information integration center for brokering between the plurality of media and the product providing server to receive and purchase product information provided by the product providing server using the plurality of media, wherein the local information integration is performed. The center has a communication unit for transmitting and receiving signals, an operation management unit for managing authentication and status of members, a commerce management unit for managing transactions of products, and a predetermined area where data is stored, and includes member data, product data, settlement data, and transaction history data. , A database where shipping data and point data are stored, The operation of each component by analyzing the type of the medium and the transmission channel information based on the data, and transmitting the control signals to the device platform and each component to convert the data to be transmitted into a format corresponding to the user interface and the transmission channel for each medium. A control unit is provided to control the control.

In addition, the device platform extracts the standard information included in the data received from a specific medium to analyze the type of the medium device manager, extracts the channel information contained in the data received from a specific medium to analyze the transmission channel of the medium A channel manager configured to determine a user interface and a transmission channel of data to be transmitted based on the type of the media manager analyzed by the device manager and the channel manager and information on the transmission channel, and a type and a transmission channel of the data to be transmitted. And a content manager for converting data to be transmitted into a format corresponding to a designated transmission channel when the information providing form is determined by the user interface object unit for each medium configured in the form of a user interface corresponding to the medium. .

In addition, the operation management unit extracts the event information for the goods stored in the database when the product selection signal is received from a specific medium and transmits the event information to the specific medium, if the shopping cart selection signal is received from a specific medium the database A shopping cart generation unit which extracts previous product purchase history corresponding to user information from the user and transmits to the specific medium including the expected purchase product, the expected purchase quantity, and additional purchase inputs based on the extracted information, and selects the product from the specific medium When a signal is received, the evaluation score providing unit for extracting the evaluation score information of the previous buyers for the selected product from the database and transmits the evaluation score information to the specific medium and the preset font information stored in the user information database in advance to the content manager Bit set is preferably configured to include a.

Herein, the setting font information is determined in a preset manner based on age information stored in the user database.

In addition, the regional information integration center preferably further includes an order management program installation unit for installing the order management program on each medium, the order management program is the regional information when a product selection signal is input to the medium by the user Request event information of the product and evaluation scores of previous buyers to the integration center, display information received from the local information integration center on the screen, and when the shopping cart selection signal is input to the medium by the user, the regional information. Request the previous product purchase history information corresponding to the user information to the integration center, and create a shopping cart including the expected purchase product, estimated purchase quantity, additional purchase inputs on the screen based on the information received from the local information integration center Display.

Hereinafter, with reference to the accompanying drawings will be described in detail a preferred embodiment of the present invention.

1 is a block diagram showing the overall configuration of the electronic commerce mediation system using the regional information integration center according to the present invention.

As shown in FIG. 1, an electronic commerce mediation system using a regional information integration center according to the present invention includes a plurality of media having different standards or transmission channels (hereinafter referred to as multi-media), and a regional information integration center 100. , The product providing server 300 and the PG 400 is configured.

The multimedia medium 200 is a terminal of a wall pad, a computer, a kiosk, a mobile phone, a PDA, an IPTV, and the like, and is connected to the local information integration center 100 by a wired or wireless network corresponding to each type of medium.

For example, terminals such as wall pads, computers, and kiosks are connected to the local information integration center 100 through the Internet, terminals such as mobile phones and PDAs through mobile communication networks for respective carriers, and IPTV through IPTV provider networks. .

The product providing server 300 is a computer installed in a product provider such as a large mart, home shopping, or an online shopping mall that provides product information. The product providing server 300 is connected to the regional information integration center 100 through a network to provide product information.

The regional information integration center 100 is interposed between the product providing server 300 and the multi-media 200 to receive and purchase the product information provided by the product providing server 300 using the multi-media 200. As an intermediary device, in particular, local residents can receive information on products provided by product providers such as large marts located in specific areas, such as new cities that pursue ubiquitous environment, by various media. It is desirable to be.

The payment system PG (Payment Gateway, 400) is connected to the regional information integration center 100 by a network, and the PG 400 is a bank server 500, a card company server 600, a certificate authority server 700 and a point. Each of the credits server 800 is connected through a dedicated line.

That is, the regional information integration center 100 is connected to the multi-media 200, the product providing server 300 and the PG 400, respectively.

The multi-media 200 transmits a signal such as a product selection signal, a product purchase signal, a product payment signal, and a shopping cart selection signal to the local information integration center 100, and the local information integration center 100 provides a product according to the received signal. Signals are transmitted to the server 300 or the PG 400 to mediate between the multimedia 200 and the product providing server 300 or the PG 400.

2 is a block diagram showing the detailed configuration of the regional information integration center 100 of FIG.

As shown in FIG. 2, the regional information integration center 100 includes a control unit 10, a communication unit 20, a device platform 30, an order management program installation unit 40, an operation management unit 50, and a commerce management unit ( 60) and database 70.

The communication unit 20 receives a signal from the multimedia medium 200, the product providing server 300, and the PG 400, or transmits a signal to the multimedia medium 200, the product providing server 300, and the PG 400.

The device platform 30 analyzes the type of media and the transmission channel based on the signal received from the multimedia 200 and converts and transmits the data to be converted into a format corresponding to the user interface and the transmission channel for each media.

The order management program installation unit 40 allows the order management program to be installed on each medium.

The operation manager 50 manages a member's authentication and status, points, delivery, category, payment, etc., and provides functions such as providing event information, automatically generating a shopping cart, providing evaluation scores for selected products, and setting fonts. Functions such as providing event information, automatically generating a shopping cart, providing an evaluation score for a selected product, and setting a font will be described in detail with reference to FIG. 4.

The commerce management unit 60 manages the transaction of goods.

The database 70 has a predetermined station where data is stored, and stores member data, product data, settlement data, delivery data, point data, and the like.

The controller 10 is connected to each component, and transmits a control signal to control the operation of each component.

Referring to the operation of the regional information integration center 100, when the product selection signal is received from the multi-media 200 to the communication unit 20, each configuration is operated by the control of the control unit 10.

The commerce manager 60 receives information from the product providing server 300 and extracts information such as a picture, a price, and the like of the selected product stored in the database 70.

In addition, the device platform 30 analyzes the information included in the data received from the multi-media 200 to analyze the type of the medium and the transmission channel, and the user by the type of the analyzed medium to analyze the information data of the product extracted from the database 70 Convert to a format corresponding to the interface and transport channel.

Information data of the converted goods is transmitted to the medium through the communication unit 20 and displayed on the screen of the medium.

The data conversion process of the device platform 30 will be described in detail with reference to FIG. 3.

When the commodity purchase signal is received from the multimedia apparatus 200 to the communication unit 20, the respective components operate under the control of the control unit 10.

When the commerce manager 60 transmits a payment request signal to the multi-media 200 to request a payment, the multi-media 200 transmits a payment signal to the communication unit 20.

The communication unit 20 transmits a payment signal to the PG 400 which is a payment system under the control of the control unit 10.

The PG 400 is transmitted to the bank server 500, the card company server 600, the accredited certification authority server 700 and the point earner server 800 connected by a dedicated line according to the type of payment signal, and when the payment is completed, the communication unit The payment completion signal is transmitted to 20.

When the payment completion signal is received, settlement data, transaction history data and point data are stored in the database 70 and the commerce management unit 60 transmits a delivery request signal of the purchased goods to the product providing server 300.

In addition, the delivery data is stored in the database 70 according to the delivery status information provided from the product providing server 300, the delivery information is provided when the multimedia 200 requests.

Information transmitted from the regional information integration center 100 is displayed on the screen of the multi-media 200. Since the format of the data according to the user interface and transmission channel for each medium is different, the device platform 30 analyzes the data to be transmitted. Convert to a format corresponding to the user interface and transport channel for each type of medium.

Hereinafter, the internal configuration and data conversion operation of the device platform 30 will be described.

3 is a block diagram illustrating an internal configuration of the device platform 30 of FIG. 2.

As shown in FIG. 3, the device platform 30 includes a device manager 31, a channel manager 33, a channel determiner 35, a user interface object unit 37 for each object, and a content manager 39. do.

The device manager 31 extracts standard information included in data received from a specific medium and analyzes the type of the medium.

The channel manager 33 extracts channel information included in data received from a specific medium and analyzes a transport channel of the medium.

The channel determiner 35 determines a user interface and a transmission channel of data to be transmitted based on the type of the medium analyzed by the device manager 31 and the channel manager 33 and the information of the transmission channel.

The media user interface object unit 37 configures data to be transmitted in the form of a user interface corresponding to each media type and transport channel.

The content manager 39 converts the data to be transmitted into a format corresponding to the designated user interface and transmission channel when the information providing form is determined by the user interface object unit 37 for each medium.

In addition, the content manager 39 receives the font setting information from the font setting unit 57 to be described later, and displays the information to be displayed on the screen of the multimedia medium in the form of a setting font input from the font setting unit 57. Convert the format of the data as much as possible.

The process of analyzing the type of the medium and the transmission channel and converting the data will be described. When a signal for requesting information from the multi-media 200 is received by the communication unit 20 of the regional information integration center 100, the device manager 31 ) Extracts the standard information included in the signal received from the multimedia medium 200 to analyze the type of the medium, and the channel manager 33 extracts the channel information included in the received signal to analyze the transport channel.

The media such as mobile phones and PDAs are connected to the regional information integration center 100 through the base stations for each telecommunication company, and the base stations have the type of access media (model name, standard, etc.) and transport channel information (subscription carrier information). When the information received from the medium is transmitted to the regional information integration center 100, the packet data header includes the type of the medium and the transmission channel information, and the device manager 31 and the channel manager 33 transmit the header of the packet data. It is preferable to analyze the type of the medium and the transport channel by analyzing. Alternatively, when the medium is accessed, the vise manager 31 and the channel manager 33 may request the information from the base station to analyze the type of medium and the transmission channel.

A medium such as a computer or a kiosk is connected to the local information integration center 100 through the Internet. The header of a data packet received from such a medium includes the terminal type and the transmission channel information, and the device manager 31 and the channel. The manager 33 preferably extracts the information included in the head of the data packet to analyze the type of medium and the transport channel.

Since the media such as IPTV are connected to the regional information integration center 100 through the IPTV provider network, and the IPTV provider holds various information of subscribers, the device manager 31 and the channel manager 33 are connected to the IPTV provider. Receive subscriber information and analyze media type and transmission channel.

When the analysis of the type of the medium and the transmission channel is completed, the channel determination unit 35 determines the user interface and the transmission channel of the data to be transmitted based on the type of the medium and the information of the transmission channel.

The user interface object unit 37 for each medium exists for each medium such as a user interface object unit for each medium such as a computer user interface object unit, a mobile phone user interface object unit, a PDA user interface object unit, and an IPTV user interface object unit. Is configured in the form of a user interface corresponding to the type of medium.

When the information providing form is determined by the user interface object unit 37 for each medium, the data to be transmitted is converted into a format corresponding to a user interface and a transmission channel designated by the content manager 39, and transmitted to the medium through the communication unit 20. do.

The regional information integration center 100 according to the present invention provides event information and evaluation score information on selected products for the user's convenience, and provides an additional service for generating a shopping cart based on a user's previous purchase history. Additional services may be provided in software or hardware.

Hereinafter, the operation of the additional service will be described in detail with reference to FIGS. 4 and 5.

4 is a block diagram showing an internal configuration of the operation management unit 50 of FIG. 2, and FIG. 5 shows an execution screen of the order management program 45 installed by the order management program installation unit 40 of FIG. Drawing.

When implemented in hardware, the additional service is provided through the operation management unit (50).

As shown in FIG. 4, the operation manager 50 includes an event information provider 51, a shopping cart generator 53, an evaluation score provider 55, and a font setter 57.

The event information providing unit 51 extracts event information of a product stored in the database 70 and transmits the event information to the multi-media 200.

The shopping cart generation unit 53 extracts the user's previous purchase history information stored in the database 70, and generates a shopping cart including an expected purchase product, an expected purchase quantity, and additional purchases based on the extracted information. To send).

The evaluation score providing unit 55 extracts evaluation score information of previous buyers for the goods stored in the database 70 and transmits the evaluation score information to the multi-media 200.

The font setting unit 57 transmits setting font information previously stored in the database 70 to the content manager 39 of the device platform 30.

When the product search signal is received from the multimedia medium 200, the event information providing unit 51 extracts event information of a product stored in the database 70, and the evaluation score providing unit 55 extracts evaluation score information of the product. .

The event information and the evaluation score information of the extracted product are transmitted to the multi-media 200 through the communication unit 20 and displayed on the screen.

In addition, the event information providing unit 51 transmits the electronic discount coupon to the multi-media 200 based on the extracted event information of the product.

The transmitted electronic discount coupon is stored in the multimedia medium 200, and when the product is purchased using the multimedia medium 200, the electronic discount coupon is used to receive a discount when making a payment.

Such an electronic discount coupon can be used in an offline store, but in the case of a mobile terminal, the electronic discount coupon stored in the form of a barcode is displayed on the screen, and when the product of the offline store is purchased, the electronic discount coupon is read by the barcode reader of the store. Discount coupons are available.

In addition, in the case of a non-portable terminal, an electronic discount coupon can be printed and used using a printer.

When the shopping cart selection signal is received from the multi-media 200, the shopping cart generation unit 53 extracts the previous purchase history information of the user stored in the database 70, analyzes the products continuously purchased for a predetermined period of time, and Make the shopping cart as much as the average purchase amount.

In addition, the product created in the shopping cart is implemented to be able to delete, modify the purchase amount and add other products, the generated shopping cart is transmitted to the multi-media 200 is displayed on the screen.

The font setting unit 57 transmits the setting font information previously stored in the database 70 to the content manager 39 of the device platform 30 so that the information displayed on the screen of the multimedia medium 200 is output in the set font.

In addition, the setting font information may be set by the user, or it may be possible to extract the age information of the user from the user data stored in the database 70 and set the font based on the extracted age information.

For example, if you are analyzed by the age group of 10 ~ 20 years, provide the font that young people prefer, if you are analyzed by the age group of 30 ~ 40, the font which is preferred by the middle age group, and the font that is preferred by the elderly when you are analyzed by age group over 50 .

In particular, in the case of 50 years or older, it is more desirable to provide a large font size because most of the users have poor eyesight, thereby eliminating the inconvenience of use due to the reduced vision.

Such additional services may be provided in software by the order management program 45.

When the multi-media 200 is connected to the regional information integration center 100, the order management program installation unit 40 may install the order management program 45 in the form of an Active-X program, etc. in the multi-media 200.

The installed order management program 45 is executed at the same time as the multi-media 200 is connected to the regional information integration center 100, and as shown in FIG. 5, when the user selects a product, event information or evaluation of the selected product. The additional information may be provided to provide score information or to generate a shopping cart based on a user's previous purchase history.

According to the present invention as described above, the regional information integration center is connected between a plurality of media having a different standard and transmission channel and a product providing server through a network, and the data transmitted from the product providing server to the plurality of media for each medium By converting and providing a format corresponding to a user interface and a transmission channel, it is possible to receive information and purchase goods from a goods providing server using a plurality of media.

Although the present invention has been described in connection with the above-mentioned preferred embodiments, it is possible to make various modifications or variations without departing from the spirit and scope of the invention. Accordingly, the appended claims will cover such modifications and variations as fall within the spirit of the invention.

Claims (5)

A plurality of media having different specifications or transport channels; A product providing server providing product information; It is connected to the plurality of media and product providing server through a network, and mediating between the plurality of media and the product providing server to receive and purchase product information provided by the product providing server using the plurality of media Including the Regional Information Integration Center, The regional information integration center Communication unit for transmitting and receiving a signal; An operation management unit that manages certification and status of members; A commerce management unit managing a transaction of a product; A database having a predetermined area in which data is stored and storing member data, product data, settlement data, transaction history data, delivery data, and point data; A device manager for analyzing the type of the medium by extracting standard information included in data received from a specific medium; a channel manager for analyzing a transmission channel of the medium by extracting channel information included in data received from a specific medium; A channel determination unit that determines a user interface and a transmission channel of data to be transmitted based on the device manager and the type of the medium analyzed by the channel manager and the transmission channel information, and a user interface corresponding to the type and transmission channel of each medium to be transmitted. A device platform comprising a user interface object unit for each medium configured in the form of a medium and a content manager for converting data to be transmitted into a format corresponding to a specified user interface and a transport channel when the information providing form is determined by the medium user interface object unit. ; And E-commerce intermediation system using a regional information integration center comprising a control unit for transmitting the control signal to each component to control the operation of each component. delete The method of claim 1, The operation management unit An event information providing unit for extracting event information about a product stored in the database and transmitting the extracted product information to the specific medium when a product selection signal is received from a specific medium; When the shopping cart selection signal is received from a specific medium, the previous product purchase history corresponding to the user information is extracted from the database, and the specific medium including the expected purchase product, the expected purchase quantity, and additional purchase inputs based on the extracted information. Shopping cart generation unit for transmitting to; An evaluation score providing unit configured to extract evaluation score information of previous buyers for the selected product from the database and to transmit the product selection signal from a specific medium to the specific medium; And And a font setting unit for transmitting the setting font information previously stored in the user information database to the content manager. delete The method of claim 1, The regional information integration center further includes an order management program installation unit for installing the order management program in each medium, The order management program When a product selection signal is input to the medium by a user, request the event information of the product and evaluation score information of previous buyers to the regional information integration center, and display the information received from the regional information integration center on the screen. When the shopping cart selection signal is input to the medium by the user, the regional information integration center requests the previous product purchase history information corresponding to the user information, and the expected purchase product and the prediction are based on the information received from the regional information integration center. E-commerce intermediation system using a regional information integration center, characterized in that the shopping cart containing the purchase quantity, additional purchase inputs are generated and displayed on the screen.

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