KR100675417B1 - Business method for multi-com-municating of informations or advertisements using unmanned complex moving picture multi-divisional displaying method - Google Patents

Abstract

The present invention relates to a business method for the multi-delivery of multiple information or advertisements using an unmanned aerial video program and a recording medium containing a program that can be executed by the computer. The present invention provides an unmanned integrated video segmentation program controlled by a terminal control unit of a user connected to a central operator server when the central operator server can accept an authentication request in response to an authentication request for a multi-split screen through the user terminal control unit. Splitting and outputting multiple screens separately or simultaneously on each screen divided by the execution of the scenario program and the multi-screen split program, and the partial information allocated among the multi-split screens. The screen is output to a designated split screen output section on a multi-split screen by a user scenario program which is assigned to output predetermined data controlled by the user terminal control section on the screen. According to the present invention, it is possible to more effectively deliver the actual advertisement or information by the one-way information reception, it is possible to improve the convenience of central control and work management for the output screen and output information.

Multi-screen, Remote Control, Unmanned, Video, Advertising, Corporate Promotion, Local Broadcasting

Description

Business method for multi-com-municating of informations or advertisements using unmanned complex moving picture multi-divisional displaying method}

1 is a system configuration diagram for explaining an embodiment of a business method for multiple delivery of multiple information or advertisements by the unmanned composite video multi-split screen output method according to the present invention.

2 is a system configuration diagram for explaining another embodiment of a business method for multi-delivery of multi-information or advertisement by the unmanned integrated video multi-split screen output method according to the present invention.

3 is a flowchart illustrating a process of multi-screen display output according to the present invention.

4 is a flowchart illustrating an execution process of a scenario for controlling a multi-screen display according to the present invention.

The present invention relates to a business method for the multi-delivery of the multi-information or advertisement by the unmanned composite video multi-split screen output method, and more particularly to the information exchange and screen output through the two-way communication between the central controller and the terminal controller Unattended synthesis that can output different information data to each screen divided into multiple screens by a predetermined scenario program simultaneously or sequentially in a variety of information that can meet user's needs and unspecified demands of consumers The present invention relates to a business method for multi-delivery of multiple information or advertisements by a video multi-screen display method.

In the past, advertisement or information was mainly delivered through printed materials, but various forms of information through wired / wireless are transmitted to general consumers due to the development of broadcasting media and the development of communication-based technology. However, the conventional direction of information delivery is unilaterally delivered to a plurality of end users unspecified by a central broadcaster or a communication company, and thus a disadvantage of not meeting individual tastes for accessing various information or advertisements has been proposed. In particular, targeting unspecified multitudes of people who gather for a certain purpose, content that is completely irrelevant to their purpose is broadcast content, advertising content, and other information that is produced unilaterally through a single screen. This is contrary to target marketing, which is one of the commerce marketing techniques. In reality, it is an inherent limitation that the effect of information transmission or advertising is insignificant.

If the main interests of customers who visited the office or ward office for civil affairs administration are likely to be interested in information related to the civil affairs administration, the administrative or ward office, or broadly administrative administration, It is a waste of radio waves as well as a waste of equipment to make the output meaninglessly. In such a case, it is possible to achieve a more desirable effect of information transfer if it can be used as a means of conveying information or conducting administrative public information on civil administrations or local governments, especially local governments that are closely related to the residents. However, in the case of simple edited or simple text-based information transmission, the main screen output information may be awkward to general users watching it, and thus, various weather and traffic through the Internet, which is a flood zone of information. If you can edit various programs such as news, stocks, exchange rates, global situation, or various programs such as air broadcasting or commercial contents, and deliver the information through large screen output device in crowded space, more effective advertising It can be used as a medium and can maximize the advertising effect.

However, the advertising method for editing and transmitting such various information and delivering it to general users is commercialized as part of some advertising methods through large multi vision, large project screen, large PDP screen output device, etc. It is still inherent in the shortcomings, and it is difficult to target the contents to be delivered, and the limitations of the information transfer through real-time information exchange. By splitting the screen through the screen output device, a method of simultaneously delivering various information or advertisements to the consumer has been adopted. As a related art, Korean Patent Application No. 10-2000-277784 entitled "Independent multi-information display and multi-information display method using the Internet" is proposed. However, this method is difficult in scenario work in that the user can create all the scenarios related to the screen output and output the screen by only providing simple information content in the center for the information content output through the multi-screen. Due to the poor management of the actual screen output content, it is expected to be difficult to achieve the desired purpose of information transmission and advertising effect.

Therefore, it overcomes the limitations of the prior art as described above, and the information marketing, advertising behavior, and single screen are combined by combining the demands of the multi-sided and multiplexed general consumers and the target marketing technique for a large crowd concentrated in a specific space. The present invention has been made in view of the development of a new business model to enable simultaneous delivery of various information and advertisements through a divided multi-screen.

The technical problem to be solved by the present invention is to solve the problems such as the unidirectionality of the apparatus or system for displaying the conventional information or advertisement as described above, the limitation of the transfer of customized information, the difficulty of controlling the multi-screen output, etc. It is an object of the present invention to provide a business method for the multi-delivery of multiple information or advertisement by the unmanned composite video multi-split screen output method that can achieve this purpose.

In order to achieve the above object of the present invention, a business method for multi-delivery of multiple information or advertisements using an unmanned composite video multi-split screen output method includes a central operator server connected to a communication network, a terminal control unit and a screen of a user. In a system configured as an output unit, a system for dividing a screen output unit into multiple screens and outputting individual multiple information through each divided screen may be performed in the following steps.

That is, the central operator server determines whether to authenticate in response to an authentication request for a communication program for using a scenario program for multi-screen output and a multi-screen split program linked thereto by the user terminal controller. Subsequently, if the authentication request cannot be accepted, an error message or a reauthentication request is made. If the authentication request can be accepted, the process proceeds to the next step. The multi-information transmitted from the central operator server by the unmanned integrated video segmentation program controlled by the terminal control unit of the user connected to the central operator server in response to the authentication is used to execute the scenario program and the multi-screen division program. The multiple screens are separately outputted simultaneously or sequentially on each of the divided screens. Finally, the multi-screen split already determined to be output to the designated split screen output unit on the multi-split screen by a user scenario program for allocating predetermined data controlled by the user terminal control unit on the partly allocated split screen of the multi-split screen. Try to output it simultaneously or sequentially.

At this time, the user can control the output contents and output format of the data output through the split screen assigned to the user through the terminal control unit, and notify the central operator server of the control status and can be managed by the central operator. The central operator is preferably operated as a two-way control system that is authorized to directly control the screen output of the scenario program and data of the user managed by the central operator server.

In addition, the data transmitted to the user terminal control unit by the central operator server and output in the step (c) are data produced, collected or edited by an automated program by the central operator, and are repeated in real time or for a predetermined time. It is preferable that the data is controlled to output the screen, and the user can remotely control the user terminal control unit or the central operator server through a communication network. In addition, the business method for multiple delivery of multiple information or advertisements according to the present invention is more preferable to use as a local broadcasting system by simultaneously outputting the screen through the individual screen output unit owned by multiple users connected to the local network.

It is apparent that the above-described business method for delivering multiple information or advertisements by the unmanned composite video multi-split screen output method provided by the present invention can be implemented as a program that can be executed by a computer. It would be another feature of the present invention to provide a variety of recording media that contain programs that can be technically subsumed in the same area as the procedures.

That is, the business method for the multi-delivery of the multiple information or the advertisement by the unmanned composite video multi-split screen output method according to the present invention can be stored in a computer-readable recording medium, in particular a mobile phone or PDA A specific module unit capable of generating control signals in some built-in form, such as a terminal, may be stored to enable remote control through a communication connection even at a remote location. Most preferably, a server / client computer system may be used in a server / client computer system. It is a recording medium that can be executed through two-way communication and control. Such recording media includes all types of recording media on which programs and data are stored so that they can be read by a computer system. Examples include internal chips inside a mobile phone or PDA terminal, ROM (Read Only Memory), RAM (Random Access Memory), Compact Disk (CD) -Rom, Digital Video Disk (DVD) -Rom, magnetic tape , Floppy disks, optical data storage, and the like, and may also be implemented in the form of carrier waves (eg, transmission over the Internet). In addition, these recording media can be distributed over network coupled computer systems so that the computer readable code is stored and executed in a distributed fashion. Therefore, it should be noted that the recording medium containing the program capable of implementing the present invention directly or indirectly is to be protected and is separately claimed in the following claims.

DETAILED DESCRIPTION Hereinafter, the present invention will be described with reference to embodiments in order to specifically describe the present invention. Hereinafter, the present invention will be described in detail with reference to the accompanying drawings. However, embodiments according to the present invention may be modified in many different forms, and the scope of the present invention should not be construed as being limited to the embodiments described below. Embodiments of the present invention are provided to more fully describe the present invention to those skilled in the art.

1 is a system configuration diagram for explaining an embodiment of a business method for multi-delivery of multiple information or advertisements by the unmanned composite video multi-split screen output method according to the present invention.

As shown in FIG. 1, the central control unit 110, the information providing unit 120, the advertisement providing unit 130, the terminal control unit 150, and the first multi-split screen output unit 140 through the communication network 100. Is connected to the communication. The central control unit 110 is a control system provided by a central operator, which is typically constructed as a server system, and has a database 115 storing various data linked thereto. The information providing unit 120 or the advertisement providing unit 130 may be an external separate agency or control system that provides independent information or advertisements, for example, a company that provides various information and advertisements such as a broadcasting company, a meteorological agency, a stock exchange, a central bank, a telecommunication company, Refers to an institution, and in some cases, the central provider itself may play a role of the information providing unit 120 and the advertisement providing unit 130. The terminal controller 150 has a database 153 that stores and manages its own data. The terminal controller 150 centralizes the unspecified number of people 157 through the second multi-split screen output unit 155 directly connected to the terminal controller 150. Various consumers by outputting information or advertisement provided through the control unit 110 and their own data simultaneously or sequentially on each assigned split screen, as well as outputting data managed and stored in its own database on a predetermined split screen. It can enable the effective delivery of three-dimensional information and advertising that can meet the needs of people. The central control unit 110 and the terminal control unit 150 exchange the relevant status data before and during the progress of the multi-segment screen output by bidirectional communication to control the multi-segment screen output by mutually granted management authority in both directions. You can change the scenario. On the other hand, even if the first multi-screen display unit 140 is remotely connected to the terminal control unit 150, by the remote control program or a separate dedicated communication line as well as the unspecified number of people in close proximity (157), as well as the unspecified number of remote areas It is apparent that the in 145 may be output simultaneously or sequentially in the same manner and content as the information or advertisement output through the second multi-split screen output unit 155, or in a screen having a different manner and content.

2 is a system configuration diagram for explaining another embodiment of a business method for multi-delivery of multiple information or advertisements by the unmanned integrated video multi-split screen output method according to the present invention.

As shown in FIG. 2, the central control unit 110, the information providing unit 120, the advertisement providing unit 130, and the local control unit 210 are connected to each other through the communication network 100. The database 115 linked to the central control unit 110, the information providing unit 120, the advertisement providing unit 130, and the central control unit 110 are the same system configurations as described with reference to FIG. 1. The local controller 210 communicates with the local information provider 220, the local advertisement provider 230, the first local multi-split screen output unit 240, and the local terminal controller 250 connected through the local network 200. Connected. The local control unit 210 is constructed as a server system without a balance with the central control unit 110 system provided by the central operator, and a database 215 storing various data linked thereto is constructed. The local control unit 210 is connected to each terminal, for example, the central control unit 110, the information providing unit 120, the advertisement providing unit 130, the local information providing unit 220, the local advertisement providing unit 230 and the local terminal connected to the communication. Intermediate control of data transmission, management, and output of the various data which is transmitted from the control unit 250 and waiting for the screen output and its own database 215, and the control situation is fed back to the central control unit 110 to transmit the data, and The output method and contents are controlled to be output to the second multi-region split screen output unit 255 controlled by the first multi-region split screen output unit 240 or the local terminal control unit 250. Meanwhile, the information providing unit 120, the local information providing unit 220, the advertisement providing unit 130 or the local advertisement providing unit 230 is a network unit of an information source for providing independent information or advertisement, and may be an external separate agency or control. A system, such as a broadcasting company, a meteorological agency, a stock exchange, a central bank, or a telecommunication company, means a terminal system of a provider or an institution that provides various information and advertisements, and may exist as a network terminal configured independently of each other, but each of these system configurations Obviously, some or all of the components may be configured as an internal system of the central controller 110 or the local controller 210. The local terminal controller 250 has a database 253 that stores and manages its own data. The local terminal controller 250 is directly connected to the local terminal controller 250 and has an unspecified number of people through the second multi-region split screen output unit 255. Information or advertisements transmitted from the central control unit 110 or the local control unit 210 and predetermined information or advertisements stored in the own database 253 are simultaneously or sequentially outputted on the assigned predetermined split screens, respectively. It could be delivered. On the other hand, even if the first multi-split screen output unit 240 is remotely connected to the local terminal control unit 250, by the remote control program or a separate dedicated communication line as well as the unspecified number of people (257) in the vicinity of the remote space unspecified It is apparent that a plurality of people 245 can be output simultaneously or sequentially to the screen having the same contents or different methods and contents as the information or advertisements output through the second multi-screen display unit 255. On the other hand, between the central control unit 110 and the local control unit 210, between the local control unit 210 and the local terminal control unit 250, and between the central control unit 110 and the local terminal control unit 250 outputs a multi-split screen by two-way communication By exchanging relevant status data before and during the process, the scenario of controlling the multi-segment screen output can be changed by mutually granted management authority in both directions.

3 is a flowchart illustrating a process of multi-screen display output according to the present invention.

As shown in FIG. 3, a user requesting a multi-screen output first connects to a central operator server in charge of central control regarding a multi-screen output service (S310). If the authentication is permitted and if the authentication is allowed, the multi-screen display service requested through the communication network is provided (S320). If the authentication request is inappropriate, the service provision is controlled by instructing the user to retry the authentication request or by notifying an error message. If the user's authentication is allowed, the user's current information is transmitted to the operator server (S330), and the user's information transmitted to the server side is compared with the user's reference information in the database linked to the server (S340), and there is a change. If there is no change (S350), the scenario that is scheduled in advance is executed to the user so that the screen output of the multi-information through the multi-split screen is also made (S360). The information is updated to the latest information by changing the transmitted information (S370), and a new scenario is executed according to the updated change information (S380).

4 is a flowchart illustrating an execution process of a scenario for controlling a multi-screen display according to the present invention.

As shown in FIG. 4, the server system EH of the central operator, the local middle manager, or the terminal manager enters the management authentication procedure when requesting scenario management and use of the multi-split screen output mounted in the PC-based control system (S410). ) Authorize the authorized person to control the commands related to the execution and production of the scenario. First, when a scenario execution request for multi-split screen output is requested (S420), a database containing the scenario and output schedule information is searched (S430) to select a predetermined scenario, and the output schedule information is multiplied according to the selected scenario. The output is made to a predetermined part of the divided screen. On the other hand, if you want to produce a screen to produce a new scenario and output the screen to produce the scenario and screen output information (S460), whether the information can be output to the unspecified multiple, the information data or advertising data at the time of multi-split screen output network Whether or not a collision may occur or an output problem may occur due to an overload, and may be adopted as a scenario according to predetermined criteria and procedures (S470). After being stored in the database (S480), it is possible to selectively output the screen by a procedure in which scenario execution is requested afterwards.

The multi-split screen output unit according to the present invention is characterized by dividing the screen of the large screen output device by the screen split program, so that different information or advertisements can be output on each split screen according to a predetermined scenario. For PDP-TV, TFT-LCD, general digital flat-panel TV, projector TV, etc., which can be linked to PC infrastructure, digital TV reception is divided and advertisement photos or videos (written in MPEG file), various information (text or still images, Video, etc.) in a wired / wireless manner in real time according to the already specified scenario, the output method, output time, screen division and the screen output to the designated screen output, etc. can be made. On the other hand, the user who controls the screen output by using a wired / wireless system to remotely turn on / off the system, it is characterized in that the unmanned control and processing is possible. The present invention can be used as a localized broadcasting center and system by installing a plurality of screen output devices individually in multiple places connected by communication by predetermined area unit, building unit, and industry type, and controlling the screen output by a predetermined centralized control unit. In the case of applying the system of the present invention to the management room of an apartment complex having a collective settlement structure, it can be used as an apartment broadcasting system, and thus can be used as an existing wired network broadcasting system or a broadcasting system having competitiveness with various local channel broadcasting systems. It is obvious that it can be developed. In addition, it can be used as a system for executing video conferencing between people scattered in multiple regions, and can also be used as a system for providing corporate advertisements and public information. If necessary, it is possible to maximize the advertising effect by presenting various types of screen-divided information or advertisements on the screen in connection with infrastructure equipped with various video entertainment devices such as karaoke or reunion bars. It may be adopted as a means. In addition, it may be used as a monitoring device or other monitoring device in connection with CCTV or an electric and electronic camera for shooting, and may be particularly suitable for a distributed environment.

In the above described the best embodiment of the present invention. Although specific terms have been used herein, they are used only for the purpose of describing the present invention and are not intended to limit the scope of the invention as defined in the claims or the claims.

According to the present invention, in response to the information age, overcome the limitations of the information delivery of the paper advertisement through the conventional printed matter, as well as between the person and the person who wants to deliver the actual advertisement or information by one-way information reception Overcoming the unnatural matching, there is an advantage that can maximize the advertising effect by the target advertisement. In addition, since information or advertisement is output through a single screen, various information or advertisements can be simultaneously executed using a multi-screen splitting system in consideration of the fact that individualized information and tastes of advertisement acceptance are not reflected. Alternatively, by sequentially outputting through a screen dividing technique, it is possible to overcome the problems of the conventional fragmentary information delivery or advertisement delivery. In addition, by producing and controlling the screen output method and the output contents by the user himself, it is possible to directly transmit and output the self-relevant information or the self-relevant advertisement, and this work is performed by using a wired / wireless system. It can improve the convenience. If necessary, it can be used as an apartment area broadcasting system through connection with a broadcasting communication modulator while interworking with an apartment management control system of a large complex, and thus information transmission by independent sub-region broadcasting can be possible. High-definition TV and electronics, which are multi-partitioned, control various information contents such as weather, securities, exchange rate, economy, politics, international culture, society, sports, etc. It is obvious that real-time or recorded state can be transmitted through multiple screens individually or simultaneously through bulletin boards, electronic monitors, etc., thereby satisfying the needs of various consumers.

Claims (6)

In a system consisting of a central operator server connected to a communication network, a user terminal control unit, and a screen output unit, one screen of the screen output unit is divided into multiples, and each of the divided screens is used to output individual multiple information or advertisements. In the business method for multi-delivery to multiple information or advertisement by the split screen output method, (a) receiving, by the central operator server, a scenario management and use request of the user terminal control unit, and in response thereto, granting the user terminal control unit authority to control a command regarding execution and production of a scenario; (b) the central operator server receives a request for production of an information output scenario by multi-screen splitting from the user terminal controller, and in response to this, whether the information output linked to the scenario may be output to an unspecified number; And verifying that output information does not cause a problem in output due to a collision or an overload when outputting the multi-split screen, and stores a scenario in which authentication is permitted and screen output information linked thereto; (c) A scenario program and a multi-screen display of multiple information or advertisements transmitted from the central operator server according to the scenario stored in the database by the unmanned integrated video segmentation program controlled by the terminal control unit of the user connected to the central operator server. Splitting and outputting multiple screens individually or simultaneously on each screen divided by execution of a split program; And (d) In step (c), the designated split screen output unit on the multi-split screen is assigned to a user scenario program for allocating predetermined data controlled by the user terminal controller on the partly allocated split screen of the multi-split screen. And simultaneously or sequentially outputting the multi-screen split output. The business method for multi-delivery of multi-information or advertisement by the unattended composite video multi-split screen output method, comprising: According to claim 1, The user controls the output content and format of the data output through the split screen assigned to the user through its own terminal control unit, and notifies the central operator server of the control status, The central operator operates as an interactive control system, which is authorized to directly control the screen output situation of the scenario program and data of the user managed by the central operator server. A business method for multi-delivery to multi-information or advertisement by multi-video split screen output method. According to claim 1, wherein the multi-information or advertisement data transmitted to the user terminal control unit by the central operator server in the step (c) is output, the data produced, collected or edited by the automated program by the central operator And a business method for multiplexing multiple information or advertisements by an unmanned composite video multi-split screen output method, characterized in that the screen is repeatedly output for real time or for a predetermined time. The method of claim 1, wherein the user can remotely control the user terminal control unit or the central operator server through a communication network. Business method. The method of claim 1, wherein the business method for multiple delivery of multiple information or advertisements is used as a local broadcasting system by simultaneously outputting images through individual screen output units held by multiple users connected to a local network. A business method for multi-delivery to multi-information or advertisement by multi-video split screen output method. delete

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