KR100641273B1 - System and method for servicing a coupon using the ringbacktone - Google Patents

Abstract

The present invention provides a couponing service system comprising an outgoing exchange, an incoming exchange, a home location register, a sound source providing apparatus, a sound source providing control server, and a couponing service server, and a method for a couponing service for a call back tone service subscriber in the system, When the subscriber selects the couponing, the couponing service server provides the couponing selected by the subscriber, and provides information on the couponing selected by the subscriber and the identification information of the subscriber to the sound source providing control server. Matching the information on the couponing to the subscriber's identification information to register the subscriber as the couponing service subscriber, and when the subscriber's identification information is received from the sound source providing apparatus of the couponing matched to the subscriber's identification information The sound source providing apparatus provides the call connection sound source information to the sound source providing apparatus. Play the ringing source of the coupon ring.

Ringback tone, coupon, wireless terminal, sound source code, number of exposure

Description

Coupon service system using ring back tone and method thereof {System and method for servicing a coupon using the ringbacktone}

1 is a conceptual diagram illustrating the concept of the present invention.

2 is a block diagram of a coupon service system using a ring back tone according to an embodiment of the present invention.

3 is a data flow diagram showing a coupon service method using a ring back tone according to an embodiment of the present invention.

The present invention relates to a coupon (coupon) service, and in particular, a coupon service system using a ring back tone to enable the use of the coupon for the buyer registered a specific ring back tone (RBT) specified in the coupon in the mobile terminal and its It is about a method.

In general, a coupon is a type of discount coupon issued by the business operator to use a product, cultural product or service at a discounted price. Such a coupon may be used in an offline store or an online shopping mall. The coupon may be downloaded online or acquired at a corresponding store offline.

At the moment, these coupons were only used to discount payments when purchasing products or using services.

The present invention has been proposed in accordance with the user's needs or the needs of the operator, it is possible to naturally promote to the customer the coupon issuer or the coupon issuing products or services that the coupon is used, the customer at a discounted price through the coupon The purpose is to make products or services available.

In order to achieve the above object, the present invention is characterized in that the call connection sound specified by the coupon issuer is provided to the mobile terminal of the customer in exchange for using the coupon.

The present invention for achieving the above object and features is a mobile communication network including an incoming and outgoing exchange, a home location register; A sound source providing device that stores various sound sources including a ring-connection sound source of coupon ring provided by a coupon issuer, and communicates with the exchange through the gateway and provides a call-connected sound source matched with identification information of the called party received from the exchange. ; According to the information request of the sound source to be provided to the exchange from the sound source providing device to identify and inform the sound source information by the identification information of the receiving subscriber, and if the subscriber acquires the couponing, the identification information of the coupon ring acquired by the subscriber in the subscriber information A sound source providing control server for matching and managing call connection sound source information; And a coupon that can be obtained to the subscriber, and when the subscriber selects the couponing, the subscriber provides the identification information and the information about the couponing selected by the subscriber to the sound source providing control server to register as a subscriber to the couponing service. It provides a coupon service system using a ring back tone including a server.

In addition, the present invention for achieving the above object is a coupon service for a ringtone service subscriber in a coupon ring service system including an originating exchange, a destination exchange, a home location register, a sound source providing device, a sound source providing control server and a couponing service server. In the method, when the subscriber selects the couponing, the couponing service server provides the couponing selected by the subscriber, and provides information on the couponing selected by the subscriber and the identification information of the subscriber to the sound source providing control server. A first step of doing; The second sound source providing control server registers the subscriber as the couponing service subscriber by matching the information on the couponing with the received identification information of the subscriber; And the sound source providing control server, when the identification information of the subscriber is received from the sound source providing apparatus, provides call connection sound source information of the coupon ring matching the identification information of the subscriber to the sound source providing apparatus so that the sound source providing apparatus provides the coupon ring. It provides a coupon service method using a ring back tone comprising the third step of playing the ring back tone of the.

In the method of the present invention, when the sound source providing control server exposes the ring back tone of the coupon ring as in the third step, the call ring tone exposure count of the coupon ring is counted and the sound source exposure count is set as the use condition of the coupon ring. A fourth step comparing with

If the number of exposures counted in the fourth step is less than the set number of sound source exposures, the subscriber is maintained as the couponing service subscriber. When the counted number of exposures is set to the number of sound source exposures, the subscriber is provided to the couponing service. Preferably, the method further includes a fifth step of terminating at the subscriber.

In addition, the present invention in place of the fourth step and the fifth step, the sound connection providing server, the ring back tone of the coupon ring set as the coupon use condition for the period in which the ring back tone of the coupon ring is registered as the call ring tone of the subscriber The sixth step of comparing with the exposure period, and if the call ring tone registration period of the subscriber in the sixth step does not satisfy the call ring tone exposure period of the set couponing, the subscriber is maintained as the couponing service subscriber, if the subscriber is satisfied It is preferable to further include a seventh step of terminating the couponing service subscriber.

Hereinafter, exemplary embodiments of the present invention will be described with reference to the accompanying drawings.

Prior to the description, hereinafter, a coupon issued by a coupon issuer is referred to as a 'coupon ring'. The present invention therefore relates to a couponing service.

First, the concept of the present invention will be described with reference to FIG. As shown in FIG. 1, the present invention is conceived for B2B (Business to Business) between a coupon issuer and a mobile communication service provider.

The coupon issuer requests the carrier to register the couponing service. At this time, the coupon issuer provides information on couponing to the mobile communication company.

The information on the couponing is largely divided into a ring tone (hereinafter referred to as a ring tone of a coupon ring) information and couponing use information to be used when using couponing. The ring tone information of the coupon ring includes identification information of the coupon ring and code information of the ring tone matched with the identification information, and the coupon ring usage information includes the issuance information of the coupon ring, the monetary value information of the coupon ring, and the coupon. Information on the conditions of use of the ring, information on products or services for which the couponing is used, and issuer information providing the couponing are included.

The use condition information of the coupon ring is a word in common with the condition for canceling the coupon service, and is a use condition that a customer who uses a coupon ring having a predetermined monetary value. For example, the conditions for the use of the coupon ring, the sound recording exposure information, or the ring tone of the coupon ring must be registered as the customer's ring tone during the set period, which is a condition that the ring tone of the coupon ring should be exposed to the set number of times. Sound exposure period, etc. In this case, the use condition information depends on the monetary value of the coupon ring, and the higher the monetary value of the coupon ring, the stronger the use condition.

When the carrier receives a request for registration of the couponing service from the coupon issuer, the carrier negotiates a price (registration fee) corresponding to the registration with the coupon issuer, and when the negotiation is completed, the carrier connects to the ring tone service system of the mobile communication network managed by the carrier. Register the information. The ring back tone service may be referred to as a ringback tone service or a coloring service (escape telecom mark).

When the information on the couponing provided by the coupon issuer is registered in the RBT service system, the RBT service system provides the customer with a coupon service as an additional service of the mobile terminal.

The couponing service provides the customer (coupon ring user) who wants to use the couponing with the list of couponing information provided from a plurality of registered coupon issuers in a list, and when the customer selects one couponing, The coupon ringing information of the coupon ring for the coupon ring to match the customer identification information (subscriber phone number or ESN of the mobile terminal) registered in the ring tone service system, and then to the caller to send the incoming call to the customer's terminal couponing This service provides ring back tone. Here, the couponing service is set up to use the couponing conditions corresponding to the price of using the coupon when registering the customer as a subscriber to the couponing service. Terms of use of the coupon ring may include the number of ring-tone exposures (sound exposure) of the coupon ring, or a period (sound exposure period) for registering the ring-tone sound of the coupon ring as the customer's ring-tone, etc. If the music exposure period is satisfied, the couponing service for the customer is terminated.

As a method of registering a couponing service, a customer may register with a mobile terminal using a WAP (Wireless Application Protocol), or register using an Internet terminal such as a computer. Since the service registration method using the Internet terminal can be carried out very easily as an ordinary method and an embodiment of the present invention described later, it will not be described below.

Hereinafter, a coupon service system to which the present invention is applied will be described with reference to FIG. 2. Coupon service system of the present invention includes a ring back tone service system. 2 is a block diagram of a coupon service system using a ring back tone according to an embodiment of the present invention.

As shown in FIG. 2, the coupon service system includes a home location register (HLR) 10 and a home location register through a common line signal (No. 7) network 20 based on a signaling transfer protocol. Switch (O_MSC / VLR, T_MSC / VLR) (31,32) communicating with (10), sound source connected to the No.7 network 20 and communicating with the exchange (31,32) through a gateway 40 It is connected to the home location register 10 through the sound source providing control server 70, the IP network 60, and the data source providing device 50, the device 50, data communication with the sound source providing device 50 through the IP network 60, Subscribers are stored in the subscriber storage database (80) and the IP network (60) where subscriber information is stored, and allow customers to download coupons through a mobile terminal or an Internet terminal. Couponing service server 90 to register in the sound source providing control server 70, and the IP network (60) The coupon issuer web server 100 is connected to the sound source providing apparatus 50 and the sound source providing control server 70 is connected to the.

The home location register (10) stores subscriber information. The home location register (10) stores first information about a subscription to a ring back tone service and second information for routing to the sound source providing device 50 as profile information on a called subscriber. The information is set and stored as supplementary service subscription information of the called party profile.

The exchanges 31 and 32 communicate with the home location register 10 when registering the location of the called party and receive and store the preset first and second information, and store the received first when requesting a call connection of the called party. And receiving a sound source (including a call connection sound source of a coupon ring) for replacing the call connection sound by the communication with the sound source providing apparatus 50 based on the second information, and converting the received sound source into the caller as a substitute sound of the call connection sound. to provide.

The sound source providing apparatus 50 stores various sound sources including call connection sound sources of coupon rings provided by the coupon issuer, and communicates with the exchanges 31 and 32 through the gateway 40 to provide the stored sound sources to the exchange. do. The sound source stored in the sound source providing device 50 is a song, an effect sound, a funny sound or a comment, and, in the case of a call connection sound source of coupon ring, it is preferable that the advertisement is a song or a comment for promoting a coupon issuance, a product, or a service. Do.

The sound source providing control server 70 communicates with the sound source providing apparatus 50 through the IP network 60, and the type of sound source to be provided by the sound source providing apparatus 50 to the switchboards 31 and 32. It is determined by referring to the identification information (telephone number or ESN (Electronics Serial Number)) of the called party requested to access the call, the identification information of the caller corresponding thereto. The sound source providing control server 70 stores and manages identification information of the couponing service subscriber, call ring tone code information of the coupon ring matched with the identification information, and usage condition information of the coupon ring. If the user's couponing conditions of use information is satisfied, the information stored for the subscriber of the couponing service is deleted to terminate the subscription.

The couponing service server 90 is connected to the IP network 60, and allows the mobile terminal and the Internet terminal user to register the couponing service. When the user registers the couponing service, the user's identification information and the The couponing information matching the identification information is registered in the sound source providing control server 70.

Coupon issuer web server 100 is connected to the sound source providing device 50 or the sound source providing control server 70 through the IP network 60, call connection sound source of the coupon ring stored in the sound source providing device 50 To add or to change the information for the call connection sound source specification and the corresponding sound source code of the coupon ring of the sound source providing control server 70, which is provided by the coupon issuer web server 100 in the coupon issuer This can be done via a web page.

Only the operation of the ring back tone operation of the couponing service system configured as described above will be described. The ring back tone service provided by the couponing service system of the present invention will be briefly described since it is the same as a normal ring back tone service.

When any caller calls the called subscriber and requests a call connection, the calling switch 31 requests the home location register 10 for the location information of the called subscriber terminal. The home location register 10 requests routing information from the destination exchange 32 according to the request, and accordingly, the destination exchange 32 transmits routing information, that is, a TLDN (Temporary Local Directory) to the home location register 10. Answer by giving a number).

The home location register 10 transmits the routing information of the destination exchange to the originating exchange 31, and thus the originating exchange 31 trunks to the destination exchange 32 based on the routing information. Request call connection to establish mutual channel. Subsequently, the destination exchange 32 receives the service setting information received from the home location register 10 at the time of registering the location and routing information to the sound source providing device 50 based on the service setting information previously stored therein and the subscriber is the subscriber of the service and activates the service. If it is determined that the state, based on the routing information request the ISUP call connection to the sound source providing apparatus 50 to form a cross-trunk call path, at this time also provides the incoming telephone number and the outgoing telephone number. As a result, the call exchanger 31, the call exchanger 32, and the sound source providing device 50 are in a state in which a call path is formed. For reference, the service setting information and the routing information are provided in a location registration response message provided from the home location register 10 to the destination exchange 32 when the location is registered.

The sound source providing device 50 queries the sound source providing control server 70 based on the received incoming and outgoing telephone number information. The sound source providing control server 70 searches for a designated sound source code in association with the received incoming and outgoing telephone number according to the query of the sound source providing device 50 and uses the searched sound source code in the sound source providing device 50. To pass). The sound source providing apparatus 50 transmits a sound source corresponding to the received sound source code from the pre-stored sound source to the caller through the formed call path as a substitute sound instead of the ring back tone.

On the other hand, the destination exchange 32, when the incoming subscriber receives a call while the replacement tone is being transferred instead of the call connection sound as described above, the sound source providing device 50 by requesting the release of the ISUP call to the sound source providing device 50 To release the call. At the same time, the destination exchange allows a call to be made between the calling party and the called party through the call path interconnected with the calling exchange 31.

Hereinafter, a coupon service method using a ring back tone according to an embodiment of the present invention will be described with reference to FIG. 3. 3 is a data flow diagram illustrating a coupon service method using a ring back tone according to an embodiment of the present invention.

Prior to the description, the couponing service of the present invention preferably targets subscribers registered in the ring back tone service. Therefore, if the customer has not registered the RBT service, the present invention provides a service of the present invention by newly registering the RBT service registrant. In the following description, it is assumed that the customer who registers the couponing service (that is, acquires the couponing) is a subscriber to the ring back tone service, but the case of a new subscriber will be briefly described.

When the customer A accesses the couponing service server 90 using his mobile terminal (301), the couponing service server 90 provides the connected customer A from a plurality of registered coupon issuers. Information on the received couponing is provided as a list (302).

When the information of the couponing is provided, the coupons are listed on the terminal screen of the customer A, and the customer A selectively checks the couponing usage information one by one among the listed couponings. The customer A then finally selects one, and this selection of the customer A is received at the couponing service server 90 (303).

Then, the couponing service server 90 confirms the coupon selected by the customer (A) last, and reads the ring tone information and the sound exposure exposure information for the coupon ring selected by the customer (A) from the stored memory to the customer ( A) together with the wireless terminal identification information of A) transmits to the sound source providing control server 70 (304).

In the process 304, the couponing service server 90 queries the home location register 10 whether the customer A is a subscriber to the ring back tone service and performs a receiving operation to determine whether the service is possible. In this determination, if the customer A is a ring-tone service subscriber, the customer A provides selected couponing, and if the customer A is not a ring-tone service subscriber, the customer A is guided to register with the ring-tone service.

In the process 304, the couponing service server 90 counts the number of selections of the corresponding couponing each time the customer selects the couponing, and checks whether the number of couponings currently selected by the customer is increased. If the number of copies is exceeded, couponing will not be issued. Alternatively, if the number of coupons selected by the customer exceeds the number of coupons, the couponing service server 90 deletes the information of the coupons exceeding the number of copies in the list provided by the couponing list providing process 302. The couponing may no longer be issued.

On the other hand, when the sound source providing control server 70 receives the couponing information and the identification information of the customer (A) matched from the couponing service server 90 through the process 304 couponing the customer (A) Register as a service subscriber and manage by matching the call connection sound code of the coupon ring to the identification information of the subscriber. Registration as a subscriber of the couponing service means that the existing ringback tone is changed to the ringtone tone of the coupon ring if the customer (A) is an existing ringtone service subscriber. By newly registering as a ring back tone service subscriber, it means registering the ring back tone source of the coupon ring as a substitute sound of the ring back tone (305).

Through the above process, the customer A is provided with the couponing from the system of the present invention, and the system of the present invention registers the customer A as the coupon service subscriber.

When the customer A is registered as a couponing service subscriber as described above, if any caller B enters and transmits the phone number of the customer A for a call with the customer A (306), The ring-tone service for the customer (A) is provided so that the sound source providing device (50) to the caller (B) to the sound source providing control server 70 to provide the ring-tone of the customer (A) to the caller (B) Requesting the sound source code to be reproduced by providing identification information ().

When the sound source providing control server 70 receives the sound source code request including the identification information of the customer A, the sound source providing device 50 provides the call connection sound source code of the coupon ring matched to the identification information of the customer A. (308)

The sound source providing apparatus 50 reproduces the sound source corresponding to the call connection sound source code of the received coupon ring and provides it to the caller B (309). Eventually, the caller B hears the ring back tone of the coupon ring provided by the coupon issuer through the process 309.

On the other hand, at the same time performing the process 308, the sound source providing control server 70 counts the number of exposure of the call connection sound of the coupon ring (310), and compares the counted result with the number of sound source exposure of the corresponding coupon ring (311) ).

In the comparison 311, if the number of exposures of the corresponding couponing is smaller than the number of exposures of the sound source, the sound source providing control server 70 continues to register the customer A as a subscriber of the couponing service (312). If the number of exposures of the coupon ring is the same as the number of exposures of the sound source, the sound source providing control server 70 deletes the customer A from the couponing service subscriber, releases the registration of the couponing service, and removes the call connection sound source of the coupon ring set so far. The customer A recovers (changes) the call connection sound source registered (313).

Meanwhile, in the above-described embodiment, the case in which the use condition information of the coupon ring is the number of exposures of the sound source has been described. However, as mentioned above, the use condition information of the present invention may include a sound source exposure period. In the case of applying the use condition information other than the number of sound source exposures, the description of the use condition information may be performed by simply replacing other use condition information instead of the number of sound source exposure times.

The technical spirit of the present invention has been described above with reference to the accompanying drawings, but this is by way of example only and not intended to limit the present invention. In addition, it is obvious that any person skilled in the art can make various modifications and imitations without departing from the scope of the technical idea of the present invention.

The present invention can be used as an effective marketing tool to achieve not only the price discount effect but also the advertisement effect by exposing the advertising sound source to the call connection sound of the customer in exchange for using the coupon rather than constructing the coupon product with only a simple price discount. Make it possible.

Claims (12)

A mobile communication network including an incoming and outgoing exchange and a home location register; It stores various sound sources, including the call connection sound source of the coupon ring provided by the coupon issuer, and provides the call connection sound source matching the identification information of the called party received by communicating with the exchange in accordance with the call request of the calling party terminal to the exchange Sound source providing device that; According to the information request of the sound source to be provided to the exchange from the sound source providing apparatus based on the ring back tone service subscriber identification list information, the sound source information corresponding to the identification information of the called party is identified and notified, and the ring back tone service subscriber obtains the couponing. A sound source providing control server configured to manage couponing services by matching information on the following couponing acquired by the RBT service subscriber with the RBT service subscriber identification information; And Provides the couponing obtainable to the call back tone service subscriber, and if the call back tone service subscriber selects the couponing, the identification information and the couponing information of the call back tone service subscriber are provided to the sound source providing control server to provide the couponing. A couponing service server for registering as a service subscriber, The information on the couponing includes the call connection sound source information of the coupon ring, and the number of sound source exposures or the call connection sound sound of the coupon ring that the couponing service subscriber exposes the call connection sound of the coupon ring by the set number of times. Coupon service system using the ring back tone, characterized in that the use condition information of the coupon ring consisting of the sound source exposure period is registered during the set period of the call ring tone of the subscriber. The method of claim 1, Information for the call connection sound source of the coupon ring stored in the sound source providing control server or connected to the sound source providing apparatus and / and the sound source providing control server, the coupon ring stored in the sound source providing control server And a coupon issuer web server capable of changing a sound source code corresponding thereto. delete delete The method of claim 1, The sound source providing control server determines whether the couponing service condition of the couponing service subscriber is matched to the terminal, and determines whether to continue the couponing service for the terminal of the couponing service subscriber according to a determination result. Coupon service system using a ring tone. The method of claim 5, The use condition of the coupon ring is a coupon service system using a ring back tone, characterized in that the sound source exposure number is adjusted according to the monetary value of the coupon ring, or the sound source exposure period is set to adjust. A coupon service method for a ring back tone service subscriber in a coupon service system including an originating exchange, an incoming exchange, a home location register, a sound source providing device, a sound source providing control server, and a couponing service server, If the subscriber to the ring back tone service subscriber selects couponing, the couponing service server provides the couponing, and provides information about the couponing and identification information of the subscriber to the ring back tone service subscriber to the sound source providing control server Stage 1; The sound source providing control server may be configured to expose the call connection sound source information of the coupon ring to the identification information of the call connection sound service subscriber and the sound source exposure number of the coupon ring service subscriber to expose the call connection sound of the coupon ring by a predetermined number of times. The call ring tone subscriber of the call ring service is matched with the information on the coupon ring including the use condition information of the coupon ring consisting of a sound source exposure period registered during the set period as the call ring tone of the coupon service subscriber. Registering as a subscriber to the couponing service; And The sound source providing control server receives the call connection sound source information corresponding to the called party's identification information based on the call connection sound service subscriber identification list information when the receiver's identification information is received from the sound source providing apparatus according to a call request from the calling party's terminal. And a third step of providing the apparatus to the apparatus so that the sound source providing apparatus reproduces the call connection sound source of the coupon ring through the exchange to the calling party terminal. The method of claim 7, wherein When the sound source providing control server exposes the ring back tone of the coupon ring as in the third step, a fourth step of counting the ring back tone exposure times of the coupon ring and comparing it with the sound source exposure count set as the use condition of the coupon ring Wow, If the number of exposures counted in the fourth step is less than the set number of sound source exposures, the subscriber connects the ring tone service subscriber to the couponing service subscriber, and when the counted number of exposures is set to the number of sound source exposures, the couponing service And a fifth step of canceling the registration as a subscriber and switching to the RBT service subscriber. The method of claim 7, wherein The sixth step of comparing the call connection sound exposure period of the coupon ring set as a condition of use of the coupon ring with the sound source providing control server replacing the call connection sound of the coupon ring with the call connection sound previously set; In the sixth step, if the call connection sound exposure period of the couponing does not reach the registration period for the call connection sound of the couponing, the registered couponing service subscriber is maintained. And a seventh step of switching to the ring tone subscriber. To server connected to IP network, When the subscriber to the ring back tone service accesses the couponing service server and selects the couponing, the couponing service server provides the couponing selected by the ring back tone service subscriber, the information on the couponing and the subscriber's ring tone service subscriber. A first step of providing identification information to the sound source providing control server; The sound source providing control server registers the call connection sound source information of the coupon ring and the sound connection exposure number of the coupon ring or the call connection sound of the coupon ring for a set period in the call connection sound service subscriber identification information. A second step of registering the ring back tone service subscriber as the coupon service subscriber by matching information on the coupon ring including information on the use condition of the coupon ring which comprises the sound source exposure period; And The sound source providing control server, when receiving the identification information of the called party from the sound source providing apparatus according to the call request of the calling party terminal, provides the sound source providing device with the call connection sound source information of the coupon ring matched to the identification information of the called party. A computer-readable recording medium having recorded thereon a program for executing the third step of causing the providing apparatus to reproduce the call-connected sound source of the coupon ring through the exchange to the calling party terminal. The method of claim 10, When the sound source providing control server exposes the ring back tone of the coupon ring as in the third step, the fourth step of counting the number of ring-tone ringtone exposure of the coupon ring and comparing it with the sound exposure exposure set to the conditions of use of the coupon ring; , If the number of exposures counted in the fourth step is less than the set number of sound source exposures, the registered couponing service subscriber is maintained, and when the counted number of exposures is set to the number of sound source exposures, the couponing service subscribers are terminated. A computer-readable recording medium having recorded thereon a program to be executed, further comprising the step of switching to a ring back tone service subscriber. The method of claim 10, The sixth step of the sound source providing control server compares the call ring tone of the coupon ring with the call ring tone exposure period of the coupon ring set as the conditions of use of the coupon ring to replace the call ring tone previously set the call ring tone of the coupon ring, In the sixth step, if the call connection sound exposure period of the couponing does not reach a registration period for the call connection sound of the couponing, the registered couponing service subscriber is maintained, and when the call connection service subscriber terminates, A computer-readable recording medium having recorded thereon a program to be executed, the method further comprising the step of switching to a ringtone service subscriber.

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