KR100567683B1 - The service system of the interaction using the active pop stream and method thereof - Google Patents

Abstract

The present invention relates to a system and method for providing an interaction service using an active popstream, and more particularly, to analyze a time stamp of a video media file in real time, and synchronize the video media and the action setting file to time stamp. It can execute Actions set in, and can continuously upgrade new Action functions through action platform, and can implement the same effect with simple action setting without rendering by inserting image and text such as logo on video media. By providing hyperlink function to specific video section, image, text, etc., it can move to the set URL when action such as click occurs, and maximize the two-way communication method between VOD service provider and user, participate in survey, watch advertisement, move purchase page, web Immediately by visiting the site Which it relates to the interaction service providing system and method inducing the Action Using the available active pop stream.

The interaction service providing system using the active popstream includes a media server having a function of uploading a video media file, a media server having a function of providing a video streaming service, a function of communicating with an action script on the client side, and an action upgrade. A server including an action link server having a function of supporting an action download and installation on a client side at a time; A dedicated active popstream player, the core module of the active popstream that can be easily installed and implemented with a newly developed action, and has a function of downloading a video through the media server and receiving an action script through the action link server. A pop player having a receiving function, and watching a video through the pop player and analyzing the media are provided in the form of a time line, a function for setting an action for each time stamp, and a function for executing an action on the corresponding time stamp. And a client terminal including a function for checking occurrence of a user's response to the action. A service provider terminal having a function of providing an VOD service to a server by setting an action required by the VOD user received from the server; An internet network connecting the server and the client terminal to communicate with each other via the Internet; Characterized in that configured to include.

Active popstream, time stamp, action settings, video, pop player, action editor.

Description

The service system of the interaction using the active pop stream and method

1 is a block diagram illustrating a system for providing an interaction service using an active popstream according to an embodiment of the present invention.

2 is a flowchart for providing a method of interaction service using an active popstream according to an embodiment of the present invention.

3 is a view for explaining the function of the dedicated editor that can set the action in the time stamp of the video media in the interaction service providing system using the active popstream according to an embodiment of the present invention.

      <Explanation of symbols for the main parts of the drawings>

   100: server 110: media server

   120: action link server 200: client terminal

   210: pop player (action platform) 220: time stamp

   300: service provider terminal 400: Internet network

The present invention relates to a system and method for providing an interaction service using an active popstream. More particularly, the present invention can analyze a time stamp of a video media file in real time, and synchronizes a video media and an action setting file. Action set in time stamp can be executed, new action function can be upgraded continuously through action platform, and similar effect can be realized by simple action setting without rendering by inserting image and text such as logo on video media. By providing hyperlink function to specific video section, image, text, etc., it can move to the set URL when action such as click occurs, and maximize the two-way communication method between VOD service provider and user to participate in survey, watch advertisement, and move purchase page. , Visits to your website, etc. The present invention relates to a system and method for providing an interaction service using an active popstream capable of inducing immediate action.

In general, the existing VOD service is only a one-way service in which the user can not only watch the video content provided by the service provider. Therefore, it is possible to chat with each other like these days, the web page is linked to the shopping mall site, and the reality of being able to access the shopping mall site to purchase goods or watch advertisements is a little farther away. Therefore, there is an urgent need for development to solve the above problems.

Accordingly, an object of the present invention is to solve the above problems, it is possible to analyze the time stamp of the video media file in real time, and synchronize the video media and the action setting file to execute the action set in the time stamp An interaction service providing system and method using an active popstream can be provided.

Another object is to provide an interaction service providing system and method using an active popstream that can continuously upgrade new action functions through an action platform.

Another purpose is to insert the image and text such as logo in the video media without rendering and implement the same effect with simple action setting, and provide hyperlink function to specific video section, image, text, etc. The present invention provides a system and method for providing an interaction service using an active popstream that can move to a set URL.

Another objective is to maximize the two-way communication between VOD service providers and users, and to provide interaction services using active popstreams that can prompt action through education, survey participation, advertisement viewing, purchase page movement, and website visits, and To provide a method.

In order to achieve the above object of the present invention, an interaction service providing system using an active popstream of the present invention includes a media server having a function of uploading a video media file, a function of providing a video streaming service, and an action script on the client side. A server including an action link server having a function of communicating with and implementing an action, and supporting an action of downloading and installing an action on a client side when upgrading an action; Active Popstream is a dedicated player and core module of Active Popstream that can be easily installed and implemented with a newly developed Action, and has a function of downloading a video through the media server and receiving an action script through the Action Link Server. A pop player having a receiving function, a time stamp having a function of setting an action for each time stamp, and providing a time line by watching a video and analyzing the media through the pop player, and analyzing the media. A client terminal including a function of executing a function, and a function of checking whether a user's response to the corresponding action has occurred; An internet network connecting the server and the client terminal to communicate with each other via the Internet; Characterized in that configured to include.

In addition, in the method of providing an interaction service using the active popstream of the present invention, the service provider terminal receives the media data from the server, analyzes the moving image media file image, and then generates a time stamp that is subdivided media file information. Setting and storing an action for each stamp, and generating an action information file (a); (B) uploading a moving picture media file received from the service provider terminal to a media server and uploading an action information file received from the service provider terminal to an action link server; (C) analyzing the real-time media file image after downloading and playing the video media file in the client terminal when the video media file is transmitted from the server to the client terminal; (D) synchronizing the time stamp and the action information file during the playback of the video and executing the action when the server synchronizes the video media file and the action information file to the client terminal; (E) generating an arbitrary response according to an action provided by a user according to an action provided after executing an action in the client terminal; Characterized by including.

Further, in the present invention, in the step (a), when creating a video time stamp using the action editor in the service provider terminal and set the action corresponding to each time stamp, the image, logo, text to the action Inserting, setting and adding a function such as a hyperlink, real-time survey, announcements, and the like, and generating an action information file.

The method may further include updating the new action content in the client terminal when the server upgrades the new action content and transmits the new action content to the client terminal.

Also, in the present invention, the step of generating an action information file using the action editor includes: an action that can be set in the action editor; Analyzing the media to which the action is to be applied to generate a time stamp; Setting an action for each time stamp; Setting an action of a marking process and a hyperlink by inserting an image into the action, inserting a logo, inserting text, surveying, and motion detection for media movement; Generating a compiled version of an active popstream dedicated action information file when the action setting is completed; Characterized by including.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a block diagram illustrating an interaction service providing system using an active popstream according to an embodiment of the present invention.

As shown in FIG. 1, an interaction service providing system using an active popstream according to an embodiment of the present invention includes a server 100, a media server 110, an action link server 120, a client terminal 200, and a pop. A player (action platform) 210, a timestamp 220, a service provider terminal 300, an internet network 400, and the like.

The function of each technical means constituting the interaction service providing system using the active popstream will be described below.

The server 100 has a function of uploading a video media file, a media server 110 having a function of providing a video streaming service, and a function of communicating with an action script on the client side to implement an action, and a client during an action upgrade. It includes an action link server 120 having a function to support the action download and installation on the side.

The client terminal 200 is an active popstream dedicated player, which is a core module of an active popstream that can be easily mounted and implemented with a newly developed action, and has a function of downloading a video through the media server 110; A pop player 210 having a function of receiving an action script through the action link server 120, and watching a video through the pop player 210 and analyzing the media are provided in the form of a time line. A time stamp 220 having a function of setting an action for each stamp, a function of executing an action on the corresponding time stamp 220, and a function of checking whether a user's response to the corresponding action is generated.

The service provider terminal 300 has a function of providing a VOD service to a server by setting an action required for a VOD user received from the server.

The internet network 400 functions to connect the server 100 and the client terminal 200 to communicate via the Internet.

2 is a flowchart illustrating a method of providing an interaction service using an active popstream according to an embodiment of the present invention, and FIG. 3 is a time stamp of a video media in an interaction service providing system using an active popstream according to an embodiment of the present invention. This is a view for explaining the function of the dedicated editor that can set the action.

2 and 3, in step S10, the service provider terminal 300 receives the media data from the server 100 and analyzes the moving image media file image, and then the time stamp 220 which is the detailed media file information. ) And sequentially set and save the action for each time stamp, and generate an action information file. When the service provider terminal 300 generates a video time stamp using an action editor and sets an action corresponding to each time stamp, an image, a logo, text is inserted into the action, a hyperlink, a real time survey, and a notification. Action information file is created after setting and adding functions, and it will be possible to develop and add functions according to items later. The hyperlink function refers to moving to a purchase page and a website when a corresponding product is clicked in a video, and the announcement is in the form of a pop-up window. In addition, the process of generating an action information file using the action editor includes an action that can be set in the action editor, so that an additional upgraded action is upgraded on the web, and then a time stamp is generated by analyzing the media to which the action is applied. do. Then, the action for each time stamp is set, and then the marking process and the hyperlink action are set by motion detection for image insertion, logo insertion, text insertion, survey, and media movement. After the action setting is completed, a dedicated version of the active popstream action information file is generated. Here, the upgrade is divided into a free action script and a paid action script.

Looking at the content of the interactive online advertising, online education and survey agency services as described above in detail, first, in the case of the interactive online advertising, insert a PPL advertisement of a specific product into a video such as a movie, an animation, a drama or a music video. It can provide free videos such as movies and animations, and generates revenue through orders for PPL ads and video ads. In addition, it is possible to insert the image of the product by setting Action rather than editing the video, and the product's advertisement is naturally exposed while watching the video, and when the product is clicked, it can be moved to the purchase page of the product. It can be inserted into a part, a middle part, or an end part.

In addition, in the case of interactive online training, VOD training courses can be provided, and interactive training programs that can be provided during live courses can be provided. It is also possible to give out prizes to outstanding students through a message test and an unexpected quiz.

In addition, in the case of survey agency service, real-time survey can be conducted while watching a video, and consumers' reactions such as movie release, product launch, online game launch, before service monetization, politician preference survey, brand naming decision, etc. It can be provided as a marketing tool that can be used, "What kind of movie scene do you like best?", "What's the best name for the brand name of the product?" What kind of politician do you think is a good candidate for president? ”

In a next step S11, the moving picture media file received from the service provider terminal 300 is uploaded to the media server 110, and the action information file received from the service provider terminal 300 is uploaded to the action link server 120. .

Subsequently, in step S12, when the video media file is transmitted from the server 100 to the client terminal 200, the client terminal 200 downloads and plays the video media file and analyzes the real-time media file image.

Subsequently, in step S13, when the server 100 synchronizes the video media file with the action information file and transmits the same to the client terminal 200, the time stamp 220 and the action information file are synchronized during playback of the video in the client terminal 200. To execute the action.

In the next step S14, an arbitrary reaction occurs according to the judgment of the user according to the action provided after executing the action in the client terminal 200.

In operation S15, when the new action content is upgraded in the server 100 and transmitted to the client terminal 200, the new action content is updated in the client terminal 200.

It will be appreciated by those skilled in the art that the present invention is not limited to the above embodiments, and various modifications and changes can be made without departing from the spirit of the present invention.

As described above, the present invention provides an interaction service providing system and method using the active popstream as follows.

First, the present invention can analyze the time stamp of a video media file in real time, and synchronize the video media and the action setting file to execute an action set in the time stamp.

Second, the present invention can continuously upgrade the new Action function through the action platform.

Third, the present invention can implement the same effect by setting a simple action without rendering by inserting an image and text such as a logo in the video media, and provides a hyperlink function to a specific video section, image, text, etc. You can move to the set URL when it occurs.

Fourth, the present invention can maximize the two-way communication method between the VOD service provider and the user to induce immediate action by education, survey participation, advertisement viewing, purchase page movement, website visit.

Fifth, the present invention can support a dedicated editor that can set an action on a time stamp of a video media.

Claims (5)

In the interaction service providing system using an active popstream, The media server has the function of uploading the video media file, the media server having the function of providing the video streaming service, the function to implement the action by communicating with the action script on the client side, and to download and install the action on the client side when upgrading the action. A server including an action link server having a function; Active Popstream is a dedicated player and core module of Active Popstream that can be easily installed and implemented with a newly developed Action, and has a function of downloading a video through the media server and receiving an action script through the Action Link Server. A pop player having a receiving function, and watching a video through the pop player and analyzing the media are provided in the form of a time line, a function for setting an action for each time stamp, and a function for executing an action on the corresponding time stamp. And a client terminal including a function for checking occurrence of a user's response to the action. A service provider terminal having a function of providing an VOD service to a server by setting an action required by the VOD user received from the server; . An internet network connecting the server and the client terminal to communicate with each other via the Internet; Interaction service providing system using an active popstream, characterized in that configured to include. In the interaction service providing method using an active pop stream, After receiving the media data from the server in the service provider terminal analyzes the video media file image, generates a time stamp which is the detailed media file information, and sequentially set and save the action for each time stamp, and generates an action information file (a); (B) uploading a moving picture media file received from the service provider terminal to a media server and uploading an action information file received from the service provider terminal to an action link server; (C) analyzing the real-time media file image after downloading and playing the video media file in the client terminal when the video media file is transmitted from the server to the client terminal; (D) synchronizing the time stamp and the action information file during the playback of the video and executing the action when the server synchronizes the video media file and the action information file to the client terminal; (E) generating an arbitrary response according to an action provided by a user according to an action provided after executing an action in the client terminal; Method of providing an interaction service using an active popstream, characterized in that it comprises a. The method of claim 2, In the step (a), when the service provider terminal generates a video time stamp using the action editor and sets an action corresponding to each time stamp, an image, a logo, a text is inserted into the action, a hyperlink, a real time. Method of providing an interaction service using an active pop stream, characterized in that it comprises the step of generating a set of action information files after adding and setting the function, such as surveys, announcements, games, push-based online advertising. The method of claim 2, And updating the new action content in the client terminal when the new action content is upgraded in the server and transmitted to the client terminal. The method of claim 3, wherein The step of generating an action information file using the action editor includes: a step of upgrading an additionally upgraded action on the web because an action that can be set in the action editor is built-in; Analyzing the media to which the action is to be applied to generate a time stamp; Setting an action for each time stamp; Setting an action of a marking process and a hyperlink by inserting an image into the action, inserting a logo, inserting text, surveying, and motion detection for media movement; Generating a compiled version of an active popstream dedicated action information file when the action setting is completed; Method of providing an interaction service using an active popstream, characterized in that it comprises a.

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