JPH09202335A - Sealed letter - Google Patents

Abstract

PROBLEM TO BE SOLVED: To improve a rate in the opening of a sealed letter used in direct mail. SOLUTION: This sealed letter 1 consists of an envelope, with a window part 4 made in it, on which display information 8 including a name as the private information of an addressee is printed along the upper edge of the window part 4, and notice paper 3 enclosed in this envelope. In an area of the notice paper 3 which corresponds with the window part 4, a complimentary number 13 which is specified by the name, serving as notice information related to the name of the addressee, is recorded and this complimentary number 13 can be visually recognized from the window part 4.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a sealed letter for notifying various kinds of guidance as direct mail.

[0002]

2. Description of the Related Art Conventionally, various types of guidance by direct mail have been carried out. However, in the case of a sealed letter, as a device for surely transmitting the contents of the notice to the addressee, the contents of the notice by an enclosed leaflet, etc. It is known that a part of the envelope is made visible through the window of the envelope to attract the interest of the addressee.

[0003]

However, since the notification contents that can be visually recognized from the window portion of the envelope in the related art are general and common to all the addressees, they are not intended to attract the addressees strongly. However, depending on the content of the notification, the addressee's interest may be lost, which is not necessarily an improvement in the opening rate. It is an object of the present invention to eliminate this inconvenience and provide a sealed letter suitable for direct mail, which can improve the opening rate.

[0004]

In order to achieve the above-mentioned object, the sealed letter according to claim 1 of the present invention has a window portion, and the personal information of the addressee, for example, the addressee, is provided in the vicinity of this window portion. It consists of an envelope on which the person's name, date of birth, hobbies, qualifications, family name, etc. are printed, and a notification sheet enclosed in this envelope. The address corresponding to the window part of the notification sheet is the address. The notification information related to the personal information of the person, for example, if the printed personal information is the name of the addressee, the preferential number specified by this name is entered, and the notification information is made visible through the window. Is characterized by.

The letter of claim 2 of the present invention is characterized in that, in the letter of claim 1, a postcard piece is formed on a part of the notification sheet in which address information matching the sender of the letter is printed. To do.

[0006] Further, according to the third aspect of the present invention, in the envelope of the first aspect, in addition to the window for visually recognizing the notification information, the envelope has address information of the envelope printed on the notification sheet. It is characterized by having a window portion for visual recognition.

[0007]

Preferred embodiments of the present invention will be described below in detail with reference to the accompanying drawings. Here, FIGS.
4 shows the first embodiment, FIG. 1 is a schematic plan view showing the front side of the letter, FIG. 2 is a sectional view taken along the line AA of FIG. 1, and FIG.
Is a schematic plan view showing the front surface side of the notification sheet enclosed in the envelope, FIG. 4 is a schematic plan view showing the back surface side of the notification sheet, and FIG. 5 shows a second embodiment of the envelope. It is a schematic plan view.

First, a first embodiment of the present invention will be described with reference to FIGS. As shown in FIGS. 1 and 2, the envelope 1 is printed with an envelope 2 having a window 4 at the lower left corner, a notice sheet 3 having the same thickness as the official postcard enclosed in the envelope 2, and various guide texts. It consists of a leaflet 5, and the sealing piece 2a of the envelope 2 is adhered by an adhesive 6.

On the front side 4 of the envelope 2, the postal code, address, and name of the addressee to whom the envelope 1 is sent are printed as address information 7, and the addressee's address is displayed along the upper edge of the window 4. The display information 8 including "name of personal benefit number, such as XXXXX" is printed, which includes personal name. The window portion 4 includes a rectangular opening 4a and a transparent film 4b adhered to the inner surface of the envelope 2 so as to close the opening 4a.

The notice sheet 3 enclosed in the envelope 2 is shown in FIG.
Further, as shown in FIG. 4, the notification piece 10 and the postcard piece 11 having the same size as the official postcard are connected to each other with the perforation 9 for cutting as a boundary. As shown in FIG. 3, on the front surface side of the notification piece 10, a guide text 12 containing present-related information associated with the purchase of a product is printed, and the window portion 4 is placed at a position corresponding to the window portion 4 therebelow. Along with the name which is the personal information of the addressee printed along the upper edge of the addressee, the preferential treatment number 13 designated by the name of the addressee which is the notification information related to the personal information of the addressee is printed.

Similarly, as shown in FIG. 3, the postcard piece 11
On the front side of the, the applicant information 15 having the same contents as the destination information 7 (see FIG. 1) of the envelope 1 and the applicant (the envelope 1) The special treatment number 13 of the addressee) and the special treatment number 16 of the same content are printed, and the applicant's entry stamp field 17 is printed with the sentence "Apply for the purchase of XX" below it. There is.

On the other hand, as shown in FIG. 4, on the back side of the notification piece 10, a guide text 18 containing present-related information is provided.
Is printed on the back side of the postcard 11. Address information 19 indicating the destination of the postcard 11 to which the product is to be purchased is printed on the back side of the postcard 11.

Since the first embodiment is configured as described above, the addressee who has received the envelope 1 shown in FIGS. 1 and 2 has his / her name in the top edge of the window 4 in addition to the destination information 7. It is of interest because it is also printed as a part of the display information 8 along with it, and the special treatment number 13 visible from the window portion 4 is more interesting because it is information related to the name of the display information 8. Therefore, it is possible to improve the opening rate of the sealed letter 1.

An addressee who is interested in the letter 1 opens it, reads the information on the notice sheet 3 and the leaflet 5,
When the customer desires to purchase a product, a predetermined item is entered and stamped in the applicant's entry stamp box 17, the postcard piece 11 is separated from the perforation 9 for cutting, and the postcard piece 11 is mailed in the same manner as a normal postcard.

Next, a second embodiment of the present invention will be described with reference to FIG. The envelope 21 of the present embodiment is different from the envelope 1 of the first embodiment in that the destination information indicating the destination of the envelope 21 is not printed on the envelope 22, but the destination information in the applicant information 25 of the notification sheet. This applicant information 2
The window portion 30 for visually recognizing 5 is formed in the envelope 22. The window portion 30 has the same configuration as the window portion 4 described in the first embodiment. Other configurations and operations are the same as those in the first embodiment, and therefore, corresponding components will be denoted by the same reference numerals and detailed description thereof will be omitted.

The present invention is not limited to the above-described embodiments, and the window portion 4 may be provided on the back side of the envelopes 2 and 22. In this case, the notification information 13 is the above-mentioned. The notification sheet 3 is sealed in the envelopes 2 and 22 in a state corresponding to the window 4. Further, the personal information of the addressee is not limited to the name of the addressee, but may be information such as an address, a telephone number, the name of a family member, or a combination thereof. Further, the notification information 13 associated with the printed personal information of the addressee may be not only information corresponding to the addressee on a one-to-one basis but also information commonly associated with a plurality of people including the addressee.

[0017]

As is clear from the above description,
According to the present invention, the personal information of the addressee of the envelope is printed in the vicinity of the window of the envelope, and the notification information related to the personal information of the addressee can be visually recognized from this window, so that the recipient who is the addressee can As a result, the content of the notification is greatly interested, the opening rate of the sealed letter is improved, and the content of the notification can be surely transmitted by the direct mail.

[Brief description of drawings]

FIG. 1 is a schematic plan view of an envelope.

FIG. 2 is a sectional view taken along line AA of FIG.

FIG. 3 is a schematic plan view showing a front surface side of a notification sheet.

FIG. 4 is a schematic plan view showing the back side of the notification sheet.

FIG. 5 is a schematic plan view of an envelope showing another embodiment.

[Explanation of symbols]

 1, 21 Envelope 2, 22 Envelope 3 Notification Form 4, 30 Window 7 Address information 8 Display information 10 Notification piece 11 Postcard piece 13 Notification information 15, 25 Applicant information 19 Address information

Claims (3)

[Claims] 1. An envelope having a window portion, in the vicinity of which the personal information of the addressee is printed, and a notice sheet enclosed in the envelope, which correspond to the window portion of the notice sheet. An envelope which is characterized in that notification information related to personal information of the addressee is described in a portion and the notification information is made visible through the window. 2. The letter envelope according to claim 1, wherein a part of the notice sheet has a postcard piece on which address information that matches the sender of the letter envelope is printed. 3. The envelope according to claim 1, wherein the envelope has a window for visually recognizing the notification information and also a window for visually recognizing the destination information of the envelope printed on the notification sheet. .