JPH09106268A - Advertisement device - Google Patents

Abstract

PROBLEM TO BE SOLVED: To display advertisement image information on a display at all times and automatically and preferentially display a TV broadcast for a specific time. SOLUTION: This device consists of a memory 5 which has 1st time data and stores a control procedure, a CPU 6 which controls the whole device, a clock part 3 which supplies current time data to the CPU 6, a CD-ROM reproduction part 8 which reads 2nd time data and advertisement image data out of a CD-ROM, an image processing circuit which processes images of the advertisement image data, a television broadcast reception part, and the display 19; and the advertisement image data recorded on the CD-ROM are displayed on the display 19, a television broadcast is received according to the 1st time data in the memory, and a display based upon the 1st time data is made preferentially to a display based upon the 2nd time data.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertising device,
In particular, the present invention relates to an advertising device in which an advertising image previously recorded on a CD-ROM is automatically displayed on a display.

[0002]

2. Description of the Related Art Conventionally, as an advertising device for displaying on a display by using advertising image data, a character advertisement by electronic display or a large number of L's provided on a wall of a building or a wall of a station yard.
An advertising device using a display that uses an ED is provided.

[0003]

However, the above-mentioned conventional advertising device using an LED display has a problem that the display device becomes large and the cost becomes high. In addition, even if a multicolor LED is used, there is a limit to the image quality, and there is a drawback that the image quality is significantly poorer than that of a computer display. The present invention has been made in view of the above points, and an object of the present invention is to display advertisement information with good image quality using a small-sized display, and to make installation and relocation easy, It is an object of the present invention to provide a novel advertising device which can automatically give priority to a TV broadcast of time and receive the image.

[0004]

An advertising device of the present invention has a first time data, a memory for storing a control procedure for controlling the entire device, and an entire device based on the control procedure in the memory. A CD-RO for controlling the CPU, a clock unit for giving current time data to the CPU,
A CD-ROM reproducing section for reading the second time data and the advertisement image data recorded in M, an image processing circuit for image-processing the advertisement image data read by the CD-ROM section, and a TV broadcast for receiving a TV broadcast. The CPU includes a receiving unit and a display, and the CPU displays the advertisement image data recorded in the CD-ROM based on the current time data from the clock unit and the second time data read from the CD-ROM. And a TV broadcast is received based on the first time data on the memory, and the display by the first time data is displayed prior to the display by the second time data. It is a thing.

According to the present invention, the advertisement image data is recorded on the CD.
-Record on ROM, CD-ROM on a small display
The advertisement image information read from is displayed.
First time data, which is a predetermined broadcasting time of the TV, is stored in advance in a memory from a floppy disk. Next, CD-
The second time data, that is, the time data for advertisement broadcasting and the reproduction number data, are stored in the memory from the ROM. The TV
The image signal from the broadcast receiving unit and the advertisement image signal read from the CD-ROM are supplied to a signal switch, and the first
And the CPU controls the switching operation of the signal switch based on the second time data. When there is no first time data, the output of the signal switcher supplies the advertisement image data from the CD-ROM to the display to display the advertisement image. However, when the current time data becomes the same time as the first time data, the CPU can receive the TV broadcast on the signal switcher based on the first time data in preference to the display of the advertisement image. Thus, the signal switch is switched to display the received image of the TV broadcast on the display. As described above, the advertisement image of the CD-ROM can be repeatedly displayed on the display as long as there is no first time data, and an effective advertisement can be performed with a high-quality image.

[0006]

BEST MODE FOR CARRYING OUT THE INVENTION An embodiment of an advertising device according to the present invention will be described with reference to FIGS. FIG. 1 is a block diagram showing the configuration of the present invention, FIG. 2 is an explanatory diagram showing the recording state of a CD-ROM, and FIGS. 3 and 4 are flowcharts explaining the operation of the present invention. In the figure, 1 is a sequencer for controlling ON / OFF of the operation of the entire advertising device, 2 is a keyboard, and a predetermined key operation of the keyboard 2 is performed to give an operation instruction of the advertising device. 3 is a clock unit for counting the current time, 4 is a floppy disk drive (hereinafter referred to as FDD) connected to a CPU, 5 is a memory,
A CPU 6 controls the entire advertising device. 8 is CD-
A CD-ROM reproducing unit for reading the data on the ROM, and an image processing unit 9 for decoding the image data read by the CD-ROM reproducing unit 8. Then, in the image processing unit 9,
Image processing circuit 9a and large-capacity memory 9b of 32 Mbytes
The image processing circuit 9a is composed of an MPEG (Moving Picture) by using the memory 9b.
An MPEG decoder for decoding data compressed by the moving image coding method standard for storage media defined by the Experts Group) standard is constructed,
The audio and image data decoded by the PEG decoder are sent to NTS.
It also has an encoder for converting to a C-system composite signal. Reference numeral 14 is a TV receiving antenna, and 15 is a television broadcast receiving unit (hereinafter referred to as TV).
The TV image and audio signal 16 received at 15 is supplied to the signal switcher 17. On the other hand, the signal switcher 17 is supplied with the image data and the audio signal image-processed by the image processing circuit 13, and the signal switcher 17 is supplied with the image data.
Is switched and controlled by a control signal from the CPU 6. Reference numeral 18 is a drive circuit for driving the display 19, and the display 19 is a plasma display for displaying image data which is switched and controlled by the signal switcher 17.

CD-ROM of the CD-ROM reproducing section 8
The image data 11 recorded in is, for example, advertisement image data that is an advertisement of a company, or image data such as an advertisement of a product or an advertisement of new sale information. This advertisement image data is displayed on the display 19. It is an advertisement. In the present invention, the image of the display 19 is automatically switched to the image of the TV broadcast during the broadcast time of the predetermined broadcast of the TV broadcast, and, for example, the news program is received, and in the other time zones. All display advertisement images recorded in the CD-ROM. Since such an advertising device can continuously display the advertising image information on the display, the advertising effect is great and the TV
Since it is possible to see information of a predetermined time of broadcasting, the advertising effect is great.

The operation of the advertising device of the present invention will be described below. When the sequencer 1 operates when the advertising device is activated, the CPU 6 first starts operating, and thereafter, the peripheral devices such as the TV 15, the display 19, the FDD 4, the CD-ROM reproducing unit 8 are activated. Conversely, when the system is terminated, the sequencer 1 controls the operation so that the CPU 6 finally stops the operation after the peripheral device stops the operation.

The operation of this device will be described with reference to the flowcharts shown in FIGS. 3 and 4. When the power of the advertising device of the present invention is turned on (step S1), each part of the advertising device is initialized (step S2). , The program data and the first time data recorded in the FDD 4 are read out,
It is stored in the memory 5 (step S3), and the control of the advertising device is transferred to the program control of the FDD 4 (step S4). The program control by the FDD 4 is as follows: C on the CD-ROM of the CD-ROM reproducing section 8
The -TOC data 10 is read (step S5), and the time data and the count data of this C-TOC data 10 are stored in the memory 5 (step S6). As shown in FIG. 2, the time data and the number-of-times data are the time data 21 (second time data) of the execution time for performing the advertisement at the head portion of the recorded advertisement image data 20, and the advertisement image data 2
Data 10 consisting of reproduction number data 22 for repeatedly reproducing 0 is recorded, and advertisement image data 20 is recorded at a predetermined address.

On the other hand, the CPU 6 receives the current time data from the clock unit 3 and, based on the program recorded in the FDD 4, the first time which is the TV broadcast time of the news program of the TV broadcast stored in the memory 5. The data is read, the first time data is compared with the current time data, and it is determined whether the current time is the same time as the first time data (step S7). When the current time becomes the time at which the TV broadcast is received, that is, the first time data, the CPU 6 controls the signal switcher 17,
The execution is shifted to the TV image receiving routine so that the signal of the TV 15 is displayed on the display 19 (step S
8). On the other hand, in a time zone in which the current time is not the image reception time of the TV broadcast, the current time data is compared with the time data 21 recorded in the CD-ROM which is the second time data,
When the current time data matches the second time data (YES in step S9), the CPU 6 causes the CD-RO.
The reproduction count data 22 in the M C-TOC data 10 is set (step S10).

When the current time becomes the second time data, the CPU 6 reads the advertisement image data 20 from the CD-ROM (step S11), and the decoded data processed by the image processing circuit 9a is sent to the signal switcher 17. Advertisement image data 20 is supplied to the display 19 via the drive circuit 18 to display the advertisement image. Then, when this advertisement image is being displayed and the current time is the same time as the first time data (step S12), the display of the advertisement image data 20 on the display is interrupted, and the TV image receiving routine is started as described above. And automatically display TV broadcast 1
It is broadcast in 9 (step S13). On the other hand, when the current time is other than the second time data, the advertisement image data 2
When the advertisement information of 0 is repeatedly displayed on the display 19 by the predetermined number of times of reproduction data 22 and is repeatedly displayed a predetermined number of times (step S14), the process returns to step S7 and waits again for the next display.

Further, by changing the control procedure,
For example, a plurality of advertisements may be repeatedly reproduced throughout the day, and a weather forecast or a news program broadcast at a predetermined time may be displayed with priority over the advertisement.

[0013]

According to the advertising device of the present invention, since it is configured as described above, it can be made small and compact, so that the installation location can be easily selected and a new advertising medium can be provided. . In particular, in the device of the present invention,
Since the image of the TV broadcast is displayed at a predetermined time, the collecting effect is great. In particular, the advertisement image information is diversified by recording a plurality of pieces of advertisement information on a CD-ROM so as to sequentially repeat the plurality of pieces of advertisement image information and display a plurality of advertisements for the set number of times of reproduction. Information can be displayed effectively. Therefore, for example, it is possible to enhance the advertising effect by installing the advertising device of the present invention at the storefront of each store, or by installing the advertising device at a plurality of places in the shopping district, or at a station where many people gather. By displaying various advertisements and guides along the railway line by doing so, it has an excellent feature that the advertising effect can be enhanced.

[Brief description of the drawings]

FIG. 1 is a configuration block diagram showing an embodiment of an advertising device according to the present invention.

FIG. 2 is an explanatory diagram showing a recording state of TOP data and advertisement image data of a CD-ROM.

FIG. 3 is a flowchart showing the operation of the advertising device of the present invention.

FIG. 4 is a flowchart showing the operation of the advertising device of the present invention.

[Explanation of symbols]

 1 Sequencer 2 Keyboard 3 Clock Section 4 FDD 5 Memory 6 CPU 8 CD-ROM Playback Section 9 Image Processing Circuit 11 Image Data 15 TV Image Receiving Section 17 Signal Switch 19 Display

Claims (1)

[Claims] 1. A memory having first time data and storing a control procedure for controlling the entire apparatus, and a CPU controlling the entire apparatus based on the control procedure in the memory.
A clock unit for giving current time data to the CPU, a CD-ROM reproducing unit for reading second time data and advertisement image data recorded on a CD-ROM, and an advertisement read by the CD-ROM unit. An image processing circuit for performing image processing on image data, a television broadcast receiving unit for receiving television broadcast, and a display, wherein the CPU reads the current time data from the clock unit and the second time read from the CD-ROM. The advertisement image data recorded on the CD-ROM is displayed on the display based on the time data of
An advertisement device is configured to receive a television broadcast based on the time data, and to display the first time data in priority to the second time data.