JPH08119287A - Envelope structure - Google Patents

Abstract

PURPOSE: To save such trouble that a receiver of an envelope writes his address, name, etc., on a reply post card or on a reply envelope. CONSTITUTION: One oblong-shaped sheet is folded in two, or in three or more, to continuously form a front sheet part 13, a rear sheet part and an inner sheet part. An envelope 11 is formed in a folded state, and a display part for an address of a receiver of the envelope thus formed is provided on the outer face of the front sheet part. A part of or the whole of the inner sheet part is formed separably by perforated lines, and the separated inner sheet part can be used for a reply envelope, or for a reply post card, which is to be sent by the receiver. A lining sheet 23 with an adhesive layer, which lines the address display part, is attached to the inner face of the front sheet part. A cut-off line 24 is formed around the address display part within the range of the lining sheet so as not to reach the lining sheet and, according to this cut-off line, the address display part is peeled from the lining sheet together with the adhesive layer, whereby the peeled address display part can be stuck as it is to a sender's column on a reply envelope, or on a reply post card.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an envelope structure suitable for direct mail. More specifically, it relates to an envelope structure in which a reply postcard or reply envelope is enclosed.

[0002]

2. Description of the Related Art Direct mail has been widely adopted in recent years as an advertising means for providing product information by mail only to customers that the advertiser needs to appeal to and prompting the customers to purchase. When a large amount of product information is delivered to a customer by direct mail, the product catalog and a reply postcard or reply envelope are attached in an envelope or enclosed by a perforation for cutting so as to be cut off. Conventionally, to attach and enclose a reply postcard, etc., manually insert the product catalog and the reply postcard or reply envelope into the envelope, paste the edge of the envelope, and then write the address on the surface of the envelope. hand,
You are shipping to a customer who is the recipient of the envelope. The customer opens the above-mentioned envelope with scissors or a knife and then opens the catalog to check if there are any products that are of interest. After filling in, the customer's address and name are filled in, and the postcard for reply is returned to the advertiser who is the sender of the envelope.

[0003]

However, in the above-mentioned conventional reply postcard or reply envelope and the cataloged envelope, when the customer who is the recipient of the envelope purchases the product,
In addition to the product number and the number of products, the customer has to enter his own address and name, and there are many entry items, which is a troublesome problem. Further, in the above-mentioned conventional envelope, when personal information including the customer's address name is printed in advance on the reply postcard or reply envelope in order to save the customer's trouble, the address of the envelope and the reply postcard or reply envelope There is a problem that it is difficult to check the identity of the sender's name and address, erroneous encapsulation is unavoidable when manually performed, and the inspection cost increases when checking by an optical machine. The purpose of the present invention is to
It is an object of the present invention to provide an envelope structure in which the recipient of the envelope can save the labor of writing the address and name of the recipient on the postcard for reply or the envelope for reply.

[0004]

The structure of the present invention for achieving the above object will be described with reference to FIGS. 1 to 3 corresponding to the embodiments. According to the present invention, one rectangular sheet 12 is folded into two or three or more sheets, and a front cover portion 13, a back paper portion 14, and an inner paper portion 16 are continuously formed, and the envelope 11 is folded. Is formed, and the address display section 11c of the recipient of the envelope 11 is provided on the outer surface of the cover section 13, and a part or all of the inner section 16 is cut from the back section 14 or the cover section 13 by a perforation 22 for cutting. This is an improvement of the envelope structure that is configured to be separable and that can be used for the reply envelope 21 or the reply postcard that the recipient sends out. The characteristic configuration is that the backing paper 23 with the adhesive layer 23a for backing the address display section 11c is attached to the inner surface of the cover section 13 via the adhesive layer 23a, and the backing paper 23 is provided around the address display section 11c.
The cutout 24 is formed so as not to reach the backing paper 23 within the range of, and the address display portion 11c is peeled off from the backing paper 23 together with the adhesive layer 23a by the cutout 24, and the return envelope 21 or the sender column of the reply postcard is displayed. It is in a place where it can be pasted.

[0005]

[Function] Cut off the reply envelope from the perforations 22,
Enter the required information. The address display section 11c is separated from the cover section 13 by the notches 24 together with the adhesive layer 23a. The separated address display portion 11c is attached to the sender column of the reply envelope 21 by the adhesive layer 23a.

[0006]

An embodiment of the present invention will be described in detail with reference to the drawings. As shown in FIGS. 1 to 3, an envelope 11 for direct mail is formed by a single rectangular sheet 12, and the sheet 12 can be folded in its lateral direction into five sheets in this embodiment. Continuous cover part 13 that can be
And an inner paper portion 16 composed of three pages. The horizontal width H of the front cover portion 13 and the horizontal width H of the back paper portion 14 are formed to be the same. The inner paper portion 16 is first from the back paper portion 14 side.
The inner sheet portion 16a, the second inner sheet portion 16b, and the third inner sheet portion 16c are formed, and the widths h ₁ , h ₂ , and h ₃ of each inner sheet portion are the cover sheet portion 1.
It is formed so as to become gradually smaller than the horizontal width H of 3 and the horizontal width H of the backing paper portion 14 with increasing distance from the backing paper portion 14.
As a result, the envelope 11 is formed by folding the third inner paper portion 16c so as to wrap it (FIG. 1).

In this example, the front cover 13 and the back cover 14
Also, the first and second opening perforations 17a and 17b are provided in the lateral direction on the upper and lower side edges of the inner paper portion 16. Two parallel third opening perforations 17c are formed on the side edge of the cover sheet portion 13. A first adhesive layer 18 is formed on a side edge of each of the front cover portion 13, the back paper portion 14, and the inner paper portion 16 outside the perforations 17a, 17b, 17c. The sheet 12 is folded according to the folds on the inner surface from the third inner paper sheet portion 16c and folded as shown in FIG. 1, and the front cover sheet portion 13, the back paper sheet portion 14 and the inner paper sheet portion 16 are joined together by the first adhesive layer 18. Envelope 11 by bonding
Is made.

As shown in FIG. 1, an address display section 11c of the recipient is formed on the outer surface of the cover sheet 13 so that the customer's address and name etc. can be stamped. Further, as shown in FIG. 3, among the pages 16a, 16b, 16c of the inner sheet portion 16, the second inner sheet portion 16b and the third inner sheet portion 16c become the reply envelope 21 for the customer. Perforations 22 for cutting are provided on the paper portion 16c. In the second inner paper portion 16b and the third inner paper portion 16c, the sender column 16d in which the sender of the reply envelope, that is, the name and address of the customer who is the recipient of the direct mail is described, and the ordered product in which the product to be purchased is described. Box 16
e is printed, and the address address of the advertiser, who is the sender of the direct mail, is printed on the back side (FIG. 6). Further, the advertiser's products, which are information (not shown) such as product information, are printed on the front cover part 13, the back cover part 14, and the first inner cover part 16a.

The perforation 22 for cutting is the second inner paper portion 16b.
Along the side edge of the first inner paper portion 16a, and the inner edges of the first and second opening perforations 17a, 17b above and below the second and third inner paper portions 16b, 16c and the perforation 2 for cutting.
A second adhesive layer 26 is provided on the inner edge of 2. The second and third inner paper sheets 16b, 16 separated from the perforation 22 for cutting
As shown in FIG. 6, the recipient c is folded in two and the second adhesive layer 26 is moistened and adhered to the reply envelope 2 by the recipient.
It is supposed to be 1.

As shown in FIG. 2A, a backing paper 23 is attached via an adhesive layer 23a so as to cover at least all the addresses on the front surface, as shown in FIG. 2 (a). It With the backing paper 23 attached, a notch 24 is provided within the range of the backing paper 23 from the front surface to the periphery of the address display portion 11c by pressing the cutting teeth 23b as shown by the arrow in FIG. 2 (a). To be The notch 24 is deep enough not to cut the backing paper 23, that is, as shown in FIG.
As shown in (b), only the cover 13 and the adhesive layer 23a are cut. The adhesive layer 23a has a cover portion 13
The backing paper 23 can be easily attached and can be easily peeled off. As a result, the address display portion 11c can be separated from the cover portion 13 together with the adhesive layer 23a by the notch 24, and the adhesive layer 23a can be separated from the cover portion 13 as shown in FIG. 2C when the display portion 11c is separated. , Backing paper 2
It comes off from No. 3 and adheres to the back surface of the display unit 11c. Further, the adhesive layer 23a peeled from the backing paper 23 has an adhesive force capable of being reattached.

In the envelope structure constructed as described above, FIG.
As shown in FIG. 2, the advertiser folds the sheet 12 in which the product information is printed and the reply envelope is integrally formed by the perforation for cutting 22 and seals it through the first adhesive layer 18. The envelope 11 is formed, and the customer's address name and the like are printed only on the display portion 11c of the cover portion 13 to form the envelope 11.
To post.

The customer receives the envelope 11 and removes the first adhesive layers 18 at the upper and lower edges from the envelope 11 along the opening perforations 17a and 17b at the upper and lower edges, as shown in FIG.
By peeling off the third perforation 17c for opening the cover and turning the cover, the cover can be opened as shown in FIG.
Information (not shown) such as product information printed on the inner surface of the can be read. After seeing this content, if the customer has a desired product to purchase, he or she enters the quantity of the desired product in the ordered product column 16e. Next, the customer omits the description of his / her own address and name.
1c is separated together with the adhesive layer 23a, moved as indicated by the solid arrow in FIG. 5, and attached to the sender column 16d of the reply envelope. After this, the customer separates the reply envelope from the perforation 22 for cutting, and as shown in FIG.
6, the reply envelope 21 can be assembled and immediately returned.

Although the reply envelope is integrally formed in the above embodiment, the reply postcard 31 is integrally formed through the perforation 32 for cutting as shown in FIG. The seat 33 may be used. In this case as well, the address display section 11c can be similarly attached to the sender column 31a. Further, in the above-described embodiment, the sheet is formed in the order of the front cover portion, the back paper portion, and the inner paper portion, but if the sheet 43 is formed in the order of the back paper portion, the front cover portion, and the inner paper portion as shown in FIG. Good. Further, in the above-mentioned embodiment, the envelope formed by folding one sheet into five and adhering the peripheral edges is described. However, this is an example, and one sheet is folded into 3 to 15. Any envelope may be used as long as it is formed by adhering the peripheral edges. In this case, since a relatively large amount of information such as product information can be printed on the inner surface of the envelope, the product can be explained to the customer in an easy-to-understand manner. Further, in the above embodiment, the products and the like are printed on the inner surface of the envelope, but the sample product can be releasably adhered to the inner surface of the backing paper, and the booklet can be releasably adhered to the inner surface of the backing paper. Good. In this case, when the customer tries the product sample, the customer can immediately determine whether or not he or she wants to purchase the product.

In the above embodiment, the adhesive layer is formed on the inner surface of the envelope. However, the adhesive layer may be applied at intervals so that the envelope is finally formed. Further, in the above embodiment, perforations were formed along the periphery of the sheet,
As shown in FIG. 9, an envelope sealed by forming a peelable adhesive layer 58 on the peripheral edge of the sheet without forming perforations, folding the sheet 53, and adhering the sheet with the adhesive layer 58. May be formed. In this case, since the adhesive layer 58 is peeled off relatively easily, the customer can easily open the envelope.

[0015]

As described above, according to the present invention, the adhesive for lining the address display portion on the inner surface of the front cover portion of the envelope formed by folding one sheet of rectangular shape and adhering the peripheral edge thereof. The backing paper with the agent layer is attached via the adhesive layer, and a notch is formed around the address display part so as not to reach the backing paper within the range of the backing paper, and the notch backs the address display part with the adhesive layer. Since it is configured so that it can be peeled off from the paper and attached to the sender field of the reply envelope or reply postcard, the recipient of the envelope of the customer, etc. can save the trouble of writing the address name etc. on the reply envelope, and the error in the description items Can be prevented.

[Brief description of drawings]

FIG. 1 is a perspective view of an envelope having an envelope structure according to an embodiment of the present invention.

FIG. 2 is a sectional view taken along line AA of FIG.

FIG. 3 is a development view of the envelope.

FIG. 4 is a view showing a state in which the envelope is opened.

FIG. 5 is a view showing a state where the envelope is opened.

FIG. 6 is a view showing an assembled state of a reply envelope.

FIG. 7 is a view of a seat showing another embodiment of the present invention.

FIG. 8 is a view of a seat showing still another embodiment of the present invention.

FIG. 9 is a view of a sheet showing an example in which a peelable adhesive layer is formed.

[Explanation of symbols]

 11 Envelope 11c Address Display 12 Sheet 13 Front Cover 14 Backing Paper 16 Inner Paper 21 Returning Envelope 22 Cutting Perforation 23 Backing Paper 23a Adhesive Layer 24 Notch 31 Replying Postcard

Claims (1)

[Claims] 1. A rectangular sheet (12) is folded into two or more sheets to form a front cover (13), a back paper (14) and an inner paper (1).
Envelope (11) is formed in a state where 6) is continuously formed and folded, and the recipient's address display section (11c) of the envelope (11) is provided on the outer surface of the cover section (13), A part or all of the inner paper portion (16) is a perforation for cutting (22)
The back envelope part (14) or the front cover part (13) is configured to be separable from the back paper part (14), and the separated inner paper part (16) is sent out by the recipient in the reply envelope (21) or reply postcard (31). In the envelope structure that can be used for, the backing paper (23) with an adhesive layer (23a) lining the address display portion (11c) is the cover portion (1) via the adhesive layer (23a).
Affixed to the inner surface of (3), a notch (24) is formed around the address display portion (11c) so as not to reach the backing paper (23) within the range of the backing paper (23), and the notch ( 24) The address display part (11c) can be peeled from the backing paper (23) together with the adhesive layer (23a) by the adhesive layer (23a) and attached to the sender column of the reply envelope (21) or reply postcard (31). An envelope structure characterized by being constructed.