JPH0716979U - Product advertising tools - Google Patents

Abstract

(57) [Summary] [Purpose] To provide a product advertising tool that does not leave a trace of removal and is easily noticed by consumers. [Structure] The product advertising tool 10 is composed of a locking portion 11 and a display portion 12 provided below the locking portion 11, and the locking portion 11 is hung from an illumination lamp 1 mounted on a ceiling. It is made of a heat-resistant material that has a structure and can withstand the heat generated by the lamp 1. As a result, the display unit 12 is located under the illumination lamp 1 in a place where it is easily noticeable. Moreover, since the thumbtack or the like is not used for mounting, there is no mark left on the ceiling.

Description

[Detailed description of the device]

[0001]

[Industrial applications]

 The present invention relates to a product advertising tool such as a pop card.

[0002]

[Background technology]

 Product advertising tools are used to increase the purchasing power of products displayed in stores. In addition to the type of pop card attached to the clamp fixed to the product display stand, there are types of advertising paper hanging from the ceiling, both of which are easily noticed by consumers. Be placed in place. In the case of a product advertising tool that hangs advertising paper from the ceiling, the upper end of the advertising paper has been conventionally fastened to the ceiling with a thumbtack or tape.

[0003]

[Problems to be solved by the device]

 However, in the above-mentioned conventional example, since the thumbtack or the like is used for attaching the advertisement paper, there is a problem that a trace of the thumbtack or the like remains when the advertisement paper is removed. In addition, if the notice paper is loosely fixed, the thumbtack may fall from the ceiling, which is dangerous. In addition, there are places on the ceiling where the surface is hard and thumbtack cannot be used, and it is not always possible to place the product advertising tool in a place where it is easily noticed by consumers.

An object of the present invention is to provide a product advertising tool that does not leave a trace of removal and is easily noticed by consumers.

[0005]

[Means for Solving the Problems]

 Therefore, the present invention aims to achieve the above-mentioned object by suspending a product advertisement tool on an illumination lamp which is a light source and is most noticeable. Specifically, the product advertising tool according to the present invention includes a locking portion that is suspended from an illumination lamp attached to a ceiling and is formed of a heat-resistant material that can withstand the heat generated by the illumination lamp, and the locking portion. And a display portion provided below the. Examples of the heat-resistant material include paper, heat-resistant plastic such as acrylic resin, metal, and the like. The display unit may be capable of changing its posture with respect to the locking unit with a straight line extending vertically as the center of rotation. Here, the locking part and the display part are formed from one card, and a locking hole for locking the illumination lamp is formed in the locking part. A notch may be formed from the upper end to allow the lamp to be inserted into the locking hole. The locking portion is foldable, the locking hole and the cut portion are formed in each folding portion of the locking portion, and the formation positions of these cutting portions are different in each folding portion. But it's okay. Alternatively, the locking portion includes an elastic member that holds the illumination lamp, and the display unit includes an advertising paper and a rail-shaped clip that holds an upper edge of the advertising paper and is attached to the elastic member. The configuration may be different.

[0006]

[Action]

 If the locking part is hung on the ceiling-mounted light, the display will be located under the light, which is easily noticeable. Here, heat is emitted from the illuminating lamp, but since the display section is made of a heat-resistant material, the commercial product advertising tool is not accidentally burned or deformed by the heat.

[0007]

【Example】

 Embodiments of the present invention will be described below with reference to the accompanying drawings. Here, in each of the embodiments, the same or similar components are designated by the same reference numerals, and the description will be omitted or simplified. 1 and 2 show a product advertisement tool according to the first embodiment. In these figures, the product advertisement tool 10 is provided with a locking portion 11 that is hung from an illumination lamp 1 mounted on a ceiling (not shown), and is provided below the locking portion 11, and various product information is displayed. And a display unit 12 for displaying. The locking unit 11 and the display unit 12 are formed of a single cardboard card. The illuminating lamp 1 is a fluorescent lamp formed in an elongated cylindrical shape, and the cardboard card can withstand the heat generated by the fluorescent lamp.

The locking portion 11 is composed of a semicircular upper portion 11A and a rectangular lower portion 11B. A locking hole 13 for locking the illumination lamp 1 is formed in the upper portion 11A. This locking hole 13 has a diameter substantially the same as the diameter of the illumination lamp 1. A notch 14 that allows the illumination lamp 1 to be inserted into the locking hole 13 is formed extending vertically from the locking hole 13 to the upper end of the upper portion 11A. In the lower portion 11B, two notches 15 that extend to the left and right are formed in steps with a predetermined distance therebetween, and these notches 15 extend from the edge of the lower portion 11B to the center. A straight line 16 is formed connecting the ends of the notches 15 on the center side and extending vertically. By bending the locking part 11 along this straight line, the posture of the display part 12 with respect to the locking part 11 is increased. It can be changed.

In the product advertising tool 10 having this configuration, one cardboard card is cut to form the locking portion 11 and the display portion 12 into a predetermined shape, and the locking portion 11 has a locking hole 13 and a cutting hole. The recess 14 and the notch 15 are formed. Here, various kinds of product information are displayed on the display unit 12 in the state of the base paper of the paperboard or by printing after cutting the paperboard card. In order to suspend the merchandise advertising tool 10 manufactured in this manner on the illumination lamp 1 that is still attached to the ceiling, the notch portion 14 is used as an opening end and the engaging portion 11 is opened so that the engaging hole 13 is illuminated. Insert light 1. After that, the opening end is closed and the illuminating lamp 1 is securely locked by the locking portion 11. In this state, the vicinity of the cut portion 14 of the locking portion 11 is supported on the upper surface of the illumination lamp 1. Further, the posture of the display unit 12 is changed with respect to the locking unit 11 so that the display unit 12 is in a position where it can be easily seen by the consumer, for example, the display unit 12 is in front when viewed from the entrance of the store.

According to the first embodiment as described above, the product advertisement is made up of the locking portion 11 that is hung from the lamp 1 that is mounted on the ceiling and the display portion 12 that is provided below the locking portion 11. Since the tool 10 is configured, the thumbtack or the like is not used when the product advertising tool 10 is attached, so that there is no trace of removal, and the display section 12 is located under the illumination lamp 1 in an easily noticeable place. Therefore, the product advertising tool 10 can be viewed from anywhere in the store. Moreover, since the product advertising tool 10 is formed of paperboard that can withstand the heat generated by the lighting 1, the product advertising tool 1 will not be accidentally burned or deformed by the heat of the lighting 1. Furthermore, since the paperboard is relatively lightweight, the lamp 1 is not damaged. Further, since the product advertising tool 1 is formed from one cardboard card, the product advertising tool 1 can be easily manufactured by simply cutting it into a predetermined shape, and the manufacturing cost can be reduced. Further, a locking hole 13 for locking the illumination lamp 1 is formed in the locking portion 11, and the lighting lamp 1 is allowed to be inserted into the locking hole 13 from the locking hole 13 to the upper end of the locking portion 11. Since the cut portion 14 is formed, it is not necessary to remove the illumination lamp 1 when suspending the product advertising tool 1 on the illumination lamp 1. Further, since two notches 15 having different steps are formed in the locking portion 11 and the display portion 12 can be bent along a vertically extending straight line 16 to change its posture, any position of the store can be changed. The display unit 12 can be placed at a position where it is easy to see.

Next, a second embodiment of the present invention will be described with reference to FIG. The second embodiment is different from the first embodiment in that two locking portions are provided, but other configurations are the same as the first embodiment. In FIG. 3, the product advertising tool 20 according to the second embodiment is composed of a rectangular display part 12 that is long in the left and right and locking parts 21 provided at two positions at the upper end of the display part 12. There is. The locking portion 21 is composed of a rectangular upper portion 21A and a lower portion 11B. The engaging hole 13 and the notch 14 are formed in the upper portion 21A. In the second embodiment of this configuration, the method of manufacturing the product advertising tool 20 is the same as that of the first embodiment, but since the locking portions are provided at two places, when the product advertising tool 20 is attached, the display unit 12 Posture becomes parallel to the illumination lamp 1. According to the second embodiment, the same effect as that of the first embodiment can be obtained, and since the display portion 12 is supported by the two locking portions 21, the display portion 12 is large. Also, it is possible to prevent the product advertising tool 20 from naturally falling due to its own weight.

Next, a third embodiment of the present invention will be described with reference to FIGS. 4 and 5. The shape of the locking portion of the third embodiment is different from that of the first embodiment, but other configurations are the same as those of the first embodiment. 4 and 5, the product advertising tool 30 according to the third embodiment includes the display portion 12 and a locking portion 31 formed in a strip shape extending upward at the center of the upper edge of the display portion 12. Has been done. The engaging portion 31 is formed with two engaging slits 32 with different steps extending in the left and right directions on the upper and central portions thereof. These engaging slits 32 are folded back in the middle of the engaging portion 31 to form an upper portion. When the central portions are overlapped with each other, they are engaged with each other. The two notches 15 are formed in the lower portion of the display unit 12.

In the third embodiment of this configuration, the method of manufacturing the product advertising tool 30 is the same as that of the first embodiment, but the method of attaching it to the illumination lamp 1 is different from that of the first embodiment. That is, in order to suspend the product advertising tool 30 on the illumination lamp 1 that is still attached to the ceiling, the locking portion 31 of the product advertising tool 30 is wound around the illumination lamp 1, and the two pieces formed on the locking portion 31. The engaging slits 32 are engaged with each other to prevent the commercial product advertising tool 30 from coming off the illumination lamp 1. According to the third embodiment having this configuration, the same effect as that of the first embodiment can be obtained.

Next, a fourth embodiment of the present invention will be described with reference to FIGS. 6 to 8. The shape of the locking portion of the fourth embodiment is different from that of the first embodiment, but other configurations are the same as those of the first embodiment. 6 to 8, the product advertising tool 40 according to the fourth embodiment includes the display section 12 and a locking section 41 extending from the center of the upper edge of the display section 12. The stop portion 41 is foldable in two at a central portion thereof with a folding line 42 extending left and right as a boundary. The folding line 42 forms the upper end of the locking portion 41 when the locking portion 41 is folded. The locking holes 13 are respectively formed in the two folding parts 41A and 41B of the locking part 41, and these locking holes 13 are located at the same position when the folding parts 41A and 41B overlap each other. Is formed in. Notches 44 are formed from the two locking holes 13 to the fold line 42 forming the upper end of the locking portion 41. The formation positions of these cut portions 44 are different between the folding portions 41A and 41B, and these are connected on the folding line 42. A locking piece 45 is integrally formed with the folding portion 41A, and an insertion hole 46 into which the locking piece 45 is inserted is formed in the folding portion 41B. The locking piece 45 and the insertion hole 46 maintain the locking portion 41 in a folded state. Further, two notches 15 are formed in the folded portion 41B.

In the fourth embodiment having this configuration, the manufacturing method and the mounting method of the commercial product advertising tool 40 are the same as those in the first embodiment, and besides, the same effects as in the first embodiment can be obtained. The following effects can also be achieved. That is, in the fourth embodiment, the locking portion 41 is made foldable, and the locking holes 13 and the notches 44 are formed in the folding portions 41A and 41B of the locking portion 41, respectively. Since the cut portions 44 are formed at different positions in the folding portions 41A and 41B, the load applied to the locking portion 41 can be distributed to the folding portions 41A and 41B. Since the locking portion 41 does not open due to its own weight, the product advertising tool 20 can be prevented from falling naturally.

Next, a fifth embodiment of the present invention will be described with reference to FIGS. 9 and 10. 9 and 10, the product advertising tool 50 according to the fifth embodiment includes an elastic member 53 that holds the illumination lamp 1, a piece member 54 that is locked to the lower end of the elastic member 53, and product information. Is displayed, and a rail-shaped clip 56 is attached to the elastic member 53 via the piece member 54 while holding the upper edge of the advertising paper 55. In the fifth embodiment, the elastic member 53 and the bridge member 54 constitute the locking portion 51, and the advertising paper 55 and the rail-shaped clip 56 constitute the display portion 52. The elastic member 53 has a shape in which an upper end 53A is opened upward and a cross-shaped engaging portion 53B is formed at the lower end, and the material thereof is a wire capable of withstanding the heat generated by the illumination lamp 1. . The piece member 54 is formed in a U-shaped cross-section that opens downward, a cross-shaped engagement hole 54A that engages with the engagement portion 53B is formed in the upper surface portion, and the lower end portions thereof are inside each other. An extending portion 54B that extends toward is formed. The rail-shaped clip 56 is composed of a side surface portion formed with an engagement recess 56A that engages with the extending portion 54B, and a lower portion that holds the upper edge of the advertising paper 55 over its length. The piece member 54 and the rail-shaped clip 56 are formed by injection molding or extrusion molding from a synthetic resin that can withstand the heat generated by the illumination lamp 1.

In the fifth embodiment, the advertising paper 55 is sandwiched by the rail-shaped clips 56, and the extension recesses 54 B of the piece members 54 are engaged with the engagement recesses 56 A of the rail-shaped clips 56 to make the rail-shaped clips 56. The piece member 54 is attached, and further, the engagement portion 53B of the elastic member 53 is engaged with the cross-shaped engagement hole 54A of the piece member 54 to assemble the commercial product advertising tool 50. The product advertising tool 50 is attached to the illuminating lamp 1 by sandwiching the illuminating lamp 1 with the elastic member 53, and the engaging position of the engaging portion 53B of the elastic member 53 and the cross-shaped engaging hole 54A of the piece member 54. Is changed to change the attitude of the advertising paper 55 so that it is parallel or orthogonal to the illumination lamp 1. According to the fifth embodiment having this configuration, as in the first embodiment, since the thumbtack or the like is not used when attaching the product advertisement tool 50, no trace of removal is left and the illumination lamp 1 Since the display unit 52 is located at the bottom, which is easily noticeable, the product advertisement tool 50 can be viewed from anywhere in the store.

Next, a sixth embodiment of the present invention will be described with reference to FIG. The sixth embodiment is different from the fifth embodiment in that the piece member 54 is omitted and the shapes of the elastic member and the rail-shaped clip are changed, but the other configurations are the same as those of the fifth embodiment. In the product advertising tool 60 of the sixth embodiment, the elastic member 63 constitutes the locking portion 61, and the advertising paper 55 and the rail-shaped clip 64 constitute the display portion 62. The elastic member 63 has a shape in which an upper end 63A is opened upward and a prismatic tip 63B is formed at the lower end, and is a heat-resistant plastic such as acrylic resin that can withstand the heat generated by the illuminating lamp 1. Is formed by injection molding. On the upper surface of the rail-shaped clip 64, a concave portion 64A is formed along the longitudinal direction thereof so as to be engageable with the prismatic tip portion 63B. The inner wall of the recess 64A is brought into contact with the side surface of the prismatic tip portion 63B, so that the rotation of the elastic member 63 in a state of being engaged with the rail clip 64 is restricted. Further, the prismatic tip portion 63B has a square shape in which the length of the side surface is equal on each side, and when the elastic member 63 and the rail-shaped clip 64 are engaged, the direction can be changed by 90 degrees. It has become. Therefore, according to the sixth embodiment, the same effect as that of the fifth embodiment can be obtained, and the number of parts can be reduced as compared with the fifth embodiment.

In each of the above-described embodiments, the illuminating lamp 1 for suspending the product advertising tool 10, 20, 30, 40, 50, 60 is a fluorescent lamp formed in the shape of an elongated cylinder. You may apply 10, 20, 30, 40, 50, 60 to the fluorescent lamp formed in ring shape. Further, in the commercial product advertising tool 10, 20, 40 of the first, second, and fourth embodiments, the notch portion 14 is formed by extending vertically from the locking hole 13 to the upper ends of the locking portions 11, 21, 41. The cut portion 14 may be formed in the left-right direction. Furthermore, the material of the commercial product advertising tool 10, 20, 30, 40 of the first to fourth embodiments is made of paperboard. However, if the material is a heat-resistant material that can withstand the heat generated by the illumination lamp, the material is heat-resistant such as acrylic resin. It may be a plastic. Further, in the product advertising tool 10, 30, 40 of the first, third, and fourth embodiments, the two notches 15 are provided so that the posture of the display unit 12 can be changed. However, the notch 15 is omitted in the present invention. The posture of the display unit 12 may not be changed.

Furthermore, in the commercial product advertising tool 40 of the fourth embodiment, it is possible to fold it in two at the folding line 42 extending in the left-right direction at the central portion of the locking portion 41. It may be formed to be long, so that it can be folded into two or three with a folding line extending vertically as a boundary, and a locking hole is formed in each of these folding portions. Further, in the product advertising tool 10, 20, 30, 40 of the first to fourth embodiments, advertising paper may be attached to the display section 12.

[0021]

[Effect of device]

 According to the present invention, since the thumbtack or the like is not used when attaching the product advertising tool, the mark is not left on the display, and the display is located under the lighting so that it is easily noticeable. It has the effect of being easily noticeable from anywhere in the country.

[Brief description of drawings]

FIG. 1 is a perspective view of a product advertisement tool according to a first embodiment of the present invention.

FIG. 2 is a developed front view of the product advertisement tool.

FIG. 3 is a perspective view of a product advertising tool according to a second embodiment of the present invention.

FIG. 4 is a perspective view of a commercial product advertising tool according to a third embodiment of the present invention.

FIG. 5 is an exploded perspective view of the product advertising tool.

FIG. 6 is a perspective view of a product advertising tool according to a fourth embodiment of the present invention.

FIG. 7 is a side view of the product advertising tool.

FIG. 8 is a developed front view of the product advertising tool.

FIG. 9 is an exploded perspective view of a product advertising tool according to a fifth embodiment of the present invention.

FIG. 10 is a side sectional view of the product advertising tool.

FIG. 11 is an exploded perspective view of a product advertisement tool according to a sixth embodiment of the present invention.

[Explanation of symbols]

 10, 20, 30, 40, 50, 60 Product advertising tool 11, 21, 31, 41, 51, 61 Locking part 12, 52, 62 Display part 13 Locking hole 14,44 Cut part 41A, 41B Folding Part 53, 63 Elastic member 55 Advertising paper 56, 64 Rail-shaped clip

Claims (6)

[Scope of utility model registration request] 1. A locking part, which is suspended from an illumination lamp mounted on a ceiling and is made of a heat-resistant material that can withstand the heat generated by the illumination lamp, and a display part provided below the locking portion. A product advertising tool characterized by having. 2. The merchandise advertising tool according to claim 1, wherein the display section is changeable in posture with respect to the locking section with a vertically extending straight line as a rotation center. 3. The product advertising tool according to claim 1, wherein the locking portion and the display section are formed of one card. 4. The product advertising tool according to claim 3, wherein a locking hole for locking the illumination lamp is formed in the locking portion,
A product advertisement tool characterized in that a notch portion is formed from the engagement hole to an upper end of the engagement portion to allow insertion of an illumination lamp into the engagement hole. 5. The product advertising tool according to claim 4, wherein the locking portion is foldable, and the locking hole and the notch are formed in each folding portion of the locking portion. The product advertisement tool, wherein the formation position of the cut portion is different in each folding portion. 6. The product advertisement tool according to claim 1, wherein the locking portion includes an elastic member that holds the illumination lamp, and the display portion holds an advertisement paper and an upper edge of the advertisement paper. And a rail-shaped clip attached to the elastic member.