JPH0512524A - Advertising lot device - Google Patents
Advertising lot deviceInfo
- Publication number
- JPH0512524A JPH0512524A JP18353491A JP18353491A JPH0512524A JP H0512524 A JPH0512524 A JP H0512524A JP 18353491 A JP18353491 A JP 18353491A JP 18353491 A JP18353491 A JP 18353491A JP H0512524 A JPH0512524 A JP H0512524A
- Authority
- JP
- Japan
- Prior art keywords
- winning
- lottery
- advertisement
- advertising
- charging line
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Landscapes
- Time Recorders, Dirve Recorders, Access Control (AREA)
Abstract
Description
【0001】[0001]
【産業上の利用分野】本発明は,特に広告に好適に用い
られる広告用くじ装置に関する。BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertising lottery device which is particularly suitable for advertising.
【0002】[0002]
【従来の技術】例えば,商品或いはサービスの企業広告
用に個装多数のティッシュペーパーの頒布体を無償頒布
する広告手段が用いられている。2. Description of the Related Art For example, an advertisement means for distributing a personalized and large number of individually distributed tissue papers for corporate advertisement of products or services is used.
【0003】この場合,頒布体は包装紙に上記商品或い
はサービス広告を記載表示して,受領者がこれら広告表
示を認識知得することを期待するものとされている。[0003] In this case, the distributor is expected to display and display the product or service advertisement on the wrapping paper so that the recipient can recognize and recognize the advertisement display.
【0004】[0004]
【発明が解決しようとする課題】しかし,この場合頒布
体が比較的安価なティッシュペーパーであることから,
この頒布体を受領する受領者が少く,従って上記広告手
段によるとき,広告効果を予期のとおり得ることは一般
に困難である。However, in this case, since the distributor is a relatively inexpensive tissue paper,
There are few recipients who receive this distribution, so it is generally difficult to obtain the advertising effect as expected when using the above advertising means.
【0005】本発明はかかる事情に基づいてなされたも
ので,その目的とする処は,低コストのティッシュペー
パーを頒布体として大きな広告効果を得ることができる
新規な広告用くじ装置を提供することを目的とする。The present invention has been made in view of the above circumstances, and an object of the present invention is to provide a novel advertising lottery apparatus which can obtain a large advertising effect by using a low-cost tissue paper as a distributor. With the goal.
【0006】[0006]
【課題を解決するための手段】上記目的に添い,本発明
はこの種広告手段において,不特定多数人に対する頒布
がなされることがくじに好適であること,各種電話回線
を用いることにより電話で当選番号問合せに応じること
が併せてくじに好適であることに着目してなされたもの
であり,即ち本発明は,異別の抽選番号,当選景品情報
及び当選番号問合せ用電話番号を外包装若しくは該外包
装内の内包装又は介装カードに表示した個装多数のティ
ッシュペーパーよりなる頒布体と,情報料課金回線を介
して当選番号問合せに応答する応答装置とを備えてなる
ことを特徴とする広告用くじ装置(請求項1),請求項
1の応答装置が,音声出力応答装置であることを特徴と
する広告用くじ装置(請求項2)及び請求項1の応答装
置が,データ出力応答装置であることを特徴とする広告
用くじ装置(請求項3)、請求項1乃至3の情報料課金
回線に代えて、電話料金受信人払回線を用いてなること
を特徴とする広告用くじ装置(請求項4)及び請求項1
乃至3の情報料課金回線に代えて、一般電話回線を用い
てなることを特徴とする広告用くじ装置(請求項5)に
係り且つこれらをそれぞれ発明の要旨として,上記目的
達成の手段とするものである。In accordance with the above object, according to the present invention, it is suitable for lots to be distributed to an unspecified majority in this kind of advertising means, and by using various telephone lines, The present invention has been made paying attention to that it is also suitable for lottery to respond to the winning number inquiry, that is, the present invention is to separately package different lottery numbers, winning prize information and winning number inquiry telephone numbers or The present invention is characterized by comprising a distribution body composed of a large number of individually-packaged tissue papers displayed on the inner packaging or the intervening card in the outer packaging, and a response device for responding to the winning number inquiry through the information fee charging line. The advertising lottery device (claim 1), the responding device of claim 1 is a voice output responding device, and the advertising lottery device (claim 2) and the responding device of claim 1 output data. An advertising lottery device characterized by being an answer device (claim 3), characterized in that a telephone charge receiver pay line is used in place of the information fee charging line of claims 1 to 3. Lottery device (Claim 4) and Claim 1
3 to 3 are related to an advertising lottery device (claim 5) characterized in that a general telephone line is used in place of the information fee charging line, and these are respectively the gist of the invention to achieve the above-mentioned object. It is a thing.
【0007】[0007]
【作用】本発明にあっては,応答装置に頒布体の頒布期
間内抽選番号に対応する当選番号を記録し,情報料課金
回線、電話料金受信人払回線又は一般電話回線を経由し
た各当選番号問合せに応答するように用いる。In the present invention, the winning number corresponding to the lottery number within the distribution period of the distributor is recorded in the response device, and each winning is done through the information fee charging line, the telephone fee receiver paying line or the general telephone line. Used to respond to number queries.
【0008】[0008]
【実施例】以下実施例を示す図面に従って,更に本発明
を説明すれば,図中Aは頒布体であり,該頒布体Aは,
一般にポケットティッシュペーパーと称せられる個装の
ティッシュペーパーよりなり,内部にティッシュペーパ
ー紙を適宜量積層したペーパー単位体1を,外包装2及
び該外包装2内の内包装3により包装したものとされ
る。DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS The present invention will be further described with reference to the drawings showing the following embodiments. In the figure, A is a distributor, and the distributor A is
A paper unit 1 which is made of individually-packaged tissue paper generally called a pocket tissue paper and has an appropriate amount of tissue paper laminated inside is packaged with an outer wrap 2 and an inner wrap 3 inside the outer wrap 2. It
【0009】本例において,外包装2は透明袋状のもの
として,必要に応じて適宜な着色デザイン或いは広告を
記載するものとしてあり,一方,内包装3は印刷に好適
なように帯状薄紙を用い,上記ペーパー単位体1の裏面
側で長手方向端部が突き合せ状となるように該単位体1
の外周を被覆包装するものとしてある。In this example, the outer wrap 2 is in the form of a transparent bag, and an appropriate coloring design or advertisement is described as necessary, while the inner wrap 3 is made of thin strip paper so as to be suitable for printing. Using the paper unit 1 so that the longitudinal end portions of the paper unit 1 are butt-shaped on the back side.
The outer periphery of is covered and wrapped.
【0010】そして,この内包装3の表面には中央部に
当選景品情報4,広告5を,また,包装時に該中央部に
対して折返し状とされる上下部にはそれぞれ,本例にお
いて受付番号とした該内包装3に特有な,抽選番号6及
び当選番号問合せ用電話番号7を印刷表示せしめてあ
る。In the present example, the prize information 4 and the advertisement 5 are received at the center of the surface of the inner wrapping 3, and the upper and lower parts folded back with respect to the center at the time of wrapping. The lottery number 6 and the winning number inquiry telephone number 7 that are peculiar to the inner packaging 3 which is the number are printed and displayed.
【0011】上記抽選番号6は,例えば「あ1537」
の如くに,50音順の組番号及び4桁の数字番号を有す
るものとされ,内包装3の印刷に当っては,自動ナンバ
リングにより各内包装3毎にこの抽選番号が異別となる
ようにしてある。The lottery number 6 is, for example, "A1537".
As described above, it is assumed to have a group number in the order of the Japanese syllabary and a four-digit number, and when printing the inner wrapping 3, the lottery number will be different for each inner wrapping 3 by automatic numbering. I am doing it.
【0012】また上記電話番号7は,本例において10
桁の情報料課金回線11を経由するものとしてある。こ
の情報料課金回線11は,本例において上4桁を099
0とするエヌテイテイ(NTT)株式会社の,通称ダイ
ヤルQ2(ダイヤル・キュー・ツー)を用いるものとし
てあり,問合せに際して利用者に課金される情報料を上
記電話会社経由で回収受領できるようにしてある。The telephone number 7 is 10 in this example.
It is supposed to go through the digit information fee charging line 11. In this example, the information fee charging line 11 has the upper four digits set to 099.
It is supposed to use the commonly known dial Q 2 (dial queue two) of NTT Corporation (NTT) Co., Ltd., so that the information fee charged to the user at the time of inquiry can be collected and received via the above telephone company. is there.
【0013】一方,図中10は電話機,12は音声継続
発信式のテレフォンサービス装置とした応答装置であ
り,本例においては,単一の回線11を用いて,多数台
の応答装置12を設置したものとしてある。On the other hand, in the figure, 10 is a telephone, and 12 is a response device as a telephone service device of continuous voice transmission type. In this example, a plurality of response devices 12 are installed using a single line 11. It has been done.
【0014】上記頒布体Aは,例えば店頭,駅頭等で無
人配置により或いは人力等による適宜の無料頒布手段を
採ることによって,不特定多数人に頒布し,この頒布体
Aの全部又は一部の受領者は電話機10を介して,上記
情報料課金回線11による問合せを行うことにより,例
えば頒布単位期間,頒布単位数等に基づく当該抽選番号
6に対応した当選番号及び必要に応じて供せられる当選
時の手続等の情報を受けることができる。The distribution body A is distributed to an unspecified large number by unmanned arrangement at stores, train stations, etc., or by adopting an appropriate free distribution means by human power etc., and all or a part of the distribution body A is distributed. The recipient makes an inquiry through the telephone 10 through the information fee charging line 11 to be provided with a winning number corresponding to the lottery number 6 based on the distribution unit period, the number of distribution units, etc., and if necessary. You can receive information such as procedures at the time of winning.
【0015】また、本例にあっては、情報料課金回線を
介して当選番号問合せに応答する応答装置を備えたこと
により、頒布体数の全部又は一部の問合せを受けること
により、頒布体数に応じた情報料を受けることができ、
従って、これにより景品コストを吸収して、広告主の広
告コストを低下させることができ、従来と同一又はより
安価なコストで広告用くじ装置として、これを構成する
ことができる。図5は頒布体Aの他の例を示し,本例に
あってこの頒布体Aは,上記内包装に代えて,ペーパー
単位体1と外包装2間に介装した介装紙とした介装カー
ド8を用いたものとしてあり,外包装2に広告5を,当
選景品情報4,6桁数字による抽選番号6及び当選番号
問合せ用電話番号7を,この介装カード8に印刷表示し
ており,その余を前記例と同様にした例である。Further, in the present example, since the response device for responding to the winning number inquiry is provided through the information fee charging line, the distribution body can be received by receiving an inquiry about all or a part of the distribution body number. You can receive information fee according to the number,
Therefore, the advertising cost of the advertiser can be reduced by absorbing the premium cost, and the advertising lottery device can be configured at the same or lower cost as the conventional one. FIG. 5 shows another example of the distribution body A. In this example, the distribution body A is an interposer paper interposed between the paper unit body 1 and the outer wrapping 2 in place of the inner wrapping. It is assumed that the equipment card 8 is used, and the advertisement 5 is displayed on the outer packaging 2, the prize information 4, the lottery number 6 by 6-digit number and the telephone number 7 for inquiring the winning number are printed and displayed on the intervention card 8. In this example, the remainder is similar to the above example.
【0017】図示した例は以上のとおりとしたが,本発
明にあって,異別の抽選番号,当選景品情報及び当選番
号問合せ電話番号は,これを外包装に直接表示し,内包
装又は介装紙を用いず,これを省略することができる。Although the illustrated example is as described above, in the present invention, different lottery numbers, winning prize information and winning number inquiry telephone numbers are directly displayed on the outer packaging, and the inner packaging or the intermediary packaging. This can be omitted without the use of paper.
【0018】しかし,一般に外包装が合成樹脂薄肉フィ
ルム製であるとき,これに異別の抽選番号を印刷表示す
ることは印刷装置として適当なものが存在しないので,
上記紙製の内包装又は介装カードを用い,これに上記抽
選番号を印刷表示するようにしたり,別途印刷表示した
抽選番号のシールを上記外包装に貼着したりするのが既
存の装置を用い得て簡便である。However, in general, when the outer packaging is made of a synthetic resin thin film, printing and displaying a different lottery number on it is not suitable as a printing device.
It is the existing device that uses the above paper inner packaging or interposer card to print the lottery number printed on it or attach a sticker of the lottery number printed separately to the outer packaging. It can be used and is simple.
【0019】また,異別の抽選番号,当選景品情報及び
当選番号問合せ電話番号は,上記例の如くにこれらを一
括して外包装,内包装又は介装カードに表示することが
できる他,例えば,当選景品情報,当選番号問合せ電話
番号を不変として,これを外包装に表示し,異別の抽選
番号を広告等とともに内包装又は介装カードに表示する
ように,外包装,内包装,介装紙の複数のものに分離し
て表示することも可能である。Further, different lottery numbers, winning prize information and winning number inquiry telephone numbers can be collectively displayed on the outer packaging, the inner packaging or the interposition card as in the above example. , Winning prize information, Winning number inquiry telephone number is unchanged, and this is displayed on the outer packaging, and different lottery numbers are displayed on the inner packaging or the interposition card along with advertisements, etc. It is also possible to separately display on a plurality of sheets of paper.
【0020】一方,上記例は応答装置として,比較的小
規模システムである音声出力応答装置を用いたが,更に
これを検索機能付のパソコン連動式のシステムとした
り,有人の応答装置としたりできる他,パソコン通信用
にデータ出力応答装置としたりすることもできる。On the other hand, in the above example, a voice output response device, which is a relatively small-scale system, is used as the response device, but it can be used as a personal computer interlocking system with a search function or as a manned response device. In addition, it can also be used as a data output response device for personal computer communication.
【0021】上記例は情報料課金回線を介するようにし
たが、本は発明にあっては、この情報料課金回線に代え
て、電話料金受信人払回線を用いて、当選番号問合せ者
の負担なしにその問合せに応じるようにすることがで
き、また、一般電話回線を用いて、当選番号問合せ者に
電話料金のみを負担せしめるようにしてその問合せに応
じるようにすることもできる。In the above example, the information fee charging line is used. However, in the present invention, the telephone number receiver paying line is used instead of the information fee charging line, and the winning number inquirer bears the burden. The inquiry can be answered without any inquiry, or the inquiry can be made by using the ordinary telephone line so that the person who inquires about the winning number is only charged with the telephone charge.
【0022】更に外包装を抽選番号を秘するように不透
明のものとしたり,介装カードを薄紙とし或いは合成樹
脂,金属プレートとしたり、当選番号を適宜桁の数字あ
るいは文字と数字の組合せとしたりすることを含めて,
本発明の実施に当っては,頒布体,応答装置の各具体的
構造,構成,形状,材質等は,前記発明の要旨に反しな
い限り様々に変更でき,上記に図示し又は説明したもの
に限る必要はない。Further, the outer packaging may be opaque so as to keep the lottery number secret, the interposer card may be thin paper, synthetic resin, or metal plate, and the winning number may be an appropriate digit or a combination of letters and numbers. Including doing
In practicing the present invention, the specific structure, configuration, shape, material, etc. of the distributor and the response device can be variously modified without departing from the gist of the invention, and are the same as those shown or described above. There is no need to limit.
【0023】[0023]
【発明の効果】本発明は以上のとおり,異別の抽選番
号,当選景品情報及び当選番号問合せ用電話番号を外包
装若しくは該外包装内の内包装又は介装カードに表示し
た個装多数のティッシュペーパーよりなる頒布体と,情
報料課金回線を介して当選番号問合せに応答する応答装
置とを備えてなることを特徴とするから,新規な広告用
くじ装置を構成することができ,低コストのティッシュ
ペーパーを頒布体とするも,頒布体に対する注目率を向
上し,大きな広告認知効果を得ることができる。As described above, according to the present invention, the lottery numbers, the prize information, and the telephone number for inquiring about the winning number are displayed on the outer packaging, the inner packaging within the outer packaging, or the interposer card. Since it is provided with a distributor made of tissue paper and a response device for responding to the winning number inquiry via the information fee charging line, a new advertising lottery device can be constructed at a low cost. Even if the tissue paper is used as a distribution body, the attention rate to the distribution body can be improved and a large advertisement recognition effect can be obtained.
図1 頒布体の斜視図 図2 頒布体の分解斜視図 図3 内包装の斜視図 図4 応答装置を示す系統図 図5 他の例に係る頒布体の分解斜視図 Figure 1 Distributor perspective view Figure 2 Disassembled perspective view of distributor Figure 3 Inner packaging perspective view Figure 4 System diagram showing the response device Figure 5 Disassembled perspective view of a distributor according to another example
A 頒布体 1 ペーパー単位体 2 外包装 3 内包装 4 当選景品情報 6 抽選番号 7 電話番号 8 介装紙 11 応答装置 A distribution body 1 paper unit 2 outer packaging 3 Inner packaging 4 Winning prize information 6 lottery numbers 7 phone numbers 8 interposer paper 11 Response device
Claims (5)
番号問合せ用電話番号を外包装若しくは該外包装内の内
包装又は介装カードに表示した個装多数のティッシュペ
ーパーよりなる頒布体と,情報料課金回線を介して当選
番号問合せに応答する応答装置とを備えてなることを特
徴とする広告用くじ装置。1. A distribution body comprising a lot of individual tissue papers in which different lottery numbers, winning prize information, and winning number inquiry telephone numbers are displayed on the outer packaging, the inner packaging within the outer packaging, or the interposition card. An advertising lottery device comprising: a response device that responds to a winning number inquiry via an information fee charging line.
置であることを特徴とする広告用くじ装置。2. A lottery apparatus for advertisements, wherein the response device according to claim 1 is a voice output response device.
装置であることを特徴とする広告用くじ装置。3. An advertising lottery device, wherein the responding device according to claim 1 is a data output responding device.
て、電話料金受信人払回線を用いてなることを特徴とす
る広告用くじ装置。4. A lottery apparatus for advertisements, characterized in that a telephone fee receiver paying line is used instead of the information fee charging line according to any one of claims 1 to 3.
て、一般電話回線を用いてなることを特徴とする広告用
くじ装置。5. A lottery apparatus for advertisements, wherein a general telephone line is used instead of the information fee charging line according to any one of claims 1 to 3.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP18353491A JPH0512524A (en) | 1991-06-28 | 1991-06-28 | Advertising lot device |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
JP18353491A JPH0512524A (en) | 1991-06-28 | 1991-06-28 | Advertising lot device |
Publications (1)
Publication Number | Publication Date |
---|---|
JPH0512524A true JPH0512524A (en) | 1993-01-22 |
Family
ID=16137515
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
JP18353491A Pending JPH0512524A (en) | 1991-06-28 | 1991-06-28 | Advertising lot device |
Country Status (1)
Country | Link |
---|---|
JP (1) | JPH0512524A (en) |
Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO1996029263A1 (en) * | 1995-03-22 | 1996-09-26 | Alberto Giacomozzi | A wrapper with advertising surfaces for paper handkerchiefs |
JP2001016335A (en) * | 1999-06-28 | 2001-01-19 | Forval Corp | Communication prize system and terminal device thereof, and communication market research system and terminal device thereof |
-
1991
- 1991-06-28 JP JP18353491A patent/JPH0512524A/en active Pending
Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO1996029263A1 (en) * | 1995-03-22 | 1996-09-26 | Alberto Giacomozzi | A wrapper with advertising surfaces for paper handkerchiefs |
JP2001016335A (en) * | 1999-06-28 | 2001-01-19 | Forval Corp | Communication prize system and terminal device thereof, and communication market research system and terminal device thereof |
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