JP7410636B2 - Information processing method, information processing device, and program - Google Patents

Description

The present disclosure relates to an information processing method, an information processing device, and a program.

2. Description of the Related Art Conventionally, a technique is known that distributes information such as advertisements to a user's terminal according to the location of the user's terminal (for example, see Patent Document 1). However, there were cases where appropriate information could not be sent to the user.

Japanese Patent Application Publication No. 2002-350153

According to a first aspect of the present invention, in the information processing device that transmits content to an information processing terminal, the information processing terminal receives a first ID indicating the first wireless communication device transmitted from the first wireless communication device. a communication unit that receives information and second ID information indicating the second wireless communication device transmitted from the second wireless communication device from the information processing terminal; and a first ID generated by distributing the first content to the information processing terminal. The first content and the priority based on the first consideration associated with the information and the priority based on the second consideration associated with the second ID information that is generated by distributing the second content to the information processing terminal. and a control unit configured to transmit the second content having a lower degree than the first content to the information processing terminal via a communication unit, the control unit configured to transmit the first content to the information processing terminal. In this case, a first account of an instant messaging service associated with the information processing terminal, and a second account of the instant messaging service associated with the first wireless communication device indicated by the first ID information associated with the first content. and when the user selects the reception notification of the first content displayed in the reception notification area of the group list display screen of the instant messaging service on the information processing terminal, the account is grouped. displaying the first content on a screen of a talk room between the first account and the second account, and after the first content is displayed, the user displays a screen displaying a list of groups of the instant messaging service; When an operation for displaying is performed, a reception notification of the second content is displayed in the reception notification area of the instant messaging service group list display screen in place of the reception notification of the first content.
According to a second aspect of the present invention, there is provided an information processing method for an information processing device that transmits content to an information processing terminal, wherein content is received by the information processing terminal and transmitted from the first wireless communication device. by receiving first ID information indicating the second wireless communication device and second ID information indicating the second wireless communication device transmitted from the second wireless communication device from the information processing terminal, and distributing the first content to the information processing terminal. The first content is generated based on the priority based on the first consideration associated with the first ID information and the second consideration associated with the second ID information that is generated by distributing the second content to the information processing terminal. and the second content whose priority is lower than the first content by the communication unit, and when the first content is transmitted to the information processing terminal, it is associated with the information processing terminal. a first account of the instant messaging service associated with the first content and a second account of the instant messaging service associated with the first wireless communication device indicated by the first ID information associated with the first content; When the user selects the reception notification of the first content displayed in the reception notification area of the display screen of the group list of the instant messaging service on the processing terminal, the grouped first account and the first content If the first content is displayed on the screen of the talk room with two accounts, and after the first content is displayed, the user performs an operation to display the display screen of the list of the groups, In place of the reception notification of the first content, a reception notification of the second content is displayed in the reception notification area of the list display screen.
According to a third aspect of the present invention, there is provided a program that causes a computer of an information processing device that transmits content to an information processing terminal to execute a first wireless communication device that is transmitted from a first wireless communication device that is received by the information processing terminal. The communication unit receives first ID information indicating the communication device and second ID information indicating the second wireless communication device transmitted from the second wireless communication device from the information processing terminal, and distributes the first content to the information processing terminal. Based on the priority based on the first consideration associated with the first ID information caused by distributing the second content to the information processing terminal, and the second consideration associated with the second ID information caused by distributing the second content to the information processing terminal. 1 content and the second content whose priority is lower than the first content by the communication unit, and the first content is transmitted to the information processing terminal, a first account of an instant messaging service associated with the information processing terminal; a second account of the instant messaging service associated with the first wireless communication device indicated by the first ID information associated with the first content; and when the user selects the reception notification of the first content displayed in the reception notification area of the group list display screen of the instant messaging service on the information processing terminal, the grouped The first content is displayed on the screen of a talk room between the first account and the second account, and after the first content is displayed, the user displays a display screen of a list of groups of the instant messaging service. When an operation is performed to cause the instant messaging service to display a list of groups , a process is performed to display a reception notification of the second content in place of the reception notification of the first content in the reception notification area of the display screen of the group list of the instant messaging service. let

1 is a diagram showing a configuration of a communication system according to an embodiment of the present disclosure. FIG. 3 is a diagram illustrating an example of a processing sequence of the communication system according to the embodiment. It is a flow chart which shows an example of processing to decide a beacon concerning an embodiment. It is a figure showing an example of account information concerning an embodiment. It is a figure showing an example of beacon information concerning an embodiment. FIG. 6 is a diagram illustrating a display example of a content reception notification according to a beacon according to the embodiment. FIG. 6 is a diagram illustrating a display example of a content reception notification according to a beacon according to the embodiment. FIG. 6 is a diagram illustrating a display example of a content reception notification according to a beacon according to the embodiment.

<Compliance with legal matters>
Please note that the disclosures described herein are subject to compliance with the host country's legal requirements necessary for the implementation of the disclosures, such as confidentiality of communications.

Embodiments for implementing the information processing method according to the present disclosure will be described with reference to the drawings.

<System configuration>
FIG. 1 is a diagram showing the configuration of a communication system 1 according to an embodiment of the present disclosure. As disclosed in FIG. 1, in the communication system 1, a server 10, terminals 20 (terminals 20A, 20B, and 20C), and an external server 50 are connected via a network 30. Further, through wireless communication, the terminal 20 receives data including identification information of the wireless communication device, which is transmitted from the wireless communication device (by way of example and not limitation, the beacon 40 (beacon 40A, beacon 40B, beacon 40C)). The server 10 provides the terminals 20 owned by users with a service that enables message transmission and reception between the terminals 20 via the network 30. Note that the number of terminals 20 connected to the network 30 is not limited. Furthermore, the number of beacons 40 is not limited either.

The network 30 plays a role of connecting one or more terminals 20, one or more servers 10, and one or more external servers 50. That is, the network 30 refers to a communication network that provides a connection path so that the terminal 20 can transmit and receive data after connecting to the server 10 and the like.

One or more portions of network 30 may be a wired network or a wireless network. Network 30 may include, by way of example and not limitation, an ad hoc network, an intranet, an extranet, a virtual private network (VPN), a local area network (LAN), a wireless LAN (wireless LAN: WLAN), wide area network (WAN), wireless WAN (WWAN), metropolitan area network (MAN), part of the Internet, public switched telephone network (Public Switched Telephone Network (PSTN), mobile phone network, ISDN (integrated service digital networks), wireless LAN, LTE (long term evolution), CDMA (code division multiple access), Bluetooth (registered trademark), satellite communication, etc., or a combination of two or more of these. Network 30 may include one or more networks 30.

The terminals 20 (terminal 20A, terminal 20B, terminal 20C) may be any information processing terminal that can implement the functions described in each embodiment. Terminal 20 may include, by way of example and not limitation, a smartphone, a mobile phone (feature phone), a computer (by way of example and not limitation, a desktop, laptop, tablet, etc.), a media computer platform (by way of example and not limitation, a cable, satellite set, etc.). top boxes, digital video recorders), handheld computing devices (by way of example and not limitation, personal digital assistants, email clients, etc.), wearables (such as eyeglasses, watch devices, etc.), or other types of computers. , or communication platform. Further, the terminal 20 may be expressed as an information processing terminal.

Since the configurations of terminal 20A, terminal 20B, and terminal 20C are basically the same, in the following description, only terminal 20 will be described. Further, if necessary, the terminal used by user X will be expressed as terminal 20X, and the user information in a predetermined service associated with user X or terminal 20X will be expressed as user information X. Note that the user information is user information associated with an account used by the user in a predetermined service. User information includes, by way of example and not limitation, the user's name, the user's icon image, the user's age, the user's gender, the user's address, and the user's hobbies, entered by the user or provided by a predetermined service. It includes information associated with the user such as preferences and user identifiers, and may be any one or a combination of these.

The server 10 has a function of providing predetermined services to the terminal 20. The server 10 may be any information processing device that can implement the functions described in each embodiment. Server 10 may include, by way of example and not limitation, a server device, a computer (such as, by way of example and not limitation, a desktop, laptop, tablet, etc.), a media computer platform (by way of example and not limitation, a cable, satellite set-top box, digital video recorder, etc.). ), handheld computing devices (by way of example and not limitation, PDAs, email clients, etc.), or other types of computers or communication platforms. Further, the server 10 may be expressed as an information processing device. If there is no need to distinguish between the server 10 and the terminal 20, the server 10 and the terminal 20 may each be expressed as an information processing device.

The beacon 40 is, for example, a beacon (not limited to, but an example of a wireless communication device) installed by a business operator that operates the external server 50 in a physical store operated by the business operator or the like. The beacon 40 notifies the terminal 20 of the identification information of the beacon 40 through wireless communication such as BLE (Bluetooth Low Energy). The beacon 40 may be a device that performs wireless communication using infrared rays, sound waves, visible light, or the like. Furthermore, it may be a device that performs wireless communication such as Wi-Fi (registered trademark), ZigBee (registered trademark), NFC (Near Field Communication), or the like. Further, the output of wireless radio waves may be appropriately limited to communicate with the terminal 20 at a short distance. In this case, the distance at which wireless communication is possible may be set as appropriate, and may be set within 20 meters, for example. Further, the communicable distance may be set to within 10 m or within 5 m so that wireless communication is possible only with the terminal 20 that is closer.

The external server 50 is, for example, a server operated by a business operator such as a company, a government office, or various organizations. It has the ability to provide various services. The external server 50 may be any information processing device that can implement the functions described in each embodiment.

<Hardware (HW) configuration>
The HW configuration of each device included in the communication system 1 will be explained using FIG. 1.

(1) HW configuration of terminal The terminal 20 includes a control section 21 (CPU: central processing unit), a storage section 28, a communication I/F 22 (interface), an input/output section 23, and a display section 24. The input/output section 23 may also include a microphone 25, a speaker 26, a camera 27, a touch panel 29, and the like. Each component of the HW of the terminal 20 is interconnected via a bus B, by way of example and not limitation. Note that the touch panel 29 is an example of an operation unit, and instead of or in addition to the touch panel 29, it may be a hardware key of a keyboard, a pointing device such as a mouse, or the like. Note that it is not essential that the HW configuration of the terminal 20 includes all the components. By way of example and not limitation, terminal 20 may be configured without individual components or components, such as microphone 25 and camera 27.

The communication I/F 22 transmits and receives various data via the network 30. The communication may be performed by wire or wirelessly, and any communication protocol may be used as long as mutual communication can be performed. The communication I/F 22 has a function of communicating with the server 10 via the network 30. The communication I/F 22 transmits various data to the server 10 according to instructions from the control unit 21. Further, the communication I/F 22 receives various data transmitted from the server 10 and transmits it to the control unit 21. Further, the communication I/F 22 receives radio waves from the beacon 40. Note that the communication I/F 22 may include separate circuits for each communication standard, for example. As an example and not a limitation, the communication I/F 22 may include a first wireless communication unit (first communication circuit) using BLE and a second communication unit (second communication circuit) that communicates using LTE. The communication I/F 22 may communicate with the beacon 40 using a first communication unit, and may communicate with the server 10 via the network 30 using a second communication unit. This configuration may be modified as appropriate, and at least any configuration described in the embodiments may be adopted. Moreover, the communication I/F 22 may be simply expressed as a communication section. In addition, when the communication I/F 22 is composed of a physically structured circuit, it may be expressed as a communication circuit.

The input/output unit 23 includes an input unit that is a device for inputting various operations to the terminal 20, and an output unit that is a device that outputs processing results processed by the terminal 20. The input/output section 23 may have an input section and an output section integrated, or may be separated into an input section and an output section.

The input unit is realized by any one or a combination of all types of devices capable of receiving input from a user and transmitting information related to the input to the control unit 21. The input unit includes, by way of example and not limitation, a touch panel, a touch display, hardware keys such as a keyboard, a pointing device such as a mouse, a camera (operation input via moving images), and a microphone (operation input via voice).

The output unit is realized by any one of all types of devices capable of outputting the processing results processed by the control unit 21 or a combination thereof. The output unit includes, by way of example and not limitation, a touch panel, a touch display, a speaker (audio output), a lens (including, but not limited to, 3D (three dimensions) output or hologram output), a printer, and the like.

The display unit 24 is realized by any one or a combination of all types of devices capable of displaying data according to the display data written in the frame buffer. The display unit 24 may include, by way of example and not limitation, a touch panel, a touch display, a monitor (including, but not limited to, a liquid crystal display or an OELD (organic electroluminescence display)), a head mounted display (HDM), a projection mapping, and a hologram. , devices capable of displaying images, text information, etc. in air (or even in a vacuum). Note that these display units 24 may be capable of displaying display data in 3D.

When the input/output unit 23 is a touch panel, the input/output unit 23 and the display unit 24 may have substantially the same size and shape and may be disposed facing each other.

The control unit 21 has a physically structured circuit for executing functions realized by codes or instructions included in a program, and includes, by way of example and not limitation, a data processing device built into hardware. This is realized by Therefore, the control unit 21 may be expressed as a control circuit.

The control unit 21 may include, by way of example and not limitation, a central processing unit (CPU), a microprocessor, a processor core, a multiprocessor, an ASIC (application-specific integrated circuit), and a field programmable FPGA (FPGA). gate array).

The storage unit 28 has a function of storing various programs and various data necessary for the terminal 20 to operate. The storage unit 28 includes various storage media such as, by way of example and not limitation, an HDD (hard disk drive), an SSD (solid state drive), a flash memory, a RAM (random access memory), and a ROM (read only memory). Further, the storage unit 28 may be expressed as a memory.

In the terminal 20, the program P is stored in the storage unit 28, and by executing the program P, the control unit 21 executes processing as each unit included in the control unit 21. That is, the program P stored in the storage unit 28 causes the terminal 20 to realize each function executed by the control unit 21.

The microphone 25 is used for inputting audio data. The speaker 26 is used to output audio data. The camera 27 is used to obtain moving image data.

(2) Server HW configuration
The server 10 includes a control section 11 (CPU), a storage section 15, a communication I/F 14 (interface), an input/output section 12, and a display (display section) 13. The HW components of the server 10 are interconnected via a bus B, by way of example and not limitation. Note that the HW of the server 10 does not necessarily have to include all the constituent elements as the configuration of the HW of the server 10 . By way of example and not limitation, the HW of the server 10 may have a configuration that does not include the display 13.

The control unit 11 has a physically structured circuit for executing functions realized by codes or instructions included in a program, and includes, by way of example and not limitation, a data processing device built into hardware. This is realized by

The control unit 11 is typically a central processing unit (CPU), but may also be a microprocessor, processor core, multiprocessor, ASIC, or FPGA. However, in the present disclosure, the control unit 11 is not limited to these.

The storage unit 15 has a function of storing various programs and various data necessary for the operation of the server 10. The storage unit 15 is realized by various storage media such as HDD, SSD, and flash memory. However, in the present disclosure, the storage unit 15 is not limited to these. Furthermore, the storage unit 15 may be expressed as a memory.

The communication I/F 14 transmits and receives various data via the network 30. The communication may be performed by wire or wirelessly, and any communication protocol may be used as long as mutual communication can be performed. The communication I/F 14 has a function of communicating with the terminal 20 via the network 30. The communication I/F 14 transmits various data to the terminal 20 according to instructions from the control unit 11. Further, the communication I/F 14 receives various data transmitted from the terminal 20 and transmits it to the control unit 11. Moreover, the communication I/F 14 may be simply expressed as a communication section. Furthermore, when the communication I/F 14 is composed of a physically structured circuit, it may be expressed as a communication circuit.

The input/output unit 12 is realized by a device that inputs various operations to the server 10. The input/output unit 12 is realized by any one or a combination of all types of devices capable of receiving input from a user and transmitting information related to the input to the control unit 11. The input/output unit 12 is typically implemented using hardware keys such as a keyboard or a pointing device such as a mouse. Note that the input/output unit 12 may include, by way of example and not limitation, a touch panel, a camera (operation input via moving images), and a microphone (operation input via voice). However, in the present disclosure, the input/output unit 12 is not limited to these.

The display 13 is typically realized by a monitor (for example, but not limited to, a liquid crystal display or an organic electroluminescence display (OELD)). Note that the display 13 may be a head mounted display (HDM) or the like. Note that these displays 13 may be capable of displaying display data in 3D. However, in the present disclosure, the display 13 is not limited to these.

The server 10 stores the program P in the storage unit 15, and by executing the program P, the control unit 11 executes processing as each unit included in the control unit 11. That is, the program P stored in the storage unit 15 causes the server 10 to realize each function executed by the control unit 11.

In each embodiment of the present disclosure, explanation will be given assuming that the CPU of the terminal 20 and/or the server 10 executes the program P.

Note that the control unit 21 of the terminal 20 and/or the control unit 11 of the server 10 is not only a CPU but also a logic circuit formed in an integrated circuit (IC (Integrated Circuit) chip, LSI (Large Scale Integration)), etc. Each process may be realized by (hardware) or a dedicated circuit. Further, these circuits may be realized by one or more integrated circuits, and a plurality of processes shown in each embodiment may be realized by one integrated circuit. Furthermore, LSIs are sometimes called VLSIs, super LSIs, ultra LSIs, etc. depending on the degree of integration. Therefore, the control unit 21 may be expressed as a control circuit.

Further, the program P (software program/computer program) of each embodiment of the present disclosure may be provided in a state stored in a computer-readable storage medium. The storage medium is a "non-temporary tangible medium" that can store a program.

Where appropriate, the storage medium may include one or more semiconductor-based or other integrated circuits (ICs), such as, by way of example and not limitation, a field programmable gate array (FPGA) or an application specific integrated circuit (ASIC). ), hard disk drive (HDD), hybrid hard drive (HHD), optical disk, optical disk drive (ODD), magneto-optical disk, magneto-optical drive, floppy diskette, floppy disk drive (FDD), magnetic It may include tape, solid state drives (SSD), RAM drives, secure digital cards or drives, any other suitable storage medium, or any suitable combination of two or more thereof. Storage media may be volatile, non-volatile, or a combination of volatile and non-volatile, where appropriate. Note that the storage medium is not limited to these examples, and may be any device or medium as long as it can store the program P. Further, the storage medium may also be expressed as memory.

The server 10 and/or the terminal 20 can realize the functions of the plurality of functional units shown in each embodiment by reading the program P stored in the storage medium and executing the read program P.

Further, the program P of the present disclosure may be provided to the server 10 and/or the terminal 20 via any transmission medium (communication network, broadcast wave, etc.) that can transmit the program. By way of example and not limitation, the server 10 and/or the terminal 20 implement the functions of the plurality of functional units shown in each embodiment by executing a program P downloaded via the Internet or the like.

Furthermore, each embodiment of the present disclosure can also be realized in the form of a data signal embedded in a carrier wave, in which the program P is embodied by electronic transmission.

At least a portion of the processing in the server 10, external server 50, and/or terminal 20 may be realized by cloud computing configured by one or more computers.

A configuration may be adopted in which at least part of the processing in the terminal 20 and the external server 50 is performed by the server 10. In this case, at least some of the processing of the control unit 21 of the terminal 20 and each functional unit of the external server 50 may be performed by the server 10.

At least part of the processing in the server 10 and the external server 50 may be performed by the terminal 20. In this case, at least some of the processing of the control unit 11 of the server 10 and each functional unit of the external server 50 may be performed by the terminal 20.

Unless explicitly stated, the configuration of the determination in the embodiments of the present disclosure is not essential, and a predetermined process may be performed when the determination condition is met, or a predetermined process is performed when the determination condition is not met. You may.

Note that the program of the present disclosure uses, by way of example and not limitation, scripting languages such as ActionScript and JavaScript (registered trademark), object-oriented programming languages such as Objective-C and Java (registered trademark), markup languages such as HTML5, etc. It is implemented using Note that the hardware configurations of the beacon 40 and the external server 50 may be the same as the hardware configuration of the server 10.

<Functional configuration>
(1) Functional configuration of terminal The input/output unit 23 receives various operations from the user of the terminal 20 and outputs them to the control unit 21. The input/output unit 23 receives, for example, an operation for displaying content such as an advertisement according to a beacon 40 installed within a predetermined range from the terminal 20. As an example and not a limitation, a user's operation is received by the touch panel 29 of the terminal 20 and output to the control unit 21. The control unit 21 performs control to display content such as advertisements on the display unit 24 according to the beacon 40 installed within a predetermined range from the terminal 20, based on the received operation from the user.

The control unit 21 performs processing for using various services provided by the server 10, such as SNS (Social Networking Service). The control unit 21 transmits, for example, a beacon ID received from a beacon 40 installed within a predetermined range from the terminal 20 to the server 10. Further, the control unit 21 uses, for example, an instant messaging service provided by the server 10 to display content such as an advertisement received from the external server 50 on the screen.

The communication I/F 22 (communication unit) transmits and receives data to and from the server 10 and the like according to instructions from the control unit 21 .

(2) Server functional configuration
As shown in FIG. 1, the server 10 stores account information 151, beacon information 152, etc. in the storage unit 15. Account information 151 stores account information on various services such as SNS. The beacon information 152 also includes the amount of consideration (bid amount ) is set.

The control unit 11 performs various processes for providing various services such as SNS to the user of the terminal 20. The control unit 11 causes the terminal 20 to display various display screens, for example, by transmitting information for displaying various display screens to the terminal 20 via the communication I/F 14.

Further, when the control unit 11 receives a login request from an account such as a user of the terminal 20 and a business operator of the external server 50, the control unit 11 performs user authentication and records the account and the terminal 20 or external It is stored in association with the server 50. In this case, the control unit 11 may associate and store, for example, the account ID of the account, the ID of the terminal 20, etc., the communication address, or the communication session information.

Further, the control unit 11 groups each user of a plurality of accounts using, for example, an instant messaging service, and sends and receives content in a group including a plurality of accounts. Here, grouping refers to, for example, a group in which each user of a plurality of accounts specified by the user is associated with each other through the operation of the user of the terminal 20, etc. (by way of example and not limitation, message data, etc. This refers to setting up a talk room (talk room) where you can exchange information. Note that each content transmitted and received by the group can be displayed on the screen of the terminal 20.

Further, the control unit 11 determines the priority of each of the plurality of beacons 40 based on the bid amount (distribution consideration) for the plurality of beacons 40 installed near the terminal 20 (within a predetermined range). Then, based on the determined priority, a beacon 40 for distributing content such as an advertisement to the terminal 20 is determined. For example, business operator A who has installed beacon 40A is set to pay 50 yen for each distribution, and business operator B who has installed beacon 40B is set to pay 20 yen for each distribution. Suppose that In this case, the control unit 11 distributes the advertisement based on the beacon 40A with priority. For example, the control unit 11 may distribute only the content based on the beacon 40 having a high priority to the terminal 20. Further, the control unit 11 may display an advertisement based on the beacon 40 in a manner that is easier to recognize by the user of the terminal 20, for example, as the priority of the beacon 40 is higher.

The communication I/F 14 (communication unit) sends and receives data to and from the terminal 20 and the external server 50 according to instructions from the control unit 11.

<Processing>
Next, an overview of the processing of the communication system 1 according to the embodiment will first be described. The server 10 determines one or more beacons 40 that can be used for content distribution from among the plurality of beacons 40 whose beacon IDs have been received by the terminal 20. With this, for example, when the user of the terminal 20 moves near a plurality of beacons 40 in a shopping mall or the like, more appropriate information can be transmitted to the user.

Next, with reference to FIG. 2, processing of the communication system 1 according to the embodiment will be described. FIG. 2 is a diagram illustrating an example of a processing sequence of the communication system 1 according to the embodiment. Note that, before the process shown in FIG. (This is an example of a second account.), and the terminal 20 and external server 50 are permitted to use instant messaging services and the like.

In the process of step S1, the control unit 21 of the terminal 20 controls, for example, a shopping mall having a plurality of stores in which each beacon 40 is installed, a store, a park, and a road in which a plurality of beacons 40 are installed in different positions. Beacon IDs (hardware IDs) are received from a plurality of beacons 40 when the terminal 20 is moved to a facility such as .

Subsequently, the control unit 21 of the terminal 20 transmits each beacon ID etc. received from each beacon 40 to the server 10 at a predetermined timing such as a predetermined interval (for example, every 30 seconds) (step S2).

Subsequently, the control unit 11 of the server 10 determines one or more of the beacons 40 to which content such as advertisements is to be distributed to the terminal 20 (step S3). Subsequently, the control unit 11 of the server 10 transmits a visit notification including the ID of the beacon 40 and the ID of the user of the terminal 20 to the external server 50 according to the beacon 40 determined by the control unit 11 (step S4 ).

Next, the external server 50 uses an instant messaging service or the like included in the SNS (Social Networking Service) provided by the server 10 to transmit content such as an advertisement in response to the visit notification to the server 10 (step S5). . Here, the external server 50 may determine the content to be distributed to the terminal 20 based on the ID of the beacon 40, the ID of the user of the terminal 20, etc. included in the visit notification.

Subsequently, the control unit 11 of the server 10 transmits the content etc. received from the external server 50 to the terminal 20 via SNS (step S6). Here, the control unit 11 of the server 10 may transmit to the terminal 20 the first content including an advertisement image and the like, and a message regarding the first content, received from the external server 50 . The message regarding the first content may be, for example, a detailed explanation regarding the content of the advertisement. Thereby, for example, an advertisement message can be distributed as an instant message together with an advertisement image or the like.

Subsequently, the control unit 21 of the terminal 20 causes a content reception notification (beacon banner) to be displayed on the screen (step S7). Here, the control unit 21 of the terminal 20 displays, for example, a display screen of a list (friend list) of other accounts registered as predetermined relationships such as friends on the SNS provided by the server 10, and an instant messaging service. A content reception notification corresponding to the beacon 40 may be displayed on the group list display screen.

Subsequently, the receiving unit 210 of the terminal 20 receives the user's operation to display the content (step S8). Subsequently, the control unit 21 of the terminal 20 displays the content on the screen (step S9).

<<Determination process of beacon 40>>
Next, with reference to FIG. 3, the process of determining the beacon 40 in step S3 of FIG. 2 will be described. FIG. 3 is a flowchart illustrating an example of a process for determining the beacon 40 according to the embodiment. FIG. 4 is a diagram showing an example of account information 151 according to the embodiment. FIG. 5 is a diagram showing an example of beacon information 152 according to the embodiment.

In the process of step S<b>101 , the control unit 11 receives the account ID of the user of the terminal 20 and the beacon ID of one or more beacons 40 from the terminal 20 .

Subsequently, the control unit 11 determines whether the user of the terminal 20 and the business operator installing each beacon 40 have the above-described predetermined relationship (step S102). Here, the control unit 11 refers to the account information 151 and the beacon information 152, for example, and determines whether the user of the terminal 20 follows (registers as a friend) the account of the business operator of each beacon 40.

In the example of FIG. 4, the account information 151 stores a user name, friend's account ID, etc. in association with the account ID. The account ID is identification information of the account of the user of the terminal 20 or the operator of the external server 50. The username is the user's display name. The friend's account ID is the account ID of the user who is registered as a friend by the user of the account. In the example of FIG. 4, it is shown that "Taro", a user with an account ID "0001", has registered "Company A", etc., a user with an account ID "1002" as a friend on the server 10. ing. Note that the control unit 11 of the server 10 registers another user specified by the user in the account information 151 of FIG. 4 as a friend of the user of the terminal 20, for example, in response to the user's operation on the terminal 20.

In the example of FIG. 5, the beacon information 152 stores the business account ID and the bid amount in association with the beacon ID. The beacon ID is identification information of the beacon 40. The business account ID is an account ID of a business that has installed the beacon 40 in a physical store or the like. The bid amount is, for example, the amount of consideration paid by a business to a business that operates the server 10 when an advertisement or the like according to the beacon 40 is distributed to the terminal 20. The bid amount is registered in advance in the server 10, for example, in response to a request from the external server 50. In the example of FIG. 5, "Bid Amount A" is registered by the business operator of the account "1002" in association with the beacon ID "2001". Note that, as for the above-mentioned business account ID, there may be a plurality of business account IDs for one physical store. By way of example and not limitation, large sporting goods stores typically have businesses that manufacture products for each sport. That is, the beacon ID installed in the baseball equipment section of a large sporting goods store is associated with the account ID of the baseball equipment manufacturer. Furthermore, the beacon ID installed in the soccer equipment section of a large sporting goods store is associated with the account ID of the soccer equipment manufacturer. In this way, a plurality of business account IDs may exist for one physical store.

The control unit 11 acquires the account ID of the business operator associated with the received beacon ID from the beacon information 152 in FIG. 5 . Then, the control unit 11 refers to the account information 151 in FIG. 4 and determines that the account ID of the user of the terminal 20 and the account ID of the business operator are associated, that is, the account ID of the business operator is the same as the account ID of the friend. Determine whether it is registered as an item. If the business account ID is registered in the friend's account ID field, it is determined that the user of the terminal 20 has registered the account of the business where the beacon 40 is installed as a friend.

Subsequently, the control unit 11 determines the priority of each beacon 40 that has received the beacon ID from the terminal 20 (step S103). Here, the control unit 11 determines the priority of each beacon 40 based on the bid amount for each beacon 40 whose beacon ID has been received from the terminal 20. Note that the control unit 11 may, for example, distribute only the content based on the beacon 40 with a high priority to the terminal 20. Alternatively, the control unit 11 may send an advertisement based on the beacon 40 to the terminal by, for example, increasing the order of content reception notifications, the display order of content on the timeline, etc. as the priority of the beacon 40 is higher. It may be displayed in a manner that is easily recognized by 20 users.

For example, the control unit 11 may determine that the higher the bid amount for each beacon 40 that received the beacon ID from the terminal 20, the higher the priority. In this case, the control unit 11 refers to the beacon information 152 in FIG. 5 and determines that the higher the bid amount associated with the beacon ID of each beacon 40, the higher the priority of each beacon 40.

Further, the control unit 11 may determine, for example, that the smaller the number of bids (number of bids) for each bid amount and the higher the bid amount, the higher the priority. In this case, the control unit 11 refers to the beacon information 152 in FIG. Calculate a high priority score for the amount. Then, the higher the bid amount, the higher the score is changed, and the higher the score, the higher the priority of each beacon 40 is determined.

In this case, the control unit 11 may calculate, as the score, a value that is the sum of a value (points) that is inversely proportional to the number of bids and a value that is proportional to the bid amount, for example. In this case, the control unit 11 calculates points based on the number of bids such as 50 points if the number of bids is 1, 25 points if the number of bids is 2, and 17 points (≒50/3) if the number of bids is 3. ) Points, etc. The control unit 11 also assigns points based on the bid amount, such as 10 points if the bid amount is 10 yen, 20 points if the bid amount is 20 yen, 30 points if the bid amount is 30 yen, etc. do.

For example, business operator A who has installed beacon 40A pays 20 yen for each distribution, and business operator B who has installed beacon 40B pays 10 yen for one distribution. It is assumed that business operator C who has installed beacon 40C is set to pay 20 yen for each distribution. In this case, the control unit 11 sets the score for 10 yen for which the number of bids is 1 to be 60 points (=50 points + 10 points), and the score for 20 yen for which the number of bids is 2 to 60 points (=50 points + 10 points). 45 points (=25 points + 20 points). Therefore, the content corresponding to the beacon 40B with the highest score is determined to have the highest priority.

Next, the control unit 11 distributes the content corresponding to the beacon 40 to the terminal 20 based on the priority among the beacons 40 of each business operator that has the above-described predetermined relationship with the user of the terminal 20. A beacon 40 (beacon 40 to be processed) is determined (step S104). Here, the control unit 11 may determine a predetermined number of beacons 40 in descending order of priority among the beacons 40 of each business operator registered as a friend of the user as the beacons 40 to be processed. As a result, only advertisements and the like of businesses that the user of the terminal 20 has registered as friends are distributed, so that only content that is of interest to the user can be communicated to the user.

In addition, in the process of step S104, the control unit 11 may also permit distribution by the beacon 40 of an operator that is not in the above-described predetermined relationship, depending on, for example, a setting operation by the user of the terminal 20. Thereby, for example, when a user carrying the terminal 20 approaches a business operator's store or the like, content such as an advertisement can be delivered to the terminal 20 from the beacon 40 of the business operator with which there is no predetermined relationship. Furthermore, in this case, by displaying a message on the display unit 24 of the user's terminal 20 that prompts the user to register the company's account as a friend, it is possible to encourage the user to register the company's account as a friend.

≪Reception notification display processing≫
Next, with reference to FIG. 6, the process of displaying a content reception notification according to the beacon 40 from step S6 to step S7 in FIG. 2 will be described. FIGS. 6A, 6B, and 7 are diagrams illustrating display examples of content reception notifications according to the beacon 40 according to the embodiment.

In the examples of FIGS. 6A, 6B, and 7, the control unit 11 of the server 10 displays the reception notification of each content corresponding to each beacon 40 on the control unit 21 of the terminal 20 in a manner according to the priority described above. I'm letting you do it. Thereby, for example, content with a higher priority can be more easily recognized by the user of the terminal 20.

In the example of FIG. 6A, the control unit 11 of the server 10 displays a message on the display screen 601 of the list of instant message groups (talk rooms) in response to the beacon 40A having the highest priority (an example of "first priority"). A reception notification 602 of the received content and a deletion icon 603 of the reception notification 602 are displayed.

When the user taps the reception notification 602 area on the display screen of FIG. 6A, the control unit 11 of the server 10 causes the content to be displayed. In this case, the control unit 11 of the server 10 controls, for example, each content transmitted and received in a group including the account of the user of the terminal 20 and the account of the business operator installing the beacon 40A, when each content is transmitted and received. The content corresponding to the beacon 40A is displayed on the screen of the talk room displayed in series order. After the content is displayed, if the user of the terminal 20 performs an operation to display the list of instant message groups again, the control unit 11 of the server 10 displays the list display screen 601 as shown in FIG. 6B. , a content reception notification 604 corresponding to the beacon 40B with the next highest priority (an example of "second priority") and a deletion icon 605 of the reception notification 604 are displayed. Thereby, for example, it is possible to notify users of reception notifications in order of priority while making the list of chat rooms easier to see by keeping the size of the reception notification area displayed on the chat room list display screen etc. constant.

On the other hand, when the user taps the delete icon 603 on the display screen of FIG. 6A, the control unit 11 of the server 10 deletes the reception notification 602 and deletes the beacon with the next highest priority, as shown in FIG. 6B. 40B and a deletion icon 605 for the reception notification 604 are displayed. Thereby, for example, it is possible to notify users of reception notifications in order of priority while making the list of chat rooms easier to see by keeping the size of the reception notification area displayed on the chat room list display screen etc. constant.

In addition, the user may perform an operation in which the user's finger or the like touches the display unit 24 on the display screen of FIG. 6B, the control unit 11 of the server 10 slides the reception notification 602 in the horizontal direction and responds to the beacon 40B with the next highest priority. The display is switched to a reception notification 604 of the received content and a deletion icon 605 of the reception notification 604. In this case, when the reception notification 604 is displayed on the display screen of FIG. may return to the display screen of FIG. 6A. Thereby, for example, it is possible to notify users of reception notifications in order of priority while making the list of chat rooms easier to see by keeping the size of the reception notification area displayed on the chat room list display screen etc. constant.

In the example of FIG. 7, the control unit 11 of the server 10 displays the content reception notification 602 corresponding to the beacon 40A with the highest priority and the beacon with the next highest priority on the display screen 701 of the list of instant message groups. 40B are displayed in order from the top. Note that the control unit 11 of the server 10 may display the reception notification in different display modes, such as color and size, depending on the priority. In this case, the control unit 11 of the server 10 may, for example, display the reception area in a lighter color as the priority becomes lower. Thereby, for example, content with a higher priority can be more easily recognized by the user of the terminal 20.

<Modified example>
In the example described above, an example was explained in which content according to the beacon 40 is transmitted by an instant message. Instead of this, or in addition to this, content according to the beacon 40 may be transmitted by posting or the like. Thereby, for example, in a list of contents including the content corresponding to the beacon 40, the higher the priority of the content, the easier it is to be recognized by the user of the terminal 20.

The control unit 11 of the server 10 controls the user of the terminal 20 to select the highest rank on the timeline screen where posts from other accounts registered as predetermined relationships such as friends on SNS are displayed in chronological order. The first content corresponding to the beacon 40A having the next highest priority and the second content corresponding to the beacon 40B having the next highest priority may be displayed in order from the top. As a result, the first content is displayed in the first display area, and the second content is displayed in the second display area below the first display area.

<Effects of embodiment>
In the conventional technology, for example, when data is received from a plurality of beacons, displaying advertisements corresponding to the plurality of beacons may be troublesome for the user.

According to at least a portion of the embodiments described above, content corresponding to one or more beacons 40 determined based on the bid amount among the plurality of beacons 40 whose beacon IDs have been received by the terminal 20 is transmitted to the terminal 20. Display. Thereby, content such as advertisements can be more appropriately communicated to the user. Furthermore, this reduces the number of times the terminal 20 is operated and the number of times the terminal 20 communicates with the server 10, resulting in the effect that the load on the terminal 20 and the server 10 can be reduced.

Although the embodiments of the present disclosure have been described based on the drawings and examples, it should be noted that those skilled in the art can easily make various changes and modifications based on the present disclosure. Therefore, it should be noted that these variations and modifications are included within the scope of the present disclosure. As an example and not a limitation, the functions included in each means, each step, etc. can be rearranged so as not to be logically contradictory, and multiple means, steps, etc. may be combined into one or divided. is possible. Further, the configurations shown in each embodiment may be combined as appropriate.

1 communication system 10 server 11 control unit 14 communication I/F
15 Storage unit 151 Account information 152 Beacon information 20 Terminal 21 Control unit 22 Communication I/F
23 Input/output unit 40 Beacon 50 External server

Claims (10)

An information processing device that transmits content to an information processing terminal,
The information processing terminal receives first ID information indicating the first wireless communication device transmitted from a first wireless communication device and second ID information indicating the second wireless communication device transmitted from a second wireless communication device. a communication unit that receives from the information processing terminal;
A first consideration associated with the first ID information generated by distributing the first content to the information processing terminal, and a first consideration associated with the second ID information generated by distributing the second content to the information processing terminal. control for transmitting the first content and the second content whose priority is lower than the first content to the information processing terminal via the communication unit based on the priority based on the second consideration; Equipped with a
The control unit includes:
When the first content is transmitted to the information processing terminal, the first account of the instant messaging service associated with the information processing terminal and the first wireless indicated by the first ID information associated with the first content are transmitted to the information processing terminal. a second account of the instant messaging service associated with a communication device;
When the user selects the reception notification of the first content displayed in the reception notification area of the display screen of the list of groups of the instant messaging service on the information processing terminal, the grouped first account and displaying the first content on a screen of a talk room with the second account;
After the first content is displayed, when the user performs an operation to display the display screen of the list of groups of the instant messaging service , the reception notification on the display screen of the list of groups of the instant messaging service is A reception notification of the second content is displayed in the area instead of a reception notification of the first content. The information processing device according to claim 1,
When the first content having the higher priority is displayed in the display area of the information processing terminal based on a selection by a user of the information processing terminal, the control unit may display a display area having a lower priority than the first content. A reception notification of the second content is transmitted via the communication unit. The information processing device according to claim 1,
When the first wireless communication device is associated with a second account that has a relationship in a social network service with a first account of an instant messaging service associated with the information processing terminal, the control unit controls the content of the first content. is transmitted to the information processing terminal via the communication unit. The information processing device according to claim 1 or 3,
When the second wireless communication device is associated with a first account of an instant messaging service associated with the information processing terminal and a third account that has no relationship with the social network service, the control unit controls the information The second content is transmitted to the information processing terminal via the communication unit based on a selection by a user of the processing terminal. The information processing device according to claim 1,
The control unit may cause the information processing terminal to display a content reception notification of the first content or the second content in a manner based on a priority based on the first consideration and the second consideration. Send via the communication section. The information processing device according to claim 5,
The information to be displayed in a manner based on the priority is information to display the content reception notification with the low priority based on the deletion of the content reception notification with the high priority by the user of the information processing terminal. . The information processing device according to any one of claims 1 to 6,
The first wireless communication device is a device that communicates with the information processing terminal at a short distance,
The second wireless communication device is a device that communicates with the information processing terminal at a short distance. The information processing device according to any one of claims 1 to 7,
The control unit transmits a message regarding the first content from the second account to the information processing terminal of the grouped first account via the communication unit. An information processing method for an information processing device that transmits content to an information processing terminal, the method comprising:
The information processing terminal receives first ID information indicating the first wireless communication device transmitted from a first wireless communication device and second ID information indicating the second wireless communication device transmitted from a second wireless communication device. is received by the communication unit from the information processing terminal,
A first consideration associated with the first ID information generated by distributing the first content to the information processing terminal, and a first consideration associated with the second ID information generated by distributing the second content to the information processing terminal. transmitting the first content and the second content whose priority is lower than the first content to the information processing terminal by the communication unit, based on the priority based on the second consideration,
When the first content is transmitted to the information processing terminal, the first account of the instant messaging service associated with the information processing terminal and the first wireless indicated by the first ID information associated with the first content are transmitted to the information processing terminal. a second account of the instant messaging service associated with a communication device;
When the user selects the reception notification of the first content displayed in the reception notification area of the display screen of the list of groups of the instant messaging service on the information processing terminal, the grouped first account and displaying the first content on a screen of a talk room with the second account;
After the first content is displayed, when the user performs an operation to display the display screen of the list of groups of the instant messaging service , the reception notification on the display screen of the list of groups of the instant messaging service is A reception notification of the second content is displayed in the area instead of a reception notification of the first content. A program executed by a computer of an information processing device that transmits content to an information processing terminal,
The information processing terminal receives first ID information indicating the first wireless communication device transmitted from a first wireless communication device and second ID information indicating the second wireless communication device transmitted from a second wireless communication device. is received by the communication unit from the information processing terminal,
A first consideration associated with the first ID information generated by distributing the first content to the information processing terminal, and a first consideration associated with the second ID information generated by distributing the second content to the information processing terminal. transmitting the first content and the second content whose priority is lower than the first content to the information processing terminal by the communication unit, based on the priority based on the second consideration,
When the first content is transmitted to the information processing terminal, the first account of the instant messaging service associated with the information processing terminal and the first wireless indicated by the first ID information associated with the first content are transmitted to the information processing terminal. a second account of the instant messaging service associated with a communication device;
When the user selects the reception notification of the first content displayed in the reception notification area of the display screen of the list of groups of the instant messaging service on the information processing terminal, the grouped first account and displaying the first content on a screen of a talk room with the second account;
After the first content is displayed, when the user performs an operation to display the display screen of the list of groups of the instant messaging service , the reception notification on the display screen of the list of groups of the instant messaging service is A process of displaying a reception notification of the second content in the area instead of a reception notification of the first content is executed.

Images