JP7318350B2 - Information processing system, server device, user-side device, and information processing method - Google Patents

Description

The present invention relates to an information processing system, a server device, a user side device, and an information processing method.

2. Description of the Related Art Conventionally, there is known a business management system that includes various application programs, manages business data processed by the applications, and searches and extracts the business data (see, for example, Patent Document 1).
In the system described in Patent Document 1, a business menu is displayed on a menu screen, and various operations such as printing can be performed by operating various buttons on the menu screen.

Further, Japanese Patent Laid-Open No. 2002-200001 discloses a technique for arranging and displaying menu items with a high selection frequency in a menu selection method of a menu system having a hierarchical structure.

Japanese Unexamined Patent Application Publication No. 2008-4049 JP-A-10-269051

However, when an application program capable of realizing a plurality of functions is provided, it is difficult for the user to find the desired function and to use it simply by displaying a list of the functions menu that can be realized.
In particular, a user who has just introduced an application program may be confused as to which menu is appropriate for realizing a desired function.

The present invention has been made in view of the circumstances as described above, and provides an information processing system, a server device, a user-side device, and an information processing method capable of displaying an easy-to-understand menu that reflects the interests of the user. It provides.

In order to solve the above problems, the information processing system of the present invention includes:
An information processing system that distributes a predetermined program from a server device to the user-side device in response to a distribution request from the user-side device and downloads the predetermined program in the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The operation log acquisition means is configured to display a distribution request button for making the distribution request and a plurality of reference buttons for referring to explanations related to each of the plurality of functions on a predetermined screen. acquiring the number of operations for each of a plurality of reference buttons as the operation log information;
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. It is characterized in that it is displayed preferentially over

According to the present invention, it is possible to display an easy-to-understand menu that reflects user's interests.

1 is a schematic configuration diagram showing the overall configuration of an information processing system in this embodiment; FIG. It is an example of a screen showing the top page of the website of the sales support/management system according to the present embodiment. It is a figure which shows an example of a function description screen. FIG. 10 is a diagram showing an example of a viewing count list indicating the viewing count of each function; It is a figure which shows an example of a related information screen. FIG. 10 is a diagram showing an example of a viewing count list showing correspondence between themes and functions and the viewing count of each function; 4 is a flow chart showing a series of processes for downloading and installing a trial version application; FIG. 10 is an explanatory diagram showing an example of an installation-time moving image that is reproduced when the trial version application is downloaded and installed; It is a figure which shows an example of the menu screen of the trial version of a sales support and management system. It is a figure which shows an example of the function explanation screen in a trial version. FIG. 10 is a flow chart showing a series of processes for downloading and installing a product version application; FIG. It is a figure which shows an example of an application page. FIG. 10 is an explanatory diagram showing an example of an installation-time moving image that is reproduced when the product version application is downloaded and installed; FIG. 10 is a diagram showing an example of a default product version menu screen in the sales support/management system; FIG. 10 is a diagram showing an example of reflecting operation log information on the layout of the menu screen of the product version of the sales support/management system;

<Configuration of information processing system>
First, a schematic configuration of an information processing system according to this embodiment will be described with reference to FIG.
FIG. 1 is a diagram showing a schematic configuration of an information processing system.
The information processing system 100 of the present embodiment stores a predetermined program for introducing a "sales support/management system", which is a system for supporting and managing various business activities, management activities, etc. of the user. It is a system in which the program is installed in a computer (side device) and the terminal device 2 is operated according to the program.
Here, in the present embodiment, the predetermined program is a product version application program that is an application program for introducing the "sales support/management system" (hereinafter, "product version application program" is referred to as "product version application ), and a trial version application program that allows you to experience some of the functions that can be realized by this product version application (hereinafter, "trial version application program" is also referred to as "trial version application"). and includes
A trial version application is a trial version application program that allows users to experience some of the functions that can be realized by a product version application.

As shown in FIG. 1, an information processing system 100 of this embodiment includes a server device 1 and a terminal device 2 as a user-side device.
Although three terminal devices 2 are illustrated in FIG. 1, the number of terminal devices 2 constituting the information processing system 100 (that is, connected to the server device 1) is not limited to the illustrated example.
The server device 1 and the terminal device 2 are connected for information communication via the Internet 5, for example.
The server device 1 is, for example, a cloud server that provides a "cloud computing service" to users. Note that the server device 1 is not limited to one that uses cloud computing.

The server device 1 is a computer including a CPU (Central Processing Unit) 11, a storage unit 12, a RAM (Random Access Memory) 13, and the like. The server device 1 also includes an input device 14 , an output device 15 and a communication section 16 . Each part of the server device 1 is connected via a bus 17 .

The CPU 11 controls each section of the server device 1 . The CPU 11 reads a designated program out of the system program and the application program stored in the storage unit 12, develops it in the work area of the RAM 13, and executes various processes according to the program.
In particular, the CPU 11 of this embodiment executes various programs to perform processing related to the introduction of the "sales support/management system" to the terminal device 2 (user-side device) of a new user, and the business information database of existing users. 122 (in this embodiment, hereinafter "database" will be referred to as "DB"). process), etc.
Further, as will be described later, in the present embodiment, when the terminal device 2 requests distribution of the trial version application, the server device 1 generates the first function-explanatory data to be reproduced when the trial version application is downloaded and installed. and the second function explanation data that is reproduced when the product version application is downloaded and installed are distributed together with the trial version application. Control each part of the device so that it is realized.

Furthermore, in the present embodiment, the CPU 11 functions as operation log acquisition means for acquiring user operation log information.
The CPU 11 also functions as analysis means for analyzing the operation log information acquired by the operation log acquisition means.
The functions of the CPU 11 as operation log acquisition means and analysis means will be described later.
In this embodiment, based on the operation log information, as will be described later, explanation videos and explanation sounds for predetermined functions are reproduced, and the layout of menu screens, which will be described later, is changed. Note that these settings may be made based on the operation log information, and it is not essential that the CPU 11 function as analysis means.

The storage unit 12 is configured by, for example, an HDD (Hard Disk Drive), SSD (Solid State Drive), or the like, and is storage means capable of writing and reading data and programs.
In this embodiment, the storage unit 12 includes a program storage unit 121 that stores various programs, a business information DB 122, a user information DB 123, and the like.

The program storage unit 121 stores the above-described various system programs, application programs, and the like executed by the CPU 11 .
The business information DB 122 is a database in which various business information of customers who use the sales support/management system provided in the information processing system 100 (that is, users (clients) who own the terminal devices 2) are registered. .
Here, business information refers to various types of information related to the "sales support and management system" provided in this embodiment, such as customer and product information, slips and bills, various data related to management analysis, etc. is.
The server device 1 stores and manages a business information DB 122 related to business information for each user.
As will be described later, the contents registered in the business information DB 122 of the server device 1 are synchronized with the business information DB 222 of the terminal device 2 which is the user side device, and the business information DB 122 of the server device 1 and the business information of the terminal device 2 are synchronized. The information DB 222 shares the latest registration information at any time.
The user information DB 123 is a database in which user information, authentication information, and the like of users registered when using the "sales support/management system" are registered.
The user information is, for example, personal information such as the user's name, e-mail address, password, address, and telephone number, information such as the business type and business scale of the user's business, and the like. These are user type information input by the user before downloading a predetermined program to be described later. Note that the user information registered in the user information DB 123 is not limited to those listed here, and may be part of them or may include other information.

The RAM 13 is, for example, a volatile memory, and has a work area for temporarily storing various programs and data read by the CPU 11 .

The input device 14 is, for example, a key input unit such as a keyboard, a pointing device such as a mouse, or the like.
The input device 14 receives key inputs, position inputs, etc., and outputs the operation information to the CPU 11 .

The output device 15 is, for example, a display section configured by an LCD (Liquid Crystal Display), an organic EL (Electro Luminescence) display, or the like.
When the output device 15 is a display unit, the output device 15 displays various screens according to display instruction signals input from the CPU 11 .

The communication unit 16 is configured by, for example, a network card or the like. Also, the communication unit 16 is connected to the Internet 5 for communication and communicates with devices on the Internet 5 (for example, the terminal device 2 as a user-side device, etc.).
The communication unit 16 may be any unit that allows the server device 1 to transmit and receive various types of information to and from an external device such as the terminal device 2. For example, various means such as wired LAN and wireless LAN are used. can be adopted.

The terminal device 2 is, for example, a user-side device installed at a base of a user such as an owner of an individual company, an owner of a small or medium-sized enterprise, or an owner of an individual shop.
In this embodiment, as described above, it is assumed that a plurality of terminal devices 2 are connected to the server device 1 via the Internet 5 .
The terminal device 2 is, for example, a tablet PC (Personal Computer), a notebook PC, a desktop PC, or the like. The terminal device 2 may include a mobile terminal device such as a smart phone, a tablet PC, a mobile phone, a PDA, etc., which the user can use on the go.

As shown in FIG. 1, the terminal device 2 includes a CPU 21, a storage section 22, a RAM 23, an input device 24, an output device 25, and a communication section . Also, each part of the terminal device 2 is connected via a bus 27 .

The CPU 21 controls each part of the terminal device 2 . The CPU 21 reads a designated program out of the system program and application program stored in the storage unit 22, develops it in the work area of the RAM 23, and executes various processes according to the program. At that time, the CPU 21 causes the RAM 23 to store various processing results, and displays the processing results on the display unit 251 or outputs audio from the speaker 252 as necessary.
Further, as will be described later, in the present embodiment, along with the trial version application from the server device 1, the first function explanation data that is reproduced when the trial version application is downloaded and installed, and the product version application that is reproduced when the product version application is downloaded and installed. The CPU 21 receives the data, downloads and installs the program as appropriate, and reproduces the function explanation by animation etc. at the time of downloading and installing. Control each part of the device so that
Further, the CPU 21 of the present embodiment performs function explanation in a reproduction mode determined based on the operation log information, more specifically, based on the analysis result of the operation log information by the CPU 11 of the server device 1 which is the analysis means. function explanation data (first function explanation data, second function explanation data).
Furthermore, in this embodiment, the CPU 21 functions as display control means for controlling the display of the display section 251 . The CPU 21 as display control means displays menu screens (the menu screen 251d in FIG. 9, the menus in FIGS. 14 and 15) in a layout determined based on the analysis result of the operation log information by the CPU 11 of the server device 1 as the analysis means. The display unit 251 is controlled to display the screen 251g).
The details of the function of the CPU 21 as display control means will be described later.

The storage unit 22 is configured by, for example, an HDD, SSD, etc., and is a storage unit in which data and programs can be written and read.
In this embodiment, the storage unit 22 includes a program storage unit 221 that stores various programs, a business information DB 222, and the like.

The program storage unit 221 stores the above-described various system programs, application programs, and the like executed by the CPU 21 .
In this embodiment, the program storage unit 221 stores a trial version application, a product version application, and the like of the “sales support/management system”.

The business information DB 222 is a database in which various business information that the user who owns the terminal device 2 inputs while using the "sales support/management system" provided in the information processing system 100 is registered. .
The contents registered in the business information DB 222 at any time are synchronized with the business information DB 122 of the server device 1, and the business information DB 122 of the server device 1 and the business information DB 222 of the terminal device 2 share the latest registered information at any time. ing.

The RAM 23 is, for example, a volatile memory, and has a work area for temporarily storing various programs and data read by the CPU 21 .

The input device 24 is, for example, a key input unit such as a keyboard, a pointing device such as a mouse, or the like.
The input device 24 receives key input and position input, and outputs the operation information to the CPU 21 .

The output device 25 includes a display section 251 and speakers 252 .
The display unit 251 is configured by, for example, an LCD (Liquid Crystal Display), an organic EL (Electro Luminescence) display, or the like.
The display unit 251 is display means for displaying various screens (see FIGS. 2, 3, 5, 8 to 10, and 12 to 15) according to a display instruction signal input from the CPU 21. FIG.
In this embodiment, the display unit 251 displays a menu screen ( The menu screen 251d of FIG. 9 and the menu screen 251g of FIGS. 14 and 15) can be displayed.
As will be described later, the screen of the display unit 251 can display moving images (animation screens, see FIGS. 5 and 10) in addition to still images including illustrations and characters.
The speaker 252 outputs voice, music, various sound effects, alerts, and the like.
Note that the output device 25 may include output means other than the display unit 251 and the speaker 252 .

Note that the configuration of the communication unit 26 is the same as the configuration of the communication unit 16 of the server device 1, so detailed description thereof will be omitted.

<Installation method>
In this embodiment, the server device 1 provides various programs and the like related to the "sales support/management system" to the terminal device 2 as the user side device. That is, when there is a distribution request from the terminal device 2 via the Internet 5 or the like, the server device 1, in response to this, sends an application program (application) corresponding to the request and the application to the computer (user-side device in this embodiment). An installer is sent to the terminal device 2 that is the source of the request so that it can be installed and activated on the terminal device 2) as the client.

In this embodiment, a WEB site that can be browsed on the WEB (World Wide Web) is prepared for the "sales support/management system".
FIG. 2 is a diagram showing an example of a WEB page that constitutes this WEB site.
When the user accesses the website by operating the terminal device 2, a top page 251a of the website relating to "sales support/management system" is displayed on the display unit 251 of the terminal device 2, as shown in FIG.
This top page 251a includes a plurality of function menu buttons 31 indicating functions that can be realized by using the "sales support/management system" and an application (experience program) for experiencing the "sales support/management system." A download button 32 is provided for downloading the version application).

The function menu button 31 may be provided for all the functions that can be realized by using the "sales support and management system", but for general users who browse the website to easily see and understand, It is preferable to display only the main functions. FIG. 2 shows an example in which function menu buttons 31 are provided for eight functions such as "Creation of slip", "Issue of invoice", and "Form of slip".
When the user operates the input device 24 such as a keyboard and a mouse (not shown) to select and operate one of the function menu buttons 31, the website page changes from the top page 251a to the operated function menu button 31. The screen transitions to the corresponding function explanation screen 251b (see FIG. 3).

FIG. 3 is a diagram showing an example of a function explanation screen displayed when a function menu button is operated.
FIG. 3 shows an example of a function explanation screen 251b displayed when the function menu button 31 corresponding to purchase/accounts payable is selected/operated on the top page 251a or the like shown in FIG.
As shown in FIG. 3, on the function explanation screen 251b, the features of the function, specific utilization methods, and the like are displayed.
A download button 32 for downloading the trial version application is provided in the function explanation screen 251b as well as the top page 251a.

Information such as which function menu button 31 the user has selected/operated on the website is acquired by the CPU 11 as the aforementioned operation log acquisition means, and is accumulated in the storage unit 12 or the like as user operation log information. .

Here, the user operation log information is, for example, browsing history information such as what items (function explanation screens, etc.) were browsed by the user who accessed the WEB site related to the "sales support and management system", It is the information of the browse route, such as what route led to the item in question.
The browsing history of an item is, for example, the number of times a function menu button 31 has been operated among a plurality of function menu buttons 31 displayed on the top page 251a of the website shown in FIG. number of views).
The users in this case broadly include, for example, general users who have accessed the WEB site, and the CPU 11 acquires information on the number of times of browsing as general interest tendencies and browsing tendencies regarding the "sales support/management system."

When the CPU 11 acquires the operation log information as the operation log acquisition means, the CPU 11 analyzes this information as the analysis means.
For example, the CPU 11 aggregates the number of views (number of accesses) for each function of the function menu button 31, etc., and generates a list of the number of views for each function, as shown in FIG. .

In addition, on the website, in addition to function explanations and explanations that introduce various functions that can be realized by using the "sales support and management system", general user's experiences, consultations on worries, columns, etc. A related information page on which various related information is posted may be provided.
FIG. 5 is a diagram showing an example of a related information page 251c listing various information related to the "sales support/management system".
For example, FIG. 5 shows an example of a related information page 251c in which columns such as "Frequent Concerns" and "Column" are provided so that various types of information can be referred to regarding the theme that individual business owners and the like want to solve. ing.
On the related information page 251c shown in FIG. 5, theme buttons 33 are provided for each theme, for example, "Insufficient manpower" and "I want to manage accounts payable accurately". It is configured to transition to an explanation page or a column page (none of which is shown) along the line.
In this case, the CPU 11 as the operation log acquisition means acquires which theme among the themes shown in the related information page 251c is frequently viewed/accessed, the number of times of viewing (number of times of access) for each theme button 33, and the like. may
The configuration of the related information page, etc., provided on the website is not limited to the illustrated one, and other pages, etc., for providing various kinds of information to the user may be provided.

For example, when the user accesses any item on the related information page 251c shown in FIG. ) is obtained by the CPU 11 as operation log obtaining means, and is preferably stored and accumulated in the storage unit 12 of the server device 1 as general access information.

Also in this case, the CPU 11 analyzes this information as analysis means.
Specifically, the CPU 11 first analyzes which function each theme relates to, and converts the theme browsed by the user into the corresponding function.
For example, if the themes are "lack of human resources" and "handwriting slips are troublesome", the CPU 11 analyzes that the theme is related to the function of "creating slips" and If the theme is "I want to increase", the CPU 11 analyzes that it is related to the function of the "business analysis tool" (see FIG. 6).
In addition, it is preferable that each theme and function are associated in advance with a corresponding relationship.
Then, the CPU 11 tabulates the number of views (number of accesses) and the like for the function corresponding to each theme, and creates a list of the number of views as shown in FIG.

Note that the number-of-views list is not limited to those illustrated in FIGS. 4 and 6 . For example, the view count list may be a list in which functions are arranged in descending order of view count.
For example, in the examples shown in Figures 4 and 6, the number of views for "sorting/accounts payable" was the highest at 1,200 times, followed by the number of views for "invoice creation" at 1,000 times, and the number of views for "invoicing". The number is 800 times. In this case, the number-of-views list may also be arranged in descending order of the number of views, such as "sorting/accounts payable", "preparation of slips", "issuance of invoices", and so on.
Also, the number of views in the number of views list may be the sum of the operation log information (that is, the number of views for each function in FIGS. 4 and 6) obtained from various pages.
Further, the view number list is updated whenever the CPU 11 acquires new operation log information as an operation log acquisition unit.
Note that the operation log information is not limited to the examples shown here. ) to create a list. In other words, the operation log information broadly includes information on operations that can be read as to what items the user is interested in.

In addition, if it is possible to read what functions the user is interested in from the browsing path, convert this into a numerical value that indicates the number of views for each function, and add up the number of views in the number of views list You may
For example, if the user browses many recruitment advertisement pages, it is presumed that the user is interested in the theme of "labor shortage", and the CPU 11 can solve the labor shortage by automating slip creation and the like. It is analyzed that it is related to "slip creation" that can be expected.

When acquiring such browsing route information as operation log information, the CPU 11 as an operation log acquisition unit receives the terminal device 2 (user The user on the side device) may acquire, as the operation log information, the site information through which the trial version application or the product version application was downloaded.
In this case, the CPU 11 as an analysis unit distinguishes pages viewed by the user and pages not viewed by the user from, for example, operation log information, and analyzes what functions correspond to the pages viewed. Then, the function description corresponding to the viewed page is weighted so that it is played first.
Note that when the user browses pages relating to a plurality of functions, it is preferable to weight the playback order according to which function pages are browsed more.

Also, for example, the CPU 1 as operation log acquisition means may acquire as operation log information which page of the download button 32 was selected. Based on this operation log information, the CPU 11 as an analysis means analyzes which function should be given priority. In this case, for example, the function explanation order (in which order the functions are explained) is associated with each page in advance, and the CPU 11 reproduces the function explanations according to the predetermined function explanation order. You can decide the order.
In addition, when the CPU 11, which is the operation log acquisition means, acquires the site information via which the download was performed before downloading and the download button 32 of which page was selected as the user's operation log information, the display control means Based on the operation log information acquired by the CPU 11, the CPU 21 selects a menu button associated with a function related to the site information passed through before downloading or a function related to the page on which the download button 32 is selected from among a plurality of functions. 34 and 41 may be displayed preferentially over other menu buttons on the menu screens 251d and 251g.

In addition, the CPU 11, which is an operation log acquisition unit, collects operation log information when the user of the terminal device 2 who has made a distribution request for the product version application after installing the trial version application performs an operation on the trial version. may be obtained.
In this case, the CPU 21, which is the display control means, associates a predetermined function with a higher degree of usage in the trial version than the other functions among the plurality of functions based on the operation log information acquired by the CPU 11. The menu button 41 may be displayed preferentially over the other menu buttons 41 on the menu screen 251g of the product version.
In this way, by laying out the menu buttons 41 corresponding to functions that were frequently used by the user in the trial version, on the menu screen 251g of the product version, the menu screen 251g that meets the needs of the user is displayed. can be made

In this way, the browsing route information of the user is acquired as operation log information, and analyzed by the CPU 11 as an analysis means, thereby reflecting the interests and interests of the user who made the distribution request, not the general user. It is possible to obtain an analysis result that
When both the user's own operation log information and general user's operation log information are acquired, they shall be stored separately, and only the analysis results based on the user's own operation log information (user-specific viewing number list) shall be displayed. It may be used for subsequent processing, or the user's own operation log information and general user's operation log information may be added, and the analysis results based on the operation log information after the addition (a list of the number of general views) may be used for subsequent processing. It may be used for processing.

If the user has registered some information that can identify an individual in the server device 1 in a form that can be grasped (for example, if the user has registered an e-mail address, etc.), the server device 1 It is possible to grasp and track the user's browsing route and browsing history in the CPU 11 of , but if there is no such registered information, the browsing route is usually a series of operations while the browser is running (i.e. , one session), it is possible to grasp the browsing route and browsing history of a specific user.
For this reason, a certain user launches a browser, browses various websites, accesses the website of the "sales support and management system" in the session, and clicks the download button 32 after browsing each function. When operated, the CPU 11 acquires the user browsing route and browsing history as the operation log information of the user who made the delivery request.
Even if the session expires before the download button 32 is operated, if the CPU 11 of the server device 1 is configured to be able to grasp and track the browsing route and browsing history, one Even if it is not in a session, it may be acquired as the user's operation log information (browsing route, etc.), converted into the number of views, and added to the number of views list specific to the user.

In the present embodiment, when the CPU 11 of the server device 1 generates the number-of-views list shown in FIGS. function explanation data) is determined in what order the function explanation is to be performed (whether to be reproduced).
That is, the CPU 11 of the server device 1 determines the reproduction order of the function explanations based on the function explanation data based on the result of the analysis by the analysis means of the operation log information acquired by the operation log acquisition means. Information (a file that instructs the reproduction mode such as the order in which the function description is reproduced) is generated.
Further, based on these operation log information acquired by the CPU 11 of the server device 1, the CPU 21 of the terminal device 2 selects the user's degree of interest and usage among the plurality of menu buttons 34 and 41 associated with each function. The menu buttons 34, 41 associated with high-level functions such as .

When the download button 32 is operated on the top page 251a of the website, the function explanation screen 251b, the related information page 251c, etc., a series of processes for downloading and installing the trial version application to the terminal device 2, which is the user-side device, is performed. be started.

FIG. 7 is a flow chart showing a series of processes for downloading and installing a trial version application.
As shown in FIG. 7, in this embodiment, the CPU 11 of the server device 1 acquires and analyzes the operation log information of general users at any time regardless of whether or not the download button 32 is operated by the user (step S1). As an analysis result, for example, a list of views as shown in FIGS. 4 and 6 is generated, and based on these analysis results, function explanation data (here, in particular, the first function explanation data played when the trial version application is installed) (step S2). In addition, it is preferable that the number-of-views list as an analysis result is updated whenever new operation log information is acquired.
In the terminal device 2, the CPU 21 determines whether or not the download button 32 of the trial version application has been operated (step S3), and if it has not been operated (step S3; NO), the determination process is repeated.
On the other hand, if it is operated (step S3; YES), the terminal device 2 makes a distribution request to the server device 1 to distribute the program and data relating to the download/installation of the trial version application (step S4). ).
Then, when the trial version application is downloaded to the terminal device 2 , the first data for function explanation and the second data for function explanation are both downloaded to the terminal device 2 .

That is, when the server device 1 receives a distribution request from the terminal device 2, in response to the request, the trial version application, the installer for installing the trial version application, and information about the order of reproduction of function descriptions (for example, the order of reproduction) ), the first data for explaining the function, and the second data for explaining the function, are distributed to the terminal device 2 as the requesting source (step S5), and the terminal device 2 distributes the server device 1 receive the program such as the trial version application distributed from (step S6).
In FIG. 7, it is illustrated that the information regarding the reproduction order of the function descriptions is determined before the distribution request from the terminal device 2. It is preferable that the playback order is determined based on the latest viewing number list at the time. For this reason, the timing for determining the information regarding the reproduction order of the function description is not limited to the illustrated example. For example, after receiving a distribution request from the terminal device 2, the CPU 11 may determine the reproduction order of the function explanations based on the latest viewing number list at that time, and generate information regarding the reproduction order of the function explanations. .

Here, the function explanation data is data for enabling explanation of a plurality of functions realized by a predetermined program by video and/or sound for each function. It is played during installation.
When function explanation data is delivered from the server device, the terminal device 2 reproduces video and audio based on the data when downloading and installing a predetermined program.
In particular, in this embodiment, the terminal device 2 provides explanation video and explanation audio as introduction information for a predetermined function selected from a plurality of functions based on the operation log information acquired by the CPU 11 as operation log acquisition means. to play.
As described above, the function-explaining data of this embodiment includes the first function-explaining data and the second function-explaining data.

The first function explanation data is data of an installation-time moving image (animation) that is reproduced when the trial version application is downloaded and installed. Also, the second function explanation data is data of an installation-time moving image (animation) that is reproduced when the product version application is downloaded and installed.
In the present embodiment, the first function explanation data and the second function explanation data are composed of a function explanation group that explains a plurality of functions realized by the trial version application and the product version application for each function, This is data for function explanation that is reproduced when a trial version application or a product version application is downloaded and installed in the terminal device 2 that is the user side device.
It is preferable that the first function-explaining data and the second function-explaining data include at least one of moving image data and audio data. merged image) data. Still image data, audio data, data of a combination of still image and audio, or the like may be used.

The contents of the moving images (animations) based on the first data for explaining functions and the second data for explaining functions are not particularly limited. It is preferable to include introductory information that explains and introduces features, operation methods, usage examples (for example, creation examples of slips that can be created using the functions of the "sales support and management system"), and the like.
In the present embodiment, it is preferable that the moving image (animation) based on the first data for explaining functions and the moving image (animation) based on the second data for explaining functions have different contents of the function explanation. . Specific contents of the moving image in this embodiment will be described later.

When the program or the like is received from the server device 1, the terminal device 2 first activates the installer of the trial version application (step S7).
When the installer is started, it is checked whether or not the terminal device 2 has an environment for operating the trial version application (step S8). At this time, when the product version application is installed in the terminal device 2, it may be checked whether or not the environment for operating the product version is in place. Here, the operating environment is, for example, the operating system (OS) installed in the terminal device 2, the memory capacity of the storage unit 22 of the terminal device 2, and the like.
If the operating environment does not match (step S8; NO), an error occurs (step S9), subsequent download and installation are stopped, and the process ends.

On the other hand, if the terminal device 2 is ready to operate the trial version application or the like (step S8; YES), the video for installation of the trial version application is reproduced according to the reproduction order of the function explanations determined by the CPU 11. Playback is started (step S10). Specifically, the CPU 21 of the terminal device 2 controls the display of the display unit 251, which is the output device 25, by referring to the information regarding the reproduction order of the function description (the file indicating the reproduction order, etc.) received from the server device 1. . As a result, the function-description moving images are displayed in a predetermined reproduction order on the display unit 251, and the speaker 252 appropriately outputs descriptive sounds, background music, sound effects, and the like.
Then, the trial version application is downloaded (step S11) and installed (step S12).
Note that, on the screen during the download/installation of the trial version application, a bar display or the like indicating the progress of the download/installation may be performed. As a result, the user can intuitively grasp the progress, and the stress of waiting time can be expected to be reduced.

FIG. 8 is an explanatory diagram showing an example of an installation-time moving image that is reproduced when the trial version application is downloaded and installed based on the first function-explanation data in this embodiment.
When downloading and installing the trial version application, based on the first function explanation data, for example, as shown in FIG. A series of moving images for installation consisting of the creating explanatory moving image M4 and the billing explanatory moving image M5 are reproduced.
The video for installation has a configuration in which a character such as a female instructor explains each function, for example, as shown in "basic operation explanation video M2" in FIG. It should be noted that, for example, each function may be explained in an interactive manner by a plurality of characters.
The video for installation may have a length that matches the time required to download and install the trial version application, or it may be shorter or longer. If the length of the installation video is shorter than the time required to download and install the trial version of the app, return to, for example, the "basic operation explanation video M2" or "purchase/accounts payable explanation video M3" and play it again. You can repeat. Also, several types of installation animations may be prepared and played back in sequence.

In the present embodiment, the analysis result referred to when the CPU 11 generates information (such as a file indicating the order of reproduction) regarding the reproduction order of the function description may be based on the operation log information of the general user, or may be based on the operation log information of the general user. If the downloaded user's operation log information can be specified, it may be based on the user's own operation log information (that is, a list of the number of views unique to the user), or may be a combination of both. good.
Specifically, for example, in the examples shown in FIGS. 4 and 6, the number of views increases in the order of "sorting/accounts payable", "slip creation", and "bill issue".
For this reason, the CPU 11 determines the order of reproduction of the installation animations based on the first function explanation data. The reproduction order is determined so that the billing explanation video M5" is reproduced.

Note that the first data for explaining functions may include a plurality of versions, such as a long version and a short version, a detailed version and a simple version, etc., as explanatory videos for each function. In this case, The CPU 11 of the server device 1 selects, for example, a long version or a detailed version of the explanation video for the function with the highest number of views, and selects a short version or a simple version for the function with the second or lower number of views. The playback order may be determined so that the files are played back in descending order.
Also, if the installation video is shorter than the time it takes to download and install, and there is time left over, repeat the explanation video in order of the number of views, or explain another version of the function with the highest number of views. The playback order may be determined so that moving images are played back.

The CPU 21 of the terminal device 2 determines whether or not the download and installation of the trial version application have been completed (step S13). while continuing the download (step S11) and installation (step S12) of the trial version application.
On the other hand, when the download and installation of the trial version application are completed (step S13; YES), the CPU 21 of the terminal device 2 stops the reproduction of the video for installation of the trial version application (step S14), and the trial version application is installed. to display the menu screen 251d (see FIG. 9) of the trial version of the "sales support/management system" on the display unit 251 (step S15).

FIG. 9 is a diagram showing an example of the menu screen of the trial version of the "sales support/management system".
The menu screen 251d is a start screen displayed on the display unit 251 when the trial version application (predetermined program) is installed (when the application is started after installation).
On the menu screen 251d, all or part of a plurality of functions implemented by the trial version application are listed as menu buttons 34. FIG.
Specifically, the CPU 21 serving as display control means for controlling the display section 251 serving as display means of the terminal device 2 causes a predetermined menu screen 251d to include a plurality of menu buttons 34 associated with each of a plurality of functions. is displayed on the display unit 251.

In this embodiment, the CPU 21 as the display control means adjusts the layout of the menu screen 251d according to the operation log information (analysis result of the operation log information in this embodiment) acquired by the CPU 11 of the server device as the operation log acquisition means. change accordingly.
Specifically, the CPU 11 of the server device 1 determines the layout of the menu screen 251d based on the operation log information (analysis result of the operation log information), and instructs the layout of the menu screen 251d when downloading the trial version application. Information (layout instruction file, etc.) is sent to the terminal device 2 .
The operation log information (analysis result of the operation log information) referred to when the CPU 11 determines the layout may be based on the operation log information of the general user as described above, or may be based on the operation log information of the user who downloaded the application. If the log information can be specified, it may be based on the user's own operation log information (that is, a list of the number of views unique to the user), or may be a combination of both.

How to change the layout according to the analysis result is appropriately set. The selected menu button 34 is displayed preferentially over other menu buttons 34 on the menu screen 251d.
That is, the CPU 21 lays out the menu button 34 corresponding to the function judged by the CPU 11 to have a large amount of user operation log information among the plurality of functions so as to stand out and displays the menu button 34 on the menu screen 251d.
Here, the layout is at least one of the arrangement and size of the menu buttons 34 corresponding to each function on the menu screen 251d.
For example, the CPU 21 displays the menu button 34 associated with a predetermined function selected from a plurality of functions based on the operation log information acquired by the CPU 11 above the other menu buttons 34 on the menu screen 251d. Let
Further, for example, when the operation log information of the user who used a plurality of functions realized by a predetermined program is acquired by the CPU 11, the degree of use of the function among the plurality of functions is determined based on the operation log information. A menu button 34 associated with a higher predetermined function may be displayed preferentially over other menu buttons 34 on the menu screen 251d.

For example, the CPU 11 of the server device 1 decides which function to lay out the menu buttons 34 to be conspicuous based on the operation log information (analysis result of the operation log information), the order in which the menu buttons 34 should be conspicuously displayed, the order in which the menu buttons 34 should be displayed preferentially, and the like. may be determined, information indicating this (layout instruction file or the like) may be generated and distributed to the terminal device 2 together with the trial version application or the like.
In addition, it indicates the information about the playback order in the function description (such as a file indicating the playback order), and the order in which the menu buttons 34 should be conspicuous, the order in which they should be displayed preferentially, etc., for determining the layout of the menu screen 251d. Information (layout instruction file, etc.) may be shared. That is, the CPU 11 generates information (importance file, etc.) indicating the order of importance of each function with a large number of views, etc., and distributes it to the terminal device 2 together with the trial version application, etc., and the CPU 21 of the terminal device 2 Information (files, etc.) may be referenced to reproduce the function descriptions and display the menu button 34 on the menu screen 251d in the order according to the importance determined by the CPU 11 .

FIG. 9 shows an example in which menu buttons 34 are provided for eight functions on the menu screen 251d. ”) are arranged in order from the left in the upper row, which is a more conspicuous position in the screen, and the other buttons are arranged in the lower row in order according to the number of views.
Also, the size of the menu buttons 34 is such that the upper three buttons 34 are larger than the other menu buttons 34 and are displayed conspicuously.
Note that the layout of the menu buttons 34 is not limited to the illustrated example, and only the order of arrangement may be set according to the number of views, and the sizes may all be the same. Further, the menu button 34 of a function with a large number of views may be made larger, and the button arrangement may be random. In addition, the menu buttons 34 for functions that are frequently viewed may be vertically arranged at the left end or right end.
Note that the layout of the menu buttons 34 may be customized by the user by freely moving and changing the layout from the initial state immediately after the trial version is activated, for example, as shown in FIG. 9 .

When the user operates the input device 24 such as a keyboard or mouse to select/operate one of the menu buttons 34, the display screen of the display unit 25 corresponds to the operated menu button 34 from the menu screen 251d. The screen transitions to the function explanation screen 251e (see FIG. 10).

Also, the number of times the user who has already installed the trial version of the application has operated which menu button 34 out of the plurality of menu buttons 34 displayed on the menu screen 251d (see FIG. 9) of the trial version has been operated. may be acquired by the CPU 11 .
In addition, when a user who has already installed a trial version of the application advances to the product version after that, the CPU 11 may acquire the number of times each item that the user has operated/browsed in the trial version, or the like.

FIG. 10 is a diagram showing an example of a function explanation screen displayed when the menu button is operated.
FIG. 10 shows an example of a function explanation screen 251e displayed when the menu button 34 corresponding to slip preparation is selected/operated on the menu screen 251d shown in FIG.
As shown in FIG. 10, on the function explanation screen 251e, the feature of the function, a specific utilization method, and the like are displayed.
In addition, a trial button 35 is provided in the function explanation screen 251e for actually experiencing the function. When this trial button 35 is operated, a transition is made to a screen (not shown) on which the user can experience slip creation work similar to that which can be actually performed in the product version. Note that the trial button 35 may be provided on all the function explanation screens 251e, or may be provided only on the function explanation screens 251e corresponding to the main functions.
Further, the function explanation screen 251e is provided with a product version introduction button 36, which is a button for downloading the product version application. Note that the menu screen 251d may also be provided with the product version introduction button 36 similar to the function explanation screen 251e.
Note that the layout of the menu screen 251d and the function explanation screen 251e is not limited to the illustrated example.

When the product version introduction button 36 is operated on the function explanation screen 251e or the like, a series of processes for downloading and installing the product version application to the terminal device 2, which is the user side device, is started.

FIG. 11 is a flow chart showing a series of processes for downloading and installing a product version application.
As shown in FIG. 11, in the present embodiment, the CPU 11 of the server device 1 acquires and analyzes the user's operation log information at any time regardless of whether or not the user operates an application button 40 (described later) (step S21). 4 and 6 as the analysis results, and based on the analysis results, function explanation data (especially the second function explanation reproduced when the product version application is installed) is generated based on the analysis results. data) to determine the reproduction order of the function descriptions (step S22). In addition, it is preferable that the number-of-views list as an analysis result is updated whenever new operation log information is acquired.

Note that the user's operation log information referred to when downloading the product version is, for example, the user's operation log information in the trial version. That is, when proceeding to install the product version application after installing the trial version application, it is assumed that the user is performing various operations in the trial version. Therefore, when it is possible to acquire this operation log information (the number of views, the number of accesses, etc.), the CPU 11 as operation log acquisition means acquires the operation log information in the trial version, and the acquired operation log information is Analyze which of the multiple functions realized by the trial version application (that is, the “sales support/management system”) is related.

In this embodiment, the trial version application can be downloaded without user registration. Even in this case, if the user launches the trial version application, performs various operations, and then proceeds to install the product version application, the operation log information of the user who made the distribution request for the product version application is stored in the CPU 11. It is possible to grasp in
Note that since user registration has not been performed in the trial version application, if it is difficult for the CPU 11 to acquire the user's operation log information without acquiring an account such as the user's e-mail address, the CPU 11 has already Operation log information of general users who have tried the trial version and registered as users of the product version (i.e., users who have already acquired account information on the server device 1 side) (such as the number of times general users viewed the trial version and the product version, and number of accesses) is obtained, and this is analyzed to generate a list of the number of views, and based on this, the order of reproduction of function descriptions, etc. is determined.

In the terminal device 2, the CPU 21 determines whether or not the product version introduction button 36 has been operated (step S23), and if it has not been operated (step S23; NO), the determination process is repeated.
On the other hand, when the product version introduction button 36 is operated (step S23; YES), the CPU 21 causes the display section 25 to display the application page 251f (see FIG. 12) (step S24).

FIG. 12 is a diagram showing an example of an application page.
As shown in FIG. 12, the application page 251f includes, for example, an email entry field 37 for the user to enter an email address as account information, a password setting field 38 for entering an arbitrary password, and the like. In addition, the application page 251f may be provided with fields for inputting the user's name, address, telephone number, and the like.
In addition, as shown in FIG. 12, the application page 251f may be provided with a business information input column 39 for inputting information such as the user's business type and business scale.

Furthermore, the application page 251f is provided with an application button 40 for determining application for the product version.
The CPU 21 determines whether or not the application button 40 has been operated (step S25), and repeats the determination process until the application button 40 is operated.
On the other hand, if the application button 40 is operated (step S25; YES), the CPU 21 registers the content entered by the user on the application page 251f, such as the user's account information such as the email address entered in the email entry field 37. It is transmitted to the server device 1 (step S26).

The user's account information (user information) and business information transmitted to the server device 1 are stored and registered in the storage unit 12 (user information DB 123) of the server device 1 (step S27). In the present embodiment, it is assumed that the application button 40 is operated and the user's account information and the like are transmitted from the terminal device 2 to the server device, thereby requesting distribution of the product version application.
When the user's account information is registered, the CPU 11 of the server device 1 issues a passcode linked to the account information (step S28), and sends the passcode to the e-mail address entered by the user as a confirmation e-mail. (step S29).
When the passcode is transmitted from the server device 1, the user operates the input device 24 or the like of the terminal device 2 to enter the passcode in a predetermined field. The entered passcode is sent to the server device 1, and the CPU 11 confirms whether or not the correct passcode has been entered (step S30). If it is determined that the correct passcode has not been entered (step S30; NO ), an error occurs (step S31) and the process ends. By requiring the correct passcode to be entered in this manner, the authenticity of the registered e-mail address can be confirmed.

On the other hand, if it is determined that the correct passcode has been input (step S30; YES), the server device 1 transmits the product version application to the terminal device 2, and transmits information regarding the order of reproduction of the function description (for example, the order of reproduction). , etc.) (step S32).
In FIG. 11, like the trial version shown in FIG. 7, it is shown that the information regarding the reproduction order of the function description is determined before the distribution request from the terminal device 2. However, in the case of the product version, Also, it is preferable that the information regarding the reproduction order of the function description is determined based on the latest viewing number list at the time when the distribution request is made from the terminal device 2 . For this reason, the timing for determining the information regarding the reproduction order of the function description is not limited to the illustrated example. For example, after receiving a distribution request from the terminal device 2, the CPU 11 may determine the reproduction order of the function explanations based on the latest viewing number list at that time, and generate information regarding the reproduction order of the function explanations. .

When the terminal device 2 receives the information about the product version application and the reproduction order from the server device 1 (step S33), the reproduction of the video for installation of the product version application starts in accordance with the reproduction order of the function description determined by the CPU 11. (step S34). Specifically, the CPU 21 of the terminal device 2 controls the display of the display unit 251, which is the output device 25, by referring to the information regarding the reproduction order of the function description (the file indicating the reproduction order, etc.) received from the server device 1. . As a result, the function-description moving images are displayed in a predetermined reproduction order on the display unit 251, and the speaker 252 appropriately outputs descriptive sounds, background music, sound effects, and the like.
Then, the product version application is downloaded (step S35) and installed (step S36).
On the screen during the download/installation of the product version application, a bar display or the like indicating the progress of the download/installation may be performed in the same manner as when the trial version application is downloaded/installed. As a result, the user can intuitively grasp the progress, and the stress of waiting time can be expected to be reduced.

FIG. 13 is an explanatory diagram showing an example of an installation-time moving image that is reproduced when downloading and installing the product version application based on the second function-explanation data in this embodiment.
At the time of downloading and installing the product version application, based on the second functional explanation data, for example, as shown in FIG. A series of installation-time videos composed of a document issuance explanatory video M5, an inventory management explanatory video M6, and a business analysis explanatory video M7 are reproduced.

In this embodiment, the reproduction order of the function explanations based on the second function explanation data is determined based on the analysis result of the operation log information by the CPU 11 of the server device 1 as the analysis means, and the terminal device as the user side device. 2 reproduces the function description in the determined reproduction order.

Note that, in the present embodiment, the analysis result referred to when the CPU 11 generates the information about the reproduction order of the function description (the file indicating the reproduction order, etc.) is, as described above, the user who downloaded the product version application. If the operation log information can be acquired, it is preferably based on this (that is, a list of the number of views unique to the user). It may be based on operation log information. In addition, even if the operation log information of the user who downloaded the application can be identified, if the number of operation logs is less than a predetermined number, or if certain conditions are not met as information to be referenced, the user's own operation log information may be obtained by adding the general user's operation log information.
For example, in the examples shown in FIGS. 4 and 6, the number of views increases in the order of "sorting/accounts payable", "slip creation", and "invoicing".
For this reason, the CPU 11 determines the order of reproduction of the installation animations based on the second function explanation data. The reproduction order is determined so that the billing explanation video M5" is reproduced.

Note that the second data for explaining functions may include multiple versions such as a long version and a short version, a detailed version and a simple version, etc., as explanation videos for each function. In this case, The CPU 21 of the terminal device 2 selects, for example, a long version or a detailed version of the explanation video for the function with the highest number of views, and selects a short version or a simple version for the function with the second or lower number of views. may be generated sequentially in descending order of .
Also, if the installation video is shorter than the time it takes to download and install, and there is time left over, repeat the explanation video in order of the number of views, or explain another version of the function with the highest number of views. A video may be played.

Further, as described above, in the present embodiment, the moving image (animation) based on the first data for explaining functions and the moving image (animation) based on the second data for explaining functions differ in the content of the function explanation. there is
For example, as in the example shown in FIG. 8, in the video (animation) based on the first function explanation data played when the trial version application is downloaded and installed, after the "start video M1", "sales support and management "Basic operation explanation video M2" which explains the basic usage etc. of the "system" as a whole is played, and after that, the basic functions of the "sales support and management system", "purchase/accounts payable" and "invoice creation" are played. ' and 'Invoice Issuance' are reproduced. In this way, the content of the function explanation in the first function explanation data is limited to explanation of basic functions.

On the other hand, as in the example shown in FIG. 13, in the video (animation) based on the second function explanation data played when the product version application is downloaded and installed, after the "start video M1", the experience The "basic operation explanation animation M2" already explained in the version is omitted, and the animation explaining each function is reproduced. In addition, the function explanations that are played are not limited to explanatory videos M3 to M5 that explain the basic functions of the "sales support and management system", such as "purchase/accounts payable", "slip creation", and "invoicing". Explanation videos M6 and M7 explaining the applied functions of "inventory management" and "business analysis" are also reproduced. Thus, the contents of the function explanation in the second function explanation data include the explanation of the basic functions as well as the explanation of the applied functions.

Also, even if the animations are for explaining the same function, the animation based on the first function explanation data and the animation based on the second function explanation data may have different contents.
For example, the content of the function explanation in the first data for function explanation may be more detailed than the content of the function explanation in the second data for function explanation.
By doing so, even a user who is experiencing the "sales support/management system" for the first time can easily try it out.

It should be noted that how the content of the function explanation in the first data for function explanation is different from the content of the function explanation in the second data for function explanation is not limited to the above example.
The trial version of the "sales support and management system" serves as an incentive to introduce the product version of the app. Therefore, when installing a trial version application, it is easy for users to understand what kind of video, what kind of function, and how much detail is explained, and it is possible to increase interest in the "sales support and management system". Depending on whether it is possible, it is preferable that the contents of the functional explanations of the trial version and the product version are set as appropriate.

For example, contrary to the above, the contents of the function explanation in the first function explanation data may include not only the explanation of the basic function but also the explanation of the applied function. In this case, users can be widely introduced to the functions enabled by using the "sales support/management system" at the time of installation of the trial version application, and the user's interest in the "sales support/management system" can be stimulated. can be expected to increase.
Further, the contents of the function explanation in the second function explanation data may be more detailed than the contents of the function explanation in the first function explanation data. Downloading and installing the full version of the app takes longer than the trial version. For this reason, by making the contents of the function explanation reproduced based on the second function explanation data more detailed, the time required for installation, etc., can be used to improve the user's understanding of the "sales support and management system." It is expected that the understanding will be sufficiently deepened.

The CPU 21 of the terminal device 2 determines whether or not the download and installation of the product version application have been completed (step S37). while continuing to download (step S35) and install (step S36) the product version application.
On the other hand, when the download and installation of the product version application are completed (step S37; YES), the CPU 21 of the terminal device 2 stops the reproduction of the video for installation of the product version application (step S38). to display the menu screen 251g (see FIGS. 14 and 15) of the product version of the “sales support/management system” on the display unit 251. FIG.

14 and 15 are diagrams showing an example of the menu screen of the product version of the "sales support/management system".
The menu screen 251g is a start screen displayed on the display unit 25 when the product version application is installed (when the application is started after installation).
On the menu screen 251g, all or part of a plurality of functions implemented by the product version application are listed as menu buttons 41. FIG.
Specifically, the CPU 21 serving as display control means for controlling the display section 251 serving as display means of the terminal device 2 causes a predetermined menu screen 251g to include a plurality of menu buttons 41 associated with each of a plurality of functions. is displayed on the display unit 251.
14 and 15 show an example in which menu buttons 41 are provided for eight functions such as "slip creation".

In this embodiment, the layout of the menu screen 251g is determined based on the operation log information (analysis result of the operation log information in this embodiment) acquired by the CPU 11 of the server device, which is operation log acquisition means. The CPU 21 as display control means for controlling the display unit 251 displays the menu screen 251g in the determined layout.
Specifically, the CPU 11 of the server device 1 determines the layout of the menu screen 251g based on the operation log information (analysis result of the operation log information), and instructs the layout of the menu screen 251d when downloading the product version application. Information (layout instruction file, etc.) is sent to the terminal device 2 .
The operation log information (analysis result of the operation log information) referred to when the CPU 11 determines the layout can be the operation log information of the user who downloaded the application, as described above. It may be based on log information (that is, a user-specific viewing number list), may be based on general user's operation log information, or may be a combination of both.

How to change the layout according to the analysis result is appropriately set. The selected menu button 41 is displayed preferentially over other menu buttons 41 on the menu screen 251g.
That is, the CPU 21 lays out the menu button 41 corresponding to the function judged by the CPU 11 to have a large amount of user operation log information among the plurality of functions so as to stand out and displays the menu button 41 on the menu screen 251g.
Here, the layout is at least one of the arrangement and size of the menu buttons 41 corresponding to each function on the menu screen 251g.
For example, the CPU 21 displays the menu button 41 associated with a predetermined function selected from a plurality of functions based on the operation log information acquired by the CPU 11 above the other menu buttons 41 on the menu screen 251g. Let
Further, for example, when the operation log information of the user who used a plurality of functions realized by a predetermined program is acquired by the CPU 11, the degree of use of the function is determined to be different from the plurality of functions based on the operation log information. A menu button 41 associated with a higher predetermined function may be displayed preferentially over other menu buttons 41 on the menu screen 251g.

For example, the CPU 11 of the server device 1 decides, based on the operation log information (results of analysis of the operation log information), which functions the menu buttons 41 should be laid out to stand out, the order in which the menu buttons 41 should be conspicuously displayed, the order in which the menu buttons 41 should be displayed preferentially, and the like. may be determined, information indicating this (layout instruction file or the like) may be generated and distributed to the terminal device 2 together with the trial version application or the like.
In addition, information on the order of reproduction described above (files indicating the order of reproduction, etc.) and information indicating the order in which the menu buttons 41 should be made to stand out and the order in which the menu buttons 41 should be preferentially displayed for determining the layout of the menu screen 251g. (layout instruction file, etc.) may be common. That is, the CPU 11 generates information (importance file, etc.) indicating the order of the number of views, etc., and the importance of each function, and distributes it to the terminal device 2 together with the product version application, etc., and the CPU 21 of the terminal device 2 Information (files, etc.) may be referenced to reproduce the function descriptions and display the menu button 41 on the menu screen 251g in the order according to the importance determined by the CPU 11 .

In FIG. 14, the menu buttons 41 for eight functions are vertically arranged in two columns as default on the menu screen 251g, and the columns on the left side are "Creation of Slip", "Slip Form", "Issuance of Invoice", and "Purchase/Accounts Payable". , and "daily/monthly report" are arranged in the right column.
On the other hand, FIG. 15 shows an example in which the CPU 21 of the terminal device 2 changes the layout of the menu screen 251g according to the layout instruction information determined by the CPU 11 according to the analysis result of the operation log information by the CPU 11. there is
That is, FIG. 15 illustrates a case where "purchase/accounts payable" has the highest number of views, followed by "invoice issuance", "slip creation", "slip form", and so on.
In this case, as shown in FIG. 15, menu buttons 41 corresponding to the functions with the most views are arranged in order from the upper left of a menu screen 251g that is conspicuous and easy to use for many users.

Although FIG. 15 illustrates the case where the layout of the menu buttons 41 is changed based on the analysis result of the operation log information, the CPU 21 can change the layout of the menu buttons 41 as in the trial version menu screen 251d (see FIG. 9). Both the arrangement and size of 41 may be varied.
In addition, as shown in FIG. 15, items that are viewed particularly frequently may be conspicuously displayed by means other than the arrangement and size within the menu screen 251g, such as enclosing them with a line or changing the color. good.
In addition, the layout of the menu buttons 41 on the menu screen 251g is not limited to the illustrated example, and can be set as appropriate.
The layout of the menu buttons 41 can be customized by the user by freely moving or changing the layout from the initial state (for example, see FIGS. 14 and 15) that is automatically set immediately after the product version is started. good too.

On the menu screen 251g, when the user operates the input device 24 such as a keyboard or mouse to select/operate any of the menu buttons 41, the display screen of the display unit 25 changes from the menu screen 251g to the operated menu. A transition is made to a screen (not shown) of each function corresponding to the button 41 .
Note that the layout of the product version menu screen is not limited to the illustrated example. For example, like the menu screen 251d of the trial version, it may be a screen composed of menu buttons displaying illustrations or characters.

<effect>
As described above, in the information processing system of the present embodiment, a predetermined program is distributed from the server device 1 to the terminal device 2 in response to a distribution request from the terminal device 2, which is a user-side device. In the information processing system 100 in which a predetermined program is downloaded in, the CPU 11 functions as operation log acquisition means for acquiring user operation log information and analysis means for analyzing the acquired operation log information, and the terminal device 2 is a display unit 251 capable of displaying menu screens 251d and 251g for displaying a list of all or part of a plurality of functions realized by a predetermined program after a predetermined program is installed; and control of the display of the display unit 251. and a CPU 21 as display control means for displaying the menu screens 251d and 251g in a layout determined based on the analysis result of the operation log information by the CPU 11 as analysis means. to control.
As a result, the menu buttons 34 and 41 can be laid out according to the user's level of interest, and displayed in an easy-to-understand manner.
Therefore, it is possible to provide user-friendly menu screens 251d and 251g from the initial state even to a user who has just introduced the "sales support/management system".

In particular, in this embodiment, the CPU 11 acquires and analyzes the user operation log information, and based on the analysis result, the menu buttons 34 and 41 corresponding to the functions determined to have a large amount of user operation log information are laid out so that they stand out. to display the menu screens 251d and 251g.
As a result, the menu buttons 34 and 41 of functions of high interest to the user can be displayed in an easy-to-understand manner, and easy-to-use menu screens 251d and 251g can be provided.

Further, in the present embodiment, the predetermined programs include a product version application and a trial version application that allows users to experience some of the functions that can be realized by the product version application, and the CPU 11 installs the trial version application. After that, the user of the terminal device 2 who made a distribution request for the product version application acquires and analyzes the operation log information when the operation is performed in the trial version. The CPU 11 lays out the menu buttons 34 and 41 corresponding to the functions for which the user's operation log information in the trial version is determined to be large, and displays them on the menu screens 251d and 251g.
As a result, it is possible to more clearly grasp the interests of the user who has introduced the product version, and to provide the menu screens 251d and 251g that are in line with this. can do.

Further, in this embodiment, the CPU 11 acquires, as operation log information, the site information through which the user who made the distribution request of the program went through before downloading the program, and the operation log information is used for a plurality of functions realized by a predetermined program. Analyze which of the functions is concerned. Then, the menu buttons 34 and 41 corresponding to the functions judged to have a large amount of user operation log information among the plurality of functions are laid out so as to be conspicuous and displayed on the menu screens 251d and 251g.
Therefore, the menu screens 251d and 251g can be displayed on which the menu buttons 34 and 41 corresponding to the functions that the user is interested in can be displayed in an easy-to-understand manner. can be provided.

Further, in this embodiment, the CPU 11 acquires user information input before downloading a predetermined program, and the CPU 21 changes the layout of the menu screens 251d and 251g based on the user information.
For this reason, the user can quickly find the menu buttons 34 and 41 corresponding to the functions useful for solving the problem according to the user's business type and business scale, and a user-friendly "sales support and management system" is provided. can provide.

Also, in this embodiment, the layout is at least one of the arrangement and size of the menu buttons 34 and 41 corresponding to each function on the menu screens 251d and 251g.
Therefore, the user can easily find the menu buttons 34 and 41 corresponding to the desired function, and the user-friendly system can be provided.

<Modification>
Although the embodiments of the present invention have been described above, it goes without saying that the present invention is not limited to such embodiments, and that various modifications are possible without departing from the scope of the invention.

For example, in this embodiment, the order of function descriptions (playback order) is changed based on the operation log information (in this embodiment, the analysis result of the operation log information). It is only necessary to change the reproduction mode of the function description based on the above, and the changed reproduction mode is not limited to the order of reproduction.
When the terminal device 2 reproduces the function-explanatory data distributed from the server device 1 as video and audio when downloading and installing a predetermined program, the terminal device 2 reproduces the data based on the operation log information acquired by the CPU 11 as operation log acquisition means. to reproduce an explanation video and explanation audio for a predetermined function selected from among a plurality of functions.
For example, the content of the function description itself may be changed based on the operation log information.
Specifically, the configuration may be such that only the description of the function with the highest number of views is repeatedly reproduced. Also, if the download/installation time is longer than the installation video, the first round will be played in order from the most viewed functions, and from the second round onwards, only the most viewed functions will be explained. You can play it repeatedly. Furthermore, when multiple versions such as a long version and a short version are prepared for one function, even if the long version is selected for the function with the most views (for example, the top 3 etc.) good.

Further, in the present embodiment, the CPU 11 of the server device 1 determines the reproduction order of the function explanations based on the first function explanation data and the second function explanation data based on the analysis results (list of views, etc.). , the information on the reproduction order of the function descriptions is transmitted to the terminal device 2, and the terminal device 2 reproduces the moving images for installation in accordance with the reproduction order determined by the CPU 11. The method of determining (playback mode) is not limited to this.
For example, the CPU 11 of the server device 1 creates a viewing count list as an analysis result and distributes it to the terminal device 2. The reproduction order (reproduction mode) of the function explanation based on the function explanation data is determined based on the analysis result (that is, the number of views list) of the operation log information by the CPU 11 of the server device 1 as the analysis means, and this reproduction order The function explanation may be reproduced based on the function explanation data according to (reproduction mode).

Further, in the present embodiment, the CPU 11 of the server device 1 determines the layout of the menu screens 251d and 251g based on the operation log information (analysis result of the operation log information), and distributes it to the terminal device 2 as layout instruction information. Although the CPU 21 of the terminal device 2 causes the display unit 251 to display the menu screens 251d and 251g based on the layout instruction information, the menu screens are displayed in a layout based on the operation log information (analysis result of the operation log information). The method of displaying the screens 251d and 251g is not limited to this.
For example, the CPU 11 of the server device 1 creates a viewing count list as an analysis result and distributes it to the terminal device 2. In the CPU 21 of the terminal device 2, which is the user side device, The layout of the menu screens 251d and 251g may be determined based on the analysis result of the operation log information (that is, the number of views list), and displayed on the display unit 251 according to the determined layout.

Further, the function explanation data (the first function explanation data, the second function explanation data) may be used to explain the function realized by the predetermined program with video and audio according to the skill level of the user. .
In this case, when the function-explanatory data distributed by the CPU 11 of the server device 1 as the distribution means is played back as video and audio at the time of downloading/installing a predetermined program, the terminal device 2 functions as the operation log acquisition means. Based on the operation log information acquired by the CPU 11, explanation video and explanation audio corresponding to a predetermined skill level selected from a plurality of skill levels are reproduced.

Specifically, for example, in step S21 of FIG. 11, the CPU 11 identifies the number of functions that the user has used in the trial version based on the operation log information. person. On the other hand, if the number of functions used is small, the skill level is set to beginner.
If the set skill level is advanced, then in step S22 of FIG. 11, the function explanation screen is displayed so as to introduce complicated functions for advanced users and application examples of the functions. Determine the content of the data-based functional description. On the other hand, if the skill level set in step S21 of FIG. 11 is beginner, then in step S22 of FIG. The content of the function explanation is determined based on the function explanation data as follows.
Note that the method of determining the skill level is not particularly limited, and may be determined based on, for example, the usage time of the trial version. In addition, the information referred to when determining the skill level is not limited to the operation log information in the trial version, and various operation log information such as how many times the function explanation page as shown in FIG. 3 has been viewed. may be used.
In this way, if the skill level of the user is specified from the operation log information, and the explanation video and explanation audio corresponding to the skill level are reproduced, the explanation will be easier for the user to understand, It can provide useful information.

Also, this set skill level may be used to determine the layout of the menu screen 251g in step S39 of FIG.
In this case, the CPU 21, which is the display control means, causes the display section 251 to display the menu buttons 41 in a layout according to the user's skill level determined based on the operation log information acquired by the CPU 11, which is the operation log acquisition means. .
That is, if the skill level is advanced, more menu buttons 41 are included in the menu screen 251g and displayed, so that a plurality of functions can be used with fewer operation procedures.
On the other hand, if the skill level is a beginner, by displaying only the menu buttons 41 of frequently used functions on the menu screen 251g, it is possible to give an impression of ease of use even to a user who is unfamiliar with the operation.
In this way, by changing the layout according to the user's skill level, it is possible to provide a customized menu screen 251g that meets the needs of individual users.
Note that the layout according to the user's skill level is not limited to the layout of the menu button 41 illustrated here.

Also, in the present embodiment, the user transitions to the product version through the trial version, but the "sales support/management system" does not necessarily require the user to go through the trial version.
For example, after receiving an explanation at a briefing session explaining the introduction of the "sales support/management system", it is also possible to install the product version of the application without going through the trial version.
In this case, when the distribution of the product version application is requested to the server device 1, the second function explanation data reproduced when the product version application is downloaded and installed is distributed together with the product version application. is downloaded and installed, the terminal device 2 reproduces the function explanation based on the second function explanation data.
In this case, since the user has already obtained information and knowledge corresponding to the trial version, he/she can receive necessary information efficiently.
In this way, users who install the product version after the trial version and users who install the product version without going through the trial version can have different contents of the function explanations played when downloading and installing the app. It is possible to provide a functional explanation of contents according to the knowledge and understanding of the "sales support and management system". Therefore, it is possible to provide meaningful information to each user.

Further, in the present embodiment, the case of downloading the trial version application from the website was exemplified, but the introduction of the "sales support/management system" is not limited to the one triggered by the website.
For example, by setting various storage media (for example, CD-ROM, etc.) for downloading the trial version application and the product version application to the user's terminal device 2, the trial version application, the product version application, and these can be downloaded and downloaded. The data for function explanation reproduced at the time of installation may be downloaded to the terminal device 2 .
In this case, the "sales support/management system" can be easily introduced without the trouble of searching for a website.
Also in this case, the user can effectively utilize the waiting time that occurs during download and installation by reproducing the function description.

Further, in the present embodiment, the "predetermined program" includes both the trial version application and the product version application, and the "function explanation data" is the installation video data played when the trial version is installed, etc. Although the case where there is installation animation data to be reproduced at the time of version installation, etc., the "function explanation data" is not limited to the above two types.
It is not essential to change the content of the installation video between when installing the trial version and when installing the product version. Only the playback order of videos with the same content is changed according to the analysis results of the user's operation log information. may be played.

Also, the timing for downloading the "function-description data" may be a predetermined timing, and is not limited to what is exemplified in this embodiment.
That is, for example, it is not essential to download the second data for explaining functions played when installing the product version together with the first data for explaining functions played when installing the trial version together with the trial version application. do not have.
The first data for function explanation may be downloaded when the trial version application is downloaded, and the second data for function explanation may be downloaded when the product version application is downloaded.

In addition, in this embodiment, based on the analysis result of the operation log information, the content of the video for installation is changed (the content of the function explanation group is changed, etc., the reproduction mode is changed), and after the application is installed, the menu screen is displayed. Although the case of changing the layout of 251d and 251g has been exemplified, it is not essential to change the content of the moving image for installation (replace the content of the function explanation group).

Further, in this embodiment, the case where the reproduction order of the function explanations based on the function explanation data is changed based on the analysis result of the operation log information was exemplified. What is reflected in is not limited to the analysis result of the operation log information.
For example, the CPU 11 of the server device 1 functions as user information acquisition means for acquiring user information (user type information) input before downloading a predetermined program (trial version application, product version application), and the user side device The terminal device 2 may change the reproduction order of the function explanation based on the function explanation data based on the information acquired by the CPU 11 as the user information acquisition means.

That is, when information such as the user's business type and business scale is input from the business information input field 39 of the application page 251f shown in FIG. The order or the like may be changed.
For example, if the user's business type is "food industry", the function of "slip creation" for digitizing handwritten slips is weighted. Weight the functions of "Purchase/Accounts Payable". Then, the function descriptions of the weighted functions are played back in order. By combining this weighting with the analysis result of the operation log information, the function with the highest point as a result of multiplying the weighting with the analysis result of the operation log information is determined to be the function that the user is most interested in. may be reflected in the playback order of the function description.
In this way, by changing the playback order of the function explanations in consideration of the user's business type and business scale, etc., it is possible to provide meaningful information that further meets the user's needs.

Note that user information (user type information) such as the user's business type and business scale is input from the business information input field 39 of the application page 251f shown in FIG. , the layout of the menu screens 251d and 251g may also be changed based on these pieces of information.
That is, the CPU 21, which is a display control means, associates a function related to user type information (user information) input before downloading from among a plurality of functions based on the operation log information acquired by the CPU 11. The menu buttons 34 and 541 may be displayed preferentially over other menu buttons on the menu screens 251d and 251g.
For example, if the user's business type is "food industry", the function of "slip creation" for digitizing handwritten slips is determined to be "a function related to user type information (user information)", and " In the case of "wholesale business", the function of "purchasing/accounts payable", which is the main business, is determined to be "function related to user type information (user information)".

As shown in FIG. 12, the application page 251f includes, for example, an email entry field 37 for the user to enter an email address as account information, a password setting field 38 for entering an arbitrary password, and the like. In addition, the application page 251f may be provided with fields for inputting the user's name, address, telephone number, and the like.
In addition, as shown in FIG. 12, the application page 251f may be provided with a business information input column 39 for inputting information such as the user's business type and business scale. Specific items, contents, etc. of the business information input field 39 are not particularly limited.

Further, in the present embodiment, the reproduction of the video etc. based on the first data for function explanation and the reproduction of the video etc. based on the second data for function explanation are performed respectively when the trial version application and the product version application are downloaded and installed. Although the case has been exemplified, the timing at which these moving images and the like are reproduced is not limited to this.
For example, playback of these videos may be performed only when the trial version application or product version application is downloaded, or only when it is installed, or may not be played during download and installation.

Further, in the present embodiment, the case where videos, etc. are played back at the time of downloading and installing both the trial version application and the product version application was exemplified. It may be done only at time or during installation.
The product version of the app takes longer to download and install than the trial version of the app. Therefore, the waiting time can be effectively used by reproducing the moving image or the like at least when installing the product version application.
In addition, in the case where a movie or the like based on the function explanation data is reproduced only when the product version application is downloaded and installed, the server device 1, when distributing the trial version application, downloads and installs the product version application. The second function-explanatory data that is reproduced at times may be distributed to the terminal device 2 together with the trial version of the application. may be distributed to the terminal device 2 together with the product version application.

Further, in the present embodiment, the case where the user-side device constituting the information processing system 100 is only the user's terminal device 2 has been exemplified, but the user-side device is not limited to the terminal device 2 .
For example, a plurality of terminal devices 2 are arranged in a user's office or the like, and these terminal devices 2 are connected to a local server via a LAN (Local Area Network) or the like, and the local server is connected to the server device 1 via a network. In such cases, the local server may also be included in the user-side device.

Although several embodiments of the present invention have been described above, the scope of the present invention is not limited to the above-described embodiments, and includes the scope of the invention described in the claims and equivalent ranges thereof. .
The invention described in the scope of claims originally attached to the application form of this application is additionally described below. The claim numbers in the appendix are as in the claims originally attached to the filing of this application.
[Appendix]
<Claim 1>
An information processing system that distributes a predetermined program from a server device to the user-side device in response to a distribution request from the user-side device and downloads the predetermined program in the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. display with priority over
An information processing system characterized by:
<Claim 2>
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. to be displayed above the
The information processing system according to claim 1, characterized by:
<Claim 3>
The operation log acquisition means acquires operation log information of a user using the plurality of functions realized by the predetermined program;
The display control means is configured to provide a menu button associated with a predetermined function having a higher degree of utilization than other functions among the plurality of functions based on the operation log information acquired by the operation log acquisition means. is preferentially displayed over other menu buttons on the menu screen,
3. The information processing system according to claim 1 or 2, characterized by:
<Claim 4>
The predetermined program includes a product version of the application program and a trial version of the application program that allows users to experience some of the functions that can be realized by the product version of the application program,
The operation log acquisition means is configured to obtain a log of the operation in the trial version performed by the user of the user-side device who has requested distribution of the product version of the application program after installing the trial version of the application program. Acquiring the operation log information,
The display control means associates a predetermined function with a higher degree of usage in the trial version among the plurality of functions based on the operation log information acquired by the operation log acquisition means. displaying the selected menu button preferentially over other menu buttons on the menu screen;
4. The information processing system according to any one of claims 1 to 3, characterized by:
<Claim 5>
The operation log acquisition means acquires, as operation log information, site information through which the predetermined program was downloaded in the user-side device that requested distribution of the predetermined program,
Based on the operation log information acquired by the operation log acquisition means, the display control means selects a menu button associated with the function related to the site information passed through before the download from among the plurality of functions. Give priority to display over other menu buttons on the screen,
3. The information processing system according to claim 1, wherein:
<Claim 6>
The operation log acquisition means acquires, as operation log information, user type information input before downloading the predetermined program in the user-side device that requested distribution of the predetermined program,
The display control means provides a menu button associated with a function related to the user type information input before the download from among the plurality of functions based on the operation log information acquired by the operation log acquisition means. is preferentially displayed over other menu buttons on the menu screen,
3. The information processing system according to claim 1, wherein:
<Claim 7>
An information processing system that distributes a predetermined program from a server device to the user-side device in response to a distribution request from the user-side device and downloads the predetermined program in the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The display control means displays the menu buttons in a layout according to the user's skill level determined based on the operation log information acquired by the operation log acquisition means.
An information processing system characterized by:
<Claim 8>
A server device that distributes a predetermined program to the user-side device in response to a distribution request from the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. display with priority over
A server device characterized by:
<Claim 9>
A server device that distributes a predetermined program to the user-side device in response to a distribution request from the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The display control means displays the menu buttons in a layout according to the user's skill level determined based on the operation log information acquired by the operation log acquisition means.
A server device characterized by:
<Claim 10>
A user-side device that downloads a predetermined program from a server device that includes operation log acquisition means for acquiring user operation log information,
display control means for displaying, when the predetermined program is installed, a predetermined menu screen including a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program on the display means; prepared,
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. display with priority over
A user-side device characterized by:
<Claim 11>
A user-side device that downloads a predetermined program from a server device that includes operation log acquisition means for acquiring user operation log information,
display control means for displaying, when the predetermined program is installed, a predetermined menu screen including a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program on the display means; prepared,
The display control means displays the menu buttons in a layout according to the user's skill level determined based on the operation log information acquired by the operation log acquisition means.
A user-side device characterized by:
<Claim 12>
An information processing method in an information processing system for causing a server device to distribute a predetermined program to a user-side device in response to a distribution request from a user-side device, and for downloading the predetermined program in the user-side device, comprising: ,
an operation log acquisition step of acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control step for displaying on the display means of
In the display control step, a menu button associated with a predetermined function selected from the plurality of functions based on the operation log information acquired in the operation log acquisition step is displayed on the menu screen by another menu button. display with priority over
An information processing method characterized by:
<Claim 13>
1. An information processing method in an information processing system, wherein a predetermined program is distributed from a server device to said user device in response to a distribution request from a user device, and said predetermined program is downloaded by said user device. ,
an operation log acquisition step of acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control step for displaying on the display means of
The display control step displays the menu buttons in a layout according to the user's skill level determined based on the operation log information acquired by the operation log acquisition step.
An information processing method characterized by:

1 server device 2 terminal device 11 CPU
12 storage unit 21 CPU
22 storage unit 25 output device 100 information processing system

Claims (9)

An information processing system that distributes a predetermined program from a server device to the user-side device in response to a distribution request from the user-side device and downloads the predetermined program in the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The operation log acquisition means is configured to display a distribution request button for making the distribution request and a plurality of reference buttons for referring to explanations related to each of the plurality of functions on a predetermined screen. acquiring the number of operations for each of a plurality of reference buttons as the operation log information;
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. display with priority over
An information processing system characterized by: The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. to be displayed above the
The information processing system according to claim 1, characterized by: the predetermined screen is a screen published on a WEB page,
The operation log acquisition means can acquire first operation log information related to a user who has installed the predetermined program and second operation log information related to a plurality of users who have accessed the web page,
The display control means, when both the first operation log information and the second operation log information are acquired by the operation log acquisition means, display the plurality of functions based on the first operation log information. to display a menu button associated with a predetermined function selected from the menu screen with priority over other menu buttons;
3. The information processing system according to claim 1, wherein: The predetermined program includes a product version application program and a trial version application program that allows users to experience some of the functions that can be realized by the product version application program,
The operation log acquisition means is configured to provide information about a case in which a user of the user-side device who has requested distribution of the product version of the application program after installing the trial version of the application program performs an operation on the trial version. Acquiring the operation log information,
The display control means associates a predetermined function with a higher degree of use of the function in the trial version than other functions among the plurality of functions based on the operation log information obtained by the operation log obtaining means. displaying the selected menu button preferentially over other menu buttons on the menu screen;
4. The information processing system according to any one of claims 1 to 3, characterized by: The operation log obtaining means, in the user-side device that requested distribution of the predetermined program , from which web page among a plurality of web pages from which the distribution request can be made, the distribution request is made. WEB page information indicating whether or not is acquired as operation log information,
Based on the operation log information acquired by the operation log acquisition means, the display control means displays a menu button associated with the function related to the web page information among the plurality of functions on the menu screen. Show priority over the menu button,
3. The information processing system according to claim 1, wherein: The operation log acquisition means acquires, as operation log information, user type information input before downloading the predetermined program in the user-side device that requested distribution of the predetermined program,
The display control means provides a menu button associated with a function related to the user type information input before the download from among the plurality of functions based on the operation log information acquired by the operation log acquisition means. is preferentially displayed over other menu buttons on the menu screen,
3. The information processing system according to claim 1, wherein: A server device that distributes a predetermined program to the user-side device in response to a distribution request from the user-side device,
Operation log acquisition means for acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control means for displaying on the display means of
The operation log acquisition means is configured to display a distribution request button for making the distribution request and a plurality of reference buttons for referring to explanations related to each of the plurality of functions on a predetermined screen. acquiring the number of operations for each of a plurality of reference buttons as the operation log information;
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. display with priority over
A server device characterized by: A user-side device that downloads a predetermined program from a server device that includes operation log acquisition means for acquiring user operation log information,
display control means for displaying, when the predetermined program is installed, a predetermined menu screen including a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program on the display means; prepared,
The operation log acquisition means includes a distribution request button for requesting distribution of the predetermined program from the user-side device to the server device, and a plurality of buttons for referring to descriptions of each of the plurality of functions. and the number of operations for each of the plurality of reference buttons on a predetermined screen displayed together as the operation log information,
The display control means displays a menu button associated with a predetermined function selected from the plurality of functions on the menu screen based on the operation log information acquired by the operation log acquisition means. display with priority over
A user-side device characterized by: An information processing method in an information processing system for causing a server device to distribute a predetermined program to a user-side device in response to a distribution request from a user-side device, and for downloading the predetermined program in the user-side device, comprising: ,
an operation log acquisition step of acquiring user operation log information;
When the predetermined program is installed in the user-side device, the user-side device includes a plurality of menu buttons associated with each of the plurality of functions realized by the predetermined program in a predetermined menu screen. and a display control step for displaying on the display means of
The operation log acquisition step is performed on a predetermined screen on which both a delivery request button for making the delivery request and a plurality of reference buttons for referring to explanations related to each of the plurality of functions are displayed. acquiring the number of operations for each of a plurality of reference buttons as the operation log information;
In the display control step, a menu button associated with a predetermined function selected from the plurality of functions based on the operation log information acquired in the operation log acquisition step is displayed on the menu screen by another menu button. display with priority over
An information processing method characterized by:

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