JP7209457B2 - Display body - Google Patents

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JP7209457B2
JP7209457B2 JP2017124824A JP2017124824A JP7209457B2 JP 7209457 B2 JP7209457 B2 JP 7209457B2 JP 2017124824 A JP2017124824 A JP 2017124824A JP 2017124824 A JP2017124824 A JP 2017124824A JP 7209457 B2 JP7209457 B2 JP 7209457B2
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length
plate
front plate
display
carton
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JP2019005318A (en
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治 落合
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Dai Nippon Printing Co Ltd
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Description

本発明は、前面にＰＯＰ（Point of Purchase advertising）表示部を有する四角筒状の表示体であって、商品を収容したまま開封して陳列する直方体のカートンの上部を囲むように取り付け可能で、カートンの前面が短辺又は長辺となるように向きを変えても、ＰＯＰ表示部が前面を向いたままカートンに対応させて取り付けることができる表示体に関する。 The present invention is a rectangular cylindrical display body having a POP (Point of Purchase advertising) display portion on the front surface, which can be attached so as to surround the upper part of a rectangular parallelepiped carton that is opened and displayed while containing products, To provide a display body capable of being attached to a carton with a POP display part facing the front even if the orientation of the carton is changed so that the front face becomes a short side or a long side.

現在、直方体のカートンに収容した商品を開封した状態で店頭に陳列する方法は、ディスカウント販売で大量販売される商品などに、最も利用されているものの一つである。販売者側にとって、商品を一品ずつ取出さないので作業量を削減し商品補充と撤収を容易に行うことができるが、一方、その商品を売り場で目立たせるため、商品名や絵柄が書かれているＰＯＰ表示面を顧客の通路側にカートンの向きを合せるなど調整が必要である。また、店頭では陳列場所は限られているので、作業性とともに他社商品との差別化を図り、カートンの向きを変えてもＰＯＰ表示面の視認性、注目性が変わらないことが求められている。 At present, the method of displaying unsealed commodities stored in rectangular parallelepiped cartons at stores is one of the most widely used methods for commodities mass-sold at discount sales. For the seller, the amount of work can be reduced because the products are not taken out one by one, and product replenishment and withdrawal can be easily performed. It is necessary to make adjustments such as aligning the orientation of the POP display surface with the customer's aisle side. In addition, since the display space is limited in stores, it is required to differentiate the product from other companies' products as well as workability, and to maintain the visibility and attention of the POP display surface even if the orientation of the carton is changed. .

特許文献１では、天面板内を切り離した状態のまま店頭陳列する際に、正面板側から天面を開封して後面板の上端から直立する又は傾斜状態に起立保持した状態の天面板内から表示板部分をさらに上方に起立させることができる表示板付段ボール箱が提案されている。 In Patent Document 1, when the inside of the top panel is separated and displayed in a store, the top panel is opened from the front panel side, and the top panel stands upright from the upper end of the rear panel or is held in an inclined state from the inside of the top panel. A corrugated cardboard box with a display plate has been proposed in which the display plate portion can be erected further upward.

特許文献１は、天面板の上端縁からさらに上方に起立させたＰＯＰ表示板を形成することができるが、例えば、特許文献１において後面板側に表示板を起立させた場合、段ボール箱の向きは正面板側を顧客の通路側に置くことを必要とするものであり、向きを変えた場合にはＰＯＰ表示板を正面からみることができず展示効果は得られないものである。
特許文献２では、商品を陳列するために収納する容器本体からなり、該容器本体が回収されて再度使用される商品陳列容器において、前記容器本体に表示体を着脱自在に取付可能な表示体取付可能な表示体取付部が設けられていることが提案されている。
特許文献２は、容器本体の表示体取付部に着脱自在に取付可能な表示体を使用することができるが、表示体は容器本体と一体的な形態ではなく、即ち容器本体を囲むように筒状の形態ではなく、さらに、容器本体の向きを変えたときに表示体の向きを調整するとの記載も示唆もありません。たとえ容器本体の向きに応じた表示体の向きの調整の可能性があるとしても、そのために容器本体の表示体取付部を予め複数個所に設ける必要があるものである。 In Patent Document 1, the POP display board can be formed by standing up from the upper edge of the top plate. requires the front plate side to be placed on the customer's aisle side, and when the direction is changed, the POP display plate cannot be seen from the front and the display effect cannot be obtained.
In Patent Document 2, in a product display container which is composed of a container body for storing products for display, and which is collected and reused, a display body attachment capable of detachably attaching a display body to the container body is disclosed. It is proposed that a possible display mount be provided.
In Patent Document 2, a display body that can be detachably attached to the display body mounting portion of the container body can be used. Furthermore, there is no description or suggestion that the orientation of the display body is adjusted when the orientation of the container body is changed. Even if there is a possibility of adjusting the orientation of the display according to the orientation of the container body, it is necessary to previously provide the display mounting portions of the container body at a plurality of locations.

特開２０１３－１５１２９８号公報JP 2013-151298 A 登実３０３４００５号公報Tomi No. 3034005

本発明は、商品を収容したまま開封して陳列する直方体のカートンの上部を囲むように取り付け可能で前面にＰＯＰ表示部を有する四角筒状の表示体であって、上記カートンの展示の向きを前面が長辺または短辺となるように変えた場合に、上記ＰＯＰ表示部の位置を変えずに上記カートンに対応させて取り付けることができる表示体を提供する。 The present invention relates to a square cylindrical display body having a POP display section on the front surface, which can be attached so as to surround the upper part of a rectangular parallelepiped carton that is opened and displayed while goods are stored therein, wherein the display direction of the carton is set. To provide a display body which can be attached to a carton correspondingly without changing the position of the POP display part when the front face is changed to be a long side or a short side.

上記の課題を解決する本発明は、商品を収容したまま開封して陳列する直方体形状のカートンに取り付けられる、表示部を連接して設けた正面板、左右の側面板および背面板を有する四角筒状の表示体であって、前記表示体の周長は、前記カートンの短辺に対応する長さであるｘと前記カートンの長辺に対応する長さであるｙを足した長さの倍に合わされており、 長辺が前方にむいている状態の前記カートンに前記正面板の側を前方として取り付ける場合、前記表示体の四角筒状の外周方向の前記正面板の部分の長さが前記ｙ、前記側面板の部分の長さが前記ｘとなるように、前記正面板の両端と前記左右の側面板との間、および、前記背面板の両端と前記左右の側面板との間にそれぞれ設けた４本の第１折れ目線を有し、短辺が前方にむいている状態の前記カートンに前記正面板の側を前方として取り付ける場合、前記表示体の四角筒状の外周方向の前記正面板の部分の長さが前記ｘ、前記側面板の部分の長さが前記ｙとなるように、前記正面板の両端と前記左右の側面板との間、および、前記背面板の両端と前記左右の側面板との間にそれぞれ設けた４本の第２折れ目線を有し、前記４本の第１折れ目線を用いて隣接する板が直角になるように折り曲げることにより、前記正面板と前記背面板が対向し、かつ、前記左右の側面板が対向する状態で、前記正面板の長さが前記ｙ、前記左右の側面板の長さが前記ｘになる四角筒状となり、前記４本の第２折れ目線を用いて隣接する板が直角になるように折り曲げることにより、前記正面板と前記背面板が対向し、かつ、前記左右の側面板が対向する状態で、前記正面板の長さが前記ｘ、前記左右の側面板の長さが前記ｙになる四角筒状となることを特徴とする表示体である。 The present invention, which solves the above problems, is a square tube having a front panel, left and right side panels, and a back panel, which is attached to a rectangular parallelepiped carton that is opened and displayed while containing products. A display body having a shape, and the peripheral length of the display body is double the length obtained by adding x, which is the length corresponding to the short side of the carton, and y, which is the length corresponding to the long side of the carton. When the front plate side is attached to the carton with the long side facing forward, the length of the front plate portion in the outer peripheral direction of the square tube of the display body is the above y, between both ends of the front plate and the left and right side plates, and between both ends of the back plate and the left and right side plates, so that the length of the side plate portion is x. When attaching the front plate side to the front in the carton having four first crease lines respectively provided and the short sides facing forward, Between both ends of the front plate and the left and right side plates and between both ends of the back plate so that the length of the front plate portion is x and the length of the side plate portion is y. The front plate has four second fold lines provided between the left and right side plates, respectively, and the front plate is bent so that the adjacent plates are perpendicular to each other using the four first fold lines. and the rear plate facing each other, and the left and right side plates facing each other, the length of the front plate is y, and the length of the left and right side plates is x. By bending the adjacent plates at right angles using four second crease lines, the front plate and the back plate face each other, and the left and right side plates face each other. The display member is characterized in that it has a square tubular shape with the length of x and the length of the left and right side plates being y.

本発明の表示体によれば、商品を収容したまま開封して陳列する直方体のカートンの上部を囲むように取り付けることができ、前面にＰＯＰ表示部を有しており、上記カートンの展示の向きを前面が長辺または短辺となるように変えた場合に、上記ＰＯＰ表示部の位置を変えずに四角筒状の折目を変えて上記カートンに対応させて取り付けることができる。
本発明の表示体は、カートンを囲むように取り付けられて、ＰＯＰ表示部は内容物をアピールする位置に配置されるので、デザイン上より大きな訴求効果が得られる。
また、本発明の表示体は、取り付け、取り外しが簡単で、例えば、カートンの内容物とカートンの内壁との間に差し込むことによって取り付けられるので、店頭においてカートンを何段かに積み上げた最上段に取り付け、販売状況に応じて下段のカートンに容易に差し替えることができる。 According to the display body of the present invention, it can be attached so as to surround the upper part of a rectangular parallelepiped carton that is opened and displayed while containing products, has a POP display part on the front, and the display direction of the carton. is changed so that the front face becomes the long side or the short side, the POP display portion can be attached correspondingly to the carton by changing the folds of the rectangular tubular shape without changing the position of the POP display portion.
Since the display body of the present invention is attached so as to surround the carton and the POP display portion is arranged at a position to appeal the contents, a greater appealing effect can be obtained from the design point of view.
In addition, the display of the present invention is easy to attach and detach. For example, it can be attached by inserting it between the contents of the carton and the inner wall of the carton. It can be easily replaced with the lower carton depending on the installation and sales situation.

本発明に係る前後に短い状態の表示体、及びその使用状態を示す斜視図である。FIG. 2 is a perspective view showing the display body in a short front-to-rear direction according to the present invention and its use state; 本発明に係る前後に長い状態の表示体、及びその使用状態を示す斜視図である。1 is a perspective view showing a display body in a state of being elongated in the front-rear direction according to the present invention and a state of use thereof; FIG. 上記の図１及び図２に示す表示体を組み立てるブランクの展開図である。FIG. 3 is a developed view of a blank for assembling the display body shown in FIGS. 1 and 2;

図面を参照して、本発明の実施形態について説明する。
図１（１）上方は、本発明の表示体であって、前後に短い状態の表示体１０の斜視図、図１（１）下方は、前後に短い状態の内容物入りのカートン２０の斜視図である。
図１（２）は、内容物入りのカートン２０に取り付けられた表示体１０の使用状態１００の斜視図である。ここでは、表示体１０がカートン２０の内壁と内容物２１との間に差し込むように取り付けられた例が示されている。
図２（１）上方は、本発明の表示体であって、前後に長い状態の表示体１０の斜視図、図１（１）下方は、前後に長い状態の内容物入りのカートン２０の斜視図である。
図２（２）は、内容物入りのカートン２０に取り付けられた表示体１０の使用状態１００の斜視図である。ここでは、図１（２）と同様に、表示体１０がカートン２０の内壁と内容物２１との間に差し込むように取り付けられた例が示されている。
図３は、図１と図２の両方の状態の使用状態を可能とする一つの表示体を組み立てるためのブランクの展開図である。
図３のブランクは、板紙等を打ち抜いて形成されたもので、図のように折れ目線が二通りあり、４本の第１折れ目線のＡと４本の第２折れ目線のＢを有している。
図３に示す４本の第１折れ目線のＡを折り曲げて組み立てると、図１（１）上方のように正面板１ａに、側面板２ａ、背面板３ａ、側面板４ａが順番に連接し、上記の正面板１ａに繋げて、さらに正面板１ａの上辺に表示部５が連接されている四角筒状の表示体が形成される。ここでは、表示部５は正面板１ａの前側の斜め下方に向かって突出させた状態となっている。
図３に示す４本の第２折れ目線のＢを折り曲げて組み立てると、図１（２）上方のように正面板１ｂに、側面板２ｂ、背面板３ｂ、側面板４ｂが順番に連接し、上記の正面板１ｂに繋げて、さらに正面板１ｂの上辺に表示部５が連接されている四角筒状の表示体が形成される。ここでは、表示部５は正面板１ｂの前側の斜め下方に向かって突出させた状態となっている。
以上のように、４本の第１折れ目線のＡと、４本の第２折れ目線のＢのどちらかを選択し折り曲げることで、正面板に連接する表示部５の位置を変えずに四角筒状の状態が、図１（１）上方のような前後に短い状態の表示体と、図２（１）上方のような前後に長い状態の表示体とを自在に変えることができる。
ここで、図１（１）上方に示すように、正面板の側を前方として前後に短い状態にするために、前記表示体の四角筒状の外周方向の前記正面板の部分の長さをｙ、前記側面板の部分の長さをｘとし、前記正面板の両端と前記左右の側面板との間、および前記背面板の両端と前記左右の側面板との間に、設けられた４本の第１折れ目線Ａを有しており、また、前記正面板の側を前方とし前後に長い状態にするために、前記表示体の四角筒状の外周方向の前記正面板の部分の長さをｘ、前記側面板の部分の長さをｙとし、前記正面板の両端と前記左右の側面板との間、および前記背面板の両端と前記左右の側面板との間に、設けられた４本の第２折れ目線Ｂを有しているため、前記４本の第１折れ目線を用いて隣接する板が直角になるように折り曲げることにより前後方向に短い四角筒状となり、前記４本の第２折れ目線を用いて隣接する板が直角になるように折り曲げることにより、前後方向に長い四角筒状となる。 An embodiment of the present invention will be described with reference to the drawings.
FIG. 1(1) upper is a perspective view of the display body 10 of the present invention, which is short in the front and rear direction, and FIG. is.
FIG. 1(2) is a perspective view of the state of use 100 of the display 10 attached to the carton 20 containing contents. Here, an example in which the display 10 is attached so as to be inserted between the inner wall of the carton 20 and the content 21 is shown.
FIG. 2(1) upper is a perspective view of the display body 10 of the present invention, which is elongated in the front-rear direction, and FIG. is.
FIG. 2(2) is a perspective view of the state of use 100 of the display 10 attached to the carton 20 containing contents. Here, similarly to FIG. 1(2), an example is shown in which the display 10 is attached so as to be inserted between the inner wall of the carton 20 and the content 21. As shown in FIG.
FIG. 3 is an exploded view of a blank for assembling a single display allowing use in both the states of FIGS. 1 and 2. FIG.
The blank in FIG. 3 is formed by punching paperboard or the like, and has two folding lines as shown in the figure, four first folding lines A and four second folding lines B. ing.
When assembled by folding the four first fold lines A shown in FIG. A rectangular cylindrical display body is formed by connecting to the front plate 1a and further connecting the display unit 5 to the upper side of the front plate 1a. Here, the display section 5 is in a state of protruding obliquely downward on the front side of the front plate 1a.
When assembled by bending the four second fold lines B shown in FIG. A rectangular cylindrical display body is formed by connecting to the front plate 1b and further connecting the display unit 5 to the upper side of the front plate 1b. Here, the display section 5 is in a state of protruding obliquely downward on the front side of the front plate 1b.
As described above, by selecting and folding either the four first folding lines A or the four second folding lines B, a square display unit 5 can be displayed without changing the position of the display unit 5 connected to the front panel. The tubular state can be freely changed between a display body having a short front and rear direction as shown in the upper part of FIG. 1(1) and a display body having a long front and rear position as shown in the upper part of FIG. 2(1).
Here, as shown in the upper part of FIG. 1(1), the length of the front plate portion in the outer peripheral direction of the rectangular tube of the display body is adjusted so that the front plate side is the front and the front plate is short in the front and back direction. y, the length of the portion of the side plate is x, and 4 are provided between both ends of the front plate and the left and right side plates and between both ends of the back plate and the left and right side plates It has the first folding line A of the book, and the length of the portion of the front plate in the outer peripheral direction of the rectangular tubular shape of the display body in order to make the front plate side the front and the front and back long. Let x be the length of the side plate portion and y be the length of the portion of the side plate. Since it has four second folding lines B, the four first folding lines are used to bend the adjacent plates so that they are perpendicular to each other, thereby forming a short rectangular tube in the front-rear direction. Using the second folding line of the book, the adjacent plates are bent at right angles to form a long rectangular tube in the front-rear direction.

以上、本発明の実施の形態について詳細に説明してきたが、本発明による表示体は、上記実施の形態に何ら限定されるものでなはなく、本発明の趣旨を逸脱しない範囲において種々の変更が可能であることは当然のことである。 Although the embodiments of the present invention have been described in detail above, the display according to the present invention is not limited to the above-described embodiments, and various modifications can be made without departing from the scope of the present invention. is possible.

例えば、ＰＯＰ表示部を正面板の上辺に連接して設けた例を示したが、ＰＯＰ表示部を背面板の上辺に起立するように設けてもよい。 For example, although the example in which the POP display section is provided continuously on the upper side of the front plate has been shown, the POP display section may be provided so as to stand on the upper side of the rear plate.

１ａ、１ｂ … 正面板
２ａ、２ｂ … 側面板
３ａ、３ｂ … 背面板
４ａ、４ｂ … 側面板
５ … 表示部
１０ … 表示体
２０ … 内容物入りのカートン
２１ … 内容物
１００ … カートンに取り付けられた表示体
Ａ … 第１折れ目線
Ｂ … 第２折れ目線





1a, 1b... Front plate 2a, 2b... Side plate 3a, 3b... Rear plate
4a, 4b... Side plate 5... Display unit 10... Display body 20... Carton containing contents 21... Contents 100... Display body attached to carton A... First folding line B... Second folding line

Claims (1)

商品を収容したまま開封して陳列する直方体形状のカートンに取り付けられる、表示部を連接して設けた正面板、左右の側面板および背面板を有する四角筒状の表示体であって、
前記表示体の周長は、前記カートンの短辺に対応する長さであるｘと前記カートンの長辺に対応する長さであるｙを足した長さの倍に合わされており、
長辺が前方にむいている状態の前記カートンに前記正面板の側を前方として取り付ける場合、前記表示体の四角筒状の外周方向の前記正面板の部分の長さが前記ｙ、前記側面板の部分の長さが前記ｘとなるように、前記正面板の両端と前記左右の側面板との間、および、前記背面板の両端と前記左右の側面板との間にそれぞれ設けた４本の第１折れ目線を有し、
短辺が前方にむいている状態の前記カートンに前記正面板の側を前方として取り付ける場合、前記表示体の四角筒状の外周方向の前記正面板の部分の長さが前記ｘ、前記側面板の部分の長さが前記ｙとなるように、前記正面板の両端と前記左右の側面板との間、および、前記背面板の両端と前記左右の側面板との間にそれぞれ設けた４本の第２折れ目線を有し、
前記４本の第１折れ目線を用いて隣接する板が直角になるように折り曲げることにより、前記正面板と前記背面板が対向し、かつ、前記左右の側面板が対向する状態で、前記正面板の長さが前記ｙ、前記左右の側面板の長さが前記ｘになる四角筒状となり、前記４本の第２折れ目線を用いて隣接する板が直角になるように折り曲げることにより、前記正面板と前記背面板が対向し、かつ、前記左右の側面板が対向する状態で、前記正面板の長さが前記ｘ、前記左右の側面板の長さが前記ｙになる四角筒状となることを特徴とする表示体。
A square cylindrical display body having a front plate, left and right side plates and a rear plate, which are attached to a rectangular parallelepiped carton that is opened and displayed while containing products, and has a display part connected to the front plate, left and right side plates, and a rear plate,
The peripheral length of the display is set to double the length obtained by adding x, which is the length corresponding to the short side of the carton, and y, which is the length corresponding to the long side of the carton,
When the front plate side is attached to the carton with the long side facing forward, the length of the front plate portion in the outer peripheral direction of the square tube of the display body is y, and the side plate is 4 provided between both ends of the front plate and the left and right side plates and between both ends of the back plate and the left and right side plates, respectively, so that the length of the portion is x. has a first crease line of
When the front plate side is attached to the carton with the short side facing forward, the length of the front plate portion in the outer peripheral direction of the square tube of the display body is x, and the side plate. 4 provided between both ends of the front plate and the left and right side plates and between both ends of the back plate and the left and right side plates, respectively, so that the length of the portion is y has a second crease line of
By bending the adjacent plates using the four first crease lines so as to form a right angle, the front plate and the back plate are opposed to each other, and the left and right side plates are opposed to each other. The length of the face plate is y, and the length of the left and right side plates is x. In a state in which the front plate and the back plate face each other and the left and right side plates face each other, the length of the front plate is x and the length of the left and right side plates is y. A display body characterized by:
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