JP7099836B2 - Facial beauty treatment system and facial beauty treatment method - Google Patents

Description

The present invention relates to a facial beauty treatment salon providing system and a facial beauty treatment salon providing method using the same.

In a general facial treatment, a counselor provides counseling to the customer and decides the content of the facial treatment according to the result. For example, the cosmetic advice system described in Patent Document 1 has an image input means (1) in which an image of a customer's face who has visited a store is input, and an image of a customer's face input in the image input means (1). It is provided with an arithmetic processing means (2) for generating a simulated image of a customer's face after makeup based on a feature amount. In counseling, the counselor presents the simulation image generated by the arithmetic processing means (2) to the customer. By checking the simulation image, the customer can get an approximate image after makeup before actually applying makeup.

Japanese Patent No. 3582458

In the business of providing facial esthetics, the main consideration is the treatment performed at stores such as esthetic salons and the sale of cosmetics and other goods, so the number of customers visiting the store and the frequency of customer visits are determined. Increasing is one of the points to increase income. On the other hand, depending on the store area, store equipment, and the ability of the store to respond to customers based on the number of enrolled estheticians, if the number of customers visiting the store and the frequency of customer visits continue to increase, facial esthetics It may not be possible to provide sufficient services to customers. Therefore, in order to continue increasing income, it is necessary to increase the number of customers visiting the store and the frequency of customer visits, and to improve the store environment in parallel. However, if the store environment is enhanced, the income of the store will increase, but continuous investment in the store will also be required, so the profit will not necessarily increase.

(1) The facial beauty treatment salon providing system according to the present invention is a facial beauty treatment salon providing system including a store-side terminal and a host device installed in a store providing the facial beauty treatment salon, and the host device is an image of a portion above the upper arm and an image of a portion above the upper arm. Diagnostic information that generates diagnostic information including the result of counseling based on the face information and the information acquisition unit that acquires the target site information including at least one of the moving images from the external terminal of the store and at least one of the store side terminals. It includes a generation unit and a transmission unit that transmits the diagnostic information to the external terminal.
For example, information on facial esthetics is posted on any advertising medium for the main purpose of cultivating new customers and promoting idle customers to visit stores. After confirming the information about the facial beauty treatment salon posted on any advertising medium, the customer and the consumer transmit the target site information from the external terminal to the host device. An example of an external terminal is a customer-owned personal computer or smart device. The diagnostic information generation unit generates diagnostic information of the content posted on any advertising medium based on the target site information acquired by the information acquisition unit. The transmission unit transmits the diagnostic information to the external terminal. The customer confirms the diagnostic information using an external terminal. As described above, according to the above-mentioned facial esthetic provision system, it is possible to provide a highly satisfying facial esthetic service to customers or consumers outside the store.

(2) In a preferred example, in the facial esthetic providing system according to (1), the diagnostic information includes treatment information regarding the content of the facial esthetic suitable for improving the condition of the target site obtained by the counseling.
Customers or consumers can know what kind of facial treatment they can actually receive when they come to the store. Therefore, it is possible to further increase the motivation of customers and consumers to visit the store.

(3) In a preferred example, in the facial esthetic providing system according to (2), the treatment information includes information on hand massage, treatment and evaluation by a device, skin care treatment, hair care treatment, makeup method, and recommended products.
Therefore, various information can be provided to the customer.

(4) In a preferred example, in the facial beauty treatment salon providing system according to any one of (1) to (3), the information acquisition unit further acquires at least one of the customer's living information and the customer's behavior information. The diagnostic information generation unit generates the diagnostic information based on the target site information, the living information, and at least one of the behavioral information.
According to the facial esthetic provision system, diagnostic information is generated based on various information, so that the effect of the facial esthetic can be further enhanced. For example, when a customer or a consumer visits a store, the esthetician or the counselor presents the information mainly on the target part information to the customer or the consumer and exchanges opinions. By repeating this, specific esthetic goals (results of facial esthetics) can be processed into contents based on target site information and presented to customers or consumers. The specific esthetic target information of the content created at this time, mainly the target site information, and the information including the specific wishes of the customer or the consumer at the beauty point are stored in the host device. By using an external terminal, the customer or consumer can send the actual condition of daily skin care, the condition of the skin, the target site information, and the information measured by the device to the host device outside the store. Can send to the host device information measured by a device that allows the customer or consumer to grasp the living environment such as home and work, and the actual state of outdoor activities. In the above facial beauty treatment salon provision system, based on this information and the information obtained at the time of visiting the store, it is possible to provide the customer with information and advice necessary for achieving the goal of the beauty treatment salon via an external terminal. In addition, it is possible to encourage customers to visit the store as needed.
On the other hand, the customer or the consumer can perform the optimal skin care and other care by providing the service related to the facial beauty treatment, and can obtain the customer's condition at the time of providing the information as objective information. Therefore, it is possible to grasp the effects of facial esthetics and daily care at the actual level, and to know what kind of facial esthetics can actually be received when visiting the store. For this reason, it is possible to further increase the motivation of customers to visit the store, and further increase the motivation to receive services related to facial esthetics outside the store.

(5) In a preferred example, in the facial esthetic providing system according to any one of (1) to (4), the host device will be used in the future based on at least one of a facial image and a moving image included in the target site information. The transmission unit further includes a site information generation unit that generates future image information regarding the image of the face, and the transmission unit further transmits the future image information to at least one of the external terminal and the store-side terminal.
For example, by presenting the customer with an image of the face expected when the facial beauty treatment salon is provided as a future facial image, the customer can visually grasp the effect of the facial beauty treatment salon. Therefore, it is possible to further increase the motivation of customers to visit the store.

(6) In a preferred example, in the facial esthetic providing system according to (5), the host device has a current facial image generated based on at least one of the facial image and the moving image included in the target site information. Further includes a comparison unit that generates comparative information regarding comparison with the image of the future face, and the transmission unit further transmits the comparison information to at least one of the external terminal and the store-side terminal.
The customer or consumer can compare the target part information of the target effect of the service related to the facial esthetics to be received with the target part information at a certain point in time when the service related to the facial esthetics is provided. Customers or consumers can visually experience the effects of the services related to facial beauty treatments that they have received up to that point, and are motivated to continue to receive services related to facial beauty treatments. Furthermore, it is expected that the customer or consumer will strongly feel the need for facial beauty treatment by confirming the current face and the future face included in the comparison information. Therefore, it is possible to further increase the motivation of customers or consumers to visit the store.

(7) In a preferred example, in the facial beauty treatment salon providing system according to (6), at least one of the external terminal and the store-side terminal can display the current face image and the future face image on one screen. It is configured as follows.
Therefore, the image of the current face and the image of the future face can be easily compared.

(8) As the method for providing a facial esthetic according to the present invention, the facial esthetic providing system according to any one of (1) to (7) above is used.
According to the facial esthetics providing method, the same effects as those of the facial esthetics providing system described in (1) to (7) above can be obtained.

According to the facial esthetics providing system and the facial esthetics providing method according to the present invention, it is possible to provide highly satisfying services related to facial esthetics to customers or consumers outside the store.

The block diagram which shows the structure of the facial beauty treatment salon provision system of an embodiment. The flowchart which shows an example of the customer guidance step of the facial beauty treatment salon provision method of embodiment. The flowchart which shows an example of the salon side step of the method of providing a facial beauty treatment salon of an embodiment.

In the method of providing a facial esthetic using the facial esthetic providing system 1 shown in FIG. 1, the facial esthetic is provided to the person to be treated at a predetermined treatment facility. The predetermined treatment facility is, for example, an aesthetic salon (hereinafter referred to as “store 200”). The person to be treated is a customer or a consumer who visits a predetermined treatment facility. The customer is a person who has received the facial esthetics at least once by using the facial esthetics provision system 1. The consumer is a person who has not received the facial esthetics provided by the facial esthetics providing system 1. In the following, customers and consumers may be referred to simply as customers. At a given treatment facility, one or more counselors who mainly provide counseling to the customer regarding the target area above the upper arm, and the customer depending on the result of the counseling, in order to provide the customer with facial esthetics. There is one or more estheticians who perform facial esthetics that perform treatments on the target area. Examples of treatments are hand massage, instrumental massage, various tests and evaluations, skin care, and makeup. Examples of target areas are the shoulders, neck, and head. The head includes the face and scalp. Further, in the method of providing facial esthetics, the facial esthetics are provided from the store 200 to a customer who stays outside the store 200, for example, at the customer's home. The facial beauty treatment salon provided to the customer staying outside the store 200 is, for example, information on beauty including a treatment method according to the characteristics of the customer. In the following, performing a treatment on a target site and providing information on beauty to a customer is referred to as providing a facial beauty treatment salon.

The facial beauty treatment salon providing system 1 mainly presents to the customer the target part information including at least one of the image and the moving image of the target part of the customer as a means of explaining the customer. In the facial beauty treatment salon providing system 1 using the facial beauty treatment salon providing system 1, various explanations about beauty are given to the customer by using a tool capable of comparing different target site information in time series. For customers, not only verbal explanations from estheticians, etc., but also the necessity of facial esthetics and the actual feeling based on the actual customer's own target part information (impressions and impressions of the customer's own target part information, etc.) It is possible to give effect recognition and the like. Therefore, it is possible to increase the motivation to visit the store 200 and to receive the continuous provision of facial esthetics outside the store 200.

FIG. 1 is a block diagram showing a configuration of a facial beauty treatment salon providing system 1. The facial beauty treatment salon providing system 1 is designed to further enhance the effect of the facial beauty treatment salon provided at the store 200 and to promote the visit of customers to the store 200. The facial beauty treatment salon provision system 1 is a system constructed so that the customer can carry out the facial beauty treatment by himself / herself not only at the store 200 but also at home. The method of providing facial esthetics using the facial esthetics providing system 1 is announced in a wide variety of media. Examples of media are corporate and store advertisements, various campaigns, cosmetics and other product advertisements, beauty-related articles, e-mail magazines, television, and radio. The customer who has confirmed the method of providing the facial beauty treatment salon announced in the media acquires various information on beauty provided from the store 200 via the external terminal 30. Based on the acquired information on beauty, the customer considers whether or not to receive the facial beauty treatment at the store 200. The facial beauty treatment salon provision system 1 provides the customer with various information as beauty-related information that makes the customer strongly want to receive the facial beauty treatment salon at the store 200. In addition, the customer who received the facial treatment at the store 200 continuously acquires information on beauty from the store 200 via the external terminal 30. Since the customer can easily obtain information on beauty, facial care can be easily continued. Further, in order for the customer to receive the facial esthetics having the contents suitable for the current situation at the store 200, the information obtained by the evaluation and analysis at the store 200 is indispensable. Therefore, customers who seek further effects of facial beauty treatment salons can expect continuous visits to the store 200.

The main elements constituting the facial esthetic provision system 1 are the host device 10, the terminal 20 of the store 200 (hereinafter, “store-side terminal 20”), and the external terminal 30 (hereinafter, “external terminal 30”). The host device 10 and the store-side terminal 20 are installed in the store 200. The external terminal 30 exists outside the store 200. The host device 10, the store-side terminal 20, and the external terminal 30 each include a communication port (not shown) connected to the Internet 100. The host device 10, the store-side terminal 20, and the external terminal 30 are connected via the Internet 100. The host device 10 and the store-side terminal 20 communicate with each other by a cable or a wireless communication device.

The host device 10 is, for example, a server. The host device 10 includes a storage device 11 and a processor 12. The storage device 11 is an auxiliary storage device such as a hard disk. The storage device 11 includes one or a plurality of application software for constructing an information acquisition unit P1, a diagnostic information generation unit P2, a site information generation unit P3, a comparison unit P4, and a transmission unit P5, which are functional blocks of the processor 12. Is remembered. By executing the application software stored in the storage device 11, the information acquisition unit P1, the diagnostic information generation unit P2, the site information generation unit P3, the comparison unit P4, and the transmission unit P5 are constructed. Conventional application software can be used as the application software for constructing each functional block.

The information acquisition unit P1 acquires the target part information including at least one of the image and the moving image of the customer's target part, the customer's living information, and the customer's behavior information from the external terminal 30. Living information and behavioral information are information about the lifestyle of the customer. Items that define living information are, for example, customer's lifestyle pattern, food preference and actual eating habits, customer's activity area (geolocation information), customer's activity location and average staying time, customer's residence and workplace. Includes the internal environment (temperature and humidity changes, UV exposure, etc.). Items that define customer behavior information are, for example, specific behaviors such as makeup and skin care, products used and their amounts used, and whether or not customers have taken measures against ultraviolet rays.

The customer's life pattern includes, for example, bedtime, wake-up time, indoor / outdoor activity time, and the actual state of makeup activity. The customer's area of activity includes, for example, the temperature, humidity, and exposure to UV light in the area of activity. The customer's place of activity and average time spent include, for example, the place where the customer is active in their daily lives and the average time spent at that place. The environment in the customer's residence includes, for example, the set temperature of heating and cooling, the type of heating equipment, and the amount of ultraviolet rays in the residence. Whether or not the customer has implemented UV protection includes, for example, whether or not to wear gloves, sunglasses, and a hat when going out.

The diagnostic information generation unit P2 generates diagnostic information including the result of counseling based on the target site information, the living information, and the behavioral information. Since the diagnostic information is generated based on various information, the accuracy of the diagnostic information is improved. The diagnostic information includes, for example, the appearance age of the customer's face, the estimated skin age, the morphological evaluation result for each facial part, and the specific esthetic goal desired by the customer (facial created mainly based on the target part information). Includes advice to achieve (esthetic outcomes) (including advice to encourage customers to come to the store for the purpose of revising the content in line with the current situation), and simple facial care advice that customers can carry out on their own. The diagnostic information further includes treatment information regarding the content of the facial esthetics suitable for improving the condition of the target site obtained by counseling. An example of treatment information is information on hand massage, device treatment and evaluation, skin care treatment, hair care treatment, makeup method, and recommended products. The customer can know what kind of facial beauty treatment salon can actually receive when he / she visits the store 200, and further, whether the content of the facial beauty treatment salon can be improved to be more effective. Therefore, it is possible to further increase the motivation of customers to visit the store 200.

The part information generation unit P3 is an image of the future face of the customer based on at least one of the face image and the moving image included in the target part information, living information, behavior information, and generally known academic information, etc. The future image information regarding the "future face image") is generated below. Since various information can be provided to the customer, the customer's motivation to visit the store 200 can be further increased. The future image information includes the first future image information and the second future image information. The first future image information is information on the face of the customer due to aging when the customer does not receive a facial treatment at the store 200. The second future image information is information on the face of the customer due to aging when the facial treatment included in the diagnostic information is performed by visiting the store 200. The site information generation unit P3 generates future image information by paying particular attention to the spots, wrinkles, sagging of the customer's face, the appearance of the skin, the depth of the nasolabial fold, the degree of rising of the corners of the mouth, and the outer corners of the eyes.

The comparison unit P4 relates to a comparison between the face image (hereinafter referred to as “current face image”) generated based on at least one of the face image and the moving image included in the target site information and the future face image included in the future image information. Generate comparison information. The comparison information includes, for example, a comparison image in which the current face image and the future face image are displayed side by side. It can be expected that the customer will strongly feel the need for facial esthetics by confirming the current facial image and the future facial image included in the comparison information. Therefore, it is possible to further increase the motivation of the customer to visit the store 200 and the motivation to continuously receive the facial esthetics.

The transmission unit P5 transmits diagnostic information, future image information, and comparison information to the external terminal 30. In this way, in the facial beauty treatment salon providing system 1, not only the conventional questionnaire-style interview, but also diagnostic information, future image information, and beauty-related information such as comparative information considering the customer's characteristics are transmitted to the external terminal 30. Will be done. Therefore, it is possible to provide a highly satisfying service related to facial esthetics to customers outside the store 200. Furthermore, it is expected that customers will be encouraged to visit the store 200.

An example of the store-side terminal 20 is a personal computer or a smart device. Examples of smart devices are tablets and smartphones. In the example shown in FIG. 1, the store-side terminal 20 is a personal computer. The store-side terminal 20 includes a main body 21, an input device 22, and an output device 23. The main body 21 includes a storage device 21A and a processor 21B. The storage device 21A is an auxiliary storage device such as a hard disk. The storage device 21A stores a program or the like executed by the processor 21B. The processor 21B is connected to the storage device 21A so as to be able to communicate with the storage device 21A. The information obtained by executing the program by the processor 21B is stored in the storage device 21A.

The input device 22 is connected to the main body 21 so that the key scan code can be transmitted to the main body 21. The output device 23 is connected to the main body 21 so that the signal output from the main body 21 can be received. The storage device 21A stores application software for the host (hereinafter referred to as “host management software”). The processor 21B executes host management software in response to a request from the input device 22. The management software for the host includes various functions related to information for providing facial esthetics. Examples thereof include a function of displaying a graphical user interface on the output device 23, a function of storing information input from the input device 22 (hereinafter referred to as “input information”) in the storage device 21A, and a function of transmitting the input information to the host device 10. It is a function to do. The graphical user interface includes diagnostic information, future image information, graphics for displaying comparison information, and the like. The output device 23 is configured to be able to display the current face image and the future face image on one screen.

An example of the external terminal 30 is a personal computer or a smart device. Examples of smart devices are tablets and smartphones. In the example shown in FIG. 1, the external terminal 30 is a personal computer. The external terminal 30 includes a main body 31, an input device 32, an output device 33, and a transmission / reception device 34. The main body 31 includes a storage device 31A and a processor 31B. The storage device 31A is an auxiliary storage device such as a hard disk. The storage device 31A stores a program or the like executed by the processor 31B. The processor 31B is connected to the storage device 31A so as to be able to communicate with the storage device 31A. The information obtained by executing the program by the processor 31B is stored in the storage device 31A.

The input device 32 is connected to the main body 31 so that the key scan code can be transmitted to the main body 31. The output device 33 is connected to the main body 31 so that the signal output from the main body 31 can be received. The storage device 31A stores application software for the client (hereinafter referred to as “client management software”). The processor 31B executes the management software for the client in response to the request from the input device 32. The management software for clients includes various functions related to information for providing facial beauty treatments. Examples thereof include a function of displaying a graphical user interface on the output device 33, a function of storing information input from the input device 32 (hereinafter referred to as “input information”) in the storage device 31A, and a function of transmitting the input information to the host device 10. It is a function to do. The graphical user interface includes diagnostic information, future image information, graphics for displaying comparison information, and the like. The output device 33 is configured to be able to display the current face image and the future face image on one screen.

The transmission / reception device 34 transmits the customer's target part information and the living information stored in the storage device 31A to the host device 10. The transmission / reception device 34 receives diagnostic information, future image information, and comparison information transmitted from the host device 10. When the external terminal 30 further includes an image pickup device that captures at least one of the customer's face image and the moving image, the customer's face image and the moving image taken by the image pickup device are stored in the storage device 31A.

An example of a method for providing a facial beauty treatment salon using the facial beauty treatment salon providing system 1 will be described. The method of providing facial esthetics is mainly divided into a customer guidance step (see FIG. 2) and a salon side step (see FIG. 3).

The customer guidance step will be described with reference to FIG. In step S11, the customer confirms the content of the facial esthetic provision method announced in the media. In step S12, the customer transmits the target site information, the living information, and the behavior information from the external terminal 30 to the host device 10 according to the guidance of the notification. In step S13, the host device 10 acquires the target part information, the living information, and the action information transmitted from the external terminal 30. In step S14, the host device 10 generates diagnostic information, future image information, and comparison information based on the target site information, living information, and behavior information. In step S15, the host device 10 transmits the generated diagnostic information, future image information, and comparison information to the external terminal 30. In step S16, the external terminal 30 acquires the diagnostic information, the future image information, and the comparison information transmitted from the host device 10. In step S17, the customer confirms the diagnostic information, the future image information, and the comparison information, and considers whether or not to receive the facial treatment. According to the facial esthetic provision system 1, it is possible to provide a variety of beauty-related information such as diagnostic information, future image information, and comparison information to customers outside the store 200, so that it is possible to provide a highly satisfying facial esthetic service. .. Further, since the customer can easily obtain the diagnostic information without actually visiting the store 200, he / she can easily consider whether or not to receive the facial esthetic treatment. Therefore, it is possible to increase the motivation of customers to visit the store 200.

The salon side step will be described with reference to FIG. If it is determined in step S17 of the customer guidance step that the customer receives a facial treatment at the store 200, in step S21, the customer visits the store 200. In step S22, the customer presents the diagnostic information, the future image information, and the comparison information acquired by the external terminal 30 to the counselor or the esthetician. In step S22, the target part information, the living information, and the behavior information of the customer who visited the store 200 may be acquired again, and the diagnostic information, the future image information, and the comparison information may be newly generated. .. In step S23, the counselor or esthetician provides counseling based on diagnostic information, future image information, and comparative information. In step S24, the esthetician determines the content of the facial esthetic based on the content of the counseling. After that, a facial treatment will be provided based on the determined content. Information such as the result of counseling acquired in the salon side step and the contents of the facial beauty treatment salon are stored in the storage device 11. The customer can acquire information such as the result of counseling and the contents of the facial treatment by the external terminal 30.

According to the facial esthetic provision system 1, the following effects can be further obtained. Since the facial beauty treatment salon can be provided even when the customer stays outside the store 200 such as his / her home, the business area can be expanded without expanding the store area of the store 200. Further, since the counselor or the esthetician registered in the store 200 can deal with the customer staying outside the store 200 by using the Internet 100, it is easy to flexibly adjust the time for dealing with the customer. Therefore, the time efficiency of customer service is improved. Further, since the customer can convey the living information to the store 200 by using the external terminal 30, the protection of privacy is guaranteed. Therefore, since the customer can declare the living information with peace of mind, it can be expected that the customer can obtain accurate living information. Further, since the customer can receive the facial esthetics by using the external terminal 30 without visiting the store 200, the frequency of receiving the facial esthetics is increased.

The above-described embodiment is an example of a possible form of the facial esthetic providing system and the facial esthetic providing method according to the present invention, and is not intended to limit the form. The facial esthetic providing system and the facial esthetic providing method according to the present invention may take a form different from the embodiment exemplified in the embodiment. One example thereof is a form in which a part of the configuration of the embodiment is replaced, changed, or omitted, or a new configuration is added to the embodiment.

10: Host device 20: Store side terminal 30: External terminal 200: Store P11: Information acquisition unit P12: Diagnostic information generation unit P13: Site information generation unit P14: Comparison unit P15: Transmission unit

Claims (9)

It is a facial beauty treatment salon provision system equipped with a store-side terminal and a host device installed in a store that provides facial beauty treatment salons.
The host device has an information acquisition unit that acquires target part information including at least one of an image and a moving image of a target part that is a part above the upper arm from an external terminal of the store, and counseling based on the target part information. A diagnostic information generation unit that generates diagnostic information including results, a site information generation unit that generates future image information about a future facial image based on at least one of a face image and a moving image included in the target site information, and a site information generation unit. It is provided with a transmission unit that transmits the diagnostic information and the future image information to the external terminal .
The future image information includes the first future image information and the second future image information.
The first future image information includes information on an aging face when a user of the external terminal does not receive a facial treatment at the store.
The second future image information includes information on an aging face when a user of the external terminal receives a facial treatment at the store.
Facial beauty treatment salon provision system. The facial esthetic providing system according to claim 1, wherein the diagnostic information includes treatment information regarding the content of the facial esthetic suitable for improving the condition of the target site obtained by the counseling. The facial esthetic providing system according to claim 2, wherein the treatment information includes information on hand massage, treatment and evaluation by a device, skin care treatment, hair care treatment, makeup method, and recommended products to be used. The information acquisition unit further acquires at least one of the living information of the user of the external terminal and the behavior information of the user of the external terminal.
The facial esthetic providing system according to any one of claims 1 to 3, wherein the diagnostic information generation unit generates the diagnostic information based on the target site information, the living information, and at least one of the behavioral information. The facial beauty treatment salon providing system according to any one of claims 1 to 4, wherein the transmission unit transmits the future image information to the store-side terminal . The host device is a comparison unit that generates comparative information regarding comparison between the current face image generated based on at least one of the face image and the moving image included in the target site information and the future face image. Further prepared,
The facial beauty treatment salon providing system according to claim 5, wherein the transmission unit further transmits the comparison information to at least one of the external terminal and the store-side terminal. The facial beauty treatment salon providing system according to claim 6, wherein at least one of the external terminal and the store-side terminal can display the image of the current face and the image of the future face on one screen. The information acquisition unit is configured to be able to further acquire the target site information from the store-side terminal.
The facial beauty treatment salon providing system according to any one of claims 1 to 7. A method for providing a facial esthetic using the facial esthetic providing system according to any one of claims 1 to 8 .

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