JP5856445B2 - Information transmission system, server, and program - Google Patents

Description

  The present invention relates to a technique for transmitting information included in a data broadcast to a viewer's mobile terminal using a network.

  Conventionally, a website URL or a QR code (registered trademark) is displayed on a television receiver, and a viewer directly inputs such information to a mobile terminal to obtain related information or applications. . For example, Patent Literature 1 stores content data for viewer download in a server, displays a content data list on a TV screen during program broadcasting, and accesses the server based on access information included therein. Describes a method for transmitting content data. Further, Patent Document 2 extracts URL information by recognizing an image signal displayed on a television screen when a viewer acquires content from a content server based on URL information displayed in data broadcasting. Describes a technique for saving the viewer from having to input the URL themselves.

  Patent Document 3 describes a technique of using a mobile terminal as a remote control for a television receiver, and transmitting related information of a program being viewed from the server to the viewer's mobile terminal when the viewer changes the channel. ing.

  In addition, there is a method of distributing information to a mobile terminal starting from a registered Web site after accessing from a Web site or a two-dimensional barcode.

JP 2006-50378 A JP 2004-193639 A JP 2003-169352 A

  An object of the present invention is to provide a technique for transmitting information directly from a television receiver compatible with data broadcasting to a viewer's mobile terminal starting from the data broadcasting.

In one aspect of the present invention, in an information transmission system including a television receiver and a server that can communicate through a network, the television receiver receives a data broadcast including a message including access information to related content of the television program. receiving means transmits the viewer ID input means for receiving input viewer ID for identifying the viewer, the viewer ID input by the viewer ID input section to the server, the correspondence to the viewer ID The portable terminal ID obtaining means for obtaining the portable terminal ID assigned by the server , the television receiver ID assigned by the server , the viewer ID, and the portable terminal ID are associated with each other in the television receiver. storage means for storing in a storage unit, in response to the request operation by the viewer, contained in the data broadcast received by the reception unit And a message, and transmission request means for transmitting a television receiver ID, a message transmission request including the at least one ID of the viewer ID and the portable terminal ID corresponding to the viewer who made the request operation to the server, And the server receives a viewer ID from a viewer's mobile terminal, and assigns a mobile terminal ID in association with the viewer ID, and a viewer ID from the television receiver. TV receiver ID providing means for receiving and providing a TV receiver ID in association with the viewer ID, a viewer ID, a portable terminal ID and a television receiver ID assigned in association with the viewer ID a database for storing the bets, receives the viewer ID from the television receiver, by referring to the database, the television receiver of the mobile terminal ID corresponding to the viewer ID A portable terminal ID transmitting means for transmitting and receiving the message transmission request from the television receiver, and transmitting the message included in the message transmission request to the portable terminal corresponding to the at least one ID included in the message transmission request; Message transmitting means.

  In the above information transmission system, the television receiver is compatible with data broadcasting, and receives data broadcasting including a message including access information to related contents of the television program. A typical example of access information is a URL or a two-dimensional barcode indicating the URL.

  When the server receives the viewer ID from the viewer's mobile terminal, the server determines the mobile terminal ID for the viewer ID and stores it in the database. Further, when the viewer ID is received from the television receiver, the mobile terminal ID corresponding to the viewer ID is acquired with reference to the database, and transmitted to the television receiver.

  When the viewer operates the television receiver to request transmission of a message including access information, the television receiver transmits at least one of the message, the television receiver ID, the viewer ID of the viewer, and the portable terminal ID. One ID is transmitted to the server. The server transmits the received message to the mobile terminal corresponding to the one ID. In this way, a message including access information is transmitted and displayed on the viewer's mobile terminal. Therefore, the viewer can easily acquire the related content by accessing the site based on the access information without having to input the access information to the mobile terminal.

  In one aspect of the information transmission system, the server further includes a completion notification transmission unit that transmits a completion notification indicating that the message transmission unit has completed message transmission to the television receiver that has requested the message transmission. Prepare. Thus, the viewer can know the completion of message transmission even when watching the television.

  In another aspect of the information transmission system, the transmission request unit transmits a message when the viewer ID and the portable terminal ID for a plurality of viewers are stored in the storage unit in the television receiver. The viewer is requested to select the viewer to be selected, and a message transmission request is made for the selected viewer. Accordingly, even when a plurality of viewers are registered in one television receiver, the message can be correctly transmitted to the portable terminal of the viewer who has requested the message transmission.

In another aspect of the present invention, a program executed by a television receiver that includes a computer and a storage unit and can communicate with a server via a network is a data broadcast including a message including access information to related content of the television program. receiving means for receiving, sending viewer ID input means for receiving input viewer ID for identifying the viewer, the viewer ID input by the viewer ID input section to the server, the correspondence to the viewer ID It acquires portable terminal ID given by the server Te mobile terminal ID acquisition unit, a television receiver ID assigned by the server, and the viewer ID, the portable terminal ID and the storage unit in association with storing to the storage means, in response to a request operation by the viewer, and messages the receiving unit is included in the data broadcasting received, The computer as transmission request means for transmitting a message transmission request including at least one of a receiver ID corresponding to the viewer who has performed the request operation and an ID of a portable terminal to the server. Make it work.

In another aspect of the present invention, a server capable of communicating with a television receiver via a network receives a viewer ID from a viewer's mobile terminal and assigns a mobile terminal ID in association with the viewer ID. A receiving unit that receives a viewer ID from the television receiver and assigns a television receiver ID in association with the viewer ID; a viewer ID; and the viewer ID A database for storing the attached mobile terminal ID and television receiver ID , a message including access information to related contents of the television program, the television receiver ID, the viewer ID corresponding to the viewer, and the mobile terminal A message transmission request including at least one of the IDs is received from the television receiver, and the message included in the message transmission request is Comprising a message transmission means for transmitting to the portable terminal corresponding to the at least one ID included in the message transmission request, a.

In another aspect of the present invention, a program that is provided by a server that includes a database and a computer and can communicate with a television receiver via a network receives a viewer ID from a viewer's mobile terminal, and stores the viewer ID in the viewer ID. A portable terminal ID providing unit that assigns a portable terminal ID in association with each other, a television receiver ID providing unit that receives a viewer ID from the television receiver and assigns a television receiver ID in association with the viewer ID, and a viewing Storage means for storing in the database a portable terminal ID and a television receiver ID assigned in association with the viewer ID, a message including access information to related content of a television program, and a television receiver Message transmission request including ID, at least one ID of viewer ID corresponding to viewer and portable terminal ID The computer is caused to function as message transmission means for receiving a message received from a television receiver and transmitting a message included in the message transmission request to a portable terminal corresponding to the at least one ID included in the message transmission request. Program.

  A message including access information is also transmitted to and displayed on the viewer's mobile terminal by the above server and program. Therefore, the viewer can easily acquire the related content by accessing the site based on the access information without having to input the access information to the mobile terminal.

It is a block diagram which shows the whole structure of the information transmission system which concerns on this invention. It is a block diagram which shows the structure of a television receiver roughly. The example of the memory | storage information of a server and a television receiver is shown. It is a flowchart of a message transmission process. It is an example of a display screen of a television receiver. It is an example of a display screen of a portable terminal. It is an example of a display screen of a television receiver.

  Preferred embodiments of the present invention will be described below with reference to the drawings.

[System configuration]
FIG. 1 shows the configuration of an information transmission system according to the present invention. The television receiver 10 and the server 20 can communicate with each other through a network 2 such as the Internet.

  The television receiver 10 is installed in a viewer's home, receives a broadcast wave from the television broadcast station 1, and displays a television program on a display screen. The television receiver 10 is compatible with data broadcasting, and receives data broadcasting from the terrestrial digital broadcasting facility of the television broadcasting station 1. The television receiver 10 can be operated by an attached television remote controller 11.

  In the present embodiment, a message transmitted to the viewer's mobile terminal is included in the data broadcast and transmitted. Here, the “message” indicates an access destination to be accessed in order to obtain information, content, application, etc. (hereinafter referred to as “related content”) provided in relation to the TV program being broadcast from the server. A URL or a two-dimensional barcode indicating the URL (hereinafter referred to as “access information”) is included. Conventionally, a service for displaying a URL as access information on a TV screen during a program broadcast has been provided, but a viewer views the displayed access information and inputs the URL itself to a portable terminal or the like. There was a need to download content. In the present embodiment, a message including this access information is directly transmitted to the viewer's mobile terminal 30.

  The server 20 can wirelessly communicate with the mobile terminal 30. In the present embodiment, the server 20 receives a message transmission request from the television receiver 10 via the network 2 and transmits a message to the viewer's mobile terminal 30. The server 20 is connected to a database (DB) 21.

  FIG. 2 shows the configuration of the television receiver 10. The television receiver 10 includes a browser 12, a memory 13, and a display unit 14. The browser 12 is actually realized by executing browser software prepared in advance by a computer such as a CPU. The memory 13 is a nonvolatile memory and stores information related to the viewer. The display unit 14 is a display device such as a liquid crystal panel or a plasma panel.

  The television receiver 10 receives the data broadcast file 50 from the television broadcast station 1. The data broadcast file 50 includes the above-described message and is described by, for example, BML (Broadcast Markup Language). The browser 12 displays the content of the data broadcast on the display unit 14 according to the BML description in the data file. Therefore, the message included in the data broadcast file 50 is displayed on the display unit 14 by the browser 12.

  The television receiver 10 receives the input of the viewer ID by the viewer. The viewer ID is an ID (identification information) that identifies the viewer. Specifically, the viewer inputs his / her viewer ID, password, and the like to the television receiver 10 by operating the television remote controller 11. The television receiver 10 stores the input viewer ID in the memory 13.

[Memory information]
Next, information stored in the server 20 and the television receiver 10 will be described.

  The server 20 stores information related to the viewer in the database 21. An example of information stored in the server 20 is shown in FIG. The server 20 stores a viewer ID, a portable terminal ID, and the like for each television receiver. The TV ID is identification information provided by the server 20 for each TV receiver 10. The portable terminal ID is identification information provided by the server 20 for each portable terminal of the viewer in association with the viewer ID.

  An example of stored information of the television receiver 10 is shown in FIG. The memory 13 of the television receiver 10 stores its own TV ID, a corresponding viewer ID, and a portable terminal ID. Note that the TV ID, viewer ID, and portable terminal ID are the same as those shown in FIG. That is, only information of a part corresponding to one television receiver 10 among the information stored in the server 20 is stored in the memory 13 of the television receiver 10. As shown in FIG. 3B, a plurality of viewers can be registered for one television receiver 10. FIG. 3B is an example in which three viewers are registered in one television receiver 10. Of course, when only one viewer uses one television receiver 10, only one viewer ID and portable terminal ID are stored in the memory 13.

  Next, a procedure for storing information in the server 20 and the television receiver 10 will be described.

  First, the viewer registers the mobile terminal 30 with the server 20. Specifically, the viewer operates the mobile terminal 30 to access the server 20 and inputs his / her viewer ID and requests registration. On the other hand, the server 20 stores the viewer ID transmitted from the terminal device 30 in the database 21. Further, the mobile terminal ID is uniquely assigned to the viewer ID, and the mobile terminal ID is stored in the database 21 and transmitted to the mobile terminal 30. Thereby, the viewer ID and the portable terminal ID are stored in the database 21 in association with a certain viewer.

  Further, when the server 20 receives the viewer ID input to the television receiver 10 by the viewer from the television receiver 10, the server 20 gives the television ID to the television receiver 10 and assigns the television ID to the viewer. The data is stored in the database 21 in association with the ID. As a result, as shown in FIG. 3A, the database 21 stores the TV ID, the viewer ID, and the mobile terminal ID in association with each other.

  Further, the server 20 refers to the database 21, acquires the mobile terminal ID corresponding to the viewer ID transmitted from the television receiver 10, and transmits the TV ID and the mobile terminal ID to the television receiver 10. The television receiver 10 receives the television ID and the portable terminal ID, and stores them in the memory 13 in association with the viewer ID. As a result, the TV 13, the viewer ID, and the portable terminal ID are stored in the memory 13 of the television receiver 10 as shown in FIG.

[Message transmission processing]
Next, message transmission processing by the information transmission system of this embodiment will be described. FIG. 4 is a flowchart of the message transmission process.

  First, the viewer operates the mobile terminal 30 to register with the server. Specifically, when the viewer operates the mobile terminal 30 to access the server 20 and transmits necessary information such as the viewer ID (step S10), the server 20 determines the mobile terminal ID as described above. Are stored in the database 21 and the portable terminal ID is transmitted to the portable terminal 30 (step S11).

  On the other hand, the television broadcasting station 1 performs data broadcasting (step S12). As described above, the data broadcast file 50 transmitted by data broadcasting includes a message including access information to related content.

  The viewer also registers with the television receiver 10. Specifically, the viewer selects the viewer registration mode by operating the TV remote controller 11, and inputs a viewer ID, a password, and the like (step S13). An example of the display screen of the television receiver 10 in the viewer registration mode is shown in FIG. In the viewer registration mode, the video of the broadcast program is displayed on the display unit 14 of the television receiver 10, and an ID input field 72, a password input field 73, a decision button 74, and the like are displayed. The viewer operates the TV remote controller 11, inputs his / her viewer ID in the ID input field 72, inputs the password in the password input field 73, and presses the enter button 74. Thereby, the television receiver 10 acquires the viewer ID and the password.

  The television receiver 10 transmits the viewer ID and the like to the server 20 (step S14). On the other hand, as described above, the server 20 first determines the TV ID and stores it in the database 21 in association with the viewer ID. Next, the server 20 refers to the database 21 to obtain a portable terminal ID corresponding to the received viewer ID, and transmits it to the television receiver 10 together with the television ID (step S15). The television receiver 10 receives the television ID and the portable terminal ID and stores them in the memory 13 as shown in FIG.

  When related content is prepared for a broadcast TV program, a message to that effect is displayed on the television receiver 10 as illustrated in FIG. In the example of FIG. 5B, an explanatory note 75 indicating that a message including a URL for acquiring related content can be transmitted to the viewer's mobile terminal, and a send button 76 are displayed. “Viewer A” is a viewer whose viewer ID is registered in the memory 13 of the television receiver 10.

  A viewer who wants to send a message to his / her mobile terminal 30 operates the television remote controller 11 and presses the send button 76 to make a message send request (step S16). In response to this, the television receiver 10 acquires the portable terminal ID of the viewer A who made the request and the television ID of the television receiver 10 from the memory 13, and sends the server together with the message itself included in the data broadcast file 50. 20 to request transmission of a message (step S17). The television ID may be transmitted only when the first message transmission request to the server 20 is made.

  The server 20 receives this and transmits the received message to the portable terminal 30 of the viewer A (step S18). This transmission is preferably performed by PUSH distribution based on the mobile terminal ID. It is also possible to use mail delivery for the terminal address of the mobile terminal.

  The portable terminal 30 displays the received message (step S19). A display example of the message on the portable terminal 30 is shown in FIG. In this example, an application (application) is prepared as related content related to a television program, and the URL of the site for acquiring the application is included in the message. Therefore, the viewer can easily download the application by operating the mobile terminal 30 to access this site.

  When the server 20 transmits the message to the portable terminal 30, the server 20 transmits a notification that the transmission is completed to the television receiver 10 (step S20). In response to this, the television receiver 10 displays on the display unit 14 that the message transmission has been completed (step S21). Thus, the message transmission process ends.

  When a plurality of viewers are registered in one television receiver 10, the display screen of the television receiver 10 when the viewer makes a message transmission request in step S16 is, for example, as shown in FIG. The selection includes any one of a plurality of viewers. The television receiver 10 determines which of the transmission buttons 78 and 79 has been pressed, acquires the portable terminal ID of the corresponding viewer from the memory 13, and transmits the message together with the message to the server 20 in step S17. Thereby, even when a plurality of viewers are registered in the television receiver 10, the message is correctly transmitted to the mobile terminal 30 of the selected viewer. Note that the display example in FIG. 7 is merely an example. For example, after a viewer presses one transmission button, a button for selecting one of a plurality of viewers is displayed to select the viewer. May be prompted.

[Modification 1]
In the message transmission process described above, when the viewer makes a message transmission request in step S <b> 16, the television receiver 10 transmits the portable terminal ID and the television ID of the viewer together with the message to the server 20. Instead, the television receiver 10 may transmit only either the viewer ID or the portable terminal ID of the viewer who has requested transmission together with the message to the server 20. In that case, the server 20 may refer to the database 21 shown in FIG. 3A and transmit a message to the mobile terminal 30 of the viewer based on the received viewer ID or mobile terminal ID. In this case, the mobile terminal ID may not be stored in the memory 13 of the television receiver 10.

[Modification 2]
In the message transmission process described above, when the viewer makes a message transmission request in step S <b> 16, the television receiver 10 transmits the portable terminal ID and the television ID of the viewer together with the message to the server 20. Instead, the television receiver 10 may transmit the viewer ID and the television ID of the television receiver 10 to the server 20 together with the message. In that case, the server 20 refers to the database 21 shown in FIG. 3A, identifies the viewer's mobile terminal ID based on the received TV ID and viewer ID, and sends a message to the mobile terminal 30. That's fine. In this case, the mobile terminal ID may not be stored in the memory 13 of the television receiver 10.

[Modification 3]
When only one viewer is registered for one television receiver 10, the television receiver 10 may transmit only the message and the television ID to the server 20 in step S17. Similarly, the server 20 can refer to the database 21 and transmit a message to the mobile terminal 30 of the viewer corresponding to the received television ID.

[Modification 4]
In the above example, the server 20 assigns a television ID to the television receiver 10, but instead, a unique number (for example, a product number) on the television receiver side is used as the television ID. Also good. In that case, the server 20 receives the television ID from the television receiver 10 and stores it in the database 21.

[effect]
As described above, in the present embodiment, when a viewer operates the television receiver 10 to make a message transmission request, the server 20 transmits the message to the portable terminal 30 of the viewer. Therefore, the viewer does not need to input access information such as URL displayed on the television receiver 10 to the mobile terminal, and can easily acquire related contents such as applications.

  In this embodiment, the transmission timing can be controlled in units of seconds by using data broadcasting. Therefore, it is possible to accurately adjust the timing for the progress of a TV program, specifically, a 15-second CM or live broadcasting. . In this regard, a method using a normal network may cause a problem of data transmission delay due to concentration of access, but such a problem can be avoided by using data broadcasting. In addition, since information related to related content can be displayed in an overlapping manner on the television screen, a high level of viewer awareness can be obtained. In addition, the viewer can easily send a message by simply operating the TV remote controller.

DESCRIPTION OF SYMBOLS 1 Television broadcasting station 2 Network 10 Television receiver 11 Television remote control 20 Server 21 Database 30 Portable terminal

Claims (6)

An information transmission system including a television receiver and a server that can communicate through a network,
The television receiver is
Receiving means for receiving a data broadcast including a message including access information to related content of a television program;
Viewer ID input means for receiving input of a viewer ID for identifying the viewer;
Portable terminal ID acquisition means for transmitting the viewer ID input by the viewer ID input means to the server and acquiring the portable terminal ID assigned by the server in association with the viewer ID;
Storage means for storing the television receiver ID assigned by the server , the viewer ID, and the portable terminal ID in a storage unit in the television receiver in association with each other;
In response to a request operation by the viewer, at least one of a message included in the data broadcast received by the receiving unit , a television receiver ID, a viewer ID corresponding to the viewer who performed the request operation, and a portable terminal ID Transmission request means for transmitting a message transmission request including one ID to the server,
The server
A portable terminal ID providing means for receiving a viewer ID from the portable terminal of the viewer and assigning the portable terminal ID in association with the viewer ID;
A television receiver ID providing means for receiving a viewer ID from the television receiver and assigning a television receiver ID in association with the viewer ID;
A database for storing a viewer ID, a mobile terminal ID and a television receiver ID assigned in association with the viewer ID;
Portable terminal ID transmitting means for receiving a viewer ID from a television receiver, referring to the database and transmitting a portable terminal ID corresponding to the viewer ID to the television receiver;
Message transmitting means for receiving the message transmission request from a television receiver and transmitting a message included in the message transmission request to a portable terminal corresponding to the at least one ID included in the message transmission request. An information transmission system characterized by this.   2. The server according to claim 1, further comprising: a completion notification transmission unit that transmits a completion notification indicating that the message transmission unit has completed message transmission to the television receiver that has requested the message transmission. The information transmission system described.   The transmission request means requests the viewer to input a selection of a viewer to which a message is to be transmitted when the viewer ID and the portable terminal ID for a plurality of viewers are stored in the storage unit in the television receiver. The information transmission system according to claim 1, wherein a message transmission request is made for the selected viewer. A program that is executed by a television receiver that includes a computer and a storage unit and can communicate with a server via a network,
Receiving means for receiving a data broadcast including a message including access information to related content of a television program;
Viewer ID input means for receiving an input of a viewer ID for identifying the viewer;
Portable terminal ID acquisition means for transmitting the viewer ID input by the viewer ID input means to the server and acquiring the portable terminal ID assigned by the server in association with the viewer ID;
Storage means for storing the television receiver ID assigned by the server , the viewer ID, and the portable terminal ID in the storage unit in association with each other;
In response to a request operation by the viewer, at least one of a message included in the data broadcast received by the receiving unit , a television receiver ID, a viewer ID corresponding to the viewer who performed the request operation, and a portable terminal ID A program for causing the computer to function as a transmission request means for transmitting a message transmission request including one ID to the server. A server that can communicate with a television receiver via a network,
A portable terminal ID providing means for receiving a viewer ID from the portable terminal of the viewer and assigning the portable terminal ID in association with the viewer ID;
A television receiver ID providing means for receiving a viewer ID from the television receiver and assigning a television receiver ID in association with the viewer ID;
A database for storing a viewer ID, a mobile terminal ID and a television receiver ID assigned in association with the viewer ID;
A message transmission request including a message including access information to related contents of a TV program and at least one of a TV receiver ID, a viewer ID corresponding to the viewer, and a portable terminal ID is received from the TV receiver. And a message transmission means for transmitting a message included in the message transmission request to a portable terminal corresponding to the at least one ID included in the message transmission request. A program comprising a database and a computer and executed by a server capable of communicating with a television receiver via a network,
A mobile terminal ID providing means for receiving a viewer ID from the mobile terminal of the viewer and assigning the mobile terminal ID in association with the viewer ID;
A television receiver ID providing means for receiving a viewer ID from the television receiver and assigning a television receiver ID in association with the viewer ID;
Storage means for storing a viewer ID and a portable terminal ID and a television receiver ID assigned in association with the viewer ID in the database;
A message transmission request including a message including access information to related contents of a TV program and at least one of a TV receiver ID, a viewer ID corresponding to the viewer, and a portable terminal ID is received from the TV receiver. Then, the program causes the computer to function as message transmission means for transmitting a message included in the message transmission request to a portable terminal corresponding to the at least one ID included in the message transmission request.

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