JP5016169B2 - Online transaction support method - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a technique for supporting transactions related to online auctions.
[0002]
[Prior art]
2. Description of the Related Art Conventionally, auctions for used cars (used cars), for example, auctions, are usually used by auction sellers to bring used cars to be auctioned to a predetermined auction site by means of transportation such as land transportation and auctioning there. However, in the invention described in Japanese Patent Laid-Open No. 11-328271, for example, information on an object (used car) is provided via a communication line by a terminal provided at a remote location, and bidding is also accepted via the communication line. The auction system that allows buyers to participate in the auction without going to the auction site is proposed.
[0003]
In addition, an online transaction is also known in which a used car to be sold online is disclosed, and the purchaser confirms the degree of the used car and the selling price online and applies for the purchase.
[0004]
[Problems to be solved by the invention]
By the way, at the time of auction, for example, in the case of an auction of auction method, it is the best to obtain an exhibit by making a successful bid no matter how many participants are for one exhibit (for example, used cars). There is only one (one institution) participant with a bidding price. That is, the participant who gave the bidding price after the second place cannot obtain the desired used car at the auction even though the intention to purchase the used car is clear. Participants who have not been able to make a successful bid will search for similar used cars (same vehicle type, equivalent model year, etc.) at other auction venues.
[0005]
On the other hand, as an auction method using online transactions, an administrator (server) accepts a bid for an auction target item in advance before the start of the auction, and the administrator makes a bid based on the prior bid during the auction. It is possible.
In this pre-bidding system, for example, auction exhibition information is distributed in advance from the server to the member terminal, and the server accepts pre-bidding information including the bid limit price from the member by a predetermined time before the start of the auction. Then, the server selects the highest bid limit price from the preliminary bid information, and performs bidding in real time when the auction is started within the limit price. That is, if the highest bidding price of the participant at the auction site is less than the bidding limit price of the advance bidding, the advance bidder can make a successful bid. Thus, the prior bidder can get an opportunity to make a successful bid for the desired item without participating in the auction in real time.
[0006]
However, even in such a prior bidding system, the exhibit can only make a successful bid if it has been pre-bidding at a higher bidding limit price than a real-time participant at the auction site. Of these, only one person who has previously bid at the highest bid limit can participate in the auction. That is, other pre-bidding participants must wait for an opportunity to be exhibited at another auction or the like if they want to obtain an exhibit similar to the exhibit.
[0007]
The present invention has been made in view of the above-described matters, and an object of the present invention is to provide an online transaction support method, a support program, and a support system that effectively use information on a product purchase applicant obtained in conducting an auction.
[0008]
It is another object of the present invention to provide an online transaction support method, a support program, and a support system that promote the distribution of products.
[0009]
[Means for Solving the Problems]
The present invention is a method in which a server connected to a network supports a transaction related to an auction, and the server receives bid information including a bid limit price and participant information for an auction target product prior to the start of the auction. A step of accepting in advance, a step of extracting bid information that best matches the successful bid condition from the bid information received in advance, and a bid limit price range with bid information that best matches the successful bid condition when conducting an auction. And bidding information that has been unsuccessful in the preliminary bidding information and transmitting information on the target product to the network as public information.
[0010]
In the step of extracting the bid information, bid information including the highest bid limit price can be extracted as the bid information most suitable for the successful bid condition.
The public information may be information on a maximum bid limit price extracted from bid information that was not successful and information on the target product.
[0011]
In addition, the public information may include price range information set by a maximum amount and a minimum amount among the upper predetermined number of high bid limit prices of the bid information that cannot be bid.
[0012]
Further, the method may include receiving product provision information corresponding to the public information and transmitting the received product provision information to the applicant side of the bid information for which the successful bid is not possible.
[0013]
Further, in the step of sending the received product provision information to the applicant side of the bid information that was not successful, the application where the bidding limit price was higher than the applicant side where the bidding limit price was low Can be preferentially transmitted to the subscriber side.
[0014]
The purchase application information from the applicant corresponding to the advance bid information with a high bidding limit price has priority over the purchase application information from the applicant corresponding to the advance bid information with a low bid limit price. A step of accepting can also be included.
[0015]
Further, in order to auction the product specified by the product provision information according to the public information, the server accepts application information including a bid price from the applicant side corresponding to the bid information that is not successful. Executing a step, a step of releasing the highest bid price of the received application information to the applicant side of the bid information that has been unsuccessful and a step of making a successful bid for the product with the highest bid price under a predetermined condition It is characterized by doing.
[0016]
The product is a used car, and information on the target product includes manufacturer name, model, car name, grade, shape, application, exterior color, color number, interior color, body number, displacement, vehicle inspection period, mileage, The online transaction support method may include at least one of fuel, shift, equipment, date of delivery, sales point, photograph, and inspection certificate.
[0017]
The participant information may include at least one of a registration number, a location, and a participant name.
Further, the present invention is a program for causing a computer to support a transaction related to an auction, and prior to the start of an auction, bid information including a bid limit price and participant information for an auction target product is preliminarily stored. A step of accepting, a step of extracting bid information most suitable for the successful bid condition from among the bid information received in advance, and a bid information having the best fit for the successful bid condition at the time of conducting the auction, within the range of the bidding limit price A program for causing a computer to execute a bidding step and a step of transmitting information regarding the bid information that was not successful in the preliminary bid information and the target product as public information to the network is provided.
[0018]
Furthermore, the present invention is a system in which a server connected to a network supports transactions related to an auction, and the server includes bid information including a bid limit price and participant information for an auction target product prior to the start of the auction. Receiving means for receiving in advance, extracting means for extracting bid information that best matches the successful bid conditions from the bid information received in advance, and bidding information that best matches the successful bid conditions when performing an auction, Bidding means for bidding within a price range, and bidding information that was not successful in the pre-bidding information and transmission means for transmitting information on the target product as public information on a network, The online transaction support system.
[0019]
The present invention can include the following methods. That is, a method for supporting a transaction related to an auction by a server connected to a network, in which the server receives bid information including a bid price and participant information for an auction target product, and a plurality of bid information The online transaction support method comprising the steps of: bidding with bid information that best matches the bid conditions; and transmitting the bid information that was unsuccessful to bid together with information about the target product.
[0020]
DETAILED DESCRIPTION OF THE INVENTION
Hereinafter, an embodiment of the present invention will be described.
FIG. 1 shows an overall configuration of a used car online transaction support method and support system according to an embodiment of the present invention.
[0021]
1 is a server provided with the system, 2 is a communication line such as a public telephone line connected to the server 1, 3 is a terminal of an exhibitor applying for an exhibition to the system, and 4 is a purchase to the system. The terminal 5 of the purchaser is a terminal installed at an auction site where auction is held in real time. In addition, as an exhibitor, a used car dealer, a vehicle maintenance company, a general user, etc. can be assumed. Moreover, as a purchaser, a used car dealer, a vehicle maintenance company, a general user, etc. can be assumed.
[0022]
The server 1 is provided with a first sale acceptance means 1a for accepting an application for sale of a product (used car) from the exhibitor terminal 3, an information input means 1b for inputting information on the product (vehicle information), and the auction terminal 5. An auction selection means 1c for selecting an auction for exhibiting the used car from among the auction venues, a buyer information disclosure means 1d for publishing the vehicle information to the purchaser via the communication means 2; Pre-bid accepting means 1e for accepting pre-bids for vehicles published by the information disclosing means 1d, information storage means 1g for storing information such as the vehicle information and the pre-bid price, and exhibitors based on pre-bid information that was not successful Exhibitor information disclosing means 1h for disclosing public information to (vehicle provider) side, exhibitor according to public information from exhibitor information disclosing means 1h And a second sale acceptance means 1i like to accept an application for al provide the vehicle (sold).
[0023]
Here, a specific configuration of the server 1 is shown in FIG. In FIG. 2, the server 1 includes a mouse 22, a keyboard 21, a display device 20, and a computer main body 10. Further, the computer main body 10 includes a mouse interface 19, a keyboard interface 18, a display memory 16, a display device interface 15, a storage device interface 13, a main memory 12, a control unit 11, and a communication interface 17 that are connected to each other via a bus B 1. And a storage device 14 connected to the bus B1 via the storage device interface 13. The mouse 22 is connected to the bus B1 via the mouse interface 19, the keyboard 21 via the keyboard interface 18, and the display device 20 via the display device interface 15.
[0024]
The mouse 22 and the keyboard 21 are devices for an operator who maintains the server 1 to input data.
The display device 20 is a device for displaying characters input from the keyboard 20 or the like.
[0025]
The computer main body 10 is a device for executing programs and the like.
The mouse interface 19 is a device that receives data input from an operator from the mouse 22 and transmits the data to the bus B1.
[0026]
The keyboard interface 18 is a device that receives data input from an operator from the keyboard 21 and transmits the data to the bus B1.
The display memory 16 is constituted by a RAM (Random Access Memory) or the like, and is a memory for holding data such as characters and images to be displayed on the display device 20.
[0027]
The display device interface 15 is a device for causing the display device 20 to display characters, images, and the like.
The storage device 14 is a hard disk device that stores a program processed by the control unit 11, a vehicle information database, a prior bid database, a non-successful bid database, and the like.
[0028]
This storage device 14 corresponds to the information storage means 1g.
The storage device interface 13 is a device that writes data to the storage device 14 and reads data from the storage device 14.
[0029]
The main memory 12 is configured by a RAM or the like, and is a memory used for work of the control unit 11.
The communication interface 17 is a device for receiving data from the bus B1 and transmitting it to the public line 2, and receiving data from the public line 2 and transmitting it to the bus B1.
[0030]
The control unit 11 includes a CPU (Central Processing Unit) and the like, writes data such as characters and images in the display memory 16, and instructs the display device interface 15 to display a screen. The control unit 11 also instructs the storage device interface 13 to write data to the storage device 14 and to read data from the storage device 14. Further, the control unit 11 receives input data from the mouse 22 via the mouse interface 19 and receives input data from the keyboard 21 via the keyboard interface 18. The control unit 11 receives data from the public line 2 via the communication interface 17 and transmits data to the public line 2 via the communication interface 17. Further, the control unit 11 processes data such as characters input from the mouse 22 and the keyboard 21 and processes screen data to be displayed on the display device 20. The control unit 11 corresponds to the auction selection unit 1c, and the control unit 11 and the communication interface 17 include the first sale reception unit 1a, the buyer information disclosure unit 1d, the advance bid reception unit 1e, and the exhibitor information disclosure unit 1h. This corresponds to the second sale accepting means 1i.
[0031]
The exhibitor terminal 3 and the buyer terminal 4 also have the same configuration as the server 1. Data can be transmitted / received between the server 1 and the exhibitor terminal 3 via the public line 2, and data can also be transmitted / received between the server 1 and the buyer terminal 4 via the public line 2.
[0032]
Furthermore, the auction terminal 5 installed in the auction hall has the same configuration as the server 1, and the server 1 and the auction terminal 5 can transmit and receive data via the public line 2.
[0033]
Each auction terminal 5 is provided with a management device (computer) for performing a bid based on vehicle information notified from the auction selection means 1c of the server 1, and this management device determines the auction date, etc. Auction information disclosure means 5a disclosed to the server 1, vehicle information display means 5b, bid accepting means 5c for accepting bids, and successful bid means 5d for winning a bid for the bid with the highest price. Yes.
[0034]
The control unit of the auction terminal (management device) 5 corresponds to the auction information disclosure unit 5a, the bid acceptance unit 5c, and the successful bid unit 5d, and the display device of the auction terminal 5 corresponds to the display unit 5b.
[0035]
In this system, it is desirable to register the exhibitor and purchaser as members in advance, and it is desirable to do it as a membership system, but general participation is possible if authentication can be performed by entering addresses, names, credit card numbers, etc. Anyway.
[0036]
Next, an execution process of the online transaction support method and the support system according to the present embodiment will be described with reference to FIG.
[0037]
<Application for exhibition>
The exhibitor accesses the server 1 from the exhibitor terminal 3 via the public telephone line 2, inputs a member number or the like to authenticate, and makes an application for sale of goods to the server 1. When applying for the sale, product information (vehicle information) is input to the server 1. This vehicle information includes manufacturer name, model, car name, grade, shape, application, exterior color, color number, interior color, body number, displacement, vehicle inspection period, mileage, fuel type, shift, equipment, and delivery Enter possible date, starting price at the time of auction listing (minimum bid price), selling point, photograph (appearance photograph or in-car photograph), inspection information, etc. The control unit 11 of the server 1 associates the vehicle information with the seller's membership number or seller name and the vehicle management number for managing the vehicle and registers them in the vehicle information database of the storage device 14. (Step 101).
[0038]
The vehicle information may be input by mailing a predetermined document to an operating company that operates this system and inputting it at a terminal on the operating company side.
At the time of applying for this exhibition, the control unit 11 notifies the seller's terminal 3 of the auction information that can be exhibited and displays it on this screen to specify the auction where the vehicle is exhibited (auction venue name and date / time of the auction are specified). The exhibitor number to be selected). This selection result is stored in the storage device 14 for each vehicle information (step 102). If the exhibitor knows auction information in advance, the server 1 is notified of the auction name and the vehicle information together with the vehicle information, and the control unit 11 reads this and stores it in the storage device 14. It is not necessary to notify information each time.
[0039]
Then, to the terminal 5 of the auction site where the selected auction is held or to the auctioneer, the fact that the auction is to be exhibited, the vehicle information, and the exhibitor information are transmitted.
[0040]
Further, when registering the product information, the disclosure start date and the end date are calculated by the control unit 11 and registered in the storage device 14. The release start date may be calculated based on the registration date. Alternatively, it may be calculated backward from the date of the auction for exhibiting the vehicle and from Monday to Friday the week before the date of the event. In this example, it is open from the registration date to the day before the auction.
[0041]
<Application for bid>
On the other hand, the server 1 provides a search service to the purchaser in order to make vehicle exhibition information public. Similar to the general online used car search system, the searcher accesses the server 1 via the purchaser terminal 4 and the vehicle information database in the storage device 14 using the vehicle name, grade, displacement, etc. as keywords. May be configured to search.
[0042]
When the vehicle is specified by searching the vehicle information database, the vehicle information of the vehicle is transmitted to the buyer terminal 4 (step 103). FIG. 3 is a diagram showing an example of information transmitted to the buyer terminal 4 at this time, and shows a screen form formed by HTML. At this time, the screen form also shows data of an auction in which the vehicle is exhibited after the publication period has elapsed.
[0043]
If the buyer wishes to bid for the referenced vehicle, he / she enters the member number field and the bid price field on this screen and presses the “bid” button. As a result, the buyer terminal 4 notifies the server 1 of the bid, and the control unit 11 (pre-bid accepting means 1h) accepts the bid, and pre-bids such as the vehicle management number, the bidding date, the bid price, and the membership number. The data is stored in the pre-bid database in the storage device 14 (step 104, step 105).
[0044]
Then, the server 1 checks the vehicle information database every day, and if there is a vehicle that has reached the end date of disclosure, specifies the pre-bid data that ends the disclosure and presents the highest price (the highest bid limit price) ( Step 106, Step 107). Further, the server 1 notifies the auction terminal 5 of the auction site where the vehicle is exhibited, of this preliminary bid data (step 108).
[0045]
<auction>
The auction hall management device displays the vehicle information notified from the server 1 on the hall display or the like (display means 5b), and the auction is executed with the auction start price as an initial value.
[0046]
Each time an auction is conducted, the control unit (bid accepting means 5c) of the management device accepts the bid, and the highest price (bid price) is updated and displayed on the venue display.
At this time, the auction terminal 5 stores a unit price for auction (for example, 3000 yen), and the control unit of the auction terminal 5 is within the range of the bidding limit price of the pre-bid data, and the auction price at the auction site. Repeat the bid for.
[0047]
And if the bidding with pre-bid data becomes the final bidding at the venue, the pre-bidder will make a successful bid, and if the bidding price exceeds the bidding limit price of the pre-bidding data, the pre-bidder cannot make a bid. It will be. The auction result is notified from the auction terminal 5 to the server 1 (step 109).
[0048]
<Editing and disclosing pre-bid information>
Next, the control unit 11 of the server 1 searches the prior bid database in the storage device 14, extracts non-successful bid data for the exhibition vehicle, and constructs a non-successful bid database in the storage device 14. At this time, if the pre-bidder who applied for the highest bid limit has made a successful bid, this will extract the bid data excluding only the previous bidder, and if not, apply for the highest bid limit price. The bid data including the previous bidder will be extracted. Then, the control unit 11 further extracts an upper predetermined number (for example, five) of high bid limit prices from the extracted bid data (step 110). Furthermore, the control unit 11 sets a price range based on the maximum and minimum amounts of the upper predetermined number of bid limit prices extracted in step 110 (step 111), and the price range information and auction exhibition vehicle information (for example, FIG. 3). Information) is transmitted as public information (exhibitor's public information) to the exhibitor terminal 3 that is a member in advance via the communication line 2 (step 112).
[0049]
<Reception of vehicle provision information for public information>
If the exhibitor (vehicle provider) who has recognized the public information transmitted in step 112 has a room for sale of a vehicle similar to the vehicle in the public information within the price range in the public information, the server 1 The server 1 receives the vehicle provision information (step 113, step 114).
[0050]
The transmission of the public information in step 112 is not limited to direct transmission to the exhibitor terminal 3 as a member, but the product is displayed on a homepage on the WWW (World Wide Web) with the server 1 as a Web server connected to the Internet. Information etc. may be disclosed. Furthermore, public information may be posted in a publication and distributed.
[0051]
The server 1 ends the reception when a predetermined period has elapsed from the start of public information disclosure or when a predetermined number of vehicle provision information has been received (step 115).
[0052]
<Determining parties to purchase and sale>
Next, the server 1 sets a vehicle evaluation value for each received vehicle provision information (step 116). In setting the vehicle evaluation value, the manager side may inspect and evaluate the actual vehicle for each vehicle provision information, or the evaluation is performed based on the vehicle information as shown in FIG. 3 created by the vehicle provider side. You can go.
[0053]
And the control part 11 of the server 1 extracts the vehicle provision information whose vehicle evaluation value is more than a regulation value (step 117). In this step 117, the control unit 11 extracts the vehicle provision information by using the evaluation value made for the original exhibition (the successful bid vehicle) as a specified value. The vehicle evaluation value is determined based on data such as the vehicle travel distance, year, body damage, and maintenance status.
[0054]
Next, the server 1 transmits the vehicle provision information extracted in step 117 to the non-successful prior bidder (purchaser terminal 4) (step 118).
Then, the server 1 gives priority to the acceptance from other high-prior bidders such as accepting purchase applications from the high-prior bidders whose bid limit price was high for a predetermined period (for example, one day). (Step 119). If there is a purchase application within this predetermined period, the parties to purchase and sale (vehicle provider and purchaser) are determined by the application, and if the provided vehicle still remains after the predetermined period, other prior bidders The application from is accepted and a trading party is determined (step 120).
[0055]
As described above, according to the online transaction support method and the support system of the present embodiment, the specific purchase price for the product needs can be obtained by utilizing the information of bidders who have not been paid for in the past, and the bidders who have missed the successful bid. Can be appealed to product providers widely. Therefore, bidders who cannot make a successful bid also have more opportunities to purchase the desired product, and can promote product distribution.
[0056]
According to the prior bidding system, there may be a case where a pre-bidder who cannot purchase a product is generated although a bid limit price higher than the winning bid price in an actual auction is presented. Thus, according to the online transaction support method and the support system of the present embodiment, an aspect of presenting the purchase price that is higher than the successful bid price in the auction to the product provider also appears. An opportunity to sell goods. Further, even the purchaser can easily obtain necessary products within the original purchase price.
[0057]
In step 112, a range is set for the planned vehicle purchase price, because when a plurality of vehicles are provided, not all vehicles are necessarily purchased at the highest bid limit price. However, as public information, only the highest bid limit price may be presented as the purchase price.
[0058]
Further, in the decision of the buying and selling party in step 120, among the advance bidders, the bidder who sets a high bid limit price is not treated preferentially, and the auction is performed with the prior bidder as a new participant, A trading party may be determined.
[0059]
In addition, the higher-priced advance bidder and the higher-valued product provider (vehicle provision information) are connected one-on-one in order to make a provisional decision on the trading parties and proceed with the negotiation. Also good. In addition, when setting the evaluation value, if the purchaser's (pre-bidder) location is close to the vehicle provider's location (vehicle storage location), only the evaluation point for the purchaser is the neighborhood addition point. You may make it evaluate by adding.
[0060]
Furthermore, the server 1 may perform transactions with the exhibitor terminal 3, the buyer terminal 4, and the auction terminal 5 via the Internet.
[0061]
【Effect of the invention】
As described above, according to the present invention, it is possible to effectively utilize information on a product purchase applicant obtained in conducting an auction.
[0062]
In addition, according to the present invention, it is possible to increase the trading opportunities for the specifically specified product and promote the distribution of the product.
[Brief description of the drawings]
FIG. 1 is a schematic configuration diagram showing an embodiment of the present invention.
FIG. 2 is a diagram illustrating a configuration of a server in the embodiment.
FIG. 3 is a diagram showing a display example of product information and the like
FIG. 4 is a diagram showing a processing process in the server.
[Explanation of symbols]
1 server
1a First sale acceptance means
1b Information input means
1c Auction selection means
1d Information disclosure means for buyers
1e Advance bid acceptance means
1g Information storage means
1h Advance bid acceptance means
1i Second sale acceptance means
2 Communication line (public telephone line, Internet)
3 Exhibitor terminals
4 Purchaser terminals
5 Auction terminals
11 Control unit
14 Storage device

Claims (4)

A method in which a server connected to a network supports transactions related to an auction,
The server
When the auction result information of a specific product notified from the auction terminal installed at the auction hall is received, the pre-bid database storing the pre-bid information notified from the buyer terminal is searched, and the bid amount is higher. Extract bid data of non-successful bidders in a predetermined number and send information on the price range determined by the maximum and minimum bids of the extracted bid data to the exhibitor terminal along with information on the specific product And steps to
When the seller who has recognized the public information transmitted from the server by the seller terminal considers that there is room for sale of a product similar to the product in the public information within the price range in the public information Transmitting the product provision information transmitted from the seller terminal, by operating the seller terminal, and transmitting the product provision information to the buyer terminal.
Online transaction support method.   2. The online transaction according to claim 1, wherein in the step of transmitting the product provision information to the buyer terminal, the product provision information is transmitted in preference to a buyer terminal of a non-successful bidder who has a high bid. Support method. A program for causing a computer to perform transaction support related to an auction,
When the auction result information of a specific product notified from the auction terminal installed at the auction hall is received, the pre-bid database storing the pre-bid information notified from the buyer terminal is searched, and the bid amount is higher. Extract bid data of non-successful bidders in a predetermined number and send information on the price range determined by the maximum and minimum bids of the extracted bid data to the exhibitor terminal along with information on the specific product And steps to
When the seller who has recognized the public information transmitted from the computer by the seller terminal thinks that there is room for sale of the same product as the product in the public information within the price range in the public information A program for causing a computer to execute the step of transmitting the product provision information to the buyer terminal when receiving the product provision information transmitted from the seller terminal, which is transmitted by operating the seller terminal. A system connected to a network to support auction-related transactions,
The server
When the auction result information of a specific product notified from the auction terminal installed at the auction hall is received, the pre-bid database storing the pre-bid information notified from the buyer terminal is searched, and the bid amount is higher. Extract bid data of non-successful bidders in a predetermined number and send information on the price range determined by the maximum and minimum bids of the extracted bid data to the exhibitor terminal along with information on the specific product And steps to
When the seller who has recognized the public information transmitted from the server by the seller terminal considers that there is room for sale of a product similar to the product in the public information within the price range in the public information Transmitting the product provision information transmitted from the seller terminal, by operating the seller terminal, and transmitting the product provision information to the buyer terminal.
Online transaction support system.

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